How K-Beauty Took Over Global Skin Care

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  • Опубликовано: 27 июл 2024
  • Skin care has become an increasingly lucrative business for cosmetic companies. That's why big names like Amazon and the Kardashians are trying to cash in. The industry's revenue is expected to grow within the next four years to more than $379 billion, according to an IBISWorld report. There's one country that's been playing an outsized role in skin care's growth- South Korea. Here's a look at how South Korea is helping skin care dominate the beauty industry.
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    How K-Beauty Took Over Global Skin Care

Комментарии • 1,1 тыс.

  • @ApobangpoBorashae7
    @ApobangpoBorashae7 5 лет назад +2307

    Plus in Korea they don’t look down on guys for taking care of their skin too but in America if guys take care of their skin it’s a big deal.

    • @artofdylan2356
      @artofdylan2356 5 лет назад +167

      right?!!! skin is the largest organ!

    • @romeoa.6634
      @romeoa.6634 5 лет назад +132

      @@mrpythagoras7079 ah yes, backwards for taking care of organs, their body.

    • @mrpythagoras7079
      @mrpythagoras7079 5 лет назад +6

      @@romeoa.6634 ah no, backwards for being so conscious about their skin like women.
      Unless you are suicidal u must " take care of organs, your body"...you sophist...

    • @bluewin13
      @bluewin13 5 лет назад +168

      In fact, Korean men who don't do skincare are looked down upon and are seen as dirty and lazy. Male skincare is such a common societal norm in Korea that you'll hear middle school boys discussing amongst each other the kinds of facial wash and toners they use.

    • @overthemoon9941
      @overthemoon9941 5 лет назад +65

      윤현우 👏👏👏👏and Koreans value their good skin n realize the importance of maintaining it. While Americans have damaged their skin with excessive tanning over the years and not using sun screen. In 70’s n 80’s having a nice tan was essential to looking good with little regard to damage to your skin.
      Americans uncovered to get sun while Koreans covered up to avoid it.

  • @famousamos
    @famousamos 5 лет назад +1806

    They're willing to experiment with ingredients in the name of beauty. Also, the stuff actually works lol.

    • @pewpewnim
      @pewpewnim 5 лет назад +30

      they also got their technical skills from French and other European brands who used to manufacture in South Korea.

    • @ladonnabrinker489
      @ladonnabrinker489 5 лет назад +1

      @@pewpewnim 1831 cleaveland Ave. Norwood Ohio will be here all day

    • @andyyang50
      @andyyang50 5 лет назад +38

      While most US skincare companies is constantly taking ideas from Asian skincare products and incorporate it into their products, sadly many don’t work at all. 😂🤣

    • @theapedro2161
      @theapedro2161 4 года назад +1

      *hygiene

    • @naritruwireve1381
      @naritruwireve1381 4 года назад +3

      Everyone's talking about how their stuff works, but does anyone have any recommendations to share for acne-prone skin or hydrating skin care in general?

  • @marythe00001
    @marythe00001 5 лет назад +3203

    Korean skincare is more affordable and it actually gives you results that you can see in about two months... western brands are all about their pretentious brand names and their formulas never gave me noticeable improvements.... so I will keep buying the korean stuff.

    • @Aki-hb1jy
      @Aki-hb1jy 5 лет назад +42

      But what brands are you taking about? You can't make claims without naming the brand

    • @marythe00001
      @marythe00001 5 лет назад +178

      Hyun Min my point is against western style of recklessly branding... reason for I refuse to name such brands... for example: lets say madonna might be clueless about dermatology during all her career but then “she” comes out tomorrow with some overpriced skincare products and then a bunch of people will just go buy it because of the name related to it... not because of its ingredients... just because Madonna’s name is in the bottle....so people end up buying the name... not the product/results... I did that mistake years ago... a bunch of those products u will find at sephora... they created a hole in my wallet XD.
      Nowadays, I spend less than $18 for a product that actually fixes my problem. Yes... the package might look cheap, and the shipping takes more than a week...but it actually works! So...I will just keep buying the korean stuff simply because it works better for my face and my wallet.

    • @jol7851
      @jol7851 5 лет назад +38

      @@marythe00001 the ingredients are the same. korean skincare (any skincare) is a scam. i'm korean and i only use argan oil on my skin

    • @spelling55bee38
      @spelling55bee38 5 лет назад +32

      @@jol7851: Does Argan oil help w acne? I'm suffering w that.
      Also does the Argan oil help to have that clean soft flawless look or "glass skin" look, how's your skin?😅
      It would be really nice to have a clean face finally😤

    • @ysj1024
      @ysj1024 5 лет назад +42

      I totally agree! It takes forever for me to see results with western products, but with Korean products, I see results sooner!

  • @kayladenae4613
    @kayladenae4613 5 лет назад +937

    Everyone saw how smooth Korean celebrities skin was and was like "I want what they're having"

    • @Shakyion
      @Shakyion 5 лет назад +21

      Kayla De Nae skin looks like glass

    • @kesha6043
      @kesha6043 5 лет назад +22

      I mean its all photoshop and editing, but indeed a lot of them have beautiful skin

    • @overthemoon9941
      @overthemoon9941 5 лет назад +39

      Believe it or not..BTS members beautiful complexion rly inspired me to start taking care of my aging skin...knowing full well I may see little difference bc one..I’m much older, have damaged my skin n I don’t have that lovely skin to begin with..lol
      But I can certainly make improvements...going forward. Their complexion is amazing and know their skin care regimen must be good.

