The hair The slim black leather watch The turtle neck The matching black apron The parchment paper top layer The inability to find a spatula The 45 degree angle spatula maneuver The top secret pepper salt and garlic mix The 2 minute 35 second cook time The highly designed and engineered patent pending smash tool The man The myth The legend
Seriously. It's a fucking burger. You can NOT make that taste anything special by itself on a plate like that. There is no magic there. A good burger happens with the combination of ingredients, the great bread, etc. Eating a burger by itself on a plate no matter what magic you think you have is the most boring, uninspiring, waste of beef. You don't find people eating it that way for a reason. You would rather just opt out of beef and eat something else at that point.
Before flipping burger: 1) Don't breathe 2) Tighten butt muscles 3) Make sure no chance of rain 4) Spatula is in line with Jupiter 5) Wifi signal strength is strong
I think he's referring to the fact that a lot of smash burger joints have finished burgers which you can only taste the cheese, bun, sauce and pickles. Every smash burger joint I've been too is exactly like that, can't taste the beef amongst too much of everything else. (And probably because their patties end up dry and crumbly)
I don’t often flip burgers at my restaurant, but when I do, I flip them with a metal spatula at exactly 45 degrees of angle. I am: The Most Interesting Man In The World.
So to address everyone's points: 1. He is not the boss of the place. He own a whole chain of restaurants and is visiting this one. Think of it like Col.Sanders visiting a KFC and cooking chicken for the employees. 2. Although he almost definitely did not invent the smashburger, he sure as hell capitilized on it's popularity. 3. He did not know where the spatula was because he does not work there. He is visiting one of his chains. 4. Yes he does sound like a douche. 5. Whether is really is a douche is debatable. 6. Yee-yee ass haircut
Actually work for this company they are patented smashers, just replying to someones message here. My coworkers and I have a theory that it’s just a wig 😭
Underrated comment. I was literally thinking the exact same thing. He either didn't want to be called out for it and have the anti-msg train all over him, or thought he could be all slick with his "Natural Magic" secret lol
Do you see your hand with the watch? That is your left hand. Since that is your left hand, we can surmise that the other hand is your right hand. Coincidentally, your left hand corresponds to the left direction. But you are not going to the left. You are also not going to the right. Can you see the tall building just behind me? That is the place that you are looking for.
Up next, he will get a bun out of the bag, if he can find the bag. He will totally blow your mind how he separates the bun at precisely the right second.
Scramblieggs That’s craziness! It’s takes a 45 degree spatula to lock in all that caramelized goodness. Did you have a 🐢 neck on? You can’t just 43 degree your way through it-that’s a good way to burn down the house.
Some people are driven by the quest for perfection, some people are driven to mock people with idiotic cracks that speak volumes about their own depth....guess which one you are?
Highly engineered my ass! It looks like something you make in 1st year metalwork at highschool. Also 10 seconds in America is different to other parts of the world 😂
@@gholmes4917 They probably did go through several prototypes for shape and depth so it could make a consistent burger at all their locations of the right type of cook on the burger that they wanted to sell.
@@vanillacokesucks Not it doesn't. When you want it to come out exactly the same at every location you need something better than that. The biggest and most obvious benefit is that this will press down the patties to the exact same thickness every time. Give a high turnover workforce a brick to do the job, one that's spread over multiple locations, and it will never be consistent.
Exactly my problem with CEO types like this. Out of touch a-holes is what they are. They couldn’t last one hour on the line without being lost as hell.
@@gamer3ed484 Why is he an asshole, beyond your obvious animosity toward CEOs? He developed the processes and his employees managed to utilize them just fine in daily operations.
My mom claims to get heart palpitations when she thinks shes eaten MSG any time she has chinese food. I don't have the heart to tell her KFC has MSG in it, I don't want to ruin the only place she'll buy fastfood from, as rare as that is.
Hopefully he holds his workers to a higher standard. Those gloves had raw burger meat on them and he managed to touch pretty much everything with them - seasoning container, utensils, plates, etc
@@alanross2482you clearly wouldn't recognise a good burger if it hit you in the face. That's the perfect cook, getting as much maillard reaction as possible.
The most important part at 1:55 - smear a little hamburger grease in your hair to ensure it's perfect, then touch the burger for that added secret ingredient "the hair of excellence"
I was watching this on my TV in the living room. I was getting tired so I told my wife I was going to lay down and read all these comments for some humor prior to going to sleep 😂
This guy knows what's going on. You clearly define your product so that there is consistency. When I worked fast food they had this manual that described in great detail how every sandwich should be made and how it should taste, down to the level of how far apart the pickles should be. The way he's describing making the burger here is pretty close to how that manual sounded when you read it. Employees won't necessarily listen, but if you define those standards and push for that consistency you'll at least move in that direction.
