How To Find Logo Design Ideas

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  • Опубликовано: 7 окт 2017
  • Graphic Design Resources: goo.gl/kUXMpU
    How To Find Logo Design Ideas:
    Hello everyone, welcome back, many of you asked me,
    how to find logo design ideas, it was really a hard question
    to answer, because I can’t teach you creativity, but there is
    some methods that help you get creative and come up
    with great logo design concepts.
    So today, I am going to walk you through the process of
    designing a logo, but I will concentrate on the thinking
    behind the design part.
    Generating Logo Design Ideas:
    In order to generate great logo design ideas, you have to put in the time into the thinking behind the design, it’s a whole process, if you follow it, you will be in good position to come up with good ideas, that works as great solution for the client’s problem.
    Creative Brief:
    To start the thinking process, you have to collect every
    information needed of your client, and this can easily done
    by creating a creative brief, It’s a simple document you
    send to your client, that ask thoughtful questions about the
    client and his business, in order to gather specific
    information about the project, and to define your client’s
    expectations.
    Analyze brief, discover & research business competitors and target audience.
    Mindmapping:
    After sending the creative brief documentto the client,
    he will respond with the information needed.
    The company name is Royal Veggies Transport.
    The client wanted something elegant and classy, at the
    same time the logo needs to reflect the veggies aspect.
    To achieve that, we will use the logo’s main keywords to
    extract some unexpected ideas, that is what we call mind
    mapping.
    Mind mapping is the creation of a visual representation of
    the words related to the main topic, then finding other
    associations to these words, in order to generate creative
    logo ideas.
    Words Association:
    After The mind mapping phase, I make separated lists,
    each main word with its associations.
    then I take off the words that I find inconvenient to the
    project, then I make some combinations of three words,
    one word from each list, so I can get some unexpected
    ideas for the logo .
    Sketching
    Saul Bass said, Design is thinking made visual.
    So after all the thinking and the research process it’s time
    transform that into a visual.
    So, these are the combinations of the word that I extracted
    from the Mind Mapping and the word Associations.
    To attend the right solution for your logo, you have to
    execute all the combinations, then you filter them and the
    stronger survive.
    I will walk you through the execution of one combination,
    which is, Carrot, Crown, Wings.
    Putting in mind all the information that I collected before, I
    will start by sketching.
    It doesn’t require being precise when sketching, it’s only
    about capturing the essence of the idea.
    In fact, anyone can draw, as I showed you before in the
    mood board I collected some Images, I will use it as
    reference, if you don’t know how to draw a carrot, look at
    a photo of a carrot, and try to do the same thing with
    simpler form.
    Thank You!!!
    ______
    Books I learned from : (Affiliate Links)
    Logo Design Love : amzn.to/2xniLXs
    Logo Modernism : amzn.to/2eX78Pb
    Logo Creed : amzn.to/2xmGsPk
    Grid Systems in Graphic Design : amzn.to/2wRDOzH
    Brand Gap : amzn.to/2gUlmx9
    _____
    Follow me:
    instagram: / medach89
    Facebook: / medachmed
    Dribbble: dribbble.com/mohamedachraf
    Twitter: / medach1989
    ______
    For Business Inquiry, Email me:
    contact@mohamedachraf.com
    ______
    Background birds sound:
    Dawn Chorus By Sean.Townsend
    From Freesound.org
    goo.gl/mPCoeJ
    licensed under CC BY 2.0
    goo.gl/6ksKSF
  • ХоббиХобби

Комментарии • 2,3 тыс.

  • @RavenaciousTM
    @RavenaciousTM 6 лет назад +2829

    So awesome to get logo design advice from Mr. Stephen Hawking

  • @cree_VI
    @cree_VI 5 лет назад +538

    i wish my teachers would teach like you. Sometimes i'm thinking i just wasted my time and money in school

    • @markesteves8641
      @markesteves8641 4 года назад +17

      actually my prof just taught this to us lol

    • @Hussainzidane
      @Hussainzidane 4 года назад +12

      agree with you, most of our lectures didn't have working experience. they just research before they teach us. I'm glad people like this guy helping us online

    • @yourdaddy7585
      @yourdaddy7585 4 года назад

      Satish Pabari true 😂😂😂

    • @yourdaddy7585
      @yourdaddy7585 4 года назад +2

      Yes, i wish

    • @Ms.Rai1996
      @Ms.Rai1996 3 года назад

      Feel you dude.

