I used to have 300 blog posts - Then I removed 150 of them. some not working well, some were expired as a date. And now 150 of my remaining articles are giving me same but more traffic - Its really Awesome
The best video on the topic "Is more content better?" that I have seen to date and more importantly "Lily Ray" does an excellent job of asking key questions that are often asked in SEO forums. "Martin Splitt" is direct and to the point and seems very comfortable answering Lily's questions. Bravo!
I feel bad for Lily, she wants to find answers for us, but pretty much what Martin from Google is saying is "all depends" "maybe" "it could be considered duplicate content or it could not" "it all depends" basically it depends on your website and Google's super-duper algorithm that will make that determination. ;-) Many variables are included. I guess it is good in the sense that we just have to focus on answering real questions and providing valuable information and not trying too hard to rank high by filling up our content with tricks & keywords. Ok. Can work with that. Thank you Lily for trying to get some real answers for us all. ;-)
"Try to understand what is it that the user needs". So every time I search for a recipe, what I really need, according to the top search results, is to read about the chef's grandma's childhood. Gotcha.
@@mattjackson3617 This is so true! I was literally just thinking to myself the other day how annoying and frustrating it is to not have the recipe be the first thing that shows up on site , especially as an SEO person!
Brilliant questions from Lily, maybe the best I’ve seen in all the seo mythbuster series. definitely feels like there was more questions before it ended... Part 2?
@@importadoravyr But who knows when Google is going to punish them? - I believe in writing articles for user intent then work for snippets - I may be wrong!!
@@importadoravyr Literally, Wikipedia says "blue stands for loyalty, white for purity, and red for bravery." That's what comes up on the featured snippet. That's the answer.
Great video. Google serves up pages. If those pages are alone in a book of otherwise disrelated pages, no bueno. Enough pages relevant to a subject is important. A “pillar post” or whatever term you give it, surrounded by supportive ontopic subpages is important. 1 article doesn’t make an authority. And an authoritative, expert, and trustworthy person/site in any industry is prolific. How long is a book? How many chapters does it have? How many books are there on any given subject?
Never thought I'd hear anyone from Google say that having a blog is not necessarily helpful. @3:00 Given the fact that the most significant number of Google searches are being being routed to various blog posts, this has to be the most outrageous statement anyone from Google could possibly make. If more content isn't better then why make a video called "Is more content better? SEO Mythbusting "? (smh) Obviously, websites and RUclips Channels grow like crazy, when they create new and relevant content. Fire the Amish My Little Pony Fan, please. xD
I have 2 question - 1. Is google facing any Issue for Indexing I have 5 blogs and pages are not indexing ********* 2. What will happen if I 301 redirect any Penalized domain with High DA - PA to my new domain? Please answer me
Suraj Jd 1. Google is not indexing your pages cos has billion pages to index so u just have to wait . 2 if you do that you are going to kill your site !
Regarding duplicate content, what about e-commerce websites that have shared product catalogs with the same descriptions and photos that appear on more than 100 websites selling the same products? I have always view that as duplicate content with no real benefit for those e-commerce websites being found in search results.
What if you have various articles each covering a different product but within each theres the same paragraph on how they’re not vegan and their benefits (which are the same), will that count as duplicate content? Different products, descriptions, images but have the same benefits and vegan rules as the others.
Thanks for informations, but, now? After 3 years? Whats matter? It seem like, it's all the same, and we Simply don't know. Thanx for your work, it is so precious.
Wow, I actually disagree on the point of not writing for the sake of writing. In my own experience, updating my blogs often and frequently really helps SERP rankings. When I don't blog as frequently, I get less new visitors. It's just a fact. However, recently, or in the last couple of years, high quality of the new content has been more important than earlier. Still frequency matters.
We would say that creating content will only add value to your site and SEO if it is useful for the user. Everything you produce should help to inform the user. So in response to the title of the show, more content will only be better if everything published is of value to the reader. As stated, there is no point in creating content just to update your blog every week if you are offering nothing new to the conversation.
No-doubt a great piece of information provided in this video. But, I always read that Content is king and long-form content is always better than short-form since voice search is taking over so the percentage of getting visible on voice search queries, long-form content is perfect. But now in this video concept is a little different. John Muller words and these video series have contradicted I think so. My mind always gets double minded after watching these series.
Long form content is more likely to answer a question thoroughly .. but I don’t believe it’s inherently “better”. In fact - if both cover the topic equally - it may be worse.
