For those curious, we WILL be doing a part 2 explaining the logistics of the international leg of her tour!! If there's any specific information you'd like us to cover in that episode, reply to this comment and let us know!
Yes, I have a question. The answer might be really obvious, but here goes anyway. How do they get 90 trucks overseas and bouncing from country to country that are not connected land masses like the US?
Do they fly the stage in from different countries or is there a local vendor? What is the customs process, do you need two stages to account for extra time?
Strange. I live in Amsterdam, and watch just about everything that goes on in world via my laptop, having surfed all all over the place daily since 2005, watching news and just about anything else from many different international outlets, but had never even heard of Taylor Swift until now. Never even seen her name or picture before. Not in Dutch, English, or Spanish. (Languages I speak.) Maybe my ad-blocker has something to do with it. I don't want to see adds. So I would not see adds for her shows for example. Her fame some say is as that of the Beatles, or even greater. But in the days of the Fab Four it was impossible not to know about them. Same with Michael Jackson: impossible not to know about his existence. But "Taylor Swift? Who's that?" most people outside of the US would ask hearing her name. I'm not making this up. This really surprise me that I had never heard of her before until now while she is so well known in the US by a good amount of people. I saw a raving article on her in TIME today and looked up her name on RUclips. Her songs sound OK to me. I get the impression her fame is somehow due to a collective mesmerizing effect... like a sort of hypnosis. She looks very good, and has a lovely, generous character. I believe the love in her is what attracts so many souls. Even if it's a subconscious attraction. Love is What we really are, and while we are not consciously aware of that fact, we miss it and long for it. And feel attracted to someone who manifests it, like she does. One thing about the US (and I lived in the States and loved it for some 9 years) people in America believe it is the whole world, even calling sport events that only take place in the US "World Championship." Like football for example. Instead of "North American Championship." Obama called America "exceptional." That is only possible because most Americans know little or nothing about the rest of the world, nor have a very biased impression of it, not having spend much time visiting, let alone living, in other counties. All they know is what the MSM are telling them. Of course there are exceptions. But Taylor Swift is not really famous in the EU for example. Known only in a few countries by some people. See this article on Quora: "Why isn’t Taylor Swift a big star in Europe?" In this world everything is relative... 🙂
I want to give another shout out to Taylor's road crew. We saw her in Philly. After the show our car didn't start. 3 hours after the concert ended we were still stuck in the parking lot. 3 of her road crew members (truck drivers) were leaving the stadium area and saw us. They worked on our car and Stayed with us for 45 minutes until it was running again. They shared stories of their time working for Taylor and driving for other performers. Thanks again to those 3 drivers.
I’m a 72 year old gentleman that has seen Elvis early in his career when young girls freaked out every time he was in public. I experienced the Beatles’s invasion of America and saw them on the Ed Sullivan show… their very first appearance in America. I saw every act in the 60’s, 70’s, 80’s up until today. There’s never been an act that could completely rock Los Angeles, California for a solid week! All of the hotels were full at twice their normal prices. It was difficult to get Uber/Lyft drivers and there was surge pricing all week. Traffic in all of Los Angeles was gridlocked for days. There 70,000 people in SoFi Stadium for 6 straight nights AND there were 10,000 people standing in the parking lot listening to the concert… there no roof on SoFi Stadium so you hear it loud and clear. Taylor Swift is the most popular act I’ve witness in my 72 years on planet Earth!!!
I'm 73 and I concur. I've seen all the greats in rock 'n' roll and no one exceeded Taylor for the combination of songwriting and performing genius. There's no question that she is already on the same exclusive stratospheric level as the Beatles, Stones, Elvis, Michael Jackson and Elton John. I say at least, but I feel that she has surpassed most or all of them. So far no drug issues or personality problems to undermine her success. If she continues to write and perform, she will be the single greatest music star in history. p.s. Her personality is top level. What a role model for women and all of us (I'm a male). She is sweet, considerate, generous, loving, open minded, a fine leader and probably a genius. I honestly regret that I won't be here to see her entire future unfold.
Cool explanation of her phenomenon in comparison to other acts. I’m 58, so I’m old enough to recognize that this is a historic event. And it’s very cool to watch a phenomenon build and unfurl.
She didn’t use Dynamic Pricing. They were $50-$450 non-VIP packages. VIP packages were about was at most $900. What drove the prices even higher were the fees on top of fees. Then the secondary market happened. I got my VIP ticket at face value for $600. All it included was a VIP care package and a seat right behind the tent where her parents watched the show from. Absolutely no regrets.
We got a presale code for one of her early concerts and got tickets for $250. Ticketmaster did NOT indicate anywhere what the fees would be. We paid, and Ticketmaster added $100 PER TICKET! It’s Ticketmaster and the resellers who are ripping everyone off. My daughter’s friend got tickets from Taylor’s presale the other day. $230 each total including fees, and the seats were better than our earlier tickets. It’s really a mess. I wish the artists would be able to have their own website and sell their own tickets and resale can only go through that site with original, face value only.
@@debbie8437yes absolutely and something people like to leave out is that her VIP packages include merch and memorabilia and sometimes even catering. Presale price for the most expensive VIP seat was 800 (which is still a lot) but the cheapest seats were around 70 Euros, decent seats around 120 for the 3 dates in Vienna.
@@DavidKen878 example Melbourne in Australia was in lockdown for months. With people not being able to leave more than 5km radius of their homes. She is doing 3 shows there at 96000 people per show. With the city hosting side events.
Very ironic saying she's curing something when it's called the Eris tour for being a super spreader event, that's why she doesn't do M&Gs, that's why the stage is so big (to stay away from the peasants), let them eat c̶a̶k̶e̶ plague
It turns out that going to see "The Eras Toudr" movie was the deal of the decade for me. I had no idea that I would become a Swiftie. It happened about half way through the show. The show and her performance, everything about it, is just wonderful...
Same for me 60y here (and my mom 80y 😂) I knew her music before, but as soon as I heard about the concert-movie (Tickets for the life-shows in Germany, where I live, where all sold out already) I bought 2 Tickets and took my mom with me. Since that happening we both are swifties ❤😊 and after that I purchased all her albums as well 😂
Same here! I rented the movie. I was apprehensive about what my hubby would think of the show, but he agreed to watch with me. We were about 30 minutes in and he had not said a word. I was sure he was not enjoying but just humoring me. He finally looked at me and said “ who is this incredible human being?” He was literally blown away by her! Ever since then he talks about her all the time with our friends and family. I love it!
A lot of people are hating on her for being white (drawing comparisons to Beyoncé), for being a woman, for being too feminine, for her dating history, and for songs about exes. Wake up, people! Taylor is a businessperson who is also showing us that it is possible to be a businessperson with a heart. It IS possible for corporations to take care of their employees, be generous, and still earn ENOUGH. The corporations just don't want to; they're just being greedy. EDIT: I forgot to mention that she not only delivers excellent products to her customers but also treats them very well :)
@@jennyfrans3132don't say perfect. That's so cringe. You don't know her ...and she wouldn't even say she's perfect. You dehumanize people throwing around "perfect."
The cheapest tickets in The Netherlands were $110, and they were decent seats. People seem to think that being a truck driver is easy, but there is nothing easy about it. My dad was an international truck driver for 40 years, and the amount of of safety regulations are insane. He had to take a test every year to gain access to a chemical plant, he had build up the construction that holds HUGE roles of steel which he had to transport. If those aren’t put in place properly they start to roll and they will roll right through the doors and on to cars behind him. He had to learn speak at least English and German to communicate in different countries, he had to stand at closed borders for 3 days before he could get through, he was faced with corruption time after time in Eastern Europe, he missed my entire childhood…nothing easy about being a truck driver.
So much kindness generates literally all around Taylor Swift. We just reached out to her publicist Tree Paine asking if there was a sensory room at the concert, and Tree replied and put aside tickets for our children/family near the sensory room. So unexpected and we will forever be grateful.
Other than Shake it Off, I couldn't have named a single TS song. I work in backstage production as a side gig, and it was her generosity to her drivers that made me sit up and start paying attention. The numbers this tour is putting up have never been seen before. It is unreal. Good for her!
Also making sure all the dancers, back up singers and all the other staff have great health and dental insurance which isn't the norm if I understand it correctly. Also donating lots to food banks in every city The Eras Tour stops at. I'm no Swiftie but I do think she has some really good songs and as a music producer, audio engineer and live/sound tech myself I can honestly say she's great at writing pop songs. The thing I like the most about her is that she seems so kind, has a really big heart, is smart and funny. She's a modern Dolly Parton and I adore that woman! They have the same kind of energy.
She has an ever increasing song catalogue of currently 274 songs. I’m 52 and love her music. If you like story yelling and poetry you’ll probably love her music. Shake it off is fun but not a reflection of most of her catalogue.
