Why BYD's EVs sell for two or three times the price outside of China

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  • Опубликовано: 7 ноя 2024

Комментарии • 384

  • @makesirich-ps6zw
    @makesirich-ps6zw 6 месяцев назад +29

    Even though the price of BYD in overseas markets is twice that of China, Europe and the United States still say BYD is dumping.

    • @greenpepper21
      @greenpepper21 6 месяцев назад

      Does it even meet the definition of "dumping" in international trade terminology? Selling it at higher price in overseas market than in domestic market? 🤣

  • @vrealzhou
    @vrealzhou 6 месяцев назад +68

    There was a discussion in Chinese social media about it and the conclusion is because of the political situation, BYD knows it will be targeted, so the company is feared to invest too much money in western countries then got banned, so they are more depends on the 3rd party distributers without taking the risk. BYD even announced the Mexico factory will focus on Latin America market and not going to sell to the US market in current stage.

    • @weizhang2834
      @weizhang2834 6 месяцев назад +13

      100% correct, euros will charge higher customers tax rate if sell cheaper prices, the results are the same

    • @williamwongkimping3998
      @williamwongkimping3998 6 месяцев назад +11

      National Security Threat AKA Don't want Competition 🤣 Western Childish Narrow Mindset

    • @stevenbarrett7648
      @stevenbarrett7648 6 месяцев назад

      The UK isn’t part of the EU so their tariffs don’t apply here

    • @melvinjansen2338
      @melvinjansen2338 6 месяцев назад

      You mean they got subsidies from ccp for years and now its time to pay up

    • @melvinjansen2338
      @melvinjansen2338 6 месяцев назад

      That, and europe has more money than china. Buyer confidence is extremely low in China

  • @WilliamKirkland-j4r
    @WilliamKirkland-j4r 6 месяцев назад +118

    Is so refreshing to learn that China is not dumping autos at a very low price to control local (other country) markets. So, what's the big fuss?

    • @WolfetoneRebel1916
      @WolfetoneRebel1916 6 месяцев назад +11

      People don't like getting ripped off I guess...

    • @AndrejMejac
      @AndrejMejac 6 месяцев назад +2

      They were still sleeping and now they are rudely awakened and no coffee, how would you feel ?

    • @fredericoduvel3092
      @fredericoduvel3092 6 месяцев назад +5

      @@WolfetoneRebel1916 but the people paying the higher price if their governments get 50% is ok?👌 😂

    • @vlhc4642
      @vlhc4642 6 месяцев назад +19

      The big fuss is from fear after realizing even with 300% markup European cars still couldn't compete.

    • @OneEyedMonkey9000
      @OneEyedMonkey9000 6 месяцев назад +2

      ‘MERICA 😂

  • @danielmadar9938
    @danielmadar9938 6 месяцев назад +51

    Thanks.
    In Israel, BYD rose to ~7% market share in 2024Q1, is now the 4th largest car brand, with the #1 car model sold (Atto 3). In total, full EVs rose to 25.3% market share.

  • @jiminauburn5073
    @jiminauburn5073 6 месяцев назад +17

    I was in China last month and saw a Denza N7 is a showroom in a shopping mall. Chinese price was between about $32K USD and $52K USD. Denza is the premium brand of BYD, a joint venture with BYD and Mercedes. It was a very, very nice car and would sell like crazy in the US if they could sell it for that price in the US.

    • @天皇驾到
      @天皇驾到 6 месяцев назад +2

      dena z9gt is coming!watching it!it is beautiful

    • @erdazheng5012
      @erdazheng5012 6 месяцев назад +3

      Almost every China EV car would sell like crazy if it get sold overseas with domastic price ...

    • @timcory4455
      @timcory4455 5 месяцев назад

      China's quality is always substandard and you will end up with a fire trap: ruclips.net/video/uUfwb7yj7wA/видео.htmlsi=hNMeAlQDPygu678m

  • @demit007
    @demit007 6 месяцев назад +21

    In Indonesia, I can confirm that BYD (even other brands other than EVs) sell their products at least 100%-200% higher than the price in China. For example, Wuling AirEV, here is sold at USD 24,852.75. Also, BYD Dolphin sold minimum at USD 26 406.04. Yes there are various tax levies, but the main reason is because the joint venture here takes too much profit.
    This is the result of years of monopolization of car sales by a certain group of companies for all car brands. This makes it difficult for car prices here to keep up with overseas market prices, as new players end up following the price signals of the incumbents and major players here who compete in similar market ranges.

    • @kyoza1911
      @kyoza1911 6 месяцев назад +2

      Happens here in Thailand too, only some models add around 10 percent from China, but that is already older and lower sales models in China, Tesla add 25 percent look reasonable but I don't like the looks of either Model 3 or Model Y. Hope for Xiaomi SU7.

    • @demit007
      @demit007 6 месяцев назад

      @@kyoza1911 The general public sees it (at dealerships or in online stores) between Honda cars with Toyota with Suzuki etc. that compete for consumers, while at the ultimate shareholder level, the owners come from the same groups (just different in shares/stocks percentages). Whoever sells best, their conglomerate groups remains successful.
      As a result, it is inevitable to throw price signals at each other, which for many countries includes price fixing that violates the Monopoly Law. Of course, because China and Japan are different countries, the opportunity for ugly price coordination is reduced quite well, especially for the EV industry where the barrier to entry is not as heavy as ICV.
      I hope EV car manufacturers from Thailand, Vietnam and especially from India will help push EV prices to a reasonable level. Although we know Mahindra etc. are also doing similar business tactics as in Indonesian Car Companies to control distributions and sales of International car brands, 🤣but who knows they can produce their own EVs under their own brand in immediate future with reasonable price range.

