2024 Ad Tech Predictions: CTV Consolidation

"The winners in the streaming world will be the providers that achieve the ideal balance between advertiser preferences for scale, quality and engagement without compromising the viewing experience." - Danielle Wachtler, RVP Sales, East at Sharethrough.
🎥 Check out our latest video for more insights from Sharethrough leaders on the consolidation and openness in CTV Platforms in 2024: www.sharethrough.com/blog/ad-...
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