Speaking as someone who's worked for a big contracting company before... those bonuses are potentially life changing money. Good on her, and makes me even more grateful to have gotten two tickets in the verified fan presale for Indy 24 - gonna take my super Swiftie youngest daughter. Thank you, Taylor!
She has not used any dynamic pricing since the start of the tour. Tickets at face value were decently priced. The scalpers are the ones selling her tickets for thousands of dollars.
Taylor always shows so much genuine gratitude for everyone involved in concerts and tours. She’s well aware what’s involved and doesn’t take any of it for granted.
Hi! Im a lighting designer who works these kind of large scale events. I also went to and worked The Eras Tour when it came to Philly. In her previous tours (Rep & 1989), she toured with TWO stages, mostly just the steel and everything needed for the stage, with some lighting and video. The performance dates were much closer so logistically it made sense for a crew to be pre building the stage while she was performing that night in another city. Day of show or day before we call that "production load in" where the major bells and whistles show up for load in. Since the Eras tour was only on weekends (ignore LA), she only needed to tour with one package. And a show of this size, money wise, it only made sense if she did multiple days in the same city. We started building her stage on Tuesday, with the production loading in on Thursday. The lighting people need the overnight before the show to set the moving lights since each stadium is different. I loved this video! My father was a truck driver for Landstar for 15 years, so it was nice to see your point of view.
I paid $499 for front row in Minneapolis. I received a code and paid the price Taylor charged. I was fortunate to get through the original sale. I paid $450 for row 2 in Nashville. This was before Ticketmaster fees.
I got lucky and was about to buy face value tickets for her US Bank Stadium show. $209 ticket price, plus around a $68 fee per ticket. It was a great show. Worth the price.
Speaking from my experience of buying a ticket for the Vienna concert, I got the floor seats in 10 minutes for 100 euros. I cannot resell the tickets, because I can only sell it through the system for the price, for which I bought it. And I won't have an access to the ticket, until the show, which prevents me from reselling it for way higher price. I don't know why the US leg didn't have the same system.
She didn't have dynamic pricing on- tickets started from $49 to $499 (non-VIP)- it would have been even higher due to demand (I saw on Tampa dates). Bots & scalpers resold for profit. One guy sold his for $14K (he said for college). Some artists have set some tickets aside for reseller market though at their request. TM also has reseller program.
Perhaps Taylor should run for president and help the USA economy. BTW she has no dogs only cats( I believe two now I think one belonged to her ex) so the CIA would have no need to fear dog bites. However she says one is friendly and one is not. An unfriendly cat can cause some serious danger I have several😮 myself.
@@diannakaplan8853 Lol, the CEO of UMG that her label is under said years ago, "She's someone who I think maybe in 20 years, if she wants, maybe she runs for president." Lucian Grainge She has been very successful in her career, but tends to be a very polarizing topic. I don't think some people have taken her seriously or are repelled by some of the people she attracts. I think all the cats were adopted by her- the last one she met while making her music video.
When you see how much work goes into putting everything together on time, you kinda of feel the weight of pressure on the artist who can't afford to be sick. There was some artists that just had to cancel like The Weeknd cut the show early because he was sick, Lady Gaga couldn't finish her tour and the ripple effect of lost money to every pocket and the fruatration of dancers who took time to learn the moves. When I heard Taylor was doing 6 nights in a row in L.A. that was some beast mode professionalism. I went to Britney Spears Las Vegas residency and her show was all the hits of her career and Taylor had the same tour but longer and different cities.
After this tour ended, she gave all the staff who worked on it, bonuses adding up to $44 million. The truck drivers got $150k each. That’s one person who deserves a lot of credit!
Well, considering she is predicted to end with the highest grossing tour ever (1.5 billion; surpassing Elton John's world tour, in half the time), she should be sharing it around! Good on her and great work from the crew.
@@tommie3700How much do you earn weekly? You should be sharing your hard earned money out too yeah? To say that ANYONE "should" be sharing out THEIR hard earned money is honestly such an entitled and selfish outlook. NO ONE is entitled to anyone else's hard earned money, no matter how much they have. Not Taylor Swift, not Elon Musk, not Bill Gates, NO ONE.
@@chelsiewaite1606 Huh? What? I'm bewildered by this perspective. This is some hard-line capitalism. Do any of those people you've mentioned live in a void? Is Taylor a one-man band? Does Elon run a company of one? If so, sure, then they are entitled to all of the earnings. However, they don't. Their success is supported over and over by a team of talented individuals, whose contributions lead to that success and profit--and it deserves to be properly recognised and compensated. Many of the crew on Taylor's team take on a very strenuous and difficult role, on top of also having them make many personal sacrifices, such as not seeing their loved ones for months. This is a big ask from Taylor and I respect her as a CEO and leader that she sufficiently rewards her staff for the efforts they make. (How much do you earn weekly? It's quite likely that you're an employee at a company - would you rather you get paid more or less for your talents and skills?)
Donations are necessary for tax write-offs When you have that much money if you don't donate your paying the government instead. So much better to donate, then pay more taxes ❤
I can totally see her just doing a residency type of thing at some point. Her fans WILL come to her, rather than driving all this gear all over the country (well, world). One thing is for sure, she makes the rules!
Taylor is not only impressive as an artist, marketing, and celeb. She is or seems to be a really decent person, knows who she is and stands up for what is right. I am so happy that my children have her as a roll model. She really is doing it all, but it seems so seamless. And the way that Taylor cares for her fans is wonderful. She will stop during a song to point out fans that need help in the audience. Not only that, she learned simple phrases in the language she was visiting to help to make sure that they get help.
Speaking of tour bonuses …Ms Knowles is cutting staff and making them pay for their meals now. Goes to the great character of Taylor and how generous she is and all the charitable donations she makes in each city that goes unreported!!
I saw her movie Sunday night. I wondered why she had a 3 month break between the domestic and international sets. After seeing the movie, I KNEWit was because she needed a boat to transport the set. In looking at the schedule, I knew she had to have 2 sets. She had to get Japan and Australia, then Europe. The more I know of TS as a human, the more impressed I am with her.
My mom bought me and her tickets for about 380 USD total. We are Canadian so it ended up being a bit more due to the dollar being worth less in Canada, obviously, and she had to spend quite a bit for actually travelling to Seattle and staying there for the concert. We were in the upper bowl but still had an AMAZING view, and I promise you that being in the upper bowl does not mean you won’t hear Taylor very well or that the energy is less crazy up there. I’m a swiftie, love her with all my heart, but I mean, even someone who hated her could not just shrug these numbers off like nothing!
*Taylor is here in Australia at the moment and just did ever biggest show ever in Melbourne with 96,000 people and se did 3 shows in Melbourne and injected $174 million into Victoria's economy just from 3 shows and once she leaves Australia that could be up to $500 million. not bad for a country of only 26 million people and only 7 shows*
Hey everyone! Quick note on the ticket prices: The $400 "cheapest" tickets we referred to are primarily the ones sold on the secondary market and from resellers. Taylor Swift did not use dynamic pricing for the Eras Tour, so face value tickets were much cheaper than resale. Hope that clears it up! That being said, what are some of the most expensive prices you saw (or even paid) to see Taylor this year? Let us know!
I know multiple people who paid vic $2500 in the secondary market. Which is absurd, but they don't regret it. The floor VIP packages at a thousand plus were too pricy for me. But if you got the tickets from ticketmaster etc witht the VIP the cheapest were about $100, floor was about 300. Front rows on floor were about $500.
I got the presale and paid $120 a pop for nosebleeds in NJ at MetLife Stadium. I consider myself lucky. Actually given the price I think it was a great value. 3.5 hours of her performing, plus the openers? It was an experience.
I was watching ticket prices in California, hoping to be able to find a friend with a verified fan account for Los Angeles in order to buy face-value tickets when they added inventory after setting up the stags. SoFi stadium has large sections of built-in standing room that they added and sold 2 nights before the first show there. These, as well as obstructed seats that were essentially behind the stage, were sold for between $49-$69, and there were over 3K tickets of those sold per night during that inventory drop. Even though that drop was not dominated by bots, many of these tickets hit the secondary market. During the show week, some of these tickets were selling for $800 on the regular. Absolutely nuts. (I sadly did not luck out into finding a face value ticket at any price point for SoFi, but I did have success, thanks to my cousin, in buying during the onsale for her return in 2024).
