How Vejas Became SO Popular

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  • Опубликовано: 6 фев 2025
  • VEJA shoes are a viral sneaker brand with a cult-like fanbase and we wanted to know if they live up to the hype, all their claims about saving the planet, and why they aren’t the easiest shoes to find in stores. Here’s what we found out.
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    For further reading, check out the sources for this video here:
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    Script: Caroline Eaton Pickard
    Lead Editor: Kirsten Stanley
    Project Manager: Lurana McClure Rodríguez
    Host: Levi Hildebrand
    Want to work with Future Proof? Suggestions? Hate mail? Get in touch with the project manager, Lu: contact@befutureproof.ca

Комментарии • 450

  • @arkham_knight
    @arkham_knight Год назад +702

    Almost every time I see the new video in my feed from Future Proof with the title "why X is so popular?", I'm clicking on it because every time I'm interested "who the hell X is?".

    • @tashima42
      @tashima42 Год назад +6

      yes, hahahahahahahaha

    • @TLSH12
      @TLSH12 Год назад +13

      Im in the same boat lol, I thought I was in the know but clearly I’m not. I only know like 1/8th of their topics before they explain them.

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +26

      Hahaha hey that's totally fair, we're happy we can be the ones to show you what's out there!!

    • @carlos8a15
      @carlos8a15 Год назад +8

      Free marketing 🤡

    • @MrLegendra
      @MrLegendra Год назад

      Do you live in the North America? Because a lot of these products are popular here

  • @RafaaMCarvalho
    @RafaaMCarvalho Год назад +148

    Fun fact, in Brazil VEJA is rebranded as VERT. I believe this happened because Veja is a famous political magazine

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +18

      Woah, that's super interesting! Wonder if it's got a different name anywhere else...

    • @gerogarciajr
      @gerogarciajr Год назад +13

      @@LeviHildebrandYT I think it's only in Brazil, due the meaning of the word "Veja" over here. There is a famous magazine and a cleaning products brand using this name.

    • @realproperty1012
      @realproperty1012 Год назад

      😂😂😂😂😂😂😂

    • @ligiabonfanti3493
      @ligiabonfanti3493 Год назад +3

      Omg, yes, that's why I was feeling that was something off about this video. Lol.
      Still not buying them 😂😂😂

    • @Carter_Klint
      @Carter_Klint 7 месяцев назад +3

      "Veja" means "see" as in "see this" (hence the name of the magazine which is like Time magazine in the US). The "J" in Veja is pronounced like the J is "déJà vu" - not like the way it was said in this video; it's a Portuguese word, not a Spanish word.

  • @Gh_cle
    @Gh_cle Год назад +249

    “I asked our writers to figure out what the hell was going on with this company”
    That’s gotta be the biggest flex ever, not having to dig so deep into things yourself every time anymore. Now you can just get the writers you hired to do it. You’ve definitely made it for sure. Love the video!

    • @relliotk
      @relliotk Год назад +7

      """"writers""""

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +33

      We love investing back into our team and making sure our writing and editing staff feel as involved with the creation of these videos as possible! Thank you for the support here 😁

    • @halkon4412
      @halkon4412 Год назад

      ​@Ava-qe4qeNo way that's crazy

  • @Juliette5044
    @Juliette5044 Год назад +66

    For the people saying they never heard of it, at least in Northern Europe they’re quite popular

  • @RIlianP
    @RIlianP Год назад +193

    Wow, Kate Middleton AND Meghan Markle, my desire to buy these shoes suddenly fell below nonexistent.

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +17

      Hahahahaha okay fair enough 😂

    • @bruce7921
      @bruce7921 Год назад +9

      I don't think they'd give a sh*t 🤣🤣🤣

    • @good-tn9sr
      @good-tn9sr Год назад +2

      @@bruce7921they probably do, because it’s not as big as this video makes it seem it is

    • @MayTheSchwartzBeWithYou
      @MayTheSchwartzBeWithYou Год назад +5

      @@good-tn9sr I assumed he was referring to Kate and Meghan, but I'm also certain Vejas wouldn't care about one less customer, either.

    • @mattecscc
      @mattecscc Год назад

      @@MayTheSchwartzBeWithYouyeah, and not even a customer actually hahaha someone that wouldn’t already buy their shoes

  • @strivewithme
    @strivewithme Год назад +16

    Love how much of your personality and how much you battled yourself to justify buying them 😂 very fun and relatable (as a Veja sneaker owner myself, I love them and they were exactly what I wanted for a clean, smart sneaker for everyday wear to school, internship, and going out).

