Shmee150 - the real life of a supercar YouTuber // The Late Brake Show
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- Опубликовано: 18 авг 2024
- Ever wondered what the real life of a supercar youtuber is like? Shmee150 is the original car youtuber. Shmee aka Tim Burton started his career in 2010 and has inadvertently become one of the most controversial automotive youtubers, but there is no doubt he is the hardest working. Jonny first met Tim when filming 'supercar paparazzi' in 2013 for Fifth Gear.
Thanks for stopping by The Late Brake Show
This is Idol Chat, where we sit Tim Burton down in the appalling brown leather chairs and try to understand what he is really like, how his life in cars began and how he deals with such an intense lifestyle. Part 2 will go live soon, where we walk around Shmee's car collection in the Shmuseum barn.
Thanks to Tim for taking the time to let us come and film. Tim's channel is / shmee150
Archive clips of Fifth Gear credited to North One Television. We have used the Fifth Gear video clip(s) after careful research into the legalities surrounding 'Fair Use', knowing that we have used the clip(s) in a factual, reportage way to validate the discussion point made by the person(s) involved in the original footage. We have used a short a clip as possible to validate said point. We have also used the clip in the confidence that it will act in a positive transformative way to the original clips.
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Filmed by Michael Rock Perring
Edited by: Matty Graham @ Pixel Click pixel-click.com
Thumbnail by: Matt Tarrant Design matttarrantdes...
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Jonny Smith
Creative content maker, car presenter & car pervert for hire since '98
Website: www.carpervert.com
Instagram: / jonnycarpervert
Twitter: / carpervert
CHAPTERS
0:00 unloading the chairs with Tim
0:55 Intro
1:23 Who is Shmee?
2:05 Filming Fifth Gear in 2013
4:58 Car interest as a kid
5:15 Dad's cars
5:55 Working in finance, college subjects
6:40 Reverse engineering the algorithm
7:45 RUclips as a serious business
8:34 Do you edit yourself?
9:02 Do you go on holiday?
9:30 Stresses of a RUclipsr
10:37 Planning the film and making notes
10:57 Shmee's vintage video cameras!
11:44 Shmee Vs Tim
13:45 First video of La Ferrari online
14:42 Are you misunderstood?
15:07 Every car has a business plan
15:35 Inadvertently controversial
15:48 Trolling of Shmee
17:00 Almost a billion views on youtube
17:57 Dispelling myths of Shmee
18:38 My Dad was an accountant. Had a spreadsheet at 7
19:00 Bought first sportscar (Aston) at 23
19:38 Trading mobile phones on ebay at 14
20:32 'My Dad doesn't think I should own these cars'
21:16 How do you pay for your cars?
23:00 Stockpiling Shmee personal numberplates
23:22 Guilty pleasure cars - £700 Subaru
23:45 Importing phones from Japan and renting a shop space
24:40 Taking time out to become a ski instructor
25:05 Do you like classic cars?
25:40 I like the journey of speccing and buying new
26:23 I'd like a restomod Mustang - classic EV?
27:29 Not all youtubers are the same
28:14 Grew up reading Autocar and EVO
29:25 What cars do you NOT like?
29:44 Like Switzerland during the war....
30:32 Never swear on video.
31:06 Any hobbies outside of cars?
31:24 Where did the SHMEE name come from?
32:39 Do you buy cars just for likes?
33:52 Do you wish it wasn't just Tim on camera?
34:40 Coping with stress and anxiety of youtube
35:50 Shmee in a car under the radar?
36:00 Subscribe and like and comment and subscribe yeah!
#shmee150 #shmeeinterview #supercarcollector #timburton 
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Great interview, and thanks Tim for sharing this peak into the business. It only confirmed what I had presumed about Tim and the Shmee150 business. It is never an accident when something succeeds over a long period. It is smart hard work.
True... people with money have that money because most of the time they've worked for it, and that's just what they do...work. And here we are enjoying them sharing all this lovely stuff.
I would say it's the same with a lot of people. its pretty simple really, finding out what people want, making what people want, posting it when people want, say first thing in the morning, lunch time or in the evening etc, im sure there are lots of other bits and bobs, like colours, transitions even angles etc if you really look into it. but success never comes as a surprise
Thanks for stopping by Jonny! Pleasure to have you to visit my new garage and chat about it all. Will never forget when we went car spotting together back in 2013 on Fifth Gear.
