Calling out Open Farm: Manipulative Terms to know in pet food
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- Опубликовано: 9 июн 2024
- 🛒 Want an easy shopping list of foods scoring 7-10, visit my amazon store front: www.amazon.com/shop/animaldocrea Did you know that the package of pet food is a legal document subject to restrictions on what descriptive terms can be used. Do you know what words to look for and what they mean. Lets go over some important examples and see why companies that claim to be transparent such as Open Farm, may not be as transparent as you think.
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Bachelor of Science, Animal Science: Emphasis in Animal Biology
Honors: Cum Laude 3.85/4.0 GPA
University of Florida, 2005
(relevant coursework includes but not limited to: MAC3472 Honors, CHM2045, CHM2045L, MAC3473 Honors, CHM2046, CHM2046L, ANS3043, ANS3317L, ANS3384, CHM2210, CHM2211, PHY2053, PHY2053L, ANS3006C, ANS3206, PHY2054, PHY2054L, CHM2047, MCB3020, MCB3020L, VME4103, ANS3440)
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University Of Florida College of Veterinary Med 2009
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💻Helpful websites:
AAFCO: petfood.aafco.org/labeling-la...
American College of Veterinary Nutritionists: acvim.org
World Small Veterinary Association Nutrition toolkit: wsava.org/wp-content/uploads/...
Small Animal Clinical Nutrition Text: www.markmorrisinstitute.org/s...
Free access to the Merk Manual: www.merckvetmanual.com
⚕️⚕️⚕️Please note that these videos are for educational purposes only. They are not intended for diagnosis or treatment of any animals. If you have questions regarding your pet's health or are having a pet related emergency, please contact your personal veterinarian. 
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I will never support Open Farm. That is terrible customer service. You are small animal practitioner they should be delighted to give you that information. Some companies are shady! I have never had that problem with Royal Canin or Hills. The only company I had a difficult time reaching was Purina.
Another most excellent, INFORMATIVE video, ma'am. Yep, Open Farm sounds just like ANY OTHER "designer" pet food company, out there to get us to buy their products based on smoke & mirrors. I guess they're ignorant to the fact, that the more they tap dance around your questions, the more they convince us not to buy their products. Keep it up and thank you for KEEPING US INFORMED. Your channel is invaluable to us and our 4-legged family members.
Open farm lost my business. The fact that they responded to you with a less than transparent answer then left you hanging, was not good business. Thank you so much for you videos I have learned so much valuable information
I was a little passive aggressive at the end, but they were being dodgy
Open Farm makes their product sound like the best kibble on the market and yet it made both of my dogs sick even after I carefully switched according to the instructions. I completely see how I was taken in by marketing I thought were facts.
The fact that Open Farm is trying to display their full ingredients in an unconventional way is screaming shady to me. They really think the consumers are dumb.
Great explanation of pet food terms. Fancy Feast Kitten was the first wet food I tried with my two. It made Colbie throw up. I had been feeding their mama cat Rachael Ray, both wet and dry. I switched to that for the kittens. What I have learned, from you, since, most commercial cat food is so high in nutrients that adult food is fine for kittens. Happy Purrsday!
I've looked at the links in your description but I just CANNOT find that little chart you pull up in the videos as a reference.
I'm trying to see if there's any parameters for taurine or say copper or ash content
I only have taurine for the cat, they are all in the shorts though. I don’t list copper or ash, you will have to reference SACN
@@AnimalDocReaI see SACN chapter 6 references minerals and vitamins. The chart that you pull up, is that chart anywhere in these websites, or did you compromise the info in the chart from the texts?
@Katheryne I got it from the text but there is a very similar chart in the species specific sections. Like the adult dog etc chapters. Chapter 13, table 13-3. s3.amazonaws.com/mmi_sacn5/2019/SACN5_13.pdf
Platter - I had not seen that one!
Hi Dr Rea! Thanks again for another very informative video! I've just checked my dog's SD Adult 7+ Perfect Digestion food bag and it also says "recipe" on it. So it leaves me to wonder if SD is really any better than all these other misleading dog food makers, and also, what is in the other 75%???
So remember recipe can be anywhere from 25-70%. The point of the video is not to say the other 75% is bad stuff, it’s to illustrate that the package ingredients highlighted may not be the amount you think
@@AnimalDocRea Thank you for clarifying this for me! 🥰
Dr. Rea would you be able to do a review on Purina? I contacted them today and they said they do not have phosphorus or calcium levels available for their dry cat food. And they also said they were not permitted to share the nutritional information with me when I asked for it. This is baffling to me? Why would they not be able to share this information? How are nutrient levels proprietary information? Perhaps they misunderstood me. But this information should be readily available for the consumer. Especially when you have aging cats. All they were willing to give me was the minimum and maximums which are on the product label and website. Both of which do not include calcium and phosphorus.
