Why SoundCloud Should Be Part Of Your Marketing Strategy | SoundCloud A&R Explains

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  • Опубликовано: 24 ноя 2024

Комментарии • 110

  • @jamescurtis
    @jamescurtis 11 месяцев назад +61

    As a new artist Soundcloud has been a great platform to host demos, private tracks, and just quickly get new songs uploaded on to there. Would love to see it get a resurgence and audience like it had 10 years ago!

    • @lifenrg4024
      @lifenrg4024 11 месяцев назад +9

      It’s happening now

    • @ParisBattles
      @ParisBattles 11 месяцев назад +6

      soundcloud is officially back especially in the underground rap community.

    • @midable-mc2cz
      @midable-mc2cz 10 месяцев назад +1

      @@ParisBattles glad to hear that

    • @midable-mc2cz
      @midable-mc2cz 10 месяцев назад

      @@lifenrg4024 glad to hear it, I'mma see what I can do

  • @xXALIENHACK3RXx
    @xXALIENHACK3RXx 11 месяцев назад +28

    Im Soundcloud Artist and I have been consistently dropping every week for the last couple months and have seen so much more engagement and She is 100% Right imo on the moment to moment flexibility you have with posting on soundcloud. There's been a few of those drops I did where I scrapped the original planned release and made one same day and dropped because of positive feedback Not gon lie Soundcloud is fye

  • @bandomel501
    @bandomel501 11 месяцев назад +59

    I'm probably one of the only serious artist's that still use Soundcloud as their primary distributor. It's inexpensive and a lot of freedom. It allows me to focus on my marketing & promo.🤞🏿✨

    • @youngdistinguished
      @youngdistinguished 11 месяцев назад +2

      Me too I started on SoundCloud in 2016 but I need to learn how to market and promote on their ..

    • @X8forever_
      @X8forever_ 11 месяцев назад

      Same it’s experimental

    • @Young_Zealous
      @Young_Zealous 11 месяцев назад +1

      Reallyyy what is the benefits

    • @willieoval
      @willieoval 11 месяцев назад +1

      They’re mostly all inexpensive

    • @noiseyfox
      @noiseyfox 11 месяцев назад

      All of the distributors allow you to focus on marketing and promo.

  • @VillaThaVillain
    @VillaThaVillain 11 месяцев назад +18

    They breezed over this but Seeing where your fans are is super clutch and can help setting up tours and then seeing who your top fans are you can reach out to them and give a personalized experience. This is an amazing feature

    • @Burstimo
      @Burstimo  11 месяцев назад +4

      It really is

  • @djellisdee
    @djellisdee 11 месяцев назад +8

    As a EDM DJ, I get a far better result and much higher engagement on SoundCloud than from any other music streaming platform, and all the listener statistics, embedded player API, and fan interactivity is great. Good job SoundCloud!

  • @grahamefarmerdt
    @grahamefarmerdt 11 месяцев назад +8

    Yesss love Soundcloud and Soundcloud for Artists, the route from Reels/Tiktok to Soundcloud especially for the bootlegs and edits is mega. We've seen tracks start as a edits and bootlegs that have grown on Soundcloud, then the 'unclearable' sample has been cleared and signed.
    You can deffo still track the plays of people on PRO and its great for sending demos to labels cos then you can see if the label has listened to your track. If don't hear back from the label then you can assume its a no on your demo, so useful.

  • @tgunmusicchannel1973
    @tgunmusicchannel1973 11 месяцев назад +21

    The only messages I get on Soundcloud are spammers trying to get me to pay for plays.

    • @Didibondi
      @Didibondi 11 месяцев назад +8

      Same! For me Soundcloud is dead..

  • @Itsjustinmills
    @Itsjustinmills 7 месяцев назад +3

    I wasn’t gonna use SoundCloud but reading these comments I may use it.

  • @Fraend
    @Fraend 11 месяцев назад +9

    I'm very into soundcloud lately, taking the platform more into my strategy. The only thing I don't understand about the platform is: why they don't have a simple push notification for your followers when you drop a new track??? this is the only thing I don't like about it...i think is something fixable

  • @KRAMEX_
    @KRAMEX_ 11 месяцев назад +7

    Interesting conversation, Burstimo!
    On the production side, SC and its culture have always played a huge role in (most) genres
    the team is helpful, distribution & monetization is simple, insights are detailed, and the feedback is intense!
    i've discovered nearly all my favorite artists on there, artwork and branding were definitely big factors !! 👀
    it's ridiculous how much incredibly raw talent there is just sitting on the site, its a great place to learn n collaborate

  • @gaboq9818
    @gaboq9818 11 месяцев назад +4

    I basically use it as a backup and to check my mixes on different devices.
    Although it's full of spam, I kind of like it, But I'm aware that nobody it's going to find me there on their own, I have to be the one guiding them towards it.

