There's no one in this world that knows marketing like you and therefore there is no one who can explain and teach what marketing truly is besides you. Thank you so much for your help and valuable time. I could learn from you forever!
This is an Outstanding Presentation presentation 🙌. I'm a science graduate and I'm starting a small business this presentation is very helpful to me. God bless you Sir 🙏
I've been a Kotler fan for years, but this is old thinking when it comes to CEOs not being former CMOs. Modern CMOs know more about the financials and analytics as any finance person (with the exception of derivatives, etc.). Serious CMOs (those with quantitative/analytics capabilities) have the necessary knowledge to both react to market conditions as well as determine them.
He is indeed "THE MARKETING GIRU" of our time. I began my Marketing Journey with his text book way back in 1979...I am now retired, thank to him my business have prosper by applying what I learn from him. I would say his knowledge is priceless.
A great insight for someone from a technology background peeking into business! Innovation doesn't make sense without marketing - 100% true!! Stakeholders' welfare is more important than Stockholders' profits - 200% true!!!
"Mr Customer, we know your values and they are our values too.!" Excellent speech by Kotler as always.. More than anything, very glad to see him advocate societal marketing to measure a company's success by considering its social and environmental impacts and not just financial performances.
20:25 CEO vs CMO 22:30 old vs new marketing 24:25 distribution channels 24:50 organic growth vs acquisition growth 27:40 10 things to buy stocks 28:35 customer journey and touch points
Branding= 10:09 / 10:36 1st step: Marketing Research 17:20 2nd step: (STP) সবগুলো আলাদা আলাদা জিনিস এর জন্য আলাদা আলাদা plan বানাতে হবে।///59:19 × 1:00:18 × ×
Am I the only one who finds it annoying when shop workers start bothering me all the time trying to sell, because I just want to relax and make up my own mind myself
Branding= 10:09 / 10:36 1st step: Marketing Research 17:20 2nd step: (STP) সবগুলো আলাদা আলাদা জিনিস এর জন্য আলাদা আলাদা plan বানাতে হবে। /// 1:00:26 1:03:26
Excellent ! The best video ever ! Just studying marketing at Gothenburg University School of Economics in marketing and this video sums it all up! Thanks!
Question- When managing marketing channels, (the place in the 4p's) where does category management fit in? Bert Rosenblom wrote a comprehensive book called Marketing channels, but CATEGORY MANAGEMENT is not once mentioned in his book, when managing Distribution Channels? All comments are welcome.
Learn what exactly? Nothing practical only blah blah about who is number one and number two. This is a very subtle method used to market the number one and number two and let us say maybe the two more following as they could be owned by the same share owners but disguised in self companies. Just another tool for penetrating that market in Asia by a conglomerate of companies owned by we know who. He talks about quality but if you want to launch a product you will be covered in trash thrown on your product by the "conglomerate". Just look at this maneuver where Chinese people get used to the name of his company as the one to go to. How to compete with that if you have a product and want to sell in China? So, all this mambo jambo is as useful as a wish lantern for the ones not knowing how things function and who puts them in motion. The gent is prepared for his purpose though, can't say anything about that and despite his age he is a very good example of professionalism that you'd have to have if you want to follow your purpose.
Branding= 10:09 / 10:36 1st step: Marketing Research 17:20 2nd step: (STP) সবগুলো আলাদা আলাদা জিনিস এর জন্য আলাদা আলাদা plan বানাতে হবে।///59:19 × 1:00:18 × ×
Thank you for teaching Mr Philip. I'm from Myanmar.
Nobody can teach marketing better than Prof Kotler...a big brand in his own field...no competition at all
There's no one in this world that knows marketing like you and therefore there is no one who can explain and teach what marketing truly is besides you. Thank you so much for your help and valuable time. I could learn from you forever!
Thankyou Mr Philip for taught me. I am from Indonesia.
