SEO Is Dead… 5 Ways To Save Your Business In 2024

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Комментарии • 69

  • @MATGpod
    @MATGpod  6 месяцев назад +2

    Stay ahead of the competition by downloading our FREE State of Marketing Report 💥 clickhubspot.com/6jz

  • @happycowgirl32
    @happycowgirl32 6 месяцев назад +19

    This is why I always preached about building email lists. Your email list is your best traffic source and your #1 asset.

  • @ErikHill1
    @ErikHill1 6 месяцев назад +5

    One of the best tech, marketing, and AI pods. Thank you!!

  • @rejinc
    @rejinc 6 месяцев назад +8

    if organic search still works , and google abandons it, someone else will step and replace them,

    • @cosbyikaev2584
      @cosbyikaev2584 6 месяцев назад

      It’s Google platform. They are getting greedy and diverting traffic to Google Guaranteed and PPC. So “free” organic traffic comes to end. To fight dependency create offline marketing. It will guarantee some business. Because not to far that Google 100% will have available paid option only. Nothing will change on line marketing field till powerful competitor against the Google will emerge

  • @juliekrolak1450
    @juliekrolak1450 6 месяцев назад +17

    Taking a blogger's content and putting it on Google's search results page is theft. It's plagiarism. Google is stealing a blogger's content to make money.

    • @ScottMoyse
      @ScottMoyse 6 месяцев назад

      Yeah. Google's traffic isn't getting hit. They've just pilfered content and put it into AI summaries right at the top of their search results. Unbelievable audacity really.

    • @manzoorkhan6336
      @manzoorkhan6336 6 месяцев назад +1

      And also don’t allow the bloggers to earn money 😂

    • @eurekadocumentary
      @eurekadocumentary 5 месяцев назад +1

      i can't stop laugh read this comment

  • @phonejail
    @phonejail 6 месяцев назад +3

    This was your best episode so far. Really good stuff to try and wrap my slow moving mind around.

  • @caseyhill929
    @caseyhill929 6 месяцев назад +5

    Best take on SEO changes I have seen

    • @searchbrat
      @searchbrat 6 месяцев назад

      Awesome, thank you!

  • @AlexLee-os2gy
    @AlexLee-os2gy 6 месяцев назад +3

    What does this mean for websites? Not just talking about AI creating websites. But what's the role of a website now? It has been to tell visitors what you offer, give them a way to order, tell your story, sell your products, host your blog, give value to visitors. But will it be worth having a website in the future we're rapidly moving toward?

    • @searchbrat
      @searchbrat 6 месяцев назад

      Great question we will do a pod on this

    • @ramanvirk8568
      @ramanvirk8568 6 месяцев назад +1

      In my opinion I would say it’s best to move to a landing page and focus more on a conversion goal

  • @Von199X
    @Von199X 6 месяцев назад +4

    Marketers ruined the search page in the first place they're just fixing it back, Marketers with the spam keywords and unreadable articles LMAO, Affiliate Martketers are the Indian scam callers of the internet

  • @Digitalcataloghub
    @Digitalcataloghub 6 месяцев назад +2

    One of the biggest issues I’ve come across is how to properly implement information gain

  • @afsharlady
    @afsharlady 6 месяцев назад +2

    GREAT video guys. Definitely, some gems discovered! Thank you.

  • @dan-miller
    @dan-miller 6 месяцев назад +2

    When you say "creators" you are ignoring bloggers and text based content creators. People who create video content think that these changes will not effect them. In few years there will be AI video summarizers that will create short video clips from your long youtube videos and present it without you getting any credit.

  • @RahulShyokand
    @RahulShyokand 6 месяцев назад +1

    Google and RUclips Traffic Analysis Comparison Keyword would be amazing to learn.

  • @oyvind6838
    @oyvind6838 5 месяцев назад

    The community must start addressing this for what it is. it is theft. Google and AI is stealing created content and publishing as its own not even giving credits to the source, nor asking for permission to steal.

