I don’t like to describe streetwear by other cultures but by words. it’s just, really diverse. anyways here’s the words I’d say streetwear is a form of fashion that revolves around a few couple terms Hype Lifestyle (comfortable to wear, hence baggy clothes, hoodies) Mimicry Non-conformity
Streetwear isn't inherently bad, hypebeasts are. I remember buying stacks of supreme back in the day Cus they weren't meant to get shredded while skateboarding and now some stupid ass bogos are grails FFS that's stupid.
Fonsi Luna yeah like all arts today its stupid and people getting suckered to spend all that money for something that should cost 50% or lesser than that. Why would i buy this when i can buy better high end brands instead with almost the same price as this crap.
I think the term street wear is turning into a massive corny cliche fu(|< fest. To me it’s just me wear or you wear where you take pieces that you like, regardless of brand, price point, or hype value and throw them all together to express your individuality. Once you let the so called style icons dictate your individual style then you lose.
Heat Pursuit definitely we are starting to figure out substyles under the whole "streetwear" umbrella that starting to branch out that define themselves
True. Streetwear is supposed to be about individuality and standing out, now it's about conformity and following trends. If people would wear what they like instead of what's hype then the consumer will control the industry
I remember back in the early 80s underground clubs in NYC. I worked near the village and loved checking out the latest fashion till one day I came across this silk green button down shirt and pants...Immediately brought it (because clothing in the Village were limited), I remember wearing it out and felt a part of me were expressing a deeper aspect of myself..... Back than in the Village no one cared what you looked like... Like Astor place (haircut shop)..... Streetwear reminds me of that period!
Learning a lot from these videos. I think streetwear, to me, is an expression of an interest or passion in a creative way through clothing and accessories. The reason the definition is so contentious is because the expression of 'creativity' is subjective as well as the value placed on a person's interests or passions.
to me street wear is cultivated from a more personal aspect of yourself. like take for instance a skateboarder who is into old school hip hop and digital art have a certain "style" to them because 1) they look for things that are easy to skate in 2) they often rep their local skate shop merch 3) they take aspects of 80-90s hip hop culture as well as self customized things and combine them. that to me is the epitome of "street wear" expressing yourself artistically through comfortable clothing. anything else is is just vain
I used to wear Vision Street Wear, Stussy, Mossimo and Puma Suedes back in the day. Now I wear $5 dri fit shirts most of the time. It's more practical, comfy and cooler(literally) to wear.
Totally on point i would say with your explanation on what streetwear is. Whilst having different points I would still say that "streetwear without culture is just fashion" as the brand itself tries to reflect on what culture it is. Brands like supreme are still skate-ish in terms of aesthetic and perception but the consumers have changed. It's now resellers, high fashion folks, hypebeasts and streetwear enthusiasts that flock these brands. I'm not saying its bad since its definitely the norm but like you said, nowadays if a brand is cosigned by a influencer like a hip hop artist. Its definitely going to get everyone's attention.
I think streetwear is fashion that was born on the street, it's the mix of all lifestyles, urban, skate, hip-hop and many more mixed into one. Streetwear is a way that people express their personality and creativity, not hype.
Got home about 20 mins ago, been out since about 3:30pm yesterday afternoon just enjoying the fact I don't have to be back at work till Sunday night. It might be cos I've been out and am now well and truly twisted/wiped/totally fucking wasted, but I really liked the vid and your views and attempted explanation of street wear. I'm not really sure 'street wear' can be explained fully, as you pointed out it's different from country to country, different from coast to coast, different from state to state different from county to county. I think the easiest way to describe it is, clothing that does not follow the 'catwalk fashion houses'. I'm off to bed now really having trouble focusing on anything, no doubt when I wake up I'll re-read this post and delete it. FYI, it's taken me about 50 mins to write this. Good vid, I really like your channel, you come across as a decent dude.
I think streetwear started off well; but ever since the "hype beasts" streetwear has went downhill becoming the very thing they were against, if not worse. I believe there is few streetwear brands that show off art in there own unique styles unlike the fashion design houses.