  • @dharanibarman1402
    @dharanibarman1402 4 года назад +10

    Really this is one of the best video tutorial I have ever seen on Adobe illustrator. His narration in clear accent of English as well as the process to discover the innovative idea to create a new logo for his clients deserves high applaud. Thank you very much. I have benefited.

  • @brigittebenson6166
    @brigittebenson6166 5 лет назад +6

    What I got was the transforming the client information into actual object. Brilliant

  • @GierlangBhaktiPutra
    @GierlangBhaktiPutra 6 лет назад +5

    If you are a teacher then you are a really good one! No wonder people find your videos fascinating! From many graphic design videos, you truly guide your viewers through the design process. Not just some show off.

  • @syedabatool7269
    @syedabatool7269 4 года назад +12

    woww just amazing my teacher say same things and now a days ,when we are started online classes he send us your video, it's very very helpful , thank you

  • @mohi1974
    @mohi1974 4 года назад +3

    Thanks a lot, I gathered a lot of how to imagine, think, and visualize a logo from your well described video, thanks once again, it has been a great pleasure.

  • @abderrahmanedif
    @abderrahmanedif 3 года назад +42

    I was struggling to find a logo for myself to start as a new logo designer to a point where I questionned whether I'm creative enough for it, but after using your method I was able to create 3 different concepts in a very short period of time, thank you

  • @egdesigns5512
    @egdesigns5512 6 лет назад +17

    I come home to find a video from you, I know I’m just going to be blown away by your teaching and logo design skills! Thanks so much for making this, you’ve been a huge help to me, and I’m sure everyone else who’s watched any of your videos! Looking forward to what you have planned for the next video!

    • @MohamedAchraf
      @MohamedAchraf  6 лет назад +1

      Oh, thank you so much Ezzy, I really appreciate your kind words, I am so happy to help :)

    • @egdesigns5512
      @egdesigns5512 6 лет назад

      Mohamed Achraf just a follow up, do you recommend any other RUclips channels like yours that may be helpful to me? I wanna learn as much as I can! If not, it’s totally ok. Just kinda impatient for knowledge :)

  • @sirwilliam0660
    @sirwilliam0660 6 лет назад +7

    I’ve founded your channel today, and I have to say: I LOVE YOU!!!
    I’ve learned more today, than 4 months in Next_U.
    You are clear, clear and specific!!!
    Tks for share your knowledges!!
    ♥️♥️♥️♥️♥️♥️♥️♥️♥️♥️♥️🇨🇴

  • @justagenosfan
    @justagenosfan 5 лет назад +2

    For a 10-minute video, this is gold. Thanks!

  • @ezanasezana283
    @ezanasezana283 11 месяцев назад +1

    What I like about you, is that you had explain every step of the technique clearly and straightforwardly.
    Thank u for your tutorial and narration in every work here.❤

  • @jeff-reysola7602
    @jeff-reysola7602 5 лет назад +3

    Love this video. Now, it helps me to do what i want to do in a project. The tutorials was so friendly to the viewers and not to overthink in life. THUMBS UP to you sir. Thanks

  • @kauano.horvath4928
    @kauano.horvath4928 5 лет назад +3

    Man, I don't even work with logos, but your tutorials are so clean an organized that I love to watch it hahaha awesome videos

  • @2TenTV
    @2TenTV 3 года назад +8

    The way you can see shape within other shapes is priceless

  • @MuhammadSulemanshafique
    @MuhammadSulemanshafique 5 лет назад

    What a great teacher! Salute to you, Sir. Co-incidently I have been thinking these days about how to get the design concept for logo, and you solved this problem of mine. Thank youuuuu

  • @kimsiash7638
    @kimsiash7638 6 лет назад +42

    Masha Allah. I've looked into different channels and for me your logo tutorial is the best!

  • @alfor2721
    @alfor2721 4 года назад +25

    The birds chirping in the background adds an unsung heroes touch to this. So peaceful.

