Ep 8 | Scaling Your SEO Agency to Six-Figure Clients | MozPod | Aaron Rudman-Hawkins | 4K

In this episode of MozPod, discover how you can transform your agency from a marketing generalist to a specialist! Dive into a conversation between Aaron Rudman-Hawkins of Evergreen Agency and your host, Chima Mmeje, as they discuss managing risks, strategic decision-making, and attracting new clients with creative content solutions.
TIMESTAMPS
1:45 How did you navigate the initial challenges and the risks associated with pivoting into e-commerce?
4:41 Executing with no Plan B
7:51 What were the exact strategies that you implemented to attract higher-value, six-figure clients?
12:38 What have you done to differentiate your agency and capture the attention of higher-value clients?
14:52 What retention strategies do you have in place to keep these high-value clients?
20:12 What advice would you give to other agency founders who are looking to do what you've done?
16:43 Do you have to make any internal operational changes to accommodate these pivots?
18:14 What are the main lessons that you've learned with this transition from small businesses to large businesses?
22:08 What is one thing you do every day that brings you a tiny pocket of joy?
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A very special thank you to our guest Aaron Rudman-Hawkins!
/ aaronrudmanhawkins
theevergreenag...
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