Wow what a memorable presentation,so wow
This is an Outstanding Presentation presentation 🙌. I'm a science graduate and I'm starting a small business this presentation is very helpful to me. God bless you Sir 🙏
How is your business brother
@@saeedbasabain4188 The business is going very well Sir 🙏. But I have to learn more and improve my marketing skills. Thanks for checking on me 🙏
@@andamankayi All the best for your new venture. 👍
@@andamankayi .mashlah please my WhatsApp 966558422273
How's it going after 3 yrs. what are the ups and downs
Thank you sharing your deep knowledge and experience.
I've been a Kotler fan for years, but this is old thinking when it comes to CEOs not being former CMOs. Modern CMOs know more about the financials and analytics as any finance person (with the exception of derivatives, etc.). Serious CMOs (those with quantitative/analytics capabilities) have the necessary knowledge to both react to market conditions as well as determine them.
He said he wished that more CEO’s came from Marketing. And he said that because CEO’s tend to be more from finance side
He is indeed "THE MARKETING GIRU" of our time. I began my Marketing Journey with his text book way back in 1979...I am now retired, thank to him my business have prosper by applying what I learn from him. I would say his knowledge is priceless.
Did marketing management book by Philip Kotler really help in your business? Or any other material also helped you? Can you share please?
Wonderful presentation ever. Thanks
thank you Kotler for sharing. thank you uploader for this video
This is the only video you need to learn about marketing.
A great insight for someone from a technology background peeking into business! Innovation doesn't make sense without marketing - 100% true!! Stakeholders' welfare is more important than Stockholders' profits - 200% true!!!
Please like and share, your support can motivate me for doing further research work
Thanks for thinking for the employees
"Mr Customer, we know your values and they are our values too.!" Excellent speech by Kotler as always.. More than anything, very glad to see him advocate societal marketing to measure a company's success by considering its social and environmental impacts and not just financial performances.
20:25 CEO vs CMO
22:30 old vs new marketing
24:25 distribution channels
24:50 organic growth vs acquisition growth
27:40 10 things to buy stocks
28:35 customer journey and touch points
A like the presentation its very clear and understandable .thank you prof. philp
Great Father and Guru of Marketing Management🙏
Branding= 10:09 / 10:36
1st step: Marketing Research 17:20
2nd step: (STP) সবগুলো আলাদা আলাদা জিনিস এর জন্য আলাদা আলাদা plan বানাতে হবে।///59:19
× 1:00:18
×
×
Great.
Bangali
Thank you so much sir for that information
Thank you 😊 Professor Kotler.
thank you
I'm an assistant professor of Marketing and thia one hour lecture has taught me more and better!
thankyou Mr Kotler
the concept delivered is "How to match target customers and a brand's value proposition profitably ?"
Very Beautiful Idea
That finale... Was perfect!
Q
This is awesome and highly encouraging me inside thank you so much
Am I the only one who finds it annoying when shop workers start bothering me all the time trying to sell, because I just want to relax and make up my own mind myself
Wonderful speech
wonderful presentation ever...thank you prof. Kotler
millions of dollars are earned here www.digistore24.com/redir/284369/Saneks/
Yes
nice session
Damn he looks fit for being 88 years old
Calistenics bay
keep doing what you love is what I'd put it down to
@@sjbealeelts no, it's more like love what you do probably 😂
Amazing wisdom wrapped in words for those who value knowledge! A real on-ground practical star, anti- airy-fairy - Star Philip Kotler
Awesome, thanks
Great video on an introductory overview of marketting. Thank you.
Yo smangat ngedengerinnya
i love it
Guys, what is the name of the book that he mentioned at 36:10. The Browns.... What is that book?