    • @rap3208
      @rap3208 6 месяцев назад

      They are subsidizing the cars so their citizens will buy the EVs. In Indonesia, they don't have to. They let the market decide for itself.

    • @demit007
      @demit007 6 месяцев назад

      @@rap3208 Even if there is an aspect of price subsidy, since last year in China the subsidy at the consumer level no longer applies. That's why EV sales in China have declined somewhat. In Indonesia, the subsidy at the consumer level is quite large, up to Rp 70-80 million for Hyundai Ioniq and Rp 25-35 million for Wuling AirEV.
      The problem is not in the subsidy aspect, but in the monopoly aspect at the joint venture level, it is very easy to check the conflict of interest between brand holders. As a result of years of uncritical price signaling between brand holders (except in one specific case related to Honda and Yamaha motorcycles), the price of motorized vehicles in Indonesia is very unreasonable.
      It is ridiculous that brand holders always try to fool consumers in Indonesia, by stating that the high cost of cars and motorcycles in Indonesia is due to taxes (only). In fact, while it is true that the tax is high, it is not so high that it can make the price of the car 200%-300% of the price abroad.
      In fact, the EV Value Added Tax (VAT) is only 1% and the Luxury Goods Tax (PPnBM) is only 15%. The vehicle registration fee (BBN) is also 0% or paid by the state. And there is no annual motor vehicle tax for the next 5 years. From here we understand what is really happening in the automotive industry, which has been dominated by the 3 brands for decades.
      It's a pity that currently Chinese entrepreneurs are still tempted to join the flow of the price signal game as above. Maybe in the short term they will profit a lot, but in the long run, the public will choose to switch to another brand if there is good opportunity to change brands with good quality. Or choose to be like me who only wants to buy used cars.

    • @undisclosedthai
      @undisclosedthai 6 месяцев назад +1

      Despite zero percent Thai tariffs for Chinese EVs, I think there are still some other Thai taxes. "Sappasamit" or anything elses.

  • @kckfen
    @kckfen 6 месяцев назад +9

    BYD Atto 3 in Malaysia now start as USD26k, after price war started in Malaysia. Yeah i agree BYD have to depend local distrubutor to boast their sales. BYD in Malaysia now dominates 73% of new EV sold in Malaysia. BYD in Thailand has grow very big, eating all the legacy car market shares. I think BYD will go big in Thailand, with new factory being build there, Japanese automarket in Thailand may be in trouble despite the recent survey saying on 30% of China car buyer in Thailand will buy Chinese car in their next car.

    • @undisclosedthai
      @undisclosedthai 6 месяцев назад

      Even there are still no BYD dealership (after sales services) in Uttaradit, Thailand, some Uttaradit people bought BYDs. That will make BYD thinks no need to establish Uttaradit branch. But I (an Uttaradit man) will not buy BYD because there are still no EV mechanics here, so after sale services maybe needed.

  • @ellmusic769
    @ellmusic769 6 месяцев назад +25

    Here in Thailand the Byd Seal Performance is 1,500,000 Baht. Retail price in China is 289,800 yuan. 289,000 yuan = 1,510,262 Thai Baht.
    So they're actually selling it "cheaper" here =) I got one on order. It's about 2 months delivery time.

    • @ElMistroFeroz
      @ElMistroFeroz 6 месяцев назад +1

      Really? Here in Mexico cars are tens of thousands of pesos.

    • @larryc1616
      @larryc1616 6 месяцев назад +3

      No tariffs? The people win!

    • @ellmusic769
      @ellmusic769 6 месяцев назад

      No tariffs on China made cars. Win for sure.... @@larryc1616

    • @xmb6793
      @xmb6793 6 месяцев назад +6

      because thai government actually give incentive for electric cars.

    • @ellmusic769
      @ellmusic769 6 месяцев назад +1

      - EVs with a retail price of up to THB 2 million (approx. USD 60,600) will be entitled to 40% reduction of customs duty. If the applicable customs duty is already 40% or less due to reduction under a free trade agreement (FTA), the EVs will be exempt from customs duty.
      - EVs with a retail price of THB 2-7 million (approx. USD 60,600-212,200) will be entitled to 20% reduction of customs duty. If the applicable customs duty is already 20% or less due to reduction under an FTA, the EVs will be exempt from customs duty.

  • @tuppenceworth5485
    @tuppenceworth5485 6 месяцев назад +46

    I would imagine customers buying an EV from China would have to pay for shipping, custom duty, VAT and dealership's markup - which all add up to quite a bit.

    • @lifeliver9000
      @lifeliver9000 6 месяцев назад +3

      Very correct - good observation

    • @Astros-dz4bx
      @Astros-dz4bx 6 месяцев назад +1

      tariffs are near 30% for Chinese-USA vehicles.

    • @tibsyy895
      @tibsyy895 6 месяцев назад +4

      Yes but it shouldn't double the price of the product!

    • @槑
      @槑 6 месяцев назад

      and no TAX

    • @Gabriel-bz2lt
      @Gabriel-bz2lt 6 месяцев назад +3

      ​@@tibsyy895 it depends, the import tax is around 20% where I live for non EU cars. On top of that you need to add 20% VAT. After that is the dealer markup which is around 5-10%.
      So a 10k car will reach 12k after the import tax, 14.5k after VAT, and it will be at least 16k for the consumer.
      And I didn't put the shipping costs.

