Prospect Theory: An Overview

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  • Опубликовано: 3 окт 2024
  • This video explains Prospect Theory, one of the foundational contributions of Behavioral Economics. I go over three important parts to Prospect Theory: (1) Loss aversion, (2) Reference point origin and (3) risk-seeking behavior in the negative realm / risk-averse behavior in the positive realm.
    0:26 - Three Features
    1:48 - Loss Aversion
    5:57 - Reference point / Expectations
    9:25 -

Комментарии • 82

  • @nonsense7375
    @nonsense7375 4 года назад +70

    This video surpassed my EXPECTATION!

  • @el_thid
    @el_thid 3 года назад +69

    You explained the concept better in 13 minutes than my lecturer managed in 3 hours. Thankyou!

  • @AliAljuboori501
    @AliAljuboori501 3 года назад +21

    Hands down, the best explanation of Prospect Theory. Thanks Ashley!

  • @tusharmandalia8243
    @tusharmandalia8243 29 дней назад

    Amazing content and nicely explained.
    I would like to add a few points on the shape of the curve and why it is cuvry-linear with different slops in positive and negative quadrants.
    Marginal utility is steeper in the negative realm than positive as humans tend to feel greater loss for the same amount against the gain.

  • @cpuzz8264
    @cpuzz8264 8 месяцев назад +1

    I never comment on how well things are explained in youtube videos but I had to on this one. Great job!

  • @tjsmind
    @tjsmind 4 года назад +7

    What a fascinating concept. Impeccable explanation!

  • @jeffreygoh4647
    @jeffreygoh4647 3 года назад +1

    Explanation clearer than some professors’. Thank you.

  • @mayankkumarmittal
    @mayankkumarmittal 2 года назад

    Such a nice explanation. made so simple to understand. It helped in my CMT Exam. People are occupied with junk stuff on the internet. Channels like this are Gems.

  • @michaeljbuckley
    @michaeljbuckley 3 года назад +1

    Explained the risk seeking in loss aversion excellently.

  • @justinjohnson8666
    @justinjohnson8666 8 месяцев назад

    Wow thank you soooo much you explained this concept so well that I am not gonna forget this for sure , god I wish I had a teacher like you, your students are the luckiest.

  • @abdikafimohamud2931
    @abdikafimohamud2931 3 года назад +1

    This is so clearly explained! This video should have had a lot more views than this

  • @cynthiaannecchini1351
    @cynthiaannecchini1351 Год назад

    Thank you for your brilliant explanation! I spent hours reading my notes and listened to lecturer online and still not clear. I understood it after listening for 5 minutes, great work Ashley!

  • @Timothyjackzon
    @Timothyjackzon 3 года назад +4

    This is mindblowing ngl

  • @bongoflava11
    @bongoflava11 2 года назад +1

    Someone who can actually explain stuff. Hats off to you and keep on doing what you do best

  • @n0_n0
    @n0_n0 2 года назад +2

    These videos are incredibly well done and helpful! Great work and I hope you keep them coming!!

  • @aaronrey2658
    @aaronrey2658 3 года назад +1

    Awesome!
    Ashley, you should consider breaking down the 1000 most important econ concepts in videos, labs, data, etc. and shut the field down completely:) from the 10,000 average to well below avg. professors that have butchered the learning pedagogy in the field the last 40yrs.. you can be the Khan Academy of Econ.. Seriously.. you could teach a course in how to teach econ..

  • @user-nb6ef1jm2h
    @user-nb6ef1jm2h 3 года назад +1

    This video had a lot of utility for me I feel like I own it. I really don't want to loose it so I saved it for free. ;)

  • @ashishkiift
    @ashishkiift 4 года назад +7

    Ashley .. I am so fortunate to have stumbled upon this .. You are such an incredibly gifted teacher .. wanted to use this concept for a consumer behaviour problem .. is there a way to connect for further questions .. Thanks

  • @anakagungbaguswirayuda9593
    @anakagungbaguswirayuda9593 Год назад

    wow, this explanation answer a lot of social and psychological questions in human behavior. At least, the ones that I think of

  • @krullsull
    @krullsull Год назад

    Thank you for explaining this in such easy to understand manner. My MSc prof went too much of a complicated direction

  • @NoOne-qd2yp
    @NoOne-qd2yp 6 месяцев назад

    Beautiful teacher, beautiful topic, am very inspiring to learn. Subscribed.

  • @minimonie9825
    @minimonie9825 3 месяца назад

    Very informative. Thank you so much!

