How A.I. is changing the film industry
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- Опубликовано: 27 авг 2024
- Artificial intelligence has recently been tested in the film industry and is beginning to make waves as the future of filmmaking. Director and storyteller Jon Finger created his short, D.A.N., by utilizing mostly A.I. generated images and video.
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#NBCNews #AI #Film
We are in for an interesting decade. I suspect that a vast majority of people are severely underestimating the coming changes to virtually every aspect of life and society.
Decade! it will happen a lot faster then a decade!
Indeed. A lot of people are mainly thinking about AI for films/art, but it is actually going to change as you said every aspect.
I hope that we will learn to work with it to make life better, not worse... 😅🙃
It's seriously been such a wild ride since bush v gore, then 9/11, iraq war, bush financial crisis, obama elected, reelected, hillary losing to trump despite popular vote, covid, 2 impeachments, biden winning, midterms, AI LLM explosion...2024?
Fake calls, ai scams, now an non english speaking hacker or scammer can scam any bank or anything
I think people are severly overestimating the lack of changes coming to virtually nothing in life or society. Regulation will quell this down; be ready to delete this comment.
*2025:* Kid generates Pixar Quality movie that wins awards 😮
Many award organizations are already banning or planning on banning AI-made art. Most likely they’ll require artists/filmmakers to provide video documentation of their creative process from the start to finish.
@@User61918 what will that do? It will just put those companies out of business as the onslaught of cheap to make and sell AI generated content flood the market from independent creators
@@ItWasntAPhaseexactly!
AI can never convey (nor replace) true passion, emotion, or creativity. The film and television industry will never be the same if this is allowed to progress. I'm not impressed.
AI art disproves this. It creates more beautiful art than many people can.
@@Priceyyyyylol
@@Priceyyyyy While it may be beautiful, It’s not real art. Art isn’t just creating a pretty picture. Art is the expression of human emotions. Ai art is essentially a hodgepodge of pre made art pieces but devoid of true meaning.
Ai art isn’t art.
@@williamluckenbach4782 Cope all you want. Outdated AI has already won art competitions against "expressions of human emotion", and even just next year it will have improved by 500%. For digital artists atleast, it's over.
@@Priceyyyyy this is the death of creativity. It’s honestly horrifying and disgusting.
Need to be more then a writing strike . Directors, Actors, Editors and crew are going to be mess.
The only way to save the industry of big budget narrative film and TV is for regulatory corporate capture of AI, to prevent the masses from being able to make adult swim shows at home with the right GPU and etc. I think it’s possible in the coming months (the closer the country with the most intense military in the world gets to election season) creating photo realistic AI images or video will require a government license that is expensive to attain, thus preserving film and tv studios for the time being. In conjunction to this, influential entities with power and money in this industry- RED, ALEXA, Nuke Studio, Nickelodeon,stages, warehouses - they are going to do EVERYTHING in their power to neuter AI’s progression and use. Which is why even though this change can take place within 5 years it’s going to take 15. If this industry wasn’t unionized to the degree it is, it would be an overnight path to game over. At least people have ensured themselves time to transition.
Thanks for inviting me on!
Good job, Jon! The development of artificial intelligence is moving so fast these days. I imagine that text-to-video will be at Midjourney levels in the next few months and everyone will be using it. As a screenwriter, I can't wait to generate my own movie :)
I think we should be careful about teaching AI art…eventually it will be good at everything and then what will we do? Why are people so blindly excited about ai doing everything?
Edit: Also I am concerned with a generation of kids who don’t draw and sculpt and make music. The arts are an outlet for our humanity. No way am I letting some robot have all the fun.
Another problem with AI art is that it's technically theft, people's art has been used for AI art training against people's will
@@dudedude315 Hows it theft? looking at an image is not Theft! It learns the same way we do!
@@eucmike firstly, it does not learn the same way we do. Secondly if I learned to draw like a famous artist and produced that work for someone at little to no cost - I could probably be sued for copyright. It’s not just about copying a specific image, copyright also covers depriving someone of income.