Just a tip: it's way more authentic and understandable to say "we were wrong in our research, there were cheaper tickets priced xyz." because they way you said it left no room for "we meant only the resell prices", you specifically said "the absolute cheapest tickets in the cheapest city". It's okay to be wrong
I think this part of the entertainment world and how her team and she does it is so interesting and I hope someone makes a documentary about all the behind the scene!!
this was the best swift talks ive ever seen... i didnt want to watch at first think it will be boring, but dudes u got me to see every minutes. THX u funny as hell
The transportation company for this tour, Shomotion, confirmed there is only one full stage for this tour. Her last tour, the reputation tour, had two full copies of the stage. I do think logistically this tour is very well planned out and VERY efficient. Instead of having 1-2 shows in many different cities, they have 2-6 shows in fewer cities. Meaning the stage doesn’t have to be put up and taken down as many times. Also, most of the shows take place on the weekends so they have a 3-4 day stretch to transport and set up the stage in the next city. I think it’s a lot more efficient and less complicated than past tours.
@@alyssavance9838 Yes I know. There is only one set of stages this tour where as reputation tour had two full copies. There is no need to leapfrog for this tour as the shows are only on the weekends so there are multiple days to transport and set up the stage in the next city.
@@spencer1435 We take it for granted how easy it is to get around the US, but how do they take these shows overseas? You can drive around Europe, but Australia and Asia seem like logistical nightmares.
@@marksalazar4207 I know for the reputation and 1989 tours in they used cargo planes for international shows since the cities are more spread out. Since she’s going to a lot of Europe cities for this tour I would imagine they are using semis for the Europe leg but planes for the rest.
Gen Xer here…I miss the days of walking into a record store and buying tickets right then and there. Before the Ticketmaster takeover. I wanted to take my 2 teenage daughters to an Eras show but couldn’t score tickets on Ticketmaster and couldn’t bring myself to pay $1000 per ticket for nosebleeds with obstructed view. I regret not being able to give my girls an epic memory. But at the end of the day…I couldn’t bring myself to pay the price. But…if Taylor brings this tour back to the West Coast, I will move heaven and Earth to take my girls to see her.
Agree, said as a boomer who misses walking up to the ticket window at the venue box office, ten minutes before show open, and scoring some of the best seats, at a discount.
I loved hearing/learning these details! Thank y'all so much for breaking down the logistics for those of us who don't know anything about this sort of thing. Picturing the truck drivers' faces receiving this sudden life-changing bonus in this economy makes me genuinely tear up with joy 😭♥ **edit: y'all's song awareness was very embarrassing lol
As someone who works in touring, the biggest show I've worked on was 200 trucks, so the scale gets a lot bigger than this. It's also very common for large stadium tours to have 3 sets of steel work for the stage leapfrogging each other, but things like wardobe and instuments are used on each show.
im impressed . i only know one song from her ( im 61 hehe ) but the humanity she shows is the best . the logistics i see allso in formula 1 . for an artist its insane to be able to do that . great video guys thanks !!!!!!!!!!!
So thankfull that a friend introduced me to 'Our song' when I was 16. Now I can say I am a Swiftie for half of my life and it has helped me soo much (we have also had a lot of Swiftie meetings and even camps here in the Netherlands, where I got such nice friend's from) And I obviously knew all songs immediately, haha
My best friend and I didn’t get tickets to Cincinnati, until a week before. Our friend already had lower bowl seats, and got a text code and gave it to us. We sat on the floor for $450/piece without fees. I’ll never, ever forget it.
I have personally posted about how overwhelming Taylor’s logistics had to be, especially right after Yellow shut its doors. I had been saying Taylor should buy Yellow’s fleet and create an entire concert support company because she clearly knows how to move major systems. She should tackle Ticketmaster next - I am certain she can redesign how tickets and proceeds are handled o everyone who SHOULD get a cut does get a cut.
You honestly are probably right. She definitely has some insane logistics skills, or at least knows how to assemble the right people around her who do.
@@DavidKen878 I do believe she has at least approval over everything. Watch NBC Dateline Taylor Swift Fearless Tour 480p on youtube. She's been the CEO of her company since she started as a teenager. There's a reason the execution is flawless. That comes from Taylor's professionalism, work ethic, and perfectionism. Even though others are executing the plan, everything starts with Taylor AND Taylor hiring the right people who share the same professional excellence. You can't compare Taylor to any other artist. She is truly brilliant.
Her tour manager robert allen, bro one of def leppard band working for her since 2009. So she did have great team help her. She set up her own company 13 management as ceo when she 18years old. Her parent help her manage it together. This company consider family business
Taking back control & profits of her earlier albums allows her to even more generous. Most artists make a lot less than people think while the Record Company rakes in the cash to make a plush life for one or a few people. But Taylor Swift obviously wants to help others as much as herself and ahe is most definitely in a better position to do it. Way to Go, Taylor!!!
@kchtransportation loved this video! In response to the conversation at end of your video - My ten year old son recently penned the phrase “cliftie”, aka a closet swiftie! 😂😅😜 So maybe that is what you’ve been all this time!
great video! being in kansas city, it was so funny the conversations leading into the NFL draft were like, it will help boost our economy! but reports after the draft said that most local business owners actually lost revenue from the draft being in town because streets were shut down etc. fast forward to taylor swift being in town for two days and business owners reported the exact opposite of the draft lol.
Y'all really made me cry over logistics LOL. I've been listening to her since album number 1 and I am just so amazed to see how far she has come. This is a great video, I loved hearing the breakdown. I went back in May (to the horrendous yet amazing Nashville night three) and was absolutely stunned at the vast set-up. Her crew deserved those bonuses! I am continually impressed with her!
Ticketmaster had the same issue with the Loverfest tickets (only 4 shows for the US) so they did know there would be a problem. They also had you sign in with your code for Loverfest so you couldn’t get in the Queue without it. They knew and didn’t care.
Shes from my region in Eastern Pa.First gig was a 76ers game at age 11 doing the National Anthem ...we in the area knew then....21st Century's greatest romance.The Fab Four remain the 20th Century's same,with the added moniker of Ground Zero for modern music.Even Taylor will tell you that.She was thrilled to interview Sir Paul!!!Amazing songwriter and songstylist.Shes funny,too.Engaging,infectious personality.
I flew from Europe to Chicago for the tour… my hotel was jammed pack with swifties, and even in a city the size of chicaho you couldn’t move without seeing merch and friendship bracelets!
Once upon my grand dad’s said, TO MULTIPLY WE HAVE TO LEARN TO SHARE, & BELIEVE ME WHATEVER TAYLOR SWIFT SHARE TO HIS TEAM WORK I CAN ASSURE WITH CONFIDENCE THAT WILL TRIPLE HER GENEROSITY TO OTHERS. THAT’S WHY SHE’S SO SUCCESS,IS NOT ABOUT THE ECONOMIC SIDE IS ABOUT LEADERSHIP. BLESSINGS FOR THIS BEAUTIFUL ARTIST & AS PERSON ASWELL.
😊 I really appreciate that you appreciate the infrastructure that goes into these kinds of shows. Usually people just look at the artist. They completely forget that there’s an entire tribe that made that show possible. I’m glad that you as a group appreciate that and you’re talking about it and obviously Taylor Swift understands it.
International tours are tough. Europe will be very similar to the US. Lots of trucks but will cost more to move because of laws, rules, etc. it will be interesting to see what flies to Asia, Australia, and South America. 747s aren’t cheap, although they aren’t what they were during the Pandemic when anything that could fly was commanding top dollar. But her tour will rival a F1 race for travel. The stage and such came from Tate Towers, a large staging company, who has offices around the world. So they may have some of the equipment already in some locations. But they are still going to have to ship a lot of stuff. As an aside, in 2016, the band Iron Maiden used a specially painted 747-400 to transport their band, crew, and tons of equipment on their world tour. The bands lead singer is actually a licensed 747 pilot and he flew the plane, named Ed Force One, after the bands mascot. It was a huge tour at the time.
We got a presale code for one of her early concerts and got tickets for $250. Ticketmaster did NOT indicate anywhere what the fees would be. We paid, and Ticketmaster added $100 PER TICKET! It’s Ticketmaster and the resellers who are ripping everyone off. My daughter’s friend got tickets from Taylor’s presale the other day. $230 each total including fees, and the seats were better than our earlier tickets. It’s a mess, and I wish the artists were able to make their own websites with ticket sales, and resale would have to be through their website, with only original face value allowed for resale
They technically cannot sale their own tickets even if they really wanted to. LiveNation owns most if not all the concert venues and they pretty much require that the artist would use TicketMaster as their ticketing system or otherwise they wouldn't be able to play in that venue.
In 1989 the Rolling Stones toured with multiple stages. It makes perfect sense as one stage is striked. The artist just flies to the next city where the stage is already built.
I paid 210 dollars for seats in the 200s for the Arlington, Texas show. Spent about 2000 in total (outfits, accommodation, merch, food, etc) for a five day experience. A lot of us got there a day or so early and stayed for the duration for merch and other Eras Tour related activities.