Having more content on a page does not matter what matter is how much subtopics of a topic are you covering on a single page and if that content try to answer all the queries by a concerned user.
All these tips are useless. In the SERP is not those who have the better content but those to whom there are more (often purchased) links from other different domain sites.
Chris Custer seems weird that after being on a ventilator for two week to survive COVID and losing my sister to COVID last month that my question might be highly relevant to me. But thanks for your wise crack that made you feel so good after typing it.
![Why Real Expertise is the Most Important Ranking Factor of Them All [MozCon 2022] - Lily Ray](/img/1.gif)
I used to have 300 blog posts - Then I removed 150 of them. some not working well, some were expired as a date. And now 150 of my remaining articles are giving me same but more traffic - Its really Awesome
The best video on the topic "Is more content better?" that I have seen to date and more importantly "Lily Ray" does an excellent job of asking key questions that are often asked in SEO forums. "Martin Splitt" is direct and to the point and seems very comfortable answering Lily's questions. Bravo!
These are all the questions that have been keeping me awake at night.
Great discussion and topic. Love to hear from Lily. So much knowledge and experience. 💛
You've cleared my confusion. Great sharing!
I feel bad for Lily, she wants to find answers for us, but pretty much what Martin from Google is saying is "all depends" "maybe" "it could be considered duplicate content or it could not" "it all depends" basically it depends on your website and Google's super-duper algorithm that will make that determination. ;-) Many variables are included. I guess it is good in the sense that we just have to focus on answering real questions and providing valuable information and not trying too hard to rank high by filling up our content with tricks & keywords. Ok. Can work with that. Thank you Lily for trying to get some real answers for us all. ;-)
Great video and piece of information! Martin and Lily you are awesome!
Best information about google search it's most valuable for google user, lily roy has best experience to inspire the people.
Great video and great guest, but...can't wait for the next episode with BSchwartz!
Surprisingly very useful episode! Thank you very much!
Lily is always in point.
"Try to understand what is it that the user needs". So every time I search for a recipe, what I really need, according to the top search results, is to read about the chef's grandma's childhood. Gotcha.
Haha and everything but the actual ingredients or steps, which are situated at the end of 500 ads, and useless paragraphs!
Calvin West I f-ing hate that. Just give me the goddamn recipe.
Typical: "My grandma used to prepare this recipe. When World War II started, she lived in a small house near......."
Make the website that you want, boom. :)
@@mattjackson3617 This is so true! I was literally just thinking to myself the other day how annoying and frustrating it is to not have the recipe be the first thing that shows up on site , especially as an SEO person!
Very informative and practical video to watch and learn from 👍👍
First 15seconds has perfectly answered my question. Thank you :)
Thanks for clarifying Martin - creating content just for the sake of it is the WRONG approach! Awesome to see Lily featured in this episode 🙌🏼
Brilliant questions from Lily, maybe the best I’ve seen in all the seo mythbuster series. definitely feels like there was more questions before it ended... Part 2?
Thanks so much, Christopher!
Love this Lily, great stuff.
Ok no
I love the line: If other people are doing the same that doesn't means they are doing it right !! wow
you should not love it , if that people are in first page it´s mean they are doing it right
@@importadoravyr But who knows when Google is going to punish them? - I believe in writing articles for user intent then work for snippets - I may be wrong!!
@@importadoravyr It really doesn't. Positions are not absolute. If you're not doing it right, you'll eventually go back to the bottom.
@@israelmedina2106 try with " what Is the color of flag of Texas " you Will see 5000 article ir wikipedia. Not any page saying white,red,blue. Lol
@@importadoravyr Literally, Wikipedia says "blue stands for loyalty, white for purity, and red for bravery." That's what comes up on the featured snippet. That's the answer.
Great video. Google serves up pages. If those pages are alone in a book of otherwise disrelated pages, no bueno. Enough pages relevant to a subject is important. A “pillar post” or whatever term you give it, surrounded by supportive ontopic subpages is important. 1 article doesn’t make an authority. And an authoritative, expert, and trustworthy person/site in any industry is prolific. How long is a book? How many chapters does it have? How many books are there on any given subject?
It's always helpful to hear Lily Ray's conversations.
Thank you Tejas!
Good stuff, thanks
Glad you answered to this most famous and mysterious SEO Myth about content length.
During site migration (change of domain name), if both domains contains are on one server, will google see this as duplicate content?
No. I did exactly this.
@@JimGall Thanks you
Never thought I'd hear anyone from Google say that having a blog is not necessarily helpful. @3:00
Given the fact that the most significant number of Google searches are being being routed to various blog posts, this has to be the most outrageous statement anyone from Google could possibly make.
