This is what im saying its always some type of tricknology in the music business why would think that some of the nicest rappers don't get what they deserve and get played and not pushed to the fullest extent...
Business As Usual was my introduction to EPMD and Erick Sermon. Then I tuned into Def Squad's Redman and Keith Murray and all of Ericks productions if I could find them. Mid to late 90s I was always pointing to Erick having his own original sound and style, putting him on top of my producer's fan list. Man I love E Double and them. And thanks for these talks, E, appreciate it. Bless from Holland! MUDDY WATERS 2 MAN COME ON
Agreed. No gossip base interview. Real talk about the business in rap music. I know people hate on Esso but if you just listen to him sometimes instead of thinking you’re better than him you understand that he knows what he’s talking about when it comes to music management. And is really respected by his peers.
Keith Murray Mother died from Aids, his sister was born with the virus also died from it, That man is fighting multiple demons. I hope he seek professional help and get back on his feet.
E be so quiet, so it be like when he speaks, you listen, didn't know about this plat but when I saw guest EDub, had to tune in, this was an eminence, show and didn't know about the other guys but they were well educated and experienced in this thang, like it was a sports show but all about the music bizz industry, got my attention and subscription, my suggestion is bring E on as part of the crew, seemed y'all all got along so good, for my love of the culture imma give y'all one , just gimme a credit, Bussines Always
Embarrassed on their end, not cash money end. universal never thought that that deal would go on and make as much money as it did. They thought cash money, and Southern rap was a flash in the pan. give them the upfront money now because it won’t last and then they’ll come back and renegotiate is the thought process of universal at the time.
Erick Sermon the only person talking the real business about tiktok. Those streams don't count for ish. Spotify 0.003 to 0.005 is about 1,000 times more valuable than what tiktok pays. Tiktok is trash!
Love the show great episode which shack actually said he learned from a billionaire he said take 100 split it in half put that half in the bank take the other half split that in half and put half of that to the side. Don’t touch that in that quarter that’s left over ball out with that.
BANARD WAS THE TRUTH I MET HIM AT THE UNIVERSAL BUILDING HE WAS GOING YO MEET SAL AT UNIVERSAL WHEN HE FINISH THE MEETING HE TOKD SAL YO SAL THESE MY PEOPLE FROM JERSEY FROM YHST CO-SIGN SAL BROUGHT US IN FOR A MEETING WE GOT BUMP INFRONT OF ALOT OF GROUPS THAT DAY SALUTE BANARD FOR THAT PUSH👈🏿👇🏿💪🏿👆🏿
Please tell Eric Sermon they sold millions of records in Africa especially Nigeria, Ghana and South Africa. Your record companies must have been hiding those African money off you guys. I followed all your music and became a popular rapper using all your instrumentals. It's shocking you guys didn't know about the money your record companies were making in Africa. We were buy tapes and CDs heavy in Africa.
Eso is wrong. If UMG is still going to pay they artist trash because they been getting trash, why would the artist stay on UMG? That's one platform trash vs multiple platform trash. You better off getting paid from multiple platforms if the one still going to pay you trash. In this day and age everyone- especially the major artists on UMG- can all go the Ryan Leslie direct to customer route. If UMG don't intend to pay the artist like they said was the reason for removing the catalog from tik tok, they need to be really careful because they need the artist way more than the artist need them.
Yeah yeah that sounds good and Ryan Leslie has been on platforms talking about what he's doing for his music but people tend to try to always downplay what are people say
No disrespect we all know warren g saved dej jam in 94 with regulate the g funk era. It sold 5 million at the time. No redman erick sermon or def squad album saved def jam
Eric Sermon barely interview and dropping unsung jewels, and these two loud mouths were cutting him off, interrupting him, and doing a gang of goofy ass laughing. Terrible hosts.
Listen! I respect what you Guys are doing but I don’t respect what you said about being with the best. Cos in order to be with the best you have to sell out and you’ll be owned forever.
This is a conversation my dude. This is not gossip base. They having a conversation about the music industry. An Esso is really was in the offices making decisions and management. E. double wanted to do the podcast because he respects Esso. And says so at the end. And ask to come back and do a part 2.
come clean this was better than MEO interview & i enjoyed that one also when it dropped. They definitely get their guests to share a different perspective than math & co.
Erick Sermon is an icon 🔥
Excellent episode fellas. We need a part 2. Shout out to Erick Sermon and Bagfuel.
This is such an entertaining interview man. Erick Sermon is one of them ones man. Knowledge pure from Hip Hops legends
I couldn't wait for this one!!!!!!
