@@BC_Joshie Dont be ridiculous. I've lived in the UK for more than 20 years, and every person i've known, or seen over the years, who is vaguely interested in sneakers / trainers (even those that are or arent interested in fashion...BOYS AND GIRLS!!), has got a pair of Jordans🤔. They are more or less worn as a fashion statement, and not even for sport. Just take a walk down any high street, vaguely interested in fashion!!🤷♀
Whether things worked out the way they were supposed to or not, you can’t deny Nike made the Air Jordan line iconic. They saw what a star MJ was and had the vision to build everything about that shoe, from the design to the marketing, around his whole essence. Anyone who hasn’t seen the movie “Air” about Nike and MJ really should. It’s so inspiring.
Just watched “Air” today. Great movie. Reminded me of “Moneyball” in a way. Getting inside a tangental sports-related topic, one that on the surface might not seem overtly interesting or entertaining, and making it really come alive and pull you in. A few scenes really stood out: the picnic table conversation with Michael’s mom, the conceptualizing & making of the prototype shoe, and of course Matt Damon’s prophetic monolog at the pitch meeting with the scenes of Jordan’s career interspersed.
@@lizzypooh3536 Yea she got it twisted Converse and Addidas was killing it in the 80s because of the NBA and Hip Hop. It wasn't until Nike introduced MJs lineup that made it a multi-billion dollar company it is today. Even now the Air Jordan brand generates billions of dollars a year because of MJs greatness. Had that been addidas they would be king today.
One thing I really admire about Michael Jordan is that he isn't just a famous basketball player. He is a very intelligent and educated man and is a heck of a businessman. Kudos to MJ, who in my opinion is the GOAT.
That's because he went to college and finished his degree even when he became a superstar. Lebron straight up went to NBA after high school, just to compare.
@ Retro Soul, the "If" question is how "reports fuck you"....the second you hear "If" say either no comment or respond beautifully like MJ if you're articulate never respond with a prediction that is how they post your ass on the wall.
Air jordans are one of the most beautiful looking shoes on the planet. I even gave my half brother the black Jordan 5 with the metallic silver colors. I also plan to give my stepmother the purple and white Jordan 11 shoes one day.
@@legendaryTMNICO i don't understand the "give shoes" thing. Aren't they yours? Who wears the stinky shoes of another apart from homeless people? I don't know what you see besides brand in these shoes. And brands suck
Most jordans are fly asf there was synergy it was not just Jordan. Nike have always been the best looking sneakers IMO. Then they signed the best player.
BrappBrappRareDawg you see the smirk on his face when he was asked that?? He’s just being nice but he’s thinking about it and saying I’m his mind... “how you like me now” lol
We wouldn’t have any stylish Jordan 11, Jordan 4 black cats, true flights and Jordan 5 black metallic if it weren’t for his mother persuading him to sign an endorsement with Nike. I also happen to wear the black addidas and they some stylish running shoes that are better quality for standing up all day.
Jordan: Well it's hard to say that 'what if?'. If should never be in the dictionary, because you never see the flip side of that. You sir, are damn right. Fantastic quote. Pure gold.
I like how MJ always says "the game of basketball" instead of simply "basketball". "I'm going to the park today to play the game of basketball." "My hobbies are reading, gardening, and playing the game of basketball." "For me, the best sport to play is the game of basketball."
My idol growning up hard working, always pushing himself when you buy his shoes it not for the hell of it, your buying a piece of history and game changer, a movement. Just to watch him play it’s a huge honour.
MJ is so competitive man, even in marketing. You know he's just trying to be politically correct but deep down, he wants to shout BIGGEST MISTAKE ADIDAS!
I grew up close to Boston in the 80’s as a big Celtics fan. I feel No player has ever had the impact Michael Jordan did on the game. He was so spectacular in the clutch. The thing yo me that is most impressive is everyone expected him to win multiple championships, MVP’s, etc and he delivered on all of it; even with that pressure.
The Celtics were pure trash in the 1990s, so for a Celtics fan it was easy to root for Jordan in that era, or at least have sympathy toward him. With Kobe though, it was different, as Kobe faced the Boston Celtics twice in NBA finals.
MJ would have singlehandedly brought Adidas to bring the number one shoe brand in the world, and other athletes would have followed. An executive brought this up a few years ago, that not endorsing MJ was their biggest mistake.
With due respect Adidas net worth is a hell of a lot more billions to he's, so your talking out of your Arse 😂😂😂😂😂😂 he's just a basket ball player that got lucky and how many people do you see wearing Nike products compared to Adidas 🤔 not many so it made no difference whatsoever facts 👍🏿
Kent Wong You're wrong, Peter Moore was in charge of the aj 1 & 2, then tinker took over as lead designer all the way through the 15s, and also the XX & XXIII
@@John-ct9zs money? It was about the knowing your worth. Jordan's relationshiop with Nike made Nike what it is today Jordan could play barefoot. Seems Nike knew what Jordan could bring to the corporation from his character while Adidas assume Jordan was just another kid from the ghetto.