Wich purina lines, I’ve contacted them before without issue.
@@AnimalDocRea Oh I was asking about the PPP Sensitive Skin and Stomach Formula - Turkey and Oat Formula. I called back and spoke with the same agent. She said they do not have their nutrient levels on a dry matter basis but rather the Min/Max. She did give me the levels and both CA/PH were 1.2% and up for this formula, which is too high for my senior kitty anyways. I’m glad I got this information but it’s still not on a dry matter basis but I guess if I wanted to I could do the conversions myself. Very different than RC and Hills as they have no problem sending me this information.
Curious what do you feed your pups and can you do a review of Badlands Ranch?
I’ll add to the list
4:09,- I just gave up om ingredient panels altogether when boutique companies are not required to tell you where their synthetic vitamins are extracted from (dog had potato allergy) unless you call them
🎵🎶 You seem to say, that when it comes to pet food marketing, “Heaven knows, Anything Goes!” Cole Porter was prophetic! LOL 🎶🎵
Even the pet puzzle guy said the difference in volume vs weight calculation is negligible
🤔
Thank you so much! I never thought of the water weight of the protein in the formulation I feed, I fell more able to read the bag not just the ingredient list to find the most beneficial food for my puppy. I also was wondering if you could do a video explaining how to rate a dehydrated or freeze-dried food? I appreciate you. Thanks
I have a video describing how to do that. You have to convert to a dry matter basis
A Step-by-Step Tutorial on Converting to Dry Matter Basis
ruclips.net/video/G6OwHY4P-ZA/видео.html
Great video! Thank you so much for sharing! I have a question. Isn't the kibble heated up so high that all nutrients are lost and have to be added back in? Would that make the "meat" ingredient pointless to look at? Should we just primarily focus on the mineral content of the kibble? I sadly fell for this marketing ploy and was thinking I was doing good by making sure the meat was the first ingredient. The more I learn, I'm thinking maybe I shouldn't focus on the "meat" ingredient at all.
The nutrition is not burnt out, that is another marketing ploy by “fresh” food companies. At a very common sense level why would a company buy meet just to burn it up and add it back, it absolutely contributes to nutrition. They factor all aspects of the processing in when they make the diet and what the final nutrition profile will be. If you are interested more on that process then check out the first chapter in SACN good explication of extrusion and what happens to the nutrients in that process.
@@AnimalDocRea See... this is why I follow you.. Lol Well, I fell for that too. 🤦♀ So the ingredients do matter but check the nutrients first? Eventually I will get this down. Lol. Right now I've got my french bulldog on purina pro plan sensitive skin and stomach but just recently ordered Ollie as a half portion to her kibble. The lamb and blueberry recipe. I saw your video on Ollie and decided to give them a try but not sure if it's even worth it if pro plan is just as good. Thank you for always answering my questions!
I think both are fine options, but no I don’t think “fresh” is significantly any better than a nutritionally comparable dry. Nothing wrong with doing g the split you mentioned if that pleases you. Just don’t think you have to.
@@AnimalDocRea Thank you!
A friend of mine recently took a Havanese puppy that was on Hill's puppy bites. Previous owner tried to transition it to a Canadian brand which did not end well for the pup. The guy was one of those patriotic "support local businesses" nationalists.
Problem is there is no reputable Canadian brand that does nutrition properly.
Hi, Doctor Rea!! Excellent video. If you don’t mind, I need a little advice with choosing between 2 foods for my 15 yr old pup. I am stuck between Hill's Science Diet Adult 7+ Small & Mini Chicken & Brown Rice Recipe Dog Food and Royal Canin® Size Health Nutrition™ Small Aging 12+ Dry Dog Food. I asked for both of their nutritional info in a dry matter basis in exact percentages, no min or max, and the two are seemingly wonderful options. However, there are a few points I am concerned about. First, I love the way Hill’s guaranteed analysis in a dry matter basis, is readily available on their site for all of their products, and for that particular one, their Protein is at 21.5%, Calcium at 0.8%, Phosphorus at 0.69%, and Crude Fiber at 5%. According to the charts, Calcium should be at 0.75% max, so they are slightly over. Now the issue here lies in comparison to Royal Canin, in which, for their particular food, they informed me that the Protein content is at 27.17%, Calcium at 0.73%, and Phosphorus at 0.53%. They are a little over in Protein, but are amazing in the Mineral department. They also gave me two answers for Fiber that I am confused about-Crude Fiber at 1.63% but 7.85% total Dietary Fiber. Looking at the senior dog chart, it should be more than 2% Fiber, and my dog personally needs as much Fiber as she can get, or she has tummy/stool problems, and I don’t understand which answer is more applicable. I am unsure of what the better option would be considering all of these factors-I would greatly appreciate your opinion on this, Doctor Rea!!
