Why I Sponsor a Football Club and Does it Generate Any Business?
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- Опубликовано: 28 сен 2024
- Recently we launched the Ashville branded QPR Away Kit with @QPR for the 2021/22 EFL Championship season. This was the start of our new sponsorship relationship and while QPR kit sales are up over 170% we wanted to give you an insight into what sponsoring a football club looks like in England.
If you don't already support a club in England, start backing QPR. If you do already support a club, why not make QPR your 2nd team. :)
COME ON YOU R's!
:: QPR ::
qpr.co.uk
YT » / qpr
IG » officialqpr
FB » OfficialQPRFC
#QPR | #Sponsorship | #Branding
:: ASHVILLE ::
waste management | aggregates | concrete | construction
IG @thisisashville
ashvilleaggrega...
:: DANIEL LOUISY ::
IG @daniellouisy
10/10 credit to the sound guy - you've made an outdoor vocal recording sound like it was done in a padded podcast studio.
Didn’t realise that till you said it
MVP
He prob wearing a mic
@@jamesc5968 I can assure you this is down to a lot more than just giving him a mic
@@jamesc5968 I mean you can see the lapel mic on his chest...
We all know that mamma Ashville is bawling her eyes out with pride right now.
lol no she isn't probably sitting there saying boys getting chubby, get that beard off your face
@@StewysGameplay yes like most Caribbean mum's!!!!
@@StewysGameplay nah he eats well of course doesn’t eat you’re SPAM cans bruh
@@StewysGameplay only bums without beard cry about it.
Really? He isn't even the main share holder of Ashville Holdings. AND the company is dormant.
I love how these videos are not only a way to put your brand out there but you always make sure to educate your viewers and enlighten them about what youre doing and how and why you do it! Not only do you answer the questions that many businesses never like to share or reveal but you do it with pride for those watching in the hopes that it can also help them!! Keep it up Ashville!
As someone who was a gambling addict in the past I find it hard to watch football these days with gambling being shoved in your face everywhere you look.
I’m happy there are still teams out there that are doing the right thing and avoiding taking sponsorship deals from these companies 👏
gambling ads should be completely banned imo
There's nothing wrong with gambling or gambling sponsorships. Your lack of inhibition and control are your business.
Glad you’ve overcome your addiction, hopefully more regulation takes place as gambling is one addictive thing that has very little advertising restrictions.
@@onlycasual1 I understand what you’re saying mate and you’re right up to a point but if you’re someone that’s trying to give up gambling it’s extremely difficult when you’re stuck in an environment where you can’t get away from it
@@jamiefenner123 cheers mate things are much better now 👍
I’m a QPR fan and love the fact that you’re sponsoring the club. Supporting local business is much better than a meaningless betting company. The branding on the kits also looks great, compliments it really well.
Respect to QPR for taking a stand against gambling sponsorship as well
@M J Faulkner 32 red now lol
Never in my wildest dreams did I think, a building and construction company could leverage social media, not sure how much of this would convert to futures revenues but companies leveraging social media to tell stories is definitely the future, hoping Ashville grows into a global brand, our man here is a true hustler💪
It’s all about having access
The immense quality of content that’s released here is beyond me. Not only has this man been threw a mental time, he’s done nothing but succeed!
Hallo from Namibia 🇳🇦, I am a high schooler doing my A-levels and looking to study mechanical engineering at university next year and hope to achieve goals of the same magnitude as Daniel one day.
Good luck mate, wish you all the best 👍🏼
Good luck!
Wish you the very best
Best of luck!
Good luck
This is quality content. Really opens people mind and it’s amazing how transparent he is. Can’t wait for 1million subscribers to hear his full story. Keep up the good work 💪
This is a great explanation of how sponsorship works in general, in fact the best I’ve seen.
And then the level of how much the club was prepared to work with you and develop a relationship, with the room, the second kit colouring, and the cross promotion or reciprocal business is fantastic from them. Really really good video.
Who else was surprised when they saw Ashville Aggregates at a QPR game
I wasn't ashville are fully on job!!!!
I’d love a 30 minute zoom call with you just to learn about your mindset within business, growth and approaching new business challenges. Absolutely love your story!
Really? He isn't even the main share holder of Ashville Holdings. AND the company is dormant.