@@greekguytalks So I think we're saying about the same thing. My point is that Matt Damon's big speech in the movie Air was not what made Jordan sign with Nike, nor was it a classy move on MJ's part to go back to Nike and ask them if they would match. Jordan was thinking of himself first, like any of us would do. This was about money. Back in 1984, Addidas was the cool hip hop urban shoe, and Nike was the boring white people running shoe. If Addidas matched, then we would have had the Jordan Air Addidas or something, or Jordan Flyn' Addidas. Either way, Jordan turned Nike into a "cool" urban shoe.
@@greekguytalks I don't know why Adidas would assume Jordan was a ghetto kid, other than being black. Anyone who scouted him would know he was a black country kid from North Carolina, not an inner city kid.
I believe he says the game of basketball because it helped him keep things into perspective. He would trash talk other players into thinking they were mortal enemies but years later he would reveal the respect he had for his opponents and teammates.
Nobody wears lebrons off court like that tho. Thats not lebrons fault but with ball shoes now a days the technology on them is so advanced the shoes design suffers. I wouldnt wear any ball shoes off court
To put this into perspective, Jordan signed this deal well before he had ever won a championship. The NBA was actually struggling in the 70s and only started to be on the up again with the magic/bird rivalry. Nike was actually making a huge risk/bet that the NBA was going to continue to grow It's easy to go back and say this or that but it's like investing in Amazon when they were a book company, it took a combination of massive unprecedented success and luck.
This is why this man is one of my favorite people in the world. It's not just his exceptional skills as a basketball player but his intelligence on understanding the essentials of knowing that he dictates the product and not vice versa.
Jordan is extremely likeable, well-spoken, intelligent, respectful and doesn't throw anyone (e.g., Adidas) under the bus. Much props to MJ! He's the consummate superstar in my book. His decision in 1984 has made: Nike the #1 shoe company in the world (2x Adidas), and Nike the #2 apparel company in the world.
In 1984, Nike was in financial problems. Then came the idea that they should promote the contract of just one player : Michael Jordan. The idea succeeded and Nike became a brand in professional sports. The new movie : Air, will show this fact.
Well right in the beginning Adidas showed they weren’t willing to invest as much and that would’ve very likely continued for an un productive amount of time, and Nike was super hungry and motivated to develop, develop, develop and allowed him to be involved in that as well. Michael definitely made a ton more money through Nike than he ever would’ve with Adidas just for that reason alone 🙏
Nike missed out on many many other sportsmen. One recent one was Curry. The minute the corporations go big they get egos bigger than themselves, start cutting quality and good people. And then comes the downfall.
The thing is people don’t understand that a HUGE reason why Jordan’s brand grew was because Nike was the first company to give an individual basketball player his own model they also took a huge push to make his name and likeness a brand in its own which Adidas and others like Converse didn’t really care to do even to the established and big names like Larry Bird and Magic, as well as actually taking his input they also didn’t have their own Tinker Hatfield an absolute design genius, Adidas wasn’t going to give Jordan that much freedom and like Jordan said we’ll never really know but it’s more likely he doesn’t get the massive brand he has today, as a big fan of his shoes I’m happy his mom pushed him to actually even attend the meeting with Nike and take up their offer
Jordan should thank his ACL and MCL's he didn't sign with Adidas. It seems like most players that wear Adidas have problems in their lower extremities. Also lets not forgot Nike making a huge mistake not signing Steph Curry. I know its not as big as Mike, but it still was a huge loss.
Back in the early 80's, being primarily a European brand, Adidas focused solely on soccer. The mentality was athletes wore the shoes that the shoes company made. It was unthinkable that they would create a new brand of shoes with individual name and likeness of an athlete. Jordan, as far as I know, was the first athlete whose name and logo were used on the shoes, hence "Air Jordan". It was a revolutionary concept that only Jordan could do.
It's so stupid how there are people who are solidly one brand or another, unless they are contracted professional atheletes. They all make quality gear. I could wear my nike shirt with Adidas shorts and a pair of reeboks, and they all are fine. why does there need to be a brand war?
I just watched that Matt Damon Ben Affleck movie about this. Of course they made it all about his super smart and business savvy mom and gave Mike little agency in the decision, but it was still a great movie from the standpoint of where Nike was before and after and how they were a running show company that put there whole basketball shoe budget behind Jordan instead of hedging their bet by offering smaller amounts to multiple players. I recommend it to anyone interested in this subject.
He didn’t want to bad mouth Addidas because there could have been a future relationship with a big company like that. That was smart of him. Also, Addidas rejecting MJ Like that is like the same thing when Microsoft executives scuffed at the iPhone in 2007 thinking it wouldn’t be successful
Im a sucker for nike and jordan brand but i must admit! Adidas are far superior in comfort. Even my wife who's an avid fan of nike admitted that the most comfortable shoe she had was Adidas. Also as a collector of nike, ive seen some pretty nasty shit with nike's quality control! its absurd. I dont know if adidas had the same problem but its funny how you spend so much on their products and they couldn't even keep a damn glue from spreading where it ain't supposed to be... Shoe height ain't even, panels aint the same size most of the time, etc... Hell! Theres a running joke in my nike collecting community that if a nike is flawless, its probably a top tier fake because the real one will have flaws and glue stains.
