Passage: Turning a Passion into Purpose

As a New England native, Rob Aseltine was drawn to life in the Wasatch for the same reason as many East Coast transplants - so he could ski every day and live his dream.
With Salt Lake City as his home base and world class ski lines at his fingertips, Rob’s passion for snow turned into a professional ski career. While he spent winters on mountains, he spent summers traveling the coast and living out of his truck as a surf instructor. It was a life of freedom that many dream about, but it left him seeking a deeper sense of purpose. With a mission in mind, he used his experience in the ski industry to found his own content marketing business and set up shop at the base of the Wasatch with his wife and two dogs.
Rob's Outerwear Kit:
Men's Environ XT Jacket - www.stio.com/products/mens-en...
Men's Environ Pant - www.stio.com/products/mens-en...
Men's Skycrest Snap Shirt - www.stio.com/products/mens-sk...
Men's Basis Power Wool Crew - www.stio.com/products/mens-ba...
Men's Basis Power Wool Tight - www.stio.com/products/mens-ba...