Great discussion. BTW, The two crew approach was something The Rolling Stones did when I saw them back in 2006 (?). A friend worked the show in Seattle. It was impressive and it makes so much sense for stadium tours. I don’t recall them giving out those kinds of bonuses, or contributing to local charities. Taylor is one of a kind in so many ways.
The 2 stages to allow time to set up is something I had heard of before because that’s how the Hamilton Broadway Touring Companies work, because they travel with not just a set but the full rotating stage! So when I heard that was how Eras worked, I thought OF COURSE! I had heard she travelled with upwards of 250 people on the crew working the tour, it’s far far more than any touring theatrical production, which I love to hear about the logistics of. When I read that number, I thought of all the analogues to theatre that must be on a big tour like this: stage managers, dressers and wardrobe personnel, audio engineers, electricians and lighting techs, stage carpenters, what a cool gig to work! Maybe company medics or PTs? The dancers probably have swings? How do they hire, through a staffing company? It’s just incredible. I would absolutely love to work a massive, challenging gig like this one day if the working environment was healthy and supportive!
@@miklipesh7745 The ERAS movie is on Disney+ and there are tons of FREE clips of the concerts, including the ongoing current European concerts on youtube. You can watch online or on a streaming box connected to your tv.
Had I found your channel when we hit Boston I could have helped your channel out so much being from there and being a late night called in roadie. Either way great job
Do you guys know how the logistics works for these overseas shows? Like next year she's going to be in Australia for a period and then in less than a week will be in Singapore. Can't exactly drive a truck there. A giant cargo ship, C130 cargo plane? Mind boggling how tours do this.
I don’t know if Taylor is doing this specifically but it is common for touring productions to have two sets. While they’re performing in one city another crew will already be setting up at the next stop.
So…you mentioned “for the cheapest seat in the cheapest stadium” you’re looking at at least $400 per ticket. This is false. Our tickets were $272 each including all fees taxes etc on Ticketmaster, and these were excellent seats, not nosebleeds at all. Please don’t over inflate your message here.
He's talking about resell prices. Most people werent able to get presale because the website had so many issues. Most people bought resell so hes right about prices
The most I ever paid for a single concert ticket, INCLUDING taxes and fees was $137.50 to see The Cure, main floor, only a dozen seats back from the stage, for an almost 4-hour show, back in 2016 here in Minnesota. Honestly, no SANE person would shell out 100K for one concert ticket. People that like to throw away money are the ones who go to that length. As GOOD as Taylor Swift IS, there is not one single group or artist that is worth going to see for 100K PER ticket. Like someone said earlier...maybe if it was a private performance, like a "Make A Wish" request, that's the ONLY way I could see blowing 100K to see an artist of Taylor's calibre, and come away from it knowing it was money well-spent. :>
I worked on tours big and small in the UK over about 8 years up to around 05 and the big international tours would usually have a 2 stage and crew setup , leapfrogging we called it. Its not a new concept and its a little more nuanced than having two full set ups and two full touring crews. I'm interested to see the attendance numbers bc here in England it was, at least during my time, dictated by fire regs and how quickly a stadium could be evacuated. Looking forward to part 2
If you want to get to know Taylor's catalogue, I would recommend starting with folklore and evermore, and then try if you like Lover and reputation. You probably know a lot of midnights already as it's on the radio at the moment, but maybe look into the deluxe tracks of that album (called "3am edition"). And then there's Red, which you will probably like if you've liked folklore and evermore before. Taylor Swift isn't only Blank Space and You Belong With Me :D
One of the truck drivers said there are 2 concert trucks set bc it was impossible to have enough time to get to next venue. These truckers drove across the US.
Touring concerts have used two stages and crews since at least the 90s. I did a research assignment on stage design at Uni in 2001 and remember being blown away by similar logistics of touring artists such as U2.
This was not a leap frogging tour because there were several nights in between stops. There were around 80 to 85 trucks total with around 60 trucks devoted to production and the remaining 20 or so devoted to the steel stage scaffolding. The production trucks don't have to arrive until a day or two before the show and the crews work very fast. It's the steel and sound towers construction which are time consuming and cumbersome. It's usually this part that tends to be leapfrogged on tours. Crews are used to setting up the production side of things ( sound, lighting, video, artists runways) fast and you see it for arena shows. It's when a stage scaffolding structure at large roofless stadiums have to be built that things get more complex. Beyonce's recent tour has dates separated by a few days so there are three advance leapfrogging steel teams.
I’m an Uber driver in Los Angeles and had a guy in my car that works for KCH Transportation and he told me Taylor Swift spends about $30,000,000 to $40,000,000 a year moving her concert equipment around the globe each year.
Thanks for this information. I saw the movie and did think of the logistics just for the lights and sound systems for all around the country. Now add in around the world. Amazing. And I am sure she was involved or kept informed of the whole thing. An amazing young woman and crew. Has the crew been with her long? I mean the immediate group around her. Dancers, singers etc. Just curious.
Thank you for this! I always think about the logistics of big events and how it all gets coordinated. I would love to see the “org chart” for the Eras Tour.
Pardon me, but Greyson, you are very cute and charming; you too, Whitney...in a slightly lesser way...🤩😍 Ok, I'm teasing a bit, but you're both delightful. Taylor would be proud.
For those curious, we WILL be doing a part 2 explaining the logistics of the international leg of her tour!! If there's any specific information you'd like us to cover in that episode, reply to this comment and let us know!
Yes, I have a question. The answer might be really obvious, but here goes anyway. How do they get 90 trucks overseas and bouncing from country to country that are not connected land masses like the US?
Do they fly the stage in from different countries or is there a local vendor? What is the customs process, do you need two stages to account for extra time?
Strange. I live in Amsterdam, and watch just about everything that goes on in world via my laptop, having surfed all all over the place daily since 2005, watching news and just about anything else from many different international outlets, but had never even heard of Taylor Swift until now. Never even seen her name or picture before. Not in Dutch, English, or Spanish. (Languages I speak.) Maybe my ad-blocker has something to do with it. I don't want to see adds. So I would not see adds for her shows for example.
Her fame some say is as that of the Beatles, or even greater. But in the days of the Fab Four it was impossible not to know about them.
Same with Michael Jackson: impossible not to know about his existence. But "Taylor Swift? Who's that?" most people outside of the US would ask hearing her name.
I'm not making this up. This really surprise me that I had never heard of her before until now while she is so well known in the US by a good amount of people. I saw a raving article on her in TIME today and looked up her name on RUclips.
Her songs sound OK to me.
I get the impression her fame is somehow due to a collective mesmerizing effect... like a sort of hypnosis.
She looks very good, and has a lovely, generous character. I believe the love in her is what attracts so many souls. Even if it's a subconscious attraction. Love is What we really are, and while we are not consciously aware of that fact, we miss it and long for it. And feel attracted to someone who manifests it, like she does.
One thing about the US (and I lived in the States and loved it for some 9 years) people in America believe it is the whole world, even calling sport events that only take place in the US "World Championship." Like football for example. Instead of "North American Championship."
Obama called America "exceptional." That is only possible because most Americans know little or nothing about the rest of the world, nor have a very biased impression of it, not having spend much time visiting, let alone living, in other counties. All they know is what the MSM are telling them.
Of course there are exceptions. But Taylor Swift is not really famous in the EU for example. Known only in a few countries by some people. See this article on Quora: "Why isn’t Taylor Swift a big star in Europe?"
In this world everything is relative...
🙂
When will you be releasing part 2 ?
Australia seems a night mare I believe it's only a 3 day break between shows that are 1000km apart
maybe a part on why this stadium tour cannot be done on some countries (The Philippines, Thailand, Malaysia, HongKong, Egypt, Morroco etc)
I want to give another shout out to Taylor's road crew. We saw her in Philly. After the show our car didn't start. 3 hours after the concert ended we were still stuck in the parking lot. 3 of her road crew members (truck drivers) were leaving the stadium area and saw us. They worked on our car and Stayed with us for 45 minutes until it was running again. They shared stories of their time working for Taylor and driving for other performers. Thanks again to those 3 drivers.
How cool was that!
Taylor gave $50,000,000 at $100k EACH to her drivers.
I’m a 72 year old gentleman that has seen Elvis early in his career when young girls freaked out every time he was in public. I experienced the Beatles’s invasion of America and saw them on the Ed Sullivan show… their very first appearance in America. I saw every act in the 60’s, 70’s, 80’s up until today.
There’s never been an act that could completely rock Los Angeles, California for a solid week! All of the hotels were full at twice their normal prices. It was difficult to get Uber/Lyft drivers and there was surge pricing all week. Traffic in all of Los Angeles was gridlocked for days. There 70,000 people in SoFi Stadium for 6 straight nights AND there were 10,000 people standing in the parking lot listening to the concert… there no roof on SoFi Stadium so you hear it loud and clear.