    • @overthemoon9941
      @overthemoon9941 5 лет назад +14

      ImmaMultistan AndAMultiHoe ..o my gawd...photoshop..?? Have u lost your mind...u need to troll elsewhere

    • @ajyyyvl
      @ajyyyvl 5 лет назад +6

      Overthemoon I’m glad you’re wanting to take care of your skin because of the boys and I hope for you to have a beautiful complexion as well 😁 also if aging is the problem then I suggest you stay away from products with alcohol. Cleansers and exfoliators are fine I believe, but it’s best to stay away from toners and moisturizers with alcohol since it makes your skin age faster. Also recommended serums and a nice sunscreen for protection 💖

  • @GRAVYRAQUEPz
    @GRAVYRAQUEPz 5 лет назад +1296

    Korean products are less aggressive compare to western products

    • @sunfvalley
      @sunfvalley 5 лет назад +38

      a lot of their products have alcohol and fragrance tho

    • @jayneyeo3560
      @jayneyeo3560 5 лет назад +10

      I would agree (I do use like 1 korean product, which is cosrx) but having sensitive skin like I do, the presence of fragrance in majority of products, it really limits my choices

    • @syneresis
      @syneresis 5 лет назад +40

      @@sunfvalley their country has a lot of humidity though, they need the alcohols in order for the products to quickly feel more comfortable on the skin. Imagine layering a thick cream on your face with high humidity. your face will feel really heavy and that sticky for a long time.

    • @positiveecho326
      @positiveecho326 5 лет назад +10

      Bi bip Yeah, I use their makeups but so much of their skincare has fragrance and that irritates my skin. I would like to use Etudes house newest sensitive skin line and Mizon and CosRX’s snail creams. I have found Cerave, Cetaphil, and Simple don’t irritate my skin as much.
      Japan’s skincare is more no nonsense. I’m a big fan of Nivea’s Japanese sunscreen.

    • @ylee442
      @ylee442 5 лет назад +16

      @@sunfvalley no they don't, i have 8 different korean skincare stuff on my dresser now and none have fragrance or alcohol?

  • @lingwon9941
    @lingwon9941 5 лет назад +1241

    I love Korean skincare, it made my skin hella glow and hydrated for under $100. Thanks Korea

    • @weehee7113
      @weehee7113 5 лет назад +10

      ling won can you suggest what i should use for acne prone skin?

    • @lingwon9941
      @lingwon9941 5 лет назад +20

      Supernova Sehun when I had acne problems I used products from Cosrx only. It really helped keep my skin clear up. That’s what I would suggest for you to try. Plus, it’s inexpensive!!

    • @jayborn_2459
      @jayborn_2459 5 лет назад +3

      List the product that you use

    • @amberlamps4813
      @amberlamps4813 4 года назад +5

      @@jayborn_2459 soap and water

    • @christeenaleonard9424
      @christeenaleonard9424 4 года назад

      What do you suggest for tanned skin...I mean which product

  • @ssarahhpk
    @ssarahhpk 5 лет назад +338

    Kylie skin products: $200
    Korean skin products: $15

  • @mcmuffinshane7713
    @mcmuffinshane7713 5 лет назад +508

    Number 1 reason is because its their “Skin first” philosophy. They really care about the ingredients that go in the skincare :)

    • @Blackswanize
      @Blackswanize 4 года назад +15

      Indeed we do. Koreans really fussy about ingredients and govt. standard is pretty high for quality control. We don't put on our face if you don't know what is in that bottle. Koreans often complain and blame those products with i.e. mineral oil and million other ingredients known as quite safe and widely used in western luxury brands.

    • @kristiem2475
      @kristiem2475 4 года назад +1

      Our skincare is really important to us ☺️ skincare comes first. And diet too ofc

  • @coryplum5375
    @coryplum5375 5 лет назад +612

    Moisturizing and sun protection are the golden rules of skin care.

    • @christinemott2878
      @christinemott2878 5 лет назад +10

      Yes. My plastic surgeon said use sunscreencand vaseline. Plus RetinA

    • @margaritam.9118
      @margaritam.9118 5 лет назад +3

      True. That’s actually all you need for good skin, not 50 extra products.

    • @chloelee2688
      @chloelee2688 5 лет назад +8

      That's what mom taught me. Which is also what my dermatologist stated. Invest in, a moisturizer SUITS your skin and a good sunscreen.

    • @paulanicoletiu2073
      @paulanicoletiu2073 5 лет назад +1

      drink more watef is the best!😍

    • @ara_now
      @ara_now 4 года назад +5

      Yeah and Koreans grew up doing that from very young age. My mom taught me when I was 6, and bought my my own skin care products.

  • @myopinion5806
    @myopinion5806 5 лет назад +246

    After using Korean skin care products, my skin had improved. No more heavy makeup to cover imperfections.

  • @nakter6123
    @nakter6123 5 лет назад +790

    I'm been using Korean skincare products for 6 months now & honestly I m getting very good results. It's slowly but it's happening, this korean skincare products are very popular bcoz they r truly effective. Now I enjoy every skincare steps.

    • @ChemWithMahnoor
      @ChemWithMahnoor 5 лет назад +5

      Can u share the prodct names and brands with us?

    • @nakter6123
      @nakter6123 5 лет назад +29

      @@ChemWithMahnoor I m using ..
      *Missha time revolution first treatment essence
      *Mizon snail skincare range
      *Innsfree green tea skincare range( currently testing out)
      *Bodyshop drops of youth skincare line (Not a korean brand)
      *Faceshop white seed range
      *Paula's choice breakout solutions range.(UK brand I guess 🤔)
      I know it's lot but I need them for my dry combination breakout prone sensitive skin...🙄🙄🤫.
      But if u don't have problematic skin, then u don't need to use that many skincare products.😊
      ***After testing out innsfree green tea skincare products, I felt it's bit oliy for me although I have dry skin but the serum is ok not oily like the cream or essence in lotion. So if anyone with oily skin ,essence in lotion or the seed cream is not going to work for them.
      But best products from all of them are missha time revolution first essence & the mizon snail products.

    • @ChemWithMahnoor
      @ChemWithMahnoor 5 лет назад +1

      ok thnk u

    • @Maysha-
      @Maysha- 5 лет назад +1

      @@nakter6123 where did u get them from ?

    • @nakter6123
      @nakter6123 5 лет назад +10

      @@Maysha- I ordered them from yes style .com website. They have all korean skincare, make up & clothing items.

