How To Price SMMA Services Correctly (Ad Spend + Service Charge)

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  • Опубликовано: 1 июн 2022
  • If you want to find out how we help agency owners sign their first or next 5 clients, guaranteed, check this out: www.affluent.academy/?...
    A full in-depth social media marketing agency pricing guide. A very important video! So make sure you have your pen and paper at the ready.
    Right, I know this isn’t the most exciting topic to cover in the first video on my new channel.
    But it’s a really important one!
    I get a message or comment on RUclips about this topic, without fail!
    ‘"How much should I charge my potential clients and should I pay for their ad spend or should the client?"
    I’m going to start off by saying that the client should always be paying for their own ad spend, but the next question is, how much?
    And how much should your service charge be?
    All of this will be covered in today's video. No matter the niche, I've got you covered!
    ________________________________________________
    FREE Agency Owners Community: www.skool.com/agencyowners
    ________________________________________________
    📹 My Main Channel: / jordanplatten
    Follow me on other platforms:
    IG, FB & TikTok @jordanplatten
    #smma #socialmediamarketing #socialmediamarketingagency

Комментарии • 235

  • @JordanPlattenExtra
    @JordanPlattenExtra  2 года назад +16

    Today’s Affluent Merch giveaway winners: Ahmed Tamer, Marketing Harry, Vasav Chaturvedi
    Please email hello@jordanplatten.com with your t shirt size & address!
    To enter our next give away:
    1. Like the video
    2. Drop a comment
    3. Check the next video to see the winner!

  • @mohammedamin616
    @mohammedamin616 4 месяца назад +3

    I think finally, I found a trustworthy person because when I want to watch any video from any person they want to sell me a course or anything and say let's make 100,000 in your first month but this is bullshit because I know they're lying and they just want to sell me their course, but you are not like them. I think you are top of this industry. Thank you a lot.

  • @itsyourboimac8362
    @itsyourboimac8362 2 года назад

    Thank you for providing such valuable content Jordan, some of the most transparent stuff on this platform for marketing

  • @alisonie7583
    @alisonie7583 Год назад +3

    You might not believe how your advice in this video is so helpful for a person like me just learning Facebook ads to start my Agency. thanks you so much

  • @bradhoyle3963
    @bradhoyle3963 Год назад

    4:13 the exact prospects and service I'm reaching out to. Not even a niche video, but my confidence in my own judgement really increased. Great video as always man.

  • @angelicafabros2161
    @angelicafabros2161 2 года назад +1

    As usual, excellent value! Matching the service charge to the ad budget is especially important. I'd be interested in learning more about ROAS percent commissions for e-commerce. Continue to do fantastic work on the channel.

  • @tk-zv8ni
    @tk-zv8ni Год назад

    The amount of knowledge is insane here. thanks Jordan

  • @agathachristie7253
    @agathachristie7253 2 года назад +13

    These are some great tips! I love helping clients figure out the sweet spot for their pricing. One of the biggest issues I see is business owners not re-evaluating their pricing on an annual basis to see if it needs to change. Great video!

  • @oddballicyy
    @oddballicyy 2 года назад

    I’ve actually been looking for this question to be answered for a while, thanks so much for the quality video! Looking to join the Affluent family in the near future!✨

  • @ryanjriveraph
    @ryanjriveraph 10 месяцев назад

    Clear explanation on how to properly charge your clients. Fair enough. More Power

  • @safedtamu6284
    @safedtamu6284 2 года назад

    I'm so glad I found this video! It's been exactly what I've been looking for. Thank you so much for putting out such high-quality content!

  • @AdTrailblazerAdeel
    @AdTrailblazerAdeel 2 года назад

    i get this question a lot in my client interviews and always causes issue you are amazing needed this video

  • @ricktamminaers
    @ricktamminaers 2 года назад

    Another great video Jordan! Was struggling with this

  • @abhishekb.m9422
    @abhishekb.m9422 2 месяца назад

    Got the perfect video. Cleared all my doubts. Thanks bro

  • @joelbrandt1294
    @joelbrandt1294 2 года назад

    Finally a good video on RUclips covering this. Thank you Jordan

  • @leons1731
    @leons1731 2 года назад

    Such an important topic! Love the video

  • @ryanrallyoh
    @ryanrallyoh 2 года назад

    This video has come at the right time for me 👍

  • @alfieschannel8842
    @alfieschannel8842 2 года назад

    Amazing video Jordan, A video for e-commerce clients would be great! Also I would love some merch😁

  • @ewanmcbride3288
    @ewanmcbride3288 2 года назад

    Another very valuable video here jordan!