  • @JAn-og6lu
    @JAn-og6lu 6 месяцев назад +1

    several months ago,I read a news that an distributor in German bought ID3 made from China, and the selled for almost half of the prices compared the ID3 made from local,and the goverment forbiden this behavior.So,who should to be blamed

  • @colddiesel
    @colddiesel 6 месяцев назад +3

    Additional reasons for BYD not reducing prices in export markets include: 1. It would give foreign countries an immediate excuse to raise tariffs. 2. If prices in Europe and elsewhere overseas were reduced, I doubt that BYD could keep up with what would be a huge spike in demand. They are developing plants in for examples Thailand and Latin America but they are not producing yet. 3. BYD's pricing capacity is smart, they not only make more net profit overseas, but their competition knows that BYD are capable of reducing prices. That threat aloneis enough to scare many competitors off from making capital investment to compete with them.

  • @victorsvoice7978
    @victorsvoice7978 6 месяцев назад +26

    Middle men and government taxes are contributing to the high cost of electric cars. The Australian government is in the oil business. A tax on a tax. If the government was serious about going green and climate. There would be no taxes on new energy vehicles.

    • @BestluckYan
      @BestluckYan 6 месяцев назад +1

      Dealers, distributors, tax,high labor cost Contributing to the end prices

    • @yush2005
      @yush2005 6 месяцев назад +1

      Let make you clear one things bro that ev cars are not actually eco friendly. It might seem to listen little bit wired but it is true. For example, In order to manufacture battery, lithum, cobalt etc metals are require. For to procress that metal, carbon, harmful gas release into atmosphere in the higher amount which pollute the environment even more then petrol based vechile produce smoke and pollute the environment through out their life span again the majority of electricity that we humans are consuming that comes from either burning coal or by nulera reaction which release harmful gas to the surrounding our electricity is not green.....in my point of view so hybrid cars like which operats in hgdrogen fule are best options for futurs...

    • @raymondschembri5042
      @raymondschembri5042 6 месяцев назад +1

      @@yush2005 Very smart man😂😂😂😂😂😂

    • @gzy2001
      @gzy2001 6 месяцев назад

      @@yush2005 Yep, hydrogen fueled vehicles are eligible for subsidy and green registration plate (for EV, blue for petrol/diesel) in China.

    • @yush2005
      @yush2005 6 месяцев назад

      @@raymondschembri5042 yep i know i am😅

  • @lewismay5909
    @lewismay5909 6 месяцев назад +2

    The political situation all around the world is so complex that BYD can't afford it. Some countries are encouraging EVs for environmental consideration and some countries are simply banning every Chinese brand. That's huge difference here. So again, geopolitics are stopping us to cooperate and fight against climate change.

  • @MathewVarkey-lp6gp
    @MathewVarkey-lp6gp 6 месяцев назад +21

    Small Pepsi bottle is 20 rupees in India(30 cents), the same bottle cost $1 in US.

    • @SmolBiscuit
      @SmolBiscuit 6 месяцев назад +3

      More like 2.40 in the US.

    • @danharold3087
      @danharold3087 6 месяцев назад +2

      If you pointing out it is what the market will bear you are correct. Softdrinks is water with a squirt of their magic syrup. A bit easier than building cars.

    • @kennyloong90
      @kennyloong90 6 месяцев назад +3

      Salary,transportation and tax for the pepsi made up the cost. The drink is cheap

    • @sibaraku2023
      @sibaraku2023 6 месяцев назад

      for a reason. ruclips.net/video/Qw07RuHu1qo/видео.htmlsi=BGOYWLacGDrWjLKD

  • @connclissmann6514
    @connclissmann6514 6 месяцев назад +17

    Whatever you say, the cost to a European customer sets the price they face. I don't care how they distribute, ship or whatever. When a BYD costs more than a VW (with a dealer) or Tesla (direct), I choose the best value. Funnily enough, MG also use a distributor and doesn't charge these huge prices. Go figure.

    • @thyristo
      @thyristo 6 месяцев назад

      Would never buy a Nazi car. Definitely will choose a Chinese model.

    • @danharold3087
      @danharold3087 6 месяцев назад +2

      However BYD is said to have a positive profit margin. The others do not.

    • @agusedyanto3324
      @agusedyanto3324 6 месяцев назад

      You will get cheap Byd car prices if you wait until their factory in Hungary is operational

    • @oxaile4021
      @oxaile4021 6 месяцев назад +1

      My Dolphin cost me much less than an identically specced ID3 would have. And now that i've had it for 4 months i honestly wouldn't take a VW (or any other western legacy brand for that matter) even if it was half the price of BYD.

    • @AbuSayyaf963
      @AbuSayyaf963 6 месяцев назад +1

      Even if BYD's price was three times higher, European carmakers would not be able to compete, given the European Union's repeated threats to them, so it depends on what its rivals charge in Europe. European governments would not allow BYD to undercut their market,

  • @UlyaGaniya
    @UlyaGaniya 6 месяцев назад +6

    If BYD sells their export cars below domestic price, western governments definitely accuse BYD of dumping practice, even at such minuscule qty exported, Yellen and the gang slapped them with high tariffs and complained about 'overcapacity'.

  • @tony2707
    @tony2707 6 месяцев назад +5

    Dont forget there is no duty tax on ev cars imported into Australia. And BYD have there own cargo ships which will cut costs in those areas it transports to.

  • @KresimirS
    @KresimirS 6 месяцев назад +11

    ....this time you missed the target.
    I am repeating again : BYD have full control of wholesale prices and distributors margins !
    This is long term game, with awareness of NOT transferring low prices to other markets, in case of Europe, mainly because of political reasons and in order to avoid new chicken taxes implementation because of protection of local producers.
    Prices in Thailand are below 30 % of difference compared to China and this kind of strategy resulted in 52,8 % MS in B.segment for Q1 2024 for pure EVs ( all that trough local distributers )
    Imagine that happening in EU market....
    I repeat, BYD ( and any other producer) is in full control of prices forwarded to distributors, as in every other business where you lead the market.

