Designing 15 Logos in 15 Minutes

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  • Опубликовано: 10 авг 2021
  • dee's NUTS!!!!! stranger's THINGS?!! you guys are so funny, enjoy this disaster lmao
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    Shot on Canon 77D, 18-55mm lens
    Edited in Adobe Premiere Pro by Matty
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    Music by gaptooth
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Комментарии • 432

  • @RaiCar1005
    @RaiCar1005 2 года назад +1173

    I love how they were like “you guys get synergy” and then it’s deez nuts

    • @KelLauren
      @KelLauren  2 года назад +65

      synergy!!!!!!!!

    • @aissanougba1966
      @aissanougba1966 2 года назад +10

      yoooo, i got an idea rai car -> rai's car (race car) for like a race car shop

  • @JacobZiggy
    @JacobZiggy 2 года назад +940

    Not only was the designing impressive but the arsenal of fonts you have in your brain is bonkers lol awesome job!

    • @KelLauren
      @KelLauren  2 года назад +138

      im 50% fonts, 50% beatles trivia

    • @mkrosoftpaint
      @mkrosoftpaint 2 года назад +6

      @@KelLauren mood. ur amazing loooool

    • @mpower9336
      @mpower9336 2 года назад +2

      Truly

  • @idletalker
    @idletalker 2 года назад +171

    SCREAMING at the “this is camp” segment

    • @KelLauren
      @KelLauren  2 года назад +16

      did someone say camp?

  • @MattColbo
    @MattColbo 2 года назад +692

    A lotta young freshmen gonna be seeing that original “this is camp” logo in their intro to marketing textbooks a few years from now I bet

  • @mochidiary
    @mochidiary 2 года назад +147

    38:20 THE FINAL LOGOS LEFT ME SPEECHLESS!!!! MY HEART BEATS SO FAST THE ENTIRE LAYOUT!!! ❤❤

  • @danijelpinn9364
    @danijelpinn9364 2 года назад +91

    Them using Comic sans as the commentary font is killlliiinggggg me. Idk why it's just adds comedic spice

  • @jeremysistrunk3742
    @jeremysistrunk3742 2 года назад +141

    After listening to the brand names in the beginning, I just realized. I wanna do something like that for my personal brand, I thought the stogy kinda professional sounding name would be cool but these names are so golden it has completely inspired me.

    • @888records
      @888records 2 года назад +1

      It can work well depending on what your company is

  • @sweetnothingscreative
    @sweetnothingscreative 2 года назад +466

    I actually LOVED how you had "The Gay Agenda" all wibbly-wobbly. The "The" off to the right, "Gay" just off to the left of that, and "Agenda" kinda centered below Gay. There is nothing straight about how it was set up in that moment and I loved the congruency of that.

    • @KelLauren
      @KelLauren  2 года назад +64

      ok so true

    • @sweetnothingscreative
      @sweetnothingscreative 2 года назад +19

      okay I wrote that before I saw the final product and clearly the final part is not how I wrote it above, but it's still off-kilter instead of left justified/centered so... fuck ya I love it

  • @Stormaggedonx
    @Stormaggedonx 2 года назад +130

    the struggle on the last logo gives me big “me during finals” energy
    I felt that

  • @aamandazittlau5505
    @aamandazittlau5505 2 года назад +311

    I’d love to see a full brand design for Dee’s Nuts. I think it’d be super cool!!
    Also I really appreciate the cursor circle. It really helps me as a young designer still learning a lot of illustrator’s features

    • @DesignCultureNow
      @DesignCultureNow 2 года назад +2

      Might have to do this myself 🤣

    • @sirlyteguhfirdausi6833
      @sirlyteguhfirdausi6833 2 года назад

      how the cursor circle will benefit you actually?

    • @lizzadactyl
      @lizzadactyl 2 года назад +4

      There actually is a company called dees nuts I see them in the gas store all the time! Lol 😂

    • @ronaldoribas418
      @ronaldoribas418 2 года назад

      plss

    • @JadamSponj
      @JadamSponj 2 года назад

      Welven Da Great should be the spokesman for it.

