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The FIGHT Against A.I.

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  • Опубликовано: 5 ноя 2023
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    We talked about the state of AI a few months ago and it's grown even more popular since then. AI is being used to make portraits, steal celebrities' likenesses, attack people and more. Now, governments and companies, including camera companies, are beginning to put protocols in place to fight back against harmful AI. Is there any hope of keeping this runaway tech in check? Tony and Chelsea Northrup talk about the ways people are pushing back and what photographers can do to authenticate their photos.

Комментарии • 289

  • @TonyAndChelsea
    @TonyAndChelsea  9 месяцев назад

    Try a FREE website today Go to squarespace.com/Chelsea & save 10% off your first website or domain with code “Chelsea"

  • @Dedncide
    @Dedncide 9 месяцев назад +45

    I think submitting the RAW file along with your photo for contests should be the new standard. Photographers should be setting up their copyright info in their cameras to embed in the EXIF info.

    • @tubularificationed
      @tubularificationed 9 месяцев назад +10

      Reputable contests are striking a reasonable balance already. Of course they don't want to drown in huge masses of RAW data volumes, also given that 90% of contributions are boring or sh'tty photos anyway. But as soon as a good photo is about to qualify for a shortlist, its underlying RAW would be requested.
      Copyright info in today's meta data doesn't help here. It is not protected (not digitally signed). It can be faked (changed, removed, re-inserted) at any time by anyone. RAW files' metadata are not immutable; metadata editors can change many metadata items in there.

    • @HotGates
      @HotGates 9 месяцев назад +3

      Yes I was going to write this as well, The final images selected by judges should ask for the RAW file 100% but I think they are doing this;)

    • @anildangol
      @anildangol 9 месяцев назад +7

      what if AI can generate Raw image with all EXIF info from it's own AI generated image :).

    • @GemmaHentsch
      @GemmaHentsch 9 месяцев назад +1

      The signed tech Leica has just released is interesting, provided it’s designed secure so not even the camera manufacturers cannot fake it….

    • @Designsecrets
      @Designsecrets 9 месяцев назад +1

      Why would you give other people access to your raws?

  • @StephaneDesnault
    @StephaneDesnault 9 месяцев назад +68

    Seeing what people are using AI for, I am much more worried about Human Stupidity, as compared to Artificial Intelligence.

  • @TheArtist441
    @TheArtist441 9 месяцев назад +21

    Canon, Nikon and Sony banding together to do something about this is awesome! It REALLY is in their best interest to do so, as well as ours

    • @captinktm
      @captinktm 9 месяцев назад +2

      I agree but they should have shut the stable door before the horse had bolted...................this horse is in the next county already.

    • @shireoryx6153
      @shireoryx6153 8 месяцев назад +1

      No, big corporations do Not have societies best interest upper most in mind. Yes there are checks and balances, but I sense rough times ahead

  • @markbaigent8373
    @markbaigent8373 9 месяцев назад +10

    My concern with ai “photos” finding their way into courtrooms as evidence.

    • @joepiekl
      @joepiekl 9 месяцев назад +5

      Or real photos being dismissed because it's not possible to know whether something is AI or not. I still remember the Rittenhouse trial, and whatever you think of the outcome, it was worrying how easily his lawyer was able to bamboozle this old judge by putting doubts into his mind about the validity of an iPad photograph (or video, I forget), where we basically had three people who didn't know what they were talking about trying to debate whether an iPad photo/video was admissible, reliable evidence. The judge insisted on the prosecution bringing in an expert witness to testify that the iPad doesn't alter images it takes. It'll be so easy for defence lawyers to dismiss any photographic evidence that's not from official CCTV as being altered, edited, AI generated, etc.

  • @mikefoster6018
    @mikefoster6018 9 месяцев назад +13

    One of the reasons I'm settling on a 50mm prime is I love the unadulterated, undistorted feel of the images. It make me work. If I have to walk 15 miles each day to find interesting real scenes/vignettes, I'll do it. AI is the opposite of that.

    • @annoholics
      @annoholics 9 месяцев назад +3

      Most pictures are not taken by photographers. If you see something newsworthy and you make pictures with your phone then it would be nice if we could later proof that those images were not fake. This is especially important if you make photo's of a crime being committed and somebody has to be punished later on.

  • @carlgoldsmith5444
    @carlgoldsmith5444 9 месяцев назад +7

    As a photographer who is also in the music industry. There are the same concerns with technology and A.I in the music industry. Cheers from New Zealand.

  • @lkfs55
    @lkfs55 9 месяцев назад +27

    I just hate the way photographs are overprocessed nowadays. I look at a photograph and if it’s way too much color enhancement, it really turns me off.
    Also I don’t like over processed skin on portraits. People are starting to look like porcelain dolls.

