The Nebula / CuriosityStream bundle is no longer active. Instead, you can sign up for Nebula directly with my discount now for about $2.5 a month with a yearly plan, which includes Nebula Originals AND the whole Nebula Classes platform, too, including my own class. Sign up here: go.nebula.tv/techaltar
I watched it first on Nebula yesterday and wanted so much to share with a friend. I'm glad you published here too instead of being an exclusive, do he can watch too. Great video!
Any chance you could put some pressure on both Nebula and curiosity stream so they can get their *#£& together and have usable search and recommendations and a player that isn't a joke? I got the subscription but it's such a pain to use either I never use them!
I have unsubscribed, not because the video was bad. It was actually quite good. However, I get curious about the reason why, and I am not going to see it. Of course, I don't blame you for that. I just wanted to tell you why I umsubscribed.
Oppo and Vivo is also huge in Indonesia partly because they give a better margin for their vendors compared to other brands, so much so that these vendors often op to sell only Oppo and Vivo
Same case even in India if you walk into any mobile shop they will only show Oppo or Vivi , only if you ask for other brands then they will show other brands or else not
to be fair, OPPO and VIVO aren't just following other brands' footsteps, they actually brought quit a few trends to smart phone industry. Oppo N1 introduced flip camera to modern smart phones, and N3 had it motorized. Vivo was first to introduce full bezelless display, optical fingerprint and popup camera in Vivo Nex, and I still keep it since it's the best portable music player I have.
@@gold9994 I am not looking from their POV, Check from customers POV,how they market them as seperate products and fool customers. This is contrast type of Marketing where both products are if same brand.
Amazon doesn't treat their employees any worse than any smartphone maker😂. Amazon has to follow US working laws, most smartphones and their parts are manufactured in china
@@billjamal4764 Saying Amazon doesn't treat their employees worse than smartphone makers is like comparing prison camps. As western multinationals go, Amazon is a truly awful company to work for.
@@alexanderg1935 I worked there for a summer, for $16/hr I can confirm it's actually a good gig. If you're a fully grown adult with less energy than a 20 year old, maybe it wouldn't be that good. But at that point just get a management job at a chain like Walmart. It's literally so fucking easy
@@billjamal4764 You are technically right. Amazon in Europe has better working in conditions compared to the US. Same with Disney in France. I think the problem is United State's labor laws.
LG software is crap. If you're not someone who really cares the specs and how to get the most bang for the buck then OPPO phones are actually pretty decent.
I signed the job offer to work for OPPO starting July 1, 2021 under the Marketing department. The compensation package is surprisingly way better than any companies offering mid-senior level. Can’t wait to be part of the BBK empire!
"... 2. Marketing 3. Marketing 4. Marketing 5. Marketing 6. Marketing 7. Marketing 8. Marketing 9. Marketing ..." Words to live by, as long as it's backed up by "Good product" and/or "Integrity & generosity".
@@PotatoMan007 Firstly, putting out ads is a good part of marketing. Posting on social media is also included but I dont think it's that effective. Secondly, they're not talking about marketing. They're talking about the other two factors.
Apple is very generous to their suppliers, to the point that they themselves invest in their suppliers' capacity expansion and R&D. I'm not really confident about their attitude towards their customers though.
@@Sonithkumar yeah, apple treats the suppliers very well but at the same time infiltrating them so that these suppliers can’t live without Apple’s orders.
@@prasangaperera1 apple has mostly been the same, mostly consistent. they've been the originator of most of the ideas and innovation the industry strives on today. that's one of the reasons the rest of the industry follows their lead. and in cases where someone else comes up with a good idea, apple doesn't adopt it until they believe they can make it better.
Looking after his employees. Sticking true to his integrity.. Absolutely unheard of in business these days! ..Especially at this level. Bravo Mr Yongping 👏🏽👏🏽
I don’t exaggerate, when I say that this is one of your best videos ever. The combination of the authentic first hand experience, and excellent research, gives this video a very unique feel. Thanks for being awesome - looking forward to the bright future of this channel
Oppo Digital that made DVD/Blu-ray players had a very good reputation among the A/V community. Their players were considered among the best in the market. Big brands like Samsung had bad reputation in A/V but Oppo was highly sought after.
Honestly I was really bummed out when Oppo stopped making A/V components. They should create a branch company that sells these stuff because competition in the Chinese A/V market is ramping up fast with new companies popping up left and right.
Great video, always wondered about how the BBK group worked. Fascinating stuff and shows that treating your collaborators and partners generously is in the long term the best business strategy.
@@okinakamura4122 true - and of course I don't know whether factory workers for Oppo etc have the same perspective. The perception of generosity is easily manufacture through marketing after all.
@@aftokratoryYeah, BBK has no real influence over the daily running of their brands as they are basically just a holding company. The brands make their own business decisions
@@eoin4597 Yeah, what I meant was that the treatment of assembly line workers are decided by manufacturing companies, like Foxconn, which manufacture products from all kinds of companies, like Apple, Samsung, Oppo, Vivo, etc. The generosity of BBK to its employees most likely does not extend to the employees of manufactures, partners and suppliers, because the manufactures, partners and suppliers themselves have to be generous in order to pass BBK's generosity to their workers. BBK can only ensure that their own workers are being well paid and that their partners are happy and well paid. They can't really know or influence how its partners are paying their own workers.
Oh my god I love you so much for creating this video, my heart is jumping from joy! His philosophy to business is EXACTLY how I'm handling things, too, and I've always been getting criticized for that; for not jumping on new trends fast or not trying to introduce any trends myself (in my niche). Exactly, I just sit back and let the others figure stuff out, and once I see that things are working out I'm moving in, too. While this always makes me last in adopting new things and made me miss out on many oppo rtunities (ba dum tss), this also meant I never wasted / lost much time either and instead just focused on improving my existing systems more and more. I love this video so much. Please make more on him / BBK.
