This flash looks very promising. I love the way you can manually set the angle you desire and then the flash maintains that angle as you move around and/or change camera orientation.
Well to say I'm pissed would be an understatement I have just purchased two profoto A1 this looks and feels better the price is reasonable. Well done Canon!
Hi Canon, I noticed that Ai bounce gives the subjects dark eyes due to the flash head not tilting back enough. Is there an adjustment to tilt the flash head back a bit more to change the angle of decent. Many thanks
Hi, Maurice! 👋 We're sorry to hear you're having issues getting that perfect catch light. This sounds like an excellent question for our Camera Support team who will be happy to look into this for you! They can be reached at 1-800-OK-CANON (1-800-652-2666) Monday-Saturday.
Dear sir, on all Canon DSLR cameras I had, they all had a pop-up flash. I bought a Canon R7 in May 2023. Unfortunately, it did not have a pop-up flash. I was in a somewhat dark situation and would have liked to have the pop-up flash for fill flash. Now I don't read anywhere in the reviews why the Canon R cameras no longer have a pop-up flash. I miss this one for a fill flash on the spot. You don't always have your external flash with you. Is there a reason why Canon no longer makes these pop-up flashes on the R cameras. Why is so little explanation given about this?
The EOS R10, R50 and R100 all have a built-in flash. More advanced models do not include the flash as enthusiast photographers will use external flash units.
I have a pair of 470 ex-ai flashes and a st-e3-rt speedlite radio transmitter. But I am unable to remotely pair and operate both the flashes as off Camera flashes with the remote. Can you please make a video tutorial of how to optically pair the 470 ex-ai with speedlite transmitter st-e3-rt. Else please suggest me a speedlite transmitter which is compatible with 470 ex-ai
Hi: The Speedlite 470EX-AI can be triggered as an off-camera flash, using an optical set up. This speedlite does not have radio transmission. Your ST-E3-RT is a radio only transmitter and cannot be used to control this speedlite. This flash can be controlled wirelessly by the ST-E2, by another speedlite that has optical transmission function or by an EOS camera that has a built-in flash with optical transmission. You can find a list of compatible models and more details on pages 94-95 of the speedlite’s instruction manual. Here is a link to the manual: Canon.us/fhsrz. We hope this helps.
@@CanonUSA since the speedlite 470 ex AI can be controlled by another speedlite with optical transmission function, then for that matter can a 600 ex speedlite control the pair of 470 ex AI as off Camera unit?
Yes, your EOS RP is fully compatible with the Speedlite 470EX-AI, allowing you to take full advantage of its automatic bounce flash feature. Hope this helps, Amber!
Is this flash compatible with Canon 5D Mk iii? I'm not sure why when I set to FULL AI.B mode the motorized flash head will simply return to its straight-on position when I press the camera’s shutter button halfway down.
Hi Dee Dee! The Speedlite 470EX-AI will work with your EOS 5D Mark III. Due to the age of the camera, there are some functions that are not compatible such as AI.B Full-Auto. You are able to use the flash in AI.B Semi-Auto. If you have any question, our technical support team is happy to help at canon.us/ContactYT.
Hey canon, i got my 470 a few days ago and i'm happy with it but i have one question: How can i trigger the 470 remotely without having to trigger it with the internal flash of the 80D? I mean, the 80D has a built-in EX transmitter, right? Do i have to buy a receiver for this to work?
The 470EX-AI has an optical receiver. That means it needs to see the optical transmitter (flash) of the 80D. If you're wanting to use wireless radio, instead of optical, you'll want to use a flash that has the moniker of RT in the model. The 470EX-AI doesn't have RT tech built-in, but relies on optical instead. Remember, this unit is intended to be geared more towards people learning flash photography, not people well-versed in the ins-and-outs of on and off-shoe photography. Hope this helps!
Hi there! Using AA/LR6 alkaline batteries, we were able to achieve anywhere from around 115 flashes on the low-end to 800 flashes on the high-end. We hope this helps!
Hi, Gamdani! As the EOS 1500D is not supported by Canon USA, we recommend contacting the Canon company that serves the country or region your camera was intended for. Find them by visiting canon.us/globalsupport and clicking on the map. Have a great day!
