Preserving history of 1st ‘Aunt Jemima’ after brand name phased out
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- Опубликовано: 14 окт 2024
- ABC News’ Deborah Roberts reports on the family of the woman who was the first Aunt Jemima, as they fight for her legacy after the pancake mix was renamed to the Pearl Milling Company.
Why couldn’t they rename it Nancy Green’s pancake mix and put her real photo on the box? And write the whole history on the back of the box.
They would have to get lawyers involve. And maybe they would have to pay some kind of royalties to the family as well. So change it to something that they already own is something that is better for the company.
That would be the perfect solution!!
That would of been beautiful
That would be a lie.
Yes that would be awesome
Grew up w aunt jemima at the table in Puerto Rico never thought the image was about slavery and only thought that she was the person who created the product. I feel her face off the box takes away trust in the product; her face is like being at my grandmas house🇵🇷 🥰🥰
Facts.
Same why not take out aunt, and call it Jemima
I totally agree with you.
But that's not her picture on box, that's not a real person.
Same here. I thought she made it too and whenever I looked at other syrups I would always so no because aunt jamima looked like she could cook better than any of them.
As a kid I only wanted the syrup with the friendly, motherly women. 🥞
Being from a Mexican household we always loved aunt Jemima and she was always in our breakfast foods and in our hearts it's sad to see that the company took her out of the brand because the Mexican community loves her
Everyone did.
I understand the family wanting to preserve their history. I would too. The best way to preserve the history would of been not canceling the name in the first place. This is ridiculous!
Sounds about white
@@freenorthkorea7317 Didn’t realize that Nancy Green’s decedents are all white.
@Hemlock Cocktail don't use that word towards women.
@Hemlock Cocktail can I poke you in the eye
@Hemlock Cocktail why not?
"Pearl Milling Co." sounds like a store brand or Dollar Store brand that Wal-Mart wouldn't stock on their shelves.
That's what I'm fearing. Tropicana rebranded their packaging back in 2009 which was rejected by consumers.
@@NeilPower isnt that crazy how that works? A simple thing like Tropicanna changing its label made people mistrust the product. I find that fascinating human nature honestly.
Personally I feel like “Pearl Milling Company” sounds more suspect than “Aunt Jemima’s”
The company took the easy way out. Why not call it Nancy Green flapjacks after that lady? I hate the idea that we forget her contribution. Put her biography on the box so people learn about her. Why can’t she become a national brand like Betty Crocker?
I absolutely agree with you.
100% right!
Some white liberal teen will try to link it to Jim Crow and it will explode in the Cancel Culture
Because white liberals are making the decisions.
That makes so much sense and I'm just now seeing this...smh
Uncle Ben is probably pretty pissed too
Mr Clean laughing his ass off.
@@Johnny_DoeI Wonder If Bald Men Find Mr. Clean Offensive.
🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣
How about Morton Salt Girl, Cerasota Flour Boy, Cream of Wheat Guy too. I would like to about the history of the Cream of whet as well.
@@cocoaorange1 - Look up 'Rastus" -the COW characters real name before the paid a guy to say it was him. It's pretty dark .
I’m not gonna lie, I’m mad they changed the name
you should be.
Oh ' Well.
I won't be eating that, I want the box with the lady on it.🤣
Why it’s racist? LMFAO. I agree with SJWs wanting to remove people of color.
@@Johnny_Doe Would you wear Shaq's or Jordans?
Ok, I want the the box with the lady on it. She could have been pink.
All I know, is that I want the box with the black lady on it.
Lol
@@tosheacollier2039 Of course I wear Jordan’s, but he is the brand. You can’t remove them. Aunt Jemima is a symbol (even though the real lady helped make the product successful). SJWs always remove color people, but leave the white ones alone. Irony? Or purposely done? LMFAO.
@@Johnny_Doe
I'm just saying, I want the ORIGINAL recipe & the lady on the box. I'm not trying to debate over Branding & Racism I'm simply saying I want the PANCAKE MIX WITH THE BIG BLACK LADY ON THE BOX .
PERIOD🤣🤣
Have a good day sir.
@@tosheacollier2039 But she is being cancelled. You going to have to make your own. LMFAO.
