Style Theory: What is the Ken Effect? (The Barbie Movie)
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- Опубликовано: 27 май 2024
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In 2023, Barbie is a fashion ICON. And that’s thanks in part to Margot Robbie rocking old-school Barbie outfits on the “pink” carpet of the Barbie Movie. But she’s not the only one in the spotlight; in fact, Ryan Gosling’s Ken is also getting his share of attention. Plus… so can you! That’s right, if you want in on the Barbie fashion trends, you can join in with Gap’s Barbie collection, Zara’s Ken boxers, Mumu’s Barbie Babe one piece, Crocs’ chonky pink shoes, and many more Barbie Movie themed clothes. Is Barbie starting a brand new fashion renaissance? Today, Loyal Theorist, we find out that the future if FULL of pink!
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#BarbieMovie #MargotRobbie #RyanGosling #Ken #Kenergy #Barbie #Mattel #BarbieOutfits #BarbieDoll #BarbieGirl #OutfitIdeas #StyleTheory #FilmTheory #Matpat 
Хобби
you are more than Kenough Matpat ❤️
It's finally completed:ruclips.net/video/Z7eeAPclE34/видео.html
You have the Kenergy
And he always will be! 🥹
oh gosh no
AHHAHAAH
Fine MatPat. Do it. Go true style theory and make a pastel fashion wear for your theorist gear this year. I dare you!
Yesss!!! Matpat please see this!!!!
no lie i would pay buku money for this, mattpat kenergy gear ftw 😈🤟
Yesssss!
PLEAAAASE
YESSS HE SHOULD OMG
Matpatt has true Kenergy. Hyping up Steph (his Barbie) at every opportunity, colorful outfits, a winning smile, and extremely passionate. Total ken!
Ken “I do theories”
God, I actually hope this theory comes true. I HATE going clothes shopping, and every bit of men's clothing is neutral colors, blacks, jeans, and t shirts. Although, now that you mention it, I have noticed that the t-shirts have been getting more colorful. I've always envied ladies' fashion and its wide gamut of colors.
Definitely yes, and also hopefully this can become true about some of the silhouettes (skirts, dresses, puffed shoulders) that seemingly only women have access to. I'm thinking of things such as medieval fantasy wizards that have access to a silhouette that is essentially a dress while still looking masculine.
Forget colors. They have more choices than us in general with clothing.
yeah seriously generally i go for neutral colors (bc thats just how i am) but sometimes i NEED something, you know.. actually colorful lol.
@@crashb800 EXACTLY! I 100% agree!
I really feel for you guys. I couldn’t live without my colorful wardrobe.
I like how Matpat keeps trying to assert he's cool by wearing a red jacket and james dean keeps pushing him away 6:05
I can’t stop thinking about the monument mythos when I hear James Dean
He should have put Fry from Futurama.
It's finally completed:youtu.be/z/Z7eeAPclE34
@@thelightknight4772Go-Kart racing and eradicating deafness for the win!
@@THEFILMED2008 what the hell are you talking about
I wouldn't hate seeing Ken inspired fashion in the wild.
Men deserve to be fabulous!
Ima get a mink coat now lol
Yess i love seeing men wearing anything fun or different. I saw two guys wearing bright pink shorts on the beach and it fixed my day xD
pastel blue, violet and pink is basically my color palette and I like hearts, glitter, unicorns, so once this non-conformist bold male fashion sets in, I'll tell everyone "I did it before it was cool"
@@carlycrays2831maybe now I’ll get fewer incredulous double takes for my sparkly Cuban heels 😅
4:11 I am begging you with tears in my eyes for this.
Same😭😭😭😭😭😭😭😭
@11:35 When I was in grade 9, back in '89, I used to wear bright red and bright yellow jeans, with similar brightly coloured silk shirts. When I was 16, in '92, I wore a purple suit and shoes to the Prince concert in Toronto!