The new 470 is the unfortunate result of using a little tech (and a lot of marketing) in order to differentiate your product rather than focusing on the genuine needs of your customer. Let's look at the Tech, Marketing and UX for this product. The tech is a new bounce flash mode. On entering bounce flash mode the camera takes measurements of the subject, the ceiling and then swivels to point the flash head at the "best" bounce angle to illuminate the subject. Its party trick is to remember the angle so when you switch from holding the camera from horizontal to vertical (and give the shutter a double half squeeze) the flash moves the head in a smooth ballet of technology to point at the same part of ceiling. The marketing for this tech includes lots of canon and retail ambassador photographers giving short instructional videos of the product in action along with the usual placement in tech and gadget related magazines and websites. Though the marketing is competent. The videos are pretty cringe worthy the ambassadors are having a hard time portraying that this is a good idea and an unusually high number of thumbs down (the opposite of likes) accompany many of the videos. And as part of the marketing we must mention the price. It is steep for a flash with this guide number performance. The UX of the product in use includes the following process; turn the camera on, turn the flash on, enable bounce mode, test set up and wait a moment while the camera takes the measurements, flashing at the subject and then at the ceiling. Take the picture. The other unusual UX wrinkle is the requirement to double half tap the shutter button to get it to switch from horizontal to vertical flash bounce mode. It's a big flash. So a poor UX to carry especially for the less dedicated photographer that this flash is aimed at. And that's before you get to your subject's reaction to you using this flash. Who's first question will be "Did you take a photo?" Photographer "No it was just the camera setting up" Subject "Hey your flash is moving" Photographer "Yes sorry it does that so I don't have to move it with my hand" So though it works I can't help thinking there is a way simpler and better solution. People just need to learn how to take photographs using bounce flash. Bounce flash is not a hard technique. Look at the ceiling and walls, if they are white (ish) you can bounce the flash. Flip up the flash head and point it at the ceiling. A little behind you works well if you are close, a little in front of you works well if you are further away. Adjust to taste. Ta dah! You just learned bounce flash. Camera manufacturer manuals are still a bit like computer program manuals from the 90s they list all features but don't lead with the use cases (scenarios) photographers find themselves in. Look at the questions prospective purchasers ask on equipment videos. Potential purchaser "Could I use this flash to photograph a baby?" Potential purchaser "Could I use this flash to shoot an engagement ring?" Well any experienced photographer (and Canon) know the answer is "of course" you just need to know how to do it. Could the secret to selling more cameras be a little sticker on the box saying "Take professional flash photos in minutes with a full colour quick start guide included" and "Comprehensive book 'How to photograph anything with flash also inside this box" What we don't need is this. At least they did not call it AI (Artificial Intelligence.) Oops they called it (Automatic Intelligence!)
Angus Clacher I didn't read much of your drivel as it was a bitter pointless rant. You really need to get a life. Let's be honest here, people don't want to put in effort and learn anything any more. They want to see the exposure before they capture it, have a million AF points to track a subject and have a camera light enough for a toddler to carry. They don't want to learn exposure, use skill to track subjects or hurt their poor little hands carrying a properly ergonomically designed camera with an adult sized grip. This flash fits the modern camera-user perfectly.
Angus Clacher well i have the flash on my 6DMKII and i can tell you, set the flash on automatice move and you don’t have to tap the shutterbutton twice. The A.I.B-S is perfect in the auto mode so when you walk around the flash is constantly moving.
RUclips Google Hello RUclips Google. I think you need to double tap if you move from Landscape to Portrait. The video clearly show the photographer double (half) tapping the shutter release when he tilts the camera from horizontal to vertical. Do you you have an Insta account where we could see some of the photos you are taking please? Kind regards.
Angus Clacher I can send you pictures on messenger in FB don’t have insta. You can also see it on page 91 of the manual gdlp01.c-wss.com/gds/3/0300029903/01/470ex-ai-im-en.pdf
RUclips Google I look forward to your pictures. The manual makes interesting reading. It seems many of the custom functions (like don't tip the flash beyond a certain point when in auto mode) are trying to defeat what the camera might do in auto mode. It might be better to just use your hand to move the flash head. There is a good example on my insta angus_clacher of the writer John Bird. Kind regards.
This flash looks very promising. I love the way you can manually set the angle you desire and then the flash maintains that angle as you move around and/or change camera orientation.
Well to say I'm pissed would be an understatement I have just purchased two profoto A1 this looks and feels better the price is reasonable. Well done Canon!
Hi Canon USA thanks for replying all the comments!
Hi Canon, I noticed that Ai bounce gives the subjects dark eyes due to the flash head not tilting back enough. Is there an adjustment to tilt the flash head back a bit more to change the angle of decent. Many thanks
Hi, Maurice! 👋 We're sorry to hear you're having issues getting that perfect catch light. This sounds like an excellent question for our Camera Support team who will be happy to look into this for you! They can be reached at 1-800-OK-CANON (1-800-652-2666) Monday-Saturday.