That's a true endorser for you. Honest. He said he never wore Nike until they gave him a contract, he always wore converse, and adidas was his favorite shoes.
The Jordan deal changed Nike's fortunes forever from being mostly focused on runners as they were at the time. It was like Apple getting Steve Jobs back. Adidas blew that one that way that GM blew not buying Toyota.
I am the same age as Jordan, and for my birthday my mom got me a pair of Kareem's hi-top Adidas with the Velcro for a whopping 110 bucks back in '85! "THE THREE STRIPES" were the 💩 back then! Sweat suits, T-shirts . . . they were the 1's! Never had a pair of Nikes back then --- they were track and John McEnroe's tennis back then! I had Cons because of The Doctor, though! By Nike --- naw! 😒 They was weak!
Humble, well spoken, intelligent, hard working, and the BEST Basketball player EVER!! Enjoyed every sec that man was playing Basketball on and off the court!
It's like he said, Adidas is mainly foreign for soccer players. Adidas has a different target market. And think about it, Jordan is just a US brand for the most part. Adidas has the world for soccer; just as much money there.
Nike would be dead if they didn't sign MJ because Adidas and Converse are killing it back then and Nike was near bankrupt. If they didn't sign MJ, there will be no one that can revive their company. The biggest name they had back then was Moses Malone.
It NEVER would have been the same if was Adidas. Everything would have been different, even the iconic logo. What people fail to realize is it takes collaboration and geniuses like MJ's agent David Falk who pioneered the modern day NBA shoe deal, to Nike designers like Tinker, to build a brand. MJ would have still been a multiple champion but as far as the Jordan Brand, it wouldn't have been as iconic. Adidas had different people, different creative direction.
Yet, nike is worth most than twice of addidas net worth. Addidas has missed out on billions of dollars had they marketed MJ and all superstars that followed. Also while addias has a stranglehold on MLS Nike owns the MLB and NFL which combines generates over 40 billions a year. Nike isn't hurting from not being invested in MLS.
Michael Jordan is arguably the best basketball player but that won't sell shoes that much of they are ugly... The biggest mistake Adidas made was not signing tinker hatfield the designer of the best looking sneakers ever to the air jordan 3's all through the air jordan 14's lol he is an actual painting artist & an architect
Lorenzo Geathers the 1s were designed by someone else, Jordan actually thought they were ugly..look at him in the david letterman interview...both of them think they are ugly LOL Tinker designed the 15s but said he was disappointed with them & they were his biggest failure
Doesn't really matter, its not like adidas went bankrupt or else we really would be making it a what if. Jordan wasn't already jordan when they offered their contract so they didn't see it worth it which is understandable. Either way both nike and adidas are still top two apparel brands. Adidas still does alot of college sports, soccer, track & really good performance clothes so I doubt they even dwell on it as much as us nike do, well other nike fans do because I don't lol
Miko Mido Nike has made tremendous improvement in development and marketing of their merchandise to give Adidas a run for their money in the mainstream of sports. They are both leaders and giants in sport wear and equipment when compared to other companies - but Adidas still have the edge over Nike particularly in soccer. Personally i will sign with any one of them that comes with a better offer.
people should not talk about how if jordan went with adidas, adidas would have done good because adidas did not have Tinker Hatfield. the shoes wouldn't look the same and when you not know how famous the would be or if the would be a jordan line under adidas at all.
the jordan retro shoes dont necessarily look the same, but a down side to the retros and nike inc. are that they release the same shoe over and over again and sometimes with different colorways but it doesn't fair much better
Even jordan thought nike looked trash back then. After nike offered him a deal, he still went back to adidas. I knew Jordan had great taste. #Three Stripe Life
I've heard this story many times over the years and I really dont think it was a mistake on the part of adidas. if you look at it Mike was ready to leave Nike after the Air Jordan II. then Tinker blew his mind w/ the III and the rest is history. lets say hypothetically adidas did match Nike's offer and signed him out of college. he would have been equally dissatisfied w/ adidas' offerings and adidas would have never come up w/ anything groundbreaking to keep him there. he would have left after two years for Nike anyway
You all forget Adidas is European, Nike is American. Adidas were probably more concerned with football(soccer) and didn't really care much for the NBA at the time also the fact that the world never knew of MJs potential then. Still IMO Nike is more good at marketing and has style but are way too money whorish while Adidas make better quality products for more affordable prices even if their innovation is slightly behind. p.s. REEBOK BACK!! jk.
Yep I don’t think adidas would have the put the design Into the shoes as much as Nike . It’s not that it was just Jordan I was also how amazing the design was into the shoes. Perfect marriage perfect timing .
It’s crazy to think about how different things could be based on one choice in life. Just in general with anything. Every choice you make sets off a chain reaction leading to current events and situations. Sometimes small sometimes big. Crazy
Adidas is still having nightmares about this.
😂 I bet.
unlikely, people don't like Jordan's in Europe or UK
@@BC_Joshieahhhh literally every roadman wears jordan 1 lows and airforces...
