I went to lil rt concert and slowly realized everything wrong about the hip hop industry. everyone knows he should be in school but we made him successful for his virality/wow factor. (Age)
Everyone with brain saw this coming in the soundcloud ”mumble rap” era. But they was called ”old head haters”. I blame listeners for allowing this kinda non talent lazy bullshit music 🤷♂️
This is a bad take. There has always been artist in Hip Hop chasing the song of the week. That’s what makes it so commercially valuable but there are plenty of artist making “generational bangers”. Examples like Drake, Kendrick, J Cole, Killer Mike, shoot even “newer”guys like JID, Kenny Mason, Tyler the Creator. There’s always been two sides to hip hop it’s all about what YOU choose to listen to and allow the algorithm to push to you.
this video has encapsulated every thought I've had about tiktok, mainstream music, and oversaturation since 2019. Nobody has fun anymore or any unique identity because theres a power vacuum with labels
I love the designation of “laziness” for modern day hip-hop cuz it’s so fitting. With the exception of a few artists I’ve watched this entire genre fall into a state of complete embarrassment: corny / juvenile lyrics, hyper-sexualization, and an overall lack of substance. But younger folks continue to eat this shit up so the talent barrier to entry is at an all time low…
😂 Don’t worry, they will just call Cole(I think he’s overrated not trash) or anyone with a basic pen game that makes sense, boring and lame. The fans are stupid
@@aaronlampkin284it's always the fans. Fans are the consumers that make this shit possible tbh. The same hyper sexualization we complain about now was always present and selling. Nas NEVER did Nelly numbers, but he didn't have bad biiches in the videos. Not everyone was into support lyrical rap to begin with. This is why ask the eras were able to phase in and out. Problem with the "lyrical" dudes is that they couldn't make a hit once they huge money spending fan wave came along
That foolishness ain't Hip Hop. That commercialized garbage from 14 years back till now is a hot mess. No bars, no purpose, no sense. Unsigned artists have an opportunity to grow so integrity and make a stand for excellence over promises of money and fame that may not be delivered. 😊
Very great video! I’m glad it found me. I love how you touched on the different hip hop eras and it’s refreshing to know that I’m not alone in being tired of the same redundant microwave music.. you got yourself a new subscriber. Hopefully they’ll be more of these videos cause this is definitely your bag 🫶🏾💯🫡
This was a great lens to look through. I'm twice your age but have been sitting in studios making all genres of music for 25+yrs now. It's definitely changed/is always changing, especially here in Toronto.. +1 great vid.
@@kyleesimone You got it. I actually just noticed your channel is tiny, you keep up this level of intellect/pace/script/interesting topics you're going to fly on here.
Have you guys taken a listen at Korean hiphop? Check out Haegeum by Agust D - he wrote composed and produced it entirely himself. Used a traditional Korean stringed instrument in his production, so it's got a unique sound that you won't usually hear in western rap. Also would recommend his other song Snooze, he asked the famous film music composer Ryuichi to help with the composition, so it's got a cinematic feel to it. One of his best friends RM is another really great Korean rapper/writer/producer. Check out his song Yun, it features Erykah Badu.
I've been into hiphop since 1995. For as long as I can remember, people have been saying today's hiphop is shit and that hiphop is dying. It's not. Tiktok will not kill hiphop. Kids have always shaped mainstream hiphop. There is still awesome music being made, and that will continue being the case. Tiktok won't kill hiphop. Twitch won't kill hiphop. Twitch influencers don't know who Killer Mike is when he wins Best Rap Album. Hiphop doesn't need those idiots. Hiphop has always been appealing to kids. Kids don't have very good taste. So hiphop will always have shitty music getting popular due to kids. This has been true for at least 35 years.
the same could said for rock. I still like pop punk but I have to look under a rock to find it. I feel with mainstream rock that heavy metal shoved down my throat and time for back lash of new style of rock and more up beat than metal.
I'm an European metalhead who as a kid listened to Kool Herc, Run DMC, Public Enemy, De La Soul, Tribe Called Quest, loved the jazzy grooves of The Digable Planets. I kinda dropped out when gangsta rap took over in the nineties. And those acts really couldn't compete with Rage Against The Machine's killer debut anyhow. After that, from what I picked up through pop culture osmosis just came off as fake and manufactured. Like it wasn't a hip-hop song but a jingle for a brand, the brand in this case being the performer. Well anyway, metal went through a similar phase. And then about a decade ago powermetal exploded for some reason and now there are so many unique and creative metal bands around, it's awesome. Europe embraced the cheese and has gone full on comedy/party club metal _(Fleddy Melculy, Electric Callboy, Nanowar of Steel),_ in East-Asia the women are absolutely slaying it across the board _(Aldious, Lovebites, Hanabie, Nemophila),_ and almost every country now has some traditional folk metal thing going on. Polynesian trash _(Shepherd's Reign),_ Indian nu-metal _(Bloodywood),_ Mongolian throat singing groove _(The HU),_ and everything in between that you can think of. The passion of these people is off the charts and i'm loving it. Hell, even the old farts who pioneered the eighties are kicking some musical ass again. Metal has never been better. Pretty sure hip-hop will have its own creative renaissance in the coming years. Just like the Universe, people abhor a vacuum.
agreed. it happened to rock, so it’s bound to happen to rap. you can only be on top for so long. nonetheless, i love your perspective and i’ll definitely be checking out these recommendations. thank you very much!
Came here on a recommend from F.D. - not disappointed. You've got that radio voice which makes listening fun. Speaking on a topic that I've felt hard for a while helps, too 😂
Hiphop is being rebirthed! At first its ugly, then it will grow into something beautiful (over and under the surface of visibility to the public)... Outside the tiktok bubble... hiphop is flourishing out of my perspective Over the last few years there have been more freestyle/breakdance/graffiti happenings than ever in my area. For me its not only about whats on the mainstream.. The ones that know, do know. REALNESS BEEN POPPIN UP
This is what im saying!!!! Thats why them comments talking about “artist today are _” or “artist today just sample” is wild to me because there’s so many great artists!!
a lot of mainstream music nowadays is either filled with samples, or simply made for tik tok. i checked out a few of your beats, and they're dope tho. keep grinding!
