"Product Managers build" If this is a statement of what a product manager does, it explains a lot about why there is so much lousy software out there: Everyone is racing to make features and release them as soon as possible. They are not thinking deeply about the user journey when they, for example, keep redesigning their UI for no real reason. A Product Manager's KPI should never be how much they built but how quickly they can discover the true opportunities. These opportunities may involve lots of back end preparation for a future front end release, bug fixing, or just not building while research is done. This is a deeper conceptual task but it is where success resides.
We should be clear Product management role for MBA is about you own a set of products within the company and you ensure the product has high utility and profit yield. You are not making the product on your own rather have a team who produces the product for you. it is like a ceo role. CEO normally have in house r n d group or partners with external oems like sales, marketing, finance, hr, operations groups. Product management for techie is about supervising product development. That involves project and program management. People often confuse the two and try to mix them.
As Ben mentioned we imported his slides poorly, which was 100% our fault. By the time we realized that formatting was imported wrong it was too late because this was shot at a live event.
When I saw UX/UI merged and when he said he does UX/UI, I got super disappointed. He clearly very green and doesn't know what design/research or product is. Design/research is scientific and should be done by professionals. PMs are not designers and not managers of designers or developers. Each function has their leaders, managers, directors, etc. Product managers are not in the center of the venn diag. PMs want to be the bosses and owners of everything, but they are not. They shouldn't be doing sales and marketing either, it's completely outside of the primary role responsibility. This is quite arrogant TBH. Now, to build amazing innovative products that are wanted by users, that deliver great value to user and business, an equal partnership should be built. A tripod, where three functions (design, product, engineering) exist harmoniously (ego free) and each contributes skills and values to reach the common goal or outcome. My humble opinion based on the 15 years of experience in this industry.
If the PM is not the center of the diagram, then who is keeping all teams on track and on the same page. The purpose of the PM is to make sure all teams don't lose focus or sight on the "why" of a product. So that each team works toward the common goal together and doesn't become silo working on their own projects on different tangents, which engineers and designers tend to do. He's right, you need the PM at the center to herd the cats and keep everyone focused to get the product completed and ready to ship. Otherwise products will never get done.
Might I ask what the role of Product Design Leads are and then what a Product Manager does?? I'm very interested. I'll be happy if I could get your email address and continue this discussion.
Half of it was interesting once he got going but just one 'non-product' point. I either, self taught how to ... or I taught myself how to , I didn't self taught myself. I wouldn't say anything but he said it at least three times and it sounds a bit dumb.
Wonderful talk, well done! i learned more in these 10 minutes than any other talk about what project manager is. The diagram at 01:05 sums it better than 1,000 videos ;)
Dear Friends, I have a question: 1/ in the SaaS company, what are the differences between CEO and Product Manager?, What're the responsibilities for them?. Thank you.
What was his email? I couldn't make out what the second half said. I am currently a product manager, with zero training. I've been thrown into this role and I'm literally youtubing what to do.
This was an opportunity for him to thank his designer and engineer bros for doing all the actual work but he went with 'I build stuff every day'. 'I was gonna be a doctor but I didn't like the sight of blood', 'I self taught myself coding and design' and 'I'm literally the center of everything, just check out this graph' instead. How people think this is a good talk is beyond me
“Product managers primarily live and lie in tech companies,” and “Product Management is the Construction Management of technology.” He wants to design things himself? This is a talk from a very inexperienced person. Look elsewhere for PM insights.
"Product Managers build"
If this is a statement of what a product manager does, it explains a lot about why there is so much lousy software out there: Everyone is racing to make features and release them as soon as possible. They are not thinking deeply about the user journey when they, for example, keep redesigning their UI for no real reason.
A Product Manager's KPI should never be how much they built but how quickly they can discover the true opportunities. These opportunities may involve lots of back end preparation for a future front end release, bug fixing, or just not building while research is done. This is a deeper conceptual task but it is where success resides.
We should be clear Product management role for MBA is about you own a set of products within the company and you ensure the product has high utility and profit yield. You are not making the product on your own rather have a team who produces the product for you. it is like a ceo role. CEO normally have in house r n d group or partners with external oems like sales, marketing, finance, hr, operations groups. Product management for techie is about supervising product development. That involves project and program management. People often confuse the two and try to mix them.
Loves design, but those slides..
my thought ;)
🤭
Think someone shot the projector - because those bullet points @7:00 ...