Some streetwear brands rub me the wrong way. It’s not the appropriation of counter-cultures that bothers me, but rather the social recuperation that it represents. What was once a shocking statement is now commodified, and thus loses impact. The small labels that operate on a “for us by us” mantra avoid this, and I’ve seen many of these in Harajuku, but when it catches the eye of venture capitalists we all lose something. Well, not the rich lady on the subway decked out in Louis Vuitton and Baby Milo. She’s probably considered “edgy” amongst her colleagues, whatever that means
What I wanna know is how long did it take you to make this video? Because I was thinking about how I would attempt it and I already know it would take me forever. Taking into account all the history and ideologies behind this topic
Great video and always an interesting discussion point, especially with things seemingly inching closer and closer to the tipping point. I remember having this discussion nearly 15 years ago and someone rephrasing the then buzz-word term "street wear" to "street where?" Even then, the connection between the fashion and the culture it claimed to be connected to was being blurred. And I'd be willing to bet that this question has been being discussed for since the term "street wear" became commonly accepted. And I'm equally as sure that there will never be a definitive answer. Here is my current take on things (which seems to be ever-changing)... "Street wear" is to fashion what "hip hop" is to music. Both are nothing more than terminology coined by someone in order to define something that they thought separated themselves from their predecessors. I'm sure they made sense at one point, but since their inception, they have grown/evolved/become blurred so much by each new player in the game, each new consumer, and each dollar pumped into the system that they do no justice in describing anything anymore. A bit contrary to what Heron Preston is quoted as saying, I actually think the term "street wear" (and "hip hop") is too broad. However, until either some new terminology is coined or the emphasis is taken off of the current terminology, "street wear" will continue to mean something different to everyone. For each person, that meaning will likely harken back to whatever it was that first attracted them to it in the first place. And as things change and evolve, it'll continue to be difficult for each person to see eye to eye with the next and agree as to what the real definition is. Meanwhile, we're all as equally right as we are wrong. That being said, I've concluded nothing and only confused myself further. Buy what you like, call it what you like, and for the love of whatever god you believe in, please stop spending thousands of dollars on used box logo tshirts.
Hey man, could you do a video about Vanquish / Murder license? I really like those two and have several pieces but I want to know if theres any way to shop if im no longer in Japan!
Casual clothing falls under two types imo. Street wear: focus is on brand rather than the piece it’s self. it’s the brand that makes its shine and is something you wear when you are doing something in an urban area (supreme, Adidas, Armani exchange). Smart wear: This focuses more on the patterns, textures and types of pieces, rather than brand. This is something you’d wear going to town, family function, a date etc. (H and m, Zara, Topman)
Street wear to me is hip hop/extreme sport clothing. Something you see in the streets. Not a uniform or some corny statement. It’s clothes meant to get worn and dragged through the streets. Ha ha ha. Nice vid. Appreciate your hard work bro.
streetwear is the art of self expression through clothing that was derived from the so called 'street culture' of people like skaters, bboy dancers,goths,etc. with this being said it has absolutely been saturated by the likes of high end fashion lines that are taking the culture of streetwear and using to make their own millions,not necessarily by killing the game, so yeah haha
it's ruined the image of it for sure, but the essence is still there, i'm still hoping that the OG brands reitroduce the essence of streetwear so people actually look into it more and understand it more. But unfortunately it always happens with subcultures, it happened to punk and hippie too, big brands or entities make a thing of it and there it is, hype and all the essence is forgotten
I think streetwear has pretty much become a stereotype. Most normal people cannot even afford all this hyped bullcrap. And apart from that it is mostly ugly af. Real streetwear should be imo reliable, affordable, good looking, comfortable and mostly for yourself! Not to show other people that you can afford sound ugly shoes on which is written wtf they are because otherwise no one would know. I think out shouldn't be about flexing because that always becomes cheesy and pathetic and stereotypical (like ten year old kids wearing fake yeezys). Streetwear itself should sort that out for it's own sake to become what it was and not a weak shadow of itself.
Streetwear to me. Is a way of life its sonething to express yourself to others its supposed to be unique to the wearer. Its a religion to some its an image of the generation at the time thatll live on forever just look at jordan or bape they affected the culture in major ways
yeah like all arts today its stupid and people getting suckered to spend all that money for something that should cost 50% or lesser than that. Why would i buy this when i can buy better high end brands instead with almost the same price as this crap.
u can wear a 3 button suit and don some Nikes and ur fit is dubbed "streetwear", anything u buy at zara/h&m/pacsun/gap/abercrombie is "streetwear", basically streetwear is the norm..u just dress like everybody else.