  • @jasonbellini7946
    @jasonbellini7946 5 лет назад +210

    I think the more socially "acceptable" it becomes for men to take care of our skin, the industry will double in profits, size and number of products aimed towards men.

    • @romeoa.6634
      @romeoa.6634 5 лет назад +6

      Skincare doesn't have to be geared towards men for men to use it though,,,,,,,

    • @ottopettersson1387
      @ottopettersson1387 4 года назад +6

      @@OpiumBride So you would'nt be able to stand yourself? Intersesting lol...

    • @ADeeSHUPA
      @ADeeSHUPA 4 года назад

      @@ottopettersson1387 hH

  • @vivekkadyan6330
    @vivekkadyan6330 5 лет назад +660

    2:55 her face is brighter than my future..😂😂😂

    • @cooliipie
      @cooliipie 4 года назад +9

      I can see my reflection

    • @nomenome856
      @nomenome856 3 года назад +3

      tbh, it looks kinda tacky

  • @priaa7934
    @priaa7934 5 лет назад +301

    I cringed when the moisturizer 🧴 hit her hair 😱

  • @imjogijogi9267
    @imjogijogi9267 5 лет назад +606

    How Korea took over Cosmetic, Music, and Shows/Dramas

    • @ironvista
      @ironvista 5 лет назад +3

      @Aphrodite Deliphine how so in sports?

    • @ironvista
      @ironvista 5 лет назад +18

      @Harry Fishnuts those aren't mainstream sports that's popular. Lol

    • @airahfuji
      @airahfuji 5 лет назад +19

      How S.Korea tool over everyone's life

    • @happydayz7857
      @happydayz7857 5 лет назад

      Im JogiJogi they sure have the first two right!

    • @jaehyunkwon3509
      @jaehyunkwon3509 5 лет назад +36

      in electronics too. smartphone, washing machine, fridge, TV and so on

  • @IlGiglioNero
    @IlGiglioNero 5 лет назад +262

    I think that the most important factor in the success of South Korean skincare is very simple actually: QUALITY!
    The quality is high and one sees results on his/her skin.

  • @kookieness1367
    @kookieness1367 5 лет назад +141

    Korean skincare works and are cheaper than the French skincare I used to love. I haven't seen my face with any base makeup on since I started using Korean skincare.

  • @salponce3368
    @salponce3368 5 лет назад +730

    Have you tried Korean & Japanese sunscreens? They’re elegant, sheer & have great chemical filters. In the US you’re stuck with a horrid white cast or a sticky, unstable chemical veil...

    • @cerebrumexcrement
      @cerebrumexcrement 5 лет назад +49

      yep. my favorite face sunscreen is a korean brand because the american brands irritate my eyes.

    • @sophiaOH223
      @sophiaOH223 5 лет назад +49

      Korea’s sunscreen is much lighter and less heavier! Lovely!

    • @jol7851
      @jol7851 5 лет назад +22

      physical sunscreens are better for your skin and more effective, even though they live a white cast.

    • @leiahok7873
      @leiahok7873 5 лет назад +35

      I use Biore sunscreen, it's very light and hydrating. :D
      I hate American sunscreens because of the white cast and feels like concrete on my skin. D:

    • @MinttMeringue
      @MinttMeringue 5 лет назад +7

      @@jol7851 true. While a natural physical one might leave a cast, it's better for your skin so...

  • @Dangic23
    @Dangic23 5 лет назад +112

    I lived is S.Korea for a year....those folks really care about their beauty products.

    • @ssimms8995
      @ssimms8995 5 лет назад +6

      Dangic23 I lived there for two years. An etude house and nature republic on every block lol. We can really learn a lot from the koreans

    • @Dangic23
      @Dangic23 5 лет назад +11

      @@ssimms8995
      Im a Male and I started using them....they are awesome....lol.
      That was 2010-2011. Still do today.
      I'm 45 but look 35....lol

    • @ssimms8995
      @ssimms8995 5 лет назад +3

      Dangic23 that is amazing! I hope I can say the same thing when I get to that age (not that you are old, but I am 18).

    • @Ben-dh1kt
      @Ben-dh1kt 4 года назад +9

      I’m a dude and also started having a skin care while living in Korea, this country is skin heaven

  • @CyberNerd1000
    @CyberNerd1000 5 лет назад +33

    My entire family converted to Korean skin care products about 5 years ago and never looked back. Great product, priced just right and it works!

  • @Jenna1394
    @Jenna1394 5 лет назад +150

    Nearly all of my skincare products are Korean.

    • @lexi6355
      @lexi6355 4 года назад +3

      Jenna D same. All of mine are except one and that’s rose water

    • @sunshinef005
      @sunshinef005 4 года назад +2

      Could you suggest some brands?

    • @Huma_m1
      @Huma_m1 4 года назад +2

      Znbb F Etude! Baking Powder (they have an amazing pore scrub), Dr Belmeur (amazing vitamin C source), AC clean up (for acne), MediHeal (great masks, large variety)

  • @NuviReyes
    @NuviReyes 5 лет назад +137

    It’s because they are effective

  • @crankdattaytay
    @crankdattaytay 5 лет назад +159

    I use a brand called Mamonde and I LOVE it. I’ve tried so many things to help my acne and scarring and they never really worked but after I started using this brand, my brand had never looked better. It’s a blessing lol.

    • @kassistardust4278
      @kassistardust4278 5 лет назад +5

      Arigato Kiss i am using two mamonde products and i love them! 💜

    • @illigirl768
      @illigirl768 5 лет назад +5

      Which product specifically for acne scarring? or is it more than one? I'm interested

    • @christinemott2878
      @christinemott2878 5 лет назад +1

      Try ZeroZits.com
      Sage Advice skin care. I know you dont know me .but i PROMISE ON MY DEAD DOG KIKOS GRAVE. IT WORKS. U WILL NOT BE DISSAPOUNTED.

    • @kingdomcome7776
      @kingdomcome7776 5 лет назад

      What do you use from there?

    • @SJ-og8qf
      @SJ-og8qf 5 лет назад

      Yeah, it's one of my favorites.