@@BC_Joshie Dont be ridiculous. I've lived in the UK for more than 20 years, and every person i've known, or seen over the years, who is vaguely interested in sneakers / trainers (even those that are or arent interested in fashion...BOYS AND GIRLS!!), has got a pair of Jordans🤔. They are more or less worn as a fashion statement, and not even for sport. Just take a walk down any high street, vaguely interested in fashion!!🤷♀
bro LeBron was also loyal to adidas before the draft and got the same result as MJ from adidas: Pure apathy. So they literally fucked up twice.
Whether things worked out the way they were supposed to or not, you can’t deny Nike made the Air Jordan line iconic. They saw what a star MJ was and had the vision to build everything about that shoe, from the design to the marketing, around his whole essence. Anyone who hasn’t seen the movie “Air” about Nike and MJ really should. It’s so inspiring.
Just watched “Air” today. Great movie. Reminded me of “Moneyball” in a way. Getting inside a tangental sports-related topic, one that on the surface might not seem overtly interesting or entertaining, and making it really come alive and pull you in. A few scenes really stood out: the picnic table conversation with Michael’s mom, the conceptualizing & making of the prototype shoe, and of course Matt Damon’s prophetic monolog at the pitch meeting with the scenes of Jordan’s career interspersed.
@@raphaeldelaghetto85 agreed. That was my point.
Michael made it iconic... #Periodt!
@@lizzypooh3536 Yea she got it twisted Converse and Addidas was killing it in the 80s because of the NBA and Hip Hop. It wasn't until Nike introduced MJs lineup that made it a multi-billion dollar company it is today. Even now the Air Jordan brand generates billions of dollars a year because of MJs greatness. Had that been addidas they would be king today.
I didn't know Michael Jackson played so good! That man is so talented.
One thing I really admire about Michael Jordan is that he isn't just a famous basketball player. He is a very intelligent and educated man and is a heck of a businessman. Kudos to MJ, who in my opinion is the GOAT.
That's because he went to college and finished his degree even when he became a superstar. Lebron straight up went to NBA after high school, just to compare.
@@NoName-kr4qd to compare what?
@@chadicusofdrip906 To compare their education and upbringing? All Lebron thinks is his contracts thats why he got to 20 years of basketball.
@@NoName-kr4qd Okay
@@NoName-kr4qd LeBron doesn't have a gambling addiction tho
"If should never be on the dictionary because you'll never see the flip side of that" 1:28
Gold
100
I'm slow can someone explain lol?
Retro Soul If is a word that shouldn't be used because nobody can tell 100% what will happen. "If" is just a prediction
@ Retro Soul, the "If" question is how "reports fuck you"....the second you hear "If" say either no comment or respond beautifully like MJ if you're articulate never respond with a prediction that is how they post your ass on the wall.
I just watched “air”! Was a good movie. Grew up with MJ and just wish he was more visible with NBA today. That’s my wish, he’s a 🏀 legend!!!
Jordan is so likable. I could listen to him talk forever. Such a good communicator.
Air jordans are one of the most beautiful looking shoes on the planet. I even gave my half brother the black Jordan 5 with the metallic silver colors. I also plan to give my stepmother the purple and white Jordan 11 shoes one day.
You shall watch 'The Last Dance'
@@legendaryTMNICO i don't understand the "give shoes" thing. Aren't they yours? Who wears the stinky shoes of another apart from homeless people? I don't know what you see besides brand in these shoes. And brands suck
@@dariusus9870 he bought them for him
@@shane87smith that makes sense. I thought he gave his shoes to x and y....
JORDAN is the marketer. Shit it could have been fila. Didnt matter what shoe.
true
Just imagine Michael Jordan made Fila a very successful company
it could be coby, and that's a chinese sony electronic knock off
i dont think that jordan 1 looks dope if the nike check logo change to the 3 stipes or even f logo from fila
Most jordans are fly asf there was synergy it was not just Jordan. Nike have always been the best looking sneakers IMO. Then they signed the best player.
Great lesson!
A great quote from MJ in a video about why he didn't sign with Adidas.
- "If should never be in the dictionary, cus you'll never see the flip side."
Respect Jordan. No hard feelings for Adidas. What a true gentlemen!!!
BrappBrappRareDawg you see the smirk on his face when he was asked that?? He’s just being nice but he’s thinking about it and saying I’m his mind... “how you like me now” lol
@NonyaBusiness! Really? Nike was unpopular
Nah. He rubbing it to their faces.
only if they tried......
We wouldn’t have any stylish Jordan 11, Jordan 4 black cats, true flights and Jordan 5 black metallic if it weren’t for his mother persuading him to sign an endorsement with Nike. I also happen to wear the black addidas and they some stylish running shoes that are better quality for standing up all day.
Like i always say...rejection sometimes is a blessing in disguise
there was no rejection
Jordan: Well it's hard to say that 'what if?'. If should never be in the dictionary, because you never see the flip side of that.
You sir, are damn right. Fantastic quote. Pure gold.
MICHAEL JORDAN: If should never be in the dictionary cuz you never see the flipside of that.
What a gem of a quote
Michael Jordan just always been soo fine to me 💯
I like how MJ always says "the game of basketball" instead of simply "basketball".
"I'm going to the park today to play the game of basketball."
"My hobbies are reading, gardening, and playing the game of basketball."
"For me, the best sport to play is the game of basketball."
