Sales Was Hard Until I Understood These 9 Concepts

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  • Опубликовано: 20 июн 2024
  • Want to SCALE your business? Go here: acquisition.com
    Want to START a business? Go here: skool.com/games
    If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
    How I got here…
    21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
    23 yrs old: Left my fancy consulting job to start a business (a gym).
    24 yrs old: Opened 5 gym locations.
    26 yrs old: Closed down 6th gym. Lost everything.
    26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
    26 yrs old: In desperation, started licensing model as a hail mary. It worked.
    27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
    28 yrs old: Started Prestige Labs. $20M the first year.
    29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
    31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
    31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
    31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
    32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
    34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
    Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
    To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
    You either get an epic outcome or an epic story. Both mean you win.
    Keep crushing. May your desires be greater than your obstacles.
    Never quit,
    Alex
    FULL DISCLOSURE
    I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

Комментарии • 259

  • @MarcoS-vb8jq
    @MarcoS-vb8jq 6 дней назад +63

    Been a sales manager for 8 years. I’ve never heard anyone synthesize this information in such a brilliant easy way. 5:12

  • @IkePaz
    @IkePaz 6 дней назад +117

    Standard Operating Procedures (SOPs):
    Timestamp: 5:50 - 6:38
    BAMFAM (Book a Meeting from a Meeting):
    Timestamp: 6:44 - 7:32
    Rejection Handling and Persistence:
    Timestamp: 7:32 - 8:15
    Kill List:
    Timestamp: 8:15 - 8:33
    Creating Opportunities:
    Timestamp: 8:38 - 9:03
    Preparation:
    Timestamp: 12:55 - 13:31
    Listening More than Talking:
    Timestamp: 17:26 - 18:02
    Obstacles and Objections Handling:
    Timestamp: 26:15 - 27:28
    Enthusiasm and Consistency:
    Timestamp: 41:01 - 42:09

    • @MarcoS-vb8jq
      @MarcoS-vb8jq 6 дней назад +2

      GOATED COMMENT

    • @akkashnavaneethan3194
      @akkashnavaneethan3194 5 дней назад +1

      Thank you bro

    • @DoingitWrongDG
      @DoingitWrongDG 5 дней назад +5

      Thank you for the service you provided. I am looking for a 75% stake in your youtube channel for 100,000 dollars.

    • @andrewnvn
      @andrewnvn 4 дня назад

      YOURE THE MAN! THANKS ALOT

  • @darthsul7096
    @darthsul7096 7 дней назад +439

    Alex hormozi working 25 hours a day

  • @abdulsamad74581
    @abdulsamad74581 6 дней назад +13

    Alex is a storehouse of knowledge when it comes to business sale and marketing.
    He just keeps pumping videos. From every direction in every topic.
    Genius this man.

  • @copysamurai
    @copysamurai 7 дней назад +112

    Impatiently waiting for 100 million dollar sales..this stuff is gold

    • @JohnFerruolo-jh7yt
      @JohnFerruolo-jh7yt 4 дня назад +1

      And then $100M SPENDING book after that ...

    • @jetah50
      @jetah50 3 дня назад

      waiting will only get you wasted time.

    • @copysamurai
      @copysamurai 3 дня назад +1

      @@jetah50 definitely taking action in the meantime. Just love the stuff he puts out. Excited was probably a more precise word to use instead of waiting.

  • @ComedicInc
    @ComedicInc 7 дней назад +131

    100m Sales marketing engine has begun!!!!!!!!!!! HYPED

    • @angelgarza.
      @angelgarza. 7 дней назад +1

      let’s goooo!!!!

    • @magameddoka1249
      @magameddoka1249 6 дней назад +2

      Well the next one is about finance models not sales

    • @Getsbetterlater
      @Getsbetterlater 6 дней назад +2

      I wonder if the last one is sales

    • @mannya_realtor
      @mannya_realtor 6 дней назад

      I thought the same thing 😂

    • @mementxo
      @mementxo 6 дней назад

      @@Getsbetterlaterit is. Vol3 is money models and vol4 is sales. He said it in offers at the very end

  • @journey2millionaire
    @journey2millionaire 7 дней назад +74

    Bro! If Alex's next book is sales I'm spending all my money! Bet on Alex!