  • @pursueadventure
    @pursueadventure 9 месяцев назад +5

    "Our big hope is government" the least hopeful words ever spoken.

  • @TerryRGraham
    @TerryRGraham 9 месяцев назад +3

    Are we saying that using Adobe Lightroom AI denoise on a raw file is unethical? It's just doing the same thing that we do but faster.

  • @Neopulse00
    @Neopulse00 9 месяцев назад +15

    I feel like film and printing in general will make a larger comeback in order to fight against fake AI images.

    • @ManCalledMif
      @ManCalledMif 9 месяцев назад +3

      There’s nothing like the quality of silver gelatin photos

  • @richardsteinhaus6616
    @richardsteinhaus6616 9 месяцев назад +6

    25:47 Northrups, please do an exhaustive video on the definition of "fake". I'm not a pro or expert, but isn't every setting choice on a camera, let alone post-production software, changing reality somewhat and therefore all photos are somewhat fake?

    • @arturodelarosa4394
      @arturodelarosa4394 9 месяцев назад +1

      Agreed, it feels very post-modern to say, but you must draw the line of where fake ends and real begins if you are making such claims.

  • @JRZ67
    @JRZ67 9 месяцев назад +10

    I've been a high school photography teacher for 30 years and fear that I will be fighting to maintain the creativity in my class when AI has now come into the picture.

    • @Aracuss
      @Aracuss 9 месяцев назад

      I would recommend to start using A.I. to help people to build their ideas, the mockups, the light scenarios as a part of the process rather than being afraid of it.. I started using Midjourney as a part of the creative process and it helped me to open up my imaginations of what is possible. You can learn how to use it with a simple RUclips video in less than one hour. Totally worth it.

  • @MundtStefan
    @MundtStefan 9 месяцев назад +4

    ‼️‼️ I'm worried about court cases where photographs are used as proof. Even our Phones add pixels to fill in detail that was not there.
    Envision that in court a photograph is being magnified to look at the detail and you go to jail because AI corrected your arm when capturing the photograph to fill in dark or blurry pixels.
    Now it shows you doing something illegal!

  • @Mugwart1
    @Mugwart1 9 месяцев назад +3

    I picked up still photography as a hobby about a year ago and I love it. Regrettably, I feel like the onset of AI has started the clock ticking on many facets of still photography, and “photography” as we currently understand it will not be recognizable as such within a decade.

  • @swistedfilms
    @swistedfilms 9 месяцев назад +1

    Think about all the government agencies that use cameras: the DMV, the police and other investigative agencies, various infrastructure agencies like code inspectors, etc. They need a reliable way to authenticate photos.

  • @nmelcam1
    @nmelcam1 9 месяцев назад +1

    Another thing is that if you shoot RAW you have to process the image with Lightroom, Photoshop, Captur One, etc and even if you do not do anything to the image, it will have in the metadata that it was edited in PS, CO, etc. Or if you take any image you edited and changed the background by creating a new document with the background and insert/copy the image to the background the camera info will be non existent.

  • @weedanwine
    @weedanwine 9 месяцев назад +3

    18:59 - but don't iPhone cameras use some AI processing?

    • @tubularificationed
      @tubularificationed 9 месяцев назад

      Depends on whatfor? Those AI features for e.g. focusing on eyes, or producing correct skin tones in difficult lighting conditions, that's OK, that's not what needs to be flagged. But those AI features which change contents (e.g. exchanging crooked teeth with digital veneers), such stuff should be optional (possible to be switched off), of course. So that an iPhone is viable for news/documentary photography.

  • @TheodoreSchnell
    @TheodoreSchnell 9 месяцев назад +2

    Every time I think AI, I think of things like Hal in 2001: A Space Odyssey (1968); Colossus: The Forbin Project (1970); Blade Runner (1982); Skynet in The Terminator (1984) and its sequels; The Matrix series (1999); I, Robot (2004) and many others.
    Oh yes, and let's not forget The Borg in the Star Trek serials.
    Generally, I am not paranoid or frightened about recent developments in AI, but I definitely am not optimistic about it. Profit is the driver in this, not ethics nor even safety. Humanity's track record on tech advances of any kind has not been good.

    • @StuMcClay
      @StuMcClay 9 месяцев назад +1

      Would you like to play a game? Global thermonuclear war?

  • @MikeNovelli
    @MikeNovelli 9 месяцев назад +4

    This war was lost long ago. You're fighting a battle without recognizing you have already lost

  • @lyfandeth
    @lyfandeth 9 месяцев назад +1

    Yes, we have laws. In some states it has been illegal to use someone's likeness for commercial purposes with their permission--since the days of PENCIL SKETCHES.