  • @ellaparchment7205
    @ellaparchment7205 11 месяцев назад +6

    Insightful podcast! Didn’t know a lot about the things Soundcloud did behind the scenes. Will be taking a look now

  • @CsRLG
    @CsRLG 11 месяцев назад +6

    Soundcloud team is solid! been helping me A LOT on my end.

    • @CsRLG
      @CsRLG 11 месяцев назад

      very insightful video! Q: Is soundcloud partnered with YT audio library?

  • @Chocolatemwahh
    @Chocolatemwahh 11 месяцев назад +7

    I Didn’t know it’s still good idea to use it. (SoundCloud) Watching and learning now❤

  • @MORRILL_MUSIC
    @MORRILL_MUSIC 11 месяцев назад +6

    This video was super helpful with hidden tips hidden throughout!
    Soundcloud is the OG ive gained 140k streams so far this year but havent had monetization on which I regret.

    • @MORRILL_MUSIC
      @MORRILL_MUSIC 11 месяцев назад +1

      I switched on monetization but quickly realized I would only be able to monetize my original music because any remixes or bootlegs would need permission from the original artist to monetize. That kinda defeats the whole purpose of soundcloud being the cool streaming service with less rules. Of course the remixes are what get the big streams but cant profit anything on that.

  • @Chronade
    @Chronade 11 месяцев назад +5

    Thank you for organizing this interview, Burstimo... I know what I have to do now!
    You see, I have this song I wrote, then I had 2 producers condition it for the clubs; I have promoted other tracks before on SoundCloud, but I think I'll have better results with this clubbing track, when I run Ads on SoundCloud Promote. Because Hope Hale enlightened me that such tracks do better on SoundCloud! Happy days! 🥰

  • @colinshea444
    @colinshea444 11 месяцев назад +8

    the love florida has for soundcloud is real, I think people dont realize the brand power it can have

  • @xinmusicUK
    @xinmusicUK 11 месяцев назад +2

    I've always got on with SoundCloud and use it as a primary place for music promotion and distribution. Good to hear the view from the inside

  • @BrianYerby-he9jo
    @BrianYerby-he9jo 11 месяцев назад +3

    I still use SoundCloud due to my underground fan base but I got music on all platforms

  • @ghoulwhispers
    @ghoulwhispers 11 месяцев назад +6

    they don't know back in the day how easy it was to get 100k plays guaranteed on every drop on soundcloud and back then it actually helped push other platforms. unfortunately the feeds are ruined across almost every artist you follow so it isn't worth checking main feed anymore:(

    • @jkelly11785
      @jkelly11785 10 месяцев назад

      What ruined them?

  • @redcurrantrecords
    @redcurrantrecords 11 месяцев назад +2

    It is also so easy to pull a track that people don't like, great for demo feedback.

  • @VioletRobots
    @VioletRobots 4 месяца назад

    I love SoundCloud gives you some nice quick data to know what to focus on more and what to leave and work on for when you want make videos, test paid ads and funnel hacking and content repurposing.

  • @MakeryPacius
    @MakeryPacius 11 месяцев назад +1

    Thanks for uploading this. Going to circle back on SoundCloud

  • @livingfortemptation
    @livingfortemptation 11 месяцев назад +2

    wow. this is sooo insightful. great interview as always. time to get some ideas going before everything gets over saturated. thank you guys

  • @GualaArmani
    @GualaArmani 11 месяцев назад +2

    This was really dope … and so was Hope❤🙏🏽

  • @sparkplugrecs.official
    @sparkplugrecs.official 11 месяцев назад +4

    Soundcloud needs to get real, the rap industry clearly ran through it and got what it needed, now focus back on the electronic artists and communities that built soundcloud up to what it is today and not keep grasping at the coattails of an industry who doesnt need ot give a shit about the platform lol. bring groups back, you want more community? give the control of the community back to the artists.... seems simple enough...

  • @AlonaTiara
    @AlonaTiara 11 месяцев назад +2

    Hope dropped some gemssss 🥂

  • @Young_Zealous
    @Young_Zealous 11 месяцев назад +1

    I couldn’t understand her but it is cool they are branching out and she was chosen

  • @rikkiekhrist6823
    @rikkiekhrist6823 11 месяцев назад +4

    the stage is kind of set for soundcloud to make a comeback. artists are more and more realizing streaming platforms are a scam. most dont make any money from spotify, apple, or tidal. a lot of people still use youtube for music. soundcloud is easier, faster, and makes more sense for an artist that isn't making much from streaming anyway

  • @Zvrra
    @Zvrra 11 месяцев назад +2

    I feel like soundcloud needs to do more to combat spam bots and then I'll think about promoting there again.