Thank you so much for this video. I didn't know about BBK, I didn't know about Duang Yonping, I found many similarities between his way of doing business and mine. Since this recipe has proven to be successful, I glad to see that I'm on the right path.
3:00 holy crap, i used to have one of those cheap "console-keyboard things" and I'm not even from China. It was the only thing my parents could afford at the time while my friends were playing on PS1 or PS2.
actually BBK education department (the one which use to produce the language repeater in the early 2000 )didn't die at all , nowadays they invest in kids electronics watch , in Chinese their new company brand is called 小天才， the top company in that sector
I still remember playing on those bootleg copy consoles as a kid in India. Since, India used to be a socialist and protectionist economy back then, none of the foreign companies could sell their products be it Nintendo, Atari etc. Things only changed after mid 90's.
@@risvichatterji7198 Written in the constitution doesn't mean that it is the truth. India doesn't have strong state control of it's industry. Moreover it was added in 1976 to get aid from Soviet Union.
@@artemplatov1982 What are you saying? I am not saying that India is communist. India is a Socialist country. Thats why we have Labor Unions and stuff like that. But those have started to fade as the central government has started to privatise more and more bodies. India's policies were socialist until Rajiv Gandhi allowed globalization in the 90s. Well, in current circumstances, India is far from a socialist nation. That's right.
That console, you just showed, i had one of those when i was a kid, they where selling like hot cakes in Easter Europe at the time. Ofc they had a different name and the keyboard was adapted to English. But yeah we had those, manly cause my country together with others at the time where still under or just came out of a communist regime, and Nintendo wasn't selling they hardware to such places, at the time.
I've seen that console in person while I was a kid. Really blew my mind that you can use a keyboard to play Famicom games (of course there's a while lot of wrong in that statement, I was just a kid then). I am in the Philippines, which saw no shortage of Chinese imitation products or surplus imported Japanese electronics (like the JVC TV my older cousin had, Japanese labels on the buttons and ports and the on screen text like "Video" is all in Katakana).
@@chizurumizuhara6136 makes me sad as well. Maybe I should've voted and maybe a different president may have won. But I guess other people ate all that machismo because they called the previous baldy president boneless, so they get their humble pie. Sucks about the whole China thing, though.
@@chizurumizuhara6136 don't forget Japanese island could be part of mainland later as China already took one of your islands 😅. Even USA stay out of it. But I am gonna side with Manila. China claiming South China sea as their terrorist is utterly bs.
Wow @TechAltar, this video about Duan being a generous boss has been inspiring to hear. It goes to show that successful business stories depend a lot on employer-employee relationship than the capitalist bleed-them-dry culture.
My most wanted video ever! (of tech of course). I was literally trying to make this kind of informative video for ages. Straight away clicked on yours even though I was busy but I know I wanted to see this immediately! Great Job bro 👍
so he can make very affordable relatively high spec phones and generously pay his employees and still turn a profit? What is apple doing? rolling in stacks of cash? how big their margins must be?
@@hrushikeshpatil9800 Oppo can't be that high margin. Xiaomi's CEO said his own company has a gross profit margin of just 8% to 9%. 30~35% probably Apple level of margin.
we have metro stations in india named after the company (Vivo - suburb name - Metro Station). Vivo pays for the upkeep of that station and ofc the station is painted blue and plastered with ads. Even the in-train announcements mention the company name lmao.
@@TheFourthWinchester for aesthetics, yes. But these 'sponsorship' deals help pay for the maintenance, keep ticket fees very low plus cover up building costs. so, kindaaaa okayyy.
Sad that Carl Pei left the company, and now the OnePlus phones we know are slowly dying.... OnePlus 9 series are a failure, or at least the ones to be skipped.
yeah, it seems 1+ changed because he left and also he left because it started to change. Oh well. I'm holding on to my 7T pro for another year or 2 and till another "flagship" without a hole punch screen comes along.
Thanks for the video I literally cried as to see how some people in this world despite being super rich are really generous to lots of people, will apply this in my future endeavors.
Actually, about this one 11:42....I'm from Pakistan and Vivo will actually do the painting and billboards for you if you're part of their "franchise", which is just a fancy word for any local store (even in a small village) that buys Vivo phones from the wholesale sellers run by BBK.
Honestly, your show should be shown as an example of a good market research. Not every 'tech' channel focuses on the business side of things. Keep up the good work!
“Dare to be last” sounds a lot like Apple in the post-iPhone era… iPad, Apple Watch, wireless charging, and AirPods all sorta fit that pattern, as does the annual chorus of “Android has had that for 10 years” around WWDC
If only people like Jeff Bezos could be this generous to their employees. People who work at Amazon have to take public transit and live paycheque to paycheque while our CEO is living like a king.
@@MauriceGucci even in logistics they are not great but decent . They pay a min of 15 dollars an hour and more depending on the location plus benefits for permanent workers .
I got the One Plus 8 last year after dropping $1400 on the new s10+ and never looked back. The quality in the OnePlus 9 Pro that i recently bought is par none the best phone I've ever had.
He was also known to encourage people around him to be long AAPL, buying huge amount of shares himself too, early. He also brought a young man to Buffet's charity lunch, who went on to create PDD
1:28 You did Oppo keynotes?!?!?!?!??!?!?! I need to see this. I knew you worked for Oppo, but DAYUM, you presented phones like Craig Fred-whatever-his-name-is-I-can't-spell-it! I must see those keynotes.