Dam this channel is blowing up faster than supreme. Great content deserves great amount of subs. Love this shit my nigga
ye thisis the only fashion channel where I feel like I'm learning something.
I don’t like to describe streetwear by other cultures but by words. it’s just, really diverse. anyways here’s the words I’d say streetwear is a form of fashion that revolves around a few couple terms
Hype
Lifestyle (comfortable to wear, hence baggy clothes, hoodies)
Mimicry
Non-conformity
Streetwear isn't inherently bad, hypebeasts are. I remember buying stacks of supreme back in the day Cus they weren't meant to get shredded while skateboarding and now some stupid ass bogos are grails FFS that's stupid.
aR0ttenBANANA96 sounds like you mad cuss you were burning 100s to light you cigs!
Streetwear is art. Express art by wearing what you like and show the world who you are, not because of the hype.
Fonsi Luna yeah like all arts today its stupid and people getting suckered to spend all that money for something that should cost 50% or lesser than that. Why would i buy this when i can buy better high end brands instead with almost the same price as this crap.
street wear was mad by black men
this is the only fashion channel that matters
I don’t know either Reggie
Digging that Nujabes backing track
Solid vid. This is the best conversation and "definition" I've seen. Good research and references. Still relevant a couple years later.
that intro is CLEAN.
I think the term street wear is turning into a massive corny cliche fu(|< fest. To me it’s just me wear or you wear where you take pieces that you like, regardless of brand, price point, or hype value and throw them all together to express your individuality. Once you let the so called style icons dictate your individual style then you lose.
Heat Pursuit definitely we are starting to figure out substyles under the whole "streetwear" umbrella that starting to branch out that define themselves
yeah when streetwear becomes hypebeast, we all see it. Can be kinda irritating, but we know what it is, and do what we do, that's all that matters
Heat Pursuit
Why couldn’t you say fuck
True. Streetwear is supposed to be about individuality and standing out, now it's about conformity and following trends. If people would wear what they like instead of what's hype then the consumer will control the industry
Heat Pursuit these streetwear brands are a rip off really.
It's life
I remember back in the early 80s underground clubs in NYC. I worked near the village and loved checking out the latest fashion till one day I came across this silk green button down shirt and pants...Immediately brought it (because clothing in the Village were limited), I remember wearing it out and felt a part of me were expressing a deeper aspect of myself..... Back than in the Village no one cared what you looked like... Like Astor place (haircut shop)..... Streetwear reminds me of that period!
Learning a lot from these videos. I think streetwear, to me, is an expression of an interest or passion in a creative way through clothing and accessories. The reason the definition is so contentious is because the expression of 'creativity' is subjective as well as the value placed on a person's interests or passions.
I just love this channel.
right on! well explained
anything that fits and adapts to your outdoor activity in a urban environment - maybe
Your videos are so good! Keep it going man.
to me street wear is cultivated from a more personal aspect of yourself. like take for instance a skateboarder who is into old school hip hop and digital art have a certain "style" to them because 1) they look for things that are easy to skate in 2) they often rep their local skate shop merch 3) they take aspects of 80-90s hip hop culture as well as self customized things and combine them. that to me is the epitome of "street wear" expressing yourself artistically through comfortable clothing. anything else is is just vain
I used to wear Vision Street Wear, Stussy, Mossimo and Puma Suedes back in the day. Now I wear $5 dri fit shirts most of the time. It's more practical, comfy and cooler(literally) to wear.
that nujabes beat at background tho
Totally on point i would say with your explanation on what streetwear is. Whilst having different points I would still say that "streetwear without culture is just fashion" as the brand itself tries to reflect on what culture it is. Brands like supreme are still skate-ish in terms of aesthetic and perception but the consumers have changed. It's now resellers, high fashion folks, hypebeasts and streetwear enthusiasts that flock these brands. I'm not saying its bad since its definitely the norm but like you said, nowadays if a brand is cosigned by a influencer like a hip hop artist. Its definitely going to get everyone's attention.
I think streetwear is fashion that was born on the street, it's the mix of all lifestyles, urban, skate, hip-hop and many more mixed into one. Streetwear is a way that people express their personality and creativity, not hype.
interesting. well explained video
Can you do a video on female Japanese fashion?
do something about skating and how it effected streetwear
Do a video on the culture of dance in streetwear
Greetings , I am from South Africa .I want to start a streetwear brand in South Africa 🌍 so I want to know where can I buy t-shirts in bulk quantity
Streetwear is image, it says as much about you as it does about the brand. You wear what you want to say.