Someone gets it. I worked in a Subway franchise as a student and they were rigorous in making sure sandwiches were being made to their standard method right down to the sequence of actions. One day we had an assessment and the manager (who hated me) asked her favourite employee, who was a nice lady and a very good and diligent worker to be fair, to make the sandwiches for the assessor and she completely fucked up the formula and we failed even though most customers would have been perfectly happy with the sandwich she made. The manager was crestfallen for a week. It was glorious.
@@EOTA564 You actually see the consequences of NOT doing this with these virtual chains like Beast Burger or whatever it's called. You look at the reviews and a lot of the complaints boil down to a lack of consistency. It's one way and then it's another way next time. No one is following the standards and the customer notices it and the word is out.
Yeah everyone in the comments is giving him crap and the comments are truly hilarious, but in all honesty it’s strict adherence to consistency that earns repeat business to any restaurant so I can respect his presentation.
In case anyone is confused allow me to clarify. The turtleneck is not only for style and flair. No sir. There is also the utility of neck support. When sporting hair so big and thick it looks like an albino wookie is dry humping the your head, a stable neck is key.
Dude i was freaking out the whole time..thought i was the only one to notice. Basic ass hygiene in a kitchen..and well really in GENERAL. Goes to show even those with no commom sense can become successful..
Tom has the fashion sense of the late Steve Jobs (legend), the hair of 1980 Flash Gordon (legend), and the personality of your average ex-husband (legend in his own mind).
Carnage Pool be that as it may, it's still all fresh ingredients never-frozen extremely cheap and most of their ingredients are made in the house such as their buns, Thousand Island spread, Etc... and the service is the best because they pay their employees 15 an hour with a 401k benefit and paid vacations hence why their service is so good because their staff is treated so well. Gordon Ramsay loved it so much that when he left he went through the drive-through and got another Double-Double to go
Guys, be careful with the flipping technique at 02:21. I put the wrong hand on top (left hand over my right hand on a right-handed spatula), lost control of the spatula and almost completely sliced off my ear (left ear). They reattached it but I spent three weeks in the hospital.
I mean hey...the burger’s O.K, but why did they put his picture on the twenty dollar bill. And yes, he did play with his hair and then touch the burger.
@@Dan-yh4uz Smashburger does not taste anything like 5 Guys though. 5 Guys makes a dang good burger and their fries are awesome too. Smashburger is decent at best. At least the ones around Houston anyway. That is why they have not survived the market here while 5 Guys has opened more locations.
@@gregoryeverson741 youre so right man same with tacos and almost anytging really. Not to hard to make and way cheaper. But the smashing teqnique is nice though
I used to love smashburger then I met a girl at my first job a lifetime ago. She told me if you came in near close they would give people something called a shock burger which they scrap the layer of grease from their shoes and use it to cook the burger.
The best part of this video is the helmet for safety and the extra words for some Disney magic. I didn’t realize that there was so much engineering in a smashing tool. My eyes have been opened.
Well it's not like a normal smasher. It has a "well" that makes the burger a precise thickness for people who can't smash burgers the same thickness every time
@@JJLewis-so1iq Yeah its a piece of metal thats a certain height and width. It's not some sophisticated precision tool engineered for exact milimeter thickness and pinpoint percentages of fats and oils left in the meat. It's a shaped piece of metal with a handle. Your statement is correct, but this guy describes it like nobody has ever bent metal to shape something they're cooking before...
He’s the type of guy that wakes up his whole family to tell them he’s going to bed.
Haha
😂😂
Dude you mad me laugh so hard my girl woke up and yelled at me for waking her up.
@@timothycook5771 tell her that you are going to sleep😂
Reminds me of my dad, had to always remind everyone in the house he was taking a nap.
This guy is the human version of trying to increase word count for an essay.
😂
Damn your comment really cracked me up 😂😂😂
What other version is not human?
@@nilen The paper
😂😂😂 facts lol
I almost made the perfect smash burger, but my spatula was at a 48 degree angle which totally destroyed everything.
Totally relatable.
Yeah, without a proper bisection you're going to get incongruent flavor. Although in my humble opinion, mathematically speaking, 69 is best.
@@pltatman1 will it affect other measurements if I'm using radians?
Better luck next time!
@@eliastorre pi/4
I immediately knew the comments section for this was going to be legendary.
Didn’t even watch the video, went straight to comments to start hatin
lol!
I flipped my burger at a 41 degree angle and it opened up a portal to hell and released several angry demons. Last time I made that mistake.
LOL
Lol so I'm not the only one that happened to. Haha
OMG...good one...same happened to me but I was transported to the 1950's
How does this not have a billion likes!!!! Well played sir!