    • @dylanthomas12321
      @dylanthomas12321 6 месяцев назад +1

      The don't have complete control, it's a negotiation. The best distributor has more leverage than the worst. Either party can walk away. But both sides want to make a profit. The OEM has a lot of power, but the best distributor does too.

  • @cargillstr1238
    @cargillstr1238 6 месяцев назад +12

    Unfortunately in New Zealand not just selling price higher than Auz. Also nz customers need to pay road use charge $76/1000km. Cost for using Ev car is higher than hybrid car. Close to petrol car. But petrol car selling price much lower than Ev car. So disappointed,

    • @simon-c2y
      @simon-c2y 6 месяцев назад

      Damn!

    • @debeeriz
      @debeeriz 6 месяцев назад +1

      l think you mean diesel cars, petrol cars dont pay road user charges as petrol is taxed 70c a litre, electric cars use our roads so should pay for it, so should bicycles and scooters

    • @lifeliver9000
      @lifeliver9000 6 месяцев назад

      I know right! A plus in NZ is power companies like Contact give you 3 hours free power a night. Only charge then at 100km per hour charging every morning you have 300km range added to your travels for free. I’d love a Seal but still $82k with $20k road users. Needs to be ab$45k car before I pull the trigger

    • @larryc1616
      @larryc1616 6 месяцев назад +1

      Sounds like NZ government is holding back EV's? Do you have supercharger infrastructure there?

    • @harrygroundwater2590
      @harrygroundwater2590 6 месяцев назад

      @@larryc1616Yeah they do

  • @Gobhumi
    @Gobhumi 6 месяцев назад +4

    BYD can set the max price dealerships/distributors sell their cars for, but they choose to let the dealerships sell for whatever price they can simply because this will get more dealerships signed up to selling their cars. Dealerships can get into a price war if and when there is an EV glut. At some point BYD may set the price and display a sticker price, they may even switch to selling direct to the public like Tesla. Market is normally set by supply and demand and manufactures are typically keen to the market.

  • @tayhb8961
    @tayhb8961 6 месяцев назад +1

    BYD makes the best EV money can buy today. I tested Mercedes EQS500 last Friday, I am very surprised with the kind of craps Mercedes EV they are producing today.

    • @stefan2796
      @stefan2796 6 месяцев назад

      BYD is pure crap and knows an extremely high depreciation. That's why they hardly sell in the US and Europe.

    • @tayhb8961
      @tayhb8961 6 месяцев назад

      @@stefan2796 thank you, only time will tell and reveal the facts.

  • @subasthapa4839
    @subasthapa4839 6 месяцев назад +9

    It's due to the heavy import tax and various other taxes imposed by the countries.

  • @adus123
    @adus123 6 месяцев назад +1

    Moral of the story dealerships are bad get rid of them.

  • @brendankenny1332
    @brendankenny1332 6 месяцев назад +2

    That's why I wouldn't buy a dealer held BYD or any other EV in that model. I have spent 55 years paying rip orf dealer charges for service of my vehicles.

  • @hvxcolors396
    @hvxcolors396 6 месяцев назад +2

    BYD not only sells cars but they also sell battery cells to other car manufacturers that already have an established position on EU and other markets. Tesla is an example. I think that BYD doesnt want to undersell Tesla for the time being. Tesla is a way too important customer for its battery cells. This is the same situation where Samsung provided components to Apple for its competing iPad.

  • @thermalstoragesystemfromtr9513
    @thermalstoragesystemfromtr9513 6 месяцев назад +1

    Same when ICE cars abroad dominate China. BMW and Mercedes extra are also far more expensive in China than in Germany.

  • @johnkeenlyside993
    @johnkeenlyside993 6 месяцев назад +2

    Dealers have innate hostility to EVs. Threatens their servicing business so they up the price to compensate. Also suits VW, BMW and Mercedes that the competition is so expensive. China has carved a massive slice of the EV market, and it will evolve by China "partnering" European industry to build Chinese cars, which will be broadly acceptable to the EU. Then the present BYD sale price will be fair, reflecting the higher cost of Euopean labour.

  • @dennyliu7494
    @dennyliu7494 6 месяцев назад +2

    There is a lot of capital required for establishing a dealership and providing after-sales services like maintenance, repair, etc.

  • @charbax
    @charbax 6 месяцев назад

    we don't care how they sell the cars, made them cheap, in Europe we want to pay the same price as they sell them in China end of story. in fact nobody wants to pay a dealership or a distributor a share of the price of a car. just sell them directly to the customers end of story thank you very much.

  • @Charvak-Atheist
    @Charvak-Atheist 6 месяцев назад +3

    BYD need to build their own distribution network.
    Or they can also partner with multiple distributor in a country, so that they compete with each other which will drive down the profit margin and therefore the end cost.

    • @DW-op7ly
      @DW-op7ly 6 месяцев назад

      Most western countries are hostile towards anything Chinese.

    • @fatdoi003
      @fatdoi003 6 месяцев назад

      i can see they'll gradually buy shares of overseas distributors and have more say on pricing and servicing as they don't have overseas experience...

  • @78Schack
    @78Schack 6 месяцев назад +1

    In Denmark the BYD SEAL is significantly more expensive than Tesla Model 3 Highland. They are not making it hard to choose.