I hope men embrace the entire color pallet the way women's fashion does. If ONLY at the very minimum to make red carpets more interesting. Like, women have a plethora of choices for red carpets and guys only have suits in all shades of black. Its been changing recently, and I'm so happy. Men deserve colors and fun prints too!
we should just abolish gendered clothing altogether
ASOS is great for actually fun mens fashion, but I hope everywhere else catches up 😩
You know men liking certain colours like black or purple, not because of toxic masculinity right? That's just women's accusation. Men just love those colours because, well because they just like it. It's not because of toxic masculinity. Wtf women want men to like pink anyways? Men don't want women to put much make up yet they still do it
@@Anhonimeyeah men need to realise it’s ok to wear pink or whatever and not make fun of each other for it. I for one think guys look great in pink.
Fr, it's getting tired that everything is made in black, gray or brown. It's getting too old too quickly
I made a tier list of all of my favourite RUclipsrs on whether or not they had Kenergy, and everyone agreed that Matpat is S tier
matpat is peak ken: hyping up steph (his barbie) at every opportunity, colourful outfits, winning smile and getting very passionate very quickly about stuff. Total ken!
It's finally completed:youtu.be/v=Z7eeAPclE34
Matpat does indeed have Kenergy
Matpat was ken-core before the movie I love the fact that he makes the colour green rock is so cool
We need this tier list
3:15 oh wow, it's about Ken! _Le gasp!_
I would also like to point something I noticed as a social media user. It was a trend to dress in pink to go see the Barbie movie in theaters, and I did notice a large amount of men/boys participating. I remember talking with one of my male friends (16) who had gone to see it, and he told me it changed the way he thought about gender and masculinity. This movie had a huge cultural impact and im seeing a lot of positive change! :)
MatPat needs to prove this theory by making his signature jacket in pink and other bright colors
he made a bright blue one at some point
i would buy it
We got red, yellow, blue, and now purple... He has to go through the whole rainbow then pastels!
pls
@@ondiiinaI’d love a pastel pink one, that would be super cute! If the inner lining is pastel blue with white spots I’d melt
Love to see it. Id be honored to be alive in the era that the Barbie movie advanced the world of mens fashion🙌🙌🙌 NO MORE BORING BLACK SUITS TO FANCY EVENTS!!!!
Thank goodness!
Black is tied with Green as my favorite color so I'll always go with all black or black and green given the choice, I mean I'm already borderline Goth, I say borderline because I do have a few Tie Dye band shirts 5 from Ice Nine Kills, 1 from Lorna Shore and 1 from The Amity Affliction.
Also can't leave home without my black leather Biker jacket
i like borign black suits
dark purple is awesome too tho
That's the best part of the whole thing, I think - it's about empowerment and expression. Splash that suave dark purple vest into your 'boring black' suit because it's what speaks to you. Inject some bright greens into your classic Goth fashion to add a blaze of that personal touch. At the end of the day, the important thing is that you reasonably *can* reach deep into the well of expression for the colors that vibe with you, not that you necessarily 'have to' go nuts with them.
@@HeavyMetalMouse This, absolutely. I love all-black outfits, but I always wondered if I was dressing too "plainly" and I think you just helped solve that for me. Texture with black helps to spruce it up a lot, but having a smaller part of the outfit have a pop of colour like you described for that "blaze of personal touch" is genius. Thanks for the inspiration, and I love the message you're putting out there!
I so hope we get more of these fun fashion trends for men. I always feel bad when I'm checking out met gala looks or other fashion shows and I skip over the same old black and white suits!
2:09 whats next shoulders not being able to be shown. Wait a minute
What’s next no sleeves at ALL!!! oh wait…
Having been a teenager in the '80s, this trend looks very familiar to me. It was the era of hair metal and spandex, so it wasn't at all unusual to see men wearing neon and/or pastel colors and wanting to stand out. I'm very happy to see a modern take on it becoming popular, thanks to the Barbie movie.
As a fellow 80s teenager, I'm hoping for an Oppenheimer effect. I've got my felt hat ready.
Maybe we get something new, the Barbie-oppenheimer era. Barbie for colours, oppenheimer for form.
@@ezdepaz4363 , quite. Both form and colour have been sorely lacking as of late.
I am not a fan of it..old trends should stay as old trends
@@loganberry32 Fashion has always been cyclical. The new generation inevitably discovers the styles from a few decades prior and falls in love with them for a bit.