@Foniks Monkee I see zero copyright issue here! AI is creating an image based on biases in its neural network, based on images It's seen in the past or trained on. Guess artist will just have to adapt because AI is better than them.
@@zoeherriot No… you could NOT be sued for “copying” someone’s STYLE. You can create art in the exact style of someone else and it wouldn’t break any copyright laws , as long as you’re not claiming to be that artist. Style can not be copyrighted.
Who would have known that the 2020s will be the decade for the development of AI technology
This sucks
AI: "All your jobs are belong to us!"
I think Terminator warned us about this
Judgement day is inevitable
@@shad118 it can only be delayed but it is Inevitable
@@mosthated.e.2422 nah
i like his honesty hes not an ignorant fan of ai
AI needs more people like Jon headlining it instead of the silicon valley tech bro perpetually online weirdos usually associated with it. He genuinely seems to care about the implications of the tech while deftly showing a path forward with contagious enthusiasm and empathy.
AI needs no one headlining it because it shouldn't exist
Ai needs to be regulated before it gets out of control . Ai is not bad it’s just it might get abused
U cant stop it! Too late unfortunately
@@raveenbevan693 probably .
@@raveenbevan693 how do you know
I use it to write code, people tend to think that means I just copy paste.
Yes, and no. There's a ton of human input needed still. It won't just make useful applications on its own, yet.
With that being said, it can do simple programming no problem. Making simple console apps and viruses is really easy if you know what to ask it :)
In 5-10 years directors, actors, cgi programers, stuntmen and all the artist involved will most be jobless. Even the tv hosts here. As illustrations artists are starting to be.
And it will reach to many many other jobs areas
If it can effect the elites, just think what it can do to the normal working class humans and who will watch this future movies because there will be not many jobs left which will earn people less money.Nobody will waste money to go and watch movies in future, so movie industry will die automatically.
@@priyankuhandique7058 manual work will take a bit longer. Like 20-30 years
@@dieterrosswag933 Describe manual work
@@priyankuhandique7058 electrician, plumber, painter, roofer, carpenter....With the assumption AI is increasing exponentially
@@dieterrosswag933 So, you talking about a full born robot doing the work of a carpenter? That will not happen anytime sooon and institutions are already trying to ban Ai art
Great interview, may all people be as open to intelligent dialogue as these two in the video. Props to NBC for keeping a neutral bias. I'd love to see Jon's work in the future to see how far he'll go with this tech
I know it doesn't look perfect, but this is a first step of a not so far revolution In the industry, that is evolving very fast. At last people with poor resources will be able to make their own movies.
There will still always be a higher demand for films with real actors and writers. Part of why people are drawn to arts is feeling like they could be in the artists’ shoes.
In 5-10 years directors, actors, cgi programmers, stuntmen and all the artist involved will be jobless. Even the tv hosts here
@@dieterrosswag933 Of ourselves robots will have more self confidence then humans they can be successful faster
@@dieterrosswag933 true, everyone is unbearably oblivious to this fact
@@User61918No there won't always be a demand for human actors, writers and directors as long as people are satisfied with the results.
Needs work but will probably improve over the years!
you mean weeks haha - he said gen 2...gen 1 came out weeks ago. Midjourney for images 1 year ago looked maybe as bad as his video, but recently they are already on v5 and achieved photo realism and made the pope look like he had a puffer jacket!
@@JamesonLemonade *decades go the first ai generated image came out in the 1950s. Calm down bro, you're too active in the comment section.
Getting into A.I is gonna be needed if you're gonna step into any industry these days. Better be on the safe side
How are you going to "step into any industry" if AI is doing all the jobs??
@@AmandaOlson-bv8ou I mean learning A.I and how it works. The ones who understand it are the ones who are at an advantage at this point.