😂🤣😂🤣
Can the camera man get an award? It’s tough to remain out of focus the entire video but you did it! Way to go!
Haha yes man. From 2 mins on I was raging
🤣
I kept waiting for the auto focus…
I think he got an under-cooked burger as a reward.
This video is nine years old, focus wasn't invented back then and the world was kinda naturally blurry as well.
The hair
The slim black leather watch
The turtle neck
The matching black apron
The parchment paper top layer
The inability to find a spatula
The 45 degree angle spatula maneuver
The top secret pepper salt and garlic mix
The 2 minute 35 second cook time
The highly designed and engineered patent pending smash tool
The man
The myth
The legend
rofl
Steve Jobs on $3.85/h
You're hilarious brother, funny shit don't care who you are!!!!
Couldn’t have said it better
🐐
It's not funny until you realize that he's being absolutely serious.
my mans got the innovator outifit starter pack
Ramon de los Reyes Im sure he has new balances on too.
edmonde mitchell yes those help for calculations
He looks like one nervous breakdown away from supervillain.
Ramon de los Reyes dudes a tool
GodAwfulUsername Lol
It's like Steve Jobs and Colonel Sanders had a baby and he was raised by an art gallery.
derivative.i.ibb.co/Ht0tFym/Yad2-Zin0k-Uaj-Lfur55q-J5i8f-NIF4-B3-IJ8-QNk-QWlt3ug0na-Ht6-UPOZ2l8-H4q-S0c-LEtgahoq-M64-LQb-AQp-FA5.gif
underrated comment
Raised by Andy Warhol
andy was such a dirty bag
Oh man hahahahaha GOLD
Dude is grilling hamburgers wearing a turtle neck, I don’t trust this at all.
Gray FiveNine he's grilling the burger upwards, so unique.
@@Peter-nj5mv bro his jeans are bedazzled
He also had to ask where the tools were...
A hair net would be nice, too.
@@anthonyparkinson5820 Hes wearing a wig, they don't molt.
Love how he gives them forks to sample a single crushed piece of ground beef as if he just made a gourmet filet mignon
Yes! lmao.
Seriously. It's a fucking burger. You can NOT make that taste anything special by itself on a plate like that. There is no magic there. A good burger happens with the combination of ingredients, the great bread, etc.
Eating a burger by itself on a plate no matter what magic you think you have is the most boring, uninspiring, waste of beef. You don't find people eating it that way for a reason. You would rather just opt out of beef and eat something else at that point.
It's better, he built an empire off those burgers. Not many filet mignon franchises around. LOL
@@tclark5481he filed for bankruptcy secretly a year ago
Gourmet filet mignon? Lol wtf. Have you ever eaten filet? Worst cut of steak there is. 😂
Came to the comments to roast him but I feel like y'all have done enough lmao
You know this dude is a mean ass boss just by the “hey guys.”
Yeah he doesnt even know Where they
keep the spatula
Was thinking the same thing
Yup you can tell hes a dickhead boss and the turnover rate at his restaurant is probably ridiculous
@@shawnbass4936 he looks like my grandma with that white granny hair
seems like a massive prick
Before flipping burger:
1) Don't breathe
2) Tighten butt muscles
3) Make sure no chance of rain
4) Spatula is in line with Jupiter
5) Wifi signal strength is strong
Lololol
These comments are killing me
Fse
Those are a minimum gosh!
WTH
Just in case anyone was wondering The “magic seasoning” is MSG
I thought that right away.
Is that why restaurant burgers are always better I could never figure that out
It works for KFC
“you can really taste that burger in every bite” ...... uhhh yeah cause you’re eating a burger........
I think he's referring to the fact that a lot of smash burger joints have finished burgers which you can only taste the cheese, bun, sauce and pickles. Every smash burger joint I've been too is exactly like that, can't taste the beef amongst too much of everything else. (And probably because their patties end up dry and crumbly)
They always say some shit like that lol
"That caramelized flavour has a lot of... Flavour in it"
Talk about eloquence
Some burgers it's not uniform. If you make one at home it can be...gross in the middle. Bad.
Right lmao, like no shit buddy hahaha.
The world is lucky that this wizard figured out how to press a burger on a flat grill. He cracked the code .
That WAS sarcasm, right?
There’s a diner chain in east Detroit suburbs that’s been doing this since 50’s
@@mitchcumstein9808 what's the name? Please
@@drew.p.weiner Travis
@@mitchcumstein9808 thank u
He's the kind of guy that gets out of the shower to take a piss
LOL!!