*Who else went straight to the comments? ⬇️⬇️*
I didn't, but I think that the box should have HER pic on it and not just Peart Milling on it.
They need to acknowledge Nancy Green and her contributions:
She was just the first model of the company, if you need to remember her than you also need to remember every single other model after that
It should’ve been Ms Greens Pancakes. New name is dumb!
YUP!!
I mean yeah, but it wasn’t hers. She was literally just the first model to get the brand off the ground
When I see aunt jemima or uncle Ben's on the store shelves, it symbolizes comfort food, good home cooking. It makes me wanna eat and buy that brand. It's ridiculous changing all these names 🙄😔🤔 these people are something else.
BRING MY MOMMA BACK
I miss Mia the Indian maiden on Land O Lakes too. So does the Blue Bonnet gal.
Pepsi Co, take your Pearl Milling Company mix and shove it yours.
Aweeee angry little baby boy, doesn’t like people changing racial stereotypes 🥺 do you want to live in your little conservative pack where you can be a racist bigot again
@@Breeboi_j What racial stereotypes? Pepsi rebranded her at least three times; they evolved. The last Aunt Jemima illustration added warmth to the brand was very respectful and realistic. You can't change the past but we can move forward which is what Pepsi did. As an African-American woman, I'm deeply saddened that the quaked under pressure of these fake-woke organizations.
Let’s Boycott the new branding because whoever was responsible for that choice was obviously not informed as to the history and legacy of Nancy Green.
First of all, the reporter who did this story is a moron. Nancy Green did not invent Aunt Jemima pancake mix. She and other black women were hired to portray Aunt Jemima, which was a seriously racist trope. Geez, people, do any of you know how to freaking read? Aunt Jemima was originally played by a WHITE MAN IN BLACK FACE. She was portrayed by a WHITE WOMAN on the radio. Also, if you think Aunt Jemima is so damn inspiring do a search for "racist Aunt Jemima commercial."
It's strange to erase the image of a black woman while striving to be inclusive.... but are they gonna get rid of the crusty old Quaker pilgrim guy??
It really is
It's erasing history. Reckoning or not they removed comfort and identity from the product! 🥞 Everything is becoming generic.
It’s not, it’s erasing racial stereotypes 🤩
@@Breeboi_j
What stereotypes, whatever it is it I never got them looking at the face of a black woman. Maybe that says more about those against the Aunt Jemima brand.
If I saw this new box in the store I would think it was a bootleg aunt Jemima box, I am not buying it anymore.
I think changing the name is kind of a slap in the face to Nancy Green. She made that brand and PepsiCo abandoned her.
She didn’t make the brand, she was just the first person to model for the aunt Jemima name.
The aunt Jemima name was derived from a song in the movie song of the south, and they used Nancy because she had great likeness to the character in song of the south who was also a Mammy.
So realistically they should be giving the name to the original person that they created the character from in song of the south
@@Breeboi_j I don't he really meant she created the brand but that she made the brand popular.
First of all, the reporter who did this story is a moron. Nancy Green did not invent Aunt Jemima pancake mix. She was hired to portray Aunt Jemima, which was a seriously racist trope. Geez, people, do any of you know how to freaking read? Aunt Jemima was originally played by a WHITE MAN IN BLACK FACE. She was portrayed by a WHITE WOMAN on the radio. Also, if you think Aunt Jemima is so damn inspiring do a search for "racist Aunt Jemima commercial."
The slap in the face was not calling it Nancy Green's Pancake Mix. Aunt Jemima was fictitious. It was racial stereotyping.
I definitely don't agree that they changed the name of a pancake mix that was used and eaten in so many household's for so many, many years. She was a real and inspiring woman. Even tho I didn't know the real name of Aunt Jemima we loved this pancake mix and was a major staple in our family. But I always felt in my heart that it had to have been made by someone's mom or grandmother bc of how fluffy and home made it tasted. I love that she is still being talked about and not forgotten. She would be so proud of the headstone that was handcrafted to beautifully for her. Prayers for her family that keeps her memory alive and retelling her story. 🙏🏽🙏🏽🙏🏽🙏🏽❤❤❤❤
The legacy of Nancy Green needs to be honored by putting her front and center to the brand she created. Recall that new name that honors the two white co-founders who gained success off her proprietary pancake recipe and make it right. Honor Nancy Green with respect and back it up with funding.