OMG KyLee this overview of Hiphop was so Dopeeee , Finally someone who can articulate important topics and time periods in hip-hop is such a breath of fresh air my young sister ♥️♥️ I appreciate your awareness and passion and conversation starter material for many platforms .. this topic is such a wake up call for our world and culture !! Stay true to your passion and raising cultural awareness as art is concerned you definitely have a gift for literary analysis and so much more!!!! I’m proud and look forward of getting to know you More -Ma Chrissy ❤❤❤❤❤
Alot of music today is 🗑. It isn't Hip-hop R&B 😂. I'm a 90's chick, I only listen to early 00's & 90's music. Sometimes 80's. You're so right, artists are truly extremely cocky & annoying. Most of all the songz out in this era are Samples or Copycat songs. I'm sorry all of them. Honestly it's not about the lyricism, but more about the talent & looks. It's sad. I truly truly wish we can go back in time & get true Hip hop R&B back...!! I am glad I went back to the early 2000's & 90's jamz. Great video, glad I came across your channel.
i am so sick of this generation lazily just sampling the greats and throwing some garbage on top of it! 😭 omg i should’ve mentioned that lol. researching this video has definitely been a blast to the past, and i’ve been listening to a lot of oldies now too. they really don’t make em like they used to anymore :(( but thank you for the support!
Hip hop we be around long after we are gone. It’s not this small pocket of the internet. Hip hop is the culture of the streets. As long as there are clubs, hoods, traps, gangs and poverty hip hop music and culture will never die.
Im not a musician but an artist and yeah, social media makes it feel like figuring out how to make 'satisfying' process videos is more important then the actual art. Its exhausting that now the lowest common denominator is figuring out how to turn your skill into short form entertainment. Like i cant just be an artist and stick to that , i have to learn to record stuff , manage social media, upload things on certain times, camera angles, whatever.
Your video was great, tackling the issues from both the music to social media and streaming's effect as well. Mainstream rap has been stuck in a well of materialism and anything different of value seems to be ignored because it's not high in demand.
About a month ago I did my favorite thing to do, take a puff, put on my earbuds and a blindfold and just listen to music for hours on end and the despair inducing commodification of music hit me like a brick. I have not been able to listen to anything other than classical music since. All my carefully curated tastes, refine over 30 years just vanished as soon as I realized that most people are there to sell me a product, not play me a song
i feel you. i’m in my early 20s (which is a weird place to be in life) and can finally see these systems for what they actually are rather than what they’ve masked themselves to be. rude awakening for sure.
@@kyleesimone for real, but at the same time it's freeing to just let this commercial shit go and just go exploring your own tastes, the music industry uses FOMO and groupthink to put your tastes in marketable boxes, actual music is so so so much more powerful than the pathetic non-imagination of a handful of suits
from 2020 - present theres been a distinct "rage" sound with jarring synths and heavy bass being the basis of the production. and with melodic quick and witty lighthearted bars being the norm amongst the artists' approach . with artists like carti, yeat, sofaygo, ken carson, destroy lonely, trippie etc pushing it forward since then, its kiinda insane to miss this tbh
Fantastic video, I just subbed! I'm so happy to see more people calling out the hip hop is dying rhetoric I'm seeing. Sure, mainstream hip hop is fucked but so is the mainstream of every other genre. If you're looking for some alternative rappers making great music give these artists a spin: Denzel Curry Slowthai Kenny Mason Saba Smino Femdot Little Simz McKinley Dixon Freddie Gibbs Jean Dawson (not really hip hop, more hip hop adjacent) Flatbush Zombies (this is a group, check out their solo work too) None of these guys are new, they've all been making music for years now if not decades. Great hip hop is still being made everyday but, as Kylee said, you gotta find it.
thank you for your support and input! i 100% agree that most music genre’s are beginning to or have been dwindling for quite some time, so it’ll be interesting to see the future of music as a whole. also, thanks for the suggestions! i know most of these artists, but there are definitely some unfamiliar names that i’m gonna check out here soon. thanks for your support, and keep enjoying quality music!
As a music commentary creator myself, I really really appreciate this. What I would say so far in response to "what era/phase" are we in right now, I would categorize it as "Identity Crisis" AND/OR "The Micro-Star Revolving Door"
Nah, yeah. I reached the point you made about artists being products and artist development no longer being a thing and you deffff got me. Good stuff. You're going to go far if you keep making videos with analysis like this.
ooouuu, those are good ones too! i’m definitely gonna check out your channel considering the state of music commentary is undergoing its own “identity crisis” as well. thank you for the support! :)
My only critique of the thorough video is it’s not that attention spans are diminishing (backed by an actual study that contradicts the pop psychology) it’s more that we just have more options and more discretion. Otherwise the video covered all the bases ✊🏾
this means the WORLD to me, and then some! thank you so very much. i’m still creating, but it just takes me a lil bit longer than most to upload 😅. but again, thank you so much! 🫶🏽
You should read the book Kill Your Friends by John Niven, of you havent already. While it is a gritty fiction novel, it does provide some interesting perspective on music as a product, through the executives eyes. Takes place in 1997, really heavy read.
i have all the sources linked in the description. there is one song that i used that isn't linked because it was already programmed onto my editing software tho
Universal created the Industrialization of Hip-hop, making the TrapBeat central and the artist was optional. They all sounded the same so it didnt matter who was performing
That why I listen to vinyl makes you sit and listen. No streaming no tic tok no radio. Just find new music and enjoy though I know. Great break down keep up the good well written work.
