Thank you so much, Sander! This is the most useful beginner SMMA video I've seen. No other youtubers share how they really did it. Appreciate the transparency!
Great video! Maybe we'll see a future video about how to make presentations and show prospects the value that you'd bring to them by hiring you without being too pushy?
I found that various common sales tactics that shops use work well. Give them two prices, an inflated price that you “usually go for”, but because they were such a nice person to talk to you discounted it (to the price you actually sell for). It not only makes them feel thankful for the lower price and that builds rapport and goodwill, but it also makes them “impulse buy”. Something shops do is permanently have some items on discount as you are more likely to buy something if it looks like a bargain. I usually say that I normally sell for £3000, but discount it to £2000. I’m kinda just trying to get referrals at this point.
Hey Sander, very smart presentation. However, I have 2 questions: 1. Before starting an SMMA you ran a dropshipping business. I believe this is where you got your experience doing ad campaigns. So in a way, you did have case studies in terms of experience - just not with your SMMA. Taking that into account, do you think it's wiser to first get a job as a social media marketer (for the experience) and then start your won SMMA? 2. What is your actual value add as a SMMA? Don't your clients take the pictures themselves that you then use in the ad campaigns? Setting up an ad campaing is pretty straightforward. The ad copy also isn't that difficutl - you can just look at examples of what bigger and better brands are doing. So my question is, why don't they do it themselves? Why pay an SMMA thousands of dollars per month? Just playing devil's advocate here. Really want to understand how this business model works.
Do you have work experience? If you work to a big company (200+ employees) you will very rapidly realise that business is all about getting things done, there's thing they don't want to worry about they just want it done
@@MultiVigarista yes, I have decent sales experience. One thing i know that's important in sales is instilling confidence in the buyer by conveying that you know what you're talking about. That's a lot easier to do if you or your company has actual experience with the subject matter at hand
For the second question ask yourself this ; Why do you eat foods at a restaurant when you can literally cook at home. You can even learn to cook online. When you are a business owner, your main priority is to make money. Even if you can run facebook ads on your own, it would be nice to automate that by paying someone to do it so you can lay down all day
For the second question, it's quite a few things bundled together that make it worthwhile the money you are asking from the business owner. 1) it's convenient. You are giving the owner more free time while also helping ghe expansion of his business, to which that free time could be used to either give ghem more free time to enjoy, or give them more free time to improve the quality of their business. 2) you're cutting them time from learning all of this themselves. While it's true that campaigns and copywriting is easy, especially with the AI's now available to the public, there's still some learning required to do to confirm the script of the AI is actually usable and can deliver results, aswell as their campaign and targeting. 3) you need to know your targeted audience, and that requires experience and knowledge to understand how to build a good buyer avatar, even if you have the stats at your hands 4) because you are approaching them, you are cutting away the time they would need to find someone to do the job you are offering them 5) even if they do learn everything and put down the time, some of them will not be confident in their newly learned skills, so if you can convey your confidence through the call and presentation, that's all needed to convince them that you will do the job correctly, compared to the possibility that they will waste a lot of money doing it themselves without seeing results. Especially if you have a money back guarantee, you are putting their mind at ease
Looking forward to buy your course, just need to save up. My other question is do you hire team members for the agency as you get more clients? It seems it would get stressful managing ads for all these businesses. There seems like theres a limit to how much you can make if you don't hire anyone? I'm wondering if there's unlimited potential to grow.
Stage Digital serves 8 clients. I do 90% of the work myself. I spend between 1-3 hours per client, per week. So 8-24 hours per week. That’s far from the 40+ hours that a full-time job would require, yet my profit is +10x what most full-time jobs pay. Hope this put things into perspective for you. Looking forward to giving you a warm welcome in The Academy.