I am black woman and I feel they should have kept the name. It's crazy what they did
I never thought of the packaging as racist, just a happy, smiling aunt. I am caucasian and Aunt Jemima has always been a part of my life. I will miss the nostalgic packaging. If anything why not change it to Aunt Nancy with her own image. That would be an honorable thing to do. Thank you Aunt Nancy for your wonderful recipe.💖
yeah, I grew up with that logo and I'm keeping the last bottle of syrup with that on it
That's why you should study history. If anyone should have a say on the matter it should be her family. She lived and died poor
@@alishamoore2832agreed. She’ll be forgotten now but it was her family’s decision
Brand as Nancy Green.
Her recipe, should use her name.
Black Lives Matter.
That's what I say to!!
If I saw that in a store, I wouldn't know what it was. I'd think it was some new thing. I wouldn't trust it because if they took her name and face off, did they also change the recipe?
I was born in 58. AJ is what we ate. I never thought anything racist about it they were just damn good pancakes.
Can’t buy this product anymore...
How can we trust it now? We knew when she was on it, what we were getting. Is part of them EVOLVING also include making a cheaper product? Why totally remive her unless its a NEW product
I stop buying it when they pull Redskins gear How Target and Walmart forget Aunt Jemima politic on the Redskins name got Aunt Jemima off the shelf too
Cry about it 😂 if you support nacy and what she helped to model you’d still buy the syrup 🤩
Come on now don’t be a snowflake it’s just syrup
@@Breeboi_j I buy it because I like it. I never bought it to show my support of anyone and I wont stop buying it now because they took her off of it. I dont take my syrup that seriously I guess. LoL
@@Breeboi_j also taking her face of the product will make people think they have also changed the product itself.
Her history was never there we didn't even know her damn name.
Nancy Green
They said it
But now we DO!!
@@joanetterodriguez958 The Aunt Jemima character wad based on a ministrel show. The woman in this video didn't create the formula she put a real black face to the product to help them get sales. I.e. mammy cooking in the kitchen.
@@nedwards6975 ...
Exactly.
In my person opinion, it came down to compensation, acknowledgement and respect. Had Quaker oats, PepsiCo. gave descendants of her royalties throughout the years, nobody would have looked at her image as "racist" parse, because there would have been a level of respect for her contribution to the brand for her recipe and likeness.
And it's not lost on me, the lack of main stream media at her head stone unveiling. They didn't give a damn for the original person, "Nancy Green" to even bother to cover the event, yet they covered changing of the brand to a generic one.
I think it was more of an honour to leave it named after her
It wasn't named after her. Aunt Jemima is a fictitious name. No one ever heard of Nancy Green.
Her story is amazing, how dare they erase her?!
its because of bigots saying that it was somehow "racist".
It's mostly due to white teens and adults who grew up in suburbs thinking they know what black people want just cause their profesor and Twitter said they wanted it
@@jamalwilburn228 Bingo
@@jamalwilburn228 it really is all these white teens.
It's a whole government agenda, create fake racism, solve that racism with real racism and fool the public
Why not just name it after the lady who made the damn pancakes in the first place 😐
Like....who tf eats pancakes and thinks racism..
She invented this so they should be called Nancy Green’s pancake mix, period. Put her picture on the box and name them that! I will be buying other mix and boycotting this mix (my and my little girls favorite) until it’s right. I will share this story with my little girl though and remind her every time we make pancakes. Thank you for sharing this, these are important things to know about.
True. They should have named the products "aunt Nancy" at least
Wrong. She was a model she didn't invented anything
You're going to boycott a box of flour?
Sadly, the name is not all that was changed (Canada Perspective) - the Original syrup bottle retailed here in 750ml bottles (I have one on hand), the new bottle is 40ml SMALLER and the price went up. Also, the new bottle will not fit on the same shelf as the old one, as it is taller and skinnier. The likeness was not directly of Nancy Green, but a representation of her. Nancy (a freed slave) was appointed as spokeswoman for the company for LIFE, but died in an auto accident in 1923. Removing her is segregation and an affront to Nancy's achievements.
Big mistake. Should have kept the brand name and added history of Nancy Green to the website and eventually the packaging.