  • @Pcdigestmag
    @Pcdigestmag 3 года назад

    Love the creative thinking process plus the creative brief makes creating an identity for your business streamlined

  • @summert.ibrahim7701
    @summert.ibrahim7701 Год назад +1

    This video was simply brilliant. Thank you so much for putting in the time to make it, I'll definitely save this for reference for later as well.

  • @EyongmathsEnow
    @EyongmathsEnow 5 лет назад +5

    just decided to get into Graphic Design and generating an idea for beginners like is challenging but this video has encourage so and set my mine OPEN. THANK YOU.

  • @sarehgol5756
    @sarehgol5756 5 лет назад +21

    Wow this was really helpful! Thank you so much! I loved the idea of mind mapping and then combining them.

  • @_vodina7502
    @_vodina7502 Год назад

    thank you, this is so far the most visual tutorial i have come across and i have learnt so much from this video, i am so excited.

  • @radhikakumar3705
    @radhikakumar3705 4 года назад

    it was so amazing to watch....its the first time i went through your page and honestly i enjoyed watching all of your tutorials....your thought process and concepts are truly eye catching and appreciable...would like to gain more of it....thank you for your guidance.

  • @RamzesekOfficial
    @RamzesekOfficial 4 года назад +3

    why I can't like your video twice? :/
    Thank u so much Mohamed ! It's all what's I needed !
    Best regards from Poland !

  • @snacke2931
    @snacke2931 5 лет назад +8

    Hello Mohamed:
    Great Job, thank you!
    Regards and a Hug from Nicaragua!

  • @mishranamrata7487
    @mishranamrata7487 2 года назад +1

    I have no words to say thank you, I cannot express in words how much help this video has helped me.

  • @anujawitharama4072
    @anujawitharama4072 4 года назад

    You are amazing. Thank you for you tutorials. There are lot of things to learn by your videos. It simply to get the idea and you teach it and describe more attractively. Thank you so much.

  • @estoreim
    @estoreim 4 года назад +14

    I just stumbled upon this extremely helpful video, Mohammed. It was concise and easy to follow and I took away an incredible amount of information. Fun how you can keep learning-I've been designing for 35 years. This particular video was instrumental to working through I block I've had while working on a challenging logo for a new client. Thank you so much!

  • @eleniver
    @eleniver 5 лет назад +14

    Thank you so much for this awesome video!!! It is so helpful!! I really enjoy watching your videos! Thank you!!😁😁

  • @ezeakorosalyn1186
    @ezeakorosalyn1186 2 года назад

    Damn! This has to be the best tutorial of anything I've watched on RUclips. Thanks alot sir, you helped me a great deal in understanding the concept of creating an identity logo.

  • @apkadost48
    @apkadost48 4 года назад +1

    I think this one is the best tutorial for a proper logo designing. It helps a lot Sir. Thank You soo much. Keep making more like these.

  • @Itsrichayo
    @Itsrichayo 5 лет назад +4

    Thanks for sharing this tutorial Mo. Bless you .

  • @elow7610
    @elow7610 6 лет назад +13

    The simplicity with which you've made this look is amazing. I can say that because I've watched a few now and the impact in my logo designs has been tremendous. Thank you. My logo turn out time has been quickened. Much appreciation M.A

  • @Dipidychip
    @Dipidychip 4 года назад

    i am ;ittterally soo happy. i was having a mental breakdown, when i wasnt understanding wt to do wt not to do but u made it soo simpler

  • @HelenPeart_Barr
    @HelenPeart_Barr Год назад

    Love how you made list combinations then put them together and draw from that. First time I had seen or heard of it. Thanks for the info.