Dear sir, on all Canon DSLR cameras I had, they all had a pop-up flash. I bought a Canon R7 in May 2023. Unfortunately, it did not have a pop-up flash. I was in a somewhat dark situation and would have liked to have the pop-up flash for fill flash. Now I don't read anywhere in the reviews why the Canon R cameras no longer have a pop-up flash. I miss this one for a fill flash on the spot. You don't always have your external flash with you.
Is there a reason why Canon no longer makes these pop-up flashes on the R cameras.
Why is so little explanation given about this?
The EOS R10, R50 and R100 all have a built-in flash. More advanced models do not include the flash as enthusiast photographers will use external flash units.
I have a pair of 470 ex-ai flashes and a st-e3-rt speedlite radio transmitter. But I am unable to remotely pair and operate both the flashes as off Camera flashes with the remote. Can you please make a video tutorial of how to optically pair the 470 ex-ai with speedlite transmitter st-e3-rt. Else please suggest me a speedlite transmitter which is compatible with 470 ex-ai
Hi:
The Speedlite 470EX-AI can be triggered as an off-camera flash, using an optical set up. This speedlite does not have radio transmission. Your ST-E3-RT is a radio only transmitter and cannot be used to control this speedlite. This flash can be controlled wirelessly by the ST-E2, by another speedlite that has optical transmission function or by an EOS camera that has a built-in flash with optical transmission. You can find a list of compatible models and more details on pages 94-95 of the speedlite’s instruction manual. Here is a link to the manual: Canon.us/fhsrz.
We hope this helps.
@@CanonUSA since the speedlite 470 ex AI can be controlled by another speedlite with optical transmission function, then for that matter can a 600 ex speedlite control the pair of 470 ex AI as off Camera unit?
Is this compatible with Canon EOS RP for the full-auto flash option?
Yes, your EOS RP is fully compatible with the Speedlite 470EX-AI, allowing you to take full advantage of its automatic bounce flash feature.
Hope this helps, Amber!
Is this flash compatible with Canon 5D Mk iii? I'm not sure why when I set to FULL AI.B mode the motorized flash head will simply return to its straight-on position when I press the camera’s shutter button halfway down.
Hi Dee Dee!
The Speedlite 470EX-AI will work with your EOS 5D Mark III. Due to the age of the camera, there are some functions that are not compatible such as AI.B Full-Auto. You are able to use the flash in AI.B Semi-Auto. If you have any question, our technical support team is happy to help at canon.us/ContactYT.
I have the rebel t8i Will this work with it 🙏
Hi, Christian! Yes it will!
@@CanonUSA will this work on the 90D as well
That's a yes for the EOS 90D, too!
Does this work with the 7d mk1?
It sure does!
Is it Comaptible with the Canon M50? Will Canon ever make flash that use Lithium Batteries?
Hi! Your EOS M50 works with E-TTL II flashes including the Speedlite 470EX-AI. Hope this helps!
@@CanonUSA Will the fully auto bounce feature work too??
@@prasannakumar-sunny Yes, it will. Glad we could help!
@@CanonUSA THANKS! That's great news!!
Does this flash intelligently use a wall for bounce, if the ceiling is too high or absent?
Hey canon, i got my 470 a few days ago and i'm happy with it but i have one question: How can i trigger the 470 remotely without having to trigger it with the internal flash of the 80D? I mean, the 80D has a built-in EX transmitter, right?
Do i have to buy a receiver for this to work?
The 470EX-AI has an optical receiver. That means it needs to see the optical transmitter (flash) of the 80D. If you're wanting to use wireless radio, instead of optical, you'll want to use a flash that has the moniker of RT in the model. The 470EX-AI doesn't have RT tech built-in, but relies on optical instead. Remember, this unit is intended to be geared more towards people learning flash photography, not people well-versed in the ins-and-outs of on and off-shoe photography. Hope this helps!
@@CanonUSA Thanks alot :)
What would be the battery life expectancy?
Hi there! Using AA/LR6 alkaline batteries, we were able to achieve anywhere from around 115 flashes on the low-end to 800 flashes on the high-end. We hope this helps!
Appreciate it!
Use 1500d ?
Hi, Gamdani! As the EOS 1500D is not supported by Canon USA, we recommend contacting the Canon company that serves the country or region your camera was intended for. Find them by visiting canon.us/globalsupport and clicking on the map.