😂😂😂😂
Love it🤣🤣🤣🤣🤣
Lmfao
This one got me 💀
when he yelled "guys where is the spatula" and it was right under the grill, I knew that man has never worked in a kitchen a day in his life.
never needed to, hes a salesman. a business man.
OPM
OPL
The secrets to success.
Other people’s money
Other people’s labor
I’m not wrong😊
@@kurtvonfricken6829the labor employed and the money used is for an idea, concept, and foundation not sought after by the former.
What have you ever cooked beside rock for the toads?
@@andrewkielbasowycz1915he’s a sleazy loser. He was arrested for beating his wife
This guy is an absolute legend
In his own mind
Also, a legend to his blow-up doll.................
@@death2pc Love him, hate him, his net worth probably far exceeds yours - from founding a cheeseburger chain. Keep on working, chump change.
@@danovichi he's not gonna shag you.
@@danovichi good god ur just as douchey as this guy lol
Actually after he saw this video he unfriended himself
“Little bit of natural magic” probably MSG
@Loyalty1269 bleached ass hairs 🤣
Msg is good
@@daniellion5291 hell yeah it is
exactly what i thought
Thought the same lmao
This guy is a genius and he knows it. His hair screams excellence ,his turtleneck demands respect.👍
And his personality emulates douchiness
@@Adele-195 lmao yeah Forsure. You nailed that one.🤣😭
Accoring to him
Looks like a wig haha
Steve Jobs had the same turtleneck. Turtleneck is king.
Haircut is secondary to turtleneck.
Doucheland Uber alles.
I don’t often flip burgers at my restaurant, but when I do, I flip them with a metal spatula at exactly 45 degrees of angle. I am: The Most Interesting Man In The World.
Stay hungry my friend
So to address everyone's points:
1. He is not the boss of the place. He own a whole chain of restaurants and is visiting this one. Think of it like Col.Sanders visiting a KFC and cooking chicken for the employees.
2. Although he almost definitely did not invent the smashburger, he sure as hell capitilized on it's popularity.
3. He did not know where the spatula was because he does not work there. He is visiting one of his chains.
4. Yes he does sound like a douche.
5. Whether is really is a douche is debatable.
6. Yee-yee ass haircut
I was not expecting that “yee-yee ass haircut” lmfao. Nice
I agree. He acts like God. Uses fancy words to describe burger cooking. patented smasher lol
Actually work for this company they are patented smashers, just replying to someones message here. My coworkers and I have a theory that it’s just a wig 😭
I dont think he sounded douchey at all. In fact I actually thought he sounded way more down to eart than 90% of CEOs and founders.
@@pvtparts90 exactly
I love how he calls MSG “natural magic”. 🤣
Its found in tomatoes so its pretty natural
@@ashleywilson8819 Parmesan cheese also.
MSG is god teir to a kitchen.
@@ashleywilson8819 imagine tomatoes being concentrated into cocaine. That's msg. The same argument is used for coca leaves.
Underrated comment. I was literally thinking the exact same thing.
He either didn't want to be called out for it and have the anti-msg train all over him, or thought he could be all slick with his "Natural Magic" secret lol
If i was lost this guy would be the last person if ask for directions.
If you take a left at the last place I told you to take a right at last time, you might find a lot of flavor of you just do this and do that.
Do you see your hand with the watch? That is your left hand. Since that is your left hand, we can surmise that the other hand is your right hand. Coincidentally, your left hand corresponds to the left direction. But you are not going to the left. You are also not going to the right. Can you see the tall building just behind me? That is the place that you are looking for.
Just hold to that 45 degree angle, you'll be alright then !
Up next, he will get a bun out of the bag, if he can find the bag. He will totally blow your mind how he separates the bun at precisely the right second.
I think the hate on this guy is a little goofy but your comment made me laugh
Sure you all make jokes but I tried flipping my burger at a 43 degree angle and set the kitchen on fire.
Scramblieggs That’s craziness! It’s takes a 45 degree spatula to lock in all that caramelized goodness. Did you have a 🐢 neck on?
You can’t just 43 degree your way through it-that’s a good way to burn down the house.
😂😂😂
See I had the 45° angle right, but my left hand was on top, not the right hand, next thing I know my house is up in flames!
Same thing happened to me! I used a 43° angle and burned down the entire homeless shelter. It was carnage!
You are right, at that angle sparks fly and the spatula vibrates at a resonance
That really throws off someone’s natural organ functioning
When he’s not aiding his son to escape the imminent implosion of Krypton, Jor-el likes to make smash burgers the old fashioned way
Underrated comment
Holy shit this is gold
Genius comment. Once you see, you can't unsee it.
He was once my boss. Needless to say he banished me to the Phantom Zone after I burned one of the burgers.
THAT’S the extra, “magic” ingredient: Kryptonite!!