You've definley said it best. Street wear is an expression of a lifestyle. That's the best way to put it
LIFE OF A DESIGNER stupid lifestyle
Great video man, do video brand like Porter, Neighborhood, The north face purpel label, and Muji. I rly like them so much.
Got home about 20 mins ago, been out since about 3:30pm yesterday afternoon just enjoying the fact I don't have to be back at work till Sunday night. It might be cos I've been out and am now well and truly twisted/wiped/totally fucking wasted, but I really liked the vid and your views and attempted explanation of street wear. I'm not really sure 'street wear' can be explained fully, as you pointed out it's different from country to country, different from coast to coast, different from state to state different from county to county. I think the easiest way to describe it is, clothing that does not follow the 'catwalk fashion houses'. I'm off to bed now really having trouble focusing on anything, no doubt when I wake up I'll re-read this post and delete it. FYI, it's taken me about 50 mins to write this.
Good vid, I really like your channel, you come across as a decent dude.
To think u only got 3 likes
That Erik Brunetti quote is so true, unfortunately ...
easily biggest fan
Reggie, where did you get the beads (necklace) and bracelet?
sweetwear is what u wear that is suitable for the streets
I think streetwear started off well; but ever since the "hype beasts" streetwear has went downhill becoming the very thing they were against, if not worse. I believe there is few streetwear brands that show off art in there own unique styles unlike the fashion design houses.
Some streetwear brands rub me the wrong way. It’s not the appropriation of counter-cultures that bothers me, but rather the social recuperation that it represents. What was once a shocking statement is now commodified, and thus loses impact. The small labels that operate on a “for us by us” mantra avoid this, and I’ve seen many of these in Harajuku, but when it catches the eye of venture capitalists we all lose something. Well, not the rich lady on the subway decked out in Louis Vuitton and Baby Milo. She’s probably considered “edgy” amongst her colleagues, whatever that means
What I wanna know is how long did it take you to make this video? Because I was thinking about how I would attempt it and I already know it would take me forever. Taking into account all the history and ideologies behind this topic
Great video and always an interesting discussion point, especially with things seemingly inching closer and closer to the tipping point. I remember having this discussion nearly 15 years ago and someone rephrasing the then buzz-word term "street wear" to "street where?" Even then, the connection between the fashion and the culture it claimed to be connected to was being blurred. And I'd be willing to bet that this question has been being discussed for since the term "street wear" became commonly accepted. And I'm equally as sure that there will never be a definitive answer.
Here is my current take on things (which seems to be ever-changing)... "Street wear" is to fashion what "hip hop" is to music. Both are nothing more than terminology coined by someone in order to define something that they thought separated themselves from their predecessors. I'm sure they made sense at one point, but since their inception, they have grown/evolved/become blurred so much by each new player in the game, each new consumer, and each dollar pumped into the system that they do no justice in describing anything anymore. A bit contrary to what Heron Preston is quoted as saying, I actually think the term "street wear" (and "hip hop") is too broad. However, until either some new terminology is coined or the emphasis is taken off of the current terminology, "street wear" will continue to mean something different to everyone. For each person, that meaning will likely harken back to whatever it was that first attracted them to it in the first place. And as things change and evolve, it'll continue to be difficult for each person to see eye to eye with the next and agree as to what the real definition is. Meanwhile, we're all as equally right as we are wrong.
That being said, I've concluded nothing and only confused myself further. Buy what you like, call it what you like, and for the love of whatever god you believe in, please stop spending thousands of dollars on used box logo tshirts.
Hey man, could you do a video about Vanquish / Murder license? I really like those two and have several pieces but I want to know if theres any way to shop if im no longer in Japan!
Street wear is the future.
Casual clothing falls under two types imo.
Street wear: focus is on brand rather than the piece it’s self. it’s the brand that makes its shine and is something you wear when you are doing something in an urban area (supreme, Adidas, Armani exchange).