  • @andrewliu2526
    @andrewliu2526 5 лет назад +203

    The US doesn't really have the culture for skin care. Majority of the US culture is focused on tanning. By that definition they are damaging their skin. You can tell by seeing many seniors that have really saggy wrinkly skin, that they went tanning alot when they were young. It's like blasting yourself with mircowaves all the time.

    • @SpaceOutlaw_
      @SpaceOutlaw_ 5 лет назад +19

      Andrew Liu mostly white Americans, they end up looking pink and having leathery skin. Sad but true

    • @andrewliu2526
      @andrewliu2526 5 лет назад +16

      @@SpaceOutlaw_ the sad truth is also the darker the tan the more damaged their skin has become. Possibly, may develop skin cancer later on in their life.

    • @abhishek.chakraborty
      @abhishek.chakraborty 5 лет назад +5

      @@andrewliu2526 if done naturally, what's wrong with tanning ?
      Don't go about imposing your '白富美' East Asian beauty standards ( the 白 part here ) over the whole world ...
      Dark, tanned skin can be equally beautiful if facial features are appealing
      And, as the quote goes - _beauty lies in the eyes of the beholder_
      and I don't think every beholder craves to look for white & smooth skin 🙄

    • @andrewliu2526
      @andrewliu2526 5 лет назад +44

      @@abhishek.chakraborty the topic was skin care. 'Care' being the operative word. I never said natural dark skin doesn't equal beauty. If one wants to tan either via sun or tanning bed then so be it. That's their perogative. I am only stating the potential damage or harm they inflict on their skin as a result. So don't go twisting my statement around. Beauty and Skin Care. Those are two different matters.

    • @mh-do3pe
      @mh-do3pe 5 лет назад +3

      Yup, white people love the sun like Mexicans love nissan Altimas.

  • @skyblue-kj7gk
    @skyblue-kj7gk 5 лет назад +83

    One of the most popular Korean beauty youtuber (Director Pi) evaluates different beauty products and she has such huge influence on the Korean beauty industry. Her criteria to rank items is the effectiveness AND the safety of the ingredients of each cosmetic itmes. Koreans are very smart shoppers and Korean companies have to make a good product in a good price to survive since Korea is such a competitive society.

    • @overthemoon9941
      @overthemoon9941 5 лет назад

      skyblue423 u apply link for the channel..? Thanks

    • @sky-blue808
      @sky-blue808 5 лет назад

      @@overthemoon9941 Serch on youtube in director pi.

    • @arieyna1313
      @arieyna1313 5 лет назад

      Yasss...need to buy new skincare..i look out to her 1st..hehhehe

    • @hinakong
      @hinakong 4 года назад +1

      very true.

  • @Elinoo93
    @Elinoo93 5 лет назад +40

    I've been using Korean Sheet mask for 5 months and my skin is getting better, healthier and the imperfections on my face fade. I love how Korean sheet masks work so effective, better than any skin care product. And it's cheaper too

    • @jocey4394
      @jocey4394 5 лет назад +1

      Eliza Nainggolan which sheet masks do you use?

    • @Elinoo93
      @Elinoo93 5 лет назад +2

      @@jocey4394 I'm using Mediheal N.M.F, Mediheal Teatree and Mediheal Vita Lightbeam. My fav is the N.M.F, it hydrates my skin instantly!

    • @minyoungnongmaithemsingh9481
      @minyoungnongmaithemsingh9481 5 лет назад +3

      I love Mediheal too! I'm a Korean staying in India.Whenever I go home and come back I buy tons of Mediheal masks. It's my favorite item.

    • @Elinoo93
      @Elinoo93 5 лет назад +1

      @@minyoungnongmaithemsingh9481 Yeah, Mediheal works perfectly for my skin. I used other brands like etude, tony moly etc but sadly they had no effect to my skin :(

    • @AtomyAllinOne
      @AtomyAllinOne 4 года назад

      Try this mask:
      ruclips.net/video/zE0S1eFJFl4/видео.html

  • @JessAyu
    @JessAyu 5 лет назад +107

    Simple. Every stuff actually works!! From the cheapest to the most expensive i buy, around $50 (for me it's much) really works! Of course some slower, some immediately....

  • @ceciLOVEtaco
    @ceciLOVEtaco 5 лет назад +23

    Of course South Korea makes huge money from skincare because they are the most hard working in this industry around the world and keep on developing better products, with one jar of cream ranging from 10 bucks to 500 bucks. They created cushion foundation now every brand around the world copies the idea.
    I used to use French brands as Sisley & Darphin . Now I completely switch to Korean brands . Their products contain lots of good ingredients such as herbals & Ginseng , pretty high quality & love it a lot.

    • @Bebbolove
      @Bebbolove 5 лет назад +1

      ceciLOVEtaco True. Even Pixi Glow Tonic (UK brand) has Ginseng which I love as an ingredient.. 🙂

  • @8uN8Y
    @8uN8Y 5 лет назад +66

    I've been using Korean skincares for almost 2 years now, and my skin has improved ever since. I feel confident about my skin to the point that I don't use foundation anymore, only concealer under my eyes, yet I get compliments of how dewy and healthy my skin looks here and there.

    • @chaimaez.h.4530
      @chaimaez.h.4530 4 года назад

      any brand recommendations?

    • @8uN8Y
      @8uN8Y 4 года назад +1

      @@chaimaez.h.4530 Sure.
      I'm From Mugwort Essence
      Klairs Fundamental Ampule Mist
      Pyunkang Yul Essence Toner
      Isntree Real Mugwort Clay Mask
      The Plant Base, Time Stop Collagen Ampoule
      Dr. Jart Ceramidin Cream
      Tiam Vita B3 Source
      Corsrx Snail Essence (Highly recommended)

    • @chaimaez.h.4530
      @chaimaez.h.4530 4 года назад

      @@8uN8Y THANK YOU SO MUCH. THANK YOU, THANK YOU, THANK YOU

    • @alliswell44596
      @alliswell44596 4 года назад +1

      Gosh...are all of them make a part of your daily routine? Sounds like a lot of time and effort 😯... do u also do those 9 step processes?