BBK is definitely pushing for other innovative ways of improving the phones, such as Vivo with the in-built Gimbal, Oppo/One Plus with the pop-ups cameras (which became a short-lived fad but I personally like). They are definitely pushing for new untested ideas in recent years, but without anything too drastic and affecting price too much.
Great video. I really had no idea about their strategy not to be best because i feel like oppo, vivo and oneplus are doing exactly this. First 1080p phone, first 1400p phone, thinnest phone, Super vooc and all those crazy technologies.
MLM had been around decades and probably won't get better or worse. It preys on a certain type of gullibility. Luckily there are plenty of other things to be depressed about :p
Ah yes, the person behind BBK Group. He single-handedly creating the fake sense of choice in smartphone market After watching the video, it's true that his way of "10 steps" of success are marketing. Oppo and other brand he own market his product like crazy. In my country, Oppo and Vivo even "hijacked" ALL OF OUR TV STATIONS to show a big-ass concert and product launch lol
Thanks for explaining about him.. I am a realme user since they launched and have been trying forever to understand who's behind bbk but never found much info either
that marketing,marketing,marketing hits you at the other end when you know that bbk paid money monthly to shopkeepers in india to hang only oppo and vivo billboard along with huge profit marging for every phone sold they infact became so popular that a lot of people opened a mobile shop only to earn from the billboards every shop had a oppo billboard and every other player almost seem non existent in the offline market they even kept chinese managers only that would visit mobile shops to enquire about the product placement dummy oppo phones were placed at the front of the shop door so that be the first thing you look at when you enter the shop and that's how they earned a lot of market share by selling phones offline
I am Chinese, and as we clearly all know, Oppo and Vivo are successful. But one strong stereotype / connotation people have is that, they are two brands that only target people with lower socioeconomic status and education, e.g., much less people in a prestige university would use them compared to less prestige ones. Basically my everyday life is filled with ads from Oppo and Vivo. Half of the people who buy them probably don't care about specs, and half of the people cannot afford / not willing to spend more on phones with the same spec. The rest who don't buy probably will never think about them for one second when they decide to get a new phone. I mean, they are ads-based companies, and we'd rather pay for technological investment from Huawei or Xiaomi than paying for commercial investments from Oppo and Vivo. Though just as all societies. Most people just want a phone from a well-known brand and don't even need to care about the brand itself. And apparently, Oppo and Vivo are too well-known.
6:46 Fun fact, the lyric of this catchy song integrated the company's name very smoothly at the end of the verse. _世间总有公道_ The world has its own rule, _付出总有回报_ You get paid back for what you've done. _说到不如做到_ Better doing rather than saying, _要做就做最好_ and do your best. _步步高_ Step by step and get up. 步步高(The Chinses name)→Bu Bu Gao (pinyin) → BBK (Take the abbreviation and change the letter G to K)
It's a pity BBK didn't succeed as an audio brand. Some of their products were quite good. I still have a set of speakers for home theater with BBK logo on them.
Omfg this guy is the true embodiment of being Chinese. For any Westerner that thinks us Chinese have global ambitions to rule over the world and be number 1, we actually practice the art of being the 2nd best. We're also not egoistic like westerners we literally have no shame when dealing with outsiders as long as we stand to gain and can treat our own network of people well. Their admiration is enough. Hahaha ... This guy proves this philosophy works in business as well!
2 to 9 points worked out well. The 2 main business areas of my city in India and i can say almost every city in India are filled with OPPO and VIVO boards and posters
I just love your content. Always very interesting, backed up with a thorough reaserch. You cover topics that I didn't know I'm interested in. Impressive stuff.
In india, anywhere in India, right now, there are just a very few businesses allowed to run. 1) grocery / essential stores. 2) hospitals & health services. 3) basic governance. 4) pharmacies. 5) certain restaurants. 6) oppo & vivo stores.
Damn, that keyboard gaming console is what my parent bought me after i desperately begging for a SNES.... it still have all the nintendo game in that cassette, and also a typing app
11:45 earlier we used to spot a smartphone shop in India by some random name like Ur Fone, My Mobile etc. but now just look for green or blue colors in the street and voila!
@@mobileandroid5299" AI is Alibaba Intelligence. " - Jack Ma , in a televised conference dialogue with Elon Musk. You should see Elon's facial expression upon hearing that. It's priceless.
I love that your channel has the side effect of demystifying China. There's too much doublethink regarding the country, especially by Americans. Things that are normal anywhere else get spun as something negative because "China". Like the fact that every country seeking to industrialize for the first time will make copies of existing products: You can't just jump straight to innovation without having experience. That is, in fact, the only viable pathway to industrialization and the same one everybody took. And that's good - in fact, only people that think this is bad are the ones that will have to face new competition. And somehow they manage to get regular people (who only gain from this) to parrot their lines about how "China steals tech". As if western tech had this primordial mind who just imagines something completely original out of thin air. Luckily we're seeing this less and less as, in some fields, it is now the west that is doing the catching up. Long live the friendship between peoples, and let this battle be fought only in the markets!
@@shreyaskaranam1551 It's an old business saying. The innovator doesn't get the benefits of the invention, it's the person who copies them afterwards. Like Mac and Windows being a copy of the Xerox PARC OS for example.
@@rajbharatendra2749 I never said it's always true, just that it's an old business saying. Obviously there are exceptions and individual cases are different. But it's not hard to think of examples where the company/inventor who invented a technology weren't the ones to benefit from it, and it's kind of Apple's whole business model to wait and see what other companies do that works and then come out with a more polished version of it.
I wish people would know more about this fact, that all these brands are just under one parent company. Especially when Vivo and OPPO salespersons attack an ear each trying to convince people to pick up a phone from either "brand".
