Great video, watched it start to finish. I'll be honest Im also looking for a way out. I'm constantly posting my work, and Ive also been creating videos full-time now for many years now and the market is just too saturated as a solo or even video production company. I have dealt with Canadian music labels, artists, (big and small), local companies, and every time its the same; NO MONEY. So you hit the nail on the head with building something long-term in relation to our video skill. Its not the same anymore as you can buy gimbals for next to nothing, companies resorting to influencer phone content, or the cheapest guy with a standard mirrorless 4K camera. I have had some luck dealing with corporate jobs recently, and some wedding or special event videos, but in no way will that result in a 6 figure outcome without exhausting myself over X amount of years consistently (even then its a big maybe). Still have to fight for gigs regardless. Definitely need to find a way out, start a company based on a product, or find some other way to transfer my skills. The freelance era slowly coming to an end. Side note: Love that sign behind you, need one for myself lol
Nailed every point in this comment, dude. I just think the people looking to scale into the 7 figures but are still solo or have a 2-3 man crew are completely out to lunch in regards to what type of budgets and scales of video production are needed in order to even crack a $500k annual video production agency/company. Even then, your overhead is VERY high. The higher budgets you're taking on, chances are, the higher your employee's payrolls are. And I'll tell you this much for free, haha.. videographer company employee turnovers are extremely high due to lack of pay on a salary compared to just going out and freelancing. I think at year 2 of Subtle Cinematics, our highest salary we were paying out was about $26/h + some overtime. Payroll taxes in, call it a $65,000/year overhead for one employee. Did that employee handle a lot of work and take a lot off my plate? Hell yeah. As a previous freelancer who understands how much can be made without a strict 9-5 schedule, did I think that even a 60k/year salary was fair for such a talented filmmaker getting paid $25/h? Hell no! I felt terrible. I wished I could've been paying that individual 100k/year but our business just couldn't handle that type of overhead. In turn, my previous business partner and I were paying ourselves $2000 CAD per month BEFORE taxes because all of our cashflow was going towards upgrading equipment and paying multiple employees at one point. Besides the point, I just think that for someone like yourself, who is obviously a very high caliber creative and filmmaker who also has seen A LOT in just the business side of things.. I would seriously consider partnering with someone you know well, not a random, find a product you both REALLY believe in and launch something special with high quality website content, ads, social content. Dude, the amount of people who are literally bottom feeder UGC creators who are just really good at storytelling are crushing e-commerce, physical product start ups. Imagine if you could just shoot everything in house and your only overhead was inventory, shipping and ad spend. For me and Adam, because the massive overhead of filming and editing content is completely waived free of charge, that's the only reason why we're able to launch a second physical product brand within the same year. I'm seriously not being bias towards my own content, but this video is guaranteed to flop severely I bet because the mindset of being a skilled videographer but using that skill to launch a business outside the scope of video production agencies / production houses sounds so far fetched due to the amount of videography related creators jamming up IG/TikTok/RUclips feeds with videos on tutorials, ways to make 6 figures as a solo filmmaker, how to get more clients as a videographer etc. This is why, in my opinion, if even 1% of content creators took the route I'm currently running with, you'll slip through the cracks of the noise on socials and be far ahead of the game once content creators realize they can use their skillset to leverage curbing massive amounts of start up costs with physical products sold online, not in a physical storefronts. It's hilarious too because one of the only creators who boasts about their success doing this is literally Jakob Owens. He leveraged the money he made from filmmaking to invest into companies that either had nothing to do with filmmaking (for him, real estate), or, he stuck within the realm of filmmaking with companies such as TC and PLFX but realized that physical products were so much more scalable than his service based industry he was in, aka, being on set, filming videos. At this point, the dude only takes on video shoots to literally just refine his skills and keep up with the times as he gets older. However, he's probably generated well over 8 figures over the years so when he does hop onto Instagram, boasting his accomplishments to inspire others, he's just so deep into business by now that it's tough to even comprehend building a multiple 7 figure business when you're starting from scratch. Crazy world we live in but like I said in the video, we've established we love video, we've established that we're good at what we do.. so why keep working insane hours towards turning over 80-100k revenue year after year working our asses off when we could be building something 5-10x in revenue size but just twisting the narrative of how we do it
very good insight and I think you are right with the future match of skill sets
Your channel is gold and saved me on the how to film a workout video about a year ago ☺️
@@truefruits7709 thanks!! Funny enough, the guy featured in that workout video you watched is now my business partner 😁
That farmers tan is wildddd🤣
Fire video! This strategy gives creatives a chance to combine video production with another one of their hobbies too.
Couldn't agree more! Hope all is well my guy! The IG stories look crazy lately!