My brother dyed his hair blonde a few weeks ago (and he's also ripped) and EVERYONE has been calling him Ken 😂
1:56
I VERY RARELY see men who wear pink or any bright of neon clothes since the “Manly Men Wear Pink” movement. I’m sad that it died off so early and even as a goth woman it makes me happy seeing that since the movie was announced more men/women/nonbinary/etc have been seeing wearing pink and other fun patterns inspired by barbie. I’m even seeing GOTH WOMEN AND MEN implementing pink into their makeup to support the movie, which is super iconic. Believe it or not, Barbie really is for everyone.
As a trans man, ive always been hesitant to dress too femininely for multiple reasons, but the barbie movie has definitely boosted my confidence! Im really hoping to up my kenergy with my outfit choices now >:D
YES this movie is a goddamn cultural reset
You need psychiatric help.
MatPat and his editors need an oscar, a grammy, and every award out there for putting out these. I APPROVE MATPAT.
Also, this is a joke, for anyone who didn't realize.
It's finally completed:ruclips.net/video/Z7eeAPclE34/видео.html
Streamy awards have left the chat
@@nogusek5836fr
Do they? I mean, not to say it’s not entertaining, but it’s not all those type if award worthy if we’re being real, let’s take the dickriding down a notch 😅 I like them and all, but come on now
The comment is made by a bot AND the replyes
I'm glad you mentioned Jimin. Even though I'm a woman, he's been a HUGE inspiration for how i dress myself. Because he's confident in his masculinity, he's perfectly comfortable wearing typically feminine clothes, and I try to do the same thing by being confident in myself so I can be comfortable wearing whatever I want, whether it leans more towards masculine or femenine. Also, I'm happy that men's fashion is expanding.
Jimin is a great fashion icon
Jimin also wore some of kens outfits before he wore it in the movie haha
Who is jimin
@@milotherocket a very inspiring, wholesome, gorgeous and handsome man :3
@@milotherocket he's from BTS
I was so confused how they spend so much on marketing when (to my concern) they only did a teaser and a trailer plus the meme generator but damn, promotion in the US hit 1000x harder than I expected
5:17 I wish he touched more on the basis of The Wild One, which is the rising British subculture Teddy Boys. The look may have been new to America, but the UK was already in the know
Theory idea! What is the best looking and most useful outfit for any apocalypse?
It's finally completed:ruclips.net/video/Z7eeAPcIE34/видео.html
Whatever it is, I'm sure it has plenty of pockets.
I propose steel plate armor for go to apocalypse wear. Pros: Built in resistance to a lot of things that can harm you, incredible style, and you feel cool. Cons: Traps heat, weak to blunt force and attacks to the gaps for movement, and the slight extra-weight and minor hinderance to mobility -And if you chose to wear a helmet, Hindered visibility.
-Side note: contrary to popular belief: Battle-grade Plate armor is not very heavy or restricting. The average Knight in full plate armor can do dark souls rolls and even mount horses without any assistance. The misconception comes from Jousting armor, which was made to protect the wearer at all costs, making it impractical for real battle.
@@ceilinh6004not for women
Something with lots of large pockets with a warm coat and running shoes and large bags that are easily acquired from raiding abandoned stores. Availability, mobility and storage space is important if you're on the move looking for a safe place during the apocalypse.
MatPat’s videos have the eye catching animation style when explaining a theory! It keeps my attention and I crave for more! Awesome job to MatPat and the team behind the scenes
It's finally completed:ruclips.net/video/Z7eeAPclE34/видео.html
12:43 omg has Matpat been watching drag race?!
6:17 BRO THATS MY OLD MIDDLE SCHOOL
I saw the movie with my friends yesterday and tbh it definitely passed my expectations
Were there any?
the movie kinda sucked ngl
Yooo, Sameer
Same, I laughed and enjoyed it!
Bruh Barbie goes to the vagina doctor
Feeling the Kenergy with this one!
KENERGY
KENERGY ⚡⚡⚡
KENERGY
The Kenergy is strong!! 𓃗★
4:45
39 years old, and can proudly say, I’ve never had to suffer through a viewing or even listening to any form of a performance of Grease.
