How to set up Instagram Follower Ads: Full guide for beginners

[@hughjamesrobinson]

Just released: Get the IG Ads playbook - www.mvrkmarketing.com/ig-ads-playbook

[@thebossgoat115]

Great video!

[@hughjamesrobinson]

Thanks!

[@steveniannelli2756]

Is the boost post and ads manager traffic campaign and optimising for instagram followers the same thing?

[@hughjamesrobinson]

yeah, in ads manager you can select the objective to be instagram page visits, which is the same. Ads manager just gives you alot more to work with when it comes to testing, and scaling

[@steveniannelli2756]

@hughjamesrobinson how do u find the quality of visitors to be like for insta profile visits? What pct actually follow u after visiting page ?

[@hughjamesrobinson]

It's all dependant on your creative, but i usually see about 25% page visits to followers@@steveniannelli2756

[@thebossgoat115]

What's the average spend to get 1 follower?

[@hughjamesrobinson]

Varies depending on the niche, around $1 B2C, $2B2B is a good KPI to aim for