6 reasons why you shouldn’t waste money on digital agencies

Did you hire a digital agency or a consultant first? If you directly hired a digital agency, are you sure you made the right decision for your business?
In this video, I’ll show you six reasons why a digital agency is not the best investment for your business.
While an agency is a tool, a consultant is a craftsman.
You will learn how to take advantage of an online marketing consultant to guide your team, digital assets, and partners.
I’ll show you how an agency business model can’t help fulfill your real needs.
Lastly, you’ll discover why agencies are so expensive and why they work with unskilled people. I’ll share with you some alternatives and reveal the one digital marketing position that you should never outsource.
Watch this video to understand the many benefits in hiring a digital marketing consultant first!
Table of contents:
0:54 - The conflict of interests in digital marketing agencies;
2:35 - Example of web agency matrix organization structure;
3:19 - Agencies typical onboarding process (customer point of view);
4:48 - The flaws in web agencies business model;
6:07 - Why agencies can’t retain skillful and talented employees;
7:54 - How to outsource digital marketing activities in developing countries;
8:32 - Outsourcing social media management is a reckless decision;
10:21 - The 5 main benefits in hiring a digital marketing consultant.
#AlbertoCarniel #ConsultantsVsAgencies #DigitalMarketingConsultant
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I'm Alberto Carniel, an international e-commerce and digital marketing consultant. I have worked with over 40 private and public organizations worldwide, and have collaborated with many important brands like Unilever, Retro Fitness, McFIT Group, HubSpot and Esercito Italiano.
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Book a consultancy: bit.ly/BookAConsultancy