  • @user-qt4jf5oz1u
    @user-qt4jf5oz1u 8 месяцев назад

    I"m a working stock photographer for Getty and I believe my days are numbered. This is freaking me out as it's my sole source of income. As a creative person the only jobs that I can even think of pivoting too are also being taken over by AI. This crap is scary as hell. Corporations (including Getty) are getting richer and I'm already on the poverty line. Dark days ahead.

  • @DaleSheltonsPage
    @DaleSheltonsPage 9 месяцев назад +5

    What do you think about the race to the middle? As ai generated images multiply, and the learning models learn off of them, the bias will increase toward the unnatural and common “cool” fantasy images. The simulated creativity comes from human creativity. What do you think will emerge as ai just learns from ai and ai is built to criticize ai?

    • @arturodelarosa4394
      @arturodelarosa4394 9 месяцев назад +1

      I don't think the problem is the LLMs learning from their own output. (i believe if you teach an LLM with it's own output it will eventually just devolve into noise. It doesn't work like that, the AI trainers avoid this situation) What is already apparent is how these outputs affects us or the public, it is already pushing trends that can only be described as surrealism or hyperrealism on steroids. I'm also seeing increasing amounts of styles that are hard to pin point, clearly the product of mashing one style with another. You could say this is simply an acceleration of the creative process. But it does have a surreal undertone, that leans on the fantastically un-real. I think a wave of visual styles with theses qualities is on it's way, and i would expect it to come and go. Like many others before it. I think in 50 years from now people will look back and notice it very clearly, like how we see today the 90s clip-art style in everything from that era or how the bright colorful pop colors of the 60s are unmistakable but is nothing out of the ordinary within the context of trends.

  • @warrend8362
    @warrend8362 9 месяцев назад +1

    I just had somebody say my image was AI and I had to show them the Ektachrome slide from almost 40 years ago
    So this is gonna be a big mess

  • @StuMcClay
    @StuMcClay 9 месяцев назад +4

    Sam Altman (CEO Open AI) originally believed AI would displace creatives last. Now he admits we’re the most impacted profession at the onset.
    Very timely video guys. I’m skeptical the solution lies with government, the propaganda value of AI is enormous.

  • @Yewbzee
    @Yewbzee 9 месяцев назад +1

    Resistance to new technology has been the natural reaction over the centuries. You may delay it slightly but you can’t stop it, relentless progress is absolutely inevitable.

  • @MuffFlux
    @MuffFlux 9 месяцев назад +2

    Stop making cameras that should be considered "entry level" cost so damn much. If the barrier to entry to a dedicated camera with features better than those within your phone wasn't prohibitively expensive to so many, they would be less inclined to turn to many of the free AI options to scratch their creative itch/fill their need. Camera companies have killed themselves.

  • @JohnCBurzynski
    @JohnCBurzynski 9 месяцев назад +2

    I think commerical photography is on the way out. People (consumers) really don't care who made the image or how. However, creative photography will carry on, because creative photographers love the process and making their ideas and experience come to life. Also, its one thing to do an AI headshot, but taking the time to record an event like a wedding will still require someone willing to document it. 25:18

  • @GemmaHentsch
    @GemmaHentsch 9 месяцев назад

    You’d want lidar information as well to ensure there’s not something in front of the sensor giving precise perfect inputs…

  • @hikertrashfilms
    @hikertrashfilms 9 месяцев назад +2

    How about a fight against Sony for not making a 85mm F1.2 lens

  • @billgulker6187
    @billgulker6187 9 месяцев назад +1

    Like the countless technology developments before, new technologies force people to shift their skill sets.classic photography is transforming into a pure hobby and less people make money at it.

  • @rghurst
    @rghurst 9 месяцев назад +1

    How much of an image must be "real" vs AI for it to still be considered a photograph. Content Aware Fill vs Generative Fill vs Cloning for "touch up" ... does it make a difference? if you remove a road sign from a landscape using GF, does it become an illegal photo?

  • @patrickmorgan7173
    @patrickmorgan7173 9 месяцев назад +1

    TonyAndChelsea will now live on forever.

  • @JeanMarcLavoie
    @JeanMarcLavoie 9 месяцев назад +1

    How about a way to combat copyright infringement on social media. I’ve seen accounts building a huge following by sharing the work of creatives and writing in their caption “contact us for credit or to take it down”?

