THE POWER OF A COIN - MISEREOR

"The Power Of A Coin" -- a billboard that has been redesigned to be an interactive donation box. When 2 euros are donated directly on the billboard, the various MISEREOR aid projects visually come to life. A built-in camera takes a photo of the donor, which he can post on Facebook and then share information about the promotion. This enabled MISEREOR to start up a dialogue with people online too.

[@catherinecrafts]

Fantastic use of a bilboard and collector.

[@orpakuzur2736]

MISEREOR is doing great job for empowering people and community in low income countries. Our Love and Prayer to MISEREOR always.

[@frenchu6aup6]

It's incredible! Obviously the workers in MISEREOR are talented people, and they do right things! Unlike many people in banking sector who think of money all the time and don't care a shit about others!
This makes I wanna donate NOW!!

[@CarlosEduardodeMeloRodovalho]

it's not about the profit the machine gets, it's about the message, the idea it plants in peoples minds.

[@lml110010]

I totally support charity work like this.
But i also concern that whether my coin would become needies' money,
or the salaries inside the office's directors' pocket.

[@sjoanbug]

so touching! thanks so much!