The only way to scale is to automate or outsource the agency pillars; Outreach Sales Project management Product development Figure what you can automate or outsource and put SOPs in place
Hi Sander, love your videos. I'm just wondering, when you worked on your first client (your very first) how where you sure that what you where doing was actually gonna work? wasnt you scared that you spend other people's money on a campaign that turned out to be bad because you maybe did something horrible wrong? or was you 100% sure of what you where doing the first time around
In the US (as the standards and expectations are sky high) I would reccomend you reach out to struggling companies and offer services for FREE. Here you pretend they are a true paying client - so you can flush out your processses as a beginner and build your portfolio. Hope this helps...
Thanks a lot Sander! But one points stays unresolved: - How do you convince them, that YOU are the person that has the expertise and knowledge to do successful campaigns, if they come to speak to that?
Hej Sander Virkelig fed video! Kunne du lave en video hvor du viser hvordan du opsatte mødet, og fangede din første kundes interesse inden du opsatte dette møde
Hi, I normally only respond to comments in english here on the RUclips channel. You're requesting "a video where I show exactly how I set up the meeting, and captured the first client's attention to schedule this meeting". I actually already have a video on my channel where I talk about this (it's old now since I recorded it back then) Here you go: ruclips.net/video/ojUtkydJXrc/видео.html
Great video! I wondering how you get the creative for the ads? Do you film it or shoot it yourself, or do your clients handle the creative separately on their own?
We get it from the client. Sometimes they create it themselves and sometimes they do it with a separate content agency. Regardless, we also offer consulting on how they should ideally create the creative for the best performance - this is a free bonus in our service.
اللهم صل على محمد وعلى آل محمد كما صليت على إبراهيم وعلى آل إبراهيم إنك حميد مجيد اللهم بارك على محمد وعلى آل محمد كما باركت على إبراهيم وعلى آل إبراهيم إنك حميد مجيد
Old? Millenials made this technology and they are spanned between ages 26-42 now. I bet that's old for a 20year old haha..you're welcome on behalf of my generation for all the technology haha..be careful of age discrimination, ppl are willing to learn..otherwise you have good content. Keep it up!
@@SanderStage very nice! I've been living in Copenhagen for about 6 years (not a Danish myself). Now I've recently started my SMMA. I've been selling on Amazon for 2 and a half years before. Now just came across your channel like 1 hour ago.
@@SanderStage you remind me of one of the characters. Oh wait maybe its not riverdale but its a netflix show. Its called Elite i think. I'll find the name haha
Thank you so much, Sander! This is the most useful beginner SMMA video I've seen. No other youtubers share how they really did it. Appreciate the transparency!
You should check our iman ghadzi he’s swell
I like it man , im an older man here and i see a lot of this critical thinking in the corporate world too. well done
Unique and useful! Showing business owners this content reall builds trust with them as you are literally putting in the time to make this😄😄
Sander you a G! Been looking how to close clients without showing them data and case stats. Appreciate you !
My pleasure!
Great video! Maybe we'll see a future video about how to make presentations and show prospects the value that you'd bring to them by hiring you without being too pushy?
Thanks for the suggestion
I found that various common sales tactics that shops use work well.
Give them two prices, an inflated price that you “usually go for”, but because they were such a nice person to talk to you discounted it (to the price you actually sell for).
It not only makes them feel thankful for the lower price and that builds rapport and goodwill, but it also makes them “impulse buy”. Something shops do is permanently have some items on discount as you are more likely to buy something if it looks like a bargain.
I usually say that I normally sell for £3000, but discount it to £2000. I’m kinda just trying to get referrals at this point.
@@lordbonney9779 Thanks mate! That's actually something I do on my sales calls.
Really like the content and the vibe. Just subscribed, keep it up!
Thanks for the sub Dylan!
Excellent content. Very underrated channel.
One piece of advice: Please create bullet points, it's easier to understand.