I used to play this game a lot
Because its the right way to say it.. You call the ball itself basket ball or you you just call it basketball ball?😅
Michael Jackson played Basketball? Huh
@@dee_-_ He tried
@@dee_-_ you aren’t funny, you look like a meth addict. go lay in a busy road
My idol growning up hard working, always pushing himself when you buy his shoes it not for the hell of it, your buying a piece of history and game changer, a movement. Just to watch him play it’s a huge honour.
MJ is so competitive man, even in marketing. You know he's just trying to be politically correct but deep down, he wants to shout BIGGEST MISTAKE ADIDAS!
What does politically correct even mean..?
Billi Stax
Are you being sarcastic?
Billi Stax next time look something up on google before making an ass out of yourself
.
Billi Stax Your a crafty one aren't you?
I grew up close to Boston in the 80’s as a big Celtics fan. I feel No player has ever had the impact Michael Jordan did on the game. He was so spectacular in the clutch. The thing yo me that is most impressive is everyone expected him to win multiple championships, MVP’s, etc and he delivered on all of it; even with that pressure.
The Celtics were pure trash in the 1990s, so for a Celtics fan it was easy to root for Jordan in that era, or at least have sympathy toward him. With Kobe though, it was different, as Kobe faced the Boston Celtics twice in NBA finals.
A very good lesson: NEVER let REJECTIONS affect you. Move on and RISE ABOVE IT.
He's right, there is no "if", forget that past, just be thankful now.
MJ would have singlehandedly brought Adidas to bring the number one shoe brand in the world, and other athletes would have followed. An executive brought this up a few years ago, that not endorsing MJ was their biggest mistake.
With due respect Adidas net worth is a hell of a lot more billions to he's, so your talking out of your Arse 😂😂😂😂😂😂 he's just a basket ball player that got lucky and how many people do you see wearing Nike products compared to Adidas 🤔 not many so it made no difference whatsoever facts 👍🏿
Only in America
@@Vladimirputin11111lol. Try again
Adidas was the number one sports shoe in the World
@@PoliticusRex632was LOL
2:20 "everything worked out for the best." Boy that's a huge understatement. 😁
Love MJ's loyalty
Eloquent and brilliant man 🙏🏼✨ huge respect for him
I just couldn't see the Adidas Air Jordan
nope "air" is Nike tech, boost is adidas tech
Air been out before jordan was signed
Jared, but boost is just a really recent tech from them, it wouldn't be called anything like Jordan boost
+Gabriel Rabelo tru
Kent Wong You're wrong, Peter Moore was in charge of the aj 1 & 2, then tinker took over as lead designer all the way through the 15s, and also the XX & XXIII
The perfect epilogue to Batflecks' new movie haha
michael jordan is a living legend we should valorate his presence
I love how down to earth Mike is. There’s no fluff or trying to sound smarter than he is. He just worked his ass off and shot straight.
What a classy guy he actually went back to Adidas to see if they wanted to match the offer. He must really loved some Adidas.
Classy? It was just about money.
@@John-ct9zs you're an idiot
@@John-ct9zs money? It was about the knowing your worth. Jordan's relationshiop with Nike made Nike what it is today Jordan could play barefoot. Seems Nike knew what Jordan could bring to the corporation from his character while Adidas assume Jordan was just another kid from the ghetto.
@@greekguytalks So I think we're saying about the same thing. My point is that Matt Damon's big speech in the movie Air was not what made Jordan sign with Nike, nor was it a classy move on MJ's part to go back to Nike and ask them if they would match. Jordan was thinking of himself first, like any of us would do. This was about money. Back in 1984, Addidas was the cool hip hop urban shoe, and Nike was the boring white people running shoe. If Addidas matched, then we would have had the Jordan Air Addidas or something, or Jordan Flyn' Addidas. Either way, Jordan turned Nike into a "cool" urban shoe.
@@greekguytalks I don't know why Adidas would assume Jordan was a ghetto kid, other than being black. Anyone who scouted him would know he was a black country kid from North Carolina, not an inner city kid.
I believe he says the game of basketball because it helped him keep things into perspective. He would trash talk other players into thinking they were mortal enemies but years later he would reveal the respect he had for his opponents and teammates.
Adidas let Jordan walk, Then they didn't pay LeBron. Take this L
Nobody wears lebrons off court like that tho. Thats not lebrons fault but with ball shoes now a days the technology on them is so advanced the shoes design suffers. I wouldnt wear any ball shoes off court
All Retro Jordans are basketball shoes
@@has3219 crazy cause i constantly see people wearing lebrons off court lol
@@MistaaFrosty where? China? Thats the only place them shits sell
@@has3219 nah lebron made Nike 300 million I think last year
To put this into perspective, Jordan signed this deal well before he had ever won a championship. The NBA was actually struggling in the 70s and only started to be on the up again with the magic/bird rivalry. Nike was actually making a huge risk/bet that the NBA was going to continue to grow
It's easy to go back and say this or that but it's like investing in Amazon when they were a book company, it took a combination of massive unprecedented success and luck.
This is why this man is one of my favorite people in the world. It's not just his exceptional skills as a basketball player but his intelligence on understanding the essentials of knowing that he dictates the product and not vice versa.