This guy measures out exactly 6 cups of water to boil his Kraft mac and cheese noodles.
I hope he shows us how to boil water next.
lol now that’s funny 😂
Some people are driven by the quest for perfection, some people are driven to mock people with idiotic cracks that speak volumes about their own depth....guess which one you are?
🤣😂
@@guysolis5843 nerd.
I bet he never lost a argument in his entire life
He's the type of guy who will call you up to continue an unfinished argument from a year ago.
Referring to the hand spatula press thingy, as "Patent pending highly designed and engineered tool." Had me on the floor dying of laughter 😃 😀 😄 😁 🤣 😂
Highly engineered my ass! It looks like something you make in 1st year metalwork at highschool. Also 10 seconds in America is different to other parts of the world 😂
@@gholmes4917 They probably did go through several prototypes for shape and depth so it could make a consistent burger at all their locations of the right type of cook on the burger that they wanted to sell.
@@gholmes4917 He was joking. You're are as dense as that beef.
guy doesnt realize a brick OR THE FUCKING SPATULA works just as well as his patent pending thing lmao
@@vanillacokesucks Not it doesn't. When you want it to come out exactly the same at every location you need something better than that. The biggest and most obvious benefit is that this will press down the patties to the exact same thickness every time.
Give a high turnover workforce a brick to do the job, one that's spread over multiple locations, and it will never be consistent.
Imagine this guy scrolling through these comments. Lmao
This guy would love the attention!
@@velveetaslingshot there is some criticism in the comments, i dont think he can handle such
"HEY GUYS.... disable comments"
He was probably thinking he killed it and how awesome everyone thought his hair was.
@@MutterdesHerrnBarakas I see more petty insults than criticism.
Id love to see him do this with 30 orders on the board
Exactly my problem with CEO types like this. Out of touch a-holes is what they are. They couldn’t last one hour on the line without being lost as hell.
@@gamer3ed484 what's so out of touch about him? It just looks like he's training some people.
@@gamer3ed484 bruh hes just showing how to cook a burger, probs for some marketing bs
@@gamer3ed484 Why is he an asshole, beyond your obvious animosity toward CEOs? He developed the processes and his employees managed to utilize them just fine in daily operations.
@@TheBobbyBoucher He's a CEO though. So clearly he's a piece of shit. Or something.
I came straight to these comments to see if anyone else felt the same about this guy as I did. You did not disappoint 😂
Yep, same 😁
Yup. Corporate executives are pretty much the same everywhere.
I check back periodically just to read these comments
Me too 😂
LMAO,
Same, lol
@@Skurvy2k😂
Me too!!
This guy is acting like he just painted the Mona Lisa.
"Natural Magic" seasoning = MSG.
And for anyone wondering, it's absolutely safe and delicious to consume; the headache myth is BS.
agreed
@Loki Nebula double wrong. Msg is totally safe
@Loki Nebula msg has none
@Loki Nebula the study that said it caused lethargy and headaches has been debunked several times you twit!
My mom claims to get heart palpitations when she thinks shes eaten MSG any time she has chinese food. I don't have the heart to tell her KFC has MSG in it, I don't want to ruin the only place she'll buy fastfood from, as rare as that is.
Love how he says "leave it for ten seconds" and yet leaves it there for a whole ass minute
Oh i picked up when He says 2 minutes and 30 seconds
😂😂😂😂
We smash the burger for ten seconds but it grills for 02:30 I think.
I don’t know what the hell an “ass minute” is, but I assume it must be about 18 seconds since that’s how long he had it there.
Lol I came here for this comment
Hopefully he holds his workers to a higher standard. Those gloves had raw burger meat on them and he managed to touch pretty much everything with them - seasoning container, utensils, plates, etc
Damn I hadn’t even noticed 😂
Casually brushed his hair back too and never once changed his gloves lol
Better that than chicken.
The cooks anywhere are not near as clean as you think they are. ESPECIALLY after covid lmao
Spatula had some black funk on it too, and not the good smooth kind
Bloody hell that was a complete waste of my phone's battery.
I know. When he flipped it the burger looked like shit!
@@alanross2482you clearly wouldn't recognise a good burger if it hit you in the face. That's the perfect cook, getting as much maillard reaction as possible.
This guy reminds me of Bruce Jenner while he was in the middle of transitioning!
Your a dick
But I can’t unsee it lol
@Primal Right more like bun intended
JAJAJAJAJAJAJAJJAAJ
I was just thinking something like that. Or that haircut makes him look like a Bea Arthur drag queen.
