RC Cola 'Sky Pilot' Commercial (1978)

"Me and my RC!"
RC Cola soft drink commercial featuring a man flying a biplane and a well-known jingle. Spot aired October 1978. Visit www.bionicdisco.com for 1970s pop culture fun.
Fair Use. No copyright infringement is intended. Posted for historical and archival purposes only.

[@teresapflaumer5717]

RC has made a nice comeback. I see it everywhere with that beautiful 1970s packaging.

[@moonytheloony6516]

Few things go together so perfectly like a Chicago thin-crust pizza and an Ice Cold RC Cola...

[@beandipcartography]

Him and his RC.

[@QuadMochaMatti]

No, it would be "he in his arrrr seeee."

[@TheRegularjoe1365]

There was one with a skywriter who writes a marriage proposal up in the clouds, I used to see that one at the movie theaters before the trailers.

[@ricardoguzman5014]

I have a 2 liter bottle of RC in the fridge. What's amazing is that it still remained 99 cents a bottle, even throughout all this inflation, until recent months when it went up to $1.29. Still the best deal in cola in terms of price vs quality (except when Coke is on sale or you got a coupon for a free bottle, etc.).

[@QuadMochaMatti]

I thought this was going to be based around Eric Burdon's li'l ditty, just based on the title. 😆
FWIW, I believe we used to get RC Orange soda from the concessionaires whilst at the Snake River Stampede, when we would make the trip from home in the South Puget Sound region to visit my late father's brother and mother in Idaho every other summer. For some reason, I remember that and seeing Donna Fargo perform there, way back in either the late '70s/early '80s... Wow, that really went off tangent quickly.

[@amightysailingman]

So close, but no cigar for me. Still wish I could see the one with the girl riding on the back of a motorcycle, but I guess that one is lost to the ages.

[@mrmonty86]

Is it wrong to still like a third-place cola?

[@frankrizzo4460]

No I'm right there with ya🥤

[@seanlewis1148]

Drinking RC rii now watching this video

[@strawberrybananapeel2538]

I remember my family drinking Double Cola, I don’t know if that was a Southern thing or not.

[@phillipmarlowe0525]

Never heard of it. I looked it up. It’s still available tho reformulated in the 2010s.

[@baxpiz1289]

high fructose corn syrup

[@Terminatortravis]

I buy it in glass bottles online with real sugar

[@baxpiz1289]

@@Terminatortravis jesus wept

[@Terminatortravis]

@@baxpiz1289why