The shoe is just a shoe until you put a man in it
The way he laughed when he said Adidas 😂😂😂
Just finished watching the movie "Air" .... wow great movie!!! Great story!!
Who's here after watching AIR?
Jordan is extremely likeable, well-spoken, intelligent, respectful and doesn't throw anyone (e.g., Adidas) under the bus. Much props to MJ! He's the consummate superstar in my book.
His decision in 1984 has made:
Nike the #1 shoe company in the world (2x Adidas), and
Nike the #2 apparel company in the world.
In 1984, Nike was in financial problems. Then came the idea that they should promote the contract of just one player : Michael Jordan.
The idea succeeded and Nike became a brand in professional sports.
The new movie : Air, will show this fact.
He always had that killer mentality. Even the word "If" he took personally.
This made me laugh...
This guy was IT through out his career. We haven't seen anyone come close to his international star power. And that's before social media.
Everybody knows about Lebron James. In the Philippines everyone is talking about their Lebron James shoes.
Agreed. There has been no sports star that comes close to him. Total hero, and I'm not even a basketball fan.
14 years later see a jordan interview, good boy youtube.
Michael Jordan, always tempered and elegant. We loved him on the court and love him even more off the court. Big shoes to fill (pun intended).
Adidas ruins everybody. Sam Bowie (picked before Jordan) , McGrady, Howard, DRose... lol
true ahahaha..
Even kobe. Kobe switched to nike
i hope lillard dose not get ruined
k warr kobe tore his Achilles in Nike's and fractured his knee (or w.e they called the second injury) lool shit happens
k warr he switched after Adidas dropped him for rape charges.
" "If" should never be in the dictionary 'cause you'll never see the flip-side of that. "
Well right in the beginning Adidas showed they weren’t willing to invest as much and that would’ve very likely continued for an un productive amount of time, and Nike was super hungry and motivated to develop, develop, develop and allowed him to be involved in that as well. Michael definitely made a ton more money through Nike than he ever would’ve with Adidas just for that reason alone 🙏
I watched the movie "AIR" because of this interview
Nike missed out on many many other sportsmen. One recent one was Curry. The minute the corporations go big they get egos bigger than themselves, start cutting quality and good people. And then comes the downfall.
The thing is people don’t understand that a HUGE reason why Jordan’s brand grew was because Nike was the first company to give an individual basketball player his own model they also took a huge push to make his name and likeness a brand in its own which Adidas and others like Converse didn’t really care to do even to the established and big names like Larry Bird and Magic, as well as actually taking his input they also didn’t have their own Tinker Hatfield an absolute design genius, Adidas wasn’t going to give Jordan that much freedom and like Jordan said we’ll never really know but it’s more likely he doesn’t get the massive brand he has today, as a big fan of his shoes I’m happy his mom pushed him to actually even attend the meeting with Nike and take up their offer
that's a lie, the first ever signature shoe was the puma clyde
This reminds me of when Hulk Hogan passed on the George Foreman grill
I came here after have watched “ AIR”
Adidas is having that ‘shoulda, woulda, coulda’ moment🤣🤣🤣🤣🤣🤣
Jordan should thank his ACL and MCL's he didn't sign with Adidas. It seems like most players that wear Adidas have problems in their lower extremities. Also lets not forgot Nike making a huge mistake not signing Steph Curry. I know its not as big as Mike, but it still was a huge loss.
Curry use Nike before
Kobe wore Adidas' up until his "trial"
Derrick Rose, Kevin Garnett, Iman Shumpert, Danilo Gallinari,Tracy Mc Grady, Gilbert Arenas shall I continue
dude curry's shoes would probably look better if he signed with nike
You're right, but since Steph is with ua, he probably will stick with it, he seems quite loyal to the brand
Back in the early 80's, being primarily a European brand, Adidas focused solely on soccer. The mentality was athletes wore the shoes that the shoes company made. It was unthinkable that they would create a new brand of shoes with individual name and likeness of an athlete. Jordan, as far as I know, was the first athlete whose name and logo were used on the shoes, hence "Air Jordan". It was a revolutionary concept that only Jordan could do.
There was many football players (soccer) had boots named after them from as far back at 70’s
U should watch "The Last Dance". Before Air Jordan, they had Stan Smith adidas shoes and some others. The idea of "Air Jordan" came from MJ's agent
Chuck Taylor Converse maybe?
MJ was the first basketball player to have one
“If should never be in the dictionary because you never see the flip side of that” and this is why he’s the GOAT.
It's so stupid how there are people who are solidly one brand or another, unless they are contracted professional atheletes. They all make quality gear. I could wear my nike shirt with Adidas shorts and a pair of reeboks, and they all are fine. why does there need to be a brand war?
it all comes down to personal preference
That's like wearing a kings hat and a lakers shirt. Heat shorts
It'sa all about the moneh. :D
Peyton Grimes na not really cuz im not a fan of any brand who the hell checks stocks and is like yea go nike
jack mullins but nike b-ball socks are dank
I just watched that Matt Damon Ben Affleck movie about this. Of course they made it all about his super smart and business savvy mom and gave Mike little agency in the decision, but it was still a great movie from the standpoint of where Nike was before and after and how they were a running show company that put there whole basketball shoe budget behind Jordan instead of hedging their bet by offering smaller amounts to multiple players. I recommend it to anyone interested in this subject.