  • @sondos006
    @sondos006 6 лет назад +5

    amazing job every time I see something from you

  • @sufjanemurllai7743
    @sufjanemurllai7743 6 лет назад +28

    Amazing as always Mohamed. Im attending Graphic Design university and your videos help so much more than the teachers there. As I am new to most of my university's work Im very happy that I found your channel.
    The most particular segment of the video was the "Mind Mapping" laying out words that associate with the clients request then deleting the ones that aren't usable really puts things on perspective of what you need to do for them. Much support

    • @fRozenMovieMaker
      @fRozenMovieMaker 6 лет назад +1

      agreed

    • @MohamedAchraf
      @MohamedAchraf  6 лет назад +10

      Hi, I am really happy that you find my videos helpful, I will make more videos about monograms, there is some basic info you will get it from university, but to be successful in graphic design, it has to be your passion you have to enjoy doing it and learning it, try your best to get the most from your teachers, and master your craft by learning online and practice everyday.
      Thank you

    • @sufjanemurllai7743
      @sufjanemurllai7743 6 лет назад +1

      Yes the internet will guide us :D. tbh ive been learning more from these videos then the 5 weeks ive been to uni.

  • @alakaabimbola6951
    @alakaabimbola6951 2 года назад

    How would someone be this creative and talented!!!.. omg.. I’m new to design and I’m glad I found you

  • @animatiuspannaperis800
    @animatiuspannaperis800 4 года назад

    Can't explain how helpful the video is ! Thanking you from the bottom of my heart !

  • @riadhossen1147
    @riadhossen1147 4 года назад +3

    It’s great. It’s a very helpful video for new graphic designer.

  • @geckoklaus
    @geckoklaus 6 лет назад +16

    Dear Mohamed. I am watching your videos from the beginning and I am totally thrilled about every new video that you make. For sure there is a reason to watch your videos as I am trying to create my first company logo based on your lessons. I am still far away from a logo that I like, but every new video brings some lights to the shades. If you ever search for an existing example that you can use for your videos I can help :D as I am still clueless about the important igredients that helps to make my logo outstanding ... Thanks for all your hard work. Keep going on.

    • @MohamedAchraf
      @MohamedAchraf  6 лет назад +1

      Glad to know that and I hope you get to the right one soon, I don't really need an existing example andvI don't do free work neither
      Thank you

    • @binhOhn
      @binhOhn 5 лет назад

      I'm in the same process! Mohamed will make we richies!! haha

  • @medhasaha3467
    @medhasaha3467 2 года назад

    omg this video is a gem. simply love the process of connecting words.this is really gonna come in handy

  • @Jesterjones9073
    @Jesterjones9073 4 года назад +1

    This was fantastic to watch, I have learned some valuable tips! Thanks for making this tutorial!

  • @juliuswarui8025
    @juliuswarui8025 5 лет назад +15

    Orderly, and neatly executed. I think this is what most creatives are missing.

  • @markesteves8641
    @markesteves8641 4 года назад +23

    my professor just taught this to us and now im very interested in designing logo lol

  • @digitalvaluebd
    @digitalvaluebd 2 года назад

    This tutorial saves couple of days of my busy schedule. Thanks buddy.

  • @muhammadsaud9742
    @muhammadsaud9742 3 года назад

    You are the best ever graphic designer I have ever seen on yt

  • @ZoeysMusings
    @ZoeysMusings 2 года назад +10

    This was a brilliant tutorial. The creative process will be so much easier now. Thank you, Mohamed!

  • @ms7studio303
    @ms7studio303 5 лет назад +7

    Thank you Mohammed for this wonderful video. The most important part of this tutorial is you make it simple .... keep it up

  • @rahulmondol3104
    @rahulmondol3104 3 года назад

    Thank you so so much.... App jaise logo ki hi talash rehta hai humesha.. ❤️

  • @malathikannan7195
    @malathikannan7195 2 года назад

    I was struggling to create a creative logo designs, this video is really helpful , thanks for the video

  • @shruthibaskar1647
    @shruthibaskar1647 6 лет назад +67

    It feels like I've discovered a gold mine! This video is everything! Subscribed and going to binge watch all the videos. Can you please talk about choosing colors and right type for logos? Thanks a lot for uploading these videos! Going to share this with my fellow beginners because you deserve at least a million subs

    • @MohamedAchraf
      @MohamedAchraf  6 лет назад +2

      You're welcome, and thank you so much ;))

  • @faramancaan5418
    @faramancaan5418 4 года назад +228

    Bird voices in background is feel very nice,❤

  • @bonniehoke-scedrov4906
    @bonniehoke-scedrov4906 3 года назад

    This is my first time enjoying your RUclips channel. Great work! I’m looking forward to more great content from you. Thank you so much for this informative video! I got so much out of it.