Taylor Swift is the most popular act I’ve witness in my 72 years on planet Earth!!!
I'm 73 and I concur. I've seen all the greats in rock 'n' roll and no one exceeded Taylor for the combination of songwriting and performing genius. There's no question that she is already on the same exclusive stratospheric level as the Beatles, Stones, Elvis, Michael Jackson and Elton John. I say at least, but I feel that she has surpassed most or all of them. So far no drug issues or personality problems to undermine her success. If she continues to write and perform, she will be the single greatest music star in history.
p.s. Her personality is top level. What a role model for women and all of us (I'm a male). She is sweet, considerate, generous, loving, open minded, a fine leader and probably a genius. I honestly regret that I won't be here to see her entire future unfold.
@@davidwilk5486with your attitude, I hope you make to 120!
Cool explanation of her phenomenon in comparison to other acts. I’m 58, so I’m old enough to recognize that this is a historic event. And it’s very cool to watch a phenomenon build and unfurl.
in melbourne, 96,000 people in the stadium per night for 3 nights, and up to 50,000 people outside the stadium singing along to her music!
@@davidwilk5486who knows? Maybe you’ll live to be 100!😊I’m 66 and that’s what I’m shooting for!
She also donated hundreds of thousands of dollars to a food bank in each city she visited.
Where on earth are you getting that from?
@@susanwangcfa3685 every local food bank in every state she's visited posted about her generous donations on their socials
@@susanwangcfa3685youtube. owners of food banks. every city she visited
@@susanwangcfa3685if you google Taylor swift food bank, there are multiple articles about it.
@@susanwangcfa3685 from the official food bank account
She didn’t use Dynamic Pricing. They were $50-$450 non-VIP packages. VIP packages were about was at most $900. What drove the prices even higher were the fees on top of fees. Then the secondary market happened.
I got my VIP ticket at face value for $600. All it included was a VIP care package and a seat right behind the tent where her parents watched the show from. Absolutely no regrets.
I was going to mention this, so many people think she was gouging fans when it was Ticketmaster and other resellers
Yep. Many of my friends who got the presale code all got tickets from $75 to $300.
Yeah that secondary market is what they used to call SCALPING, it still should be called exactly what it is!
We got a presale code for one of her early concerts and got tickets for $250. Ticketmaster did NOT indicate anywhere what the fees would be. We paid, and Ticketmaster added $100 PER TICKET! It’s Ticketmaster and the resellers who are ripping everyone off.
My daughter’s friend got tickets from Taylor’s presale the other day. $230 each total including fees, and the seats were better than our earlier tickets.
It’s really a mess. I wish the artists would be able to have their own website and sell their own tickets and resale can only go through that site with original, face value only.
@@debbie8437yes absolutely and something people like to leave out is that her VIP packages include merch and memorabilia and sometimes even catering. Presale price for the most expensive VIP seat was 800 (which is still a lot) but the cheapest seats were around 70 Euros, decent seats around 120 for the 3 dates in Vienna.
Taylor is literally curing cities of the aftermath from the pandemic. She’s a legend!
😂😂😂😂😂🤡🤡🤡🤡🤡
What does that even mean?
@@DavidKen878 example Melbourne in Australia was in lockdown for months. With people not being able to leave more than 5km radius of their homes. She is doing 3 shows there at 96000 people per show. With the city hosting side events.
Very ironic saying she's curing something when it's called the Eris tour for being a super spreader event, that's why she doesn't do M&Gs, that's why the stage is so big (to stay away from the peasants), let them eat c̶a̶k̶e̶ plague
She did 2 shows in KC and boosted the city's economy by almost 50 million
It turns out that going to see "The Eras Toudr" movie was the deal of the decade for me. I had no idea that I would become a Swiftie. It happened about half way through the show. The show and her performance, everything about it, is just wonderful...
Same for me 60y here (and my mom 80y 😂) I knew her music before, but as soon as I heard about the concert-movie (Tickets for the life-shows in Germany, where I live, where all sold out already) I bought 2 Tickets and took my mom with me. Since that happening we both are swifties ❤😊 and after that I purchased all her albums as well 😂
Same here! I rented the movie. I was apprehensive about what my hubby would think of the show, but he agreed to watch with me. We were about 30 minutes in and he had not said a word. I was sure he was not enjoying but just humoring me. He finally looked at me and said “ who is this incredible human being?” He was literally blown away by her! Ever since then he talks about her all the time with our friends and family. I love it!
@@ginaalex7442 So sweet!
I went on the night it opened and I made Swiftie fans and swapped friendship bracelets! It was cool
A lot of people are hating on her for being white (drawing comparisons to Beyoncé), for being a woman, for being too feminine, for her dating history, and for songs about exes. Wake up, people! Taylor is a businessperson who is also showing us that it is possible to be a businessperson with a heart. It IS possible for corporations to take care of their employees, be generous, and still earn ENOUGH. The corporations just don't want to; they're just being greedy.
EDIT: I forgot to mention that she not only delivers excellent products to her customers but also treats them very well :)
That haters just jealous and insecure to face TS because sje is so beautiful, great talent and generosity character.. A perfect girl.
Beyonce is not white. 😂🤔
@@jennyfrans3132don't say perfect. That's so cringe. You don't know her ...and she wouldn't even say she's perfect. You dehumanize people throwing around "perfect."
Can’t stand it when people have to compare 2 totally different artists.
They are both extremely talented and both have a huge fan base.
@@narlywaves2371that was literally the point
The cheapest tickets in The Netherlands were $110, and they were decent seats. People seem to think that being a truck driver is easy, but there is nothing easy about it. My dad was an international truck driver for 40 years, and the amount of of safety regulations are insane. He had to take a test every year to gain access to a chemical plant, he had build up the construction that holds HUGE roles of steel which he had to transport. If those aren’t put in place properly they start to roll and they will roll right through the doors and on to cars behind him. He had to learn speak at least English and German to communicate in different countries, he had to stand at closed borders for 3 days before he could get through, he was faced with corruption time after time in Eastern Europe, he missed my entire childhood…nothing easy about being a truck driver.
I am impressed with her political activism and the fact that she became a billionaire the old fashioned way by working for it.
So much kindness generates literally all around Taylor Swift. We just reached out to her publicist Tree Paine asking if there was a sensory room at the concert, and Tree replied and put aside tickets for our children/family near the sensory room. So unexpected and we will forever be grateful.
Other than Shake it Off, I couldn't have named a single TS song. I work in backstage production as a side gig, and it was her generosity to her drivers that made me sit up and start paying attention. The numbers this tour is putting up have never been seen before. It is unreal. Good for her!
Also making sure all the dancers, back up singers and all the other staff have great health and dental insurance which isn't the norm if I understand it correctly. Also donating lots to food banks in every city The Eras Tour stops at. I'm no Swiftie but I do think she has some really good songs and as a music producer, audio engineer and live/sound tech myself I can honestly say she's great at writing pop songs. The thing I like the most about her is that she seems so kind, has a really big heart, is smart and funny. She's a modern Dolly Parton and I adore that woman! They have the same kind of energy.
She has an ever increasing song catalogue of currently 274 songs. I’m 52 and love her music. If you like story yelling and poetry you’ll probably love her music. Shake it off is fun but not a reflection of most of her catalogue.
Speaking as someone who's worked for a big contracting company before... those bonuses are potentially life changing money. Good on her, and makes me even more grateful to have gotten two tickets in the verified fan presale for Indy 24 - gonna take my super Swiftie youngest daughter. Thank you, Taylor!
She has not used any dynamic pricing since the start of the tour. Tickets at face value were decently priced. The scalpers are the ones selling her tickets for thousands of dollars.
I wonder why the government not getting involved in this (legal) scalping
When I was attending concerts on the regular, scalpers have ALLLways been around, nothing new.
@@Kat-nd1ln Some are, actually. In fact the Justice Department is suing Ticketmasters parent company Live Nation for antitrust violations.
Taylor always shows so much genuine gratitude for everyone involved in concerts and tours. She’s well aware what’s involved and doesn’t take any of it for granted.
when taylor came to pittsburgh, she made a HUGE donation to our local food bank :)
Hi! Im a lighting designer who works these kind of large scale events. I also went to and worked The Eras Tour when it came to Philly. In her previous tours (Rep & 1989), she toured with TWO stages, mostly just the steel and everything needed for the stage, with some lighting and video. The performance dates were much closer so logistically it made sense for a crew to be pre building the stage while she was performing that night in another city. Day of show or day before we call that "production load in" where the major bells and whistles show up for load in. Since the Eras tour was only on weekends (ignore LA), she only needed to tour with one package. And a show of this size, money wise, it only made sense if she did multiple days in the same city. We started building her stage on Tuesday, with the production loading in on Thursday. The lighting people need the overnight before the show to set the moving lights since each stadium is different.