QPR smashed it out of the park with the shirt designs. I think it's nicest set of kits in the football league this season and to have your company on the front, even if for one season, is invaluable. If it's a badly designed kit as a sponsor you are also associated with that.
I doff my hat to QPR for their ethical choice of sponsorship, also thnx for selling us Kelly as he did well for us when he was on lone. Good luck this season.
Most people have noooo idea what it took to get to where you are. The late nights. The planning. The thousands of word or excel spreadsheets. The deals that never came off. And all the while people probably thought your mad to continue. Ive been watching your vids for a while, and I can say that you have evolved and its a pleasure to see your journey unravel into what it has become. You deserve all of your success and long may it continue.
Magic this just gets uploaded just as QPR score against Middlesbrough!
Bro. From Long Island NY, Ive learned so much about GB, EPL and etc in the past 15yrs.
I know nothing about football sponsors. Nor have I seen any thing like this before on English football. So elegantly put, hyper intelligent video that is just bold, straight forward, and into the depth bowels of this topic.
So good. Youre the perfect blend of new money intellect and old
Love this - massive congratulations to you. My dream is that one day I can sponsor my club, Luton Town. Starting small by sponsoring players at the moment, but hopefully one day that'll be front of shirt sponsorship instead!
Got to keep grinding and working hard to make that dream a reality.
As a side note, this sponsorship has also allowed him to make this video which after only 1 week has been viewed over 216k times. That's some great marketing. I'm not a QPR follower and had never heard of the Ashville brand...but I know I'll be noticing it from now on. Good luck for the rest of the season. I really think you have a good chance of promotion.
Absolutely incredible insight into a football club and main sponsor and what goes into it all. Thank you for sharing and so great that a local football club and company work together. QPR is a fab club and very welcoming :)
Why i like and apprciate this gentleman: HE IS NEVER SELFISH.. love from kenya
This guy is humble, but smart about his investments. Nice guy running an obviously successful level
Your video make me feel like I should be paying for them , i really appreciate how you let us in to your thinking I learn a lot
Great vid! Grown up in Hayes, known about Asheville prior to this sponsor, nice to see local business sponsoring my club 🔵⚪️
Local guy (looked like Grove), nice. Good to see a brother doing well with his business, and having the knowledge of SEO/video marketing etc allowing him to compete with older business. Hope it continues to do well.
As an english born Bajan, the wrong side of 55 and now living in your beloved St Lu.
So proud of you, a young Blackman making the right move's without a doubt your an inspiration.
Here after the Middlesbrough win cmon you super 🔵⚪️🔵⚪️
Time wasters 🔴🔴🔴
Love Ashville though keep it up Dan
@@cameroncross7952 why r u guys talking
Wha ta load of shite abvout not using gambling companies Football Index were apart of QPR
@@ICEJosh1987 keyword WERE. That's why they want to stop their old ways. Its CSR.
Everything about this man he’s very clever and speaks positive on everything he does top man could do with being in his shoes 😂👍
This is literally the dream your an inspiration. A man of business, sport, passion and accomplishment. Thank you for this high quality video and in-depth intelligent commentary
Being a lifelong QPR supporter (like my father before me) this is great to see. The incredible professionalism and drive of Daniel is a lesson to all young people that hard work pays off. Brilliant on all levels 👏🏻
Whenever QPR is mentioned That Trevor Sinclair goal Comes to mind... glad u mentioned it .
I'm only 5 minutes into the video & I'm already learning quiet a lot about sponsorship & the dynamics involved on both ends of the deal👌🏼...
Amazing work...!!!
Fantastic that your company is in the position to do this and wish you more success to keep supporting the generations to come 🔥💪🏽🔥
He and his company fully deserve to be on the front of the shirt worked hard for everything he has done hope it continues
Great video about how sponsorship works for both you and the club Daniel, and it's great to hear how you help other local businesses start up their own sponsorship deals. 👍
Brilliant branding, I'd of never heard of you before this video and wouldn't have clicked if it wasn't about sponsorship of a of a professional football team, very informative but also a advert, didn't feel like a ad but you did a brilliant pitch to make sure we all knew about you by the end of the vid
Thank you for this video ! Im a sponsorship intern at a football club and you already gave me a lot of insights about sales approachs to take. Thank you so much
Biggest enjoyment of Ashville (Daniel) in general is the soul and heart this guy has and brings to everything he does. Very intriging and interesting journey through your videos great job.