  • @UltraGaMePlayS
    @UltraGaMePlayS 5 лет назад +1

    DUDE!! You're the best. Your videos inspires me a lot!!!

  • @RajTareh
    @RajTareh 6 лет назад +4

    THANK YOU VERY MUCH, it was really help full !!! Two thumbs up from Madagascar !

  • @deekshabhargava1493
    @deekshabhargava1493 4 года назад +7

    You made the whole process so simple. Every single step is well explained. Thanks for making this video 😊

  • @sulanec87
    @sulanec87 4 года назад +1

    Simple yet brilliant! You, Sir, have just earned my subscribe.

  • @TrevisBailey
    @TrevisBailey 4 года назад +5

    This just blessed me. I’ve been doing this the HARD way! Thank you!

  • @abdulsalammohammed6623
    @abdulsalammohammed6623 6 лет назад +3

    Hi Mohammed!
    It's a great tutorial which answered a big question of mine "How to create a Logo". I am so glad that i found this channel,
    The biggest useful points are "CREATIVE BRIEF, MIND MAPPING and MOOD BOARD".
    Thank You So Much.
    Keep making tutorials. Now it's fun to work.

    • @MohamedAchraf
      @MohamedAchraf  6 лет назад

      Thank you, and you are very welcome here ;))

  • @user-godzilla72018
    @user-godzilla72018 4 года назад +1

    In this pandemic situation, this video helped me to do such fabulous arts at the home itself...
    Thank you Mohamed

  • @anuradhasoni3843
    @anuradhasoni3843 2 года назад

    Thank you so much for helping us as a graphic teacher....a big thank you from bottom of my heart. 💐

  • @jorgenmalmo
    @jorgenmalmo 6 лет назад +8

    Its always impressive to see a pro in action. You make it look so easy

  • @McCoy1978
    @McCoy1978 6 лет назад +7

    Tutorial perfeito! Muito bom.

  • @alaaadam1171
    @alaaadam1171 5 лет назад

    this is the best tutorial ever I saw it about the idea of logo .many thanks

  • @lucemiran4315
    @lucemiran4315 4 года назад +1

    I just started at designing logo. Thanks for the lesson!

  • @Peeremoghan
    @Peeremoghan 6 лет назад +8

    Very educational and very inspiring... I loved the logic and sequence of the process.. the analysis and the planning.. the illustration of the whole process was so easy and cognizable. Thank you very much..

  • @peepee.poopoo
    @peepee.poopoo 4 года назад +5

    That background bird sound is peaceful to watch the video 🐦

  • @liyarose4632
    @liyarose4632 4 года назад +1

    I so love the birds' chirping. No matter how not creative I am! : )

  • @ishaqraza9665
    @ishaqraza9665 5 лет назад +1

    It was the best of the videos i have seen on logo designing. Thank you very much sir.

  • @productionsofchildrenchild8950
    @productionsofchildrenchild8950 6 лет назад +9

    The way you used keywords was actually pretty smart. Never used it that way but seems very easy.
    Is It maybe a idea for a new series to rate the logos people make and give tips on how to improve. Kinda what Will Paterson does.

    • @MohamedAchraf
      @MohamedAchraf  6 лет назад

      Thank you, yeah great Idea, I will think about it ;)

  • @adytiaprawijaya6261
    @adytiaprawijaya6261 5 лет назад +3

    بسم الله الرحمن الرحيم
    That's really help me,
    Thank you so much

  • @fahimfarayez3367
    @fahimfarayez3367 5 лет назад +1

    Sir, you are just awesome. I tried the way you did it and you know what it's really happened

  • @faisalibnehashem7535
    @faisalibnehashem7535 4 года назад

    Thanks Mohamed! I am now free from one of the biggest tension in Designing.

  • @ehtisham692
    @ehtisham692 5 лет назад +8

    Mind blowing Sir🔥

  • @daddyscarz4446
    @daddyscarz4446 6 лет назад +9

    Something i was looking for :)

  • @mavrasalam8774
    @mavrasalam8774 4 года назад

    Well i do not have words for what saying about your creativity .......
    You taught me HOW to DO (not like others WHAT to DO)
    Simply you are the best ....