The Nebula / CuriosityStream bundle is no longer active. Instead, you can sign up for Nebula directly with my discount now for about $2.5 a month with a yearly plan, which includes Nebula Originals AND the whole Nebula Classes platform, too, including my own class. Sign up here: go.nebula.tv/techaltar
I watched it first on Nebula yesterday and wanted so much to share with a friend. I'm glad you published here too instead of being an exclusive, do he can watch too. Great video!
Thank you for a good content as usual.
I don't know if you read this, but there's a bot spamming your comment section that has your name and face.
Any chance you could put some pressure on both Nebula and curiosity stream so they can get their *#£& together and have usable search and recommendations and a player that isn't a joke? I got the subscription but it's such a pain to use either I never use them!
I have unsubscribed, not because the video was bad. It was actually quite good. However, I get curious about the reason why, and I am not going to see it. Of course, I don't blame you for that. I just wanted to tell you why I umsubscribed.
TechAltar: Releases this video
BBK: *He knows too much*
China government: should we disappear him.
BBK calls an assassin to take down a man
Duang Yongping : Let’s just recruit him as a “Competitor Analysis.” It’s a win win for both of us.
Next up:- a youtuber died while unboxing a new phone. Neighbours says it was delivered in a green- blue box
VIVO has sold phoned with duplicate IMEI numbers in India.
Oppo and Vivo is also huge in Indonesia partly because they give a better margin for their vendors compared to other brands, so much so that these vendors often op to sell only Oppo and Vivo
Same case even in India if you walk into any mobile shop they will only show Oppo or Vivi , only if you ask for other brands then they will show other brands or else not
and also mi .oppo,vivo ,is in every hand of indian guys
@@ramg658 not mi because it gives very less margins
@@ramg658 mi is mostly sold online. While Oppo and Vivo mainly offline.
Their offerings are not bad too. I bought 1 Vivo and 1 Oppo for my parents.
to be fair, OPPO and VIVO aren't just following other brands' footsteps, they actually brought quit a few trends to smart phone industry. Oppo N1 introduced flip camera to modern smart phones, and N3 had it motorized. Vivo was first to introduce full bezelless display, optical fingerprint and popup camera in Vivo Nex, and I still keep it since it's the best portable music player I have.
Agree
The first phone with full hd display was Oppo phone it's made a lot of headlines in the world
They produce copycats internally. Look at OnePlus and Oppo.
@@shikharjain6357 same suppliers lol, much cheaper in bulk.
@@gold9994 I am not looking from their POV, Check from customers POV,how they market them as seperate products and fool customers. This is contrast type of Marketing where both products are if same brand.
Treating employees good.
Amazon: What?
Amazon doesn't treat their employees any worse than any smartphone maker😂. Amazon has to follow US working laws, most smartphones and their parts are manufactured in china
@@billjamal4764 Saying Amazon doesn't treat their employees worse than smartphone makers is like comparing prison camps.
As western multinationals go, Amazon is a truly awful company to work for.
@@alexanderg1935 I worked there for a summer, for $16/hr I can confirm it's actually a good gig. If you're a fully grown adult with less energy than a 20 year old, maybe it wouldn't be that good. But at that point just get a management job at a chain like Walmart. It's literally so fucking easy
@@billjamal4764 totaly depend what part of amazon you work in. Some get good gigs but most don´t.
@@billjamal4764 You are technically right. Amazon in Europe has better working in conditions compared to the US. Same with Disney in France. I think the problem is United State's labor laws.
I worked for OPPO for about a year and I can confirm they are very generous, the salary was better than most of the other brands.
Then why left?
@@SohamShivoham I didn't left, a bunch of us got released due to economic crisis in the region.
Nice story
they give hell lot of margin on mobiles so we always make people buy either oppo or vivo
@@pranavpatil1362 Yup, they usually do that.
When oppo and vivo came to india the wole towns around the country kinda become blue and green coloured
Same in my country but lately they’ve been overthrown by Xiaomi.
@@quchi7232 Xiaomi software sucks
Vivo and oppo have some of the most ambiguous brand positioning.
They stand for nothing.not cheap,not for camera not for software but they still sell
@@AkashDas-ig9hr yeah its garbage
Samsung is best than these brands
LG: Risky leaps in every new model
Also LG: No marketing
LOL So true
LG software is crap. If you're not someone who really cares the specs and how to get the most bang for the buck then OPPO phones are actually pretty decent.
They missed 2,3,4,5,6,7,8 and 9th step
@@VibezVideo no they don't
Hello. I am an employee at LG mobile division. You can't just type “Also LG: No”. That does not make sense. Continue your phrase. No what?
I signed the job offer to work for OPPO starting July 1, 2021 under the Marketing department. The compensation package is surprisingly way better than any companies offering mid-senior level. Can’t wait to be part of the BBK empire!
"...
2. Marketing
3. Marketing
4. Marketing
5. Marketing
6. Marketing
7. Marketing
8. Marketing
9. Marketing
..."
Words to live by, as long as it's backed up by "Good product" and/or "Integrity & generosity".
The "and" part can be skipped as apple prooved it over and over again
@@t.r.2283 or the parts surrounding "and" can be skipped as activision has proven it so many times.
@@proCaylak GG 🤗
@@t.r.2283 What are you saying? Apple does marketing on steroids. Marketing is much more than putting out ads and posting on social media.
@@PotatoMan007 Firstly, putting out ads is a good part of marketing. Posting on social media is also included but I dont think it's that effective.
Secondly, they're not talking about marketing. They're talking about the other two factors.
This sounds like Apple copied BBK strategy except for the being generous part.
lol, true
Apple is very generous to their suppliers, to the point that they themselves invest in their suppliers' capacity expansion and R&D. I'm not really confident about their attitude towards their customers though.