  • @tedsoqui2087
    @tedsoqui2087 9 месяцев назад +4

    I like Tony's well timed upspeak when he is answering his own questions. We are years away from real photo authentication. No newspaper or media company is going to outfit their photographers with $9k Leica rangefinder cameras, plus you have to be a super bad ass photog to capture images for news with a rangefnder. They would have to get a full compliment of lenses to go along with a full kit. Two cameras minimum, a wide, medium, tele, and super tele, would be super expensive. I remember Photoshop came out with a Law Enforcement version. Not sure what happened to that. My prediction is that any form of authentication or AI will get hacked. The best way is to hire photographers that have high ethical mandates, and run pictures past a real photo editor. The barn door is open on most images being "real" now. Ethics may be the only thing that keeps it real.

    • @arbee1958
      @arbee1958 9 месяцев назад

      The old Canon 7D has a feature that creates a hash code with each shot that allows it to be forensically verified as the original using a Canon Kit - such a feature would only work if phones and browsers were fitted with them routinely (like the padlock icon on the address bar of the browsers)

  • @GrymmsPlace
    @GrymmsPlace 9 месяцев назад

    Much of the a.i. toolset is an evolution of the other ways we have edited our photos and videos. We use 'manual a.i.' when we apply some preset or get a product to balance the light to some taste or the other. We upload and store all our photos to a platform that can use those photos to expand their references for making better, more 'accurate' representations. In effect, how many amateurs have used their brains and followed a good tutorial and produced a winning image somewhere? The use of a.i. has been here for years annd years - it has just been 'evolved' to make it more automatic.
    Leica (I think) has already brought out a camera that fingerprints images as non-a.i. The other big brands will likely adopt similar. People will start coveting 'the real thing' as a collectible - like real antiques. In relation to the film industry, I do see actors being a lot more aware of making provision regarding use of their faces after death.
    Kind of in agreement with @Dednicide below re submitting RAW files - though wonder how soon using ultra resolution screens (and a.i.) to take a photo of a modified photo to make a new RAW file will be a thing too?
    Always check the T&Cs and 'Right-of-Use' for all web sites you upload any photo to before uploading.

  • @AndreVandal
    @AndreVandal 9 месяцев назад

    I'm a graphic artist and instead of fearing the AI I choose to learn it and see what I can do with it to speed up and better my work. This sounds like when computers arrived back in the 80s everybody was afraid of it taking over our job, well back then I chose to learn this new tech and use it to improve and better my work. I'm glad I no longer have to use wax and letterset to make pages. LOL

  • @johnhritcko4439
    @johnhritcko4439 9 месяцев назад +3

    Good discussion guys. I learned a lot, it's gotten me thinking more clearly about AI, and it's time well spent listening. Early days of any technological leap forward are unsettling. We should respect it, not be afraid of it. I'm simply a photography enthusiast and don't have the commercial/financial exposure that pros do. However, I am concerned about the personal, social, political implications AI will have over and above the issues it presents creatives. While I abhor government getting involved in matters simply because it's politically expedient, establishing a framework by which companies, governments, and individuals can safely and consistently work within is clearly necessary. Those guidelines must be universal, applying to all countries, in order to keep bad operators in check. If that's offensive to someone, think about an industry such as aviation. Both Airbus and Boeing must abide by the same international standards and regulations in order to build safe planes. Air traffic controller and pilot activities are standardized throughout the world and all communications between them are in English. Everyone operates by the same rules. What is worrisome, however, is that AI is in early days and government looks to industry to handle the details. In light of the government's lack of expertise, companies will promote what's most profitable for them, not necessarily what's in the public interest. Finally, it's clear after watching this that Tony must not be given a position of authority in any agency of government. ;-)

  • @extremelydave
    @extremelydave 9 месяцев назад +2

    Here is the flaw in all the authentication methods....they are reactive meaning the "bad guys" are one step ahead of you...as soon as you come up with the NEXT method, they will pound out a new way to bypass your great new method. Sad but true, the bad guys have the upper hand unless someone can come up with the holy grail....

  • @El-Rico
    @El-Rico 9 месяцев назад

    Remember the outrage when the big public gained the knowledge that models were photoshopped, and the magazines promising not to photoshop their models as much anymore? This is like the opposite of that.
    AI might be to photographers what photographers were to painters.

  • @Sega1F
    @Sega1F 9 месяцев назад +1

    I think A.I. photo programs should embed tiny identifiable marks or patterns in every image itself. They can make it unobstructive, like you would have to really zoom in to see it.

  • @AdrenalinaTV
    @AdrenalinaTV 9 месяцев назад

    Great discussion. Thank you

  • @Peterogen
    @Peterogen 9 месяцев назад +1

    Thans you❤

  • @Mark-vx5xm
    @Mark-vx5xm 9 месяцев назад

    It's doubtful most consumers are going to care whether or not an image is real as long as it looks good and is cheaper to purchase.