“i waited 2 and a half years.. white man did it in one week”
(11:56)
Fun fact: Barbie's first product was released in Japan, along with Oppenheimer's
Edit:oh god my notifications
At first, that went straight out of my head
that is really dark 😳
Blew my mind
@@irishPotatofOhio blew up Hiroshima to
I've heard the Barbie one didn't blow up that much
Why am I not surprised that the Barbie movie would be the source of multiple Style Theories?
Barbie is a style icon!
Duh Karen it's the one and only Barbara milicent Roberts
@carlossebastiannecroticgot7232 hey, don't call me a Karen! I meant it as a pleasantly surprised response, not angry and toxic.
I love the hype and excitement we all had for this movie like it was so fun in the beginning theorising what the movie was going to be about
My fashion style already had an edge of Kenergy. I love Hawaiian shirts and kilts, which both need bold colors (not necessarily bright or pastel, but bold). Hell, I’ve rocked a plain tee-shirt with an unbuttoned Hawaiian shirt, kilt, and sandals before.
I hope this actually makes other men dress more colorful because I always dress colorful even before the Barbie craze. (When I’m not working everyday 😪)
Issue with it is when men wear colors we often get labeled as gay and some of us are but others aren’t that’s my main reason for not wearing too much color
@@eliaswain1215 We also don't have that many options for colour.
I’d honestly love a teal or pink suit. I don’t know if I can pull the pink one but who knows.
Pink is flattering on everyone's skin tone! Go for it! 💓
Do it!
You‘d have to also wear a brown fedora with a teal suit. For that perry the platapus look ;)
I’m thinking of going baby blue or Turquoise
go off!!!🥰
ive never heared the long black coats as "matrix" coats always as trench coats
4:36 the first major fashion shift for men's fashion from film can actually be traced to a full twos decades earlier than the 50's. In the film, It Happened One Night Clark Gable removed his shirt to reveal he wasn't wearing an undershirt because it was messing up the pacing of the scene. The men's undershirt industry never recovered.
Monika got some competition at 0:12 lol
I’d love to see a long form video breaking down the history of fashion. To add a “theory” to the video you can look at the past to make predictions about what come next. After all fashion is a cycle that tends to repeat itself
Here's hoping true grunge comes back! That's my jam and I want it back, lol!
Well then after pink and pastel there will be punkish grunge then?
@@yt_un0316 those are two different styles there.
Will 80s style come back! I absolutely loved the vibrant colours!
Ok well i wasn't alive back then, but i just know i would have loved it.
He kinda did this in his video about Taylor Swift and the eras
I mean i was already a massive fan of colourful outfits, so this kencore thing seems pretty sweet.
For anyone wanting an I am Kenough tie dye hoodie like we saw in the movie, Mattel Creations does have it for preorder! (its not exactly the same as in the movie, but it is official and it looks most like it)
I hope you are right on this! You guys deserve ALL the colours of the rainbow, i was always bothered that more colourful fun clothes were considered "less mainly" because everyone should be alowed to have fun!
Manly.
men just aren't allowed to enjoy life in this gynocentric society, we're supposed to work and die in a war according to the society
Not gonna lie, I've already decided to go as "Dance Fight" Ken for Halloween this year.
I'll be bringing the Ken-ergy to the costume party.
I LOVE WHICHEVER EDITOR THAT EDITED MATPAT INTO THE SCENE WITH ALL THE RED JACKETS
Thanks for the 101 Fashion History vid Mat. I learned ALOT more than i ever expected in a Barbie episode
I'm glad it's becoming more mainstream! I've been wearing colorful clothes for a while now, retro colorful shape patterns like the 90s arcade carpet is the best!
Fashion theory idea: (again) Can you tell the difference between dirty and clean clothes just by wearing them, (without seeing or smelling them)
i love this
I can, for some reason dirty clothes are heavier than cleaner ones (I think denim is the easier material to feel the difference)
Yes, you can feel the difference, the texture of the material seems to change… like flatten out and get less airy/ fluffy I guess.