  • @ujwalh.r5733
    @ujwalh.r5733 2 года назад

    Wow superb one waiting for this video from the long time

  • @flaticdigital4213
    @flaticdigital4213 Год назад

    Dude Jordan this was amazing you opened my eyes tremendously I love your content bro I appreciate you so much.

  • @jvmmal
    @jvmmal 2 года назад

    Videos are always so informative!!

  • @lyndoncecilio6451
    @lyndoncecilio6451 Год назад +1

    Amazing video Jordan! Could you also make a video on pricing on ad spend + service charge for E-commerce brands? That would be cool!

  • @mariocontreras3074
    @mariocontreras3074 Год назад

    thank you Jordan! It’s time to take action!

  • @UzairKhan-xc3hq
    @UzairKhan-xc3hq Год назад +1

    Thank you Jordan. This video is definitely a helpful piece of content.

  • @max200__
    @max200__ Год назад

    Woah mate , thanks so much this really helped and I like how you are straight to the point

  • @chocola9
    @chocola9 3 месяца назад

    Thanks Jordan. Very useful insights! 👍

  • @ItsBillyDavies
    @ItsBillyDavies Год назад

    Awesome video, thanks for the endless value Jordan!

  • @yourstatusfrombaisa
    @yourstatusfrombaisa Год назад

    Hi Jordan thank you for your valuable time to explain it 💓

  • @mwabakangote7731
    @mwabakangote7731 2 года назад

    Great video Jordan straight to the point🔥🔥

  • @jamiecoade4757
    @jamiecoade4757 Год назад

    So helpful! I’ve been working for a company for so long and know I can deliver but struggle with the proposals. Thank you 🙏

  • @anisskab3742
    @anisskab3742 Год назад

    Hi Jordan, thank you for the valuable information your have ben so helpful.

  • @lollipopboientertainment4792
    @lollipopboientertainment4792 28 дней назад

    So Insightful

  • @juanitoqueintin5908
    @juanitoqueintin5908 Год назад +1

    This cleared up a lot for me thank you so much

  • @JoseSoto-mp6tl
    @JoseSoto-mp6tl 2 года назад

    Great video brother, please do post a video on quoting e-commerce clients! Would love the knowledge. Appreciate your time & energy 👍🏼

  • @eleesmith5777
    @eleesmith5777 Год назад

    Been binge watching you videos the last few days - glad I stumbled across this one, bringing it right back to basics. You're exactly right with not being greedy & getting the experience / case studies before hand. Rate the outright honesty, thank you Jordan.

  • @carlostapia2822
    @carlostapia2822 2 года назад

    My buddy connected me with a real estate agent who is interested in having someone take on his IG presence.
    This video alone has given me confidence in being able to take on this project.
    I feel confident navigating social, and I've had successful campaigns in the past, but this is my first time working with a real estate agent and the first time I'm learning beyond doing things solo.
    Thank you!

  • @jeremycabrera8747
    @jeremycabrera8747 Год назад

    You have just gotten a sub my friend! Im starting my agency for Realtors so I'll be stopping by your channel very often lol

  • @christophelourenco9193
    @christophelourenco9193 Год назад +44

    Even though I've got a ditigal agency that's doing well, this video's been super helpful to help me realise how valuable my service is. I'm glad you've mentioned the service fees/ad spend rule as well as results over service fees when you're first starting out. You just got yourself a new sub Jordan, amazing work.

    • @JordanPlattenExtra
      @JordanPlattenExtra  Год назад +5

      Glad it was helpful!

    • @shrigadge09
      @shrigadge09 Год назад

      Hi Christophe.. Can you please share your success formula to run a digital agency.. Will appreciate much

    • @christophelourenco9193
      @christophelourenco9193 Год назад +7

      @@shrigadge09 Hi, there's no formula mate. Or if there's one, it's : hard work + transparency with the client (even when things go wrong, nobody's perfect) + communication + delivering results.

    • @shrigadge09
      @shrigadge09 Год назад

      @@christophelourenco9193 thank you...