Great interview, it was good to see you in a new light.
This video made me so happy! Great watch!
Thanks for doing this interview, very insightful!
I would have liked to hear Jonny P mention a little more about his "old skool" car background. As you are Definitely are of the "new skool" of RUclips car enthusiasts!
Fascinating. Thanks to you both.
Tim once very kindly took me out for a meal with his mate when I worked at a motorshow in Glasgow (and they drove in an Aston) . We spent all evening chatting about cars and many things in between. He was an incredibly genial guy, who inspite of having driven every vehicle you could think of never boasted or bragged. Its an utter shame people try to put him down as he is one of the good guys!
That was good. Tim should do more of this because it shows him in a different light. Also was good to hear two RUclipsrs talking about what it’s like working as a RUclipsr as I don’t think many people understand what it’s like.
Apart from literally every automotive RUclipsr ever making videos about what its like to be a RUclipsr! Tim does do more of this, he does interviews like this with everyone.
@@HarryMollyNut Nope! I watch and enjoy both Tim and Harrys channels.
eSysman you're a legend 🙌
The stereo audio needs to be flipped. ie: Shmee coming through our left speaker, or preferably mono sound. Great vid though!!
Yeah I had to check my headphones!
Thought I had gone deaf in one ear!
As above!
I spun my phone round......... Twice! 😂😂😂
I just wore my headphones backwards. 🤣
Tim’s content isn’t really for me, but no one can deny the guy is killing it. Fair play fella.
He seems quite harmless but so ferociously annoying.
Same, I don't really enjoy his content, the style just doesnt work for me. But the fact is, he's incredibly succesful with his formula, which is basically all down to hard work, all while still clearly being a very lovely guy with genuine passion! He deserves his success and fairplay to him
He might split opinion but you can’t deny he knows exactly what he’s doing and has been incredibly successful at doing it! Jonny you are great as always - love your relaxed style of interviewing!
Trust fund kid.
@@RawtenstallBagSnatcher. keep hating lad he’s making money lol
@@DJcurryblaster I dont hate him at all. & I am 10X richer than he will ever be.
@@RawtenstallBagSnatcher. lol
I have to say, I've never been a fan of Tim, but now, it's opened my eyes and I get it
Well I thoroughly enjoyed that - as a minor RUclipsr with a mere 65 million views it was very refreshing to hear Tim's approach to his success, the way he deals with trolling, the business focus and so on....all rings true to me...I shall carry on! Thanks Jonny (and when are you coming on my channel to talk bikes??)...
Oh okay. So no more trolling from me then regarding his inheritance
Respect him 50 times more now
Shmee to the world !!! (He's already big lol?
Oi oi TMF didn’t expect to see you here … there’s no bikes…..
It feels like cheating on cars and being caught bike bikes lol 😆
TMF do some 70 80 90's bike reviews everyone loves the older bikes.
@@vxlgsi The evolution of the goldwing could be cool.
Jonny has a way of portraying the 'real' side of people. I personally cannot stand more than about a minute of Shmee's usual content but this video shows he's clearly a gent in real life and deserves his success.
Agree - i'm not big on Shmee content but this was an excellent watch, and love the business approach to what he's doing. Fiar play to that man.
Wow. Thought it was just me. I can’t get past “Hello, I’m Scmhee…” without wanting to throw my phone out of the window. Thanks chaps, I’ll have a watch…”
mmm… 🤮
Shmee150 is a legend.
Didn't expect you here! Love your builds especially the Mcnugget
I hope you are a subscriber to the Late Brake Show, Tavarish ?
Came in sceptical but came out with a higher opinion of Tim, I didn’t expect that.
Amen
Same 👊🏼
Thanks Jonny for sharing this interview with us
Like Tim or not you can’t knock his work ethic and passion, he totally deserves everything he’s achieved. Another great episode Jonny 🙌
I worked with Tim whilst I was Product Manager at Chevrolet and he was always hardworking, clued up and reliable. More that can be said for some other influencers!