Thanks!!
this was so informative short and sweet thanks a lot mate
Hey Sander, very smart presentation. However, I have 2 questions:
1. Before starting an SMMA you ran a dropshipping business. I believe this is where you got your experience doing ad campaigns. So in a way, you did have case studies in terms of experience - just not with your SMMA. Taking that into account, do you think it's wiser to first get a job as a social media marketer (for the experience) and then start your won SMMA?
2. What is your actual value add as a SMMA? Don't your clients take the pictures themselves that you then use in the ad campaigns? Setting up an ad campaing is pretty straightforward. The ad copy also isn't that difficutl - you can just look at examples of what bigger and better brands are doing. So my question is, why don't they do it themselves? Why pay an SMMA thousands of dollars per month? Just playing devil's advocate here. Really want to understand how this business model works.
Do you have work experience? If you work to a big company (200+ employees) you will very rapidly realise that business is all about getting things done, there's thing they don't want to worry about they just want it done
@@MultiVigarista yes, I have decent sales experience. One thing i know that's important in sales is instilling confidence in the buyer by conveying that you know what you're talking about. That's a lot easier to do if you or your company has actual experience with the subject matter at hand
For the second question ask yourself this ;
Why do you eat foods at a restaurant when you can literally cook at home. You can even learn to cook online.
When you are a business owner, your main priority is to make money. Even if you can run facebook ads on your own, it would be nice to automate that by paying someone to do it so you can lay down all day
For the second question, it's quite a few things bundled together that make it worthwhile the money you are asking from the business owner.
1) it's convenient. You are giving the owner more free time while also helping ghe expansion of his business, to which that free time could be used to either give ghem more free time to enjoy, or give them more free time to improve the quality of their business.
2) you're cutting them time from learning all of this themselves. While it's true that campaigns and copywriting is easy, especially with the AI's now available to the public, there's still some learning required to do to confirm the script of the AI is actually usable and can deliver results, aswell as their campaign and targeting.
3) you need to know your targeted audience, and that requires experience and knowledge to understand how to build a good buyer avatar, even if you have the stats at your hands
4) because you are approaching them, you are cutting away the time they would need to find someone to do the job you are offering them
5) even if they do learn everything and put down the time, some of them will not be confident in their newly learned skills, so if you can convey your confidence through the call and presentation, that's all needed to convince them that you will do the job correctly, compared to the possibility that they will waste a lot of money doing it themselves without seeing results. Especially if you have a money back guarantee, you are putting their mind at ease
thank you, this was a great video that I will most likely watch again ☺
Well done. You just earned a like and a sub ✌
Much appreciated John!
Looking forward to buy your course, just need to save up. My other question is do you hire team members for the agency as you get more clients? It seems it would get stressful managing ads for all these businesses. There seems like theres a limit to how much you can make if you don't hire anyone? I'm wondering if there's unlimited potential to grow.
Stage Digital serves 8 clients. I do 90% of the work myself. I spend between 1-3 hours per client, per week. So 8-24 hours per week. That’s far from the 40+ hours that a full-time job would require, yet my profit is +10x what most full-time jobs pay. Hope this put things into perspective for you. Looking forward to giving you a warm welcome in The Academy.
The only way to scale is to automate or outsource the agency pillars;
Outreach
Sales
Project management
Product development
Figure what you can automate or outsource and put SOPs in place
Hi Sander, love your videos. I'm just wondering, when you worked on your first client (your very first) how where you sure that what you where doing was actually gonna work? wasnt you scared that you spend other people's money on a campaign that turned out to be bad because you maybe did something horrible wrong? or was you 100% sure of what you where doing the first time around
If you take your time and do your research, you can have confidence that your marketing strategies will work.
@@lordbonney9779 can you recall how it went?
Thank you bro 🙏🙏 This was valueable!
Great video! What mic and camera do you use to record?
I appreciate it! Sony A7III + Blue Yeti
great information as usual. but the quality tho 🥵
I assume you mean it’s good quality? Haha
Sander Stage yes!! Haha
Bro you literally change your home every few months. Would be nice if you would do an apartment tour. Good Video anyway.