  • @Pangolin999
    @Pangolin999 8 месяцев назад

    The impact on creative photography is more complex - I build composite images from many (of my own) images, so meta data won't be of much use, and submitting numouras RAW files (say, for competitions), isn't really practical.

  • @CliveTalbuttPhotography
    @CliveTalbuttPhotography 9 месяцев назад +1

    Tony I have been in the software business for many many years - image authentication has been a serious issue I have spent a lot of time and thought on. I have written many pieces of software which have manipulated images a lot. I dont think MetaData is the answer as this can be removed / manipulated. What is needed is something embedded in the image which will authenticate the image. Subsequent image manipulation would inadvertantly destroy this information rendering the image as 'not authentc' ! One of my best seling products was a automatic dust spot removal tool which could be applied to a batch of fimes with the same dust spots - written in 2003 BTW to put some perspective on this only three years after I took possesion of the first Nikon D1 in the UK May 1999.

  • @urielramirez27
    @urielramirez27 9 месяцев назад

    One of the ways we can do it is like they do it with currency, not one but several tampering methods. Content credentials and holograms and digital signatures embedded on the picture itself that cannot be seen by humans but can be look at by forensic. Mandated instructions on AI to avoid using images that contain signed images. Block chain technology to see the original picture publicly and track its changes.

  • @thomas_fodor
    @thomas_fodor 9 месяцев назад

    Web browsers should have certification technology built in that works in tandem with camera manufacturers meta data.

  • @jeffreydouglas351
    @jeffreydouglas351 9 месяцев назад

    I take a middle of the road approach because I have a severe back problem and can't lift heavy cameras and don't mind a little help. If I can get a little more from my phone that is helpful to my wildlife photography, I welcome it but do have my limits.

  • @BartdeBoisblanc
    @BartdeBoisblanc 7 месяцев назад

    Tony & Chelsea this authentication system would also be good for the criminal justice system. The chain of custody of photos for an investigation for example.

  • @CM_7
    @CM_7 9 месяцев назад

    I guess we just should bring back film photography. There, you‘ll always have the original film (negative or positive) to compare to a published image.

  • @auroraflash
    @auroraflash 9 месяцев назад +1

    People don’t look at photos the way they did in 2010. It’s about having images just everywhere and anywhere. The files are all over the place. It’s nothing special anymore. People don’t pixel peep 👀 they look at a picture for 2 seconds and swipe on.

  • @dragonwisard
    @dragonwisard 9 месяцев назад +1

    The usability issue you brought up of having to download a photo and then submit it to another website to check its metadata could be pretty easily solved with a browser plugin that does that for you and then gives you a green check mark in your browser. We can make cryptographic signature checking seamless, we've done it for TLS/SSL for websites for years now.

    • @arturodelarosa4394
      @arturodelarosa4394 9 месяцев назад +1

      i thought so as well, this is something you could expect it to come to every web browser in the market, with little effort. That is not the problem. One could argue that reverse lookup of images sort of gives you the ability to track down the legitimacy of any picture in the web. The problem is there is no incentive to do so for the average consumer, sure, professionals would embrace it. (as a graphic designer)I often reverse look images when a business provides them to me, just to make sure they are not giving me something stolen from some website illegally. You can even do that to the analog world with google lens. Does that mean that the average consumer will go an check every image in a random article? Hell no. They do not care.

    • @dragonwisard
      @dragonwisard 9 месяцев назад

      @@arturodelarosa4394 I think you're right, and another problem is that this kind of cryptographic signature would need to be enabled by default in most people's workflow or they just won't ever turn it on. Even then, many people will probably disable it for "privacy" or "performance".
      It has been an issue for steganography that sites like Meta and IG routinely recompress images to change the resolution or just save a few bits.
      As Tony said, none of this will help unless there's a broad societal demand for compliance to a standard, and even then it will always be an arms race with the folks trying to exploit the rules. Just like anti-cheat software for online games.

  • @nmelcam1
    @nmelcam1 9 месяцев назад

    Tony, the issue with CAI is that most people see images in social media and every photo that you upload or send via Facebook, Instagram, Messenger, Whatsapp and many others the metadata is oblitirated. The only info in these images is image size and colorspace. Just downloan anf image from Facebook and view the image info, every detail about camara, date taken, etc will be missing, and so will the CAI data. Plus the CAI will most likely want to charge and you will be paying, and if free you will be delaying your post for verification but the info will be erased. Plus do you think that people taking photos at concerts, events or vacations will waste time to have their photos validated? Nope they will shoot and post.

