Sales Down? Here’s Why I’m Excited About Q4!

In this video, I’m sharing a full recap of Q3 at Knight Light Candles! From rebranding our products to adjusting operations with new systems, it’s been a quarter packed with growth, lessons, and a few surprises. Join me as I break down:
Our Q3 sales performance and top-selling products
Branding changes and why they’re essential for growth
Challenges with balancing my W2 job and business
Marketing experiments (and struggles!) with Facebook and TikTok
Our goals for Q4 and plans to secure our first wholesale partnership
Whether you’re a fellow candle maker or a small business owner, I hope you find value in this journey. Don’t forget to like, comment, and subscribe to follow our progress as we head into Q4!
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[@queenmotheradeprecious6095]

Thank you for sharing. I'm so happy for you how far you've grown. I learned a lot from you. Likewise as my W2 takes me away from my business due to work travels but I'll keep my focus to build my brand. I appreciate this. Love and Light 🙌🏾

[@knightlightcandleco]

Thank you so much! And thank you for following along. That W2 can certainly get in the way haha but you got this!

[@ladynita7329]

I’m a beginner start up business and I am deciding to create a package set which consists of candles. I 9:37 don’t know if I should invest in wholesale candles or make my own candles? I should include I don’t know how to make candles 😂

[@knightlightcandleco]

Hey! So it’s totally your decision, but making the candles would definitely be more economical and allow you to partake in bigger margins, BUT the testing process is a lengthy one and making sure all of your candles are quality can take some time. If you are ready to launch, you may want to consider buying the candles from another maker wholesale. The margins will be a little slimmer, but all of the work is already done! There are so many great companies out there who I’m sure would love to work with you 😃