Start with Why - Simon Sinek at USI
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- Опубликовано: 5 сен 2013
- Information and subscription on www.usievents.com
In his talk, Simon Sinek, consultant and author, explain the emergency for companies and organizations to wonder “why”: why, fundamentally, did they build up themselves, why do they exist and which are the values in which they believe? Because those believes are arguments, it can be shared to employees and clients and become lever of membership. Each compnay owns a combination of three strategic compnants: why they exist (“Why”), how they to business (“How”) and what are its products and services (“What”). The specificity of this mix, if the company succeeds in expressing it, become its strength. Companies that understood this approach of leadership are more innovatives and more long-lasting than the others, including in the IT sector.
Simon Sinek first started to work in the communication and advertising sector. He published its best-seller Start with Why: How Great Leaders Inspire Everyone to Take Action in 2009. Its second best-seller “Leaders Eat Last: Why Some Teams Pull Together and Others Don’t…” was published in 2014.
This talk will give you all keys you need to understand how companies are able to repeat their successes over and over.
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1 hours speech , better than my whole MBA study ..
Do they teach these things in MBA college ?
@@uttiyadeb7583 yes
They have too
@uttiyadeb7583 currently taking a class about this as an undergrad!
TEN YEARS!!!!!!! Wish I could have seen this 10 years ago
Wow! Amazing insights. Watched 2023.
Grateful I come up on this.
I am here wondering why not so many people haven’t watched this 🥺 #2022
I thought this was a recent video until I realised he was talking about Steve Jobs in the present tense.
The fact it’s still relevant years later is surely testament to the validity of his arguments.
Such a great presenter. He knows his material. I would love to sit in one of his seminars.
pretty awesome that he speaks without using notes or reading a monitor, not even memorized but rather telling us exactly what he thinks.
Milton Mumfrey That's because he truly believes in his message.
Milton Mumfrey After believing it in so much I would hep so!
+tubeberk08 Yea hes speaking from hes mind not memorized. Thats why i hear that 3rd time. Other clips(not copies of this one) got the same stuff but a bit changed. Not even memorized omfg!
First of all, you can trust me because I love his way of thinking and talks too -which makes us at the same team :D
But it's very interesting that I felt pretty disappointed after finding out that what you think is not the case. I was also admiring his passion and speaking abilities without need of anything BUT if you just watch his other talks on here youtube, you'll see that he almost always uses the exact same sentences, same examples and even same jokes. It's clear that he did memorize his talk texts. Just like most of stand-up comedians he's loyal to text but sometimes improvises.
Yea, I know it doesn't change the fact that he is a great speaker and he does believe what says. I just wanted to share my feelings after realizing this :/ he is not perfect like no one.
Even you can do as he dose. Live eat and breath the purpose of your life, you can captivate strangers as you spread the vibration of your exsitance. Everyone has it. But do we choose to live it?
I'm a voracious consumer of talks. This is my favourite one out there with The Power of Vulnerability by Brene Brown as a close second.
I've watched it dozens of times and keep getting something new from it every time.
Thank you Simon!
+Ousmane Ndiaye This is the best seller of our RUclips Channel ;)
both are my favorite as well!
@@usievents 我1
I’m here 2021 and I’m 26. This was a awesome lecture, I learned so much from watching this
One of the best speakers! Insightful. Passionate. Inspiring...
Simon predicted that apple would challenge movie studios and tv stations. He knew years ahead of time.
For me, this is one of Simon's best lectures.
I listened to a local elder who spoke of how our Stolen generation in Australia were left with such a cultural hole. When they were taken from their families, they lost their belonging and this has had such a domino effect over the years. Feeling as you belong is so much more powerful than many realise. Thank you for sharing your work. Stay safe and keep taking care of you, Natalie
I sure wish all leaders would take at least part of this to heart.
I've changed my sales speech after watching this. I can't believe how many customers I've lost by not starting with WHY.
Catalin C hey Catalin. 5 years later I hope your still using the account. Can you further expand on how this helped you. What you did differently etc
go back to those clients and reconnect with them and start with why
Love the bit right near the end (58:37 onwards): to be like someone very young taking risks because they don't see the later risks, or like someone old who doesn't care about what people think. I'm in my early fifties and getting like the latter. The bit in the middle (worrying about everything and everybody) is the real curse.