    • @thanos5220
      @thanos5220 Год назад

      ​@Christophe Lourenço Hi Chris I have a question. Idk if you do pay per lead or not but if you do does your client pay for all the leads up front? Or pay leads every time you get them leads?

  • @liamkennedy8498
    @liamkennedy8498 2 года назад

    Great video , very helpful keep bringing the thundaaaaa

  • @rociodeleonpantoja
    @rociodeleonpantoja 6 месяцев назад

    Thank you for this video!

  • @rikkileelemmon2475
    @rikkileelemmon2475 Год назад

    So valuable Jordan thankyou

  • @serbanalin5191
    @serbanalin5191 Год назад

    So much information!!! Love it❤

  • @Kaito-01
    @Kaito-01 2 месяца назад

    thank you so much for explaining everyhing

  • @tulikadebnath7958
    @tulikadebnath7958 2 года назад

    This video really amazing, thank you for sharing this video..

  • @ForFunNupur
    @ForFunNupur 2 года назад

    Wow, this was incredible and really helpful to know about it. Thks for all this information

  • @debalinabiswas9994
    @debalinabiswas9994 2 года назад

    Great video zordan straight to the point

  • @melodyfestus783
    @melodyfestus783 2 месяца назад

    Sir I really love your content

  • @arvindahirwar675
    @arvindahirwar675 2 года назад

    amazing and nice video dude

  • @payeltripathi4318
    @payeltripathi4318 2 года назад

    Amazing information in this video

  • @jirkasimana1518
    @jirkasimana1518 2 года назад

    Great video, thank you Jordan!

  • @lifetimeaccomplishment2272
    @lifetimeaccomplishment2272 2 года назад

    Thank you so much for this tips i will mark this on me.

  • @nichitadimitrov
    @nichitadimitrov Год назад

    thank you so much jordan, very helpfull information!

  • @WillZ20
    @WillZ20 6 месяцев назад

    Hi Jordan! This wa a great video! Can you do a video on the pricing for brick and mortar after 1-2months of getting them results - how to calculate and scale what is the new service free + ad spend + comission rate?

  • @julioflores1148
    @julioflores1148 Год назад

    Love your vids mate

  • @user-cc2ug4df5n
    @user-cc2ug4df5n 2 года назад

    Please makea video going in depth on e-commerce charging! I run ads exclusively for e-commerce clients and I do find myself struggling with pricing!
    ♥️♥️♥️

  • @benjaminsheeran474
    @benjaminsheeran474 2 года назад

    Nice video and useful information,,, thanks for sharing this video with us...

  • @aarxnmd
    @aarxnmd 2 года назад

    Great Video! -
    Made some good notes from this

  • @dhifgsugfsudgfusdg
    @dhifgsugfsudgfusdg 2 года назад

    Lets get that affluent merch to be motivated

  • @kev_jr
    @kev_jr 2 года назад

    Great video as always 😎😎

  • @moonlight-xr1gw
    @moonlight-xr1gw 2 года назад

    Helpful Video Thank You

  • @RaviShukleMarketing
    @RaviShukleMarketing 2 года назад +1

    Great value as always! Especially matching the service charge to ad spend. Would love to see the insights into ROAS % commissions for e-commerce. Keep up the great work on the channel

  • @techjones8544
    @techjones8544 3 месяца назад

    Great!
    thanks 🙏

  • @mediariser
    @mediariser Год назад +1

    Hey Jordan nice content i relate to what you are talking as we went through same when we started our agency. but would like to know about ecommerce pricing

  • @AlexRolex20
    @AlexRolex20 2 года назад

    Yo Jordan, im addicted to your content, Thank you for clearing up the pricing for SMMA services

  • @sanchayitasardar8332
    @sanchayitasardar8332 Год назад

    I love your vedio very much & it's very helpful

  • @nevanwizanska4359
    @nevanwizanska4359 2 года назад +1

    Hey Jordan, thank you so much for dropping this type of content that educates us about this topic. It sure helps me a lot in my journey, but the things that I would like to ask you about managing your international client business ad account on Facebook. I wondered do you use any VPN while managing their ads account or are you only directly managing it through Facebook itself? Thank you so much beforehand.

  • @Hulyssess
    @Hulyssess Год назад

    Yes, could you make a video for pricing e-commerce businesses.

  • @Jenty28
    @Jenty28 Год назад

    Exaclty what we are all looking for!