I like listening to rock, so this video offers a new perspective in a different "corner" of the music industry. Very informative, and I really like your voice!
my goal is to give information in a way someone that is unfamiliar with what i’m discussing will understand, so mission accomplished! and thank you for the compliment :)
I tend to focus on the serene age which is the 90s or those who desire to replicate this sound. We have indulged in guilty pleasures and they deviate from message to sin (lust and just enjoying the beat and discarding the need for lyricism which is the essence of hip hop)
I love these video essays with my whole heart, but yes bodies of work take time and songs use to be 7+ minutes long, I can not bare the newer material 😩
*MAINSTREAM* = _media which is commercially popular among a mass audience, especially due to intervention by corporate entities in the form of extravagant promotion and massive radio/video airplay_
This isn't a look on why a whole ass genre is dying. This is the hip-hop version of cringe culture. The hip-hop version of art lore of furry hate that should've died back in 2018. It is one group enforcing their ways onto another instead of presenting them genuinely. It is condemnation. Not assistance. This is that hipster who bashes you for dare enjoying anything other than an amateur arthouse film that one 69 awards at Sundance. These are the CoD fans who think they are better for not playing Mario or Animal Crossing. This is the Renaissance Disney fan who insults people who enjoy Tangled and Bolt for not being 2D. As someone who also likes older rap, I literally have an entire playlist dedicated to it, I'm tired of these kinds of takes because it comes from a place of not being able to move the hell on or try to understand. But, it also presents the idea that there is something inherently wrong with enjoying ANYTHING made now. I'm not about to tell my younger cousins that they are low-hangibg fruit for enjoying never rap songs. It proves that you haven't been looking period. I fully understand the effects of certain rappers associating themes with the no-no crowd. That, and how capitalism in general just ruins art. But, it is ludicrous(heheh) to say that EVERYONE is doing this. I know you said you don't want a smear campaign against female rappers but, it is still being done here. Art is subjective. If you don't enjoy Ice Spice or Doechii or Sexxy Red, there's Aliyah's Interlude, Flyana Boss, Janelle Monae, and Rhapsody(not no name, tho. she is sus). If you don't enjoy Lil Mabu, there's NF, Cordae, Little Sims, JPEGMAFIA, Danny Brown, and J. Cole. Either way, I'm tired of constantly hearing that things are dying when something you don't personally enjoy becomes popular. It's the sake with how yahoos say the Oscar's are good when something they like wins and in vice versa(I fundamentally don't enjoy the Oscar's). The problem will always be capitalism, but hip-hop is a force much stronger. Also, there's more important things that are actually dying. Specifically in Palestine, Congo, Sudan, and here on Turtle Island. Let's focus on shit that actually needs to be fixed.
This video is more of an analysis on why artist development is dying and how it has affected hip hop specifically. It's not about disliking newer artists, but exploring why the younger gen finds them attractive which she concludes is more about parasociality and group identity than the music itself and that's bc social media has blurred the line btwn artist and content creator. Also, Why is Doechii there on your list? She's the opposite of the problem. A fully developed type of act that TDE is known for.
I don't listen to any of this but I've been recommended this video by a creator I follow and a friend whose opinion I respect. This was a great video that used research to back up opinion. As for the music I look at it the same way as black representation in movies and tv. We claim we want better and more diverse views of black life but we don't support those alternatives when they pop up and are well made. I've been guilty of this myself. If we want better quality music then we're going to have to show that what we're being given now ain't it. As you hinted I think we can look forward to a book of better music in the near future especially with what's been going on with Tiktok
@@kyleesimone crazy thing is- I never listened to Ice Spice before except this house edit I found ruclips.net/video/M4HwIFtSigU/видео.htmlsi=u9sIMba0z22GZ4cG So when I saw your video it blew my mind to hear the original
Crazy to me that you're only 20 making well-constructed videos on substantive content. Which means, based off your account's age, you got on RUclips when you were NINE. The babies are content creators now, y'all 😭, and it's not just pranks or skits. Keep going!
I miss watching videos on 106 & Park and seeing talented artist. 50 Cent, Missy Elliot, Twist, Kanye, etc oh I miss it. Also what software do you use for sound? It's so clear.
I think a lot of points in this could be applied to sooo many things which I know you know and you still even briefly explained it. The decadence of this materialist and superficial society has gone so stale, and I definitely feel the decay like... I don't know how else to explain it but we as a culture haven't even been able to express or release the rawness of the horror that was 2020 - on. It felt like some of the reckoning was in spots but this hyperconsumer tech has memory holed so much and has covered it with such a shotty veneer. I do think there is going to be a huge shift, just cause there has to be, as you said; I just don't know what it's going to take at this point...... Anyways we need a cultural revolution, these bread and circuses' are all owned by like 10 people at most.
I get what you’re saying about criticizing the current version of mainstream artists today and how they all act entitled like they’re doing you a favor and not listening to what consumers want however, there is a distinction as a visual artist myself, I realized I wanted to make what I wanted to make to express my feelings at the time and if it so happen to be profitable to a company that was a plus, but the problem is these people aren’t actually artists they didn’t grow up loving the music. They had the right look and didn’t sound like a screeching cat so autotune turned normal Instagram influencers into the prominent artist we see today. I think the difference is you can hear it in their lyrics nothing Ice Spice says tells me anything about herself other than commenting on what I can see visually and that goes for male artist too just bragging about cars they label let them rent for the weekend. Also, Deli by Ice Spice goes hard because I get the tiniest bit of insight on life as a hip-hop loving young woman in in the Bronx.