  • @stevesmith76
    @stevesmith76 9 месяцев назад

    How about the return of film photography and darkroom hand made prints? Instead of digital “push button/slider” inkjet prints

  • @pennyzee1176
    @pennyzee1176 9 месяцев назад +1

    An area where government intervention can help is in job preservation. An inability to copyright generative AI will potentially save creative jobs.
    Oh, we can’t just generate this image and have sole ownership of it? Guess we need to hire a photographer/graphic designer/animator/etc.
    It’s not the whole story, not a complete fix, but it would help in the wealth inequality area. We may need a lot of solutions for the various problems presented.

  • @SteveLawrance
    @SteveLawrance 9 месяцев назад

    Let’s face it, we got used the the phrase “it been photoshopped” 20 years ago, it was inevitable that a way to remove the human would be found.. I suggest a public/private key process but in reverse where the photo is encoded in the camera using the private key but the public key must be used to decrypt it. The public key to your camera can be published online via a key database so when anyone tries to open the image their browser or viewer must get the key from the db. Obviously this needs some development to cover any editing but I’m sure brains bigger than mine could work it out. As long as the private key is not compromised we could be sure we could only open photos that are genuine.

  • @captainpike3490
    @captainpike3490 9 месяцев назад +2

    I think all photographers and Creatives should learn how to implement AI tools to their own work flow, Why don't you make a video about Stable diffusion and ControlNet to discover the possibilities. I give you an example before the 10.000 dollar budget fashion shot, you can train a model for clothes only with iphone photos Than you can try this fashion clothes on different ai generated models for example how do they look good on different girls. This will be your starting point. You can implement this work flow any type of commercial photography. Possibilities are endless. Learn Stable diffusion and ControlNet that will be new direction for most photographers.

  • @michaelmorris1865
    @michaelmorris1865 9 месяцев назад

    I'd love to have some firmware updates to verify authenticity, including some for those of us planning to stay in the DSLR age for a while, I mean if they did I'd be updating the firmware on my D800 and D850 in a heartbeat. Unfortunately, I also think they'd keep it in newer models... something I won't be getting until my bodies completely die, and I can't get them repaired by either Nikon or our local camera repair shop.

  • @mcdorians
    @mcdorians 9 месяцев назад

    To be fair, Photographers did put portrait painters out of business. Guess every new technology changes labour.

  • @HugoAugusto
    @HugoAugusto 9 месяцев назад

    CAI would be spreaded easily if OS companies like Microsoft and Apple and also image banks where forced by law to present a visible indication on each image.

  • @gamebuster800
    @gamebuster800 9 месяцев назад

    19:07 and then other brands will do the same thing but slightly different so Apple will refuse to verify/checkmark non-Apple images and it's the blue green texts thing all over again. Apply will claim they don't trust the certificates from some other brands because some other camera could have been rooted and generate fake images signed using a real certificate.

  • @TheChipMcDonald
    @TheChipMcDonald 8 месяцев назад

    Also, a point made long ago in a comment to one of your videos: 2019-20 will be known as the Terminus of Veracity. The oeuvre of humanity will never be able to be considered genuine, free of ai past that date. RUclips videos pre-2020 might be the only video training dataset that works one day.

  • @snax_4820
    @snax_4820 9 месяцев назад +5

    "President Biden combats AI" ... Northrups joke of the year.

  • @GemmaHentsch
    @GemmaHentsch 9 месяцев назад

    The way to do it would be a browser plugin, or a browser that does it natively… if there’s an open standard you could get a green check if you hover over any image, or even sites could natively show the data, like Instagram could scan the history and provide a “this is authenticated” tick for images that have been verified, and have a drop down for any edits made….

  • @karll3119
    @karll3119 9 месяцев назад

    I love that Photos from smartphones would be authenticated RAW (not even with the current A.I. and effects smartphones already have). GREAT IDEA also fighting the instagram trend to over modify their photos. I LOVE THE IDEA!
    Dont forget therefore helping our kids and teens mental health

  • @downzy56
    @downzy56 9 месяцев назад

    I come from a perspective that we're not entitled to jobs that no longer make sense. Horse and buggy drivers lost their jobs when cars became a thing. Shift to different forms of photography if your thing is on the way out. Until they invent robot photographers that don't creep everyone out, event and wedding photography will always be a thing. Family portrait photography will also likely be fine since people want the memory of them together. There will still be avenues to make money in photography if you want it.