  • @hardcoreherbivore4730
    @hardcoreherbivore4730 6 месяцев назад +1

    Hey Sam, how’s the foot doing!? Fractured my heel in January and I’m just starting to walk unassisted. It’s a long grind, but we gotta take it easy for once.

  • @billwarren8076
    @billwarren8076 6 месяцев назад +5

    Keep up the great content! but PLEASE specify whose ‘dollar’ when you put values on the screen. USD or AUD or NZD or CAD or SGD. Otherwise it’s v confusing.

    • @philipjones3599
      @philipjones3599 6 месяцев назад +1

      I would usually default to USD. But when you then start looking at Australia then it's confusing.

    • @eish3291
      @eish3291 6 месяцев назад

      That,s the problem when every country calls it,s currency the dollar.

  • @Haffy1952
    @Haffy1952 6 месяцев назад +1

    Reuters is one of the worst rags on the planet.

  • @gzcwnk
    @gzcwnk 6 месяцев назад

    Here in NZ a) The dealer(s) has other brands it is selling and hence doesnt want to destroy those sales with a way cheap option. b) Pricing is very much dependent on what the dealer thinks the market will bear. What is needed is competition and that is lacking right now.

  • @neildolan7177
    @neildolan7177 6 месяцев назад +4

    How does BYD expect you to buy one of their cars outside of China when there is no support for parts & service.

    • @nagi-springfield93
      @nagi-springfield93 6 месяцев назад +1

      byd double their sales outside of china in first quater compare to last quater

    • @fatdoi003
      @fatdoi003 6 месяцев назад

      it's up to the distributors how they want to import spare parts.... it's not up to BYD

    • @neildolan7177
      @neildolan7177 6 месяцев назад

      @fatdoi003 I think that may be the Chinese model & that's why it will fail. Particularly with commercial vehicles. A car brand needs supply parts & service to make sure that when something goes wrong, the car can be back on the road as soon as possible.

    • @fatdoi003
      @fatdoi003 6 месяцев назад

      @@neildolan7177 lol..... that's how toyota, honda, merc, bmw been operating forever.....

  • @leifvieri4372
    @leifvieri4372 6 месяцев назад +1

    European people are used to pay low prices for no-name chinese brands...

  • @txmao
    @txmao 6 месяцев назад +1

    When I was a kid, US used to have lowest auto price in the word due to fierce competition. Now US Toyota Corolla is more than double the price in China

    •  6 месяцев назад

      Those are likely not identical cars, though. The US-spec version probably has a larger engine and additional equipment.

    • @txmao
      @txmao 6 месяцев назад

      @ don’t believe->angry->accept. You are still at the first stage while the US government is already at the 2nd stage since Trump administrator.

  • @dylanthomas12321
    @dylanthomas12321 6 месяцев назад

    Excellent show with lots of great research, not easy. I would just add, however, that OEMs retain ultimate control in pricing in two ways, usually combined. One, they sell to the dealer or distributor at a price of their choosing (after a lot of haggling) and, two, they can establish an upper (and lower) price in the contract with the dealer distributor (after a lot of haggling). The biggest distributor has more leverage than the smallest. It's the same in all industries. Walmart can buy low and sell high, but lower than its small competitors. But there's always brand identity that must be protected. An OEM will not allow a distributor to ruin their brand through stupid pricing, poor service, lousy placement and so on. I'm confident BYD is making good profits on it European, Aussie sales, as are the distributors. BYD and Tesla have enough other revenue streams to crush their competitors in a China in a price war. In three years there may be five EV carmakers there left. By then BYD will go direct overseas, perhaps even buying their distributors which they could easily do for a price. Great show.

  • @LW78321
    @LW78321 6 месяцев назад

    Thanks for explaining this 👍👍

  • @gibbonsdp
    @gibbonsdp 6 месяцев назад +2

    Presumably BYD feels it can price more aggressively in markets such as Australia where there are no domestic car makers lobbying for anti-dumping action.

    • @fatdoi003
      @fatdoi003 6 месяцев назад

      A$52k for an entry Seal.... it's a steal

  • @maschatolstoi6401
    @maschatolstoi6401 6 месяцев назад

    Good business for BYD, Dolphins Mini in China $9,500, in Mexico $20,000. Definitely $5,000 profit. BYD will export about 600,000 vehicles. Profit per car maybe $10,000 is equal to $6 billion. The government is happy with tax revenue, and the competition can still survive. There is no car industry in Australia, hence the prices.

  • @gavjlewis
    @gavjlewis 6 месяцев назад +4

    BYD sell so few cars here in the UK its still a novelty when I actually see one on the road! 😂

    • @marks-0-0
      @marks-0-0 6 месяцев назад

      I was considering buying the Dolphin but the price ended up being more than the MG4 and the MG is a better car imo.
      BYD need to build brand awareness buy selling lots of cars and they can only do that by selling at the lowest price in each segemnt. If not it will take years to make a dent in the UK.

    • @AbuSayyaf963
      @AbuSayyaf963 6 месяцев назад

      @@marks-0-0 The British government did not allow BYD to be sold too cheaply.

    • @chjin1796
      @chjin1796 6 месяцев назад

      @ marks-0-0 It doesn't matter, MG is also a Chinese car. Although MG sales are sluggish in China, this car is more suitable for Europeans.

  • @sreville
    @sreville 6 месяцев назад +2

    This was a very thorough and informative debunking of misinformation, thanks Sam ☺️❤️

  • @larryc1616
    @larryc1616 6 месяцев назад +1

    BYD is #2 to Tesla and a great competitor. Who wins in 5 years?

    • @stefan2796
      @stefan2796 6 месяцев назад

      Maybe no 2 in Asia, but not in the US and Europe. They hardly sell.