    • @nurafnioktv7450
      @nurafnioktv7450 3 года назад

      @@8uN8Y does im from mugwort essence really good?

  • @kikaypam81
    @kikaypam81 5 лет назад +178

    I had problem with super dry flaky skin on my face years ago,I was using expensive western brand skin care and it made my skin worse to the point it was inflamed.A korean coworker suggest to try korean skin care product and it tamed my problem,that was 10 years ago.Im never going back to those expensive western brand skincare and cosmetics.

  • @missrustas6478
    @missrustas6478 5 лет назад +45

    I got rid off hyperpigmentation, acne and redness on my cheeks using korean skincare, their products are so effective ✨

    • @MsAdri89
      @MsAdri89 5 лет назад +4

      Which products? I need to get ride of my acne

    • @missrustas6478
      @missrustas6478 5 лет назад +5

      @@MsAdri89 Tiam My signature vitamin c serum, Benton Goodby redness centella gel, Cosrx Turning a-sol, and Cosrx Aha-bha clarifying toner. I know it's not a korean brand but The Ordinary alpha urbanite and lactic acid helped a lot too! Don't forget to use sunscreen everyday btw

  • @liznana2912
    @liznana2912 5 лет назад +44

    Who else only buys from Korea?🙌🏼

  • @user-sr1wr6cc6u
    @user-sr1wr6cc6u 5 лет назад +141

    I love Korean skin care products. There are so many options, they are affordable, the quality is extraordinary but most importantly it works! Seriously, it is nonsense to pay for lotions, serums, eye creams, sunscreen, etc... for hundreds of dollars (ie Estee Lauder brands) the ingredients from Korean products are usually safer and much cheaper.

  • @NoviePoetri
    @NoviePoetri 5 лет назад +38

    At the beginning, I was skeptical about some steps of K skin care, I tried The Ordinary instead. Oh boy, I got really good complexion on my skin, but afterward I got big acnes coming out. It seems every time I woke up in the morning, new acne popped on my face. The review said it is purging, but it last till couple months, so I stop using T.O, then I moved to K skin care. They work slow, indeed, but my skin has good progress. And the most important, no acne. Now I am consistent with this K skin care.

  • @Grandesecole
    @Grandesecole 5 лет назад +27

    Because it actually works and is reasonably priced. The high-end lines are also a plus.

  • @keheungan
    @keheungan 4 года назад +6

    i'm soooo happy with the result of my korean skin care routine. With $10 toner, serum, acne treatment. My acne and acne scars has almost gone now for only 3 months of use. The products i used don't contain alcohol, fragrance, and other ingredients that usually exist in non-korean skin care products.
    The korean beauty gurus also teach me a lot about ingredients that fit my skin so now i can choose my products more wisely instead of only relying on the product packaging that says 'anti acne' or 'brightening'

  • @Terophy
    @Terophy 5 лет назад +28

    Because they give you the real result and progress on your skin.. Result speak louder than the prestige I think

  • @anhhedwig
    @anhhedwig 5 лет назад +79

    Basically because Korean skincare is really effective. I have used many western brands but honestly other than Nuxe and Paula’s choice, none showed me any results. But as I switch to Lanege my skin is a lot more improved

  • @jindiyou
    @jindiyou 5 лет назад +20

    In Korea, we even have an app that shows all the ingredients in most of cosmetics that sold in Korea. And also it tells what they are for each ingredients. It helps people to avoid what is not good for skin and environment (for example micro plastics). Unfortunately the app is only in Korean language.

    • @user-zo5bu6sw8g
      @user-zo5bu6sw8g 2 года назад

      @@moonie5836 the name is 화해 but I don’t know its english name. sorry😢

  • @katyoutnabout5943
    @katyoutnabout5943 5 лет назад +16

    I’ve personally always been overwhelmed by the choices of skincare, and so when i was 16 and found something i liked, i haven’t changed since. So i guess another aspect of the market is that there’s strong customer loyalty.

  • @queenb7209
    @queenb7209 5 лет назад +49

    They actually work lol thats why and their makeup doesnt make you look like a wrinkly cake

  • @1015SaturdayNight
    @1015SaturdayNight 3 года назад +7

    Korean skincare is gentle and affordable. I'm so glad I was turned on to the good stuff. Soon Jung especially, so good for sensitive skin and so inexpensive

  • @samtres6605
    @samtres6605 5 лет назад +260

    I am really envious of korea its like they dominate everything...

    • @axa3687
      @axa3687 5 лет назад +39

      Except they don't... Like at all

    • @jol7851
      @jol7851 5 лет назад +17

      @@axa3687 korean americans in america make more money than whites on average. but i do think korean skincare is a scam. the ingredients are the same its just a good marketing ploy. a lot of east asian people generally have naturally good skin..i'm korean and i only use argan oil on my skin.

    • @axa3687
      @axa3687 5 лет назад +40

      @@jol7851 Why are you comparing legal immigrants to citizens? Like of course they earn more on average. It's not like America welcome homeless Koreans/Chinese/Japanese/Indians now, do they?

    • @hanul0023
      @hanul0023 5 лет назад +2

      Do we?

    • @WokOverEasy
      @WokOverEasy 5 лет назад +18

      @@jol7851 same as what? Alot of road shop brands do admittedly have bleh stuff but serious lines are really good. The only choice for aha used to be paulas choice and before i discovered cosrx it would sting my face so bad。 it would be harder to find innovative ingredients with 90% snail extracts and centella in an average american pharmacy imo. The idea of pushing extra hydration is a korean thing. I once only traveled with a skin care oil but because i didnt have my toners and serums my face was so parched under the oil.

  • @triggerfish9967
    @triggerfish9967 5 лет назад +40

    Kylie skin.
    I laugh.