@@blackjew23 I want to be a filmmaker and I do not want to use AI
@@AmandaOlson-bv8ou Then make sure you're legally prepared to face mega corps when they start replacing humans with robots because we are entitled to our creativity and to nature as well. No way we can let business men control them both.
That means they'll flip when they see the Animation Generator I'm building with Ai...It generates mind bending animation from a single text prompt and I'm 93% done.
The start of the "END".
This is how they get chips installed underneath your skin.
I'm excited. Pretty soon, we won't need to pitch scripts to studios in the hope to get funding.
A I should only be the actors that have passed away.
Abandoned Films channel on RUclips has amazing videos
I think it looks & sounds HORRIBLE!!! I could understand using certain A.I. thing's for important shots that human's can't do. However, as an artist who is a SAG/AFTRA Member for many years now I think it SUCKS & I hope is goes out of business.. More people will start doing their own thing's. You can't replace actors, singer's, filmmakers, or crew... Shame on companies who are using unmanned cameras to not pay camera crews. I think it's SHAMEFUL!!!
Just think to yourself this is the worst ot will ever be.
I agree with most of your comment, except there are no shots that humans couldn't do. They've been doing it without AI for 130 years
So I went from people making movies for us. To know us, making movies for ourselves. Utilizing Ai, the only con I see is that AI is rapidly intelligent more than humans could ever be. So will be out of a job in less than five years. Sad times. Someone is responsible for releasing Ai who is it?, is really the question.
2028
The Oscar goes to a kid in his basement.
Great , have AI pay for the tickets , cause PEOPLE aren't going to go see the films .
I was wondering about this too. My guess is that the co.’s won’t tell us. It’ll be interesting when they replace actors. The technology already seems poised to replace visual artists, singers and writers (including songwriters). Without breaks it won’t even be that long. I’d say about two years at most. It’s moving very fast.
I foresee a future where all we have is a little console and we simply type in what we want to see, read, play and boom 5 mins later its there
AND SURPRISE!!!...NOT A SINGLE WORD of how A.I is changing the film Industry!! You have to be so innocent to think big companies will invest in free stock videos without ANY COPYRIGHT (as U.S and China laws already say)!! Stop being lazy, promoting scam, and invest on your growth as a real artist...
What's a "real artist" Martin?
Oh like taking away human jobs is just such a great thing ... People will co-sign just about anything as long as it's being told to them with a smile and /or excitement
this video was 10 months ago, i know embarrasing distorted faces but hey it just got better especially with Sora by OpenAi coming soon.
I would like to see Laurel and Hardy bought back with AI so that they can make new movies, or how about a CGI of Peter Sellers for a New Pink Panther movie
I am against AI, but I like your comment a little because I like Laurel and Hardy and Peter Sellers lol but I still disagree with your comment because it wouldn't be fair to Laurel and Hardy and Peter Sellers because it will be making it seem like they're doing things they've never done, and people may mistakenly think it's a real film of them. It wouldn't be fair to the people who's images it's using or to the people who are watching it
Good......Good...
Yess.....Yess.....!!!!!😊
What’s scary is if AI starts watching its own movies 🎥 😅
I'm looking forward to AI politicians and CEOs
I'm excited to live in a time when we can create actors and singers with artificial intelligence , human actors have competition now. I can create the perfect superstar that interacts with me on a personal level. We truly are Gods.
The perfect venue for #AI *IS* movies; tv shows and entertainment. The worst place is in advertising, news, documentaries, or infomercials.
*#NBCNews** **#Film** **#FutureOfEverything*
@@iLoveJackingOn I agree with you very much.
Only boomers fear A.I. I'm actually excited!
I wanted to be a filmmaker and I don't want to use AI in the slightest. I wanted to make movies in the style of older movies from the eras I'm interested it. I wonder if this means I will never be able to do it. Ideas for screenplays keep automatically coming into my mind. Does this mean I will never be able to do anything with them? I will always refuse to use AI. It goes against everything I believe in. Staying true to your vision is the most important thing. Like if I wanted to make a movie in black and white or a silent movie, and someone said I shouldn't, I wouldn't listen to them. I don't care about following the current trends. Staying true to the art is the most important thing.