  • @ansleythomas2366
    @ansleythomas2366 2 года назад +51

    Is this what people feel like when they are watching sports? I was like go go go! Such a fun video idea. Also giving me flashbacks to last-minute design edits before deadlines. :)

  • @nataliaivonica3488
    @nataliaivonica3488 2 года назад +231

    I looooove how on the moonlight diner's finished design the "oo" looks like eyes looking at the moon

    • @ashleyl2395
      @ashleyl2395 2 года назад +43

      i thought they looked like two crescent moons, i didnt even think of that!! both interpretations are so cute and perfect :,)

  • @josefadiaz
    @josefadiaz 2 года назад +74

    for a part 2 you should do Harry's Tiles for a funky or vintage tile company!!!

  • @Shannongaardbo
    @Shannongaardbo 2 года назад +22

    These are all so freaking awesome, but I can't tell you how much I desperately NEED the final design for "The Gay Agenda" as a sticker/phone case. I'm actually obsessed. How are they this talented? Literally only took them a minute... Kel is a different breed I swear hah

  • @amyaa16
    @amyaa16 2 года назад +52

    the first four were going so well and then the last one had me DYING omg this vid was great Kel! and I LOVE the final logos!

  • @bums1491
    @bums1491 2 года назад +115

    Hey Kel! you should do a random colour palette challenge where you let the colours inspire a brand design!

    • @KelLauren
      @KelLauren  2 года назад +36

      alexis with the good ideas

  • @alexasunshine83
    @alexasunshine83 2 года назад +116

    okay, random, but I love your eye makeup ❤️ looks so good with your hair!

  • @Momo-zs2gy
    @Momo-zs2gy 2 года назад +24

    I thought the 1min Fun-Gus logo was very impressive!

  • @marissahaas257
    @marissahaas257 2 года назад +17

    the finished ones are so cute!! i really love the arch in the phoebe bridgers one + that you also had an arch in your poster for her. such a neat little callback (idk if that was intentional or not, looks cool either way!) also this is camp! is so fun. i love the vintage vibes of tailor swift. :) this was such a fun video!

  • @frontsaint
    @frontsaint 2 года назад +23

    seeing you doing the this is camp! design was the most hilarious thing that i've seen in this whole year, i'm weak

  • @sarahnade.8057
    @sarahnade.8057 2 года назад +13

    I have been teaching myself graphic design and your channel has been a Godsend Kel! You are so inspiring and your work is so aesthetically pleasing. I love the logos you came up with in this video!

  • @gormaline1024
    @gormaline1024 2 года назад +46

    This could be helpful to do when coming up with a lot of ideas for a logo. Do a bunch of vastly different logos in under minute then see which ones stick

  • @iakopatton
    @iakopatton 2 года назад +48

    the “cool idea in question” part has me dying

  • @Vidik_matveyev
    @Vidik_matveyev 2 года назад +14

    The earth, wind, fire is the best for me. You're great!

  • @laurabaertschi3703
    @laurabaertschi3703 2 года назад +104

    I liked this video a lot!! Maybe next time you can do a 1 minute, 10 minute, and 100 minute logo to see how a logo can evolve when you have more time to play around with it :)
    Also love the background music in your vids. Keep up the sick work!

    • @bokunokintama5523
      @bokunokintama5523 Год назад

      This is a great idea for a video.!
      I hope she sees this comment and uses it ...😊

  • @jellogirl2010
    @jellogirl2010 2 года назад +29

    I designed a logo for a midnight diner my friend and I came up with this past winter while I had Covid because I couldn't sleep. Except we called it Insomniac Diner, for all the people who can't sleep to frequent in the wee small hours of the morning.

    • @300blackcats
      @300blackcats 2 года назад +1

      i love this

    • @smada9711
      @smada9711 2 года назад +5

      There's a cookie place in GA that's called Insomnia Cookies in college towns lol. They make cookies and baked goods and deliver them until 3am.