  • @bagondreamer
    @bagondreamer 5 лет назад +20

    It’s popular probably because it does what it says it does unlike western skincare companies that advertise like crazy and then fall back on false claims. Western skincare companies would probably be more reputable if they didn’t pour exorbitant amounts of money into manipulating people to buy their products

  • @ZeeTaylor25
    @ZeeTaylor25 5 лет назад +19

    Cheaper but works better.

  • @royaldiadem8660
    @royaldiadem8660 4 года назад +9

    "Make the world obsessed with looks, then sell them products", great business strategy

    • @womanofgod2948
      @womanofgod2948 4 года назад +2

      Exactly. That's the plan

    • @arkscrew
      @arkscrew 4 года назад

      The world was already obsessed with looks. Korea only made it affordable and effective

    • @frillylily8005
      @frillylily8005 2 года назад +2

      @@arkscrew True but the Obsession is getting bigger

    • @frillylily8005
      @frillylily8005 2 года назад

      Also Have to Say you Look very pretty 💕

  • @jolaa
    @jolaa 5 лет назад +10

    Ever since I introduced Korean products (and double cleansing) to my routine I’ve been able to see great results!

  • @ClipPerry
    @ClipPerry 5 лет назад +102

    it's cheaper, effective and more specific to each skin's need

  • @residentevil4life
    @residentevil4life 5 лет назад +79

    literally how do talk about K Beauty without mentioning K-pop and K-Dramas that captured the attention of everyone around the world with the actors and singers flawless skin? K beauty would be nowhere near as popular without them!!!

    • @golbinnom
      @golbinnom 5 лет назад +2

      Legit

    • @overthemoon9941
      @overthemoon9941 5 лет назад +7

      U r absolutely correct...seeing the great complexion on faces of young Koreans singers mainly BTS, that I follow religiously n seeing .their flawless complexion n skin got me inspired to take better care of my aging skin. The Texas sun has caused so many dark spots due to tanning 20-30!yrs ago. I have purchased a lot of Korean brand retinol products in last couple months....so very pleased. Could have never afforded prices charged by American cosmetic cos compared to what I purchased from Korean lines. Me happy..👌

  • @jackiecastro18ify
    @jackiecastro18ify 5 лет назад +2

    love these vids! they are very interesting to watch(: thank you for uploading

  • @seruni14
    @seruni14 5 лет назад +10

    start using korean skincare around 2013/2014. watch this make me realize i was one of the first global wave of korean skincare fever hahaha

  • @alexandrafranco9241
    @alexandrafranco9241 5 лет назад +8

    I use Korean skin care products because they give amazing results with my skin and mainly everyone in Korean knows how to take care of their skin, they’re big on skin care there.

  • @alisaben1
    @alisaben1 5 лет назад +5

    Because of a few skincare youtube channels ...I have slowly transitioned all my products to Korean brands.... I am thoroughly pleased. It's not harsh and my skin stays more hydrated through the day.

  • @arieyna1313
    @arieyna1313 5 лет назад +1

    Im obsessed with director pi channel..she breaks down every skincare item ingredients..from there u can select whats best for ur skin!

  • @MsSKim1
    @MsSKim1 5 лет назад +35

    CNBC I see u cashing in views by adding Korean related videos these past few days

  • @wanderingtin
    @wanderingtin 5 лет назад +87

    KPop, Kdrama, Kbeauty. Korea’s taking over y’all.

    • @jkc4147
      @jkc4147 5 лет назад +22

      KBBQ too lol

    • @wanderingtin
      @wanderingtin 5 лет назад +1

      Jowwaynee ah right right. 😂

    • @MinttMeringue
      @MinttMeringue 5 лет назад +2

      Kbeauty is a lot more mainstream though. Kpop and kdramas are still very much a bubble that most people arent in love with.

    • @sceneryismyfirstlove7634
      @sceneryismyfirstlove7634 5 лет назад

      @@MinttMeringue might be true since other people care more of their self care than other things.

    • @WJUNW
      @WJUNW 4 года назад +8

      master universe Chinese can’t steal
      other countries tech anymore moron
      Samsung and Apple all moved their factories

  • @alexgreen7648
    @alexgreen7648 5 лет назад +3

    Your advice is amazingly fascinating.

  • @sayurivkg
    @sayurivkg 5 лет назад +15

    I have hormonal acne and Korean skin care products helped me a lot over the past few years. I get a pimple here and there from time to time but it's not as worse as it been some years ago. Their products are free of many dangerous stuff and I prefer investing more in skin care than makeup. They also make stuff which are not animal tested and the packaging is made from recycled materials inked with soy ink. Prices range a lot as they also have top brands and there are many drugs store type. Even if some didnt worked for my skin it didn't made things worse at least. You just need to find what goes well with your skin type. And their skin care routines are the best. I hope Koreans will keep doing good stuff.

  • @ilonapapp7559
    @ilonapapp7559 5 лет назад +5

    Hungarians were concentrating on good skincare and knew the importance of taking care of your skin for a long time. Usually a Hungarian woman has her trusted beautician who takes care of her skin, whom she visits regularly and is a friend as well. Going to your beautician is like visiting your club/spa. The best products are made in Hungary and plant or thermal water based and do not contain preservatives hence they are kept in the fridge and well, cannot be exported. The most famous is of course the Ilcsi product line.
    I came to the United States in 87 first and was appalled to see American women having blemished really not attractive skin and covering it up with heavy plasterlike makeup which most of the time didn’t even match their skin tone. Today they have much better skin but still spend more money on their nails than on their facials.
    In Korea from what I have seen is it is more a dermatologist whom you go to see if you want clean skin of even just to take care of a pimple. In Hungary your beautician will do that for you. They perform minor surgeries as cool as a cucumber. Needless to say dermatologists do all kinds of wonders for your skin there but well, those are more medical procedures.
    What gets me is the eyebrow thing in Korea. Apparently they color their hair but for some reason do not get their eyebrows shaped and tinted by a professional. Instead there is a whole wide selection of eyebrow pencils and shadows and tints and mascaras with which they try to match their eyebrows to their hair color. I am not even going to mention here what Americans do: color their hair but not their eyebrows so they look like wearing a wig. Especially men with dark brown hair and gray eyebrows is a sight that is killing me.
    But back to S. Korea: they also shave their eyebrows instead of plucking or waxing them. I don’t have to tell you that a shaved thing is always stubbly (see waxed legs versus shaved legs) so they need to cover it up with loads of concealer.
    In Hungary we have our eyebrows shaped by our beautician who plucks or waxes and tints it along with our eyelashes and then for a month we forget about it because it is always perfect. We have been waxing our bodies as well since like forever.
    So no South Korea didn’t invent the wheel. What they have is strong ambition and a smart business sense and the ability to evolve incredibly fast. A cutthroat local competition drives its international evolution and spread. Their products are very good and reasonably priced. I use and adore SK cosmetic products but whenever I go to Budapest my next day - sometimes same day - visit is to my old beautician.
    Other European country that are similar to Hungary in this respect and that I know of: Romania. Interestingly not France.