If more content isn't better then why make a video called "Is more content better? SEO Mythbusting
"? (smh)
Obviously, websites and RUclips Channels grow like crazy, when they create new and relevant content.
Fire the Amish My Little Pony Fan, please. xD
I have 2 question -
1. Is google facing any Issue for Indexing I have 5 blogs and pages are not indexing
*********
2. What will happen if I 301 redirect any Penalized domain with High DA - PA to my new domain?
Please answer me
Suraj Jd 1. Google is not indexing your pages cos has billion pages to index so u just have to wait . 2 if you do that you are going to kill your site !
@@importadoravyr I realize that after watching some more videos thanks for the instant response
Well Google's indexing issue is still not resolved. So you need to have some patience in this regard.
Use Google search console to manually index your pages
Great questions from Lily.
Where can I get this podcast?
We don't rely much on SEO ourselves. Still feel its a solid strategy. Good points. Will make sure to apply them down the line!
Superman
One question about duplicate content: how to solve this situation? redirect , canonical, delete?
Regarding duplicate content, what about e-commerce websites that have shared product catalogs with the same descriptions and photos that appear on more than 100 websites selling the same products? I have always view that as duplicate content with no real benefit for those e-commerce websites being found in search results.
It is recommended that you rewrite the product specifications that you receive from your vendor.
Hi Martin, how important is brand authority when it comes to ranking?
branded search is a ranking factor, it helps google know how much authoritative you are so that you can be ranked higher, which makes total sense
What if you have various articles each covering a different product but within each theres the same paragraph on how they’re not vegan and their benefits (which are the same), will that count as duplicate content? Different products, descriptions, images but have the same benefits and vegan rules as the others.
Thanksss
when switching to https... how do u avoid duplication? I've 301d to but I still have the problem.. do I just add more backlinks?
I really enjoy this talk, thank you for the enlightenment
Thanks for informations, but, now? After 3 years? Whats matter? It seem like, it's all the same, and we Simply don't know. Thanx for your work, it is so precious.
haha don't be the school kid ,' furthermore' . GREAT episode!
Wow, I actually disagree on the point of not writing for the sake of writing. In my own experience, updating my blogs often and frequently really helps SERP rankings. When I don't blog as frequently, I get less new visitors. It's just a fact. However, recently, or in the last couple of years, high quality of the new content has been more important than earlier. Still frequency matters.
We would say that creating content will only add value to your site and SEO if it is useful for the user. Everything you produce should help to inform the user. So in response to the title of the show, more content will only be better if everything published is of value to the reader. As stated, there is no point in creating content just to update your blog every week if you are offering nothing new to the conversation.
Can 50-100 word count article really rank higher than pages that average 2000 words on the 1st page of Google? Hmmm 🤔Great episode Martin & Lily!
Lily Ray's mannerisms remind me of January Jones as Betty in Madmen. Just saying.
The quara & reddit has higher rank then any other blogs due to huge number of editors.
No-doubt a great piece of information provided in this video. But, I always read that Content is king and long-form content is always better than short-form since voice search is taking over so the percentage of getting visible on voice search queries, long-form content is perfect. But now in this video concept is a little different. John Muller words and these video series have contradicted I think so. My mind always gets double minded after watching these series.
Long form content is more likely to answer a question thoroughly .. but I don’t believe it’s inherently “better”.
In fact - if both cover the topic equally - it may be worse.
Having more content on a page does not matter what matter is how much subtopics of a topic are you covering on a single page and if that content try to answer all the queries by a concerned user.
Wow, I already saw Lily Ray in another video.
It's hard to concentrate on what are you telling because of your hair.
Will conservative content get you de-ranked??
All these tips are useless. In the SERP is not those who have the better content but those to whom there are more (often purchased) links from other different domain sites.
I like the purple head guy. he is smart. He should work in Google.
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FRENCH SUBTITLE
When was this recorded? Seems weird not having masks during the interview.
Hi David, we can confirm this was recorded at the end of last year.
Seems weird your rent-a-cop mentality has superseded all other thoughts or questions you could have possibly had while watching this.
Chris Custer seems weird that after being on a ventilator for two week to survive COVID and losing my sister to COVID last month that my question might be highly relevant to me. But thanks for your wise crack that made you feel so good after typing it.
Can confirm we filmed this in November, after SMX East in NYC.
David Min has absolutely nothing to do with this video.