    • @jellogirl2010
      @jellogirl2010 2 года назад

      @@smada9711 I didn't know that. That's so cool. I figured a midnight diner wasn't anything new, I just love how it seems to be popping up more this past year.

  • @Kattaccino
    @Kattaccino 2 года назад +51

    Omg. My mom asked me to design a logo for her new business idea last night and I was like "I'm not a graphic designer but I'll try my best" and here you are with 15 logos in 15 minutes 😭 I really wish I went to art school rn. Hahah

    • @user-wz9sq7ny1d
      @user-wz9sq7ny1d 2 года назад +2

      Hey, if your mom can't afford a designer, i can try to help you with logo for fun, i have some experience in graphic design, so, if you interesteg, write me in dm on insta @mrewz

    • @hamzashafqat6945
      @hamzashafqat6945 2 года назад +2

      Im a graphic designer. I can help you design a logo for your mom's business.

    • @Kattaccino
      @Kattaccino 2 года назад

      @@user-wz9sq7ny1d aww thank you so much! That's so kind of you. She was looking at using Fiverr to build out the idea I proposed but I really appreciate it 💕 l'll definitely check out your insta!

    • @Kattaccino
      @Kattaccino 2 года назад

      @@hamzashafqat6945 you're so kind! Thank you for the offer. She's a bit limited on funds and will probably end up looking for someone on Fiverr, but I would love to check out your work if you have a website or Instagram

    • @BrOwnShOesFunNyGuy
      @BrOwnShOesFunNyGuy 2 года назад

      @@user-wz9sq7ny1d ,

  • @cheesegavioli
    @cheesegavioli 2 года назад +8

    Only Kel could manage to turn a 15-minute challenge into a 40-minute video 😂 no complaints, I'm just in awe

    • @KelLauren
      @KelLauren  2 года назад

      im VERY talented in many ways..

  • @astro_funky13
    @astro_funky13 2 года назад +23

    Your videos light such a fire under my ass... I have been graduated for a little over a year with a Visual Communication Design Bachelor degree and have been working in a mundane, plug-and-chug graphic design position and your vids always inspire me to keep honing my craft. Love you, Kel!

  • @emilyrcollard
    @emilyrcollard 2 года назад +13

    I would loveeee to see you spend more time on these!! Would be great to see how you would develop the designs further!!! Would also love a part 2 as well!!!! xxx

  • @Sasha_zhiva
    @Sasha_zhiva 2 года назад +23

    oh my GOD they look stunning. The final logos look amAZING
    also your chaotic stress-fueled creative process is really entertaining 😊

    • @takoshihitsamaru4675
      @takoshihitsamaru4675 2 года назад +1

      "The final logos look amAZING"
      Seriously? I mean, she's damn good at what she does (based on her other work), and to even attempt this takes ballz. While clearly some of these are decently passable, I think it's a bit overkill to say "amazing", don't you?
      ....Are you a design client, by chance?

  • @berg11199
    @berg11199 2 года назад +7

    Okay I was literally so stressed the whole time. Maybe 5 mins next time? Haha. I really love this idea of making logos out of clever brand names from your viewers. Heck I’d love to even see more fleshed versions like w brand packaging and everything.
    I’m literally in LOOOOOVE w all of the final logos!! You are so talented. I think Earth Wind and Fire is my fave.

  • @elie8680
    @elie8680 2 года назад +15

    Stangers things is by far the best one, I laughed so hard at that one 😂

  • @magsfrancis
    @magsfrancis 2 года назад +17

    You should do a full mock brand design for Strangers' Things or This Is Camp!