I loved this video! My father was a truck driver for Landstar for 15 years, so it was nice to see your point of view.
also, 98 semi trucks! Largest in history! Beyonce is going to Net more though in her tour.
Hey Katy! Thanks for sharing your experience. How did you get to work her shows in Philly? Was it through your local union?
Please share more behind the scene stories!!!
I paid $499 for front row in Minneapolis. I received a code and paid the price Taylor charged. I was fortunate to get through the original sale. I paid $450 for row 2 in Nashville. This was before Ticketmaster fees.
I got lucky and was about to buy face value tickets for her US Bank Stadium show. $209 ticket price, plus around a $68 fee per ticket.
It was a great show. Worth the price.
Speaking from my experience of buying a ticket for the Vienna concert, I got the floor seats in 10 minutes for 100 euros. I cannot resell the tickets, because I can only sell it through the system for the price, for which I bought it. And I won't have an access to the ticket, until the show, which prevents me from reselling it for way higher price. I don't know why the US leg didn't have the same system.
Becasue the US market will never regulate itself and our lawmakers are greedy bastards who are not above being bought.
Unfettered capitalism.
We put money over reason every time.
while she's performing in one city, one crew is out in another city preparing/setting up for when she comes there. it's like magic
She didn't have dynamic pricing on- tickets started from $49 to $499 (non-VIP)- it would have been even higher due to demand (I saw on Tampa dates). Bots & scalpers resold for profit. One guy sold his for $14K (he said for college). Some artists have set some tickets aside for reseller market though at their request. TM also has reseller program.
Perhaps Taylor should run for president and help the USA economy. BTW she has no dogs only cats( I believe two now I think one belonged to her ex) so the CIA would have no need to fear dog bites. However she says one is friendly and one is not. An unfriendly cat can cause some serious danger I have several😮 myself.
@@diannakaplan8853 Lol, the CEO of UMG that her label is under said years ago, "She's someone who I think maybe in 20 years, if she wants, maybe she runs for president." Lucian Grainge
She has been very successful in her career, but tends to be a very polarizing topic. I don't think some people have taken her seriously or are repelled by some of the people she attracts.
I think all the cats were adopted by her- the last one she met while making her music video.
Taylor Swift is indeed THE GREATEST ARTIST OF ALL TIME...!!! Only Taylor can break her own record...
When you see how much work goes into putting everything together on time, you kinda of feel the weight of pressure on the artist who can't afford to be sick. There was some artists that just had to cancel like The Weeknd cut the show early because he was sick, Lady Gaga couldn't finish her tour and the ripple effect of lost money to every pocket and the fruatration of dancers who took time to learn the moves. When I heard Taylor was doing 6 nights in a row in L.A. that was some beast mode professionalism. I went to Britney Spears Las Vegas residency and her show was all the hits of her career and Taylor had the same tour but longer and different cities.
I am an absolute diehard swiftie but honestly even if you hate her, you can't deny the impact she has had on the music industry as well as economy.
Her impact on the music industry has been pretty detrimental if you're not her or one of her fans.. but go on 😂
After this tour ended, she gave all the staff who worked on it, bonuses adding up to $44 million.
The truck drivers got $150k each.
That’s one person who deserves a lot of credit!
Well, considering she is predicted to end with the highest grossing tour ever (1.5 billion; surpassing Elton John's world tour, in half the time), she should be sharing it around! Good on her and great work from the crew.
@@tommie3700How much do you earn weekly? You should be sharing your hard earned money out too yeah? To say that ANYONE "should" be sharing out THEIR hard earned money is honestly such an entitled and selfish outlook. NO ONE is entitled to anyone else's hard earned money, no matter how much they have. Not Taylor Swift, not Elon Musk, not Bill Gates, NO ONE.
@@chelsiewaite1606 Huh? What? I'm bewildered by this perspective. This is some hard-line capitalism.
Do any of those people you've mentioned live in a void? Is Taylor a one-man band? Does Elon run a company of one? If so, sure, then they are entitled to all of the earnings. However, they don't. Their success is supported over and over by a team of talented individuals, whose contributions lead to that success and profit--and it deserves to be properly recognised and compensated.
Many of the crew on Taylor's team take on a very strenuous and difficult role, on top of also having them make many personal sacrifices, such as not seeing their loved ones for months. This is a big ask from Taylor and I respect her as a CEO and leader that she sufficiently rewards her staff for the efforts they make.
(How much do you earn weekly? It's quite likely that you're an employee at a company - would you rather you get paid more or less for your talents and skills?)
Donations are necessary for tax write-offs
When you have that much money if you don't donate your paying the government instead. So much better to donate, then pay more taxes ❤
I can totally see her just doing a residency type of thing at some point. Her fans WILL come to her, rather than driving all this gear all over the country (well, world). One thing is for sure, she makes the rules!
She won’t do a vegas residency for another 10-15 years. Unfortunately I’ll be dead by then.
@@hermitwatcher8997 If she and Travis decide to have kids, might be another 25 years...
Taylor is not only impressive as an artist, marketing, and celeb. She is or seems to be a really decent person, knows who she is and stands up for what is right. I am so happy that my children have her as a roll model. She really is doing it all, but it seems so seamless. And the way that Taylor cares for her fans is wonderful. She will stop during a song to point out fans that need help in the audience. Not only that, she learned simple phrases in the language she was visiting to help to make sure that they get help.
Speaking of tour bonuses …Ms Knowles is cutting staff and making them pay for their meals now. Goes to the great character of Taylor and how generous she is and all the charitable donations she makes in each city that goes unreported!!
Where is proof about Beyonce?
Damn. You don't see this discourse on stan Twitter.
God Bless you! I’m 65 and I adore her.
I saw her movie Sunday night. I wondered why she had a 3 month break between the domestic and international sets. After seeing the movie, I KNEWit was because she needed a boat to transport the set. In looking at the schedule, I knew she had to have 2 sets. She had to get Japan and Australia, then Europe.
The more I know of TS as a human, the more impressed I am with her.
My mom bought me and her tickets for about 380 USD total. We are Canadian so it ended up being a bit more due to the dollar being worth less in Canada, obviously, and she had to spend quite a bit for actually travelling to Seattle and staying there for the concert. We were in the upper bowl but still had an AMAZING view, and I promise you that being in the upper bowl does not mean you won’t hear Taylor very well or that the energy is less crazy up there.
I’m a swiftie, love her with all my heart, but I mean, even someone who hated her could not just shrug these numbers off like nothing!
*Taylor is here in Australia at the moment and just did ever biggest show ever in Melbourne with 96,000 people and se did 3 shows in Melbourne and injected $174 million into Victoria's economy just from 3 shows and once she leaves Australia that could be up to $500 million. not bad for a country of only 26 million people and only 7 shows*
Niche audience reached 😆
Also as a Swiftie, I was incredibly impressed that Greyson was able to correctly guess Picture To Burn at the end
I was so lucky to be able to go twice the show was by far the best concert I've ever been to!
I knew immediately the first song was Love Story and I am a TS fan hi however that one was played too many times.
LWYMMD is another far too over played track I came to preferring not to hear.
Hey everyone! Quick note on the ticket prices:
The $400 "cheapest" tickets we referred to are primarily the ones sold on the secondary market and from resellers. Taylor Swift did not use dynamic pricing for the Eras Tour, so face value tickets were much cheaper than resale.
Hope that clears it up!
That being said, what are some of the most expensive prices you saw (or even paid) to see Taylor this year? Let us know!
I know multiple people who paid vic $2500 in the secondary market. Which is absurd, but they don't regret it. The floor VIP packages at a thousand plus were too pricy for me. But if you got the tickets from ticketmaster etc witht the VIP the cheapest were about $100, floor was about 300. Front rows on floor were about $500.
I got the presale and paid $120 a pop for nosebleeds in NJ at MetLife Stadium. I consider myself lucky. Actually given the price I think it was a great value. 3.5 hours of her performing, plus the openers? It was an experience.
I had to pay over 600 the first time and over 900 the second time on the secondary market. Totally worth it!
I was watching ticket prices in California, hoping to be able to find a friend with a verified fan account for Los Angeles in order to buy face-value tickets when they added inventory after setting up the stags. SoFi stadium has large sections of built-in standing room that they added and sold 2 nights before the first show there. These, as well as obstructed seats that were essentially behind the stage, were sold for between $49-$69, and there were over 3K tickets of those sold per night during that inventory drop. Even though that drop was not dominated by bots, many of these tickets hit the secondary market. During the show week, some of these tickets were selling for $800 on the regular. Absolutely nuts. (I sadly did not luck out into finding a face value ticket at any price point for SoFi, but I did have success, thanks to my cousin, in buying during the onsale for her return in 2024).
