Dieter Rams - A brave new world of Product Design

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  • Опубликовано: 9 фев 2025

Комментарии • 50

  • @buzzfunk
    @buzzfunk 2 года назад +31

    I have my parents Braun Atelier Stereo system and its a marvel. Love everything Dieter designs. Clean, ahead of it time design IMO. Genius.

  • @hanzfranz7739
    @hanzfranz7739 Год назад +65

    You know its great design when after almost 70 years your record player still looks fresh and modern.

    • @westelaudio943
      @westelaudio943 Год назад +1

      When there is no 'style', there's nothing to go 'out of style', but a Mr. Rams is not needed in the process, all you need is a box, white paint, and a drill press... And of course the chassis which meant many hours of hard work for several engineers who, of course, neither are even known by name nor did they ever earn more than a tiny fraction of what Mr. Rams did, the phrase "He laughed all the way to the bank" inevitably comes to mind...

    • @fastandcurious
      @fastandcurious 9 месяцев назад

      And yet it is a record player. Because it is only design and not audiophile level quality, it is just a museum piece for the better part of 40 years. It has been out of production for even far longer.
      So the only sustainable part of the record player is the iconic design, not the product.

    • @tortepasti2
      @tortepasti2 7 месяцев назад

      @@westelaudio943 Just because you dont know their names doesnt mean we dont know and you can bet these are wealthy individuals

    • @johannv.d1208
      @johannv.d1208 7 месяцев назад

      @@westelaudio943The idea that you think that “all you need” to design something like an SK-4 is just some white paint and wood; trivialising it, is actually a testament to Rams’ revolutionary design. It appears trivial today because everyone today took some level of inspiration from those designs. This entire concept of modernist “functional” or “industrial” design only barely existed before he did it (ref. Peter Behrens, Wilhelm Wagenfeld) - he took the ideas and ran with them further (and so far that it appears trivial now). To your second point: Rams was actually a big fan of letting design and engineering work together. One needs the other to create a good and successful product. And as pointed out before, while they may not be known by name, Braun became a very prestigious company to design and to engineer for. They were all paid handsomely rest assured. It is in fact pointless to compare design and engineering-even so, it is much more difficult to be recognised in STEM fields as opposed to design, and what you wish to make of that is up to you. I personally believe that design has never seen such a bigger paradigm shift than when Braun and Rams began to work together. That is why he is recognised today.

    • @david_r_munson
      @david_r_munson 5 месяцев назад +1

      ⁠​⁠@@westelaudio943Insanity is thinking Rams' designs have no style.

  • @Anonymous_Pi
    @Anonymous_Pi 4 года назад +142

    Can we take a second to realize how organized all of Dieter's tools are?

    • @Dev1nci
      @Dev1nci Год назад +2

      Yeah I feel like his hair is already neat when he wakes up but he brushes it anyway 😂😂

    • @mrjellow
      @mrjellow Год назад +1

      I live the same way. All my objects are bought with intent and each has 'weight' in my life. It is therefore easy to organize because I do not have random objects floating around and its intent ties it to other objects thus making it worthwhile to organize.

    • @hanmayujiro5036
      @hanmayujiro5036 4 месяца назад

      typical taurus trait that works

  • @ffsnob
    @ffsnob 4 года назад +14

    The video thumbnail alone is already serving me.

  • @roxyagogo0810
    @roxyagogo0810 5 месяцев назад +1

    Never knew about this great designer until yesterday when I came across Braun calculator at a store. It was tiny enough to be ignored size wise, but its extremely simplified design and the combination of colors were enough to tell you whoever designed it is genius.

  • @bananasandbass
    @bananasandbass 3 года назад +49

    These design principles are still found today. Apple, IKEA, Sony,
    Teenage Engineering. Still borrow when doing minimalistic things.

    • @zkdr6278
      @zkdr6278 Год назад +4

      Love teenage engineering. They really bring over his design philosophy with their products.

  • @aravindadevaramane7835
    @aravindadevaramane7835 4 года назад +10

    Thanks for this beautiful video

  • @pareshdeshpande7292
    @pareshdeshpande7292 3 года назад +16

    Even the room he is sitting in has that vintage Braun aesthetic

  • @mm76.9
    @mm76.9 Год назад +6

    An absolute legend. Very inspiring.

  • @aperture147
    @aperture147 4 года назад +42

    So this is the root of all John Ive design?

    • @pritsie
      @pritsie 4 года назад +15

      He was a great admirer, yes

    • @Dev1nci
      @Dev1nci Год назад +2

      Yeah totally undigested 😂😂😂 literal copy and paste.

  • @eduardomautner9075
    @eduardomautner9075 Год назад +2

    What is the name of the soundtrack?

  • @yasin040190
    @yasin040190 3 года назад +2

    Great interview 😎👍

  • @mihailmilenkov6223
    @mihailmilenkov6223 2 года назад +3

    what is the background soundtrack called - or its genre?

    • @KM-bl3vy
      @KM-bl3vy Год назад +3

      I don't know the musician but that sounds like minimalist modular synth but it could be anything.

    • @mihailmilenkov6223
      @mihailmilenkov6223 Год назад

      @@KM-bl3vya bit like the furniture nobody knows where it’s coming from

    • @samuelthiex
      @samuelthiex Год назад +1

      like glitchy minimalist synth ambient? kinda aphex twin esque

    • @ewan8636
      @ewan8636 Год назад

      IDM

    • @eypxmwgovmifuon7808
      @eypxmwgovmifuon7808 Год назад

      @@ewan8636 Thank you for introducing me to a totally new genre of music 🤙

  • @JoePeterson-pw8kv
    @JoePeterson-pw8kv 6 месяцев назад

    why is the sound track so horrible with big loud noises?

  • @ようかん-e3b
    @ようかん-e3b 3 года назад +2

    0:24
    "ディーターラムス様" Japanese label

  • @imanfrancisco
    @imanfrancisco 4 года назад +13

    If he was asked to do a newspaper design, I wonder how he would approach it. :-).

  • @dunsbroccoli2588
    @dunsbroccoli2588 Год назад +5

    He's quite Japanese.

  • @stefan-bayer
    @stefan-bayer 2 года назад +1

    Role Model

  • @terrystrong9787
    @terrystrong9787 Месяц назад

    He can rip on anything he wants

  • @AxViki
    @AxViki 4 года назад +1

    nice

  • @andrewsmactips
    @andrewsmactips Год назад +5

    A video about clean, clear, crisp, design - shot, and then manipulated to look drab muddy, out of focus and hard to hear.

  • @salamista
    @salamista Год назад +2

    The audio is so low, I can't hear anything he's saying and the subtitles are garbage

  • @vibsmith555
    @vibsmith555 4 года назад +4

    i thought he is a historical figure

  • @marcv2648
    @marcv2648 3 года назад +10

    His house is designed in the style of an accounting practice located in a strip mall.

    • @JScarper
      @JScarper 6 месяцев назад +2

      Alternatively, the people who design accounting practices located in strip malls (in the US, because of course this is an USA phenomenon) co-opted the aesthetic without the context

  • @alejandromateus7428
    @alejandromateus7428 3 года назад

    Test

  • @M15Taka
    @M15Taka 3 года назад +5

    OMG he just ripped on 60s muscle cars 😁

    • @teppo9585
      @teppo9585 Год назад +2

      I think his point was about them changing style every two years. He prefers longevity in style.