Why Luxury Brands Burn Unsold Products: A Marketing Strategy

There’s literally no need to burn unsold products. A smarter approach would be gifting them to celebrities, boosting the brand value and ensuring products don’t go to waste. But that’s just our take-let us know what you think in the comments!
Luxury brands like Louis Vuitton, Gucci, Prada, and Versace burn unsold products to maintain their exclusivity and brand value, as they don’t face financial issues. In marketing, it’s often said that a brand grows when its value increases, usually achieved through smart marketing strategies.
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