The most important part at 1:55 - smear a little hamburger grease in your hair to ensure it's perfect, then touch the burger for that added secret ingredient "the hair of excellence"
So glad I came here comments absolutely didn’t disappoint
🤣 so true
This is probably the best comments page I've ever been to. Spandau Ballet - True
Lolzzzzzzzzzzzzzzz .... yep!
I was watching this on my TV in the living room. I was getting tired so I told my wife I was going to lay down and read all these comments for some humor prior to going to sleep 😂
love how he keeps touching his hair with the gloves on and touches the burger right afterwards 👏🏽
This is the kind of guy that reminds you to read the instructions on your box of Q-tips
😂🤣🤣😭
This is the last guy you’ll see before you’re shoved in a suitcase and put in the back of a 1997 Buick lesabre
This guy looks like a old and fully grown oompa loompa
Wow he really does
ROFL
You made reading all of these comments worth it 🤣🤣🤣😂🤣😂😅🤣🤣
Bruh 🤣🤣🤣💀💀💀
Holy duck
You lost at me at the “ hey guys “ comment .
He's the kind of guy who cooks pancakes for his wife's boyfriend in the morning
Oh for sure, but he doesn't know it.
“Are you guys ready for breakfast? No, you’re still doing that? okay”😂
Will Smith approves of this remark! 🍔
That's why we like him 😅😊
what?
This guy knows what's going on.
You clearly define your product so that there is consistency. When I worked fast food they had this manual that described in great detail how every sandwich should be made and how it should taste, down to the level of how far apart the pickles should be. The way he's describing making the burger here is pretty close to how that manual sounded when you read it.
Employees won't necessarily listen, but if you define those standards and push for that consistency you'll at least move in that direction.
good point.
Someone gets it.
I worked in a Subway franchise as a student and they were rigorous in making sure sandwiches were being made to their standard method right down to the sequence of actions.
One day we had an assessment and the manager (who hated me) asked her favourite employee, who was a nice lady and a very good and diligent worker to be fair, to make the sandwiches for the assessor and she completely fucked up the formula and we failed even though most customers would have been perfectly happy with the sandwich she made. The manager was crestfallen for a week. It was glorious.
@@EOTA564 You actually see the consequences of NOT doing this with these virtual chains like Beast Burger or whatever it's called. You look at the reviews and a lot of the complaints boil down to a lack of consistency. It's one way and then it's another way next time. No one is following the standards and the customer notices it and the word is out.
Yeah everyone in the comments is giving him crap and the comments are truly hilarious, but in all honesty it’s strict adherence to consistency that earns repeat business to any restaurant so I can respect his presentation.
“...you get a taste in every bite...” Yeah, I’m pretty sure that’s how food is supposed to work, bud.
Can't breathe 🤣🤣🤣...
Yeah, all those times I’ve bitten into that dead part of the burger with zero taste
@@kevinwasilewski598 Lmfao! This guy just pulling descriptions out of his ass, like a kid who needs more words on his book report.
So you like Jack in box burgers
@@kevinwasilewski598 yeah, I've eaten at Burger King too
the founder ladys and gentlemen, no one in the history of the world ever smashed ground beef on a flat metal surface before this man. quite genius
I inow you're joking.
... ladies*
This is the sort of guy that will pause a movie every 10 seconds to describe and breakdown the scene
Which is why he gets all of the women because he actually answers when they all ask "what's going on" "what just happened?"
Not sure what all the negativity is about. He's an entrepreneur humping his business. I respect that.
This guy is the type of person to flush a fart. Don’t trust him at all.
You've never been to jail huh
copied the original comment
@@8macvar lmfao ur 15 chill 😂
@@j.h.4711 aw
His wig is fabululous.
I guarantee this dude is always the smartest guy in the room, according to him!
Which him are you referring to........? The him, or the him him..........?
@@death2pc no. The other him
unless i am in the room also.
I wonder if he calculated the angle of that spatula before he flipped that burger?
@@lovescarguitar😂😂😂😂
Type of guy that turns down the radio to determine where the smell is coming from
This guys confusing flipping burgers with rocket science . He went to Harvard for that .
In case anyone is confused allow me to clarify. The turtleneck is not only for style and flair. No sir. There is also the utility of neck support. When sporting hair so big and thick it looks like an albino wookie is dry humping the your head, a stable neck is key.
I spit out my lunch! The albino Wookie got me rollong!
I just watched this dude cross contaminated everything he has touched after he grabbed raw hamburger with his gloves then he touched everything else
muamer hasecic including his hair !
He was flipping his hair and everything lmao what a joke. I won't go to any smashburger since this is the guy who created them.
Dude i was freaking out the whole time..thought i was the only one to notice. Basic ass hygiene in a kitchen..and well really in GENERAL. Goes to show even those with no commom sense can become successful..
But its what dont you see when you eat everywhere else
But he did it like a pro.