As Ben mentioned we imported his slides poorly, which was 100% our fault. By the time we realized that formatting was imported wrong it was too late because this was shot at a live event.
😭
Not gonna lie, this made me feel super anxious
When I saw UX/UI merged and when he said he does UX/UI, I got super disappointed. He clearly very green and doesn't know what design/research or product is. Design/research is scientific and should be done by professionals. PMs are not designers and not managers of designers or developers. Each function has their leaders, managers, directors, etc. Product managers are not in the center of the venn diag. PMs want to be the bosses and owners of everything, but they are not. They shouldn't be doing sales and marketing either, it's completely outside of the primary role responsibility. This is quite arrogant TBH. Now, to build amazing innovative products that are wanted by users, that deliver great value to user and business, an equal partnership should be built. A tripod, where three functions (design, product, engineering) exist harmoniously (ego free) and each contributes skills and values to reach the common goal or outcome. My humble opinion based on the 15 years of experience in this industry.
You nailed it
If the PM is not the center of the diagram, then who is keeping all teams on track and on the same page. The purpose of the PM is to make sure all teams don't lose focus or sight on the "why" of a product. So that each team works toward the common goal together and doesn't become silo working on their own projects on different tangents, which engineers and designers tend to do. He's right, you need the PM at the center to herd the cats and keep everyone focused to get the product completed and ready to ship. Otherwise products will never get done.
Might I ask what the role of Product Design Leads are and then what a Product Manager does?? I'm very interested. I'll be happy if I could get your email address and continue this discussion.
it was really nice. instead of talking about a lot of useless stuff you went straight to the point
Half of it was interesting once he got going but just one 'non-product' point.
I either, self taught how to ... or I taught myself how to , I didn't self taught myself. I wouldn't say anything but he said it at least three times and it sounds a bit dumb.
“Self-taught myself” 😂😂
Did he self-taught himself? I seem to have missed that part...
Great job buddy and everyone will simply understand what actually product management .....
Ben is an amazing resource for product management!
Learn More from Ben Here:
theproducthacks.com/
And Here:
medium.com/@bensampson
CRISP INSIGHT ON PRODUCT MANAGEMENT, THANKS!
good video, however, it looks like you may want to draw a line between product and project management.
Wonderful talk, well done! i learned more in these 10 minutes than any other talk about what project manager is. The diagram at 01:05 sums it better than 1,000 videos ;)
It's actually product* manager ;-)
self taught design didn't work out well i think
He knows that UX isn’t UI right?
Half the video is self publicity
Dear Friends,
I have a question:
1/ in the SaaS company, what are the differences between CEO and Product Manager?, What're the responsibilities for them?. Thank you.
Ui is more “tech” and ux used to be less tech but some job descriptions merge the two so maybe that’s why they are merged here
What was his email? I couldn't make out what the second half said. I am currently a product manager, with zero training. I've been thrown into this role and I'm literally youtubing what to do.
How did you get the job?
@Thatgurl DeAsia small company, I worked my way up from an analyst. I figured it out in the last 4 months though.
I love building too
That company hire product management as a fresher?
Do it really want to finish MBA?
PS: I'd rename this video to "What PM is Not"
Ben- trying to join your collaboration group, Medium. However, not able to access membership. Is this group and page still active?
Hi Shauna, we tried reaching out to Ben. But we are both not sure what you are mentioning? Can you give more details? Thanks!
Nice!
Helpful!
Thanks, we are so glad you found this helpful!
Can't really say this is a useful video if you want to get insights on product management. There are way better videos I have seen on RUclips.
Great talk.
Thanks for the positive feedback!
"self-taught ourselves." Try "taught ourselves."
Stop micromanaging.
Fantastic!
a quintessential Product Manager ;) All that lip service and hardly any substance.
This was an opportunity for him to thank his designer and engineer bros for doing all the actual work but he went with 'I build stuff every day'. 'I was gonna be a doctor but I didn't like the sight of blood', 'I self taught myself coding and design' and 'I'm literally the center of everything, just check out this graph' instead. How people think this is a good talk is beyond me
@@SolarPlayer Saying that they do testing, research and design is beyond me. Sounds like the role of a designer 😅
Short but great video
bla bla bla bla bla
“Product managers primarily live and lie in tech companies,” and “Product Management is the Construction Management of technology.” He wants to design things himself? This is a talk from a very inexperienced person. Look elsewhere for PM insights.