beautifully put. and not the rented cars LMAO! but yeah, you can definitely hear who loves the music in comparison to who just so happens to be famous. perfect example is what happening with saweetie
I wasnt even gonna bring the icyyy girl up cus ik how alotta women feel about her but shes the prefect example. And I would do it to for a check that's just how life is now. Great video and channel btw. Im hoping to make my own once my locs get a little more hang time like yours@@kyleesimone
That exploitative cycle of selling selfhood is something I've been thinking about for a while but never put those words to it. It's a very odd tradition in pop culture of playing the role of "coolest human" the expectations of which I believe lead artists to take drastic actions like plastic surgery or adopt extreme personas like Sukihana or 69 in some kind of weird social self mutilation. This has been happening since music became a visual medium going back to the Madonnas and Tupacs but social media accelerated it. At least with the WWE each character was professionally scripted and managed, now these kids are just frankensteining whatever they think will "work"
I know some people will think why im writing this bullshit because i questioned myself that am i being racist for not liking this artist bcs everyone i west seems to like it so this video kinda validate my thoughts and opinions and plus after listening especially kpop i kinda got interested in rap genera and in music and i really want yo go into music production I kinda felt guilty i started interested or listening to rap music from non black artists who created this genre
@@kyleesimone actually it's getting to long I didn't even knew what it is called the way the mainstream Indian rapper singing or whatever I got know about its called rap music when a movie about Indian underground rap is released I didn't showed that much intrest but one of the music really got famous and it's coming on radio, TV everyone singing it I got to know then it's called rap music and the song is not about girls money and etc I didn't pay much attention to and then I got into kpop in kpop they have this group things where few are rappers and few members are singers and surprisingly the rap lyrics us not about girls ,money, alcohol and etc then I saw the true nature of rap genre and The kpop artist they also fan of older 90s jay z ,kanye type of people fan I listen after that I kinda did research little bit about rap music history I mean who invented it after that I searched first rap music I get the video of the jubalaries - noah black and white video I'm not Christian so with my limited knowledge I kinda got surprised how they told a noah story in rap style although there music is little bit jazzy after recently I found how 90s American rap musicians used samples from very old bollywood music and used in their music so I'm very impressed by them
There is no way to avoid being commoditized in the modern system, so people are more worried about being profitable/famous than how yhey get there. Talent and torment sell the same, and one is harder to find than the other.
I went to lil rt concert and slowly realized everything wrong about the hip hop industry. everyone knows he should be in school but we made him successful for his virality/wow factor. (Age)
it took you going to a 9 year old’s rap concert to realize this? that’s ridiculous.
@@kyleesimonelike what😂
@@maijennasis some things are just better left unsaid 👎🏽
Hes a good rapper. Why can't we just give him his flowers
@@KEYDOOR this is satire, right? you’re joking, right?
“We went from artistry to aesthetics” it’s crazy how bad it’s gotten! It’s not even about talent and lyricism anymore
hey, girl! thank you for the support as ALWAYS! but i 100% agree. it’s just about vibes rather than quality tbh.
Everyone with brain saw this coming in the soundcloud ”mumble rap” era. But they was called ”old head haters”. I blame listeners for allowing this kinda non talent lazy bullshit music 🤷♂️
Hiphop doesn't have to be about lyricism. There's hiphop with no vocals at all, and that's fine.
That's cap 💯 Rap and Hip Hop is dead.
I don't even take rap/hip hop seriously anymore. It's basically Tik Tok/social media meme rap now
It’s because hip hop is to focused on being “the song of the week” instead of actually making a generational banger
exactly! that’s why we don’t have much timeless music from the new generation of artists
That's the damn truth!!!
@@kyleesimone Yeah and it's honestly sad:( I miss the days when hip hop was real hip hop!!
Yea cause whites ruined the market
This is a bad take. There has always been artist in Hip Hop chasing the song of the week. That’s what makes it so commercially valuable but there are plenty of artist making “generational bangers”. Examples like Drake, Kendrick, J Cole, Killer Mike, shoot even “newer”guys like JID, Kenny Mason, Tyler the Creator. There’s always been two sides to hip hop it’s all about what YOU choose to listen to and allow the algorithm to push to you.
this video has encapsulated every thought I've had about tiktok, mainstream music, and oversaturation since 2019. Nobody has fun anymore or any unique identity because theres a power vacuum with labels
clout is a hell of a drug fr fr :/
I love the designation of “laziness” for modern day hip-hop cuz it’s so fitting. With the exception of a few artists I’ve watched this entire genre fall into a state of complete embarrassment: corny / juvenile lyrics, hyper-sexualization, and an overall lack of substance. But younger folks continue to eat this shit up so the talent barrier to entry is at an all time low…
it’s almost as if they’re only there for social currency 🫠. thank you for your input!
😂 Don’t worry, they will just call Cole(I think he’s overrated not trash) or anyone with a basic pen game that makes sense, boring and lame. The fans are stupid
@@aaronlampkin284it's always the fans. Fans are the consumers that make this shit possible tbh. The same hyper sexualization we complain about now was always present and selling. Nas NEVER did Nelly numbers, but he didn't have bad biiches in the videos. Not everyone was into support lyrical rap to begin with. This is why ask the eras were able to phase in and out. Problem with the "lyrical" dudes is that they couldn't make a hit once they huge money spending fan wave came along
That foolishness ain't Hip Hop. That commercialized garbage from 14 years back till now is a hot mess. No bars, no purpose, no sense. Unsigned artists have an opportunity to grow so integrity and make a stand for excellence over promises of money and fame that may not be delivered. 😊
Very great video! I’m glad it found me. I love how you touched on the different hip hop eras and it’s refreshing to know that I’m not alone in being tired of the same redundant microwave music.. you got yourself a new subscriber. Hopefully they’ll be more of these videos cause this is definitely your bag 🫶🏾💯🫡
thank you so much for those kind words, i appreciate that! i have a lot more video ideas coming soon, so stay tuned! :))
This was a great lens to look through. I'm twice your age but have been sitting in studios making all genres of music for 25+yrs now. It's definitely changed/is always changing, especially here in Toronto.. +1 great vid.
i appreciate it very much, especially considering your experience! thank you so much :))
@@kyleesimone You got it. I actually just noticed your channel is tiny, you keep up this level of intellect/pace/script/interesting topics you're going to fly on here.
Have you guys taken a listen at Korean hiphop? Check out Haegeum by Agust D - he wrote composed and produced it entirely himself. Used a traditional Korean stringed instrument in his production, so it's got a unique sound that you won't usually hear in western rap.
Also would recommend his other song Snooze, he asked the famous film music composer Ryuichi to help with the composition, so it's got a cinematic feel to it.