Have a great day!
Does it work on Sony cameras
no
Why not this works like a master 😰
It's pitty that it doesn't fully work with EOS 70D :-(
Hi. It does work.
Interesting
Wow!!!!!!!!!
The new 470 is the unfortunate result of using a little tech (and a lot of marketing) in order to differentiate your product rather than focusing on the genuine needs of your customer.
Let's look at the Tech, Marketing and UX for this product.
The tech is a new bounce flash mode. On entering bounce flash mode the camera takes measurements of the subject, the ceiling and then swivels to point the flash head at the "best" bounce angle to illuminate the subject.
Its party trick is to remember the angle so when you switch from holding the camera from horizontal to vertical (and give the shutter a double half squeeze) the flash moves the head in a smooth ballet of technology to point at the same part of ceiling.
The marketing for this tech includes lots of canon and retail ambassador photographers giving short instructional videos of the product in action along with the usual placement in tech and gadget related magazines and websites.
Though the marketing is competent. The videos are pretty cringe worthy the ambassadors are having a hard time portraying that this is a good idea and an unusually high number of thumbs down (the opposite of likes) accompany many of the videos.
And as part of the marketing we must mention the price. It is steep for a flash with this guide number performance.
The UX of the product in use includes the following process; turn the camera on, turn the flash on, enable bounce mode, test set up and wait a moment while the camera takes the measurements, flashing at the subject and then at the ceiling. Take the picture.
The other unusual UX wrinkle is the requirement to double half tap the shutter button to get it to switch from horizontal to vertical flash bounce mode.
It's a big flash. So a poor UX to carry especially for the less dedicated photographer that this flash is aimed at.
And that's before you get to your subject's reaction to you using this flash. Who's first question will be "Did you take a photo?"
Photographer "No it was just the camera setting up"
Subject "Hey your flash is moving"
Photographer "Yes sorry it does that so I don't have to move it with my hand"
So though it works I can't help thinking there is a way simpler and better solution.
People just need to learn how to take photographs using bounce flash.
Bounce flash is not a hard technique. Look at the ceiling and walls, if they are white (ish) you can bounce the flash. Flip up the flash head and point it at the ceiling. A little
behind you works well if you are close, a little in front of you works well if you are further away. Adjust to taste. Ta dah! You just learned bounce flash.
Camera manufacturer manuals are still a bit like computer program manuals from the 90s they list all features but don't lead with the use cases (scenarios) photographers find themselves in. Look at the questions prospective purchasers ask on equipment videos.
Potential purchaser "Could I use this flash to photograph a baby?"
Potential purchaser "Could
I use this flash to shoot an engagement ring?"
Well any experienced photographer (and Canon) know the answer is "of course" you just need to know how to do it.
Could the secret to selling more cameras be a little sticker on the box saying "Take professional flash photos in minutes with a full colour quick start guide included" and "Comprehensive book 'How to photograph anything with flash also inside this box"
What we don't need is this. At least they did not call it AI (Artificial Intelligence.) Oops they called it (Automatic Intelligence!)
Angus Clacher I didn't read much of your drivel as it was a bitter pointless rant. You really need to get a life.
Let's be honest here, people don't want to put in effort and learn anything any more. They want to see the exposure before they capture it, have a million AF points to track a subject and have a camera light enough for a toddler to carry. They don't want to learn exposure, use skill to track subjects or hurt their poor little hands carrying a properly ergonomically designed camera with an adult sized grip. This flash fits the modern camera-user perfectly.
Angus Clacher well i have the flash on my 6DMKII and i can tell you, set the flash on automatice move and you don’t have to tap the shutterbutton twice. The A.I.B-S is perfect in the auto mode so when you walk around the flash is constantly moving.
RUclips Google Hello RUclips Google. I think you need to double tap if you move from Landscape to Portrait. The video clearly show the photographer double (half) tapping the shutter release when he tilts the camera from horizontal to vertical. Do you you have an Insta account where we could see some of the photos you are taking please? Kind regards.
Angus Clacher I can send you pictures on messenger in FB don’t have insta. You can also see it on page 91 of the manual gdlp01.c-wss.com/gds/3/0300029903/01/470ex-ai-im-en.pdf
RUclips Google I look forward to your pictures. The manual makes interesting reading. It seems many of the custom functions (like don't tip the flash beyond a certain point when in auto mode) are trying to defeat what the camera might do in auto mode. It might be better to just use your hand to move the flash head. There is a good example on my insta angus_clacher of the writer John Bird. Kind regards.