Shooting A Nike Advertisement In My Living Room!
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- Опубликовано: 8 апр 2020
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"You have to create the work you want to be hired for."
Love this!
David Winter So great! 🙌
This changed my entire outlook
Its true... I did the same in 1997, I was looking for job and I had no computer at that time. And computers were very rare in my circle. So I asked my friend if she need any help in graphics and or animations, I asked her because she had computer at home and her home was about 15 Km far from my home. Fortunately she liked I asked her and I reached there and I created 5 versions of the project she was working and It helped me because she delivered only one project and I got all 5 in my Floppy Disks at that time I copied in two sets of floppies, and one set was of 14 of 1.44 MB Floppy Diskettes.
it is definitely some wisdom that we need we are just creating stuff that we do not like
I love love this advice
Tyler: creates nike ads photoshoot
Also Tyler: "if anyone from nike is watching this, email me!"
Nike: "well, let's create our own photoshoot since now we know how"
It happens but it is usually they would appreciate the art and skills of it
that's a good one 🤣🤣
Ha nice one
They have too much money to do it themselves, rather pay Tyler to look awesome
this video has soooo much value. I had no idea about art boards and that will be HUGE for my process!
yea the artboards was a nice gem
RT
True👍🏻,
Same!
Same here! I am so glad I stayed until that part!! :D
I literally tried this on accident and it is working! I just made a little "tribute' video of a Halo action figure and now a bunch of board game companies and toy companies are like "YO, HELP US OUT!" So thank you for reinforcing this concept for me! #kudos
Good work bro!
Thanks so sick!
Sweet! Hope it continues to work out for you. Where did you post the original pictures of the Halo figure that caught the attention of these companies?
Where can I find your work?
Jon Jags Nee Ooo nice stuff
I have retouched and been an on set compositor for a few NIKE shoots. Almost all of their product photography is actually composites of several different lighting set ups. Some exposures are specifically for the tip of the swoosh or rim of the air bag. That allows you to shape an object in impossible ways. That technique could be a fun idea for another video. Also I would definitely study up on styling you like or bite the bullet and hire a stylist. Obviously you mentioned that, but for a portfolio piece, styling alone can elevate your portfolio and make it look legit. As a photographer it will also help you out a ton to network and try to develop personal relationships with professionals in that field since a lot of them will be working on similar shoots and could introduce you to new cool people to collaborate with.
How’d you get a gig w Nike tho
This is the same approach for car photos as well, great advice.
Damn, I caught a dope video AND a legit comment.
James B. I started retouching in ad agencies in Portland Oregon around 7 years back after sending my portfolio around town. Most of the creative agencies in town either have some type of work from adidas or NIKE (some both 🤫) I’ve done far more work for adidas and it’s interesting to see the branding differences between how adi, Nike, and Reebok and Columbia like their retouching. I was lucky to be located in a market that was saturated with really visible sports and lifestyle brands. I’ve never been hired directly by Nike as they mainly had ecomm stuff in-house (although I believe that work has mostly been moved to southern Cali) and honestly I would t have wanted those positions, they had weird long contracts then Mandatory months off to circumvent employment stuff. I like agency side stuff for now.
Love the videos man, your editing and storytelling is A1.
This video has so much content. Something like an unsung hero kind of video. Thank you for the subtle lessons. Including this to my favourites.
he does share a lot values that I love it
Artboards. So efficient! You learn something new everyday. Thank you for that.
Indeed!
yes, he came through with this..subbed!
I gotta watch this vid every day. Everything about it is inspirational. Thanx bro. These free gems you givin out🤘🏾
Bro It's 5:07 in Romania when I'm watching this and you literally changed my LIFE with that Art board trick, great video, subscribed forever !
Great tips Tyler! Love the phrase: "Create the work you want to be making"!
Big takeaway for me is “create the content you want to be hired for”. That statement speaks volumes to a guy wanting to do creative work for a living.
The shots look incredible. Its amazing what you can create with the stuff you already have at home/office.
Absolutely! Your advice about portfolio content in relation to work expectation is priceless!