1:18 "The word if should have never been put into the dictionary." Great line.
Who is watching this video after watching AIR movie😄❤
He didn’t want to bad mouth Addidas because there could have been a future relationship with a big company like that. That was smart of him. Also, Addidas rejecting MJ Like that is like the same thing when Microsoft executives scuffed at the iPhone in 2007 thinking it wouldn’t be successful
Nike made such amazing Jordans, but also Nike Air Max (bw, 90, 95, 97) are iconic. I'm glad he didn't have an Adidas deal. Nike is the real shit.
Nope, adidas is better
Im a sucker for nike and jordan brand but i must admit! Adidas are far superior in comfort. Even my wife who's an avid fan of nike admitted that the most comfortable shoe she had was Adidas. Also as a collector of nike, ive seen some pretty nasty shit with nike's quality control! its absurd. I dont know if adidas had the same problem but its funny how you spend so much on their products and they couldn't even keep a damn glue from spreading where it ain't supposed to be... Shoe height ain't even, panels aint the same size most of the time, etc... Hell! Theres a running joke in my nike collecting community that if a nike is flawless, its probably a top tier fake because the real one will have flaws and glue stains.
Whoever was in charge at Adidas must have ended like Orlando Bloom in that Elizabeth Town movie
He is so well spoken 😊
Michael Jordon always give EPIC advice, "If should never be in the dictionary because you'll never see the flip side of that."
True
Help what does that mean
That's a true endorser for you. Honest. He said he never wore Nike until they gave him a contract, he always wore converse, and adidas was his favorite shoes.
MJ = GOAT
Oh my gosh I don't watch basketball but his voice is so magical...I just watched it from his get some help talk...wow his voice is like magic
Top ten corporate mistakes in sports of all time.
The Jordan deal changed Nike's fortunes forever from being mostly focused on runners as they were at the time. It was like Apple getting Steve Jobs back. Adidas blew that one that way that GM blew not buying Toyota.
And Toyota letting go of Tesla
I loved wearing the big blocky Adidas shoes in High School, but now FILA has the sweetest shoes out there!
damn near a billion dollars later. ha ha haa adidas
There's no way Adidas would have made anything as iconic as the Jordan retro. He made the right choice
I am the same age as Jordan, and for my birthday my mom got me a pair of Kareem's hi-top Adidas with the Velcro for a whopping 110 bucks back in '85!
"THE THREE STRIPES" were the 💩 back then!
Sweat suits, T-shirts . . . they were the 1's!
Never had a pair of Nikes back then --- they were track and John McEnroe's tennis back then!
I had Cons because of The Doctor, though!
By Nike --- naw! 😒
They was weak!
Humble, well spoken, intelligent, hard working, and the BEST Basketball player EVER!! Enjoyed every sec that man was playing Basketball on and off the court!
I'm glad the guy ended up with Nike. Now the Jordan brand is legendary.
Adidas choked!
Even if Adidas gotten Jordan, it’s just ain’t gonna be the same.
There’s something about Nike X Jordan combo that can never duplicated.
It's a pure joy listening to this man speak, he is clearly very intelligent and humble.
It's like he said, Adidas is mainly foreign for soccer players. Adidas has a different target market. And think about it, Jordan is just a US brand for the most part. Adidas has the world for soccer; just as much money there.
Wow if MJ went with Adidas. Nike will be dead.
saucy Liam - NBA2k, Madden and many more! You reckon?
saucy Liam - NBA2k, Madden and many more! But adidas isn't dead...
same like you are saying that "wow if Kanye went with nike, adidas would be dead."
Adiddas isn't dead
Nike would be dead if they didn't sign MJ because Adidas and Converse are killing it back then and Nike was near bankrupt. If they didn't sign MJ, there will be no one that can revive their company. The biggest name they had back then was Moses Malone.
Whoever that guy was at Adidas that decided not to sign Jordan is THE biggest mistake of his life.
It NEVER would have been the same if was Adidas. Everything would have been different, even the iconic logo. What people fail to realize is it takes collaboration and geniuses like MJ's agent David Falk who pioneered the modern day NBA shoe deal, to Nike designers like Tinker, to build a brand. MJ would have still been a multiple champion but as far as the Jordan Brand, it wouldn't have been as iconic. Adidas had different people, different creative direction.
The first KB Adidas design was the best, I had ones and they were so comfortable, noones were
ADIDAS is focused on the KING of sports FOOTBALL (soccer), seen by 90% of the world. Basketball is seen only by less than 10% in the world.
Yet, nike is worth most than twice of addidas net worth. Addidas has missed out on billions of dollars had they marketed MJ and all superstars that followed. Also while addias has a stranglehold on MLS Nike owns the MLB and NFL which combines generates over 40 billions a year. Nike isn't hurting from not being invested in MLS.
Nike got cr7 and more stars lmao
And how is that working out? Nike has Ronaldo and Neymar and they aren’t European mostly 😂😂😂
Sneakers are more cultural thing
GET OUTTA HERE !!
