I have a first edition Betty Crocker’s Picture Cook Book that was my grandmother’s on the farm. On the title page she has written recipes for lye soap and fudge (good). There are all sorts of note and tip-ins in this book. The spine has been repaired at least three times with masking tape then black duct tape then masking tape again. Pages have been taped back in with clear packing tape and in the front is a gimme cookbook with no cover that appears to be from the Pork Producers Association and is all about using lard.
Thank you for your generous comments about a number of the Betty Crocker Cookbooks and Recipe cards. I was Design Director at Golden Books and designed all BC books between 1969 and 1997. I am most proud of the 1969 and 1979 editions, especially the Pie Plate Editions. I am surprised by how much the cost is.
What an honor to have you here to see how influential your work has been over the years. You did inspirational work which influenced thousands and thousands of people to make BC recipes. Heartfelt thanks to you and your talented efforts.
Wow! That's an impressive collection, Melissa! And how cool that some have spent generations in your family. I've never seen the Bisquick recipe from 1933. It really is a beauty. And I've never heard of Poppy Cannon! What?! Can't wait to search for more of her work. Congrats on the first edition! (I've also never seen Betty's newest 100th anniv cookbook!)
The set of paperback cookbooks that you show at 9:41 are some of the first that I received, back in the 80's, for my "hope chest". So, they came in a set of four and had an open sided box that they fit into. It included Microwave Cooking, Cookbook for Boys and Girls, Soups and Stews, and (I believe the one you're missing) Cookie Book. Cookie is spelled with an ie at the end for this one. I'm pretty sure they were available from American Family Publishers - the same company that does the Publishers Clearinghouse Sweepstakes.
I'm interested in recipes from any of the cookbooks in your collection! I'm very fond of gelatins, so you could choose to feature recipes from any of those cookbooks, and I'd enjoy seeing/hearing/learning! I love taking a "deep dive" into a specific cookbook. You do such a nice job researching the context of recipes, that I'm sure you'd do an excellent job.
I have the yellow file box with all the dividers and recipes. I've had it since the late 70's early 80's but haven't tried any of the recipes for years.
Always love to see a fellow vintage recipe collector/ food history nerd. My specialty is in the Seven Sisters, so most of my Betty recipes are from their ads. Can't wait to go back and watch all the videos here.
Takes me back to my mom's card collection and the 1980s BC book (the fondue set burned into my memory). Sadly, pretty sure they were destroyed between my sister and I playing around with them as kids. But my sister has some great ones that were passed down from our grandmothers.
This may add more context and story to add to your Betty Crocker post. Recently, a friend directed my attention to the fact that my design of the 1969 Betty Crocker “Big Red” was a collectible and sold for as much as $127, five times the original price. In 1969, I was the “new kid” on the block at Golden Books. When the previous designer and art director was fired, I was told that I would design the new edition to replace Betty Crocker’s seminal 1951 Cookbook. Frankly, it was daunting. My first big project was a 400-page Music Encyclopedia, though of considerable size, it did not have the complexity and importance in the Golden booklist. Once the project was set in motion it sparked my creative energy and it became my life for a year. It required increasing my staff and that of the editorial staff, led by a demanding editor named Judy Korman. We worked closely with Betty Crocker Kitchens, in Minneapolis, Minnesota, where the recipes were generated and in whose studios we photographed the finished dishes. I regularly traveled to the studio in Minneapolis to supervise the photography and worked closely with General Mills’ studio staff. The work of the photoengraving staff at Western Publishing-parent company of Golden Books¬-that processed the photographs, worked tirelessly to make sure that the reproduction of the photos met the high expectations of the client Betty Crocker and our staff. The book's publishing was an immense success and millions of copies of Big Red were sold in the first year of its publication. In 1979 Big Red revised and was successful as the earlier edition. Both editions were available in hard-cover and in binder format.Recently, a friend directed my attention