I love this guy, one of the best leadership teachings i have ever seen.
I cant wait to see him live.
I Love Him Too Thanks
This guy's is amazing. Electric in this video.
SS - Amazing talk
I didn't know what to expect at the start of this talk, but I couldn't blink my eyes throught the talk so I don't miss a word from it.. Simply beautiful and inspiring
I learned so much from this... Sinek is a fantastic speaker
Still resonates since 2009 when he gave his epic TED presentation.
I want to see Simon talk about Tesla someday the way he spoke of Apple because the vision is why we are drawn to Tesla!
wow, an outstanding talk on leadership
This is what i need to know my " Why" to share the business im in.
truly amazing, one of the best for a long time.
Thank you so much for this amazing speech ❤❤❤
Awesome speech.
Ran into Simon Sinek presentations, totally by pure luck. You, sir are an incredibly gifted speaker. Please keep up the good work. A lot of the scenarios and examples are spot on what is happening in our society today. Cheers
What an amazing speaker. I'm getting the book. Great material.
This is one of the BEST video of inspiration from Simon. I LOVE this video and learnt so MUCH from this. Thanks USI for putting this out.
I love this video, changed the way I look at my business
Absolutely wonderful! I admire the explanation and intend to follow the prompts to improve my work, which is music! Thank you you Simon for illuminating so much in this video!
This is the best Ted Talk I've ever watched. Very inspirational, very skilled and genuine speaker
Amazing and Unbelievably inspiring.....
Simon is one of the best speakers I've ever known when it comes to. "Leadership." More power... God bless you.
Amazing. The fact that its backed by science makes it all the more compelling even though it makes sense even on its own. Definitely getting the book. Thank you
I believe in you Simon
You are Amazing Im Thankful To lisen to you i have learned alot all My life everyone Around me has a Trust issus i try to let of the past but its like there after me i am 38 year old and it will hurt me if i am not trustworthy im really i am a good humen been I brlieve in you Simon Please Believe in yourself God be with Us all Amen Thank you so much
Standing ovation👏🏽👏🏽👏🏽 Amazing speech
I love you #simonsinek ❤️ I have no idea how you feel so deeply about things
What a great distillation of a powerful truth!
Find passion in life ... Joy will follow.
Wow it's a real gem of a speech. Thanks for uploading...
Fantastic presentation! This should be heard on a regular basis. Ty
This is brilliant
My suggestion is follow on the script .it really helps to instill what he's taking about
He's so right. I had a whole hour while listening to him to pick it apart, and I just couldn't do it.
A very powerful talk, great to see Simon's theories grow and develop over the years!
гарного відпочиеку всім..
His explanation of Why is similar to my theory of the mindset in psychology, but the Why can change in my view, but it's very difficult, and it changes naturally only through direct conflict. It's true that it forms early in life.
Thank you for sharing this remarkable speech!
What a fantastic speaker! I learned a lot!
+Raymond Jones Great ! We're happy ro read this
Outstanding Talk. Thank you
2013 Simon has an incredible way of explaining why people do what they do when it cannot be put into words. It gives me a vision of what is truly occurring. Skip forward to 2020 the principles are still the same except there are so many more people considering mortality, "what would I do if I only had some much time left?" As I watch society, I see how people become desensitized to the risks of this ChinaVirus and risk more to go back to the way they lived with freedoms that were taken for granted that are now so precious. Maybe people will appreciate what they had and for the few visionaries, it will drive them to create innovation that will change the world for the next 50 years. New leadership, new culture, a new way of living with what's fundamentally more important that just things, purpose (our why).
The Mac OS is based in Linux. I love my -free- Linux OS, they're easy and most are free--but you might have to "get under the hood" now and then. I can appreciate the company and vision, but it won't ever make me a customer-and I'm sure that is of no concern to Apple. Love Simon's message, every time.
@The Informaticist Ok. I don't care, I don't use Apple or MS. Seems like something I heard when I was learning of Linux.
My mac is dirty and I love it. I also like how it never crashes.
The Book Is Amazing.. Buy It
I can't read ... when I drive!
Thank you!