Awesome, prof Kotler
Branding= 10:09 / 10:36
1st step: Marketing Research 17:20
2nd step: (STP) সবগুলো আলাদা আলাদা জিনিস এর জন্য আলাদা আলাদা plan বানাতে হবে।
/// 1:00:26
1:03:26
♥
Love you
Lol
Amr
O
Mashaallah ❤️ great efforts sir...Regards
👍🤲
This is awesome and highly revealing insight for me even as a brand strategist.. thank you Mr killer God bless
what 3 things did you learn in this session
So much knowledge in one hour 👏Thanks a lot,Mr. Kotler...You are really Father of Modern Marketing 💪
Excellent ! The best video ever ! Just studying marketing at Gothenburg University School of Economics in marketing and this video sums it all up! Thanks!
why me missing this topics
WHY
Fine
When Did that meeting happen?
wawo good persention
wonderful
awesome!
36:17 please i didn't find the book can someone help me ?
Question- When managing marketing channels, (the place in the 4p's) where does category management fit in? Bert Rosenblom wrote a comprehensive book called Marketing channels, but CATEGORY MANAGEMENT is not once mentioned in his book, when managing Distribution Channels? All comments are welcome.
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Mmmmmmmkmmmmkmmmmmmmmmmmmmmmmmm
Knmmmkmmkmmmmmkmmmmkmmmmmmmmkmmmkmmmmmmmkkkmmmkkmmkkm
Kkmmmmkkkkkmmkmmmmmmkkkkkmmkkmmmmmmmmmmmmmkkmmmm
Mmmmmkkkmmmkmmmkmkmmkkmmmmmkmmmkm
👍🏻👍🏻 subscribed❤️
Making a lot of sense, thank you.
Prof Kotler is such a legend!
he is so down to earth
Motivating talk for the Marketers !! Thanks
Genial.
1.75 speed is gold for me
He is great to learn young generation about marketing. He is king of marketing
He talk about future of world
We don't have the same ideas of "better world" ...not even here in the US, but add on China...
Can anyone provide Chinese slide into English 🙄
He is a legend
You can add others to the 4ps? Thats like redoing business school lol
نحتاج الترجمه في كلام كتير واقع مني
فيه ترجمه اضغط على المربع المخطط على اليمين
Who is watching after Covid 19...hit like
Thank you very much Professor Kotler for this wonderful speach
#marketing #people #wine #influencer
50:00 Funny that quote about Mars is not aging good and that is an amazing accomplishment by Elon
Forgot about Russia bro.. how came
Start buniness small to music and big ideal
Thank you sir!
U don't know nothing but unilever knows everything of marketing
why me like that
#produtos #publicidade #preço #gerenciamentodemarketing
Elliott Musk? 49:00
7:32 min : Devil convinced Eve to make Adam eat the apple. It is like Devil is marketers, Eve is an influencer and Adam is a consumer. 😂😂😂
#brading #tobuy #propostadevalor #mcdonalds #p&g #unilever
#compras #resultados #mercado #stakholders #produtos #price #perfumes
What does it mean??? ...to make cheap products China should go to Cambodia or Laos or elsewhere 🙄
Referral Marketing....
Lewis Jessica Thomas Amy Brown Laura
Learn what exactly? Nothing practical only blah blah about who is number one and number two. This is a very subtle method used to market the number one and number two and let us say maybe the two more following as they could be owned by the same share owners but disguised in self companies. Just another tool for penetrating that market in Asia by a conglomerate of companies owned by we know who. He talks about quality but if you want to launch a product you will be covered in trash thrown on your product by the "conglomerate". Just look at this maneuver where Chinese people get used to the name of his company as the one to go to. How to compete with that if you have a product and want to sell in China? So, all this mambo jambo is as useful as a wish lantern for the ones not knowing how things function and who puts them in motion. The gent is prepared for his purpose though, can't say anything about that and despite his age he is a very good example of professionalism that you'd have to have if you want to follow your purpose.
*एक महिला ने चुनौतीपूर्ण विषय पर की पीएचडी | A Woman did her PhD on a challenging topic*
ruclips.net/video/GCh_7m3bGTc/видео.html
Branding= 10:09 / 10:36
1st step: Marketing Research 17:20
2nd step: (STP) সবগুলো আলাদা আলাদা জিনিস এর জন্য আলাদা আলাদা plan বানাতে হবে।///59:19
× 1:00:18
×
×
❤️