Also it feels oily
That "Just Ken'" brought me back to the DDLC days-
I didn't realize how much the things we watch and enjoy shape our style preferences, but now that you mention it, it makes so much sense.
12:24 best jeanist in the building
How is earring magic Barbie a deep cut? She’s literally one of the most infamous especially because she’s associated with earring magic Ken💀
That's pretty iconic tbh
ngl i’ve watched a fair few barbie-related documentaries & video essays and i’d never heard of earring barbie before 😭 the barbie movie changed my life tbh
The most fun part of this is seeing how almost every Ken outfit has a Harry Styles outfit dupe. But mind you I feel like like Harry's outfits are like the children of Barbie's and Ken's outfits
For me, Grease was not implanted. But a path I unknowingly chose into the love of musicals. And I will never regret it, regardless of that crazy ending...
I was very shocked when I saw how deep the movie really got into social stereotypes and gender issues, I think it was an AMAZING movie no matter who you are!
Unless you're a Ken that is.
It was pretty generic all said. Those messages were something already present in various medias and the fact they tryed to tackle all problems together made the message a mess. I also deeply disliked to having to listen to ten minutes long monologues. Show and tell are two different things. It's better to show a concept then to tell it through a long monologue.
@@bonnieminter8897 well the whole point of the movie was how when one gender was in control everyone was unhappy. It showed BOTH sides!
@averybenedick6483 It totally did, but notice how the Kens are treated when the Barbies are in power vs how the Barbies are treated by the Kens in power
@@ambiguoussarcasmYeah, it acted like a women-ruled society would be better than the patriarchy (how do you spell this in english 😢). Which made me SO confused about its message. I mean, shouldn’t the message have bern equality, but what we got was that women>men
We need Matpat to try out the Kenenergy style
Loving the throwback to old ads at the end lolll keep kenning matpat
This is really interesting because I can already see this happening with my oldest brother. He mainly wears fashionable shirts and shoes on outings. Mainly because he doesn't go out often. But if I go in my brothers closet I swear I see one side full of black, white, gray, and brown shirts. While the other is baby blue, purple and bright green shirts and some with patterns. Interesting seeing his taste in clothes expand.
Thank you so much for making style theory, I got so happy when you revealed!
It's finally completed:ruclips.net/video/Z7eeAPcIE34/видео.html
13:17 - "You Kent win 'em all"
Me wondering why MatPat is going on about a county in the south east:
Glad Kens gettin' his moment, his Cowboy outfit in the movie was A-FRICKIN'-MAZING!
Im soooo glad about this. I love bright colours but there was never any in my size, so I always had to shop in the women's section.
I made a remark to my friends not too long ago that we need to change up men’s fashion. I do a lot of character design for fun and yet so rarely do I find interesting men’s wear to draw inspiration from. This movie is the push we need for more interesting menswear.
I have been leveling up my wardrobe for years now, but more over the last year because of a job change. I didn't really know about the Barbie movie until a couple months ago. I'm a T-shirt and jeans guy, but have been happy to see more colors emerging lately. It really does help you feel less static to have options.
And, yeah, men's(wait. Should there really be an apostrophe in men's? That seems weird) fashion is fairly stale and lacks. We don't get enough cool patterns or colors. Weird Al has been stylin' for decades now as well, giving us many epic looks over his career.
Barbie's outfits are soooo pretty
Love love love that you mention Jimin, because Ken literally wore his outfit from the MV 👌👌
0:17 Is that “just ken” in the beginning a reference to Monica?
I really, really hope so
There are at least 5 "game theories" about DDLC... so probably 🤓😉
I think 😂
No one’s talking bout how amazing that pink Gucci suit is?? That’s better than almost every mens look I’ve seen on a red carpet
Yeah, it has unique cuts and shapes other than the plain lines of a suit and tie too, so not just the color.
I'd love some videos discussing what the big fashion trends were throughout human history and why they became so popular. It could be a whole series, covering hairstyles, makeup, and what popular fashion looks like and has looked like in different parts of the world.
I just got home from the drive in and I'm so excited to watch this😊😊😊
The “Just Ken” is giving me flashbacks to that DDLC theory starting with
“Just Monika”
We had Barbenhiemer, next we’re having Saw Patrol.