One of his best friends RM is another really great Korean rapper/writer/producer. Check out his song Yun, it features Erykah Badu.
I've been into hiphop since 1995. For as long as I can remember, people have been saying today's hiphop is shit and that hiphop is dying. It's not. Tiktok will not kill hiphop. Kids have always shaped mainstream hiphop. There is still awesome music being made, and that will continue being the case. Tiktok won't kill hiphop. Twitch won't kill hiphop. Twitch influencers don't know who Killer Mike is when he wins Best Rap Album. Hiphop doesn't need those idiots.
Hiphop has always been appealing to kids. Kids don't have very good taste. So hiphop will always have shitty music getting popular due to kids. This has been true for at least 35 years.
thanks for your shared input!
the same could said for rock. I still like pop punk but I have to look under a rock to find it. I feel with mainstream rock that heavy metal shoved down my throat and time for back lash of new style of rock and more up beat than metal.
I'm an European metalhead who as a kid listened to Kool Herc, Run DMC, Public Enemy, De La Soul, Tribe Called Quest, loved the jazzy grooves of The Digable Planets. I kinda dropped out when gangsta rap took over in the nineties. And those acts really couldn't compete with Rage Against The Machine's killer debut anyhow. After that, from what I picked up through pop culture osmosis just came off as fake and manufactured. Like it wasn't a hip-hop song but a jingle for a brand, the brand in this case being the performer.
Well anyway, metal went through a similar phase. And then about a decade ago powermetal exploded for some reason and now there are so many unique and creative metal bands around, it's awesome. Europe embraced the cheese and has gone full on comedy/party club metal _(Fleddy Melculy, Electric Callboy, Nanowar of Steel),_ in East-Asia the women are absolutely slaying it across the board _(Aldious, Lovebites, Hanabie, Nemophila),_ and almost every country now has some traditional folk metal thing going on. Polynesian trash _(Shepherd's Reign),_ Indian nu-metal _(Bloodywood),_ Mongolian throat singing groove _(The HU),_ and everything in between that you can think of. The passion of these people is off the charts and i'm loving it. Hell, even the old farts who pioneered the eighties are kicking some musical ass again. Metal has never been better.
Pretty sure hip-hop will have its own creative renaissance in the coming years. Just like the Universe, people abhor a vacuum.
agreed. it happened to rock, so it’s bound to happen to rap. you can only be on top for so long. nonetheless, i love your perspective and i’ll definitely be checking out these recommendations. thank you very much!
Great take👏🏾 I grew up with hip hop , but it needs to sit down and take the stakes off the table to find its soul again.
Thank you for mentioning Bloodywood 🥰. As an Indian metalhead, it warms my heart seeing people appreciate our music.
Came here on a recommend from F.D. - not disappointed. You've got that radio voice which makes listening fun. Speaking on a topic that I've felt hard for a while helps, too 😂
that’s so funny! thank you very much 😂
YOOO nice quality content! Keep having fun making these vids and you will go far
thank youuuuu! will do
Hiphop is being rebirthed! At first its ugly, then it will grow into something beautiful (over and under the surface of visibility to the public)...
Outside the tiktok bubble... hiphop is flourishing out of my perspective
Over the last few years there have been more freestyle/breakdance/graffiti happenings than ever in my area. For me its not only about whats on the mainstream.. The ones that know, do know. REALNESS BEEN POPPIN UP
Hip hop is done. Itll soon start slipping in popularity like all genres.
This is what im saying!!!! Thats why them comments talking about “artist today are _” or “artist today just sample” is wild to me because there’s so many great artists!!
Wishful thinking. It’s over.
I agree. I make hip-hop instrumentals. The market is over saturated. That's why I look for more underground artist.
a lot of mainstream music nowadays is either filled with samples, or simply made for tik tok. i checked out a few of your beats, and they're dope tho. keep grinding!
OMG KyLee this overview of Hiphop was so Dopeeee , Finally someone who can articulate important topics and time periods in hip-hop is such a breath of fresh air my young sister ♥️♥️ I appreciate your awareness and passion and conversation starter material for many platforms .. this topic is such a wake up call for our world and culture !! Stay true to your passion and raising cultural awareness as art is concerned you definitely have a gift for literary analysis and so much more!!!! I’m proud and look forward of getting to know you More -Ma Chrissy ❤❤❤❤❤
thank you so much! it means the world considering your literary background. looking forward to seeing you soon as well! much love 🫶🏽
This a well put together video fr
thank you very much
Alot of music today is 🗑. It isn't Hip-hop R&B 😂. I'm a 90's chick, I only listen to early 00's & 90's music. Sometimes 80's. You're so right, artists are truly extremely cocky & annoying. Most of all the songz out in this era are Samples or Copycat songs. I'm sorry all of them. Honestly it's not about the lyricism, but more about the talent & looks. It's sad. I truly truly wish we can go back in time & get true Hip hop R&B back...!! I am glad I went back to the early 2000's & 90's jamz. Great video, glad I came across your channel.
i am so sick of this generation lazily just sampling the greats and throwing some garbage on top of it! 😭 omg i should’ve mentioned that lol. researching this video has definitely been a blast to the past, and i’ve been listening to a lot of oldies now too. they really don’t make em like they used to anymore :(( but thank you for the support!
This commentary is very well done. I’m really impressed, especially for your age. Salute to my Caribbean sis. 🇯🇲✊🏾 Subbed.
thank you so much!
Hip hop we be around long after we are gone. It’s not this small pocket of the internet.
Hip hop is the culture of the streets. As long as there are clubs, hoods, traps, gangs and poverty hip hop music and culture will never die.
Im not a musician but an artist and yeah, social media makes it feel like figuring out how to make 'satisfying' process videos is more important then the actual art.
Its exhausting that now the lowest common denominator is figuring out how to turn your skill into short form entertainment.