I think both excellent options. Remember you can always add fiber if needed if that’s a deal breaker. The numbers I give are ideal, not absolute so I think given how close both are, I’d consider secondary factors such as availability, price, and pet preference and tolerance
@@AnimalDocRea Thank you so much!! You’re the best!!!
Not surprised Open Farms gave you the run around. Spent too much time on the phone asking why their bags were causing my dog's potato allergy to flare up. The established big companies didn't cause his allergy to flare up
It's how I learned some of the vitamins were extracted...
When it says "chicken and oats recipe" does that mean it could be 1% chicken and 24% oats? Or 25% chicken and another 25% oats? Or does it just refer to meat protein? It is a kind of useless term, though, unless it is by dry matter volume.
According to AAFCO who sets the rules for labeling. It is any listed ingredient must comprise the 25% on a dry matter basis of all the ingredients. So yes, it would be both chicken and oat combined to make at least 25% but could be up to 70%
I was reading that 4D meat is typically found in meat meal, if used, but it's rendered so it is safe for the animal. I'm curious as to what this means exactly. I know it's at least partially cooked to kill anything nasty. I guess I'm really curious if there is a huge difference health wise between a meat/ meat and bone meal based food vs the more clearly defined meat based food.
It would boil down to the minerals. High minerals indicated poor quality and low mineral in line with the standards indicates higher quality
@@AnimalDocRea But the higher mineral s wouldn't cause problems unless there are other health issues that would be aggravated by this right? Because they have to stay under certain amounts anyway? I've been looking on Purina's research site and noticed they have a cat study showing how certain additives like prebiotics increase longevity in older cats. It doesn't mention dogs but I'm guessing it might have a similar effect. It doesn't say if their control is just cat chow or what it is but it had me wondering about additives vs sources of meat. Are the minerals in Dog and Cat chow that different from Purina One?
I mean you can use minerals to determine the quality of meat source. Low quality mean sources have high minerals because they have like bone and hooves. Foods with properly sourced minerals more than likely have cleaner meat sources. I’m responding to your question about how quality of protein source: actual mineral numbers from a nutritional analysis standpoint is different topic
@@AnimalDocRea I get what you mean by meat and bone meal having probable higher mineral levels and this being less desirable. But at the end of the day, is it actually causing problems in most animals? Are dogs living longer on Iams, Hills, Purina One/pro plan vs Dog Chow or Pedigree? Purina and Mars market against their own brands in a way. I know some of the ingredient differences make coats shiner and whatnot, but how impactful are the different formulas longevity wise? If everything is in balance then what does it matter what the meat is? Actually, Purina would do itself a lot of good if they showed more factual data showing how long animals live on their products, considering how many "boutique" brands are out to trash them. I hope I'm making sense 😆. I've grown a disdain for fluff marketing in all areas of life at this point...lol.
@@blissfuljoy6049 All-Star Veterinary Clinic covered that. There's nothing wrong with Dog Chow if you have a tight budget. ProPlan is more for breeders, competitive trainers etc who need that 1% or 5% edge over their counterparts.
So is Open Farm not good pet food? What is the best Cat kibble???
The purpose of the channel is to teach people how to methodically evaluate pet food using a data driven approach. “Best” is relative to the individual and not the purpose of these videos
@@AnimalDocRea gotcha, good point, what do you feed your cats? I saw a "world's oldest cat" on t.v. and they fed meow mix so genetics surely play a role in longevity.
After watching a ton of pet food content lately, I am switching my pup off nutrisource and onto Hill's Science Diet the next bag I buy. I feel pretty good with the nutrisource, but it's not super cost effective.
5:36 - "family companies" can still be millionaires. Most millionaires don't earn their own dollars. Most of it is inherited from the previous generation
I agree, but the point was she thought it was something it was not because of marketing.
@@AnimalDocRea Agreed. It just drives me nuts when folks think they have something in common with dynasties. Like no, these generational family businesses have very little in common with mom'n'pop shops