to the fact that my design of the 1969 Betty Crocker “Big Red” was a collectible and sold for as much as $127, five times the original price. In 1969, I was the “new kid” on the block at Golden Books. When the previous designer and art director was fired, I was told that I would design the new edition to replace Betty Crocker’s seminal 1951 Cookbook. Frankly, it was daunting. My first big project was a 400-page Music Encyclopedia, though of considerable size, it did not have the complexity and importance in the Golden booklist. Once the project was set in motion it sparked my creative energy and it became my life for a year. It required increasing my staff and that of the editorial staff, led by a demanding editor named Judy Korman. We worked closely with Betty Crocker Kitchens, in Minneapolis, Minnesota, where the recipes were generated and in whose studios we photographed the finished dishes. I regularly traveled to the studio in Minneapolis to supervise the photography and worked closely with General Mills’ studio staff. The work of the photoengraving staff at Western Publishing-parent company of Golden Books¬-that processed the photographs, worked tirelessly to make sure that the reproduction of the photos met the high expectations of the client Betty Crocker and our staff. The book's publishing was an immense success and millions of copies of Big Red were sold in the first year of its publication. In 1979 Big Red revised and was successful as the earlier edition. Both editions were available in hard-cover and in binder format.
wow, thank you for sharing this story, how cool! I have a background in design too and I really admire how your edition (and many Betty Crocker books) are designed so thoughtfully and beautifully. Great work! I hope one day to own them all, but you're right that some are very expensive!
That was a very fun video. I saw a lot of familiar cookbooks. In the green recipe box there was a section called "world's fare", it would be interesting to see what was considered world food back in 1976. I've never heard of Poppy Cannon, going to have to look her up. Thanks.
I love this concept, and I'm super excited to watch these. I will say, if you can afford it, a higher quality mic setup would do wonders for your production value!
It is true a lot of old cookwear companies would have an accompanying cookbook. Unfortunately my family lost a lot of these family heirlooms but I remember them.
Ooh! One of my favorite videos of yours. Loved seeing your library, hearing the history, and why you love the books. So much fun! I enjoyed your Hostess Cookbook video so much that I bought a copy of the book. I mostly enjoy the commentary, but also the Pancake Party section. Definitely up for more vintage recipes, jello recipes... I'm curious, have you seen Betty Crocker's Cook Book for Boys and Girls or Meals in a Hurry? The former has a recipe for a flaming chicken roast and a kind of awkward and rather hilarious-looking recipe called Candle Salad (half a banana, topped with a Maraschino cherry and resting on a leaf of lettuce.) Meals in a Hurry is definitely convenience cooking. I got this one from my mother. Some recipes are wonderful, some are simply suggestions like buying frozen fish sticks and a can of cocktail sauce. Please-a-Teen Pizza (which contains hamburger and kidney beans). Very fun stuff.
I had actually ordered a poppy cannon can opener cookbook after doing a can opener gourmet cookbook video - looking forward to exploring it!! It was wonderful watching this video and yes it would be awesome seeing recipes from the second box!!!
I have a first edition Betty Crocker’s Picture Cook Book that was my grandmother’s on the farm. On the title page she has written recipes for lye soap and fudge (good). There are all sorts of note and tip-ins in this book. The spine has been repaired at least three times with masking tape then black duct tape then masking tape again. Pages have been taped back in with clear packing tape and in the front is a gimme cookbook with no cover that appears to be from the Pork Producers Association and is all about using lard.
My oldest one is a handwritten one by my great-great-grandmother. First entry is dated 14th of October 1914.
I'd love to see you do a deep dive into a specific cookbook. I never heard of Poppy Cannon so I'd love to see that one.
Thank you for your generous comments about a number of the Betty Crocker Cookbooks and Recipe cards. I was Design Director at Golden Books and designed all BC books between 1969 and 1997. I am most proud of the 1969 and 1979 editions, especially the Pie Plate Editions. I am surprised by how much the cost is.