Just a tip: it's way more authentic and understandable to say "we were wrong in our research, there were cheaper tickets priced xyz." because they way you said it left no room for "we meant only the resell prices", you specifically said "the absolute cheapest tickets in the cheapest city". It's okay to be wrong
Truck drivers really do make the world turn.
The fact that she WENT to high school with her! So cool!
I think this part of the entertainment world and how her team and she does it is so interesting and I hope someone makes a documentary about all the behind the scene!!
Yup, I'm not a Taylor Swift fan
But definitely needs a documentary or BTS of this tour. It 'd be interesting
this was the best swift talks ive ever seen... i didnt want to watch at first think it will be boring, but dudes u got me to see every minutes. THX u funny as hell
The transportation company for this tour, Shomotion, confirmed there is only one full stage for this tour. Her last tour, the reputation tour, had two full copies of the stage.
I do think logistically this tour is very well planned out and VERY efficient. Instead of having 1-2 shows in many different cities, they have 2-6 shows in fewer cities. Meaning the stage doesn’t have to be put up and taken down as many times. Also, most of the shows take place on the weekends so they have a 3-4 day stretch to transport and set up the stage in the next city. I think it’s a lot more efficient and less complicated than past tours.
He think meant two stages as in setting up in two cities, not two stages in the show.
@@alyssavance9838if there’s only one stage then there’s nothing to set up in the second city.
@@alyssavance9838 Yes I know. There is only one set of stages this tour where as reputation tour had two full copies. There is no need to leapfrog for this tour as the shows are only on the weekends so there are multiple days to transport and set up the stage in the next city.
@@spencer1435 We take it for granted how easy it is to get around the US, but how do they take these shows overseas? You can drive around Europe, but Australia and Asia seem like logistical nightmares.
@@marksalazar4207 I know for the reputation and 1989 tours in they used cargo planes for international shows since the cities are more spread out. Since she’s going to a lot of Europe cities for this tour I would imagine they are using semis for the Europe leg but planes for the rest.
Gen Xer here…I miss the days of walking into a record store and buying tickets right then and there. Before the Ticketmaster takeover. I wanted to take my 2 teenage daughters to an Eras show but couldn’t score tickets on Ticketmaster and couldn’t bring myself to pay $1000 per ticket for nosebleeds with obstructed view. I regret not being able to give my girls an epic memory. But at the end of the day…I couldn’t bring myself to pay the price. But…if Taylor brings this tour back to the West Coast, I will move heaven and Earth to take my girls to see her.
Agree, said as a boomer who misses walking up to the ticket window at the venue box office, ten minutes before show open, and scoring some of the best seats, at a discount.
I loved hearing/learning these details! Thank y'all so much for breaking down the logistics for those of us who don't know anything about this sort of thing. Picturing the truck drivers' faces receiving this sudden life-changing bonus in this economy makes me genuinely tear up with joy 😭♥ **edit: y'all's song awareness was very embarrassing lol
Just to clarify Taylor DIDN’T USE dynamic pricing to sell tickets
I am a huge Taylor fan and my dad is in logistics with Schneider - this will be so fun to share with him. 😊❤
Small fry stage manager here, also a recent Taylor Swift convert… I’ve never clicked on a video faster 😅
As someone who works in touring, the biggest show I've worked on was 200 trucks, so the scale gets a lot bigger than this. It's also very common for large stadium tours to have 3 sets of steel work for the stage leapfrogging each other, but things like wardobe and instuments are used on each show.
What tour? Just curious (:
im impressed .
i only know one song from her ( im 61 hehe ) but the humanity she shows is the best .
the logistics i see allso in formula 1 .
for an artist its insane to be able to do that .
great video guys thanks !!!!!!!!!!!
So thankfull that a friend introduced me to 'Our song' when I was 16. Now I can say I am a Swiftie for half of my life and it has helped me soo much (we have also had a lot of Swiftie meetings and even camps here in the Netherlands, where I got such nice friend's from)
And I obviously knew all songs immediately, haha
My best friend and I didn’t get tickets to Cincinnati, until a week before. Our friend already had lower bowl seats, and got a text code and gave it to us. We sat on the floor for $450/piece without fees. I’ll never, ever forget it.
This was a cool video guys! Hopefully I get to see the part 2!
This video was so informative!! Thank you guys!
Thank you for this video!! So cool and informative
this was such a fresh take/pov on concerts (in general). nice vid!!!
Her team is so amazing,and she knows it;(personal notes to everyone on tour).Why do we love her so much?💛🧡💜
I have personally posted about how overwhelming Taylor’s logistics had to be, especially right after Yellow shut its doors. I had been saying Taylor should buy Yellow’s fleet and create an entire concert support company because she clearly knows how to move major systems. She should tackle Ticketmaster next - I am certain she can redesign how tickets and proceeds are handled o everyone who SHOULD get a cut does get a cut.
You honestly are probably right. She definitely has some insane logistics skills, or at least knows how to assemble the right people around her who do.
@@MarkyrosonDo you seriously think she sits around and plans this stuff out? Tour managers and such handle all of that.
@@DavidKen878Scott Swift is her whole logistics team😂
@@DavidKen878 I do believe she has at least approval over everything. Watch NBC Dateline Taylor Swift Fearless Tour 480p on youtube. She's been the CEO of her company since she started as a teenager. There's a reason the execution is flawless. That comes from Taylor's professionalism, work ethic, and perfectionism. Even though others are executing the plan, everything starts with Taylor AND Taylor hiring the right people who share the same professional excellence. You can't compare Taylor to any other artist. She is truly brilliant.
Her tour manager robert allen, bro one of def leppard band working for her since 2009. So she did have great team help her. She set up her own company 13 management as ceo when she 18years old. Her parent help her manage it together. This company consider family business
Taking back control & profits of her earlier albums allows her to even more generous. Most artists make a lot less than people think while the Record Company rakes in the cash to make a plush life for one or a few people. But Taylor Swift obviously wants to help others as much as herself and ahe is most definitely in a better position to do it.
Way to Go, Taylor!!!
@kchtransportation loved this video! In response to the conversation at end of your video - My ten year old son recently penned the phrase “cliftie”, aka a closet swiftie! 😂😅😜 So maybe that is what you’ve been all this time!
great video! being in kansas city, it was so funny the conversations leading into the NFL draft were like, it will help boost our economy! but reports after the draft said that most local business owners actually lost revenue from the draft being in town because streets were shut down etc. fast forward to taylor swift being in town for two days and business owners reported the exact opposite of the draft lol.
Y'all really made me cry over logistics LOL. I've been listening to her since album number 1 and I am just so amazed to see how far she has come. This is a great video, I loved hearing the breakdown. I went back in May (to the horrendous yet amazing Nashville night three) and was absolutely stunned at the vast set-up. Her crew deserved those bonuses! I am continually impressed with her!
This 🥹 😂❤
Refreshing to see intelligent well delivered content. Super interesting stats on one of history’s biggest artists - Great job! 🎉
Ticketmaster had the same issue with the Loverfest tickets (only 4 shows for the US) so they did know there would be a problem. They also had you sign in with your code for Loverfest so you couldn’t get in the Queue without it. They knew and didn’t care.
Shes from my region in Eastern Pa.First gig was a 76ers game at age 11 doing the National Anthem ...we in the area knew then....21st Century's greatest romance.The Fab Four remain the 20th Century's same,with the added moniker of Ground Zero for modern music.Even Taylor will tell you that.She was thrilled to interview Sir Paul!!!Amazing songwriter and songstylist.Shes funny,too.Engaging,infectious personality.
I flew from Europe to Chicago for the tour… my hotel was jammed pack with swifties, and even in a city the size of chicaho you couldn’t move without seeing merch and friendship bracelets!
This video is so informative. Well researched!
Once upon my grand dad’s said, TO MULTIPLY WE HAVE TO LEARN TO SHARE, & BELIEVE ME WHATEVER TAYLOR SWIFT SHARE TO HIS TEAM WORK I CAN ASSURE WITH CONFIDENCE THAT WILL TRIPLE HER GENEROSITY TO OTHERS. THAT’S WHY SHE’S SO SUCCESS,IS NOT ABOUT THE ECONOMIC SIDE IS ABOUT LEADERSHIP. BLESSINGS FOR THIS BEAUTIFUL ARTIST & AS PERSON ASWELL.
Fantastic channel! Why still less than 500 subscribers? Terrific information, well-presented, excellent illustrating videos. Keep up the good work!