Who's here after watching AIR 2023
Michael Jordan is arguably the best basketball player but that won't sell shoes that much of they are ugly... The biggest mistake Adidas made was not signing tinker hatfield the designer of the best looking sneakers ever to the air jordan 3's all through the air jordan 14's lol he is an actual painting artist & an architect
Are you kidding me? If Jordan puts his name/logo on something it sells, even if they are ugly
What about the 1s and 15s
Lorenzo Geathers the 1s were designed by someone else, Jordan actually thought they were ugly..look at him in the david letterman interview...both of them think they are ugly LOL Tinker designed the 15s but said he was disappointed with them & they were his biggest failure
briman224 if its a retro, yes
They should make a movie about this
Doesn't really matter, its not like adidas went bankrupt or else we really would be making it a what if. Jordan wasn't already jordan when they offered their contract so they didn't see it worth it which is understandable. Either way both nike and adidas are still top two apparel brands. Adidas still does alot of college sports, soccer, track & really good performance clothes so I doubt they even dwell on it as much as us nike do, well other nike fans do because I don't lol
Adidas during that time was the no. 1 sports apparel company in the world. Now Nike is on top.
Miko Mido Yup! and thats why they didnt even bother trying to match the deal nike was giving him. now they got stuck with D Rose lol
Miko Mido Nike has made tremendous improvement in development and marketing of their merchandise to give Adidas a run for their money in the mainstream of sports. They are both leaders and giants in sport wear and equipment when compared to other companies - but Adidas still have the edge over Nike particularly in soccer. Personally i will sign with any one of them that comes with a better offer.
magnetmac1
magnetmac1 Again, Nike before they signed Jordan was nothing. If Adidas signed MJ there would be no Nike today.
Adidas signed Sam Bowie instead
people should not talk about how if jordan went with adidas, adidas would have done good because adidas did not have Tinker Hatfield. the shoes wouldn't look the same and when you not know how famous the would be or if the would be a jordan line under adidas at all.
the jordan retro shoes dont necessarily look the same, but a down side to the retros and nike inc. are that they release the same shoe over and over again and sometimes with different colorways but it doesn't fair much better
Even jordan thought nike looked trash back then. After nike offered him a deal, he still went back to adidas. I knew Jordan had great taste. #Three Stripe Life
Did you hear some different words than the rest of us?
@@stevesmith1383 what did you hear?
The sneakers would've been trash so it doesn't matter. Tinker is the genius mind that made Jordan sneakers what they are.
I wonder where the person who made the final decided not to fully back Michael Jordan at Adidas is now.
probably in europe not giving a crap where football is a trillion times bigger than the nba.
Sultanabran1- but not bigger than Jordan lol
briman224 football is bigger than jordan. have you heard of the world cup?
Dude that's every 4 years and it's fucking boring. Also, Jordan is worldwide as well
briman224 his name might be known worldwide, but more people play football and follow football than play basketball or follow jordan.
I've heard this story many times over the years and I really dont think it was a mistake on the part of adidas. if you look at it Mike was ready to leave Nike after the Air Jordan II. then Tinker blew his mind w/ the III and the rest is history. lets say hypothetically adidas did match Nike's offer and signed him out of college. he would have been equally dissatisfied w/ adidas' offerings and adidas would have never come up w/ anything groundbreaking to keep him there. he would have left after two years for Nike anyway
True, Tinker did play a big part on his shoes and Nike. Nike owes both Mike and Tinker
How do you know if Adidas would of come up with nothing 🤔 Air Adidas sounds good to me 👍🏿
Maybe he liked Adidas so much he wouldn't even do that to them
You all forget Adidas is European, Nike is American. Adidas were probably more concerned with football(soccer) and didn't really care much for the NBA at the time also the fact that the world never knew of MJs potential then. Still IMO Nike is more good at marketing and has style but are way too money whorish while Adidas make better quality products for more affordable prices even if their innovation is slightly behind. p.s. REEBOK BACK!! jk.
Basketball shoe dominant the sneaker world and best selling sport shoe in the world. And who stupid person wearing soccer shoe in the streets. Lol
He gives such thoughtful and intelligent answers
Adidas also fucked up on the Kobe deal. Google/RUclips it. The worst sports brand management you can possiblely think of
Imagine had he gone with Adidas, No Air Jordans, the world would be that much different
Yep I don’t think adidas would have the put the design Into the shoes as much as Nike . It’s not that it was just Jordan I was also how amazing the design was into the shoes. Perfect marriage perfect timing .
Thank god for him not going to adidas or else the 11s wouldn't exist:)
I bet someone got fired for not making that Adidas/Jordan deal happen
Talk about fumbling the bag. Holy hell, Adidas.
It’s crazy to think about how different things could be based on one choice in life. Just in general with anything. Every choice you make sets off a chain reaction leading to current events and situations. Sometimes small sometimes big. Crazy
You fucked up Adidas you fucked up.
Yes, they could've been bigger than Nike. That's the point he was trying to make Nitwit.
@@curtisdaniels4589 Well Adidas was certainly bigger than Nike in 1983. As were Converse and Reebok. Nike was way down the list before Jordan.