Yeah but if the world is changing u must adapt to it. I get ur passion n ur vision but careful!
@@raveenbevan693 someone shouldn't be forced to make something in a style they
don't like
its just starting. with tools like runway gen 3 alpha soon launching. it will really change how we make videos and films forever moving forward and i cant wait. with all the crap all the loss all the hurt in the world today maybe there is yet some hope for a brighter future where we can inspire and empower people like never before. that there is no excuse for ANYONE to tell the story they want to tell and to inspire and move people!. ai video a year ago was meh but soon now? with this and sora coming its gonna be AMAZING!
Give it 5 years.
The high oracles of Hollywood foretold our current situations in 80's movies. "Brainstorm" foretold of virtual reality & brain-computer interface. "Looker" revealed deep fake & possibly AI. To see all & know the future one only needs pray at the altar of 80's movies.
I just hope they don't make long, boring, self-serving political speeches at award shows.
Its all fun and games for now.
AI will transform everything.
Movies,music,gaming,everything.
Geniuses will have a huge kick out of playing with AI.
Its a tool for the gods and would be gods.
We know AI can make movies, Disney have been using it for years now with Marvel, Star Wars and Disney original even Amazon used it for Rings of Power and it has been a great success 😶....🤭
You seem to be confusing a.i. with c.g.i.
@@raccoon351 I meant A.I. ... You just missed my point it's okay 😉
@@berserkirclaws107 how did they use AI?
@@berserkirclaws107 marvel and Disney studio consered that we are not A.I I don't know about Amazon
Ai cgi either way it’s still bypasses or replaces carbon footprint in Hollywood production
When using Ai in movies, why pay more for movies, when there will be no more effects costs for programmers, because they will de facto pay money to create one organization that owns artificial intelligence at a time when many young people want to be programmers, scams on people go leap forward, us vs. machine factories
UBI because #JobsAreForRobots
@@iLoveJackingOn
Much more efficiently, leaving healthy humans to work on their depleted social skills, self awareness and familial bonds.
That was very robotic
What was that
I prefer to watch a human being act out the role! I do not like to watch what is an animation! AI characters are fake!
Take a look at "My Fair Lady" from the mid 1960's! There are very talented human beings doing the roles with incredible skill.
Npc simulator
Hollywood is over. Good.
This will make Hollywood bigger.
You dummy Hollywood is filled with blue collar worker .
Harhar Hollywood will never die the new generation and future actors will build this new Hollywood
Good?
@@User61918 Bigger?? How??
Yea, that clip sucked.
Oh wait AI generated can’t be copyrighted meaning filming industry would be in more danger because the DMCA refused to protect works not made by humans
Will this democratize the industry or will it destroy it altogether as a source of income? The implications of this tech is deeper than just people making movies in their computers, this is a paradigm shift that can change the economy and working landscape altogether, and that's quite scary isn't it?
Saves money what else
S1MONE (2002)
Simone is happening.
That was extra low budget
That looks like crapola
Only word that got me scared was, UBI. 😢
Why are they acting like this has not been around for 20 years.
Not in this level. AI is increasing exponentially
This was around since 2004 the Incredibles lol
Toy story movies since 1995 least
IS THERE A WAY TO PROTEST THIS MORE THAN PEOPLE ALREADY ARE? CAN SOMEONE MAKE A PETITION TO SHOW THE PEOPLE IN THE ENTERTAINMENT INDUSTRY WHO ARE FOR THIS HOW MANY PEOPLE ARE AGAINST IT
Not impressed at all. Just looks like really bad acting lol
You betcha it’s gonna get abused in the future 💯
Blech
This is so wrong on so many levels
Yes
It's disgusting, and I hate it.
Me too
Ai jobloss vs Humanity vs the Ai new world order.
Crap
Looks like a cartoon to me. *FAKE* Life. Lame.