It feels more like convergent evolution. Steve Jobs wasn’t known to take advice from others well.
@@Sonithkumar yeah, apple treats the suppliers very well but at the same time infiltrating them so that these suppliers can’t live without Apple’s orders.
@@jeeezsh4704 Agreed.
If only LG learn from this man, their phone business wouldn't come to the end so soon. They did the exact opposite of what he did.
has anyone send them a link to this Video? ;)
So did Nintendo... and who copied who?
To be fair LG was striving to be more of a Samsung/Apple competitor, which explains the experimental products.
@@SirFaceFone Apple used to be experimental, now they just play safe like BBK
@@prasangaperera1 apple has mostly been the same, mostly consistent.
they've been the originator of most of the ideas and innovation the industry strives on today.
that's one of the reasons the rest of the industry follows their lead. and in cases where someone else comes up with a good idea, apple doesn't adopt it until they believe they can make it better.
Finally. It's a very mysterious company.
BBK is not a mystery company to the Chinese.
@- oh - satan bless you
@- oh - goddess thigh bless you
Yes, I'm working on the OPPO company over five years, I'd say it's the best private enterprise
Its a illuminati project
Looking after his employees. Sticking true to his integrity.. Absolutely unheard of in business these days! ..Especially at this level. Bravo Mr Yongping 👏🏽👏🏽
I don’t exaggerate, when I say that this is one of your best videos ever. The combination of the authentic first hand experience, and excellent research, gives this video a very unique feel. Thanks for being awesome - looking forward to the bright future of this channel
Oppo Digital that made DVD/Blu-ray players had a very good reputation among the A/V community. Their players were considered among the best in the market. Big brands like Samsung had bad reputation in A/V but Oppo was highly sought after.
And the chief of the Oppo DVD/Blu-Ray Players founded One Plus
Honestly I was really bummed out when Oppo stopped making A/V components. They should create a branch company that sells these stuff because competition in the Chinese A/V market is ramping up fast with new companies popping up left and right.
Techaltar : not much about him on internet
Also him: 14min video 🙂♥️
Ok aktar
A K T A R
its simple because he is just simple grandfather that's not much like internet because it's filled with toxic kids.
@@Adi-xe4ut Compare 1930s Nazi Germany vs 2020s Communist Chinazi IN YOUR NEXT VIDEO!!!!
Him?
Man you left the juicy part in the Nebula :(
I hate this trend but also realize how profitable it is
Nebula is great. Just try it.
What was it?
@@srivatsajoshi4028 It's only 15 dollars a year or one month netflix subscription.
Indeed, I know that they are trying to make a better place for creators but honestly doing things like these just puts me off.
Meanwhile Elon Musk:
1. Good Product
2. Memes
3. Memes
4. Memes
5. Memes
6. Memes
7. Memes
8. Memes
9. Memes
10. More Memes!
Memes are just superior marketing
and exactly this comment has 69 likes, nice
@@SuperiorToiletTissue Can't argue there
Where's market manipulation? 😂
@@SuperiorToiletTissuebut free marketing, without any cost to the company.
Great video, always wondered about how the BBK group worked. Fascinating stuff and shows that treating your collaborators and partners generously is in the long term the best business strategy.
As long as the founding myth / narrative is true. History tells us it’s often not.
@@okinakamura4122 true - and of course I don't know whether factory workers for Oppo etc have the same perspective. The perception of generosity is easily manufacture through marketing after all.
@@johnduncan5117 Well manufacturers are separate companies, so the treatment of factory workers would not be decided by BBK
@@aftokratoryYeah, BBK has no real influence over the daily running of their brands as they are basically just a holding company. The brands make their own business decisions
@@eoin4597 Yeah, what I meant was that the treatment of assembly line workers are decided by manufacturing companies, like Foxconn, which manufacture products from all kinds of companies, like Apple, Samsung, Oppo, Vivo, etc. The generosity of BBK to its employees most likely does not extend to the employees of manufactures, partners and suppliers, because the manufactures, partners and suppliers themselves have to be generous in order to pass BBK's generosity to their workers. BBK can only ensure that their own workers are being well paid and that their partners are happy and well paid. They can't really know or influence how its partners are paying their own workers.
My class had an assembly about him , this is pretty similar to what we had.
assembly mean?
@Abhinavv Arora hahah
@Abhinavv Arora You could talk ANY topic you're interested in?
Growing up in HK, I had memories of using BBK products. Most of them were DVD players and TVs.
*VCDs
Many people where I live imports pirated VCDs from Hongkong back then lol, DVD weren't as common and more expensive
@@tristan6509 don't you member something called DVD-5 and DVD-9? lol
@@casualtechreviewer1196 you mean single layer 4.7g and dual layer 8.5g DVDs?
I've been waiting years for this exact video. Really great research!
why you wait for this, you work there too?
Huang Zheng, the founder of PDD, is also an apprentice of Duan Yongping. Huang started his business through BBK under Duan's help at first.
watching this video changed my view on oppo and their sister brands to the point where i actually appreciate them!
Oh my god I love you so much for creating this video, my heart is jumping from joy!
His philosophy to business is EXACTLY how I'm handling things, too, and I've always been getting criticized for that; for not jumping on new trends fast or not trying to introduce any trends myself (in my niche).
Exactly, I just sit back and let the others figure stuff out, and once I see that things are working out I'm moving in, too.
While this always makes me last in adopting new things and made me miss out on many oppo rtunities (ba dum tss), this also meant I never wasted / lost much time either and instead just focused on improving my existing systems more and more.
I love this video so much.
Please make more on him / BBK.