What an honor to have you here to see how influential your work has been over the years. You did inspirational work which influenced thousands and thousands of people to make BC recipes. Heartfelt thanks to you and your talented efforts.
Here from The Try Guys video!!! Im so happy I found this!
Happy to have you here! Welcome!
Wow! That's an impressive collection, Melissa! And how cool that some have spent generations in your family. I've never seen the Bisquick recipe from 1933. It really is a beauty. And I've never heard of Poppy Cannon! What?! Can't wait to search for more of her work. Congrats on the first edition! (I've also never seen Betty's newest 100th anniv cookbook!)
Yes, please do an indepth dive into some of your cookbooks. Would enjoy that very much.
The set of paperback cookbooks that you show at 9:41 are some of the first that I received, back in the 80's, for my "hope chest". So, they came in a set of four and had an open sided box that they fit into. It included Microwave Cooking, Cookbook for Boys and Girls, Soups and Stews, and (I believe the one you're missing) Cookie Book. Cookie is spelled with an ie at the end for this one. I'm pretty sure they were available from American Family Publishers - the same company that does the Publishers Clearinghouse Sweepstakes.
I'm interested in recipes from any of the cookbooks in your collection! I'm very fond of gelatins, so you could choose to feature recipes from any of those cookbooks, and I'd enjoy seeing/hearing/learning! I love taking a "deep dive" into a specific cookbook. You do such a nice job researching the context of recipes, that I'm sure you'd do an excellent job.
I have the yellow file box with all the dividers and recipes. I've had it since the late 70's early 80's but haven't tried any of the recipes for years.
Always love to see a fellow vintage recipe collector/ food history nerd. My specialty is in the Seven Sisters, so most of my Betty recipes are from their ads. Can't wait to go back and watch all the videos here.
Thanks for watching! Let me know if you have a favorite vintage recipe I should try next!
Wow so much fun. Gotta track some of those down.
I have a very similar collection and now I have a couple that you showed that I want to search for : ) I absolutely love your channel ❤
Just watched the new try guys video. Keith sent me here lol and so glad he did!!!!
Takes me back to my mom's card collection and the 1980s BC book (the fondue set burned into my memory). Sadly, pretty sure they were destroyed between my sister and I playing around with them as kids. But my sister has some great ones that were passed down from our grandmothers.
I’m here from Keith! Your channel is lovely and very peaceful to watch
thank you!
Here from the Try guys. Cant wait to binge watch your whole channel!
This may add more context and story to add to your Betty Crocker post. Recently, a friend directed my attention to the fact that my design of the 1969 Betty Crocker “Big Red” was a collectible and sold for as much as $127, five times the original price. In 1969, I was the “new kid” on the block at Golden Books. When the previous designer and art director was fired, I was told that I would design the new edition to replace Betty Crocker’s seminal 1951 Cookbook. Frankly, it was daunting. My first big project was a 400-page Music Encyclopedia, though of considerable size, it did not have the complexity and importance in the Golden booklist. Once the project was set in motion it sparked my creative energy and it became my life for a year. It required increasing my staff and that of the editorial staff, led by a demanding editor named Judy Korman. We worked closely with Betty Crocker Kitchens, in Minneapolis, Minnesota, where the recipes were generated and in whose studios we photographed the finished dishes. I regularly traveled to the studio in Minneapolis to supervise the photography and worked closely with General Mills’ studio staff. The work of the photoengraving staff at Western Publishing-parent company of Golden Books¬-that processed the photographs, worked tirelessly to make sure that the reproduction of the photos met the high expectations of the client Betty Crocker and our staff. The book's publishing was an immense success and millions of copies of Big Red were sold in the first year of its publication. In 1979 Big Red revised and was successful as the earlier edition. Both editions were available in hard-cover and in binder format.Recently, a friend directed my attention to the fact that my design of the 1969 Betty Crocker “Big Red” was a collectible and sold for as much as $127, five times the original price. In 1969, I was the “new kid” on the block at Golden Books. When the previous designer and art director was fired, I was told that I would design the new edition to replace Betty Crocker’s seminal 1951 Cookbook. Frankly, it was daunting. My first big project was a 400-page Music Encyclopedia, though of considerable size, it did not have the complexity and importance in the Golden booklist. Once the project was set in motion it sparked my creative energy and it became my life for a year. It required increasing my staff and that of the editorial staff, led by a demanding editor named Judy Korman. We worked closely with Betty Crocker Kitchens, in Minneapolis, Minnesota, where the recipes were generated and in whose studios we photographed the finished dishes. I regularly traveled to the studio in Minneapolis to supervise the photography and worked closely with General Mills’ studio staff. The work of the photoengraving staff at Western Publishing-parent company of Golden Books¬-that processed the photographs, worked tirelessly to make sure that the reproduction of the photos met the high expectations of the client Betty Crocker and our staff. The book's publishing was an immense success and millions of copies of Big Red were sold in the first year of its publication. In 1979 Big Red revised and was successful as the earlier edition. Both editions were available in hard-cover and in binder format.