Yeah I like to move around. Makes me creative being in a new space ;)
Yeah this one looks realllll goooood
Apartment tour plisss
In the US (as the standards and expectations are sky high) I would reccomend you reach out to struggling companies and offer services for FREE. Here you pretend they are a true paying client - so you can flush out your processses as a beginner and build your portfolio. Hope this helps...
Thanks a lot Sander!
But one points stays unresolved:
- How do you convince them, that YOU are the person that has the expertise and knowledge to do successful campaigns, if they come to speak to that?
very valuable video thank you
🙏
Really good idea!
Hej Sander
Virkelig fed video!
Kunne du lave en video hvor du viser hvordan du opsatte mødet, og fangede din første kundes interesse inden du opsatte dette møde
Hi, I normally only respond to comments in english here on the RUclips channel. You're requesting "a video where I show exactly how I set up the meeting, and captured the first client's attention to schedule this meeting". I actually already have a video on my channel where I talk about this (it's old now since I recorded it back then) Here you go: ruclips.net/video/ojUtkydJXrc/видео.html
@@SanderStage thanks, and I'll remember to comment in English from now on
I do speak danish, but I prefer to keep it all on english on here ;)
Great video! I wondering how you get the creative for the ads? Do you film it or shoot it yourself, or do your clients handle the creative separately on their own?
We get it from the client. Sometimes they create it themselves and sometimes they do it with a separate content agency. Regardless, we also offer consulting on how they should ideally create the creative for the best performance - this is a free bonus in our service.
اللهم صل على محمد وعلى آل محمد كما صليت على إبراهيم وعلى آل إبراهيم إنك حميد مجيد اللهم بارك على محمد وعلى آل محمد كما باركت على إبراهيم وعلى آل إبراهيم إنك حميد مجيد
Great video💪
🙏
Good video bro💪
Appreciated Alexander
Very good
Fandme stærkt
value baby
i got a smll stupid question :)
how we will show them our presentation or slides
are we gonna send it to them or show them while streaming?
Old? Millenials made this technology and they are spanned between ages 26-42 now. I bet that's old for a 20year old haha..you're welcome on behalf of my generation for all the technology haha..be careful of age discrimination, ppl are willing to learn..otherwise you have good content. Keep it up!
Was not my intention to discriminate. Thank you for your comment Bernice.
I want to ask you a question how did you make the presentation ?
Was that the whole presentation or was there more?
Er du dansker? Hvor bor du i København, Sander?
Yes I’m Danish :) I only respond to comments in english here on RUclips though.
@@SanderStage tou don't have the Danish accent though.
Will keep it in english then. Where do you live in Cph, if I may ask?
@@goodnews6259 yeah I spoke english for a long time now. Frederiksberg :)
@@SanderStage very nice! I've been living in Copenhagen for about 6 years (not a Danish myself).
Now I've recently started my SMMA. I've been selling on Amazon for 2 and a half years before.
Now just came across your channel like 1 hour ago.
How do you live in that beautiful apartment omg how much is it per month?
I struggle with getting responses from clients, what should I email a client to get them to reply to me.
لاإله إلا الله محمد رسول الله صلى الله عليه وآله وسلم
thank you alot for the info
You got it!
Bro were u in riverdale?
No ahaha, why
@@SanderStage you remind me of one of the characters. Oh wait maybe its not riverdale but its a netflix show. Its called Elite i think. I'll find the name haha
@@ahmedabdulai9852 Fair enough haha - let me know ;)
Iman 2.0
How much is his course some1 please tell me
Is there a discord group?
so you are saying that if someone is in their 30s they should not start an SMMA.
v2?
What?
@@SanderStage my apologies nvm
first haha
Beast 🧠🚀
الله أكبر
can anybody link a discord for smma beginners?
@Sander Stage or could u chat with me for 15 minutes? i would really love to use ur advice