Like i cant just be an artist and stick to that , i have to learn to record stuff , manage social media, upload things on certain times, camera angles, whatever.
just stumbled across this, u criminally underrated keep it up💪💯
i really appreciate those affirming words! will do :))
Your video was great, tackling the issues from both the music to social media and streaming's effect as well. Mainstream rap has been stuck in a well of materialism and anything different of value seems to be ignored because it's not high in demand.
What a fantastic video!! Im so glad this popped up!❤
i appreciate your kind words! thank you so much :))
Great perspective
thank you!
Absolutely, love to see the younger generation aware of the history. Keep up the good work Ma'am.
About a month ago I did my favorite thing to do, take a puff, put on my earbuds and a blindfold and just listen to music for hours on end and the despair inducing commodification of music hit me like a brick. I have not been able to listen to anything other than classical music since. All my carefully curated tastes, refine over 30 years just vanished as soon as I realized that most people are there to sell me a product, not play me a song
i feel you. i’m in my early 20s (which is a weird place to be in life) and can finally see these systems for what they actually are rather than what they’ve masked themselves to be. rude awakening for sure.
@@kyleesimone for real, but at the same time it's freeing to just let this commercial shit go and just go exploring your own tastes, the music industry uses FOMO and groupthink to put your tastes in marketable boxes, actual music is so so so much more powerful than the pathetic non-imagination of a handful of suits
This was really good plz keep posting you’ve got a new subscriber right here ❤
thank you for the support! i worked really hard on it, and am looking forward to posting more! 🫶🏽
This is great brody keep it up👍
Thanks! Will do!
from 2020 - present theres been a distinct "rage" sound with jarring synths and heavy bass being the basis of the production. and with melodic quick and witty lighthearted bars being the norm amongst the artists' approach . with artists like carti, yeat, sofaygo, ken carson, destroy lonely, trippie etc pushing it forward since then, its kiinda insane to miss this tbh
I love your content sis! you also forgot to mention the hyphy mac dre era which is also very important to rap
thank you! i was more so focused on the larger eras rather than the more niche ones.
ohhh yeah i gotchu! nppp and keep up the great content!@@kyleesimone
can you do a video covering mac dre and the hyphy era? i feel like you would nail it in the coffin @@kyleesimone
@@OsirisCarter800 thank you! i’ll definitely look into it after i finish with my other videos!
fashooo i cant wait! you finna kill this shit@@kyleesimone
@FDSignifier brought me here and I don't want to leave.
in a sea full of comments, this one made my heart melt. thank you 🥹
Fantastic video, I just subbed! I'm so happy to see more people calling out the hip hop is dying rhetoric I'm seeing. Sure, mainstream hip hop is fucked but so is the mainstream of every other genre. If you're looking for some alternative rappers making great music give these artists a spin:
Denzel Curry
Slowthai
Kenny Mason
Saba
Smino
Femdot
Little Simz
McKinley Dixon
Freddie Gibbs
Jean Dawson (not really hip hop, more hip hop adjacent)
Flatbush Zombies (this is a group, check out their solo work too)
None of these guys are new, they've all been making music for years now if not decades. Great hip hop is still being made everyday but, as Kylee said, you gotta find it.
thank you for your support and input! i 100% agree that most music genre’s are beginning to or have been dwindling for quite some time, so it’ll be interesting to see the future of music as a whole.
also, thanks for the suggestions! i know most of these artists, but there are definitely some unfamiliar names that i’m gonna check out here soon.
thanks for your support, and keep enjoying quality music!
Appreciating cultural value in many art forms taking a nosedive in this era rn
Awesome production and analysis. Well done. 👍🏼
much appreciated!
As a music commentary creator myself, I really really appreciate this. What I would say so far in response to "what era/phase" are we in right now, I would categorize it as "Identity Crisis" AND/OR "The Micro-Star Revolving Door"
Nah, yeah. I reached the point you made about artists being products and artist development no longer being a thing and you deffff got me. Good stuff. You're going to go far if you keep making videos with analysis like this.
ooouuu, those are good ones too! i’m definitely gonna check out your channel considering the state of music commentary is undergoing its own “identity crisis” as well. thank you for the support! :)
My only critique of the thorough video is it’s not that attention spans are diminishing (backed by an actual study that contradicts the pop psychology) it’s more that we just have more options and more discretion.
Otherwise the video covered all the bases ✊🏾
I know u don’t really upload a lot but I gotta say this was a really good video, u have an amazing voice for content creation
this means the WORLD to me, and then some! thank you so very much. i’m still creating, but it just takes me a lil bit longer than most to upload 😅. but again, thank you so much! 🫶🏽
I like your analysis... Subscribed
thank you!
You should read the book Kill Your Friends by John Niven, of you havent already. While it is a gritty fiction novel, it does provide some interesting perspective on music as a product, through the executives eyes. Takes place in 1997, really heavy read.
will check it out! thanks for the recommendation
you briefly mentioned cadence, tone, lyrics, rhythm, dedication, consistency, versatility, passion, and talent. Check out Armand hammer.
i only know one song, but this is a sign to delve deeper into their catalog. thank you!
Please, what’s the song in the background
i have all the sources linked in the description. there is one song that i used that isn't linked because it was already programmed onto my editing software tho
I love your editing and presentations!! Chef's kiss 🙌🏽
Thanks so much!
I don't normally sub to non-gaming channels, but I felt super compelled to drop a sub! Keep it up!
well i’m flattered! thank you so much
you could say it better, good to see other noticed..
Keep yo grind ❤
got to! appreciate it! 💪🏽💯
Ice spice.😂😂😂😂😂😂😂.
There has to be a term other than artist to describe her.
She’s the female Ronald McDonald.
Great video!
agreed! we definitely need a word in our lexicon to refer to artist who aren’t artist. thank you for your support!!
Universal created the Industrialization of Hip-hop, making the TrapBeat central and the artist was optional. They all sounded the same so it didnt matter who was performing
Good quality videos! I can see you at 100k subs in a couple of months if you keep it up!
ah, that'd be a sight to see! thank you very much!
we're in the death era...this will be the end... i give it another 3-5 years...
we'll see!