  • @zunier2687
    @zunier2687 6 дней назад +7

    Sometimes I watch the same part 4-5 times cause I don't get it the first time, and when I finally do, it feels weirdly good Lmao

  • @zeketargaryen1440
    @zeketargaryen1440 7 дней назад +39

    hey alex, your engagement isnt going down...some of us(me) just like to download your videos so we can watch em any time of day,anywhere, regardless of internet access,
    keep cooking no matter what

  • @mistercontractor1454
    @mistercontractor1454 7 дней назад +19

    BROTHER BROTHER BROTHER! THIS SHOULD BE TAUGHT IN COLLEGES! I just cannot comprehend the valuable insights here that I will apply to my business. I clear my calendar weekly every time Hormozi drops a new sales video. LOL WHAT A GENIUS

    • @JacobGrahamShow
      @JacobGrahamShow 6 дней назад +2

      Lol I just schedule my first hour every morning to study alex then I get into the rest of my day

    • @mistercontractor1454
      @mistercontractor1454 6 дней назад +2

      @@JacobGrahamShow Smart. Bro the value in these videos are beyond my comprehension 😂😱

    • @garydavidson1731
      @garydavidson1731 2 дня назад

      Is this sarcasm?

  • @GSH924
    @GSH924 7 дней назад +31

    I can already tell this is one of those videos I’ll watch 10 times in a row

  • @elfalehed
    @elfalehed 6 дней назад +27

    "but I'm a middle eastern so we had to change that" HAHAHAHAHA

  • @gabrielREI1
    @gabrielREI1 7 дней назад +5

    Only 7 mins in and I’m so blown away w how much this applies to my bizz

  • @gsav1320
    @gsav1320 6 дней назад +3

    These new videos are SO VALUABLE. THANKS ALEX. much needed for this stage in my entrepreneurial journey, just getting our first few clients rn, these videos speed up the learning process so much

  • @TechAssuranceATL
    @TechAssuranceATL 6 дней назад +6

    “People hate to be sold…but they LOVE to Buy”- Jeffrey Gitomer

  • @magameddoka1249
    @magameddoka1249 6 дней назад +9

    Bro too many videos I cannot keep up

  • @EssenConsumir
    @EssenConsumir 7 дней назад +9

    11:11 Great stories and examples.
    6:47 Low key the more I consume the content. The more I adapt to your way of teaching the stuff. And the easier it is to digest the concept, followed by increased chance of good outcomes because of concept assimilation.

  • @nicholasdavidbrunner
    @nicholasdavidbrunner 7 дней назад +5

    9 concepts with another 9 bonus concepts lol love this

  • @andrewmcleod1269
    @andrewmcleod1269 6 дней назад

    One of the best implementable, sales videos I've ever seen. Make notes. Watch it 5 times. This is brilliant.

  • @jakecrawford2367
    @jakecrawford2367 7 дней назад +1

    Alex you're content is so high level thank you!

  • @oscarrosales1736
    @oscarrosales1736 7 дней назад

    I love how good you are at explaining the concepts. Super valuable information!

  • @raphael1808
    @raphael1808 6 дней назад +1

    17:45 the best sales people don’t come off as salespeople, they don’t feel sold, they don’t feel closed

  • @alejandroospinad1
    @alejandroospinad1 7 дней назад +4

    Mozi eres el mejor del mundo, gracias por todo el valor q das. Mozi youre the best bro thanks for all the value youre giving out ( even though it’s for lead sourcing you’re changing lifes) love you bro

  • @bombelona
    @bombelona 2 дня назад

    It’s official. You tube is just Alex channel!! You are killing it!!

  • @jclagoss
    @jclagoss 4 дня назад

    This is one of Alex's best videos. Pure gold, more like this please!

  • @havenamz7854
    @havenamz7854 5 дней назад

    Alex this what we’ve been waiting for!!!! More real world sales tactics. Loving the volume on content

  • @Benfrancom14
    @Benfrancom14 7 дней назад +2

    This actually restarted my metrics of what good looked like

  • @CrusherCake
    @CrusherCake 5 дней назад

    I've watched this video 3 times and extracted new value each time. Thank you for this video Alex!

  • @GudLawdHammercy
    @GudLawdHammercy 5 дней назад

    This is worth the listen. Like, you may not need to buy the book/program after watchng this, but you'll learn a lot and appreciate Alex Hormozi so much you just might want to.

  • @AltCutman
    @AltCutman 6 дней назад

    The amount of content you put out is insane! Thanks! Using this for sales for My AI Agency for Biz and Fitness!!

  • @godspurposetheone
    @godspurposetheone 7 дней назад +5

    You're becoming one of the GOATS bro. ❤.. Mozi moziiiiiiiiiiiiiiiiiiiiiiiiiiiik

  • @Getsbetterlater
    @Getsbetterlater 6 дней назад

    This is completely insane value. Been in sales about a decade and this just pushed me up in information another decade plus. 💰

  • @felipemarxsb
    @felipemarxsb 4 дня назад

    This is amazing man! Thank you❤

  • @anthonyvela9856
    @anthonyvela9856 6 дней назад

    Pure value! Thanks Alex!

