The Finnish Long Drink Legend of 1952 Episode 111

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  • Опубликовано: 27 июл 2023
  • As per their website - "Long drink" is a top selling category of alcohol in Finland - a legendary taste that is now available in America.
    The roots of long drinks go back to the 1952 Summer Games in Finland, when the country of only 4 million people was still recovering from World War II. Concerned with how to serve drinks quickly enough to all the visitors, the government commissioned the creation of a revolutionary new liquor drink, and so the first long drinks were born.
    Now this legendary taste has finally been brought to America by the next generation of Finns who want the world to experience the refreshing and unique Finnish Long Drink.
    ABV = 11%
    Music:
    King of Cool · Danya Vodovoz
    King of Cool
    ℗ Danya Vodovoz
    Released on: 2018-10-28
    #beer #beerstagram #stout #beerreview #beerus #beertalk ​#capemay #drinklocal #craftbeer #craftbeerlover #craftbeerlover
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Комментарии • 58

  • @tuomas.t212
    @tuomas.t212 25 дней назад +73

    The story is true, the 5,5 % one is the best one and the most sold one here in Finland. The drink is mostly served with ice.

    • @pcread
      @pcread 18 дней назад +5

      Nah, light blue (5.5%) is too sweet. The Black (7.5 - 8.5%) gives a nice bite. Musta lonkero FTW!

    • @felipesparks5267
      @felipesparks5267 15 дней назад +3

      I fell in love with the lonkero while visiting friends in Finland during a summer holiday. I was excited to see them show up in the states. Hartwall’s original version is showing up here too. Everyone that has tried them through me has loved it.

    • @Travelfast
      @Travelfast 15 дней назад

      Pineapple lonkero is The Best!

    • @oggamer735
      @oggamer735 12 дней назад

      @@felipesparks5267My favorite drink, 🤤

  • @micosan
    @micosan 23 дня назад +26

    The colour is described as Finland in November.. We even have a day called "the grayest day of the year" which I think is a gimmic by Hartwall to sell more Long drinks (Lonkero in finnish).

    • @endofthedaybeerreview
      @endofthedaybeerreview  23 дня назад +5

      Thats, another great nickname. Thanks for info. Cheers!

    • @JarkkaKivikanta
      @JarkkaKivikanta 19 дней назад +7

      The latest nickname for this is "Betoni" as in "building concrete". It's all in the colour.

  • @miksologia
    @miksologia 19 дней назад +11

    The story is true. Greetings from Finland 🙂

    • @endofthedaybeerreview
      @endofthedaybeerreview  18 дней назад +2

      Hello! Thanks for watching, the story is great. Thanks for the comment. Cheers.

  • @tertzi8194
    @tertzi8194 24 дня назад +19

    About the coloring, one of the colloquial names for Long drink (FI: Lonkero)is "betonivesi", i.e "concrete-water". Also yes, Hartwall did create the OG Long drink for the '52 olympics.

    • @endofthedaybeerreview
      @endofthedaybeerreview  24 дня назад +5

      It’s a good story. Made even better by being a true story. That’s great, “concrete water” is a great name for it. I enjoyed it. Next time on Ice.

  • @TopiasSalakka
    @TopiasSalakka 16 дней назад +4

    One twist to the origin story that i've heard is that they had to scramble together a drink really fast, they couldn't just serve straight vodka to the spectators at the olympics because everyone would be absolutely hammered.
    Also another thing that happened during the '52 Olympics, Adidas bought the rights to the 3 stripes from a Finnish sportswear company, Karhu.
    Apparently the sale price was 1600€ in todays money and 2 bottles of whiskey.

  • @Sinr0ne
    @Sinr0ne 18 дней назад +5

    Lonkero is still my go to drink if I go for a night out, if I go to sauna, fish, summer cottage hang out and what ever. I drink the regular 5.5% and its perfect.
    Perfect sauna night is "Lava lonkeroa ja pari pulloa marjakossua"

  • @moonliteX
    @moonliteX 24 дня назад +17

    It's a cocktail made from grapefruit soda/lemonade/pop and gin.
    Needs to be absolutely ice cold and best served with the glass FULL of ice.

    • @endofthedaybeerreview
      @endofthedaybeerreview  24 дня назад +3

      I didn’t realize this went over ice, I am going to try it iced next. Thanks for watching. Cheers.