The emotion I felt when I say Kenny in his shirt is indescribable. The best way I could describe it would be pure and unadulterated joy.
0:08 "Just KEEEEEEEEEEEN"
😂😂
Absolutely love this channel. Definitely feeling the KENergy in this video
I swear he was talking about the matrix more than he talked about Ken.
Like 10 minutes of a 15 minute video about Ken wasn't about Ken
I had an asst principal at a school I went to in the early 90s who was always dressed to the nines in custom made suits of vibrant pastels. He was also close to 7' so nothing off the rack was going to work for him. Local tailor did great work.
i believe my favorite marketers for the movie arent even paid by mattel, its the artists who drew so much amazing fanart. they made me feel more excited to see the movie as i never saw any extreme marketing tactics because i live in the middle of nowhere, so twitter was my best friend for all sorts of marketing and news on the movie
I thought it was really cool that they made so many barbie outfits they went all out which I absolutely respect
omigod yesss, i would love to see men have some fun with their clothes. unfortunately, this trend won't hit my area (lots of drug crime, poverty and toxic masculinity isn't the perfect environment for men looking 'girly' as they'd think) but this is one step closer to seeing some actually self expression in men's clothing and not a tracksuit!!
While I absolutely love the premise of the video and generally agree with the overall pattern it points out, I can't say, at least from my personal experience, that this era of men's fashion hasn't yet become mainstream. I've been seeing pastel or brighter colors on men's clothes in popular, mainstream fashion stores like H&M for years now; floral shirts and funky patterns in socks or sweaters, earrings, necklaces, even haircuts, like the wolf cut or the messy fringes showcased by many k-pop idols. But maybe I'm just influenced by my specific corner of the internet- I can't say I see most men out in the wild, especially in my southern european country, radiating Ken-ergy.
Finally sby mentioned the influence from rebel without a cause
I'm excited to see more color hit men's fashion. I've used a lot of men's clothing because it's more comfortable so more color is awesome.
My sister had one of the Oscar De La Renta dresses for the Barbie doll. It was a yellow one! Barbie was always a legit fashion icon.
MatPat is really enjoying his discovery of his skin tone matching pretty much any color for fashion.
0:01 trash everything now, meet me in the pouring rain. Kiss me on the sidewalk
I would love a video on the history of fashion influencers!!!
Of course I wanna look like Ken, he's literally me.
3:05 Finally getting around to talking about Ken.
8:45 "There is no spoon"
What's funny is I was already dressing in more colorful outfits since this past summer when I got back from my first international trip, and I was already doing that to an extent before then anyway. Honestly, dressing in non-neutral colors is just more interesting and expressive. So I hops this trend indeed grows in popularity.
THANK YOU, I literally needed men’s fashion to be changed so bad, I’m so happy
Why?
@@NemoIncognitoprobably because it's generic and flat. While woman get to wear 1500 different dresses man fashion is always the same shirt with 100 different prints
@@PDD555 Doesn't 1,500 different dresses seem a bit outlandish to you? Besides, worrying about the style of clothes for the sake of looking chic seems to be a first world problem.
@@NemoIncognito it was a metaphor, I'm from a third world country. I'm just saying it'd be nice to have different options
@@PDD555 I apologize. I probably came off more rude than anything.
I KEN't get bored when I watch these videos. More than KENough to catch my interest!
Blue jeans and grey t-shirts will remain my go to look until it is trendy again. Everything comes back at one point
Remember when everyone thought Ken was gay because he was “too fashionable” even after he was made for Barbie?
WELL LOOK AT KEN IN HIS KENCORE USING ALL HIS KENEGRY! LOOK AT HIM NOW!
i’ll never miss an upload from my favorite fashion channel (the only fashion channel i watch)!
As someone who mostly wears black and graphic t-shirts, I'm all for more options.
I love color 😭 im so happy menswear is including more color now!!!! everyone should get to be colorful if they want!!
Super appreciate this video, it's not very often we see positive uplifting commentary surrounding men's spaces and topics on mainline media channels these days.
I like my men proud and bold, like Ken's fashion lol.