  • @DerrickBranch
    @DerrickBranch 6 месяцев назад +1

    So, if that's the case, why don't they just allow us to create Google Business pages similar to Facebook business pages? We just create content on the page and it let it rank.

  • @JamesLoomstein
    @JamesLoomstein 6 месяцев назад

    This was one of y'alls best shows yet.

  • @claudiaariasgonzalez6941
    @claudiaariasgonzalez6941 5 месяцев назад

    Excellent content, very useful, I have a question if SEO is dead how audit the content, the website?

  • @Channelsdotbiz-yd8bl
    @Channelsdotbiz-yd8bl 6 месяцев назад +2

    You guys need to be rappers and singers with all the references...😊

  • @fkc2107
    @fkc2107 6 месяцев назад +1

    I'm back to offline marketing Mail Order. It still works!

    • @cosbyikaev2584
      @cosbyikaev2584 6 месяцев назад

      Hey fkc2107 how’s it going? I’m doing direct mail marketing in NYC for moving company. Not so great. What state you are and what kind of business you have. Thanks

  • @willl5970
    @willl5970 6 месяцев назад

    My God! this episode was Solid Gold from start to finish!
    TYVM!!!!
    PS: Kipp's shot is all wrong. The low angle and too-close nature make it look like he's going to chew our toenails off.

  • @rejinc
    @rejinc 6 месяцев назад +1

    Nope , if google does not rank your site why give them access to the content?

  • @Nina_2288
    @Nina_2288 6 месяцев назад +1

    Nice casual show, thank you 🌸🌸

  • @מדינט
    @מדינט 4 месяца назад

    Very interesting guys, thanks!

  • @JacobVoncannon
    @JacobVoncannon 6 месяцев назад +1

    You said Jerks...what I am supposed to do right when I was thinking it 😂

  • @jonesvilleYT
    @jonesvilleYT 5 месяцев назад

    Really great content but your volume levels need to be equalized. :)

  • @20DollarBeats
    @20DollarBeats 5 месяцев назад

    Yeah definitely seeing a down tick about 60% in SEO traffic. hard to fix or figure out, if anyone know how to improve or fix, let me know ASAP

  • @joshs6230
    @joshs6230 6 месяцев назад +1

    people were saying open AI is killing Google, but it's not true, AI will kill all internet content because why would I search for something when I can just ask Siri?

  • @AnthonyVickersSoulJahTYah
    @AnthonyVickersSoulJahTYah 6 месяцев назад

    Great insight ...Q: Do you think the changes could affect people/affiliates who do product reviews?

  • @KeefaRae
    @KeefaRae 6 месяцев назад

    regarding bigger budgets going to creators to grow b2b and brands...im thinking these companies will use AI generated creators and avatars to sell their products. that seems a more affordable and still scaleable way to go

  • @fhati-kz5un
    @fhati-kz5un 6 месяцев назад +1

    So I guess SEO agencies need to pivot then and expand their services into AI SEO?

    • @elsavelaz
      @elsavelaz 6 месяцев назад +4

      It’s called GEO generative engine optimization. Perplexity is amazing and it’s the worst it’ll ever be