Smart wear: This focuses more on the patterns, textures and types of pieces, rather than brand. This is something you’d wear going to town, family function, a date etc. (H and m, Zara, Topman)
very good commentary on something that needs to be talked about more in this day in age
Best videos
the MRKT haven't been update for so long~
Street wear to me is hip hop/extreme sport clothing. Something you see in the streets. Not a uniform or some corny statement. It’s clothes meant to get worn and dragged through the streets. Ha ha ha. Nice vid. Appreciate your hard work bro.
Find Luxury Streetwear at urbanworld.eu 🔥
thank you
sub count is growing!!!!!!!
I always thought Hysterical Glamour predated Stussy in the West and Bape in the east as the first Streetwear brand, but what do I know
streetwear is the art of self expression through clothing that was derived from the so called 'street culture' of people like skaters, bboy dancers,goths,etc. with this being said it has absolutely been saturated by the likes of high end fashion lines that are taking the culture of streetwear and using to make their own millions,not necessarily by killing the game, so yeah haha
you da baws big R
can you do what the hell is chrome hearts and what the hell is takahashi goro thank you so much
it's become who can flex the hardest. has nothing to do with what you associate or identify with now.
Hype has ruined streetwear
it's ruined the image of it for sure, but the essence is still there, i'm still hoping that the OG brands reitroduce the essence of streetwear so people actually look into it more and understand it more. But unfortunately it always happens with subcultures, it happened to punk and hippie too, big brands or entities make a thing of it and there it is, hype and all the essence is forgotten
Camille S. Bouyer well said!
Can you make a vids about how to wear streetwear like japanese? Like layering or any other things
Streetwear to me...fly clothes I’d wear out on a date with the wifey or on the way to grab some coffee.
Great video! However, Givenchy is pronounced “ji-van-chee” not “give-ven-chi”
Thanks for that+
I think streetwear has pretty much become a stereotype. Most normal people cannot even afford all this hyped bullcrap. And apart from that it is mostly ugly af.
Real streetwear should be imo reliable, affordable, good looking, comfortable and mostly for yourself! Not to show other people that you can afford sound ugly shoes on which is written wtf they are because otherwise no one would know. I think out shouldn't be about flexing because that always becomes cheesy and pathetic and stereotypical (like ten year old kids wearing fake yeezys). Streetwear itself should sort that out for it's own sake to become what it was and not a weak shadow of itself.
can you do one on superdry
Streetwear to me. Is a way of life its sonething to express yourself to others its supposed to be unique to the wearer. Its a religion to some its an image of the generation at the time thatll live on forever just look at jordan or bape they affected the culture in major ways
y it so lit tho
When is how to start your street wear brand part 3😩
Nowadays the youth thinks streetwear means having the most expensive brand clothing,so stupid
Stoo-see? I've been saying it wrong all along..
And why the hell does The Casual have so few subscribers???
so what you telling me?
Street Wear is like Black American People names ( what the fuck!? )
Am i hallucinating or did your sub count double in like 4 days
yeah like all arts today its stupid and people getting suckered to spend all that money for something that should cost 50% or lesser than that. Why would i buy this when i can buy better high end brands instead with almost the same price as this crap.
By the stussy founders definition only ASSC is true streetwear
I hate skating and surfing.. why so much clothing represents skating
KVN Why do you hate it?
Team Early
The kids in my class have recently started to get into hype brands and it’s the cringiest thing ever.
i wont be surprised if you have a degree in fashion, you should write a book, a TEXTBOOK.
Streetwear brands are a fucking rip off.
BRO STREET WEAR WAS MADE BY BLACK PPL WTH!!
Pharell ruined streetwear cause that created the hypeeeeeeeeeeeeeeee & the corny know a rapper combo.
u can wear a 3 button suit and don some Nikes and ur fit is dubbed "streetwear", anything u buy at zara/h&m/pacsun/gap/abercrombie is "streetwear", basically streetwear is the norm..u just dress like everybody else.
Japan ruined it. 🤣
Cmon son.. street wear is ALL Black American culture period. The music is the foundation of the culture without that it ain't cool..
Dat nujabes music in the background I like long live nujabes and great vid :D
you look like gambino...
1st
streetwear is preme, bape, off white, and vlone ONLY
Kaden Villanueva lmaooo
trash brands all of em
LMAOOOOOOOO U WYLIN GET OFF THE INTERNET G
also dont put those shits under streetwear they belong in the fucking trash
+SneakerTalk it's funny because that's probably what you think