It’s Google platform. They are getting greedy and diverting traffic to Google Guaranteed and PPC. So “free” organic traffic comes to end. To fight dependency create offline marketing. It will guarantee some business. Because not to far that Google 100% will have available paid option only. Nothing will change on line marketing field till powerful competitor against the Google will emerge
Taking a blogger's content and putting it on Google's search results page is theft. It's plagiarism. Google is stealing a blogger's content to make money.
Yeah. Google's traffic isn't getting hit. They've just pilfered content and put it into AI summaries right at the top of their search results. Unbelievable audacity really.
What does this mean for websites? Not just talking about AI creating websites. But what's the role of a website now? It has been to tell visitors what you offer, give them a way to order, tell your story, sell your products, host your blog, give value to visitors. But will it be worth having a website in the future we're rapidly moving toward?
Marketers ruined the search page in the first place they're just fixing it back, Marketers with the spam keywords and unreadable articles LMAO, Affiliate Martketers are the Indian scam callers of the internet
When you say "creators" you are ignoring bloggers and text based content creators. People who create video content think that these changes will not effect them. In few years there will be AI video summarizers that will create short video clips from your long youtube videos and present it without you getting any credit.
The community must start addressing this for what it is. it is theft. Google and AI is stealing created content and publishing as its own not even giving credits to the source, nor asking for permission to steal.
So, if that's the case, why don't they just allow us to create Google Business pages similar to Facebook business pages? We just create content on the page and it let it rank.
Hey fkc2107 how’s it going? I’m doing direct mail marketing in NYC for moving company. Not so great. What state you are and what kind of business you have. Thanks
My God! this episode was Solid Gold from start to finish! TYVM!!!! PS: Kipp's shot is all wrong. The low angle and too-close nature make it look like he's going to chew our toenails off.
people were saying open AI is killing Google, but it's not true, AI will kill all internet content because why would I search for something when I can just ask Siri?
regarding bigger budgets going to creators to grow b2b and brands...im thinking these companies will use AI generated creators and avatars to sell their products. that seems a more affordable and still scaleable way to go
The End of SEO? AI Ushers in a New Era We've all heard the dire predictions about AI taking over jobs and rendering human skills obsolete. But what if AI could actually unlock new opportunities and enhance our creativity in ways we never imagined? An insightful perspective raises the intriguing point that traditional search engine optimization (SEO) tactics are becoming outdated in our AI-driven world. At first, this might sound alarming for marketers and content creators who have mastered the art of SEO. However, I would argue that this shift signifies something profound and liberating. For too long, we've been confined to creating content tailored to the whims of search algorithms, stuffing keywords and optimizing for machines rather than human readers. Our creative expression has been shackled by the need to appease the algorithmic gatekeepers of online visibility. But with AI's increasing integration into search and content discovery, we may finally be free from those constraints. AI has the potential to understand context, meaning, and user intent on a deeper level than any rules-based algorithm ever could. This means we can focus on crafting authentically valuable and engaging content without resorting to SEO gimmicks. Imagine writers, artists, and creators being able to pour their passion into their work without the constant nagging worry of keyword density or backlink profiles. Their creativity could flow unencumbered, connecting with audiences based on substantive quality rather than gaming a system. This paradigm shift doesn't spell the end of great content being discovered, but rather a new beginning. AI could act as an intelligent curator, surfacing the most resonant and contextually relevant pieces for each individual user based on their unique interests and needs. Of course, there are valid concerns around AI's potential impact on jobs and human agency. But what if we viewed this technological revolution as an opportunity to redefine work itself? AI could automate the tedious, routine tasks that have bogged us down, liberating us to embrace our highest creative and strategic capabilities. Writers and content creators wouldn't be replaced but elevated to focus on ideation, storytelling, and crafting narratives that truly move people. Those harnessing AI and data insights could shift from tactical executors to strategic visionaries, forging deeper audience connections. In this AI-powered world, the most uniquely human skills - creativity, emotional intelligence, critical thinking - become more vital than ever before. Those who can wield technology as an empowering force while retaining their innate ingenuity will thrive. So let's not lament the supposed death of SEO, but celebrate the birth of a new era where our work regains its authenticity and our creativity can be unleashed. AI doesn't have to be a threat, but a catalyst for more fulfilling labor that elevates our humanity rather than subjugating it to the machine. The future belongs to those who can harmonize technology and art, automation and inspiration. Onward to a more soulful, transcendent future of work and content creation.