  • @EiraAimo
    @EiraAimo 21 день назад +4

    At 1952 it was unique idea to sell ready mixed drinks. Before that it was purely selling beer or bartenders manually mixing drinks. They sold 386 525 bottles during the olympics. The second option they made for the event was mixed with brandy and Pommac, an apple-based soda.
    You have the special can, but tradiotionally long drink is sold in cans and bottles with striped label, as the stripes resembles running track in the olympic stadium.
    You can also fine-tune it or mix it yourself from grapefruit soda, add some blueberry liquer with gin or something else, and you get flavoured version. I recommend to try! But it must be served chilled, no exceptions.

    • @endofthedaybeerreview
      @endofthedaybeerreview  21 день назад +1

      I am going to try to find a traditional long drink, and if I don’t, then I am going to try the suggestions I have gotten on mixing Long Drink. Thanks for watching and the information. Cheers

  • @Finland-SkiTeam39-40
    @Finland-SkiTeam39-40 24 дня назад +7

    Yep, story is true and there were 2 alternatives but this one become famous; other one was brandy based.

  • @gingeryetiroadbeers
    @gingeryetiroadbeers 3 месяца назад +7

    AH you have the Strong version. I absolutely love the long drink! I think there are at least 5 different ones now. I have lots of Finnish friend and have been there many times, the story is true for the Original strong drink to the best of my knowledge. On a side note, for your gluten free friends tell them to check out Glutenberg. Its a relatively new brewery and they brew 100% gluten free beers. I have only had the stout, but I would put it against any normal stout.

  • @Vihtori_Lettunen
    @Vihtori_Lettunen 23 дня назад +5

    True story. There are dozens of variations of long drink today, cranberry, pineapple and lime to name a few, but the original is just grapefruit soda and gin with 5,5% alcohol ratio. Also it's very cultural thing in Finland. Even depressing and foggy weather in autumn is often called "lonkeron harmaa/longdrink-grey" -weather. Actually pineapple longdrink has been very popular version of longdrink for the past year or so and i remember the cranberry longdrink craze from around 2012 if i remeber correctly.

  • @ernonikkola1084
    @ernonikkola1084 12 дней назад

    Some people are pretty harsh towards anything but the original, but the main thing is that it must be made with gin. We have many cheap imitations available in Finland and the worst (and cheapest) ones are applewine based with just grape and gin flaworings, and yeah, those are not terrible. Many bars in Finland also serve "Talon Lonkero" (long drink of the house), which is just grapefruit soda and gin, and that often times is better than the canned version, even the original.

  • @Lundis919191
    @Lundis919191 23 дня назад +3

    The thing is, i as a Swede have long drink here and we have grape soda's. Long drink is expensive(something like 2.5€/2.5$), but if you mix those grape soda's that are bitter as hell with gin, the gin will cut out the bitterness. So... there you have cheap long drink.

    • @endofthedaybeerreview
      @endofthedaybeerreview  23 дня назад +1

      That is an interesting idea. Going to try it. Might even try it on the channel. If I do I will credit you with the idea. Cheers!

    • @Lundis919191
      @Lundis919191 23 дня назад +1

      @@endofthedaybeerreview It's not an idea, its proven.. atleast from my point of view 😸
      Edit: and would be awesome if you did 😸

  • @Tiax776
    @Tiax776 24 дня назад +3

    It needs to be cold. If it's warm, it tastes too sweet.

  • @McSlobo
    @McSlobo 21 день назад +1

    You should shine blue light into the bottom of the glass. I've never heard that concrete water but nowadays I hear it being called "harmaa" which means grey, and this word is often companied with some joke about cloudy weather. There's also other original long drink aroma which is brandy and Pommac (see wikipedia). It's has more aged and less fresh and zesty taste for obvious reasons. Don't think that's available in USA, even in Finland it's a bit forgotten.

    • @endofthedaybeerreview
      @endofthedaybeerreview  21 день назад

      I am going to try the blue light. Thanks for the information. I am really interested in the origins
      Cheers. Thanks for watching and commenting

  • @tubelious
    @tubelious 15 дней назад +1

    Unto Others 👍

    • @kevinnolan2404
      @kevinnolan2404 13 дней назад +1

      I’m happy to read the replies getting behind the beverage but for someone to dig my shirt I’m super excited. Best band going!