More info please
I think it was because he wanted those Matiz test drives
@@Matt-go7ss haha fortunately the Matiz was long gone and in Europe we ended up selling just the Corvette and Camaro
@@RichardMajor86 no gossip here, just to say Tim out works them all
I respect him a lot more after this video
Lol Schmee in a s**t car. Haha
You know what, that was a brilliant interview. We can all make assumptions about our RUclips content providers, but this was particularly eye opening for me. Tim came across as a genuinely nice guy. Most of us can't imagine the time and stress that goes into producing regular interesting videos for YT. Johnny, you're doing a service with this series, so hats off to you for that. Tim, go on holiday mate. Your subscribers will still be here when you get back 👍
That was a good watch. Its nice to see Tim in a different situation and one not created by one of his RUclips friends. Its good to listen to a relaxed, friendly and informative chat. Thanks Johnny.
Another good video mate. As you say, its a struggle to get one video a week up. Hats off to Tim for doing one every couple of days.
Wasn’t a big Shmee fan because I didn’t quite get his deal. Really interesting chat. Like him a lot more now.
That was a lovely interview done in a very calm and collected manner which was pleasant to watch. Thank you to you both 👍
Very intelligent guy, I've never understood the hate towards Shmee. Level headed guy who creates great consistent content.
And that consistency is what gave him his success. People just don’t get it.
Same, I don't understand the level of hate. It took me a while to get into the channel, but when I did, I always looked forward to the next video and enjoying the passion he has.
The hate is probably often jealousy driven.
Jonny, great content and great listening to the other side of Tim. Having followed Shmee150 for some years, you can tell his love for cars and passion for tech. But what’s refreshing is his behind the scenes dedicated mindset and business acumen.
This will be a good watch :-)
A Rolex for sure
It really was 🙂 loved it
Another great video Jonny. Really enjoyed that and getting to know a bit about Tim and seeing that he’s a thoroughly nice guy. I’ve followed a similar path to my RUclips channel, eBay trading, filming friends and travel before coming back to my love of cars. Hope to have a KHTV museum some day 👌😂👍
That was excellent, refreshing to hear Tim be himself and not playing a character
I love the fact that he still uses his cherished 2013 sony camcorder
I don't. I would prefer he would bring up the quality a notch. 😁
@@olivierl2172
To what? ...a red camera?
@@CaseyCollier I'd love that 😉
@@olivierl2172
That was supposed to be a joke, but I guess you took it seriously. You are dreaming, my man. Red cameras are super expensive and are quite heavy, making them difficult to carry around for extended periods of time. He would have to get a rig to carry it on (which would be too cumbersome). Tim does a majority of the filming himself, so how do you expect any of that to work? How would he be able to film the inside of a car? He simply couldn't do it.
You, on the other hand, seem to think that it's possible. I'm wondering what kind of filming experience you have to know all of this. Please... do tell me how you'd make these videos with a red camera on your own.
@@CaseyCollier I knew it was a joke, hence the wink emoji 😁
Really enjoyed that - gave some insight into Schmee and just how misunderstood he is. Well done 👍
As a huge fan of both The Late Brake Show and Shmee150, this is going to be a great watch.
Tim's a nice guy but honestly I'm not a fan of the Shmee character.
You have hit the nail on the head
Me neither but when you listen to him brazenly explain that it is a business and he is playing every angle possible to achieve success then you just have to take your hat off. You, me, even Tim himself don't have to like 'Shmee', but it sells, and that's all that counts.
This is why i prefer the museum channel more than the shmee150 channel...he is more laid back and "normal" on that channel
It's nice to see the human behind Shmee. I don't think I will ever get on with his content, but I can now appreciate what he is doing. Great video Jonny!
That, was brilliant, well done Jonny and thank you Tim for your honesty, was a great insight.
Keep up the great content chaps...🎩
Jonny I don't think you pronounced his name correctly. Is Shmeeeeeeeeeee.
Hi Shmeeee I'm guys!
Imagine how successful the trolls would be if they put all that negative energy in to something positive. Another great ‘chat’ Jonny, I wonder how many people are now sat there thinking ‘oh.... I made a mistake about shmee ’ 🧐 (most will never admit it though)
Thank you, gentlemen,.