  • @anotherandomburner
    @anotherandomburner 11 месяцев назад +2

    This is the way

  • @Esotericvaultofgems
    @Esotericvaultofgems 10 месяцев назад

    Thanks this helps a lot, thank you 🙏🏼
    A song a week till I go viral.
    Then, Labels come

  • @_trashcode
    @_trashcode 11 месяцев назад +3

    i will never understand why they removed groups. that was the only way to get some follower and your tracks heard.

  • @Chocolatemwahh
    @Chocolatemwahh 11 месяцев назад +4

    Great video I’m sold to utilize SoundCloud for a streaming platform for sure more often/in general😅 Especially after the comment about making remixes because I just made a biggie big poppa remix. (Its on my btw if you’re interested)❤🙏🏾🔥 thank you for this video ❤

  • @xXALIENHACK3RXx
    @xXALIENHACK3RXx 11 месяцев назад +1

    Great great great info

  • @cartermusic709
    @cartermusic709 2 месяца назад

    Great info - wish the video was better quality.

  • @nine27
    @nine27 11 месяцев назад +2

    has it improved it audio quality yet or is it still worse than mp3 quality at like 128kbps!!???

  • @draviswubs
    @draviswubs 3 месяца назад

    I liked when a bunch of listeners had soundcloud. Plenty of people I knew who never wanted to make music, but just to listen had soundcloud! Now its like strictly for music makers

  • @jvyzen
    @jvyzen 11 месяцев назад

    i wish the feed was better on soundcloud. i hate seeing only reposts of other artists i don't follow on the feed. i would love if there was an option to turn off reposts in the feed.

  • @JoshuaCalebFisher
    @JoshuaCalebFisher 4 месяца назад

    I was very afraid to put any of my music anywhere online for the longest time for fear that it would be ripped off.
    I have a lot of diversity and have been copied because of being a little different.
    I have copyrights now so I’m not worried .
    All rights reserved

  • @Go_Ceddy44
    @Go_Ceddy44 11 месяцев назад

    I stand by Soundcloud

  • @TarzanHedgepeth
    @TarzanHedgepeth 11 месяцев назад +3

    The SoundCloud idea is wonderful… but the app needs an UTTER overhaul. It’s simply wrong. Rebuild that sucker from scratch.

  • @16914
    @16914 11 месяцев назад +3

    Every time I upload I get this Milk saying they can get thousands. Spam. Every time. How can you conteol.this. being fake and people get spammed

  • @IBeIveysounds
    @IBeIveysounds 5 месяцев назад

    THank you

  • @alfiekovacs
    @alfiekovacs 11 месяцев назад +1

    interesting vid

  • @Itsdivinedivine
    @Itsdivinedivine 11 месяцев назад +3

    ❤SoundCloud family . Come find me 😊💕🏖️

  • @ZwelMunWint
    @ZwelMunWint 11 месяцев назад +4

    i swear, soundcloud full of bots. how can i feel like we are connected as a communities in one place.

  • @dereosroads
    @dereosroads 11 месяцев назад +3

    Those who use it and have success on it, what's your secret? I get very little traction from it anymore.

  • @slatzmusic
    @slatzmusic 11 месяцев назад

    After watching this I will start tobuse Soundcloud again. I had my songs removed as they said it was copyright, i appealed and showed them i wrote them but still denied. Very weird

  • @leemzleemz161
    @leemzleemz161 11 месяцев назад +1

    nice

  • @tomblaze2
    @tomblaze2 11 месяцев назад +4

    I like it 10 years ago, site never changed - feels dated --

  • @rizzletron
    @rizzletron 2 месяца назад

    So what's the approach to gain traction on SC if you have absolutely no infrastructure? I.e. you load a track, and it will not be heard, get reposts, etc. This seems like it's a good set up for artists with some minimal support, but if you don't get traction within a day of posting, then what?

    • @rizzletron
      @rizzletron 2 месяца назад

      Also, does this clock only count if you make it public? I.e. have a private track, then make it public? how does that work?

  • @rizzletron
    @rizzletron 2 месяца назад

    So did she suggest that SC probably wouldn't work for non EDM/Rappers? I'm making indieish stuff but with some pop sensibilities in there.

