CEO of my ex-employer introduced me to you. Youve almost become synonymous with GTM in that company. 😅 Good solid stuff. Just shared this on my agency's LinkedIn profile. P.S. One thing we're doing (from the GTM levers you pointed out) is social > paid social > cold outreach > retargeting.
So glad to hear you're getting value from the channel! Technically -- If you're doing social -> paid social -> leads --- it's just lead followups and shouldn't be cold outbound from there if you're doing it right ;)
Love it TK. Have been binging on your videos and recently began the approach of initially softening prospects on social ahead of reaching out via email, so it was refreshing to hear you outline a similar approach. Keep up the good fight!
It's another "Yes" from me, TK.
Boom!
Very clear. Cheers TK!
Boom!
CEO of my ex-employer introduced me to you. Youve almost become synonymous with GTM in that company. 😅 Good solid stuff. Just shared this on my agency's LinkedIn profile.
P.S. One thing we're doing (from the GTM levers you pointed out) is social > paid social > cold outreach > retargeting.
So glad to hear you're getting value from the channel!
Technically -- If you're doing social -> paid social -> leads --- it's just lead followups and shouldn't be cold outbound from there if you're doing it right ;)
Love it TK. Have been binging on your videos and recently began the approach of initially softening prospects on social ahead of reaching out via email, so it was refreshing to hear you outline a similar approach. Keep up the good fight!
Boom!! Glad to hear!
Yes!
🙌🏼
Wouldn’t be a complete TK video without a soft shade on fractional CMOs. Haha! You gotta make a full video at some point on this subject!
😂