I liked this the last time I watched it, nice seeing it again 👍
What a great watch! Thank you guys
Interesting interview- nice to see Tim is more like the rest of us car fans than perhaps we perceived 😁
Nice conversation. Heard more about Tim's background again. I met Tim on the Nordschleife when he had his Porsche 911 GT3 and just lost his rear number plate on the highway, and then take the time to talk to you, Tim is a special person.
My god! I had only a few, minimal samples of Shmee over the years and didn’t follow him for some reason or other (I thought it was because he swore way too much for my taste, but he denies that he swears at all), but I thought I’d give him the benefit of a doubt, as your interviews get to the real person, and, apparently, he’s a really, genuinely nice guy. Thank you so very much for this interview. You’ve changed my mind. Now, I just have to catch up on 11,000 videos…
He has never sworn in any of his videos before.
Tim is the one of the very view you-tubers who doesn’t do drama and keeps delivering great content. Great interview Johnny
Jonny - Great channel! I appreciate your your quiet humility, enthusiasm and respect you show to others you invite on your channel, including your viewers. I also appreciate that you are not about all those new big dollar "super Cars" that Schmee is into (though you are willing to...dabble....). I like your taste in cars (thought I want a Rover P6 or and SD1 over that Austin Allegro!). I'm more of the Charger and Impala person as well. Keep up the great work! Great interview!
You should mix both of your audio channels as mono. With separate channels (and inverted) like this it is a bit annoying.
Yes!!
Nice interview anyway. It went by so fast 😁
So annoying
Many thanks for this Jonny - I watch Tim's channel on a regular basis because I have a real interest in the automotive industry. But this interview has given a good bit of insight into the person behind Shmee150, and a lot more respect and appreciation for him because of it. Many thanks to those involved. 👍🏻
Really good interview of a very misunderstood character. Good work Jonny.
Audio isn't great through headphones it's only coming out one ear at a time, not sure if it's something you can fix?
I think R and L channels are switched. It's a bit confusing.
I had to put my headphones on the wrong way round as the left channel was J and the right was S as I looked at them.
Yeah. I noticed the voices coming out from the opposite speakers to their seating positions.
Watching on a tv surround, Tim's audio would get really quiet and then back to normal-ish. Johnny's audio was definitely higher and consistent though. I had to watch with the volume really high.
@@asa_williams I had no problems with the volume.
I only recently discovered Shmee150, and rather like his videos. Seems like a decent chap. Great to see this interview Jonny :) Thanks!
This was such a fun video to see. I’ve been a fan of Tim’s since his very early days and have met him and chatted on his US tour. He’s genuine and very down to earth. Thanks for taking the time to interview RUclips personalities and show us the stories behind the camera. BTW-you have GOT to remix the audio and combine the channels.
This felt like someone unpacking a Ted Talk with Shmee! This is a fantastic interview - well done Jonny!
Did you screw something up here Jonny?
My left ear has really enjoyed it so far..
Left and right but the wrong way around!
@@neilwilliams2907 lol yeah, oops :D
Doesn't need to be panned so hard anyway. Not a good idea.
i just turned on mono audio on ios worked a charm
I've watched some of Shmee's RUclips content over the past few years and if I'm honest, it just pee'd me off. Before everyone jumps on me and puts the boot in, I take my hat off to Tim who has obviously put the effort in and continues to do so and as a result has made a success of what he is doing. And yes, I am just a jealous middle aged fat bugger !! Thanks Jonny and Tim for your channels and great videos.
He's a complete knob.
Thank you Jonny. Thank you Tim. That was epic.
Great interview! Thanks Johnny!
This guy was going to be a success, whatever he did - super smart, great business head, awesome work ethic.
He surrounds himself by successful people as well
Had a super rich upbringing, and everything laid on a plate for him, so yes he was always going to be wealthy even if he never lifted a finger himself.
Nothing but respect for Tim - I'm not sure anyone on the internet works harder…
I absolutely loved this video. Hands down one of the best videos I’ve watched on RUclips! Thanks a lot for the post!
I'll be the first to admit having followed him for a small time I had some preconceived ideas about him. This video completely changed my opinion of him, fantastic interview!
