The main difference between Audiences and Lists is their purpose and how they're used: Audiences: These are dynamic segments of your contacts based on specific behaviors or attributes. Audiences can change automatically as users meet or no longer meet the criteria. Lists: These are static groups of contacts that you manually create and manage. Contacts stay in the list unless you remove them. Audiences are more flexible for automation, while lists are great for organizing contacts in a fixed manner.
@@BuildWooFunnelsHQ So in what scenarios would you make a list instead of an audience? Not sure why or when you would need a static list of contacts, I must be missing something.
I'm slightly confused the difference between Audiences & Lists... please help...
The main difference between Audiences and Lists is their purpose and how they're used:
Audiences: These are dynamic segments of your contacts based on specific behaviors or attributes. Audiences can change automatically as users meet or no longer meet the criteria.
Lists: These are static groups of contacts that you manually create and manage. Contacts stay in the list unless you remove them.
Audiences are more flexible for automation, while lists are great for organizing contacts in a fixed manner.
@@BuildWooFunnelsHQ So in what scenarios would you make a list instead of an audience? Not sure why or when you would need a static list of contacts, I must be missing something.