Good shit Tyler Bee! These videos keep me motivated and inspired during these rough times! Luckily I have a box of unopened shoes (California’s on lockdown🤦🏽♂️) please keep making these videos
! Stay safe stay strong🤘🏽
You always come in clutch!!! Great video and inspiration!!!
So glad I stumbled across this video - so awesome to see your entire process! Awesome shots and love your mentality
Love your style, man! Definitely learned a lot from this video. This will ease up my workflow moving forward. Thanks a lot and stay safe!
You are providing gold! Thank you for documenting this process and killer shots! And cheers.
Love the video man and absolutely love the grind! Your point of view on how to create a project that someone would want is simple, but people overthink it so much.
Love videos like these! Seeing your thought process gives me and a lot of other people some ideas on how to build a portfolio during this time. Thanks man!
Artboard tips were a big workflow plug! Thanks for making true helpful creative industry tips and expressing this work in a way that interests and inspires a younger deomographic. Big ups bro!
I just love watching how much work goes into just 5 pictures. I just started RUclips, and I have way more mad respect for creators, especially content creators with such quality content like yours. Subscribed for sure!
Awesome video, Tyler! The final edits looked really nice 👌
I just started watching you, and i learned so much the amazing thing about your videos is that you teach as the video goes on in a really entertaining and fast way Keep up the good work. 💙💙
Learned some new Lr & Ps tricks from you. “P” for selects and Artboards in Ps. Thanks man.
How in the world is your channel not in the millions? Your content is top notch, I'm subscribing, for sure! Thank you for putting out this kind of amazing content!
Just got a subscriber. Love the content. You a real content creator and love how minimal you were in all the levels of your shooting !
Create the work you want to be making! Also I never knew about the art boards feature that is very useful. Great advice, thank you Tyler.
Never thought of this approach, love it!! Amazing work man!
Tyler I am sure you are enjoying your work, keep it up. This gives lots of ideas to people like me
this is soo amazing, its all about creativity
I'm sitting in my room applauding bro! Well done!
You should do more of these videos man. Love it!
Congrats on 30K, buddy!!! 2020 is all you!! Let’s goooooooo!
I absolutely love the artboard strategy! Such a cool idea. Thank you for sharing, I am going to add this into my process
This artboard thing just BLEW MY MIND! thank you for the vid Tyler!
Great video and message. Being a much older commercial producer this is the same thing we used to do to get work. We would build a speck reel containing brands we wanted to work for and then shop it for representation.
It cost us a whole lot more money but it’s the same concept.
I've been using Photoshop for years and I only knew about the artboard thing right now! This will be a big help in editing photos organized. Thank you so much!
Let’s all be honest, no one searched for this!
And being honest, he just got another subscriber because he did an amazing job here!
@@jonathasedward3466 haha. Same here!
RUclips algorithm play a nice role here
I did lol.
Fr my science project i needed to kno how to do photoshoot
bye lol
I actually did. Lol
SO MUCH VALUE IN THIS VIDEO. THANK YOU KING BABIN.
This video is awesome!!!
Love you man
Babin! Dude, really dig this video. Stay awesome!
Learned so much from this video. Thanks Babin! Great work. Shot and Video
Great! I've really learned a lot as a beginner, including the lighting and the PS Artboard feature. I didn't know about that. Thanks. I'm now subscribed.
So much value... I never knew about art board before this vid and been using photoshop for ages... thanks heaps for your value mate keep the fire coming 🔥👌
Appreciate you sharing your knowledge Babin. It was such an informative video! Loved it!
Great job here Tyler. Very inspirational.
I really appreciate how you showed every step of it. Great very detailed video!
Amazing job. Really like the perspective on those photos and edits overall. This is inspiring for me to get out there and shoot what I want to get hired for. 🙃
You handle these shoes like cards, lol. This is wonderful! The mesh is so great--I love rummaging around for stuff to use in my house for creative projects, it always produces a terrible or wonderful affect.