wow, thank you for sharing this story, how cool! I have a background in design too and I really admire how your edition (and many Betty Crocker books) are designed so thoughtfully and beautifully. Great work! I hope one day to own them all, but you're right that some are very expensive!
That was a very fun video. I saw a lot of familiar cookbooks. In the green recipe box there was a section called "world's fare", it would be interesting to see what was considered world food back in 1976. I've never heard of Poppy Cannon, going to have to look her up. Thanks.
I am so glad Keith from try guys mentioned your channel! This is an awesome idea. ❤
thank you! welcome!
THANKS KEITH
this rocks
keep on truckin'
thanks for watching!
I love this concept, and I'm super excited to watch these. I will say, if you can afford it, a higher quality mic setup would do wonders for your production value!
I would love to see you do some recipes from the jello cookbooks and the can opener cookbook! I do love the Bettys and loved seeing your collection!
It is true a lot of old cookwear companies would have an accompanying cookbook. Unfortunately my family lost a lot of these family heirlooms but I remember them.
No puns intended but I would love to see the other boxes.
It would be cool to see some of the Pillsbury cookbook done on the channel.
Enjoyed your video! Here from the Try Guys :)
welcome! Thanks for watching!
here from Keith’s video!! can’t wait to see more of your content! I absolutely adore this concept!!
More poppy...would love to her recipes made by you.
Will do! Excited to try her recipes!
Awesome video!
The first cookbook i fot was a vintage "big red" also what made me start collecting cookbooks. Prefer vintage ones
Is that the old school Good Eats collection in the background?
heya. found ya from try guys.
I just love looking through cookbooks, the pictures and the back ground information
Ooh! One of my favorite videos of yours. Loved seeing your library, hearing the history, and why you love the books. So much fun!
I enjoyed your Hostess Cookbook video so much that I bought a copy of the book. I mostly enjoy the commentary, but also the Pancake Party section. Definitely up for more vintage recipes, jello recipes...
I'm curious, have you seen Betty Crocker's Cook Book for Boys and Girls or Meals in a Hurry? The former has a recipe for a flaming chicken roast and a kind of awkward and rather hilarious-looking recipe called Candle Salad (half a banana, topped with a Maraschino cherry and resting on a leaf of lettuce.) Meals in a Hurry is definitely convenience cooking. I got this one from my mother. Some recipes are wonderful, some are simply suggestions like buying frozen fish sticks and a can of cocktail sauce. Please-a-Teen Pizza (which contains hamburger and kidney beans). Very fun stuff.
I had actually ordered a poppy cannon can opener cookbook after doing a can opener gourmet cookbook video - looking forward to exploring it!! It was wonderful watching this video and yes it would be awesome seeing recipes from the second box!!!
Keep up the great content!
Here to see old spooky pranks!
welcome!
You actually didn't get a full section at a time, you would get a few cards of each or several sections