  • @AnnaMalmberg2
    @AnnaMalmberg2 6 месяцев назад +5

    The End of SEO? AI Ushers in a New Era
    We've all heard the dire predictions about AI taking over jobs and rendering human skills obsolete. But what if AI could actually unlock new opportunities and enhance our creativity in ways we never imagined?
    An insightful perspective raises the intriguing point that traditional search engine optimization (SEO) tactics are becoming outdated in our AI-driven world. At first, this might sound alarming for marketers and content creators who have mastered the art of SEO. However, I would argue that this shift signifies something profound and liberating.
    For too long, we've been confined to creating content tailored to the whims of search algorithms, stuffing keywords and optimizing for machines rather than human readers. Our creative expression has been shackled by the need to appease the algorithmic gatekeepers of online visibility.
    But with AI's increasing integration into search and content discovery, we may finally be free from those constraints. AI has the potential to understand context, meaning, and user intent on a deeper level than any rules-based algorithm ever could. This means we can focus on crafting authentically valuable and engaging content without resorting to SEO gimmicks.
    Imagine writers, artists, and creators being able to pour their passion into their work without the constant nagging worry of keyword density or backlink profiles. Their creativity could flow unencumbered, connecting with audiences based on substantive quality rather than gaming a system.
    This paradigm shift doesn't spell the end of great content being discovered, but rather a new beginning. AI could act as an intelligent curator, surfacing the most resonant and contextually relevant pieces for each individual user based on their unique interests and needs.
    Of course, there are valid concerns around AI's potential impact on jobs and human agency. But what if we viewed this technological revolution as an opportunity to redefine work itself? AI could automate the tedious, routine tasks that have bogged us down, liberating us to embrace our highest creative and strategic capabilities.
    Writers and content creators wouldn't be replaced but elevated to focus on ideation, storytelling, and crafting narratives that truly move people. Those harnessing AI and data insights could shift from tactical executors to strategic visionaries, forging deeper audience connections.
    In this AI-powered world, the most uniquely human skills - creativity, emotional intelligence, critical thinking - become more vital than ever before. Those who can wield technology as an empowering force while retaining their innate ingenuity will thrive.
    So let's not lament the supposed death of SEO, but celebrate the birth of a new era where our work regains its authenticity and our creativity can be unleashed. AI doesn't have to be a threat, but a catalyst for more fulfilling labor that elevates our humanity rather than subjugating it to the machine.
    The future belongs to those who can harmonize technology and art, automation and inspiration. Onward to a more soulful, transcendent future of work and content creation.

  • @robusto5271
    @robusto5271 5 месяцев назад

    Enjoyed the content but very disappointed in the volume differences between the two guys. I feel I missed some good points from the soft spoken guy.

  • @manojmaitydm
    @manojmaitydm 6 месяцев назад

    SEO is uncertain career in 2024 & beyond.

  • @MarquezLux
    @MarquezLux 6 месяцев назад

    80% Thanks Google

  • @Juliemarg
    @Juliemarg 6 месяцев назад

    What is an LOM

    • @micahldixon
      @micahldixon 6 месяцев назад

      LLM and its large language model. Like ChatGPT. You can ask highly specific questions (that you’d normally just google) and it will answer them without taking you to a website.

  • @evillano
    @evillano 6 месяцев назад +1

    Guys, put a compressor on the audio... Your laugh outbursts are destroying my ears

  • @lgroots8691
    @lgroots8691 6 месяцев назад

    Seo is not dead if you’re legit. You’re speaking to all the AI scumbags that google now detects….

  • @musicright6177
    @musicright6177 6 месяцев назад +2

    Dead for noobs😂

  • @Jibon-in7jr
    @Jibon-in7jr 5 месяцев назад

    Hey Marketing Against the Grain, really nice video ! I was wondering if I could help you with Best Quality Editing in your videos better than your Editor with good pricing and also make a highly engaging Thumbnail which will help your videos to reach to a wider audience ? Pls let me know what do you think ?

  • @seriouscash
    @seriouscash 6 месяцев назад +5

    SEO is dumb just make social media content and get traffic that way

    • @searchbrat
      @searchbrat 6 месяцев назад +6

      Doesn’t convert as well as search in b2b

    • @Jay-sy5yf
      @Jay-sy5yf 6 месяцев назад

      I'm triggered!

    • @kylebftr
      @kylebftr 5 месяцев назад +4

      I need locals to find my business, not kids with no money living 1,000 miles away.

  • @shannons1886
    @shannons1886 6 месяцев назад

    Garbage video title from 2008

  • @johngibson7693
    @johngibson7693 5 месяцев назад

    Given what's going on with industry. now. Would you own Google stock?