Love this workflow style video. I'll definitely be using this artboard method for collections in the future
The photos turn out so clean! That is creative way of product photography
amazing video bro, first time viewer & now new subscriber!
Awesome. Love seeing your process. Thank you for sharing. 🙏🏼
Legendary! super inspiring! and great setup and final products
This is awesome! I'm in the process of learning photoshop, and the art board feature is so awesome definitely using that! Thanks man!
this is awesome and inspiring! thanks for sharing your process tyler.
This is just what I need right now. Great video!
Man..these artboards are a life saver! Thanks for that!!
This is epic keep up the good work man
Great video. Ive been subbed for awhile and have only seen a few videos. Im def gonna be looking at the rest of your videos. I learned a lot
Last words were so MOTIVATING THANKS 🙏🏽
Had this recommended to me!!! Let’s goooooo Babin 😤😤😤😤
This is so much value advise! ❤️ Thank you Babin
I learned so much. Bless people like him
That quote of "Create the work you want to be hired for" made me subscribe to this channel, amazing job dude!
So much value in one video!
This gives me a great idea on how to build up my portfolio, thanks Tyler!
This is super inspiring man! As someone who shoots product, I now really need to up my game 💪🏻😄
my brain imploded when you did art board, I had never seen anyone do this. Thats amazing. I'll definitely be working in that kind of way moving forward.
A lot of value in this video... You are what you make🇰🇪
I just did this!! Right after this video I went and did a shoot as well with my Nikes! Thank you for this video and for introducing that mindset to create the work we want to be hired for! 😁👌
This was a sick video!
Keep up the awesome work, and I hope you get that Nike job someday!!
your work is too clean 🔥
Very very good tutorial both technically and creative-lly (if that's a word)! Loving it!!
you rock man love your work
This is so satisfying to watch 😁
Yo bro loved the video and how u explained what u were doing. Good job 💯
Awesome video and tips! One thing I would add when doing shoots is context.
The story of this particular product is Nike’s Joyride technology. Having worked for Nike for a while, I noticed they put a massive emphasis on storytelling so to make the already awesome work more effective it would help to reflect the tech within the set/props/edit and include photos that highlight the joyride zones of the product. But then I suppose it depends on if you’re going down the storytelling route or minimalist approach.
Super dope idea with the ring light man, now I have to buy a ring light lol ❤️
Love your work man
I work in creative marketing and this is exactly how it is, showcase the kind of work you want to be doing, great advice!
This is great man! Thanks a ton for teaching tonnes!
thanks for the photoshop details you provide here! Love seeing people's workflow
Wow! This was so dope! Great work!
loving this work
Great content brother! I learned a lot! Love from Toronto, Canada 🇨🇦
I always enjoy your content!! New Photoshop skill in the bag..
This one just made the click for me. Thank you so much for the inspiration Babin. This inspired me to make my own photos of sneakers (for another brand tho) (its Adidas ahaha) and documento the process of it! 🙏
This was one of the coolest vids Ive seen and it put all the ideas that I have been living into words, absolutely incredible, consider me a new SUB.
Holy crap I wished my teacher taught me the art board trick that would’ve saved my life 😅 thanks man I love your vid
Clean clean clean, great vid, loved it.
Your channel is a hidden gem bro! thanks for this video :)
Great video, loved the the walkthrough beginning to end. Some things to consider, The counter panel on the shoe is blue and they were edited to look grey. The joyride materiel in the sole also has blue across the lineup. I would suggest maintaining color accuracy when shooting product. Keep up the great work.
Bro I loved this! New subscriber because of the quality of this video
Another way to get rid of the shadows:
Open up lightroom,
Select the brush tool,
Make the exposure almost max or whatever looks most realistic,
Brighten up the shadows,
Add some fether to blend it nicely.
Wow first time seeing your videos and I like it! You gave me inspiration to create stuff like this while being quarantined! New subscriber!!
Amazing content this is dope keep up the great work!!
Love the message as well as the bts/tutorial! Thank you so much for sharing. Going to go create the work I want to be hired for.
well done and man that helped me a lot. im new to the scene and you explained everything so well.