LLM and its large language model. Like ChatGPT. You can ask highly specific questions (that you’d normally just google) and it will answer them without taking you to a website.
Hey Marketing Against the Grain, really nice video ! I was wondering if I could help you with Best Quality Editing in your videos better than your Editor with good pricing and also make a highly engaging Thumbnail which will help your videos to reach to a wider audience ? Pls let me know what do you think ?
Stay ahead of the competition by downloading our FREE State of Marketing Report 💥 clickhubspot.com/6jz
This is why I always preached about building email lists. Your email list is your best traffic source and your #1 asset.
One of the best tech, marketing, and AI pods. Thank you!!
if organic search still works , and google abandons it, someone else will step and replace them,
It’s Google platform. They are getting greedy and diverting traffic to Google Guaranteed and PPC. So “free” organic traffic comes to end. To fight dependency create offline marketing. It will guarantee some business. Because not to far that Google 100% will have available paid option only. Nothing will change on line marketing field till powerful competitor against the Google will emerge
Taking a blogger's content and putting it on Google's search results page is theft. It's plagiarism. Google is stealing a blogger's content to make money.
Yeah. Google's traffic isn't getting hit. They've just pilfered content and put it into AI summaries right at the top of their search results. Unbelievable audacity really.
And also don’t allow the bloggers to earn money 😂
i can't stop laugh read this comment
This was your best episode so far. Really good stuff to try and wrap my slow moving mind around.
Thank you
Best take on SEO changes I have seen
Awesome, thank you!
What does this mean for websites? Not just talking about AI creating websites. But what's the role of a website now? It has been to tell visitors what you offer, give them a way to order, tell your story, sell your products, host your blog, give value to visitors. But will it be worth having a website in the future we're rapidly moving toward?
Great question we will do a pod on this
In my opinion I would say it’s best to move to a landing page and focus more on a conversion goal
Marketers ruined the search page in the first place they're just fixing it back, Marketers with the spam keywords and unreadable articles LMAO, Affiliate Martketers are the Indian scam callers of the internet
One of the biggest issues I’ve come across is how to properly implement information gain
GREAT video guys. Definitely, some gems discovered! Thank you.
When you say "creators" you are ignoring bloggers and text based content creators. People who create video content think that these changes will not effect them. In few years there will be AI video summarizers that will create short video clips from your long youtube videos and present it without you getting any credit.
Google and RUclips Traffic Analysis Comparison Keyword would be amazing to learn.
The community must start addressing this for what it is. it is theft. Google and AI is stealing created content and publishing as its own not even giving credits to the source, nor asking for permission to steal.
So, if that's the case, why don't they just allow us to create Google Business pages similar to Facebook business pages? We just create content on the page and it let it rank.
This was one of y'alls best shows yet.
Excellent content, very useful, I have a question if SEO is dead how audit the content, the website?
You guys need to be rappers and singers with all the references...😊
I'm back to offline marketing Mail Order. It still works!
Hey fkc2107 how’s it going? I’m doing direct mail marketing in NYC for moving company. Not so great. What state you are and what kind of business you have. Thanks
My God! this episode was Solid Gold from start to finish!
TYVM!!!!
PS: Kipp's shot is all wrong. The low angle and too-close nature make it look like he's going to chew our toenails off.
Nope , if google does not rank your site why give them access to the content?
Nice casual show, thank you 🌸🌸
Very interesting guys, thanks!
You said Jerks...what I am supposed to do right when I was thinking it 😂
Really great content but your volume levels need to be equalized. :)
Yeah definitely seeing a down tick about 60% in SEO traffic. hard to fix or figure out, if anyone know how to improve or fix, let me know ASAP
people were saying open AI is killing Google, but it's not true, AI will kill all internet content because why would I search for something when I can just ask Siri?