  • @tiagosobral7139
    @tiagosobral7139 2 года назад +4

    The final logos are sooo good!!! I'M OBSESSED

  • @heidi-so2ds
    @heidi-so2ds 2 года назад +6

    LOVE the color combos of pablo’s ice cone bar and tailor swift!! and i like how you used a punisher themed color palette for phoebe bridges

  • @buttcheeksguy
    @buttcheeksguy 2 года назад +3

    the earth wind and fire pizza logo at the end WAS CHEF KISS makes me speak italian ciao

  • @henriquejambu
    @henriquejambu 2 года назад +1

    The final logo for Earth Wind and Fire really sent my spirit to the moon and I haven’t been able to get him back cause it’s just so good, I’m in love

  • @jellyramos
    @jellyramos 2 года назад

    gdi i adore all the content you put out--give us everythingggg 😫👏🏼 so many designers try to give off the one hundred percent polished all the time feel, but you're always so fun, real, and down to earth!

  • @izamartian90
    @izamartian90 2 года назад +4

    i have to call out a typo lol. it's "au" in MilkwAUkee not "ua"

    • @KelLauren
      @KelLauren  2 года назад +2

      IM SORRY IVE NEVER WRITTEN THAT WORD IN MY LIFE

  • @loonarloops
    @loonarloops 2 года назад +9

    omg i’m so impressed by how quickly you managed to make this video 😳 i feel like you just posted the ig poll yesterday!

  • @pedroalamorim7153
    @pedroalamorim7153 2 года назад +1

    I looooved watching this!! Our design languages are so different and I love watching your process. It does inspire me a lot to push me out of my stylistic choices. The final logos are gorgeous!!!! The Earth, wind and Fire one is my favorite

  • @nezbut7
    @nezbut7 2 года назад

    my fave “most improved” (from 1min to final hehe) are tailor swift and earth wind and fire but THEY R ALL SO GOOD!!! this vid was so good to see how u work on ur feet to actually build these logos, but ur prep behind the scenes to ideate these is shining too!!

  • @Ouihaugh
    @Ouihaugh 2 года назад +8

    loved this video kel, like always! if you do a part 2 (which i really want to see) maybe put a stopwatch in the corner during editing so we can see how much time is left.

  • @pascale.lefebvre
    @pascale.lefebvre 2 года назад +1

    The little moon in the o of ''Moonlight'' makes me happy.

  • @rudizine5488
    @rudizine5488 2 года назад +4

    From the title I thought you really did design 15 logos in 15 minutes and I thought "damn, she must be a pro. I can never do that.." but watching you work made me realize that you're real and I liked it more than if you would have actually fully designed 15 logos. That was fun :)

  • @emmagrace289
    @emmagrace289 2 года назад +7

    The Earth Wind and Fire final logo is so goddamn brilliant 🔥
    I would love to see your warm up sketches in another video

  • @ignacioroussy246
    @ignacioroussy246 2 года назад +1

    The "Fun Gus" one was reaaally good

  • @annabel_182
    @annabel_182 2 года назад +2

    the o's in moonlight are so cute! they look like eyes!

  • @rachelautumn7866
    @rachelautumn7866 2 года назад +4

    Omg!! Pausing this video to do the challenge and come back to see what you come up with. These ideas are so cute 💕

  • @Kaylee-nn5ud
    @Kaylee-nn5ud 2 года назад +3

    I absolutely love your videos. Thank you for all this great content!!

  • @JNP37
    @JNP37 2 года назад +1

    I wasn't expecting this to be as funny as it was, and it made me love it even more. Love the challenge and I'm glad you posted the final products as well.

  • @fabdemetria
    @fabdemetria 2 года назад +3

    Aw thank you for picking my suggestion! (the earth, wind & fire one)

  • @maeganrae
    @maeganrae 2 года назад +1

    Not gonna lie, i've learned so much in this video alone than in my Logo design class at my uni. I love your content Kel! Keep on going!

  • @ZZZZZZZZZZZZZZZZZZZZZZZZ608
    @ZZZZZZZZZZZZZZZZZZZZZZZZ608 2 года назад +17

    What are your thoughts on the relationship between graphic design and accessibility? Especially radical graphic designs are quite hard to read sometimes. Is it something you take into account, or do you think that it's a trade-off for creative freedom?