  • @washingtonradio
    @washingtonradio 9 месяцев назад +2

    Having seen many 'sure things' and 'disruptive technologies' come and go I'm actually ambivalent on the AI and it's overall effects long term. Short term there will be many who jump to it not understanding its inherent strengths and weaknesses. Some will be burned badly as they find AI is pathetic at somethings.
    AI will be used heavily in some areas, areas were people don't really care if the image is computer generated or not. I suspect advertising photos will be mostly AI enhanced. Other images were people care, they will want a real photo of the event, etc.

  • @JamesChoice
    @JamesChoice 9 месяцев назад +1

    I don't mind AI as long as we are told the truth about when it is use and how - but sadly the truth and honesty quickly vanishes for many humans - especially when there is a $ to be made..

  • @jwzerbe
    @jwzerbe 9 месяцев назад

    yeah, signing images will have to be automatic and frankly will have be completely seamless. I'm sure that this could be done via firmware updates to existing cameras. It would be a nice feature to be able to turn on/off in the camera. I'm sure that the signing process would add to the horsepower required to generate the image in the camera and potentially slow down the image capture rate.

  • @axiomaticclarity324
    @axiomaticclarity324 9 месяцев назад

    There is no fight back against extreme convenience.

  • @calissaorg
    @calissaorg 9 месяцев назад

    19:50 True! My photographer aunt did this of an online video from the school to pretend she went to my daughters graduation. She sent a picture, that she didn't take personally at the event, like she was editing it on her laptop. My daughter could tell :(

  • @That_hasselblad_guy
    @That_hasselblad_guy 9 месяцев назад +1

    Presets in photography are a type of ai that the photographer creates. Think about it

  • @notme22
    @notme22 8 месяцев назад

    Some of those ideas are serious privacy concerns and I don’t think metadata watermarking is a good idea either. I think the only way to do it would be to embed invisible pixels almost like printers have done in the past

  • @MuahMan
    @MuahMan 9 месяцев назад

    I NEVER use Amazon anymore. Trying to get rid of any Google products next.

  • @tommynikon2283
    @tommynikon2283 9 месяцев назад +1

    Out of left field but.....I assumed metadata kept a (unalterable) "record" of the image- so that perusing the code would let you know if it had been "manipulated"/changed in some fashion. No?
    Something needs to be "digitally in concrete"....immutable/UNchangeable from the original....for AUTHENTICATION. Because the AI genie is already out of the bottle....and the shit is just gonna hit the fan harder- and faster, for now on. It's ONLY just begun.

    • @CarsSimplified
      @CarsSimplified 9 месяцев назад

      Digital things considered "unalterable" today are alterable tomorrow.

  • @GlennBrownOz
    @GlennBrownOz 9 месяцев назад

    I think the content credential aspect will only work if the browsers and app frameworks support surfacing that data themselves.

    • @arturodelarosa4394
      @arturodelarosa4394 9 месяцев назад

      And they will. This is a non-issue. Is just in progress right now.

    • @GlennBrownOz
      @GlennBrownOz 9 месяцев назад

      @@arturodelarosa4394 Once device support is good and the support is there in the apps it should work fine. As long as they add it with a firmware update for older cameras as well, will suck if you need a new camera body

  • @jbennett3578
    @jbennett3578 9 месяцев назад

    A wise man said, "The cheese cannot be unsprayed." AI is here to stay, and we'll have to learn to live with it. I'm glad to hear people are working on mitigating some of the associated problems, but I think the Northrups are right. Right now it's more talk than action.

  • @tomtech1537
    @tomtech1537 9 месяцев назад

    Tony's idea of signing an image would require a TPM and sensors with encrypted interfaces (if you don't want people to use that unit/manufacturer to spoof valid photos); this requires hardware changes, which means a very long tail on shipped products.
    Exposure of raw gps coords is horrifying, some generalization/gridding would be required.

  • @user-se5hk9zd7h
    @user-se5hk9zd7h 9 месяцев назад

    My question is will anything be real in the end game at all? Will the authentic photograph be more valuable than a computer generated image? What’s the value in an image when it comes to editorial photo stories?

  • @tomscameras
    @tomscameras 9 месяцев назад

    Thanks for creating this extremely important video! And, by the way, why remove powerlines from a photo? I never got that ...

  • @florinsi
    @florinsi 9 месяцев назад +3

    imagine A.I. "influencers" ... what a dream

    • @Rainm4kr
      @Rainm4kr 9 месяцев назад

      You mean smarter then human idiots ? yea its achieveble even now

  • @sonicslm4844
    @sonicslm4844 9 месяцев назад +1

    AI is just a technology. AI can be whatever we want it to be. If we want to AI augment and improve our working lives we work towards that. If we want AI to monopolise production and create dystopian levels of unemployment and wealth inequality, we can have that too. The time to act on regulations and laws is NOW. We really need to look seriously at breaking up the big tech firms in the next 5 years.