As a Swiftie this was very interesting to watch! Thankyou :)
oh wee need a part 2 when the numbers comes out....... thank you so interesting
We've been watching her growing up;(since she was 16).Pennsylvania girl,by the way.💛🧡💜
😊 I really appreciate that you appreciate the infrastructure that goes into these kinds of shows. Usually people just look at the artist. They completely forget that there’s an entire tribe that made that show possible. I’m glad that you as a group appreciate that and you’re talking about it and obviously Taylor Swift understands it.
I need someone to explain the logistics of her international tour…. Will she have a fleet of planes transporting the stage? I can’t even imagine…
Yep, she'll use planes
in Asia, latin America, and Australia YES i'm sure she uses cargo planes. In Europe maybe she uses trucks
International tours are tough. Europe will be very similar to the US. Lots of trucks but will cost more to move because of laws, rules, etc. it will be interesting to see what flies to Asia, Australia, and South America. 747s aren’t cheap, although they aren’t what they were during the Pandemic when anything that could fly was commanding top dollar. But her tour will rival a F1 race for travel. The stage and such came from Tate Towers, a large staging company, who has offices around the world. So they may have some of the equipment already in some locations. But they are still going to have to ship a lot of stuff.
As an aside, in 2016, the band Iron Maiden used a specially painted 747-400 to transport their band, crew, and tons of equipment on their world tour. The bands lead singer is actually a licensed 747 pilot and he flew the plane, named Ed Force One, after the bands mascot. It was a huge tour at the time.
Been curious about all this. You just covered everything I was wondering. ❤
We got a presale code for one of her early concerts and got tickets for $250. Ticketmaster did NOT indicate anywhere what the fees would be. We paid, and Ticketmaster added $100 PER TICKET! It’s Ticketmaster and the resellers who are ripping everyone off.
My daughter’s friend got tickets from Taylor’s presale the other day. $230 each total including fees, and the seats were better than our earlier tickets.
It’s a mess, and I wish the artists were able to make their own websites with ticket sales, and resale would have to be through their website, with only original face value allowed for resale
!
They technically cannot sale their own tickets even if they really wanted to. LiveNation owns most if not all the concert venues and they pretty much require that the artist would use TicketMaster as their ticketing system or otherwise they wouldn't be able to play in that venue.
The more I learn about this young woman, the more I like her.
BIGGEST tour of all time! unparalleled success!
In 1989 the Rolling Stones toured with multiple stages. It makes perfect sense as one stage is striked. The artist just flies to the next city where the stage is already built.
I paid 210 dollars for seats in the 200s for the Arlington, Texas show. Spent about 2000 in total (outfits, accommodation, merch, food, etc) for a five day experience. A lot of us got there a day or so early and stayed for the duration for merch and other Eras Tour related activities.
Great discussion. BTW, The two crew approach was something The Rolling Stones did when I saw them back in 2006 (?). A friend worked the show in Seattle. It was impressive and it makes so much sense for stadium tours. I don’t recall them giving out those kinds of bonuses, or contributing to local charities. Taylor is one of a kind in so many ways.
The 2 stages to allow time to set up is something I had heard of before because that’s how the Hamilton Broadway Touring Companies work, because they travel with not just a set but the full rotating stage! So when I heard that was how Eras worked, I thought OF COURSE! I had heard she travelled with upwards of 250 people on the crew working the tour, it’s far far more than any touring theatrical production, which I love to hear about the logistics of. When I read that number, I thought of all the analogues to theatre that must be on a big tour like this: stage managers, dressers and wardrobe personnel, audio engineers, electricians and lighting techs, stage carpenters, what a cool gig to work! Maybe company medics or PTs? The dancers probably have swings? How do they hire, through a staffing company? It’s just incredible. I would absolutely love to work a massive, challenging gig like this one day if the working environment was healthy and supportive!
The way I knew every song right away along with the album name, track number and year it was released 😂
you have no idea what this tour means for the swifties in latinoamerica ❤ is the greatest event of our history
Вам повезло, но очень многие не смогут в живую увидеть или посетить этот тур. 😢
@@miklipesh7745 The ERAS movie is on Disney+ and there are tons of FREE clips of the concerts, including the ongoing current European concerts on youtube. You can watch online or on a streaming box connected to your tv.
Had I found your channel when we hit Boston I could have helped your channel out so much being from there and being a late night called in roadie. Either way great job
Do you guys know how the logistics works for these overseas shows? Like next year she's going to be in Australia for a period and then in less than a week will be in Singapore. Can't exactly drive a truck there. A giant cargo ship, C130 cargo plane? Mind boggling how tours do this.
I don’t know if Taylor is doing this specifically but it is common for touring productions to have two sets. While they’re performing in one city another crew will already be setting up at the next stop.
She has two sets.
I wonder this too
It's not mind boggling. It's 2023. 👍 Plus they tend to hire on site.
So…you mentioned “for the cheapest seat in the cheapest stadium” you’re looking at at least $400 per ticket. This is false. Our tickets were $272 each including all fees taxes etc on Ticketmaster, and these were excellent seats, not nosebleeds at all. Please don’t over inflate your message here.
Exactly, people constantly get confused with presale prices and resale prices. My presale tickets were $99 each.
I got presale tix for $350. Lower bowl.
He's talking about resell prices. Most people werent able to get presale because the website had so many issues. Most people bought resell so hes right about prices
The most I ever paid for a single concert ticket, INCLUDING taxes and fees was $137.50 to see The Cure, main floor, only a dozen seats back from the stage, for an almost 4-hour show, back in 2016 here in Minnesota. Honestly, no SANE person would shell out 100K for one concert ticket. People that like to throw away money are the ones who go to that length. As GOOD as Taylor Swift IS, there is not one single group or artist that is worth going to see for 100K PER ticket.
Like someone said earlier...maybe if it was a private performance, like a "Make A Wish" request, that's the ONLY way I could see blowing 100K to see an artist of Taylor's calibre, and come away from it knowing it was money well-spent. :>
You both did such a great job!
I worked on tours big and small in the UK over about 8 years up to around 05 and the big international tours would usually have a 2 stage and crew setup , leapfrogging we called it. Its not a new concept and its a little more nuanced than having two full set ups and two full touring crews. I'm interested to see the attendance numbers bc here in England it was, at least during my time, dictated by fire regs and how quickly a stadium could be evacuated. Looking forward to part 2
If you want to get to know Taylor's catalogue, I would recommend starting with folklore and evermore, and then try if you like Lover and reputation. You probably know a lot of midnights already as it's on the radio at the moment, but maybe look into the deluxe tracks of that album (called "3am edition"). And then there's Red, which you will probably like if you've liked folklore and evermore before. Taylor Swift isn't only Blank Space and You Belong With Me :D
One of the truck drivers said there are 2 concert trucks set bc it was impossible to have enough time to get to next venue. These truckers drove across the US.
Touring concerts have used two stages and crews since at least the 90s. I did a research assignment on stage design at Uni in 2001 and remember being blown away by similar logistics of touring artists such as U2.
This was not a leap frogging tour because there were several nights in between stops. There were around 80 to 85 trucks total with around 60 trucks devoted to production and the remaining 20 or so devoted to the steel stage scaffolding. The production trucks don't have to arrive until a day or two before the show and the crews work very fast. It's the steel and sound towers construction which are time consuming and cumbersome. It's usually this part that tends to be leapfrogged on tours. Crews are used to setting up the production side of things ( sound, lighting, video, artists runways) fast and you see it for arena shows. It's when a stage scaffolding structure at large roofless stadiums have to be built that things get more complex. Beyonce's recent tour has dates separated by a few days so there are three advance leapfrogging steel teams.
I’m an Uber driver in Los Angeles and had a guy in my car that works for KCH Transportation and he told me Taylor Swift spends about $30,000,000 to $40,000,000 a year moving her concert equipment around the globe each year.
Thanks for this information. I saw the movie and did think of the logistics just for the lights and sound systems for all around the country. Now add in around the world. Amazing. And I am sure she was involved or kept informed of the whole thing. An amazing young woman and crew. Has the crew been with her long? I mean the immediate group around her. Dancers, singers etc. Just curious.
the mind boggles.....great coverage
Good on Girls and guy...rattle on pleasing information...Well Done with the statistics...Enjoyable!
You guys so cute when play game in the end😂
Taylor is like an Angel
wow truly astonishing!!
Thank you for this! I always think about the logistics of big events and how it all gets coordinated. I would love to see the “org chart” for the Eras Tour.
Looking forward to Part 2. When can we expect it?
Pardon me, but Greyson, you are very cute and charming; you too, Whitney...in a slightly lesser way...🤩😍 Ok, I'm teasing a bit, but you're both delightful. Taylor would be proud.