Loved the brand. Thanks for providing the true story behind the face. What a great piece of American history.
there would not be an American without them. Because of Green as Aunt Jemima in 1914 the company renamed itself, ‘The Aunt Jemima Mills Company. This was the legal agreement.
How do you preserve history if you change the name of that which made history? Doesn't the point get lost over time?
HAHAHHA he thought the corporation would do the right thing AHAHAHHAHAHA
If you're offended by an image on food products you got issues.
So by your simpleton logic if a bloody decapitated head image was on a box of pop tarts you’d be chill with that?
Ridiculous
She didn't even get a gravestone.
@@makeracistsafraidagain your username is ironic
If you're offended by other's being offended than you have issues.
I hurried up to the kitchen to see if I still had the box, and was heart broken when she was off the box ...I won't buy no more...
Oh dear lord. Of all the serious real life problems we all are facing, we're worried about the name of a damn pancake? Lord help us all!
It's the name of someone's creation if it was your work you would feel different
@@deesims1399 First of all, the reporter who did this story is a moron. Nancy Green did not invent Aunt Jemima pancake mix. She was hired to portray Aunt Jemima, which was a seriously racist trope. Geez, people, do any of you know how to freaking read? Aunt Jemima was originally played by a WHITE MAN IN BLACK FACE. She was portrayed by a WHITE WOMAN on the radio. Also, if you think Aunt Jemima is so damn inspiring do a search for "racist Aunt Jemima commercial."
PepsiCo: "We need to evolve."
Honoring a racial caricature. Yes. Honoring a black woman for her accomplishments...
PepsiCo: "We are prepared to accept other forms of evolution."
I will miss Aunt Jemima , they ruined it with their wining & after they got their way their still wining .
Personally I’m sad , always loved and found her image comforting .
Knew nothing of her until all of this yet loosing aunt Jemima is like losing part of the family .
No other products has this as WE connected with her image .
I won’t be purchasing Pearl .
Who's they?
@@alishamoore2832 those who complained about her ...
sure wasn’t me
I’ll miss her ...
Her grave was unmarked. That's so sad. 🥺🥺🥺🥺🥺
She was just a model. That is all. Their family can't sued them. That lady doesn't even look like the person on the box.
Well there goes a pancake mix I associate with a happy childhood. I never associated it with slavery or anything racial. I just assumed she was everyone’s auntie, because I had one of those in a neighbor when I was a kid.
"Racial reckoning", seems to be the media's new buzzwords. I have heard those words over and over and over like a broken record.
It was eventually coming, regardless of what words were used to describe it.
@@nolaray1062 Actually much of it is planned by the media to get people fighting with each other. Divide and conquer is an old trick.
@@zippydoo9533 well if ppl fall victim to media it’s their own lack of intelligence not mine. But there is always an inevitable “reckoning” when it comes to minority groups who have suffered discrimination at the hands of a larger dominant group. There’s a learning curve with everything but the trouble comes when ppl try to stop advancement for malicious intent. Which we are seeing too much of sadly.
@@nolaray1062 Yeah but where does it end? It seems like these grievances are never satisfied no matter how much money or attention is put into this "racial reckoning". After a while one must ask is this looking for justice or revenge?
@@zippydoo9533 you would know if it was revenge. I assure you.
If Nancy Green didn't exist and the woman on the box was a made up stereotypical character I might be on board with the change. But this just isn't the case. Nancy Green was a real person who's contribution to the company was the reason for its success and removing her from the equation is a giant slap in the face to her and her family. Their phony attempt at pretending to care about racism proves that their real motive was monetary.
It's absurd that they are doing this. I went to the store today and saw that they still sell Aunt Jemima products, but the face isn't on the bottles/boxes. I wanted an authentic bottle with the face on it for nostalgia.
Nancy Green " Aunt Jemima " Love U Auntie
I’m really not interested anymore😩! I still have a syrup bottle & when it’s empty I will be putting it in a keepsake box for my son🤞🏾!
#BLACKHISTORY
Same!
Sad 😢 that’s a good idea
Ive been waiting for her to finally get a grave stone!! Rest In Paradise Nancy Green ❤️
It is so sad! We all grew up loving her and somehow she was a comfort to us. Then she had to wait 100 years for a grave stone?