    • @KelLauren
      @KelLauren  2 года назад +31

      since design is still an art form, not all of it has to be or will be legible or easy to decipher even. accessibility is important when it comes to sharing information that is intentionally informative, helpful, or a call to action. web and app design is where accessibility is super important bc people of different abilities will use your app to gain info, etc. some of my work is off the walls bc not everything is meant to be read, while some things that include information that needs to be read, will be designed as such!

  • @Thelazygato
    @Thelazygato 2 года назад +7

    I’m only 5 minutes in but I can’t get FUN GUS BUS 🚌 out of my head 😂

    • @KelLauren
      @KelLauren  2 года назад +1

      vroom vroom lets ride

  • @polarbear1403
    @polarbear1403 2 года назад

    i vibe w each and every one of these?? basically anyth kel makes

  • @aimaljawaid
    @aimaljawaid 2 года назад

    this was so fun to watch i keep going back to look at the final results its all so pretty ahh!!

  • @shparto1118
    @shparto1118 2 года назад

    Been holding off on watching this & constantly getting it recommended. Now, to say I'm blown away is an understatement... This humbled me so much

  • @VivianBelieberAlways
    @VivianBelieberAlways 2 года назад +1

    Thank you so much for making this video!! Ive been so rusty and im working on a logo and i have been stuck...this helped so much getting creative again.

  • @thickboynextdoor
    @thickboynextdoor 2 года назад +2

    Please do more it's cool seeing people go through the same Design thoughts and panicking over a logo 😂✨✨✨✨

  • @gabrielaniero8265
    @gabrielaniero8265 2 года назад

    omg this video was SO fun! I can't stop laughing at strangers' things lmao! the designs turned out AMAZING I'm really glad to see them, you're incredible Kel 😍

  • @abbeycoleee222
    @abbeycoleee222 2 года назад

    loving the vintage vibes from the final ones ! also thx for new fonts options :)

  • @caitlyncannon7859
    @caitlyncannon7859 2 года назад

    the final logos are amazing but honestly the 1min logos are still really impressive! My personal fave is moonlight diner

  • @amywood6208
    @amywood6208 2 года назад

    DYING laughing at the struggle bus that was "This is camp"... I will honestly come back to that clip any time I'm struggling to make my 'cool' concept happen

  • @CatieMaria
    @CatieMaria 2 года назад +1

    24:14 [screaming at my screen] YOU SWITCHED THE A AND THE U

  • @ninjaturtles12121
    @ninjaturtles12121 2 года назад

    oh kel you are so hard on yourself!! you are exceptionally talented and very good at your art please know that!!

  • @delwelke6023
    @delwelke6023 2 года назад

    i was geeking over those final products ugh ur mind

  • @karneasada8140
    @karneasada8140 2 года назад

    the finished logos were all SOOOO GOOD !!!!

  • @biankayungu3124
    @biankayungu3124 2 года назад

    Wow!! Those final designs are amazing 😍😍 actually obssessed. Great job :))

  • @heidi-so2ds
    @heidi-so2ds 2 года назад +7

    haven’t seen the final versions yet but the industry plants logo reminds me of subway
    edit: i take it back kel the finished logo looks great

  • @liz-c39
    @liz-c39 2 года назад +3

    ‘Looking camp right in the eye’

  • @nannybells
    @nannybells 2 года назад

    love the final logos and the colors you chose!

  • @buttcheeksguy
    @buttcheeksguy 2 года назад +12

    i think you should have had the type and fonts readily written and picked since those are things that take up time and that are things you have to do anyway.
    but dont be hard on yourself, you did great ITS A MINUTE good good kel!

  • @UTAUKorosuneAi
    @UTAUKorosuneAi 2 года назад +1

    The suggestions were so stupidly funny 😭😭 I'm sobbing

  • @unamoozed
    @unamoozed 2 года назад

    i love all the finished logos omg especially the you belong with me one

  • @By_Ash_Away
    @By_Ash_Away 2 года назад

    I am obsessed with the concept for the bridges logo!