Thank you so much for this video. I didn't know about BBK, I didn't know about Duang Yonping, I found many similarities between his way of doing business and mine. Since this recipe has proven to be successful, I glad to see that I'm on the right path.
3:00 holy crap, i used to have one of those cheap "console-keyboard things" and I'm not even from China. It was the only thing my parents could afford at the time while my friends were playing on PS1 or PS2.
👆 fellow Eastern European detected?
In addition to the knockoff Nintendo we had one of those BBK DVD players, region unlocked of course.
If you come to India you will see a LOT OF ADs, they are almost found on every road Street and shop
He knows, he used to work in India for Oppo
Their sales reps are everywhere
actually BBK education department (the one which use to produce the language repeater in the early 2000 )didn't die at all , nowadays they invest in kids electronics watch , in Chinese their new company brand is called 小天才， the top company in that sector
I still remember playing on those bootleg copy consoles as a kid in India. Since, India used to be a socialist and protectionist economy back then, none of the foreign companies could sell their products be it Nintendo, Atari etc. Things only changed after mid 90's.
Woah.
India was never socialist
@@artemplatov1982 India is a socialist country. Its written in our Constitution.
@@risvichatterji7198 Written in the constitution doesn't mean that it is the truth. India doesn't have strong state control of it's industry. Moreover it was added in 1976 to get aid from Soviet Union.
@@artemplatov1982 What are you saying? I am not saying that India is communist. India is a Socialist country. Thats why we have Labor Unions and stuff like that. But those have started to fade as the central government has started to privatise more and more bodies.
India's policies were socialist until Rajiv Gandhi allowed globalization in the 90s.
Well, in current circumstances, India is far from a socialist nation. That's right.
That BBK boss sounds like an awfully awesome guy. I bet he's great to meet in person.
That console, you just showed, i had one of those when i was a kid, they where selling like hot cakes in Easter Europe at the time. Ofc they had a different name and the keyboard was adapted to English. But yeah we had those, manly cause my country together with others at the time where still under or just came out of a communist regime, and Nintendo wasn't selling they hardware to such places, at the time.
I've seen that console in person while I was a kid. Really blew my mind that you can use a keyboard to play Famicom games (of course there's a while lot of wrong in that statement, I was just a kid then).
I am in the Philippines, which saw no shortage of Chinese imitation products or surplus imported Japanese electronics (like the JVC TV my older cousin had, Japanese labels on the buttons and ports and the on screen text like "Video" is all in Katakana).
@@Mageman17 Oh yes your country will be a part of chinese mainland in the future. Lol poor south east asians.
@@chizurumizuhara6136 makes me sad as well. Maybe I should've voted and maybe a different president may have won.
But I guess other people ate all that machismo because they called the previous baldy president boneless, so they get their humble pie. Sucks about the whole China thing, though.
@@chizurumizuhara6136 Ahh so true, Manila was such a good place with Japanese and US occupation, especially 1945
@@chizurumizuhara6136 don't forget Japanese island could be part of mainland later as China already took one of your islands 😅. Even USA stay out of it. But I am gonna side with Manila. China claiming South China sea as their terrorist is utterly bs.
Király videó mint mindig Marci, Köszi szépen. Nagyon jó látni, hogy mennyire növekedtek. Remélem lesz lehetőséged sookal több videót kirakni
Wow @TechAltar, this video about Duan being a generous boss has been inspiring to hear. It goes to show that successful business stories depend a lot on employer-employee relationship than the capitalist bleed-them-dry culture.
My most wanted video ever! (of tech of course). I was literally trying to make this kind of informative video for ages. Straight away clicked on yours even though I was busy but I know I wanted to see this immediately!
Great Job bro 👍
so he can make very affordable relatively high spec phones and generously pay his employees and still turn a profit? What is apple doing? rolling in stacks of cash? how big their margins must be?
30 to 35 percent. Maybe even reaching 40%
@@hrushikeshpatil9800 Oppo can't be that high margin. Xiaomi's CEO said his own company has a gross profit margin of just 8% to 9%. 30~35% probably Apple level of margin.
@@fleurdewin7958 was talking about Apple itself
I read somewhere that iPhone X had a manufacturing cost of $370-399. However, it was sold at $1000.
The most underrated RUclipsr ever! lover your work and explanation!
Man what a video, I am astonished by the quality on information. You fucking rock, you should get your own RUclips series too.
What an incredible story! I’m not lying when I say this is one of my favourite TSB episodes of all time! Someone should write a book about the man.
we have metro stations in india named after the company (Vivo - suburb name - Metro Station). Vivo pays for the upkeep of that station and ofc the station is painted blue and plastered with ads. Even the in-train announcements mention the company name lmao.
Lol.. Here in kerala we have oppo metro station
God that sounds horrible.
@@TheFourthWinchester for aesthetics, yes. But these 'sponsorship' deals help pay for the maintenance, keep ticket fees very low plus cover up building costs. so, kindaaaa okayyy.
@@rhyspereira685 wait. So it isnt like a one time pay?
@@premiumtubegaming2172 Probably a contract
I feel a lot of respect to all the BBK brands now
Sad that Carl Pei left the company, and now the OnePlus phones we know are slowly dying.... OnePlus 9 series are a failure, or at least the ones to be skipped.
yeah, it seems 1+ changed because he left and also he left because it started to change. Oh well. I'm holding on to my 7T pro for another year or 2 and till another "flagship" without a hole punch screen comes along.
I still have a BBK branded cassette player in a cupboard somewhere! It might even be the one in the Schwarzenegger ad in this video
Retired at 39….
Oppo and Vivo are massive in developing countries.
Thanks for the video I literally cried as to see how some people in this world despite being super rich are really generous to lots of people, will apply this in my future endeavors.