FD signifier brought me here. How in the hell do you not have 960000 followers! Keep up the great work
we’ll be there in no time ;) thank you!
Def cooked w this👩🍳 can’t wait to see more of what u put out
thank you so much!
That why I listen to vinyl makes you sit and listen. No streaming no tic tok no radio. Just find new music and enjoy though I know. Great break down keep up the good well written work.
Fantastic video, wall to wall info. As far as the fix, it has to be destroyed first. Mainstream rap needs to fall in order to become solid again.
New subscriber you seem dope ❤❤❤
thank you so much! looking forward to producing more videos!
Subbed as soon as you mentioned Kool Herc❤
real recognize real lol! thank you so much
u r so concise and easy to understand. thank u!
i try. thank you for tuning in!
I love the production value, content, and your personality! Great video… subscribed! 🫶
thank you very much 😊
Damn u managed to say today's rap is ass in a rly informative way. Good video
i try. thank you :)
I like listening to rock, so this video offers a new perspective in a different "corner" of the music industry. Very informative, and I really like your voice!
my goal is to give information in a way someone that is unfamiliar with what i’m discussing will understand, so mission accomplished! and thank you for the compliment :)
@3:04 - what music is that in the background? It sounds familiar but I can't place it
i’m not sure. it was a preset that was already in my editing software
‘Heavy on the talent’ 😂😂 Ayy you are funny. Found a new viewer for sure
ahh, thank you so much for tuning in! i’ll be dropping a new video soon so you came just in time :))
I'm hardly 2 mins into the video but already subscribed. Ur a natural at this, get it honey! 💛
thank you very much! will do
I tend to focus on the serene age which is the 90s or those who desire to replicate this sound. We have indulged in guilty pleasures and they deviate from message to sin (lust and just enjoying the beat and discarding the need for lyricism which is the essence of hip hop)
When Griselda came in was almost a light in the mist for hiphop before covid came
I love these video essays with my whole heart, but yes bodies of work take time and songs use to be 7+ minutes long, I can not bare the newer material 😩
*MAINSTREAM* = _media which is commercially popular among a mass audience, especially due to
intervention by corporate entities in the form of extravagant promotion and massive radio/video airplay_
I Like the structure and flow of your video
thank you!
This whole video is something we all never knew we needed ❤️ thx
thank you for tuning in :))
This isn't a look on why a whole ass genre is dying. This is the hip-hop version of cringe culture. The hip-hop version of art lore of furry hate that should've died back in 2018. It is one group enforcing their ways onto another instead of presenting them genuinely. It is condemnation. Not assistance. This is that hipster who bashes you for dare enjoying anything other than an amateur arthouse film that one 69 awards at Sundance. These are the CoD fans who think they are better for not playing Mario or Animal Crossing. This is the Renaissance Disney fan who insults people who enjoy Tangled and Bolt for not being 2D. As someone who also likes older rap, I literally have an entire playlist dedicated to it, I'm tired of these kinds of takes because it comes from a place of not being able to move the hell on or try to understand. But, it also presents the idea that there is something inherently wrong with enjoying ANYTHING made now. I'm not about to tell my younger cousins that they are low-hangibg fruit for enjoying never rap songs. It proves that you haven't been looking period. I fully understand the effects of certain rappers associating themes with the no-no crowd. That, and how capitalism in general just ruins art. But, it is ludicrous(heheh) to say that EVERYONE is doing this. I know you said you don't want a smear campaign against female rappers but, it is still being done here. Art is subjective. If you don't enjoy Ice Spice or Doechii or Sexxy Red, there's Aliyah's Interlude, Flyana Boss, Janelle Monae, and Rhapsody(not no name, tho. she is sus). If you don't enjoy Lil Mabu, there's NF, Cordae, Little Sims, JPEGMAFIA, Danny Brown, and J. Cole. Either way, I'm tired of constantly hearing that things are dying when something you don't personally enjoy becomes popular. It's the sake with how yahoos say the Oscar's are good when something they like wins and in vice versa(I fundamentally don't enjoy the Oscar's). The problem will always be capitalism, but hip-hop is a force much stronger. Also, there's more important things that are actually dying. Specifically in Palestine, Congo, Sudan, and here on Turtle Island. Let's focus on shit that actually needs to be fixed.
This video is more of an analysis on why artist development is dying and how it has affected hip hop specifically. It's not about disliking newer artists, but exploring why the younger gen finds them attractive which she concludes is more about parasociality and group identity than the music itself and that's bc social media has blurred the line btwn artist and content creator. Also, Why is Doechii there on your list? She's the opposite of the problem. A fully developed type of act that TDE is known for.
aight i gotchu
Well put👏👏 new sub here for sho
Thanks and welcome!
I don't listen to any of this but I've been recommended this video by a creator I follow and a friend whose opinion I respect. This was a great video that used research to back up opinion. As for the music I look at it the same way as black representation in movies and tv. We claim we want better and more diverse views of black life but we don't support those alternatives when they pop up and are well made. I've been guilty of this myself. If we want better quality music then we're going to have to show that what we're being given now ain't it. As you hinted I think we can look forward to a book of better music in the near future especially with what's been going on with Tiktok
Great job. U got a fan.
thank you!
Listen to HOT 97 for first time in maybe 10 years is it a AFRO-BEATS station now they play little hip hop there?
couldn’t tell you. i don’t listen to the radio either lol
Thank you for the video ❤
thank you for watching!
Stumbled across your vid. Excellent summary. Keep it up 👍
thanks, will do!
This video slept on. Immaculately put
thank you very much!
@@kyleesimone crazy thing is- I never listened to Ice Spice before except this house edit I found
ruclips.net/video/M4HwIFtSigU/видео.htmlsi=u9sIMba0z22GZ4cG
So when I saw your video it blew my mind to hear the original
Crazy to me that you're only 20 making well-constructed videos on substantive content. Which means, based off your account's age, you got on RUclips when you were NINE.