  • @matthewragudo
    @matthewragudo 5 дней назад

    This is probably the best sales training ever. Put these into tactics and practice daily. Watch this weekly, until all you hear in your sales calls is Alex talking you through it.

  • @Colin_Butler
    @Colin_Butler 6 дней назад

    A video on how to track sales data would be super valuable. Definitely something I know I need to work on.

  • @Vanader
    @Vanader 3 дня назад

    Fantastic video alex thank you

  • @haikuyork
    @haikuyork 6 дней назад

    I haven’t even even watched the video yet and this is exactly what I need. Thank you.

  • @ratsock
    @ratsock 7 дней назад +4

    We are struggling with this question in our business. New video request: are the best sales people found, forged from scratch under pressure, or moulded slowly over time

  • @SantiagoJ-Podcaster
    @SantiagoJ-Podcaster 5 дней назад

    You shine my friend. Congratulations.

  • @jameslindsey7664
    @jameslindsey7664 4 дня назад +1

    Role playing is practicing what success sounds like, looks like and feels like until it's your identity.

  • @paulinojose13
    @paulinojose13 5 дней назад

    Thank you for the knowledge and for being great may god continue to bless you and your people’s

  • @irishmanericlive7549
    @irishmanericlive7549 7 дней назад +1

    Cheers Alex!

  • @bobbysbrilliance
    @bobbysbrilliance 7 дней назад

    Alex is on beast business mode daily videos 😅 let’s go!

  • @justindekruif5601
    @justindekruif5601 6 дней назад

    I would love more sales advice, this is great!

  • @gorkagarcia8715
    @gorkagarcia8715 6 дней назад +1

    I would love it if you could focus more on B2B

  • @dorianw5332
    @dorianw5332 5 дней назад

    ‘I’m not liquid right now, I’m between things’ hahaha so true

  • @alainfaber
    @alainfaber 5 дней назад

    Excellent content. I use your insights as part of the tools I use in my classroom. My students were once leads are now my clients. I learn every day and improve my teaching craft every lessons. Keep up the great work. 51:20

  • @mabedi94
    @mabedi94 6 дней назад

    Amazing video.
    Could you do a video like this but on how to prepare for a long presentation / talk (that requires 10+ hours of prep).
    Very curious how you rehearse, get feedback, whether you memorize or just have talking points and elaborate etc

  • @yesyoucanquilt
    @yesyoucanquilt 6 дней назад

    Thank you. ❤

  • @Timo-o9y
    @Timo-o9y 7 дней назад

    15y old and I’m gonna use this for my business for sure 💸🚀

  • @mordernman
    @mordernman 7 дней назад

    Sales book is finally here , was living for this book only . Believe I was waiting for this book like living that I need this book next day or I don't wanna wake up,, finally it's comming . .

  • @ContractorGrowthSecrets
    @ContractorGrowthSecrets 5 дней назад

    amazing truth nugget: 40:14
    there is nothing they can say that should suprise you!
    Boom! Thanks Alex

  • @matheusribas-et9ce
    @matheusribas-et9ce 5 дней назад

    Thank you for share those things

  • @albertdominguez3073
    @albertdominguez3073 3 дня назад

    This content is gold

  • @RaphaeleDj
    @RaphaeleDj День назад

    Brother love your videos 👏🏼👏🏼👏🏼

  • @michaelluu7517
    @michaelluu7517 2 дня назад

    This is good. More like this please

  • @metrapole
    @metrapole 7 дней назад +4

    Sales video man new book is coooomiiin.

  • @travisgrenke
    @travisgrenke 6 дней назад

    Great video Alex

  • @eduardksenofontov6641
    @eduardksenofontov6641 6 дней назад

    Absolutely legendary

  • @soccershopclub
    @soccershopclub 7 дней назад +1

    thank you Mozi

  • @this.is.valentin
    @this.is.valentin 4 дня назад

    thank you!

  • @mr.plant.identifier
    @mr.plant.identifier 3 дня назад

    absolutely fantastic

  • @POLYMATHSORTA
    @POLYMATHSORTA 7 дней назад +9

    “…so you know we had to change that..”😂

  • @ThePowerMoves
    @ThePowerMoves 6 дней назад

    I took several sales courses, including popular "sales guru" Jordan Belfort's.
    This video was more valuable than the whole course.