'I'M THE HIP HOPPER .. PLUS THE SHOW STOPPER .. DOWN WITH MD .. YEAH .. THE MICROPHONE DOCTOR' ..
One wrecks
The other destroys
And if you think ur ready to mess?...
‘One Kills the other destroys and if you think you wanna mess? Kill the noise’
This is what im saying its always some type of tricknology in the music business why would think that some of the nicest rappers don't get what they deserve and get played and not pushed to the fullest extent...
Search for the mako - throw your hands in the air(remix)and get that sick Erick sermon part on that beat.!🔥🔥🔥
A lot of jewels in this episode
Rest in Power to Erick Sermon's Mother 🙏 👑
Excellent podcasting here. Erick Sermon has Jewelz fo Eons. Its great to hear da feedback from esso on da inside knowledge in this Business
This platform is definitely blossoming
If they continue this exact type of content its going all the way up!
I will be on this show soon
@@hiphopanalyst good luck, wish you the best
@@VisionItTv thanks for the support
The Green Eyed Banded They Can't Stand It... He's Him & Always Will Be
Business As Usual was my introduction to EPMD and Erick Sermon. Then I tuned into Def Squad's Redman and Keith Murray and all of Ericks productions if I could find them. Mid to late 90s I was always pointing to Erick having his own original sound and style, putting him on top of my producer's fan list. Man I love E Double and them. And thanks for these talks, E, appreciate it. Bless from Holland! MUDDY WATERS 2 MAN COME ON
Can listen to E all day. Dropping gems.
The pace of this interview was great. This was so good y’all
I agree, I am watching it for the 3rd time thus far 😂
Great interview!!! 🔥🎧🔥
Erick Sermon broke down a part of a 360 I thought I would've never heard before. Dope 🫡
30 minutes in and the BEST INTERVIEW OF 2024…💎
Agreed. No gossip base interview. Real talk about the business in rap music. I know people hate on Esso but if you just listen to him sometimes instead of thinking you’re better than him you understand that he knows what he’s talking about when it comes to music management. And is really respected by his peers.
Big gems in this interview right here!🎉🎉🎉🎉❤
Gems 💎 after Gems 💎
Came for the intro, Stayed for the info!🎉🎉🎉🎉
Peace and this is one of my favorite MCs. Very underrated Beat maker 👏 I am here for the culture
Dope conversation 💯
This was a dope one Gentlemen…. Salute 🔥🔥🔥🔥🔥🔥🔥🔥🫡
Dope interview guys!
great interview yall. hardwork pays off
Another great episode!
This was a fire interview
fire interview job well done 🔥
Loved seeing a legend! Answers got interrupted a lot. Still appreciate y’all brothers though! 1❤
The production on Deathrow with e double would be crazy 🔥💪🏾💯🙏🏾
Good interview fellas 👊🏿
Keith Murray Mother died from Aids, his sister was born with the virus also died from it, That man is fighting multiple demons. I hope he seek professional help and get back on his feet.
My hero in music
Shout Out to The Green Eyed Bandit….One of my favorite rappers of All time
so happy for yall
Listen to Ericks second album what him and co producer Rockwilder did on that is 🔥..one of the best production teams and produced albums ever.
This interview was refreshing and alot of jewels being dropped
Yo!!!...hardest part having too hear is Def Squad grew apart.
if Dame didn't visually document things, NO ONE would've believed him
this 4k looks insane. i feel like they sitting in my kitchen
…Thank Spaceghost
❤A real legend NYC
Dope conversation my question is are you in support of DRES joint action law suit. Against streaming If not why?
He didn’t leave Benard out ESSO, He said Benard in the beginning saying he took the song…
EPMD my all time favorite group
Great interview! Doesnt seem like an interview. Just 3 brothers having a conversation about hip hop. Great video clarity also.
Yes! I started thinking I was the only one who noticed. Just sitting around and just talking.
@@DLOOT11 yeah man I like stuff like that
E Dub Always A Great Interview....He Needs A 3Hour Sit Down With Someone To Drop All The 💎 💎 💎 Gems
E be so quiet, so it be like when he speaks, you listen, didn't know about this plat but when I saw guest EDub, had to tune in, this was an eminence, show and didn't know about the other guys but they were well educated and experienced in this thang, like it was a sports show but all about the music bizz industry, got my attention and subscription, my suggestion is bring E on as part of the crew, seemed y'all all got along so good, for my love of the culture imma give y'all one , just gimme a credit, Bussines Always
Dope
25:40 pay attention 💯
Knowledge isn't free cause you still have to pay attention
I bet just a one on one convo with Eric and esso take all day lol
Good point, Esso. Mike probably did tell Jay something like that.