The babies are content creators now, y'all 😭, and it's not just pranks or skits. Keep going!
And of course, F.D. brought me here.
you gon make me emotional on this lovely wednesday morning. thank you very much! 😭🫶🏽
For a smooth nice young lady, u sure do have great knowledge capacity. Btw, Love your hair :)
thank you! :)
@@kyleesimone mp. Keep up with the great work. Wats your ig handle, id like to talk 2 u bout some if it aint any trouble
college level think piece . the edititng was so gen z tho . im tryna read these tweetss and examples young lady thank god for the pause button
okay boomer
In the video she addresses short form media, and short attention spans! I think the editing was pretty light compared to some of these ppl
@@opticalsalt2306 SHEEEII CAN I GET AT LEAST 2 SECONDS A TWEET DAMN
Everything has to have that Tik Tok beat now. Even if it’s the whole song with the beat or part of it. Just for viral ness 😂
literallyyyyyyy!
This was so well done
thank you!
Good video you got a new subscriber 😊
thank you for your support!
VERY good niece! 🎤
This is fire
thank you!
I miss watching videos on 106 & Park and seeing talented artist. 50 Cent, Missy Elliot, Twist, Kanye, etc oh I miss it.
Also what software do you use for sound? It's so clear.
hi! sorry for the late response and thanks for tuning in. i use audacity :))
@@kyleesimone ok cool
5 minutes in great vid subscribed 🎉
Awesome! Thank you!
I think a lot of points in this could be applied to sooo many things which I know you know and you still even briefly explained it. The decadence of this materialist and superficial society has gone so stale, and I definitely feel the decay like... I don't know how else to explain it but we as a culture haven't even been able to express or release the rawness of the horror that was 2020 - on. It felt like some of the reckoning was in spots but this hyperconsumer tech has memory holed so much and has covered it with such a shotty veneer. I do think there is going to be a huge shift, just cause there has to be, as you said; I just don't know what it's going to take at this point...... Anyways we need a cultural revolution, these bread and circuses' are all owned by like 10 people at most.
Anyways thank you for the content, I could have typed this better but its 3AM but your fully fleshed brevity and cogence is a treat, much respect ❤
despite it being 3AM, this was very well put lol! but thank you very much for the support!
I get what you’re saying about criticizing the current version of mainstream artists today and how they all act entitled like they’re doing you a favor and not listening to what consumers want however, there is a distinction as a visual artist myself, I realized I wanted to make what I wanted to make to express my feelings at the time and if it so happen to be profitable to a company that was a plus, but the problem is these people aren’t actually artists they didn’t grow up loving the music. They had the right look and didn’t sound like a screeching cat so autotune turned normal Instagram influencers into the prominent artist we see today. I think the difference is you can hear it in their lyrics nothing Ice Spice says tells me anything about herself other than commenting on what I can see visually and that goes for male artist too just bragging about cars they label let them rent for the weekend. Also, Deli by Ice Spice goes hard because I get the tiniest bit of insight on life as a hip-hop loving young woman in in the Bronx.
beautifully put. and not the rented cars LMAO! but yeah, you can definitely hear who loves the music in comparison to who just so happens to be famous. perfect example is what happening with saweetie
I wasnt even gonna bring the icyyy girl up cus ik how alotta women feel about her but shes the prefect example. And I would do it to for a check that's just how life is now. Great video and channel btw. Im hoping to make my own once my locs get a little more hang time like yours@@kyleesimone
That exploitative cycle of selling selfhood is something I've been thinking about for a while but never put those words to it. It's a very odd tradition in pop culture of playing the role of "coolest human" the expectations of which I believe lead artists to take drastic actions like plastic surgery or adopt extreme personas like Sukihana or 69 in some kind of weird social self mutilation. This has been happening since music became a visual medium going back to the Madonnas and Tupacs but social media accelerated it. At least with the WWE each character was professionally scripted and managed, now these kids are just frankensteining whatever they think will "work"
23:04 caught that Jaden Smith reference.
absolutely incredible video
thank you :))
good music will rise again and great video to😁
it always does. thank you!
Great video new sub
thank you very much!
Great video ! 👏
thank you!
u forgot to mention "Drill Music" which became a sub genre of Rap
oh, you’re right!
Great ass video… ppl need more music content that’s aware like this
thank you very much!
Listen to the recent WTC Black Dinero songs. For a teenager with no equipment I'm surely better than most these people.
I know some people will think why im writing this bullshit because i questioned myself that am i being racist for not liking this artist bcs everyone i west seems to like it so this video kinda validate my thoughts and opinions and plus after listening especially kpop i kinda got interested in rap genera and in music and i really want yo go into music production
I kinda felt guilty i started interested or listening to rap music from non black artists who created this genre
that’s definitely interesting considering you didn’t like the music from the actual people who created it lol. but all our journey’s start different.
@@kyleesimone actually it's getting to long I didn't even knew what it is called the way the mainstream Indian rapper singing or whatever I got know about its called rap music when a movie about Indian underground rap is released I didn't showed that much intrest but one of the music really got famous and it's coming on radio, TV everyone singing it I got to know then it's called rap music and the song is not about girls money and etc I didn't pay much attention to and then I got into kpop in kpop they have this group things where few are rappers and few members are singers and surprisingly the rap lyrics us not about girls ,money, alcohol and etc then I saw the true nature of rap genre and
The kpop artist they also fan of older 90s jay z ,kanye type of people fan I listen after that I kinda did research little bit about rap music history I mean who invented it after that I searched first rap music I get the video of the jubalaries - noah black and white video I'm not Christian so with my limited knowledge I kinda got surprised how they told a noah story in rap style although there music is little bit jazzy after recently I found how 90s American rap musicians used samples from very old bollywood music and used in their music so I'm very impressed by them
There is no way to avoid being commoditized in the modern system, so people are more worried about being profitable/famous than how yhey get there. Talent and torment sell the same, and one is harder to find than the other.
the unfortunate part about capitalism :/