Probably the best video quality wise I’ve seen in years from sound to topics to the graphics, quality
The quality of this video is beyond from audio to visual to overlays!! Amazing speaking and delivery of the message. Inspired by the message and definitely learned a lot along the way!
Great video, didn’t realise every shirt was handmade like that, really interesting insight into the business too. ⚪️🔵⚪️🔵
This is a fantastic video & one we needed to watch, we have just recently sponsored a local football team and bought new kits etc so this video is so useful for myself and my brother to understand sponsoring and all that comes with it ! thanks guys 😊🙌🏻
Very professionally done Daniel. Extremely good quality production ( better than the BBC ) Keep it up.
Just brilliant daniel love it i was born in nottin hill in 65 we moved out to a districk in middx and now deep in kent but never lost our love for w11 qpr cookes pie & mash thanks for doing a grand job wish you the best always
Love from India, starting my business in 2022, facility is under construction 🙏... Gained a lot inspiration from you brother. God bless you. 👍
Now this is a great video for guys like me , incorporated last year. Out grew small business . Good stuff keep crushing it
As a liverpool fan..cause of Daniel, QPR will be my third team..lol
I live in Ireland, I have no need to rent a skip and I don't watch football but this video is fascinating to me. Sports sponsorship just captivates me (motorsport especially). That art of 'help me to help you' on a scale like this is just amazing. All the best to you and your company in the future (and QPR aswell naturally)
We want to know your life story next Daniel. How you went from being a model to a civil engineer.... Pleeeaaase make a life story video 🥺🙏🏼
As a small time football shirt collector I found this one of the most informative and interesting videos about football shirts I have watched
So much nuggets shared and congrats on acheiving front-of-shirt sponsorship. Keep on rising!!
As a business owner, this was very insightful to see how another business owner views advertisement and their strategy of it
Got a lot of free game from this video. Respect, Dan. I'm coming for the top spot in the waste management industry.
I always root for all London teams in the lower leagues to win promotion each season, and it'll be great to have QPR back in the top flight Premier League next season
Gotta respect the guy he 100% deserves everything he’s got
Im really tried of gambling advertisement in front of QPR shirt over these years, thank you Daniel.
Great video. Really enlightening and informative. Always said i'd love to run out at Loftus Road (my surname's Loftus) just to hear the announcer. Always had a soft spot for QPR. I'm a liverpool fan.
I saw the qpr away kit for the first time in real life today and omg best kit I’ve seen in years
Also I’d love ashville to sponsor my rugby team because A.) It’d be cool & B.) my team play in black and yellow
But how much revenue (useful brand awareness) would that generate?
@@chillylizerd I think it’ll make good money because my team play around south west London near where ashville are based
@@BenRhysWilliams isn't that the worst place, since people around that area already see a lot of Ashville, from the trucks that leave that area as well as having Ashville itself there.
Best kit qpr ever had
@@flizzy4645 as a man united fan I 1000% agreed and only the real ones that watch ashville know the reasoning behind the colours
Born & bred Londoner here & watching you is quite inspirational, I like you & the way you come across & think we need more people like you in more prominent places . Has politics ever entered your mind & if so would you run for mayor because I think you would have a substantial following. Good luck whatever you choose to do in life 👍🏼
As an aspiring entrepreneur who’s currently setting up businesses in clothing and football I have been waiting for this video since you said it was coming!! Amazing video with lots of information which is both inspiring and educational. Keep up the good work Daniel you don’t need to be 3rd generational to be successful and your a prime example of that your absolutely smashing it 💪🏻👊🏻
I'm a West Ham supporter... really interesting and well presented video.
Literally no idea how I ended up watching this video, but it was a great one. You seem like a really ikable and knowledable guy. Best of luck to you and your companies in the future.
It'd be interesting to see the turnover metrics pre and post your QPR promotion. To see how much your sponsorship has gained in actual revenue and customers who now use your business after seeing the promotion.
Fella , massive respect. The hustle don't lie.
Not sure if it will generate business but im sure u do gain a lot of fans and supporters who wishes you achieve new heights. All the best Ashville Holdings. Truely amazing story and the choice to share the business developing.
you sir are teaching branding in an amazing way
Keep up the content mate it's always Amazing
This is a more than perfect video. Great production quality… I’ve watched it thrice!
saw an ashville truck pass me the other day was happy felt like a proud moment knowing I watch this channel #FAMILY
It’s good seeing people achieve what they strive for🙏🏽💯.... This guy deserves it!!... I’ve subbed from early and I’ve been seeing the strong progress regardless of setbacks... Thanks for the full insight based on your experience/s and keep pushing like a real hustler!!