  • @bayshea86
    @bayshea86 6 дней назад

    What the hell you 9 concepts but you had more? Much appreciated🤘🏾

  • @efdrgn
    @efdrgn 6 дней назад

    Alex, an idea for a video. Can you speak about email / SMS marketing funnells, how often to send the emails in a campaign, what to contain in the emails etc etc?

  • @7mile_Swift
    @7mile_Swift 6 дней назад

    Alex! You're helping me sell more cars!! ❤

  • @samajier2566
    @samajier2566 6 дней назад

    Thanks for shering

  • @juanCastillo-sy3ts
    @juanCastillo-sy3ts 7 дней назад

    We need more content about sales

  • @JacobGrahamShow
    @JacobGrahamShow 7 дней назад

    Haven't watched it yet but thanks for being the goat

  • @ilkergarayev
    @ilkergarayev 4 дня назад

    2022 mozi videos>>>

  • @SolarBootcamp
    @SolarBootcamp 7 дней назад

    Nice that you are in solar 3:50

  • @JohnPretty1
    @JohnPretty1 5 дней назад +1

    38 m, Alex closing a weight loss customer: "Hey, Susan, calm down, we're just gonna have you eat some f*king chicken and walk a little bit. It's gonna be okay!"

  • @juanCastillo-sy3ts
    @juanCastillo-sy3ts 7 дней назад

    Great video

  • @DrewStaarr
    @DrewStaarr 6 дней назад

    Alex when it’s all said it done this run will be historic

  • @muaazbayat4206
    @muaazbayat4206 6 дней назад

    I would pay to watch alex doing vlogs where he sells 😂. love it

  • @justinwhouarehappyhealthyb8
    @justinwhouarehappyhealthyb8 7 дней назад

    Alex does your books go over a sample script with obstacles and objections within it

  • @levimoyers5621
    @levimoyers5621 6 дней назад

    whiteboard mozi is back 💪🏼

  • @edwardcrothall1004
    @edwardcrothall1004 2 дня назад

    Can’t WAIT for the next book to come out. I’m already sold.

  • @florianrolke
    @florianrolke 7 дней назад

    Sales again, the prayers have been heard! haha Let's go ;)

  • @gidadogidado9334
    @gidadogidado9334 7 дней назад +2

    Let goo legend 🎉❤

  • @SamanthaSalmon
    @SamanthaSalmon 5 дней назад

    Alex Hermozi saying "Gurl!" lol

  • @kmemoniphonepromaxmemon5882
    @kmemoniphonepromaxmemon5882 6 дней назад +1

    alex hormozi if your readding this pleese make an video how to maximise sells and leverage by ai and metaverse

  • @AgentB333
    @AgentB333 5 дней назад

    thanks

  • @haske_
    @haske_ 6 дней назад

    This is so powerful

  • @usupoalaeluaable
    @usupoalaeluaable 7 дней назад +1

    24:00 mark hit hard 🤦🏽‍♂️

  • @toppaypositionacademy4658
    @toppaypositionacademy4658 6 дней назад +1

    The only reason I won't be doing this is I'm not born with this interest in money.
    Money chases me.

  • @shopfast20
    @shopfast20 5 дней назад

    Alex love it

  • @jahidurnadim
    @jahidurnadim 3 дня назад

    Good content.

  • @makaylaspade848
    @makaylaspade848 7 дней назад

    GOLD

  • @ryanrodell3653
    @ryanrodell3653 5 дней назад

    Awesome pracrical advice 😁

  • @consultingwithaaran
    @consultingwithaaran 13 часов назад

    Sales book just be coming up

  • @mannya_realtor
    @mannya_realtor 6 дней назад

    Anybody have good recommendations for CRM’s and funnel management?

  • @raphael1808
    @raphael1808 6 дней назад

    21:08 • breaking pattern/automations
    hey how is it going -> instead say tell me how is your day?

  • @maxcbernhardt
    @maxcbernhardt 6 дней назад

    Question, if the goal is to build a premium brand - extrem example LV - isn't availability a brand killer?

  • @NeverStopTRK
    @NeverStopTRK 5 дней назад

    Thank you for ditching the countless video transitions and effects. We are here to learn, not to get dizzy. :))

  • @nabilbousabir4019
    @nabilbousabir4019 6 дней назад

    This video is a needle in a haystack. There's an endless supply of sales content online. This tactical blue print is best in class.

  • @raphael1808
    @raphael1808 6 дней назад

    20:42 don’t ask for the sell until they are not hesitating

  • @prquad08
    @prquad08 3 дня назад +2

    Who’s ready for “$100 Million Dollar Sales?”