Harnessing large language models in BigQuery to activate your data

Join us to learn how to activate the full potential of your data with AI in BigQuery. Take an in-depth look at how BigQuery's core integration with generative AI models like Gemini, coupled with its petabyte-scale analytics capabilities, enables new possibilities for gaining insights from your data. Learn how to derive insights from your untapped and unstructured data such as images, documents, and audio files, and explore BigQuery vector search and multi-modal embeddings, all powered by Google's industry-leading AI capabilities in BigQuery using simple Cloud SQL queries. You will also learn how Unilever is creating a data strategy that allows data teams to scale efficiently and rapidly experiment with AI models and gen AI use cases.
Speakers: Michael Kilberry, Michael Chin, Deb Lee
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All sessions from Google Cloud Next → goo.gle/next24
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[@CurtisNorthcutt]

Great talk, Michael!