  • @tyremanguitars
    @tyremanguitars 5 дней назад

    been on soundcloud since 2009, they messed up when they got rid of groups and nuked organic plays.

  • @UNO.222
    @UNO.222 11 месяцев назад

    Are there any international A&Rs working for Soundcloud?

  • @laurosilvestrejr.106
    @laurosilvestrejr.106 11 месяцев назад

    A&R artist and repertoire.

  • @midable-mc2cz
    @midable-mc2cz 11 месяцев назад

    Do Maddie and Alex read these comments? I wanna know if that membership thing is still a thing?

    • @Burstimo
      @Burstimo  11 месяцев назад +1

      We do indeed! Yup - www.members.burstimo.co

    • @midable-mc2cz
      @midable-mc2cz 11 месяцев назад +1

      @@Burstimo thanks, I will be getting a membership next year (2024)

  • @digitalillness4058
    @digitalillness4058 5 месяцев назад

    Need artists as reps

  • @trevorhandberry2158
    @trevorhandberry2158 11 месяцев назад +1

    lol what?! WHO is DISCOVERING artists on SoundCloud fam?

  • @WishClement-py6do
    @WishClement-py6do 11 месяцев назад

    How can I get a job

  • @JudyJimenez-y2u
    @JudyJimenez-y2u 4 месяца назад

    I don't know about Sound Cloud Charts, Seems like artist can fake their way on to them, I am listening now to New & Hot and come on man the number 1 song, I will be nice but Really? and then it has 420k Plays 3800 Likes but only 89 comments and only 46 Shares? how you get to those numbers in Plays and Likes with only 46 Shares and 89 comments. Maybe it's real but that don't sound real to me. Just saying.

  • @jup24-7
    @jup24-7 11 месяцев назад +2

    Don't do it they are like a record Label same thing 360 deal no.

  • @holdmybeerx
    @holdmybeerx 11 месяцев назад +1

    💀

  • @Didibondi
    @Didibondi 11 месяцев назад +3

    Soundcloud is Dead.... the only thing you get is like a view scammers that try to sell something. The views are very poor. If you would put a shitty Song made by your Dog on RUclips it would still get there more views than on Soundcloud. 8 Years ago this Platform was something special but today it's horrible. A Musician speaking that is uploading since 3 - 4 years Music to Soundcloud and that almost every Week...

  • @musicfromdave619
    @musicfromdave619 11 месяцев назад +2

    fuuuck no, i lost my faith in soundcloud 8 years ago, it went downhill ever since they removed uploading to certain genres music groups

  • @Axis_Mundi_Design
    @Axis_Mundi_Design 11 месяцев назад +4

    Can’t understand a darn thing she said 😢

  • @stthbldt3594
    @stthbldt3594 11 месяцев назад +5

    I can barely understand anything she says

  • @gasmaskestore8018
    @gasmaskestore8018 11 месяцев назад

    Nope

  • @dreamkatari
    @dreamkatari 11 месяцев назад +1

    I don’t think this is worth it either. Soundcloud doesn’t have a good discovery algorithm.

    • @hofmdnt
      @hofmdnt 11 месяцев назад

      i think the best ones for discovery are youtube, and tiktok currently

    • @metalxmetalxmetalxmetalx
      @metalxmetalxmetalxmetalx 10 месяцев назад +1

      Lmao. you serious I do 100x more streams there. Spotify doesn’t . U have to use discovery mode which doesn’t even work 😂

  • @medley1238
    @medley1238 7 месяцев назад

    As for now Sounclound is kinda garbage unfortunetly

  • @danialkaan
    @danialkaan 7 месяцев назад

    She constantly stuttered, incoherent and uncomfortable to listen to, although she had knowledge. Terrible speaker. Just my opinion.

  • @shoegazeforever8810
    @shoegazeforever8810 11 месяцев назад +1

    Because Spotify will soon be history?

    • @SugarMilk99
      @SugarMilk99 11 месяцев назад

      I pay for both from profits I make from Spotify. So naw, web3 will change the internet but it’s going to be sometime before we get there. in the meantime, web2 has plenty of tools for us to use. Spotify is back to profitability this year as well. Look up this data, it’s out there.

    • @metalxmetalxmetalxmetalx
      @metalxmetalxmetalxmetalx 10 месяцев назад +2

      Yes you have no chance as indie to make a living there

    • @SugarMilk99
      @SugarMilk99 10 месяцев назад +1

      @@metalxmetalxmetalxmetalx I do just fine as an indie … it sucks that you’re having a hard time with all of this tho.