  • @SandipKumar-bq8ty
    @SandipKumar-bq8ty Год назад

    Thank you for sharing video

  • @oddballicyy
    @oddballicyy 2 года назад

    Please make a video on ad pricing for E-commerce businesses!

  • @kabitakayal3946
    @kabitakayal3946 Год назад

    This is a very useful and information video

  • @dalihnana9910
    @dalihnana9910 Год назад

    Love youre videos 👏👏

  • @janaomar7067
    @janaomar7067 Год назад +1

    Yeah please create a one for e-commerce businesses

  • @bandananandi8687
    @bandananandi8687 2 года назад

    Very nice and Useful software

  • @farze41
    @farze41 2 года назад

    Yes please we want the ecom video Jordan 🎯

  • @gerardoespinoza4746
    @gerardoespinoza4746 Год назад

    Hey mate, I've landed to your channels few weeks ago and I just needed it this video as I'm about start outreaching potential customer for my SMMA, great value content mate! when it comes to charge services for B2B in the supply chain industry, so one lead can turn into a ten thousands of dollars, do you apply the same rule for pricing ? cheer pal!

  • @MarketingHarry
    @MarketingHarry 2 года назад +3

    I can't believe you picked my name 😁 Well, I just rarely win anything this way, but it's a cool feeling. As for these questions I got asked such all the time, so this video is quite useful!

  • @yasminesuarez8763
    @yasminesuarez8763 2 года назад

    I really liked the video

  • @marklouiecubio
    @marklouiecubio 10 месяцев назад

    Man, I was stumbled on this video of yours. Thank you coz this is one of my problem. I don't want to jump immediately on a high rate coz. I do not have an exp. Now I know what is the right thing to do 💌

  • @imjayluciano
    @imjayluciano 2 года назад

    Please makea video going in depth on e-commerce charging! I run ads exclusively for e-commerce clients and I do find myself struggling with pricing!

  • @LearningVikas
    @LearningVikas Год назад

    Hey Jordan, Extremly valuable and practical tips. Thank you very much, Enable Donate option so that we can support you.

  • @Kadar-pb4zp
    @Kadar-pb4zp Год назад

    Very good video

  • @nii_ob
    @nii_ob 2 года назад

    Video on Ecom charging please ✌🏽

  • @sarmiladey1802
    @sarmiladey1802 2 года назад

    Great vdo about this topic.

  • @donsy4109
    @donsy4109 Год назад

    Hey Jordan, how would you price or structure a retainer + performance fee/commission ?

  • @JamelHassell
    @JamelHassell 9 месяцев назад

    Good video !!!

  • @foodforthought6260
    @foodforthought6260 2 года назад

    Hey bro, good video

  • @jhardworkpaysoff474
    @jhardworkpaysoff474 2 года назад +2

    might not be the most exciting but its necessary Jordan 👏👏👏🏽

  • @rvv8333
    @rvv8333 Год назад

    thank you

  • @nii_ob
    @nii_ob 2 года назад

    Awesome ✌🏽

  • @netochiagah
    @netochiagah Год назад

    This channel has been one of the most helpful channels in building my Agency.
    Please create a video for the e-commerce business.
    I work for e-commerce beauty, fashion and lifestyle brands and it's a gold mine.
    I just believe I undercharge. I'd appreciate your help

  • @maa7ik
    @maa7ik 2 года назад

    Okay i need one too now

  • @xerox5749
    @xerox5749 2 года назад +3

    I'm running FB-ads for 2 eCommerce clients and would love to hear your ideas about how to do pricing on them! I currently have a % model from revenue but because FB makes it difficult to track results accurately nowadays, my profits are getting worse

  • @mette3946
    @mette3946 2 года назад

    I would love to see a video about ecommerce

  • @arthurahlstedt
    @arthurahlstedt 2 года назад

    Hey Jordan! What is your opinion on performance based pricing rather than a retainer based? Do you reckon having a smaller retainer + performance based pricing method is a good idea?

  • @zgamer7626
    @zgamer7626 6 месяцев назад

    video on e-com charging pls

  • @abdulrahmanosman3267
    @abdulrahmanosman3267 Год назад

    Please do one on e-commerce

  • @Alpha.attitud3
    @Alpha.attitud3 Год назад

    Please do the e-commerce charging video

  • @Jolliephotography2
    @Jolliephotography2 2 года назад

    I would like to see a video about ,,how much should I charge for e-commerce businesses" please :)