Absolute legend. Love the presentation of the video too buddy, really well spoken throughout. Was a great watch :)
Hello from Down Under
really liked the video , my family also run an ag business here in australia and good to see that you are a local business wanting to give back to that community.
having lived in London also for over 10yrs i know the ups and downs with football.
Just wanted to wish you a happy 2022 and hope you have a successful one
Cheers
❤🙏 a true business man! And big respect to support the local club! I hope all the best for QPR and the fans and Ashville!
Daniel you are a legend with you’re videos. Every time you post a video you always make me come back and watch you over again. This video on why you support QPR is awesome. Full of information and inspiring
Great stuff Daniel your a very clever man.
Here as a Middlesbrough fan and North east lad but massive respect for the dreams and aspirations #uptheashville
This bloke is a marketing genius and brilliant at pulling back the curtain and showing the machinations
Recently found this dude, Truly Inspiring his mindset is on another level Entrepreneurship! Nice to see other view points on organic Exposure!
Great comment about sponsoring local clubs lower down the leagues, I used to be the match photographer for Cirencester Town and both myself and my wife who is an Interior designer paid for sponsorship boards on the side of the pitch.
Good video and honest guy supporting his local team, that’s what more teams need local investment.
Daniel I really hope you take a minute to appreciate all your hard work, you should be so proud of yourself. You're a true inspiration and a humble soul ♡
Im a Brentford fan and even i found this interesting. Well presented video. Also glad to see that QPR are finally not regarding themselves as a Premier League Club ;)
I'm a spurs fan but it's mindful moves like this that make football what it is, respect for following what you know is right my guy, & big props for making James Lawrence-Allcot happy & all lol
Wow wow wow. Your knowledge and understanding of all things business related is incredible. Super inspiring, keep doing amazing things!
Congratulations Brother Daniel such a marketing genius truly am inspired...🙌 Let's go QPR
Fair play to you man, I'm in Glasgow and have no affiliation to QPR or London but I really hope you succeed more as you come across as a proper sound dude.
Brilliant video as usual, are the outtakes going to be a separate video and are they Simon cowles Cuban heels your wearing? Terry needs some of them.
Nicely done! I’m sold🧐👌. Looking good Mr. D. Keep up the good work.
That footer backlink will pass a lot more juice if you can get it higher up on the QPR homepage :)
Love the honesty and openness here. Very interesting video
Massive credit to you and QPR, you must be very proud Daniel, you're a great example and role model I imagine. PS Personally I think gambling advertised on the kit or anywhere actually is a big mistake, countless people have their lives ruined by addictive gambling and it's not something we want to expose kids to!
I’m from NYC and I wish QPR and your company the very best!!!
Being a smaller business, I’ve always been interested in trying to push it out there somehow, whether that’s even sponsoring a local amateur boxer. Great insight of how the bigger guys get this done and what it takes and the procedure to get it done.
Thanks for this video. I am also looking at more brand exposure at the moment but was struggling to find the right way to do it. This way will definitely put us on the next level and make us stand out. We have a local rugby club with so much history and local support. Think I will start contacting them and see if we can do at least back of jersey. They do get national tv exposure and a lot of local support. Appreciate your videos. Helps so much in building my company.
It's nice to see the way sponsors work
this video is actually such quality, like i expected it to be good but not this good.
Love this kind of content. Always good to gain an understanding of why you do what you do, strategic management and the benefits and repercussions etc
The guy is genuine in his business and sponsorship. I am inspired by this guy. Very truthful and objective. To those who dislike the content, please consult your ancestors because they might have bewitched you to click on the dislike. For such great content from the founder, you still dislike the video? May this earth be hard for you and your children, grandchildren and all your bkjtkhthskikjkjsdkjkjkjdkjsksjsfjk
yoooo the new away kit is sick I just got mine home to Denmark where I am from. I went to see a QPR Game 2 years ago and I cant wait to travel back to London again
Another brilliant video , as a Plymouth fan I've good memories of our games against QPR ... I love it when clubs are sponsored by local companies.
ie .. ginsters