  • @kaf2303
    @kaf2303 6 месяцев назад +1

    Reuters reports are worthless! Or at least their coverage of the EV industry.

  • @bradmale9989
    @bradmale9989 6 месяцев назад +2

    Worse video yet.
    "BYD does not want you to believe you are not buying from BYD" What a load of BS.
    No one buys vehicles direct from the manufacturer except Tesla. All manufacturers have sales agreements, they also set retail pricing. Lift your game dude.

  • @vasil7410
    @vasil7410 6 месяцев назад

    At launch in Australia, the BYD Seal was only 5% more than in China, before Australian taxes.

  • @billbarr7591
    @billbarr7591 6 месяцев назад +1

    BYD UK Ltd is a wholly owned subsidury of BYD China and their cars cost more than double in the UK than they cost in China so pricing has noting to do with distributor margins. You are not correct to say they sell for double the cost in China as they don't really sell many. With 3 models on offer they struggle to register 800 a month in the UK and many of those are on massively discounted lease deals.

  • @boballen9095
    @boballen9095 6 месяцев назад

    "Whatever the market will bear or bear" is a phrase that comes to mind. It's just how commerce works.

  • @ahmedalsadi0010
    @ahmedalsadi0010 6 месяцев назад +7

    In UAE tesla sell directly for consumers . While BYD you have to buy it from local distributor they charge the same as tesla for lesser battery range and outdated model as new model

    • @JoeyBlogs007
      @JoeyBlogs007 6 месяцев назад +4

      And inferior engineering. "Tofu-Dreg" Vehicles

    • @smartme1234
      @smartme1234 6 месяцев назад

      Yes, In UAE, they are selling BYD seal around AED 200,000 as compare to China where the price of same care is AED 88,000. They are charging hell of money from the customer.
      Even Tesla Model 3 is cheaper than this.

    • @DW-op7ly
      @DW-op7ly 6 месяцев назад +1

      Tell 5he world you live under a rock

    • @ahmedalsadi0010
      @ahmedalsadi0010 6 месяцев назад

      @smartme1234 you are wrong in china song plus start at 95k aed plus UAE 15% car tax it should be sold for 110k and sold in uae starting at 120k. They profit more because they buy large amount of cars. My guess they buy 75k-85k per car

    • @kamsunleong6648
      @kamsunleong6648 6 месяцев назад

      ​@@JoeyBlogs007
      Byd best selling ev here in Thailand. Total domination.

  • @larryevans6739
    @larryevans6739 6 месяцев назад

    Keep in mind that European prices include VAT (~20%) and Import tariff (Currently 10%), whearas China does not include purchase tax in their listed price. So, a 30% higher price in the EU is the same price in China. Add in port fees, shipping, distribution, etc., and anything less than a 40% increase (e.g., Tesla) could be dumping. BYD's markup is undoubtedly higher than that to make it clear that they are not dumping. And a BYD exec stated that they were keeping the price higher so that they can keep it consistent if the EU implements tariffs. Especially the regressive tariffs that are being threatened (i.e., charged on cars already sold). While keeping local distributors financially happy is no doubt politically important, it is just part of the story. Once the nationalist lunacy dies down (hopefully), I would expect the listed price to stabilize at around 50% higher than China.

  • @EV-FUN
    @EV-FUN 6 месяцев назад

    So if there is a distributor it should be possible to negotiate the price, is it?

  • @Xibao88890
    @Xibao88890 5 месяцев назад

    You overlooked cost of service for a company that depends on export markets as opposed to manufacturing domestically. They must ship all parts and pay import taxes etc. They must account for warranty costs which are higher than domestic manufacturers.

  • @Sloozen1
    @Sloozen1 6 месяцев назад

    I've been wanting to know more about this subject for a while. A+

  • @sibaraku2023
    @sibaraku2023 6 месяцев назад

    I agree. It is ok to sell cars more expensive in other countries. For example, in Australia and New Zealand. You have to add shipping cost, the labour is more expensive here, rent, etc. Australia has a pretty good price. Very reasonable price actually. That is why BYD is selling pretty good in AUS. Not in NZ. The dealers are too greedy in NZ. nobody is buying BYD here anymore. They could only sell about 10 cars per model every month in the whole country. Buying a Tesla is a nobrainer here in NZ. Dont buy a BYD till they sell cars directly.

  • @leeedens9497
    @leeedens9497 5 месяцев назад

    Good for BYD and any other Chinese EV car company that can sell their vehicles for more

  • @RonaldShakespeare-tk7jx
    @RonaldShakespeare-tk7jx 6 месяцев назад +3

    Sam never says the same things twice. He makes things up every time and then makes a lot of U turns. He has no idea how the car industry works.

  • @NeillTurner
    @NeillTurner 6 месяцев назад +1

    I believe BYD is keeping prices high in the west to get profits to offset very competitive market in china. I don't believe distributor can sell for prices they like. BYD could just withdraw supply of cars to distributors if they are profiteering too much although when volume is small then its good to incentivize distributor with some higher margins. In the UK the BYD prices seem to pitched 5% below overpriced legacy car makers EVs. As price of legacy car makers EV reduce i guess BYD will continue to be 5% less. -)

  • @johnfrancis4401
    @johnfrancis4401 6 месяцев назад +1

    If BYD want to increase sales in Europe they should reduce prices and compete with MG. The sales may be handled by car dealerships, but BYD could stop delivering cars if that dealership doesn't sell at reasonable prices.