Awesome. Seems just like yesterday despite being aired 9 years ago. Very applicable.
helpes me so much to communicate with my Art! Thank you dear Simon
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just great and meaningful speech
Love this !!🙌🏼🙌🏼
I want to ask Simon ...what he think about people mentioned in the book ''What Do I Do When I Want To Do Everything?: A Revolutionary Programme For Doing Everything That You Love'' , people with multi talents .what should they do ?search for one career or work confusingly everything ?
plz help ...a really need your advice
2021: this is eternal !!
8:55 always love the example
Take note of this talk and apply it to politics... very interesting
Inspiring
Fascinating
Im clapping from here
Fantastic
Is this the audio of the full book?
You are amazing . keep it up
2021 with Cocid19 I am listening
Simon, I would like to meet you one day.
Brilliant!
the golden circle could be described as a tripod too. with all three legs it stands safe and secure, but with only it has to hold balance and can easily be flipped over.
This was amazing and I absolutely positively agree 💯
What is apple's market share, how do you say it is perfect when they have smallest market share?
Yup, Simon was prophetic on this one. Sort of. Apple's got Tim Cook now, and there hasn't been a big innovative product since.
I learn a lot! Watching from Somalia a war tone Country with so many Calamities
Hi John, have you read the book at all? He is a great speaker and I was so excited to read this but was so disappointed. It simply didn't stack up. I was actually so angry I created a review on my page which you are welcome to watch! Would be interested to know your opinion.
@@pigscanfly5529 Thanks for an invitation my dear
Good stuff...
Watching in 2020 😇
Great speech
Awesome
Anyone in 2021? 💪
What Is Salvation? Everyone experiences pain in their lifetime. No one asks to be hurt. Yet pain is commonplace in our lives. Our pain is the direct result of sin in the world. It is because of that sin that we experience pain and are separated from God. However, there is still hope for us and that hope is through Jesus Christ. God came down from heaven as the man Jesus; lived a perfect life, and then died an innocent death on the cross so that we could live a free and unencumbered life with Him.
In 2021 and I love this guy. Fuck zoom, fuck the mask. People need to be people.
Це було давно. А ви зараз про це говорити..
Anyone in 2021? 🤔
Actually, there is a word for Why: it's called the mission statement. It's printed on a variety of products by brands that want to tell people what they believe. I'm a little surprised that he understands strategy and doesn't know the term mission statement or objective. It most definitely exists.
I disagree that tactic is something separate from strategy. Those are interchangeable. The What is execution or product, which is essentially the concrete manifestation of the How. In psychology, this equates to Behavior, while the Why and How equates to Cognition. Or you could even separate that and say the Why is ingrained in the Affect. So the Golden Circle is just the ABC of psychology arranged in a different context.
Actually, a Mission Statement is equivalent to a "How" where as the "Why" is equivalent to a Purpose. There are typically many Mission Statements that meet our Purpose but we only have a single Purpose.
I can correlate the the recent success of Aravind Kejriwal by the Golden circle principle.
Thank you for your interesting presentation.
WHY do the "Practical" dismiss The Intuitive as "Dreamers"?
While the Practical are a blessing for day to day Tangible duties, to "See" the Possible before it has been discovered, is the Gift of Intuition.
When both, ie, Practical and Intuitive live/work in harmony, the end result is Mind Boggling; think Apple.
But, when a successful enterprise is taken over by the "Bean Counters," look out! For, the resulting Market Void will likely be filled by the Practical and Intuitive in other companies; the ones who live/work Harmoniously.
However, as "Consumer Bean Counters" tend to lack an "Eye for quality," they ask "WHY pay so much"? This is WHY there'll always be a market for "Bean Counters." ;-)
With the pandemic what will be the best strategy to form and build the relation in respond to the strategy of Starting with our Why!
I love this guy. I feel sorry for him given the Internet exists. I've seen this lecture about 4 times 🤣. Still god though.
This guy is ridiculous...thank you
🔥🔥🔥
You have to know why you’re doing it❤
Wow!
Apple User: "I like to challenge the system and the status quo, that's why I buy mac"
Me: "So you do what everyone else does without thought?"
Apple User: "Reeeeeeeeeeeeeeeeeeeeeee"
Me: "lol"