  • @stevesimpson5994
    @stevesimpson5994 4 года назад +2

    That was an exceptional summary. Thank you :-)

  • @stephenkimani7150
    @stephenkimani7150 8 месяцев назад

    Thanks for explaining this so precisely!

  • @rulz4us
    @rulz4us 4 года назад +1

    You explain things perfectly. Thanks for the videos.

  • @massimilianomanzini1726
    @massimilianomanzini1726 3 года назад

    Ashley you literally saved me. So clear, thanks a lot

  • @Samtaztic99
    @Samtaztic99 3 года назад +3

    How does Prospect Theory differ from Expected Utility Theory?
    Also, for confirmation, if I am correct:
    1) The function being relatively steep in the loss zone and relativelt horizontal in the gains zone explains loss aversion.
    2) The 0,0 interval is the reference point.
    3) The function being convex in the loss area and concave in the gains area explains risk aversion and risk seeking behaviour in different situations.
    Please correct me if I am wrong, thank you.

  • @JoshKoaster
    @JoshKoaster 4 года назад +2

    Thank you for making the explanation so clear! :)

  • @Mruddp
    @Mruddp 4 года назад

    Thanks for a clear and easy-to understand explanation!

  • @akashagarwal9747
    @akashagarwal9747 Год назад

    Excellent explanation Ashley

  • @thisisnotmyrealname6046
    @thisisnotmyrealname6046 Год назад

    Day before the exam, you just saved my grade!

  • @sun-riseshetty556
    @sun-riseshetty556 5 месяцев назад

    beautiful explanation...

  • @phillipnormann1319
    @phillipnormann1319 3 года назад

    Great video! Thanks for the easy explanations and practical examples 😊

  • @hiteshthakkar7716
    @hiteshthakkar7716 5 месяцев назад

    Similarly, Christmas bonus : most can relate with expectation management by bosses before performance payouts ;-)

  • @alexandrav.paredes5964
    @alexandrav.paredes5964 Год назад

    This is very good, thank you.

  • @Alejmen009
    @Alejmen009 10 месяцев назад

    Thank you. The examples helped a lot.

  • @douglasmutua6967
    @douglasmutua6967 6 месяцев назад

    Great explanation

  • @marcuscitoandjuliaprunk
    @marcuscitoandjuliaprunk Год назад

    that was so good - thank you & very helpful!

  • @mbogocapital
    @mbogocapital 2 года назад

    Good teacher.

  • @ashwinsivakumar13
    @ashwinsivakumar13 3 года назад

    clear and concise explanation. thanks

  • @sun-riseshetty556
    @sun-riseshetty556 Год назад

    Marvelous... Well explained..

  • @KBalcombe-z7v
    @KBalcombe-z7v 4 месяца назад

    This covers the value function i propsect theory but not probability warping which is also important

  • @aziahabdshakur
    @aziahabdshakur 3 года назад

    this is very well explained! tq so much!

  • @mrana5648
    @mrana5648 3 года назад

    Good explanation Ashley! Could you pls shed light on Editing and Evaluation phase of the theory? Thanks…

  • @annadovha6998
    @annadovha6998 Год назад

    I love your channel, thank you!

  • @rajarshimajumder6659
    @rajarshimajumder6659 3 года назад

    Awesome explanation!!

  • @ozoxxx
    @ozoxxx Год назад

    I would say that people fair loses more than they desire gains. not that they hate loses more than they love gains. there is quite difference and since we are talking about subjectivity and emotions, this should take into account. Thanks for the content.

  • @janlauterbach8204
    @janlauterbach8204 Год назад

    Great video, super useful

  • @ibrahimmustafa4692
    @ibrahimmustafa4692 3 года назад

    you are the best . Thank you so much

  • @rumila372
    @rumila372 2 года назад

    This is amazing!!

  • @faizaahmed6869
    @faizaahmed6869 2 года назад

    its a good explanation maam. can we measure prospect theory as a secondary data what are those variables?

  • @Christinnaaaaa
    @Christinnaaaaa 4 года назад

    Amazing! Thank you so much for this!

  • @thuhuongle4976
    @thuhuongle4976 4 года назад +2

    Thank you for your videos! Your examples help me a lot in understanding the materials.
    In this particular video, though, I haven't understood how the mug-pen example connects to the graph. According to my understanding, holding the assigned mug or pen makes the person more attached to it (thinking it is more valuable). Hence, they wouldn't trade it for something that value less (in their perspective). I do not see how this act of trading is like moving along the graph. If it is, then what the x-axis represents here?