  • @victoreem2
    @victoreem2 19 дней назад

    Ever seen "lonkero weather"?
    when its gray, wet and cold outside

  • @peketee2278
    @peketee2278 15 дней назад +1

    Long drink= lonkero(Finnish nickname) = tentacle in English.if you drink 8 long drinks, you can say you drank an octopus...

    • @j3mixa
      @j3mixa 12 дней назад

      I've heard of this one. Finns love to give multiple nicknames to every drink and every activity that involves alcohol 😂.

    • @B1gLupu
      @B1gLupu 12 дней назад +1

      ​@@j3mixa Finns just really like being creative with the language, and I guess we talk more when drunk xD

  • @Keinapappa
    @Keinapappa 15 дней назад +4

    Put ice in it ffs.

  • @NeonsOfTokyo
    @NeonsOfTokyo 14 дней назад

    Laitilan Wirvoitusjuomatehdas makes beers called Kukko (the Cock) some of them atleast are gluten free and pretty damn good too 👌🏻

  • @tenkor9113
    @tenkor9113 23 дня назад

    Harwall orGINal its one and only good long drink.

  • @jeremyroenick2202
    @jeremyroenick2202 21 день назад +1

    Unfortunately this brand doesn’t produce the drink the right way, it’s not a good representation of a proper Long Drink

    • @endofthedaybeerreview
      @endofthedaybeerreview  21 день назад +1

      Really, do you have any suggestions of a good long drink. I would be interested in trying one out. Thanks, cheers.

    • @dodoarmy8515
      @dodoarmy8515 21 день назад +2

      @@endofthedaybeerreview only one i know does it right is here in finland. Hartwall
      we like the drink that much that we export it to other countries just to go there to buy it in bulk for cheaper haha

    • @jeremyroenick2202
      @jeremyroenick2202 20 дней назад +1

      @@endofthedaybeerreview The only ones who have nailed the grapefruit variety is Hartwall and Maku Brewing, both Finnish breweries with no export in the States if i’m correct. In other flavor categories The Helsinki Distillery, Kyrö Distillery, Hartwall, Maku Brewing, Olvi and Laitilan makes some very nice stuff aswell. But again no distro in the states. You might be in need of a care package i think? 😉

    • @endofthedaybeerreview
      @endofthedaybeerreview  20 дней назад

      @@jeremyroenick2202 maybe we can set up a trade.

    • @jeremyroenick2202
      @jeremyroenick2202 20 дней назад

      @@endofthedaybeerreview i’ll hit you up on the gram 🤝

  • @seppoanterostenroos794
    @seppoanterostenroos794 8 дней назад

    How can you ever compare LD to Freska? There not invented even a same planet.

  • @tonimalkki6122
    @tonimalkki6122 20 дней назад +1

    The shit they have in America sucks. You have to try the original

  • @DropB
    @DropB 19 дней назад +1

    I'm Finnish and that 8,5% version is horrible. 5,5% is okay(ish).

    • @endofthedaybeerreview
      @endofthedaybeerreview  19 дней назад +1

      I thought it was pretty good actually. I am going to try all of the suggestions that are being offered because it sounds like it can be made even better. Thanks for watching and commenting.

  • @masterticcu
    @masterticcu 24 дня назад +3

    I don't know what that is, but it isn't a long drink. Long drink is made by Hartwall and every single copy tastes like crap compared to the real thing

    • @sampuke1
      @sampuke1 24 дня назад +1

      Tuo on amerikkalainen versio, joittenki suomalaisten jotka on muuttanu sinne ni niitten tekemiä, voi olla hyvää en itte tiedä?

    • @kaihakio8572
      @kaihakio8572 21 день назад +3

      Alkuperäisellä reseptillä viety jenkkeihin, eli samaa tavaraa. Sama kun vinkuisit ettei guinness ole guinnesiä kuin irlannissa.

    • @endofthedaybeerreview
      @endofthedaybeerreview  19 дней назад

      @@sampuke1 I thought it was pretty good. I am interesting in trying to original.

    • @endofthedaybeerreview
      @endofthedaybeerreview  19 дней назад +1

      @@kaihakio8572 I like it, but I would like to try the original.