@@RoyalZProduction Working hard with some great guys to implement the stuff you're talking about in this video! 😉
@@mattiasmust love it bro!!
@@mattiasmust I wanna hear more soon! Gotta jump on a call and catch up bro
Great video, watched it start to finish. I'll be honest Im also looking for a way out. I'm constantly posting my work, and Ive also been creating videos full-time now for many years now and the market is just too saturated as a solo or even video production company. I have dealt with Canadian music labels, artists, (big and small), local companies, and every time its the same; NO MONEY. So you hit the nail on the head with building something long-term in relation to our video skill. Its not the same anymore as you can buy gimbals for next to nothing, companies resorting to influencer phone content, or the cheapest guy with a standard mirrorless 4K camera. I have had some luck dealing with corporate jobs recently, and some wedding or special event videos, but in no way will that result in a 6 figure outcome without exhausting myself over X amount of years consistently (even then its a big maybe). Still have to fight for gigs regardless. Definitely need to find a way out, start a company based on a product, or find some other way to transfer my skills. The freelance era slowly coming to an end.
Side note: Love that sign behind you, need one for myself lol
Nailed every point in this comment, dude. I just think the people looking to scale into the 7 figures but are still solo or have a 2-3 man crew are completely out to lunch in regards to what type of budgets and scales of video production are needed in order to even crack a $500k annual video production agency/company. Even then, your overhead is VERY high. The higher budgets you're taking on, chances are, the higher your employee's payrolls are. And I'll tell you this much for free, haha.. videographer company employee turnovers are extremely high due to lack of pay on a salary compared to just going out and freelancing. I think at year 2 of Subtle Cinematics, our highest salary we were paying out was about $26/h + some overtime. Payroll taxes in, call it a $65,000/year overhead for one employee. Did that employee handle a lot of work and take a lot off my plate? Hell yeah. As a previous freelancer who understands how much can be made without a strict 9-5 schedule, did I think that even a 60k/year salary was fair for such a talented filmmaker getting paid $25/h? Hell no! I felt terrible. I wished I could've been paying that individual 100k/year but our business just couldn't handle that type of overhead. In turn, my previous business partner and I were paying ourselves $2000 CAD per month BEFORE taxes because all of our cashflow was going towards upgrading equipment and paying multiple employees at one point.
Besides the point, I just think that for someone like yourself, who is obviously a very high caliber creative and filmmaker who also has seen A LOT in just the business side of things.. I would seriously consider partnering with someone you know well, not a random, find a product you both REALLY believe in and launch something special with high quality website content, ads, social content.
Dude, the amount of people who are literally bottom feeder UGC creators who are just really good at storytelling are crushing e-commerce, physical product start ups. Imagine if you could just shoot everything in house and your only overhead was inventory, shipping and ad spend. For me and Adam, because the massive overhead of filming and editing content is completely waived free of charge, that's the only reason why we're able to launch a second physical product brand within the same year.
I'm seriously not being bias towards my own content, but this video is guaranteed to flop severely I bet because the mindset of being a skilled videographer but using that skill to launch a business outside the scope of video production agencies / production houses sounds so far fetched due to the amount of videography related creators jamming up IG/TikTok/RUclips feeds with videos on tutorials, ways to make 6 figures as a solo filmmaker, how to get more clients as a videographer etc.
This is why, in my opinion, if even 1% of content creators took the route I'm currently running with, you'll slip through the cracks of the noise on socials and be far ahead of the game once content creators realize they can use their skillset to leverage curbing massive amounts of start up costs with physical products sold online, not in a physical storefronts. It's hilarious too because one of the only creators who boasts about their success doing this is literally Jakob Owens. He leveraged the money he made from filmmaking to invest into companies that either had nothing to do with filmmaking (for him, real estate), or, he stuck within the realm of filmmaking with companies such as TC and PLFX but realized that physical products were so much more scalable than his service based industry he was in, aka, being on set, filming videos. At this point, the dude only takes on video shoots to literally just refine his skills and keep up with the times as he gets older. However, he's probably generated well over 8 figures over the years so when he does hop onto Instagram, boasting his accomplishments to inspire others, he's just so deep into business by now that it's tough to even comprehend building a multiple 7 figure business when you're starting from scratch.
Crazy world we live in but like I said in the video, we've established we love video, we've established that we're good at what we do.. so why keep working insane hours towards turning over 80-100k revenue year after year working our asses off when we could be building something 5-10x in revenue size but just twisting the narrative of how we do it
Boss.. the game is seriously changing
Big time!
Your video’s really help me a lot but the only challenges am facing now Luts and color grading 😢