Inerview hella official
Universal is not embarrassed by Cash Money deal. Universal built an office in their building for Cash Money. Collaboration
Embarrassed on their end, not cash money end. universal never thought that that deal would go on and make as much money as it did. They thought cash money, and Southern rap was a flash in the pan. give them the upfront money now because it won’t last and then they’ll come back and renegotiate is the thought process of universal at the time.
just. legendary. 🤓
Universal is making a big mistake. Not being on TikTok is idiotic.
E The King - The Legend
Def squad
🔥💪🏾
Erick Sermon the only person talking the real business about tiktok. Those streams don't count for ish. Spotify 0.003 to 0.005 is about 1,000 times more valuable than what tiktok pays.
Tiktok is trash!
This was waaaay better than the MEO interview, Chemistry was better.
Legends
These guys are necessary
this is that 4:44 talk
Culture🙌🏾
Love the show great episode which shack actually said he learned from a billionaire he said take 100 split it in half put that half in the bank take the other half split that in half and put half of that to the side. Don’t touch that in that quarter that’s left over ball out with that.
Tommy Gunn R.I.P Def Squad 🙏
Camera Quality is A1 S/O to Ghost
Fax, SP8 is slept on
ESSO TELL US THE SAME STORIES AND WHAT YOU DID AGAIN 😂
Tru 🐐
🔥🔥🔥🔥🔥
They tried to sign Kane too
The Green Eyed Bandit
🔥
Nice 👍
So much talent was around E. He needed to sign them guys but he was too focused on his own crew.
classic
BANARD WAS THE TRUTH I MET HIM AT THE UNIVERSAL BUILDING HE WAS GOING YO MEET SAL AT UNIVERSAL WHEN HE FINISH THE MEETING HE TOKD SAL YO SAL THESE MY PEOPLE FROM JERSEY FROM YHST CO-SIGN SAL BROUGHT US IN FOR A MEETING WE GOT BUMP INFRONT OF ALOT OF GROUPS THAT DAY SALUTE BANARD FOR THAT PUSH👈🏿👇🏿💪🏿👆🏿
Please tell Eric Sermon they sold millions of records in Africa especially Nigeria, Ghana and South Africa. Your record companies must have been hiding those African money off you guys. I followed all your music and became a popular rapper using all your instrumentals. It's shocking you guys didn't know about the money your record companies were making in Africa. We were buy tapes and CDs heavy in Africa.
Facts
"Snake oil deals" man always preyed on the young 🤨
Eso is wrong. If UMG is still going to pay they artist trash because they been getting trash, why would the artist stay on UMG? That's one platform trash vs multiple platform trash. You better off getting paid from multiple platforms if the one still going to pay you trash. In this day and age everyone- especially the major artists on UMG- can all go the Ryan Leslie direct to customer route. If UMG don't intend to pay the artist like they said was the reason for removing the catalog from tik tok, they need to be really careful because they need the artist way more than the artist need them.
Factoid!!!❤
Yeah yeah that sounds good and Ryan Leslie has been on platforms talking about what he's doing for his music but people tend to try to always downplay what are people say
Esso with with Sherpa Nike tech
How does Erick look this young? I'm 15 years younger and I look like shit. lol
How you try to downplay Deborah Mannis Gardner
No disrespect we all know warren g saved dej jam in 94 with regulate the g funk era. It sold 5 million at the time. No redman erick sermon or def squad album saved def jam
Eric Sermon barely interview and dropping unsung jewels, and these two loud mouths were cutting him off, interrupting him, and doing a gang of goofy ass laughing.
Terrible hosts.
secondpayback....
Came here to hear Eric Sermon. All I can hear are these two! . I'm out!
Listen! I respect what you Guys are doing but I don’t respect what you said about being with the best. Cos in order to be with the best you have to sell out and you’ll be owned forever.
Esso talked too much. Are you being interviewed Esso?
This is a conversation my dude. This is not gossip base. They having a conversation about the music industry. An Esso is really was in the offices making decisions and management. E. double wanted to do the podcast because he respects Esso. And says so at the end. And ask to come back and do a part 2.
U guys seem like your struggling for creativity. lol seems like your just doing all the guests Math already did
Is Math show still going? Since Champ left he only uploads old clips now. In my opinion these guys are doing a great job with guest selection.
Wow this some hater comment lol
Bag Fuel is winning 💯
U seem like you need to shut the hell up
come clean this was better than MEO interview & i enjoyed that one also when it dropped.
They definitely get their guests to share a different perspective than math & co.
Top 5.... All day long... Check the résumé.... Icon 👑💯🎤🎹🪘🎵🎶🎼👑💯
🔥🔥🔥