    • @saueropxgeraldxtz2291
      @saueropxgeraldxtz2291 6 месяцев назад

      BYD fears the increasing political situation, soon EU will put more tariffs on imported EVs form China, BYD have to rely on these local dealarship for a long time

    • @johnfrancis4401
      @johnfrancis4401 6 месяцев назад

      @@saueropxgeraldxtz2291 I disagree, but not completely. BYD don't need to sell exclusively through their own dealerships (like Tesla) all they need is a few in every country to compete with their existing outlets. People will compare prices and move away from those dealerships that charge too much. It will keep the network honest.....and not exploiters.

  • @Metallicazor
    @Metallicazor 6 месяцев назад +1

    thanks for your work

  • @johnniblueeyes2786
    @johnniblueeyes2786 6 месяцев назад

    You can buy direct from China and just pay the shipping ,customs and VAT.

  • @johntang4108
    @johntang4108 6 месяцев назад

    BYD is too difficult to supply enough cars to the world. Therefore there is no choice but to raise the price to slow down the sales.

  • @truthful3777
    @truthful3777 6 месяцев назад

    Price increase due to support to local importers amd distributors. Tariff on import EVs by government of destination add up the value.

  • @keangwooichoo6138
    @keangwooichoo6138 6 месяцев назад

    Malaysia has zero tax on imported cbu ev but it is very costly. Atto3 is 150k ringgit or 50k aud. Still too expensive for the people to afford

  • @stevenbarrett7648
    @stevenbarrett7648 6 месяцев назад

    Love some of these BYD vehicles but not going to buy one at these massive prices, via the wonder of the internet we can actually see the real price of the same cars sold in China so why would you want to be ripped off by some money grabbing distributor when you can buy direct from Tesla and other manufacturers instead ?

  • @silversurfer8237
    @silversurfer8237 6 месяцев назад

    BYD is pursuing a traditional approach to business where they depend on local partners. That makes sense when the operating environment changes often.

  • @publicfavourite
    @publicfavourite 6 месяцев назад

    In the UK, distributors are selling BYD at higher prices.

  • @tristanlightman3294
    @tristanlightman3294 6 месяцев назад +6

    He needs the views and sounds like a mouthpiece for BYD

    • @Roman-lv1zt
      @Roman-lv1zt 6 месяцев назад +2

      Alright Tesla fanboy if you say so!!!

    • @simon-c2y
      @simon-c2y 6 месяцев назад

      That they don't distribute their cars themself is a factor in the price. Good point well made by Sam.

    • @daramy9507
      @daramy9507 4 месяца назад

      A mouthpiece just like the Apple fans are a mouthpiece for Apple. But let us credit BYD for making cars so attractive that bloggers are excited to report on their cars.

  • @alsjogren7890
    @alsjogren7890 6 месяцев назад

    BYD Seal in Hermosillo, Sonora, Mexico is 888,000 Pesos - about $US52,300. That includes all fees and taxes - as required by the Mexican consumer protection regulations.

  • @doolittlegeorge
    @doolittlegeorge 6 месяцев назад

    My understanding is that China produces an incredible 30 plus million cars per Year...but then once one adds dealer support, parts availability, service, serviceability suddenly these machines can become crazy expensive as once broken cannot be fixed. In the alternative the USA and Canada continue to push forward Railroad transportation and Uber, Lyft, Turo etc. so the need to even own a car in the first instance gets called into question at *ANY* price. There are amazing vehicles being produced these days some so amazing it's actually a problem as what most USA Americans want anyways is a 1960s Dodge Dart and not the Space Shuttle Atlantis...with Space Shuttle Atlantis pricing I might add. I mean seriously a buddy of mine bought a used Volvo for $100.00 US Dollars and the vehicle ran fine for years upon years.

  • @thyristo
    @thyristo 6 месяцев назад +1

    BYD won't have a problem to vertically integrate this aspect as well. Just watch and wonder.

    • @stefan2796
      @stefan2796 6 месяцев назад

      Watch and wonder how everything falls apart? No, thx!

  • @noobemu
    @noobemu 6 месяцев назад

    Well for Europe apart from the importer margin we have to count shipping, import taxes (10%) and VAT (that can go up to 27%). Even with that the importer still keeps a quite big profit margin assuming that BYD price in China are the ones they have to pay.

  • @neildolan7177
    @neildolan7177 6 месяцев назад

    The Seagull would sell in other countries ahead of the Seal & therefore the margins would be lower. That is why the Seagull is relevant.

  • @paulrandolph8469
    @paulrandolph8469 6 месяцев назад

    The EV revolution is much like the Internet revolution. The ultimate winner wss the internet itself. We didn't know which internet companies would come out on top but we knew that some would win. In the new EV market, the ultimate winner will bethe EV market itself. It just isn't clear yet which companies will be joining BYD and Tesla at the top. I have several reasons to buy a Tesla and one of them is that Tesla is the apex brand. In fact, they will be the premier brand for the indefinite future.

  • @emilysona
    @emilysona 6 месяцев назад

    Can you believe the BYD Tang is selling for USD $100,000 in the Dominican Republic, while the SEAL goes for USD $80,000 and the Atto 3 for USD $55,000? These prices seem outrageously high. Does anyone else think that BYD will struggle to capture a significant market share here by selling just 1-3 cars per month? If I’m not mistaken, they could be making a profit of USD $40,000 on each Tang. What are your thoughts on this pricing strategy?

  • @jogana6909
    @jogana6909 6 месяцев назад

    BYD is a recpectable company

    • @stefan2796
      @stefan2796 6 месяцев назад

      And? That is not a reason to buy its products.

