Fragrance Testing At Perfumariē | Just Browsing | Racked

This store offers a blind smell test and features scents like horse poop. In this week's episode of Racked series, Just Browsing, we visit fragrance store Perfumariē to find the perfect scent. No packaging or marketing materials are shown so shoppers can get a true sense of the notes and accords.
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[@gingerbreadsful]

woah i love this idea - really strips down perfume to what it's meant to be about: the scent and how it makes you feel! not to be swept away by brands or packaging! and i think this experience must have been really insightful

[@imagismus]

Yes, I love the idea too! You just choose what your nose feels and not what your "brand sense" chooses! It's like you're picking the perfume with your personality!

[@sijilo]

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