"It’s not about the money." IT SHOULD BE!
Exactly, I am looking at the same Box of Pancakes here in Kuwait on their shelves. They made Billions and the Woman Didn't have a Headstone. Get Paid Family.
That part.
Why?
@@kmarch6630 The video mentioned it was Nancy Green's recipe.
@@sarahlo4661 it wasn't. The company was already established when they hired her. If was her recipe why couldn't family afford a headstone
I think a better way to have gone about things would be to put all the women who modeled for the box instead in honor of them.
I only bought this brand because of her loving and sweetly trusting face. I am pissed and will never buy it again.
I remember when I was a kid, I asked my mom who the lady on the box was, and my mom replied, she's the person who made the recipe, then when they changed her picture, my mom said that she is now the owner, and if I study hard and have a good breakfast, I can be just like her.
Looks like ignorance and cancel culture seem to go hand in hand.
Who would have thought that the reply my mom gave me would be so the nose for a quick response to my question back then.
Your mother was dead right very good
So when a black person finds their way onto the face of one if the most popular household brands its all of a sudden racist? Damned if you do and damned if you don't I guess
Should have been changed to Nancy Green in accordance with history if PepsiCo was truly racially tolerant. I think she's much more lovely and lady like than Aunt Jemima. Did they not think a black woman could be marketed with pancakes or that consumers would be too confused? Lol
Unfortunately I believe their sales will go down. Even the way the design on the box is all messed up!
I mean in all honesty who the hell was ever offended by pancake syrup lmao
Man, aunt Jemima is beloved in my household...BELOVED!
I’m not mad at the company because it’s not their fault or choice, America chose this.
Next. Uncle Ben,s Rice. Us Japanese fighter pilots love steamed white rice. I am really starting to appreciate the contributions of African American entrepreneurs to the food industry, as much as the Tuskegee airmen of WW-2. R.I.P. Aunt Jemima. I loved you with my Saturday morning cartoons in the late 60,s early 70,s as an only child. Thank You.
+@Karma's Coming Thank You! Thank You very much.
@@hayabusa-iii9282 yeah, there was nothing like that Saturday line up. I used to watch eating Tang and Charms suckers 😋
Pancakes don't taste good without seeing Aunt Jemima face on the Syrup bottle.
I hope they're doing well after the name change. However, I for one, will not be buying their new brand. I believe that unless they used Aunt Jamima as a racist image to begin with, then why did they feel the need to change it? Did they only change it to be PC and cater to all those who were on a 'racist' accusing spree, if so, then they don't deserve the business their Aunt Jamima brand brought them ... And shame on them for their spineless capitulation!!
You a spineless liberal? Who buys this garbage product anyways? High fructose corn syrup with artificial maple flavoring and gross pancake mix?
WHAT IS A OLD COOKIE JAR WORTH?
Did she just say “so called racial reckoning? Really? 😒 looks like someone changed the words in her prompter.
No way to win for the company.
I will not support Pearl Milling Company. They are basically stole her recipe of they not giving her credit.
I'll never buy thier pancake mix . I love Aunt Jemima. The Indian Princess on the Land of Lakes butter was removed ,now it's a Blank Circle. The Irish were ask if the depiction of irsh on the Lucky Charms cereal should be removed. The responses is we really don't give a poop , , ,
Another company that ridden the back of a slave and gotten rich over it. Sad. I’m tired of this
And no more Eskimo Pies! Where does it end?
The Correct Name for the Indigenous People of Northern Alaska & Northern Canada is Inuit.