  • @joshagtingerzzz8340
    @joshagtingerzzz8340 5 лет назад +23

    Korean skincare works Periodtt i use only concealer to cover dark undereyes and some dark spots

  • @irene8900
    @irene8900 5 лет назад +3

    Nothing has been better for my skin than prescription retinol and then clean beauty. Korean skincare is very affordable and effective. I tried a 10 step and it was nice. But using the retinol and clean beauty without silicones, dyes, alcohol and fragrance has changed my skin. Its pricy but Drunk Elephant hits it all. Virgin Marula Oil clears and hydrates your skin. Legit GLOW. Then at night the TLC night serum with AHA and not synthetics is incredible. I use on opposite nights of retinol. All I need in the day is sunscreen (clean). I work with brands on product development and packaging and what we put on our skin gets into our bloodstream. There are numerous options for beautiful skin not just K Beauty. Its genius marketing. Many Koreans still use European skincare. Its what works for you.

  • @mizan7694
    @mizan7694 5 лет назад +1

    Very informative. Thanks for creating behind the screen efforts

  • @eternalabbey
    @eternalabbey 5 лет назад +10

    I have been using korean skincare products for 10 years now (it is because of kpop lol) because they work and I have never bought any western products ever

  • @MikyVoinea
    @MikyVoinea 5 лет назад +11

    Sleep and hydration are the most effective skin care strategies. 😊

  • @miamimodelcall
    @miamimodelcall 4 года назад +7

    I learned everything I wanted about skincare from k-dramas. Thank you Lee Min Ho and Innisfree!

  • @OliviaSeoulBeauty
    @OliviaSeoulBeauty 2 года назад +2

    Kbeauty is a huge industry here and the result are incredible :) but for a foreigner it can be pretty hard to have access to it if you are in south korea.

  • @ginamadronero3467
    @ginamadronero3467 4 года назад +1

    Korean cosmetics are so trusted around the world we in philippines are so crazy buying their cosmetic / skin care products

  • @jazminvilla8005
    @jazminvilla8005 4 года назад +5

    The skin care is very important not only for the social media, for bussines world too, because it representes a new market and life style in whinch the companies need to dream up more products. In South Korea’s case this increase his exportations as a result of his popularity.
    Others brands want to get more information about that, however they need to visit this Asian Country or create agreement with Koreans companies (this actions augment the International Trade); the skin care go on with power, that means more innovation on the products, because everybody like natural products and goods results in our skins.

  • @Shakyion
    @Shakyion 5 лет назад +6

    4 weeks of using the K-beauty 10 steps! Skin never look better. I love Soko Glam too!

  • @Huma_m1
    @Huma_m1 4 года назад +2

    I suffered with acne for over 3 years. I tried everything from medication to expensive cleansers. I made dietary changes, yet nothing seemed to help until I visited South Korea! I’ve only been using their products for the last couple of months yet everyone notices the difference in my skin. I hardly use foundation or concealer. Thanks Korea!

  • @roy.shrestha
    @roy.shrestha 5 лет назад +1

    I want to make my career in Skin Care (Beauty Industry). Thank you CNBC for this informative video.

  • @Olimpo-tj6mk
    @Olimpo-tj6mk 4 года назад +9

    I love Korean Skin Care Products one of my favorite brands is called O-HUI the best of the best pricy but excellent skincare products.

  • @minascookie2038
    @minascookie2038 5 лет назад +7

    I would like to try Korean skincare but have absolutely zero clue about skincare, someone help please :(

  • @angelynfloranda9056
    @angelynfloranda9056 5 лет назад +2

    watching this while doing my skin care routine

  • @Ben-dh1kt
    @Ben-dh1kt 4 года назад +2

    Not only Beauty, Korea is taking over the world in literally every categories: Entertainment (music/films/dramas), Finance, Industry, Technology, Tourism, Army, literally everything, Korea is the future of this planet, our kids will learn Korean at school in a near future.

  • @milkbeforecereal9257
    @milkbeforecereal9257 5 лет назад +3

    4:19 I mean look at how her skin glows, this is why k-beauty is growing

  • @stillkoh8596
    @stillkoh8596 5 лет назад +10

    Overall South Korea 🇰🇷 products are very good

  • @hibiscus752
    @hibiscus752 4 года назад

    “At the end of the day people want to see results”. so damn true!.... people want to see results that aren’t damaging to your skin and that’s affordable as well.... not everyone is rich and can just drop $500 on a cream/moisturizer.
    Having extreme sensitive skin makes it difficult to use western brands so I ended up not using any skincare or beauty products. However, when a friend introduced me to korean skincare I haven’t looked back. I love the stuff I use. It’s at a good price, it’s QUALITY products, and I got results fast. I also enjoy their beauty products as well. Both the korean beauty products and skincare products are sensitive skin friendly and easy to use.

  • @jiyakang9353
    @jiyakang9353 5 лет назад +2

    I used to use western skincare brands such as loreal and glamglow and my skin only got worse...once i made the jump to asian (mostly korean) skincare, I actually started seeing results...my skin now is almost perfect, i no longer have visible texture, my pores are no longer visible, and my acne scars and discoloration are almost completely gone. i'll always push you in the direction of korean skincare, it works and it doesn't break the bank, what more could you ask for?