  • @jonbo77
    @jonbo77 9 месяцев назад

    Great Discussion!

  • @Lamidnightsss
    @Lamidnightsss 9 месяцев назад

    Most of my work comes from product photography. And now I can’t even have that. SMH

  • @bricelangston8634
    @bricelangston8634 9 месяцев назад

    I monitor certain AI platform content to scan for copyright infringement. I have turn over two dozen instances directly to artist and marketing firms.

  • @vincentleeadams
    @vincentleeadams 9 месяцев назад

    In 1910 98% of all transportation in the United States was powered by horses or steam. By 1920 90% of all horse powered transportation had been eliminated and replaced by automobiles. It only took 10 years. I have a degree in photography and all I can say is adapt or die.

  • @mulienegaa9688
    @mulienegaa9688 8 месяцев назад

    Hello Mr. Tony, thank you for your information. I have a question about the lens adapter. I switched the Nikon D850 full-frame camera to a Sony A7iv. My question is, which lens adapter may I use for my new Sony a7iv with Tamron SP 24-70mm f/2.8 Di VC USD G2 Nikon. do you have any information about the adapter?

  • @illius85
    @illius85 9 месяцев назад

    TonyAndChelsea for president 🔥

  • @jonr6680
    @jonr6680 9 месяцев назад +1

    No question you're right. But like everyone else, all we can do is ride out the storm.
    Just like when steam power> factories , or aircraft. Or electronics. Or computers. Or spreadsheets. Or smartphones.
    Globalisation, internet, etc...
    They all changed the game. Millions had to adapt, pivot, retrain.
    It's accelerating. AI is most disruptive in education.
    Generation apartheid, 20yo understand and see how tech can help them directly, today.
    30yos like entrepreneurship, side hustles.
    Beyond that folks are mostly scared of tech, change, uncertainty, future... And learning the constant new stuff becomes increasingly tiring and pointless.
    And tech is like cars now, too complex for individuals to understand, let alone fix their stuff.
    Time to have a drink and find something to make you smile, we're along for the ride at this point.
    PS you two riffing together, cool couple!

  • @bubbles581
    @bubbles581 9 месяцев назад

    Ebedding gps location has its own major issues...

  • @ppww6076
    @ppww6076 9 месяцев назад

    I've been noticing clearly fake models in adds. One way to tell is the shots are very quick - too quick to analyse why it looks wrong! But being aware of AI (thanks Tony and Chelsea), a red flag gets raised in my brain - it's revolting!!!

  • @fredrogers4186
    @fredrogers4186 9 месяцев назад

    Thank y'all so much for this. Buttttt . . .
    "I think our big hope is government."
    21:22
    Oh, Tony.
    🙄

  • @blisteringbooks2428
    @blisteringbooks2428 9 месяцев назад

    I didn't know you had a time machine! The first camera was released in 2019, then 13.23, here we are in 2013, like wow! How come you waited so long before releasing the video! Was it AI!

  • @rsearun2620
    @rsearun2620 9 месяцев назад

    I thought Nikon released a forensic camera years ago, a DSLR with metadata protection.

  • @TheTensecondz
    @TheTensecondz 9 месяцев назад +1

    Blockbuster store took out mom and pop video stores, Netflix mail-in services took out Blockbuster rental stores, Netflix mail-in services got replaced with streaming service.... Mom and pop video store owners are screaming and crying.... so on..... It's a everyday thing... Some times, you cannot fight for the changes. What public and general population want are the products that will sell and keep developped Fighting against what the general population demand won't go too far in product sales.

  • @przybylskipawel
    @przybylskipawel 9 месяцев назад

    I have to say... I never thought I will say that. Some forms of generative A.I. should be simply banned. E.g. no tool that enables A.I. images of people whatsoever.

  • @s.cottrill
    @s.cottrill 9 месяцев назад

    I won't use AI in my customer photos as the copyright office will not honor copyright work if it has AI in it. They say if it has x amount of AI the it is not copyrightable so you will lose your ability to keep people from using your work. I play with it on non customer images just to see what it is like. I prefer to be able to make money with my artwork. Unfortunately people will take advantage of this technology and use it for gains while using someone else's work.

  • @sammer2587
    @sammer2587 9 месяцев назад

    AI photo --> print --> take photo of print --> get check.

  • @makistza
    @makistza 9 месяцев назад

    AI within adult industry will be a major problem for famous people.
    AI in passwords hacking industry will be a Very big problem for all of us.