😄😄😄😄😄😄😄😄😄😄😄😄😄😄😄😄
So the women who were once proudly featured on these items, traditionally because it was an African American lady who came up with the recipe have now decided its racist to commemorate Nancy Green? Why? Who are they afraid of upsetting?? I don’t see a slave on the pancake packets, I see a happy smiling round cheeked woman who could be anyone’s grandmomma... and way back years ago many of us had that same grandma who was chubby cheeked, always wearing an apron covered in flour and always making sure we’d be too full to move within an hour of getting to her house. I had that grandmomma, so did a bunch of my friends, and I don’t think out of a half dozen of us there were two of us who were the same race! Aunt Jemima represented all the older ladies who used to say “nothin’ says lovin’ like somethin’ from the oven”
Incredible that they don't just give the royalties (at the very least) to the Green family. "Common misperception"
Sales will never be the same
This doesn't seem to match the Wikipedia version of the story. The issue is the character "Aunt Jemima" was based on a character in a song, from a black face vaudeville show. The product wasn't named for this lady, and she had no part in its development, Green was just the first person hired to portray the advertising character, there were more after her. She was replaced when she refused to travel to France by ship for an advertising campaign. She was afraid to travel on the ship. She eventually died as a pedestrian victim of a car accident. She was poor, and was buried in an unmarked paupers grave. After she was replaced not many even knew who she was while she was still alive. If anything, this controversy revealed a forgotten historical figure, with a tragic story. I only checked into all this, after seeing a meme on FB that also seems to completely misrepresent her story saying she was being "erased". Just to be clear, Aunt Jemima was meant to be this companies "Mammy" style advertising character, and the actual Aunt Jemima character, which was played by an entirely different person, was almost always portrayed by the actor in black face, which I think is the real issue about all this. The person that played Aunt Jemima in the vaudeville shows, and other shows, and movies, also seemed to have a rather sad life.
Time to boycott them guys n gals. They should have incorporated ms Greens name into it. They really can’t let coloured people have anything can they.
HISTORY LESSON #1.
Proudly posted by an enrolled member of Eastern band of Cherokee, NC
...When a white man shows up and says..."Don't worry, we're here to help"....RUN....RUN AS FAST AS YOUR FEET CAN FLY...We suffered the first holocaust. Whites will never, can never, understand how you feel. Emphasize maybe, sympathize...never.
Who tf is coloured.
I love her pancakes to me they are Ms. Green's pancakes
Nancy Green had nothing to do with the pancake recipe. It was the two white guys who made the pancake recipe and came up with the "Aunt Jemima " mascot (that of course they got from a minstrel) before selling the recipe and the mascot to the company that later hired Nancy Green and several other women to dress as the mascot just like santa claus
but the Quaker guy still on the box... smdh
Well PepsiCo!!!??? Why??????? This makes no sense. You change the name, yet still no recognition for Ms. Green!? This is such bullshit!
SAY HER NAME…NANCY GREEN…….
That headstone is awesome!!!
Tony Robbins-get her family a billon from the Milling Co.- and compound interest teaching to the family. But her story on the box. A attorney should have been with her. 🧐🧐🧐🧐🌎
You're going to sue a box of flour? Her family didn't even know she existed until now.
yes put the histories on the box..keep her face and all.
Could people not keep the bottles with the original image, and then refill them with a different brand of syrup?
They should of just got rid of the name and put her actual name on the box that's a slap in the face not just to her family but who was in the protest
Saturday morning it was scooby doo and Aunt Jemima....
yep, I know what you mean.
I hope the family will get royalties 🤞🤞🏻🤞🏼🤞🏽🤞🏾🤞🏿
Thank you Mrs. Green for those pancakes. PepsiCo make this right!
This change honestly grosses me out. It feels much more racist of a move than keeping the original image. Like they mentioned, they could have credited Nancy Green on the box with the name change, but they didnt. pure PR. uhg. I would be broken hearted if i was her family seeing this legacy removed.
I will never buy from the company again.
Is is sad this is legit how I fed my family everyone morning last may
Now I want pancakes 🥞
That's our cancel culture for ya
Put Ms. Green’s image on the box and a brief bio on the back or side...Changing the name is ridiculous and so many people are going to stop buying this product. They won’t make the connection that it’s what used to be called Aunt Jemima. So how is this evolving or honoring Ms. Green... Just saying...
Not the worst choice, but there’s so many better ones, could have went with Aunt Green’s, Ms Green’s, etc,.
These new generation Millennials, Generation Y, Z and Alpha pushed for equality and won for One
/°\
I will always forever remember and call the new boxes by original names...Ms Butterworth, Aunt Jemima (Nancy Green), Uncle Ben...cause blacks worked behind the image label of the product...it gave them an hope, opportunity and power to push forward and say if they can make it and be successful-so can I. Now it's just know as white companies and their success, proud of their companies...