Great insight ...Q: Do you think the changes could affect people/affiliates who do product reviews?
regarding bigger budgets going to creators to grow b2b and brands...im thinking these companies will use AI generated creators and avatars to sell their products. that seems a more affordable and still scaleable way to go
So I guess SEO agencies need to pivot then and expand their services into AI SEO?
It’s called GEO generative engine optimization. Perplexity is amazing and it’s the worst it’ll ever be
The End of SEO? AI Ushers in a New Era
We've all heard the dire predictions about AI taking over jobs and rendering human skills obsolete. But what if AI could actually unlock new opportunities and enhance our creativity in ways we never imagined?
An insightful perspective raises the intriguing point that traditional search engine optimization (SEO) tactics are becoming outdated in our AI-driven world. At first, this might sound alarming for marketers and content creators who have mastered the art of SEO. However, I would argue that this shift signifies something profound and liberating.
For too long, we've been confined to creating content tailored to the whims of search algorithms, stuffing keywords and optimizing for machines rather than human readers. Our creative expression has been shackled by the need to appease the algorithmic gatekeepers of online visibility.
But with AI's increasing integration into search and content discovery, we may finally be free from those constraints. AI has the potential to understand context, meaning, and user intent on a deeper level than any rules-based algorithm ever could. This means we can focus on crafting authentically valuable and engaging content without resorting to SEO gimmicks.
Imagine writers, artists, and creators being able to pour their passion into their work without the constant nagging worry of keyword density or backlink profiles. Their creativity could flow unencumbered, connecting with audiences based on substantive quality rather than gaming a system.
This paradigm shift doesn't spell the end of great content being discovered, but rather a new beginning. AI could act as an intelligent curator, surfacing the most resonant and contextually relevant pieces for each individual user based on their unique interests and needs.
Of course, there are valid concerns around AI's potential impact on jobs and human agency. But what if we viewed this technological revolution as an opportunity to redefine work itself? AI could automate the tedious, routine tasks that have bogged us down, liberating us to embrace our highest creative and strategic capabilities.
Writers and content creators wouldn't be replaced but elevated to focus on ideation, storytelling, and crafting narratives that truly move people. Those harnessing AI and data insights could shift from tactical executors to strategic visionaries, forging deeper audience connections.
In this AI-powered world, the most uniquely human skills - creativity, emotional intelligence, critical thinking - become more vital than ever before. Those who can wield technology as an empowering force while retaining their innate ingenuity will thrive.
So let's not lament the supposed death of SEO, but celebrate the birth of a new era where our work regains its authenticity and our creativity can be unleashed. AI doesn't have to be a threat, but a catalyst for more fulfilling labor that elevates our humanity rather than subjugating it to the machine.
The future belongs to those who can harmonize technology and art, automation and inspiration. Onward to a more soulful, transcendent future of work and content creation.
Enjoyed the content but very disappointed in the volume differences between the two guys. I feel I missed some good points from the soft spoken guy.
SEO is uncertain career in 2024 & beyond.
80% Thanks Google
What is an LOM
LLM and its large language model. Like ChatGPT. You can ask highly specific questions (that you’d normally just google) and it will answer them without taking you to a website.
Guys, put a compressor on the audio... Your laugh outbursts are destroying my ears
Seo is not dead if you’re legit. You’re speaking to all the AI scumbags that google now detects….
Dead for noobs😂
Hey Marketing Against the Grain, really nice video ! I was wondering if I could help you with Best Quality Editing in your videos better than your Editor with good pricing and also make a highly engaging Thumbnail which will help your videos to reach to a wider audience ? Pls let me know what do you think ?
SEO is dumb just make social media content and get traffic that way
Doesn’t convert as well as search in b2b
I'm triggered!
I need locals to find my business, not kids with no money living 1,000 miles away.
Garbage video title from 2008
Given what's going on with industry. now. Would you own Google stock?