That’s because it’s the first generation. Midjourney took images from looking like a child’s drawing to a photorealistic image in 12 months. It is likely you will have a hard time detecting an AI generated video within a few years.
@@zoeherriot nah, I'm an artist, I KNOW fake from real. 25 years ago I offered calligraphy to a shop in SF and they said we have a computer that can do that.
But I said no computer has emotion and a good or bad day so their product is without emotional imput which MAKES art.
Video game brains will be fooled, not educated ones.
@@punapeter Yeah... no. You will be fooled. I've shown some of the latest images to my father, an artist of 55 years, exhibited in the royal academy of arts and kept in numerous museums around the world - he was fooled.
We are a very short way down this road - and we are already at a point where it can be hard to differentiate an AI generated photograph from a real one - let alone AI art.
@@zoeherriot Well guess what kid, your dad doesn't have as much experience as I do. My son is 45 and age has nothing to do with it. Just because your dad was fooled and YOU are raise on video games and CGI doesn't mean everyone will be fooled. YOU are PROGRAMMED.
www.youtube.com/@zoeherriot/playlists
I was raised on REAL art so I can tell the difference. And as a published artist of MANY mediums I can say so.
I can airbrush a picture you could not tell if it was a photo or painted.
THAT is talent, computers don't have talent, they are machines.
When you're older you'll understand.
Unless you allow your brain to be continually brainwashed by computers/your phone.
@@punapeter it’s hilarious because AIs are winning art competitions and no one knew AI made the art until afterwords. You’re so incredibly wrong but keep saying whatever makes you feel better I guess 🤷🏽♂️ AI can mimic human emotion too and can mimic the little “human errors” in artwork as well. Also majority of people could care less about what the artist was feeling or the process the artist took to get there, people just care about the end result. So saying the majority of the world are “video game minds” doesn’t get your job back and doesn’t change the fact majority of the world will be consuming AI art and AI everything lol.
Come on guys . . . Does this look fake or not? I would never pay $15.00 to go and see something like this in a movie theatre or even rent it to watch at home. AI is in it’s infancy and will not be ready for many years to come.
That doesn't mean it won't get better and eventually destroy a ton of jobs. 😔
Actors will be the first casualty. Teachers are next. Then probably General Practioners.
Cool🎉🎉🎉🎉🎉🎉
It looks dumb
Gav :)
Villain and terror number one 🇺🇸 America.
Very soon AI will be better at giving legal advice and reviewing and preparing legal documents than the best lawyer in the world. And very soon AI will be better at giving medical consultations, including recommending lab tests with results uploaded for review, than the best doctor in the world.
What do you think will happen to the world's economy when all doctors and lawyers everywhere suddenly lose 70% of their work to AI, not to mention all of the other industries that will also be replaced?
What do you think will happen to poverty, crime rates, forced migration, peace and equality in general after we launch a livable minimum wage, universal education, universal healthcare, universal basic income and universal internet, raising the starting point of capitalism from zero, we'll let you die with no money, to a level of life with dignity, reducing societal daily fears on a massive scale and freeing us to welcome the automation revolution with open arms rather than with fear and great harm? 😃 #EqualityMovement #BLM #EmpowerEveryone
Call me overly positive, but I think we’re leaving the era of ‘greed is good’ and celebrating wealth and entering an #EraOfAltruism and equality. Let’s #AutomateEverything and #SkipToAbundance.
#RepublicansAreNazis #BanAllInsurrectionists #DEMEXIT #StillSandersPlatform
I read an article where an Ai could identify accurately through x--rays pictures if a person was black or not. The scary part was the cientist couldn't figure out how it was done
A.I will be definition of confidence they will do things better and more confident then humans there will be some jealousy towards them
This is garbage. Anyone who has seen Alien (1979) and compare it to this AI stuff can see that HUMANS making movies is the best way to go.
No interest
Even if big studios regulate AI...new small studios will pop up and use it selling their product cheaper. You can fight new tech, but no stopping it