Not sure if I'll manage to watch this through but I'll try!
hahah, im wondering how many dislikes this is going to get he's very Marmite, but can't fault what he has accomplished, i think the on screen persona puts people off.
Two Greats in one video! Really liked this Jonny and I’ve followed Tim a long time.
I just resubscribed again to Shmee150, what a great story. Past subscriber that believed all the lies that he was a rich kid , daddy's money so I unsubscribed., I had no idea of his work ethic and hard work. Well done 150, perception changed 180 degrees, Thanks Jonny for this post. Supercars not my first love, but if I need an update, Shmee150 ! I'm 62 and he is teaching me !
*JONNY* The intro loading the chairs on the trailer always catches my interest... Thanks for making the effort!!!
Hubnut next please.
Tim knows his onions, a smart very hard working guy whom deserves everything he gets and has.
this was awesome. i have been following shmee150 for 7-8 years and learnt more about Tim/Shmee in this 36 min than watching 20 mins a day, for 7-8 years
Tim works really hard and so he's definitely one that deserves all that he's earned. I don't watch him that often but I do enjoy a good Shmee video every now and then.
Tim gets a lot of flack, but he also has a LOT of fans. Once you get under the skin of the channel it becomes infectious! Tim's knowledge and passion is almost unrivalled and much of what he does (Euro road trips, trips to the US etc) is also what I do. I also have one of the cars in his collection, so I can relate. It's incredible what he's done and he's brought some really great content out. Long may it continue.
My car video subscription list is as varied as you can get. I love cars, I'm subscribed to HubNut as well as Shmee150 and I love them both in equal measure. The passion for cars is what's important.
Snap!! Some people need to broaden their horizons mate
+1 👍🏻
I just don't like Shmee. Now i know why. Thanks for bringing Tim to the fore and explaining what Shmee is. I like Tim. Very enjoyable chat
That camera position with Shmee, GT, Aston and Yaris is epic!
I was only vaguely aware of Shmee, seen one or two videos, tried not to get hooked into this video but failed. Such an engaging show and interview. Nice one.
The stereo mix is so weird. Tim's on the left, but his voice is coming from the right, and Jonny's the opposite.
Good video Johnny, definitely changed my view of Tim for the better that's for sure! Sound wasn't great though, Tim was very quiet.
Hi. Watched this sort of by accident, while browsing through the pistonheads forums. Excellent interviewing style, Jonny. I admit I did assume Shmee was a rich guy showing off his cars, I'm now considerably wiser that the channel is a hard-nosed business venture. Thanks again.
This is the best 2part video I’ve ever watched Mike is a true inspiration
That was great to get an insight into what, why and how Shmee 150 started, progressed and continues with excellent RUclips content. A big thanks to both of you.
This was a brilliant insight to Shmee and his history and work, thank you!
Two of my favourite RUclipsrs. A great interview
Really refreshing to listen to this interview of Shmee150. Really down to earth and very hard working.
Whether you like his content or not, you’ve got to admire what he’s achieved. Really good to see him talk so candidly too
Got to admire Tim’s work ethic and dedication.he’s built his brand doing something he loves…..well done Tim.
Yes agree he's done well for himself and like the way he deals with haters he just bats them away with style
Never been much of a Tim fan until now,I’ve seen a totally different side to him now and understand him more,he’s worked hard and deserves everything he has gained,well done Tim
Pretty awesome video. I’ve watched shmees videos here and there, stopped for awhile, but came back and been a subscriber for over a year. As a fellow automotive RUclipsr, almost everything he said in this video was almost exactly how I am when it comes to personal life, RUclips, and my backstory. I wouldn’t be able to articulate it like Tim but it’s eerie how similar we are. I’m still a small RUclipsr but hopefully one day I can share my story like Tim did and show viewers the other side of me. Again, awesome video!! Love these type of interviews. 😎🤙🏼
I get it he's marmite , but he explained himself well, he's seen it as a business from day one . He's a bread head ££ . People bitch on about him but hats off to him . He's had brilliant ideas from the outset , he's obviously worked his arse off . Fair do's . That voice though 🤣
The higher pitched is actually an youtube engagement hack. Time spent increases for quite a bit and increases retention on technical side (like & subscriber as well as any call to action responses), as well as it will engage younger generations a lot more. Very important as the younger generations are quite valuable on the engagement and views numbers side, as they have more time, they spend more time, they are more curious (as they don't have the older knowledge, so they will see more videos).