  • @AkshayParmarkingofdiamonds
    @AkshayParmarkingofdiamonds 2 года назад

    really cool seeing ur 1 min logos and ur final ones. Love the Moonlight one!!

  • @yara9143
    @yara9143 2 года назад

    So so so so so good!! Thank you for doing this, really enjoyable and honestly a good inspiration 😍

  • @lucyerazo1597
    @lucyerazo1597 2 года назад +7

    Omg the thumbnail, you're the cutest 💛💛

  • @heidi-so2ds
    @heidi-so2ds 2 года назад +4

    top tier editing!! the comic sans commentary, the karlie kloss camp disaster, SARAH PAULSON

  • @Stormaggedonx
    @Stormaggedonx 2 года назад +3

    6:54 when I tell you I SCREAMED

  • @judefontenelle
    @judefontenelle 2 года назад +1

    the this is camp squiggle was hilarious kel thank you

  • @onekawaiibento7725
    @onekawaiibento7725 2 года назад

    Ahh the final logos are so stunning

  • @erezasken5744
    @erezasken5744 2 года назад +2

    Kel should design comic book cover logos! They would do amazing things!!!

  • @nataliewh0
    @nataliewh0 2 года назад

    I love the ampersand cat logo 😭 also it took me till the end of the video to realize the pun behind pablo’s ice cone bar

  • @DannyDuben
    @DannyDuben 2 года назад

    hahaha so fun, i love the process

  • @nathanhittle9457
    @nathanhittle9457 2 года назад

    LMAOOO THE WAY YOU JUST GAVE UP ON THE CAMP LOGO SENTTTTTT ME

  • @coleowl31
    @coleowl31 2 года назад

    definitely would love a longer video of some concepts that really inspired you

  • @backstreet51
    @backstreet51 2 года назад +2

    It's so true, people dont know what goes into a logo! *cries in designer*

  • @suzanne9256
    @suzanne9256 2 года назад

    adding a snowflake in the pablo's ice cone bar logo has so many layers HAHA i love it

  • @jackpaice
    @jackpaice Год назад

    those finished results are insane! such good ideas

  • @valeriamedina1069
    @valeriamedina1069 2 года назад

    this is great! the final resultas came out really good, I wish tailor swift, strangers' things, this is camp!, earth wind and fire, and dee's nuts actually existed, just to show off their logos!!

  • @earthslayers
    @earthslayers 2 года назад +29

    Kel where do you get all these bright eye liners from

    • @aamandazittlau5505
      @aamandazittlau5505 2 года назад +2

      I think years ago they did a video where they used some bright eyeliners from glossier, but idk I think they prob have bright eyeliners from elsewhere too because I don’t think glossier has many options

    • @juliasediaren
      @juliasediaren 2 года назад +3

      they use the sketch paint pallette by claropsyche!

    • @KelLauren
      @KelLauren  2 года назад +6

      i use the palette from claropsyche! i don’t use glossier anymore.

    • @earthslayers
      @earthslayers 2 года назад

      @@KelLauren thanks for responding! Love you!

  • @catareale
    @catareale 2 года назад

    The video was really fun! And the final logos were really amazing 🌼

  • @ZacChien1
    @ZacChien1 2 года назад +6

    u should do a 5 in 25 mins logo challenge. I feel like that would be a lot more reasonable , and much less stress.

  • @DavidMartinUX
    @DavidMartinUX 2 года назад

    Great video! Reminds me of the 10 sec vs 1 min vs 10 min spiderman drawing videos lol.
    Not a lot of people would have the patience to do 15 logos in 15 different styles. Thanks for the awesome content 😋

  • @liz-c39
    @liz-c39 2 года назад +2

    You already know this is gonna be the best shit you’ve seen all day…

  • @chavem
    @chavem 2 года назад +5

    Living for the Kellor Laurift crossovers 🌈💞

  • @liz-c39
    @liz-c39 2 года назад +2

    Can’t wait for this