  • @shyhappy6810
    @shyhappy6810 5 лет назад +3

    I've been using some korean products to treat my acne problems. And it really and amazingly works great. I highly recommend them. My sister are using some and she told me that her skin are getting softer. And I see that her face is brighter too. So I really like this korean makeup.
    And yes it's cheaper but better.

  • @PungiFungi
    @PungiFungi 2 года назад +3

    Skin care that is affordable and actually works. Who would’ve thought that would be a good business model?

  • @stephaniewood9608
    @stephaniewood9608 Год назад

    Thank you for sharing. 🗣 from Far Rockaway N.Y.Usa

  • @spiffykitty01
    @spiffykitty01 4 года назад +1

    my skin was always really unstable and I would attack it with us products and astringents... when I switched to Japanese and Korean products that focused more on hydration and nurturing of the skin, my skin totally changed! it's amazing how my skin prefers the formulation of those products over American ones... whenever I see American skin products I'm always so wary to try them bc I always view them as being cheaper and just not as good

  • @battlefrenzie
    @battlefrenzie 5 лет назад +6

    Tatcha is NOT Japanese skincare. It is Japanese-inspired

  • @shashapk4329
    @shashapk4329 5 лет назад +7

    K- skin care is the best. It has changed my damaged skin

  • @Kateisbelladonna
    @Kateisbelladonna 4 года назад +2

    As a Korean, we do look after our skin well since our childhood. It's a part of our life routine. I've been using various types of global skincare products, but I always go back to Korean skincare products. Innisfree is one of the best K-brand in every aspect!

  • @nauran8761
    @nauran8761 4 года назад +1

    One thing i noticed, they are really not just making money but really helping people with skin problems. It's cheap, it's safe, and it works!
    So, why not?

  • @yoonseolee4171
    @yoonseolee4171 5 лет назад +3

    Korean skincare products are more affordable and the ingredients in the cosmetic products are way milder instead of having harmful components which only gives temporary effect and causes pimples afterwards.(ofcourse not every products)

  • @user-kv1ih5uy8y
    @user-kv1ih5uy8y 5 лет назад +20

    Yooo I love Korean skincare
    They actually work unlike the western kind. Highly recommend trying them out

  • @PtolemyXVII
    @PtolemyXVII 4 года назад

    I've tried Korean skincare, but my favourite brand Cosmo biogem RDA was discontinued! Honestly this stuff was the best. I used it for years and I have never found any brand like it. Currently I prefer American skincare and cosmetics, brands like Devita, Ecco Bella. If you look at the ingredients list most Korean brands have water, glycerin, dimethicone as the primary ingredients. What they do add that is different from American and European brands are crosspolymers that can be used to repair skin. Crosspolymer gels are used for wound healing.

  • @clairekennedy8767
    @clairekennedy8767 5 лет назад +3

    That is crazy! I’ve simplified my skincare routine to simple and affordable routine. $150 for a cream? Lol

  • @choo1030
    @choo1030 5 лет назад +23

    Whenever I saw Americans tanning themselves under the sun on beach, my soul screamed knowing that they are exposing thenselves to the harmful UV rays that causes skin cancer. I wonder how many Americans realize that.

    • @aalexttostado
      @aalexttostado 4 года назад +1

      Sadia Afrin you don’t need to tan to get vitamin d LMAO. you need like 5 minutes of sun exposure ?

    • @KB-sj8hb
      @KB-sj8hb 4 года назад +1

      Sadia Afrin sitting out in the sun for hours or using a tanning bad is not good, and Many older Americans more so whites have precancerous skin lesions and you start seeing sun damage in many white people in their 30s . Their skin wasn’t made for sun that’s why they gave less melanin production

    • @gfdchugh
      @gfdchugh 4 года назад +1

      That's why white people age fast they don't care they just wanna look bronzed

  • @dorethafuller-evans8928
    @dorethafuller-evans8928 5 лет назад +8

    I only use shea butter for my hair and skin.And shea soap.

    • @SimplyAWitch9
      @SimplyAWitch9 5 лет назад +5

      Yeah that would break out most people. You just have real strong skin that can put up with a lot

  • @zzslpr
    @zzslpr 2 года назад

    When I was using a western cleanser and moisturiser, it felt too rough for my skin and made my face red. I feel like the products are so expensive without even being good. But when I switched to Japanese cleanser and Korean toner + moisturiser I can feel my skin improved so much :))

  • @YueRain
    @YueRain 3 года назад +2

    Korean cosmetics companies lead the world by listening to their consumers of what they really want for their skin and not trying to force down by marketing what they think we should use. 100% for a moisturiser??? so so expensive

  • @maecadayona7233
    @maecadayona7233 5 лет назад +3

    Koreans take skincare religiously and I must say, they're the best when it comes to skincare.

  • @hildaelson4203
    @hildaelson4203 5 лет назад +3

    Three things you actually need to do with your skin to keep it looking great. 1. Cleanse (so use makeup remover, whatever form, even if you’re only wearing sun cream) 2. Moisturise (self-explanatory. But you don’t need to go overboard and have 10 products. One good moisturiser will suffice) 3. Protect (i.e. wear sun cream NO MATTER WHAT. Even when it’s cloudy in the bleak mid-winter, wear some sun protection).

  • @alexandergoldman
    @alexandergoldman 4 года назад

    I'm using a Korean mask for men as I watch this...incredibly good for the windy climates that dry out your skin. It actually stings a bit at first (which indicates how dry my skin is) but feels so good after about ~10 to 15 min.. Snail cream is another one of my go to products for moisture and hydration..

  • @piaichiban27
    @piaichiban27 4 года назад

    I didnt have cystic acne or major acne problems growing up, but I did have minor small acne bumps that wouldnt go away no matter when product I use. Korean skincare was the only thing that helpe give me the results that I wanted and its been almost a decade and I still swear by it to this day.