This guy is a legend in his own mind. If you don’t believe me, just ask him.
Tom has the fashion sense of the late Steve Jobs (legend), the hair of 1980 Flash Gordon (legend), and the personality of your average ex-husband (legend in his own mind).
What's legendary about Steve jobs? World record for most sweatshop workers? Or is it richest pedo?
The guy acts like he's cooking a filet mignon
I mean he is the ceo best impressions for your company
Hien Hoang In N Out for the win 👑👌🏾
James Delaney Overrated.
Carnage Pool be that as it may, it's still all fresh ingredients never-frozen extremely cheap and most of their ingredients are made in the house such as their buns, Thousand Island spread, Etc... and the service is the best because they pay their employees 15 an hour with a 401k benefit and paid vacations hence why their service is so good because their staff is treated so well. Gordon Ramsay loved it so much that when he left he went through the drive-through and got another Double-Double to go
That's a good thing even though you were trying to goof on him.
This is one of my favorite comment sections of all time, lol
Indeed
Agreed!
Smash burger is disgusting.. they use the lowest quality beef .. I always find bone pieces in my burger no joke
Without a doubt!
This dude thinks he's Steve Jobs with the turtle neck he has on.. lmao
Lol I mean he is the founder he's definitely a multi millionaire
@@mikem302 the founder of a chain, mind you. Dude def makes bank.
All Steve Jobs was a marketer. Nothing more.
Is this the best comment section of any RUclips video ever? Gotta be up there.
Yes this section is legendary. Rarified air here
natural magic means msg.
nrdixie 🤤🤤🤤 Duh, ya think?
probably mushroom powder.
just use MSG, it won't kill ya
you're RIGHT. MSG hahaha
Jaden K msg isn’t bad for you. It was a false rumor played up through the years. It really has a nice taste (umami)
Guys, be careful with the flipping technique at 02:21. I put the wrong hand on top (left hand over my right hand on a right-handed spatula), lost control of the spatula and almost completely sliced off my ear (left ear). They reattached it but I spent three weeks in the hospital.
💀
Lmao
Don't quit ... you'll get the hang of it!
Secret magic?? It's actually MSG, and strands of his hair.
Ewwww...but I agree with you.
View Sarasota
The best flavor of the world!
I mean hey...the burger’s O.K, but why did they put his picture on the twenty dollar bill. And yes, he did play with his hair and then touch the burger.
View Sarasota 😂😂😂👍
View Sarasota you notice that too?
Around 1:40 “I cleaned the spatula, it’s down on your left.”
At 1:52 look what a sh!t cleaning job was done on spatula.
I always come back to this to cheer me up. This absolute helmet thinking he has reinvented the burger
He didn't create the smash burger, it was a thing before he opened up his restaurant chain. He didn't claim he invented it.
@... Only Five Guys does it all better. That's why Smash Burgers are closing around here and Five Guys are sprouting up all over.
@@VitalYFZ five guys is also obscenely expensive. A burger and fries is nearly 20 dollars. They're all equivalent lol.
@@Dan-yh4uz Smashburger does not taste anything like 5 Guys though. 5 Guys makes a dang good burger and their fries are awesome too. Smashburger is decent at best. At least the ones around Houston anyway. That is why they have not survived the market here while 5 Guys has opened more locations.
@@Dan-yh4uz Check out The Habit ace burgers; and A house salad with Tr-tip sirloin for $7
Is that hair a wig lmao! Shit looks like something Mrs Doubtfire would wear
hiestonation From the thumbnail I thought it was Dorothy from The Golden Girls
Nick Nolte from 48hrs
HookLunkers dude I'm fkng dying😂😂😂😂😂😂😂😂
Hellloooooo!!!!
Hector Flextor looks like I was a week late on this one but HELLOOO!!! to you sir 👍
Good for you I cooked burgers like this 30 years ago on an old flat top griddle.....but thanks for your new and insightful grilling techniques
Steak n Shake has been cooking "smash burgers" since the 50's
I like how he touches his hair while he’s making it lmao
noticed!!! what a tool lol
@Mark Edward yeah, in the us that’s a common practice when your hair is a little longer such as this guy.
Yeah he tried doing it the food safe way but alas. The man was a bit too out of practice.
Yea you’ll be surprised how many people in the restaurant business does this and never wash they hands with soap all day at work
Well this is the first time this guy has actually cooked a “smash burger” so he’s doin alright.
“For my next trick, let’s move over to the fryer and make French fries!”
He looks like the 5th member of the golden girls with that hair. Someone get this lady a hair net please
Get aint gansta enogh
A hairless narcissist comment?
Dr. Timothy W. Curtis 😂😂
Budget James May.