Finnaly someone noticed been saying this for yrs as soon as i found out how the oneplus ceo who claimed the brand is European was just a bbk employee
This is my favourite tech channel for a reason. Keep doing these interesting videos!
Damn!! Nice to see a generous boss succeeding
Actually, about this one 11:42....I'm from Pakistan and Vivo will actually do the painting and billboards for you if you're part of their "franchise", which is just a fancy word for any local store (even in a small village) that buys Vivo phones from the wholesale sellers run by BBK.
Honestly, your show should be shown as an example of a good market research.
Not every 'tech' channel focuses on the business side of things. Keep up the good work!
“Dare to be last” sounds a lot like Apple in the post-iPhone era… iPad, Apple Watch, wireless charging, and AirPods all sorta fit that pattern, as does the annual chorus of “Android has had that for 10 years” around WWDC
Throw in the airtags as well..
This is probably the 2nd video I'm setting Tech Altar.
Great research man. Loved this episode.
If only people like Jeff Bezos could be this generous to their employees. People who work at Amazon have to take public transit and live paycheque to paycheque while our CEO is living like a king.
People in amazon are better paid and well treated ( as a software engineer) . That's why they are one of the most desirable companies for employees
@@johnsamuel1999 you do realize tho that an insanely large part of Amazons work force is in logistics?
@@MauriceGucci even in logistics they are not great but decent . They pay a min of 15 dollars an hour and more depending on the location plus benefits for permanent workers .
Amazon employees in usa make like twice in an hour what an average chinese employee makes in a day...
@@johnsamuel1999 heard something very different from Amazon employees
Oppo also made the best DVD CD player which was discontinued to work on the phone business.
I got the One Plus 8 last year after dropping $1400 on the new s10+ and never looked back. The quality in the OnePlus 9 Pro that i recently bought is par none the best phone I've ever had.
He was also known to encourage people around him to be long AAPL, buying huge amount of shares himself too, early.
He also brought a young man to Buffet's charity lunch, who went on to create PDD
Wow this was so cool and I never heard of the guy before your poll.
Xiaomi's founder next!
Your pfp scared m the world
ok the this is by far the most interesting and intriguing the story behind episode. Really enjoyed it thoroughly!
1:28 You did Oppo keynotes?!?!?!?!??!?!?! I need to see this.
I knew you worked for Oppo, but DAYUM, you presented phones like Craig Fred-whatever-his-name-is-I-can't-spell-it! I must see those keynotes.
I still cant understand you do not have atleast a million subs where so many over rated tech youtubers are here!
My son gave my wife a cheap Vivó he got free from their corporate conference. That was 3 years ago, and it's still working perfectly without hiccups.
always wondered about BBK
Nice reasearched video as always
Vivo and oppo its huge in Asian especially in counties like India Pakistan and Bangladesh where people ain't rich enough to but iphones and samsung
BBK is definitely pushing for other innovative ways of improving the phones, such as Vivo with the in-built Gimbal, Oppo/One Plus with the pop-ups cameras (which became a short-lived fad but I personally like). They are definitely pushing for new untested ideas in recent years, but without anything too drastic and affecting price too much.
12:10 "unlikely to provide the absolute best bang for buck for their consumers"
OnePlus: settled~
Very inspiring! Very genuine man. Some are grasshoppers, some are snail. But he is turtle, slow and steady wins the race. Wow!!
ඔයා අපේ චනුක්ස් අයියට බැන්නනේ.හොදක් නම් වෙන්න එපා ඔයාට.අපේ අහිංසක චනුක් අයියා ඔයාව කොපි කරේ නැ හරිද.
ඔයාට පිස්සු.අපි චනුක් අයිය වෙනුවෙන් හැමදාම ඉන්නව 😌💖
Great video. I really had no idea about their strategy not to be best because i feel like oppo, vivo and oneplus are doing exactly this. First 1080p phone, first 1400p phone, thinnest phone, Super vooc and all those crazy technologies.
I would like to watch a video about your experience in China.... That would be awesome...
And thnx for the quality content again
Yes
It’s wouldn’t be of any use to you , the China back than is drastically different to the one now .
the karaoke ad was legitimately catchy, like most chinese karaoke songs of that era
What an incredible guy, I’m motivated.
After watching a rather depressing video on how MLM is corrupting the USA it's refreshing to see someone with integrity in business
MLM had been around decades and probably won't get better or worse. It preys on a certain type of gullibility. Luckily there are plenty of other things to be depressed about :p
@@DanKaschel I was more shocked at how they wormed their way into the highest levels of Government
Ah yes, the person behind BBK Group. He single-handedly creating the fake sense of choice in smartphone market
After watching the video, it's true that his way of "10 steps" of success are marketing. Oppo and other brand he own market his product like crazy. In my country, Oppo and Vivo even "hijacked" ALL OF OUR TV STATIONS to show a big-ass concert and product launch lol
So guy is actually a good example of how integrity actually pays off
Thanks for explaining about him.. I am a realme user since they launched and have been trying forever to understand who's behind bbk but never found much info either
Sony phone division should learn from BBK. They make one of the best phones in the market but they are mostly invisible nowadays.
Wait... you've met Nora Danish?! I could never get the chance 😩😩😩
Adui
that marketing,marketing,marketing hits you at the other end when you know that bbk paid money monthly to shopkeepers in india to hang only oppo and vivo billboard along with huge profit marging for every phone sold they infact became so popular that a lot of people opened a mobile shop only to earn from the billboards every shop had a oppo billboard and every other player almost seem non existent in the offline market they even kept chinese managers only that would visit mobile shops to enquire about the product placement dummy oppo phones were placed at the front of the shop door so that be the first thing you look at when you enter the shop and that's how they earned a lot of market share by selling phones offline
I am Chinese, and as we clearly all know, Oppo and Vivo are successful.