    • @AshleyHodgson
      @AshleyHodgson  4 года назад +1

      With the mug-pen example, people have lower value for a mug that they don't own (willingness to pay someone else to buy a mug: $3) than they do for a mug they own (willingness to sell a mug that is theirs: $5 required to give it up). So, if you move "1 mug" to the right of the origin, the utility on the graph might be $3 (or 3 utils), while "1 mug" to the left of the origin will put you at -$5 (or -5 utils).

    • @thuhuongle4976
      @thuhuongle4976 4 года назад +1

      ​@@AshleyHodgsonAh, it's clear now. Thank you.
      We expect people to value the mug and the pen equally on average. This would likely happen if we ask them to choose between pen and mug without assigning since they are framing both as gains.
      With assigning, however, we change the reference point, making one a gain and the other a loss. Since people do not want to trade, we know that the graph must look like that: loss is steeper than gain.

  • @anthonylawton5363
    @anthonylawton5363 4 года назад

    Brilliant - thanks for the hard work :)

  • @rnsbakhietrm5914
    @rnsbakhietrm5914 4 года назад

    Thank you. Very Informative

  • @titusmazima4187
    @titusmazima4187 Год назад

    Thank you very much

  • @plinden
    @plinden 4 года назад +1

    Preferring not to trade the pen for the mug because you have it, makes sense since you know how you feel about the pen, but you do not know quite how you feel about having the mug. It is not that these are not phenomena. It is the further declaration about what is rational that is questionable. The extra price you add to your bundle, is for covering the cost/risk of learning about other bundles/perhaps being wrong about its utility.

    • @syremusic_
      @syremusic_ 3 года назад

      Great point! Can you recommend some material to learn more about this?

    • @plinden
      @plinden 3 года назад +1

      @@syremusic_ Thanks, let me get back to you. The general point here is that biases are part of our nature, and since they are, we should not be too quick to dismiss them as irrational. They may be rules of thumb that serves a greater rationality of survival. Being willing to trade something you like and know about, for something you have less information about may be a rational strategy from this perspective even if it looks arbitrary or irrational in an instance such as the one described.

  • @amyjennthg123
    @amyjennthg123 Год назад

    THANK YOU!

  • @NateGPT
    @NateGPT 3 года назад

    So well done

  • @JoaoVitorBRgomes
    @JoaoVitorBRgomes 4 года назад

    Great. Kind regards from São Paulo.

  • @patrickvanderlinde5283
    @patrickvanderlinde5283 4 года назад

    Thank you! really great content

  • @muskduh
    @muskduh 2 года назад

    thanks so much

  • @alfredarus3043
    @alfredarus3043 2 года назад

    Amazing!! Thank you

  • @kmkcorner
    @kmkcorner Год назад

    Wow, thank you.

  • @andrewwei8087
    @andrewwei8087 4 года назад

    great explanation thank you!

  • @SYPAAld
    @SYPAAld 7 месяцев назад

    Very good

  • @bamdadsalarieh7125
    @bamdadsalarieh7125 4 года назад

    Nice explanation!

  • @hiteshthakkar7716
    @hiteshthakkar7716 5 месяцев назад

    Replace pen and mug example with stocks of 2 diff cos, and everyone can relate

  • @jiayisong3119
    @jiayisong3119 3 года назад

    really great!thank you!

  • @ResemeeC
    @ResemeeC 3 года назад

    really helpful thanks!!

  • @lukemurray7285
    @lukemurray7285 2 года назад

    Thank you

  • @DhanAadian
    @DhanAadian Год назад

    good stuff

  • @tarekz4505
    @tarekz4505 3 года назад

    Thank you 🙏

  • @StephanieHughesDesign
    @StephanieHughesDesign Год назад

    What Behavioral Economics textbooks are using for these courses? Thaler, Wilkinson, et al?

    • @AshleyHodgson
      @AshleyHodgson  Год назад +1

      At the moment, I just use Thinking Fast & Slow, Thaler's Misbehaving and a couple of others in that vein. The first few times I taught it, I used the Wilkinson and Klaes textbook (www.amazon.com/Introduction-Behavioral-Economics-Nick-Wilkinson/dp/113752412X), which I thought was very helpful to begin with as an overview in the field.

    • @StephanieHughesDesign
      @StephanieHughesDesign Год назад

      @@AshleyHodgson Excellent 👍. Thank you!

  • @houghtonstreet3392
    @houghtonstreet3392 2 года назад

    I Love you

  • @Ksnieup
    @Ksnieup 3 года назад

    Damn I thought I was smart by taking the sure bet😂