  • @phvaessen
    @phvaessen 6 месяцев назад

    Why does BYD need distributors ? Tesla doesn't. What extra service are BYD distributors providing, while Tesla cars don't need that service ...
    Fossile fuel cars need quite a lot of maintenance, and you buy a car from a local distributor mostly because you know you will depend on the quality of the maintenance they will deliver to keep the car running securely. That service is almost not needed, except changing tires ones in a while.
    In the beginning, Tesla did not sell many cars in Europe either, but they did the invstment to have a local Tesla subsidiary in every country. It seems BYD should do the same if they want to sell in Europe.
    I wouldn't consider purchasing a BYD at $45,000. A comparable Tesla model offers better value and brand recognition. However, at Australian prices of $32,000, I'm open to considering it.

  • @RBto-e6m
    @RBto-e6m 6 месяцев назад

    The way I figured out of BYD in Norway, export from china "arrives" to BYD Europe, from there goes to BYD Norge, from there goes to local distribuitors, all of these guys get some profit, result is BYD ATTO3 is 2 or 3K US dolares under Tesla model Y... so for me no gain on BYD

  • @desobrien3827
    @desobrien3827 6 месяцев назад +1

    You lost me at BYD beating Toyota (no I am not a Toyota owner) ...China, will own Australia one day...I avoid Chinese products where possible. The prices BYD (the importer will not have carte blanche on pricing) are charging is to offset their Chinese price losses...so we subsidise the Chinese...

  • @patrickshanghai2064
    @patrickshanghai2064 6 месяцев назад

    lots of truths in this video. not sure why most western media don't report in this manner.

    • @mionggg
      @mionggg 6 месяцев назад

      Because it would debunk the whole overcapacity claim.

  • @billsomerville1426
    @billsomerville1426 6 месяцев назад

    Consider the risk distributing BYD in Europe. Big investment that at any time could be be lost from sanctions, public opinion, unions, competitors etc.

  • @ericogden4589
    @ericogden4589 6 месяцев назад

    It is now the North American Charging STANDARD.
    Jump on board, everyone.

  • @rosswalters3788
    @rosswalters3788 6 месяцев назад

    Where did you get the price of the Seal in Australia. Are you quoting US$ because in Australia the base model Seal is A$51,635.95 drive away.

  • @JoeMcMorrow-k7e
    @JoeMcMorrow-k7e 6 месяцев назад

    Whilst it is fair to say the China version of a car may differ substantially from the export versions, and import taxes, shipping and VAT etc may be applicable - but Tesla and MG have all this as well and offer more car for less money. I wish BYD and the rest of them good luck but they will need to be competitive in the market they are selling into.

  • @ashtaroth1975
    @ashtaroth1975 6 месяцев назад

    Here in Spain MG does'nt own the dealers. I think they will do best with the Tesla diect sales model

  • @bobjack2381
    @bobjack2381 6 месяцев назад

    The US, EU, UK government said Chinese are so cheap, but why are you complaint now ?

  • @pritambissonauth2181
    @pritambissonauth2181 6 месяцев назад

    Hey Sam, the profit margins being practiced by these dealers are 50 ~ 100 %

  • @davidcui4395
    @davidcui4395 6 месяцев назад

    because chinese ev market is 60% of the wholeworld ev market, price is china is wholesale price, and in other place is retail price

  • @michaelkeppler6593
    @michaelkeppler6593 6 месяцев назад

    Yes, Chinese EV dealers like BYD are jacking up prices 2-3xs in the Philippines. Prices should drop significantly as more EV competitors enter the market. That said, I personally don't like Chinese styling and will buy a Tesla when they eventually enter the market.

  • @petehoney1
    @petehoney1 6 месяцев назад

    go to a plumbing shop or any shop .. the mark up on Chinese stuff is insane and hugely profitable for the western middle men and retailers ..
    imagine what inflation would be like without poor people making stuff for us .. imagine how inflation comes down with cheap ev's .. and no oil needed to be imported to run these cars .. and less polution

  • @lincolnteh267
    @lincolnteh267 6 месяцев назад

    Selling overseas at lower price than home country means there's no dumping.

  • @Haffy1952
    @Haffy1952 6 месяцев назад

    Have been watching you for years now and love your videos. Can you spend a little time and maybe do some research and post great video on the safety aspects of all the Chinese vehicles compared to other ev manufacturers? I would think it would make some great content, TY

  • @kia92
    @kia92 6 месяцев назад

    In europe due to taxes and import duty plus shipping cost
    You can see the price in thailand is cheap

  • @greengemstone2421
    @greengemstone2421 6 месяцев назад +1

    I never heard any good news from you regarding China Auto company. Please make it fair. Such Nio up from 11,866 in March and up 135% from the 6,658 delivered

  • @Charlie-UK
    @Charlie-UK 6 месяцев назад

    Chinese E-Bikes & E-Motorbikes are notoriously expensive in International markets compared to China. EV;s it seems are the same. When the Chinese ramp up manufacturing in the US & EU, and have to pay real wages to workers, we will see what prices are like. The premiums are probably in preparation for these models being manufactured abroad, where labour is more expensive...

  • @FloydThePink
    @FloydThePink 6 месяцев назад

    Shipping cost will go a lot lower when BYD starts operating the 6 or so ships being built for them. Why are they building ships if they do not save money.

  • @Rohol64
    @Rohol64 6 месяцев назад

    BYD Seagull is regularly on sale in various markets in South America...

  • @Stan_144
    @Stan_144 6 месяцев назад

    That was a puzze for me, but that applies also to other Chinese EV makers. The same is for Geely's Zeekr ..

  • @charlesrovira5707
    @charlesrovira5707 6 месяцев назад

    Well, *BYD* certainly can't be accused of _dumping._