  • @jimzonjamandre8590
    @jimzonjamandre8590 4 года назад

    You earned another subscriber. Keep uploading videos. I installed adobe illustrator because of your tutorials. Thanks a lot!

  • @hoshanges
    @hoshanges 5 лет назад +3

    8:00 u have awesome ideas 👏🏽 amazing

  • @inpsydout
    @inpsydout 3 года назад +12

    A little tip:
    You can press the "O" key and pull the shape to the side with the cursor, to create a mirror image of half of the crown, instead of copying with alt > transform > reflect > vertical > ok :)

    • @sukhjeetsingh8106
      @sukhjeetsingh8106 2 года назад

      He probably knows just teaching us beginner folks out there :)

  • @laviniatrifa4737
    @laviniatrifa4737 3 года назад

    This is great! The whole process is so satisfying!

  • @viewsome8569
    @viewsome8569 3 года назад

    At 10,05 was wonder, and at 12,50 war magical moment. you made not only this logo concept as well as everything easy to me. cheers mate

  • @vinaypanwar7554
    @vinaypanwar7554 4 года назад +100

    No unnecessary shit only useful idea and influencing thoughts

  • @kosta1570
    @kosta1570 6 лет назад +4

    The quality of the tutorial is incredible..Thank you very much for these lessons.

  • @muneer765
    @muneer765 4 года назад

    This channel should've millions of subscribers. A real teacher
    Thanks a million Mohammad Ashraf

  • @jenoyestewart1516
    @jenoyestewart1516 5 лет назад +6

    This tutorial was not only in-depth but it was simple to follow and offered clarity on the point being made. No unnecessary time nor explanations were given, it was to the point. I feel like I have enough from this tutorial to help make me a better designer. Thank you so much!

  • @moayadalismail5602
    @moayadalismail5602 6 лет назад +3

    والله انك مبدع يا محمد
    تحية لاهل الجزاير

  • @e.n85784
    @e.n85784 2 года назад

    This video helped me get an idea for my social studies project. Thanks a lot

  • @DANNY-pf5wx
    @DANNY-pf5wx 5 лет назад

    Thank you for sharing knowledge and experience. You have been very helpful

  • @Skuosh
    @Skuosh 6 лет назад +31

    *Mohamed you are very useful information, greetings from the cold but beloved Russia!*

  • @edmundsgn111
    @edmundsgn111 6 лет назад +3

    Mad respect dude.. there are many talented artists out there, but very little outstanding teachers in comparison.
    ps: I'm about to apply your strategy to my own workflow.
    Thanks for sharing this!

    • @MohamedAchraf
      @MohamedAchraf  6 лет назад

      You're welcome.
      Thanks for your kind words

  • @zeeshanngujjar3377
    @zeeshanngujjar3377 4 года назад

    You are the best teacher ever I found!

  • @islamic.b00k
    @islamic.b00k 5 лет назад

    The best channel for learning each and everything in detail of illustrator

  • @Sim___ply
    @Sim___ply 5 лет назад +144

    جزاك الله خيرا يا محمد
    ❤❤❤❤

  • @milotgarcia0426
    @milotgarcia0426 5 лет назад +3

    The concept of text to speach and nature background is quite interesting :)

  • @andaleebata4230
    @andaleebata4230 2 года назад

    I was in search of this video and at last found it. Very detailed and excellent teaching method. Thank you so much,!

  • @danymorales4954
    @danymorales4954 2 года назад

    Its amazing the ways to create a kind of logo for a client who has sent u the brief, I will take the tips an review the video many times until I have gotten the practice and make our company logo ... Thanks

  • @Different2187
    @Different2187 6 лет назад +4

    Thank you for your tutorial!it was as usual very useful and helpful-) at the beginnig of the video you told about creative brief and I wanted to ask if you send this brief after the potential client makes an order? Do the clients always contact you first?what do you do when you want to have/create a project for an other company?Could you help with some tipps for the beginnig designers?I appreciate it and thank you in Advance.

  • @UnboxingSve
    @UnboxingSve 6 лет назад +4

    First I like and then watch until the end :). Edit: Amazing work. I really get inspired by only looking at your videos. Thanks for sharing also the editing part of it.