In sum, everything he does, even if annoying, has a reason to exist.
Agree, fair play to him, but I'm not a fan and it's alright not to be.
Trouble is if you say you don't like someone and give your reasons for not liking them, you're labelled a troll, bigot, jealous or whatever when in fact it's a valid reason or reasons for not liking him.
Can't knock him for his success though, clearly he does appeal to plenty.
I don't like his videos, but what he has achieved is impressive on many levels.
There are a lot of "influencers" on RUclips I get bad vibes from, but I've always thought Tim seemed like a genuine chap. His content isn't really my cup of tea but I've always respected his obvious love of cars.
That was nice, thanks!
What weirded me out though was watching with headphones hearing Tim on the right ears and Jonny on the left while looking at them sitting the other way round.
Jonny, another utter belter. What a fascinating dude Shmee is.
Great work in going RUclips Jonny. Def my favourite. 👍👍
Excellent insight into shmee 150👍👍
This is such a fantastic interview to get to see the other side of Tim and getting a more personal insight in to his rise to success this what makes him such a easy person to watch as he is down to earth regardless of his success
Love it, Tim's such a genuine fella. Hard working, always pleasant and honest about what he's doing
Tim seems like a thoroughly nice genuine bloke which is refreshing to see. Best of luck to him
Really enjoyed this. He comes across as a really decent guy.
that red subaru 'leone' estate we DID have over here. it was what came before the Legacy estate. my GP had one in the 90s. In the UK they were just called the Subaru 1800 Estate
This is what I ended up saying to myself! :D..minus the GP bit..
Tim is an absolute gent. Met him is sydney when he was touring Australia. He stayed and chatted with people and took photos for 3 hours despite also starting to rain.
Great episode! I had just gotten caught up on some of Shmee's recent videos when this popped up - imagine that.
After listening to Tim talking about finance, I am really impressed with his dad!!! He really ensured that Tim turns out to be who he is today (not demeaning Tim's hard work) regardless of which career he chose! Impressive fatherhood! :)
I think that’s the first time anyone may have seen a glimpse of who he really is, seems like an alright chap. Is he coming to Betteshanger??
Check out a Podcast he did on BTG;
ruclips.net/video/ICoDfZlokLs/видео.html
I think you are a great person Shmee, where would us RUclipsrs be without your incite full videos? Keep it up I’m a fan 🙏
"Maybe write it, don't send it" - wisest words of anyone on the socials.
I have to say, I wasn't sure about Shmee at first, but that was probably just jealousy. I mean who wouldn't be jealous about a guy who has a fleet of wonderful cars that would take a normal person a lifetime to get just one. After watching his videos, I realize Tim truly has a passion for cars and enjoys them genuinely. He is always respectful to those around him and doesn't take for granted what he has. He is a entrepreneur who has worked hard for what he has. People should look up to that instead of trying to tear him down for it.
Very well said! 👌🏼
@freepieanchipsgarage I have never watched him try to get people to think they can do what he does.
@freepieanchipsgarage I can say the same about you. You are upset about his running cost videos? Why is that an issue for you? He operates at another financial level than most people why does that bother you so much? What is he doing against public interest that pisses you off?
@freepieanchipsgarage What? You think people operating at this financial level are rare? I live in Socal, I know people with larger collections than Shmee, if you watch his video where he visits such people, he is a small player compared to those people. Again, he makes money with his businesses and channel, why does it bother you so much? 13 year olds? How do you know that is his target audience, you have the analytics?
@freepieanchipsgarage You can always tell when someone has a weak argument, they insult those that don't agree with them. As you can clearly re-read our earlier responses who is the one with a lack of comprehension and full of biases. I understand why you don't like him. No need to make up excuses that you can't prove (such as age of subscribers).
He must have been mega rich to begin with
Great video. Great chat. Thanks for taking the time to make it.
Tim lays it on down. Good vid you two.