Ain’t got hairnets but fucker forgot his hat before coming in
You'd think he was giving a lecture on molecular fusion the way he is going on
Whenever some one tells me I burnt it.. I tell em it's caramelized.
Well when your 10 seconds last 18 seconds what do you expect
@@fmulder6564 More caramelized taste in every bite, of course.
"Guyyyys....guyys"
jack p WHERE THE FUCK IS THE SPATULA?!
Lol
😂
I’ve seen him on “to catch a predator”
😂😂😂😂😂😂😂
Take a seat
Underrated comment LMMFAO
Season 3 - Episode 2 & Season 6 - Episode 4. He's a repeater
I was thinking the same 🔥🤣
you can tell he’s rich because he’s wearing a turtleneck and has a bad haircut
What's with the haircut, its like he's trying to look 18
its a toupe. its fake.
@@michaelyackovich155 that's how he let's everyone know hes rich
Hairnet?
maybe work harder and you’ll be proud of your work and you won’t have to rip other people down for their success.
Wait so every time you take a bite of a burger you taste burger? woa! I've never had a burger that tasted like burger
Lol
That’s what I call quality
This guy took one cooking class in college and acts like a Michelin star chef.
This guy is a millionaire. Learn something from him.
If he even took one cooking class, Tom should know the difference between browning & caramelization.
If you think smash burger is amazing, you haven't had a really good burger
Ted Wolfe please suggest one. I enjoy smash burgers myself and always looking for a good burger.
Ted Wolfe I can tell you that the only fast food burger I've ever had that beats smashburger is five guys
I love his thin, little wristwatch! So cute! 🥰
Would you prefer a big goofy ass watch?
So, for how long do you work for this genius?
@@OtherDalfite medium goofy ass, with fries
This guy is so full of it. Trying to make it sound like he's created some special magical way to sear a burger.
i never understood why people go out for a burger, cook it at home and you have about 8 burgers for the price of 1 burger
@@gregoryeverson741 youre so right man same with tacos and almost anytging really. Not to hard to make and way cheaper. But the smashing teqnique is nice though
@@gregoryeverson741 laziness
@@nickstevens3949 not at all dumbass
@Wang Dong lmao trying to talk like your name isn’t wang dong that’s like being named penis cock
I love guys like this. Clueless to what goes on outside their world. He just invented how to cook a burger in his eyes.
Where do you get that idea? He's showing how it's done at Smashburger.
why does everyone hate him?
@@u235u235u235 a lot of people who aren't successful hate successful people because they're reminded of how unsuccessful they are.
@@NaptownClassicso... they make a burger
@@d-buck A lot of people take the piss out of those who consider themselves God, as Mr. Burger Smasher clearly does.
Our town’s smash burger closed down recently. Meanwhile, 5 guys down the street is still killing it!
Cool story bro
Cool story bro
Cool story bro
Am I the only one that thinks 5 guys is trash?
Best thing about that place are the peanuts
I used to love smashburger then I met a girl at my first job a lifetime ago. She told me if you came in near close they would give people something called a shock burger which they scrap the layer of grease from their shoes and use it to cook the burger.
3:17 - the 45 degree angle went out the window there lol
1:56 runs his raw meat gloves through his crazy hair. Good luck, man.
He didn't even make a burger. My guy literally squashed his meat on a grill, flipped it and walked off 😂
wouldn't you walk off if u squashed ur meat on a grill 🤣
just like my dad
This old lady is so creepy
Dawg🤦🏾♂️😂😂😂😭
Charles Bukowski I'm a big fan of your writing but was not aware that you are blind deaf and dumb.
Wha?
Lol
Hahaha
Magic ingredient with spices is MSG ?
We cook these burgers for 2 minutes 35 seconds- then cooks it for 3 minutes 21 seconds
He couldn’t find spatula
The best part of this video is the helmet for safety and the extra words for some Disney magic. I didn’t realize that there was so much engineering in a smashing tool. My eyes have been opened.
Well it's not like a normal smasher. It has a "well" that makes the burger a precise thickness for people who can't smash burgers the same thickness every time
@@JJLewis-so1iq Yeah its a piece of metal thats a certain height and width. It's not some sophisticated precision tool engineered for exact milimeter thickness and pinpoint percentages of fats and oils left in the meat. It's a shaped piece of metal with a handle. Your statement is correct, but this guy describes it like nobody has ever bent metal to shape something they're cooking before...
I had to toss my burger in the dumpster because I cooked 2:37 seconds. One day I'll be like this guy.
You won't ever see that place that clean again..lol
The headline should be “douche bag cooks a hamburger”
Exactly lol
🤣
Bahahahaha
But you didn't cook it, he did.
@@alalalala57 and lol