But one strong stereotype / connotation people have is that, they are two brands that only target people with lower socioeconomic status and education, e.g., much less people in a prestige university would use them compared to less prestige ones.
Basically my everyday life is filled with ads from Oppo and Vivo. Half of the people who buy them probably don't care about specs, and half of the people cannot afford / not willing to spend more on phones with the same spec. The rest who don't buy probably will never think about them for one second when they decide to get a new phone. I mean, they are ads-based companies, and we'd rather pay for technological investment from Huawei or Xiaomi than paying for commercial investments from Oppo and Vivo.
Though just as all societies. Most people just want a phone from a well-known brand and don't even need to care about the brand itself. And apparently, Oppo and Vivo are too well-known.
6:46 Fun fact, the lyric of this catchy song integrated the company's name very smoothly at the end of the verse.
_世间总有公道_
The world has its own rule,
_付出总有回报_
You get paid back for what you've done.
_说到不如做到_
Better doing rather than saying,
_要做就做最好_
and do your best.
_步步高_
Step by step and get up.
步步高(The Chinses name)→Bu Bu Gao (pinyin) → BBK (Take the abbreviation and change the letter G to K)
Damn, this song got me earwormed for years when I was a kid.
Thanks for the translation :D
4:29 "catchy slogans"
Sure, "Dare to Leap" 😅
The Realme "Dared to Leap" off my desk.
Yep, totally reflect their product lol
It's a pity BBK didn't succeed as an audio brand. Some of their products were quite good. I still have a set of speakers for home theater with BBK logo on them.
Omfg this guy is the true embodiment of being Chinese. For any Westerner that thinks us Chinese have global ambitions to rule over the world and be number 1, we actually practice the art of being the 2nd best. We're also not egoistic like westerners we literally have no shame when dealing with outsiders as long as we stand to gain and can treat our own network of people well. Their admiration is enough. Hahaha ... This guy proves this philosophy works in business as well!
The Chinese people may not have world domination ambitions, but your president 100% does.
You're calling out westerners for misunderstanding the Chinese while also calling westerners "egoistic". Not a good look.
2 to 9 points worked out well. The 2 main business areas of my city in India and i can say almost every city in India are filled with OPPO and VIVO boards and posters
you are a gem, keep up
Aww, thanks!
I just love your content. Always very interesting, backed up with a thorough reaserch. You cover topics that I didn't know I'm interested in. Impressive stuff.
Fascinating video - thank you so much
In india, anywhere in India, right now, there are just a very few businesses allowed to run.
1) grocery / essential stores.
2) hospitals & health services.
3) basic governance.
4) pharmacies.
5) certain restaurants.
6) oppo & vivo stores.
Damn, that keyboard gaming console is what my parent bought me after i desperately begging for a SNES.... it still have all the nintendo game in that cassette, and also a typing app
11:45 earlier we used to spot a smartphone shop in India by some random name like Ur Fone, My Mobile etc. but now just look for green or blue colors in the street and voila!
Giving how chinese CEOs are falling, palying it low is the way to go.
He lives in California. He's far away from China. If you're talking about Jack Ma, he deserved it. He brags too much
It's high time to cut them down to size. They think they are untouchable.
@@mobileandroid5299 Compare 1930s Nazi Germany vs 2020s Communist Chinazi IN YOUR NEXT VIDEO!!!!
@@mobileandroid5299 he didn’t
@@mobileandroid5299" AI is Alibaba Intelligence. " - Jack Ma , in a televised conference dialogue with Elon Musk. You should see Elon's facial expression upon hearing that. It's priceless.
Thank you for sharing this video ❤️
That selfie with Yuvraj Singh was pleasantly surprising! 😂
I grew up in China.the bbk brand was already huge in 1990s with gaming machines and VCD players
I love that your channel has the side effect of demystifying China. There's too much doublethink regarding the country, especially by Americans. Things that are normal anywhere else get spun as something negative because "China". Like the fact that every country seeking to industrialize for the first time will make copies of existing products: You can't just jump straight to innovation without having experience. That is, in fact, the only viable pathway to industrialization and the same one everybody took. And that's good - in fact, only people that think this is bad are the ones that will have to face new competition. And somehow they manage to get regular people (who only gain from this) to parrot their lines about how "China steals tech". As if western tech had this primordial mind who just imagines something completely original out of thin air. Luckily we're seeing this less and less as, in some fields, it is now the west that is doing the catching up. Long live the friendship between peoples, and let this battle be fought only in the markets!
“The second mouse gets the cheese.”
Hmm can you elaborate?
@@shreyaskaranam1551 It's an old business saying. The innovator doesn't get the benefits of the invention, it's the person who copies them afterwards. Like Mac and Windows being a copy of the Xerox PARC OS for example.
@@shreyaskaranam1551 Oh, forgot the most important part: the first mouse gets caught in the mouse trap, so the second mouse gets the cheese.
Then what is first movers advantage and where is blue ocean strategy used for ? IMO your statement is not always true.
@@rajbharatendra2749 I never said it's always true, just that it's an old business saying. Obviously there are exceptions and individual cases are different. But it's not hard to think of examples where the company/inventor who invented a technology weren't the ones to benefit from it, and it's kind of Apple's whole business model to wait and see what other companies do that works and then come out with a more polished version of it.
As a Chinese at 28 years old, I approved everything in this video. Concise and accurate!
Isn't youtube banned in China?
@@Sudharshan767 vpn, bro
I wish people would know more about this fact, that all these brands are just under one parent company. Especially when Vivo and OPPO salespersons attack an ear each trying to convince people to pick up a phone from either "brand".