  • @Shorty15c4007
    @Shorty15c4007 Год назад +63

    "Why are Vejas SO Popular?"
    I have never heard of this company. I thought I misread the company name; "You mean Vessi?"

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +7

      Haha well we already made the Vessi video, but fair!!

    • @hazelnuts23
      @hazelnuts23 Год назад +1

      I thought he misread as Vans. Vans is popular in Malaysia

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад

      @@hazelnuts23 Also made the Vans video 😂

    • @Shorty15c4007
      @Shorty15c4007 Год назад +1

      @Ava-qe4qe "Altman be praised" - Dead Space 2

  • @adeemuff
    @adeemuff Год назад +47

    I bought my first and only Veja pair in 2018-ish in LA.
    The pair lasted for a year or so.
    Up until this video, I didn't realize they were into eco and sustainability.
    I remember them being kinda good but a bit rigid.
    IIRC I was the only one in a big tech office to wear this brand.
    Literally nobody considered Veja a luxury or an upscale product.

    • @good-tn9sr
      @good-tn9sr Год назад +1

      @Ava-qe4qeJesus is better bro, follow Jesus 🙏

    • @jakealexander6046
      @jakealexander6046 Год назад +2

      That’s terrible. Most of my shoes
      Last at least 5 years other than running shoes.
      Or did you buy the running shoes instead of white sneaker?

    • @tanmaz8006
      @tanmaz8006 Год назад

      .. What did you pay for them ??

    • @adeemuff
      @adeemuff Год назад

      @@tanmaz8006 I don't remember. But it wasn't an exorbitant amount of money.

    • @clairewillow6475
      @clairewillow6475 Год назад +1

      @@adeemuffthey’re expensive now! I looked at a pair at a store, didn’t know what they were, and had sticker shock when I turned them over

  • @lucas_lbn483
    @lucas_lbn483 Год назад +116

    In France Veja’s are basically the go-to sneakers of the people we call « bobo » (can be translated by bohemian upperclass?). As a 20 year-old sneakerhead (but I stopped buying because of environmental issues, I have enough pairs) 130€ is comparable to what Nike and Adidas is doing for the main line so I don’t really consider them as luxury but rather not cheap.
    As you mention there definitely is a social status associated to Veja but I believe in some circles it is quite negative (lots of people see them as Parisians that don’t know the reality of life outside of city and rule the lives of farmers while not having stepped in dirt once)
    Maybe the way to change that is to embrace other designs to touch via their products rather than the impact of the V, as it isn’t universal as Nike or Adidas

    • @nursejoeyluc
      @nursejoeyluc Год назад +9

      I'm with you. It's not a crazy price. Seems like most of us nurses are wearing +$100 shoes since it's important to protect those fuckers.
      Osteoarthritis doesn't go away once you've worn away that cartilage.

    • @paprikafinesser
      @paprikafinesser Год назад +16

      I live in Paris too, and I confirm Veja is typically worn by the basic generic Parisian bobo that is somewhat close minded and really influencable by the upper class paradigm.
      I usually roast some of my friends that are trying to buy better designed and more creative sneakers by calling them Veja heads lmao. But it's all love and fun tho. People can wear whatever rock their boat, but I feel like Veja is kinda suffering the Alexander McQueen treatment . Like you can have decent products but the core of their client is really considered annoying and arrogant, so that makes a lot of people dislike the product because of that.

    • @lucas_lbn483
      @lucas_lbn483 Год назад +3

      @@paprikafinesser Lol I forgot about those Alexander McQueens dudes indeed!
      Maybe it's some typical French behavior of judging and caring almost more of who is wearing rather than the product in itself (same goes in music/ films/ art) but it definitely limits the impact of the brand on the people who may not be enough sensibilized on sustainability

    • @andtherye4580
      @andtherye4580 Год назад +2

      Bobo in my language means stupid

    • @zzzzxxxx341
      @zzzzxxxx341 Год назад

      Bobo in our country means, idiot. Hahahahhaha!!!!!

  • @hannahbekierman
    @hannahbekierman Год назад +66

    i live in brazil, and first pair i got was in 2017 i think (still have it). got it in a small slow fashion shop. their whole marketing here is designed in France, made in brazil. it was very converse-like (the model). But here, because of import taxes and stuff, it ends up being around the same price as adidas, nike and others (which are considered luxury here). I literally just realized this brand was like a thing this week. and in Portuguese we pronounce the j not as an r.

    • @TadRamos
      @TadRamos Год назад +13

      A good thing to say is that in Brazil, they are know as Vert, no Veja. Because e already have 2 big brands known as Veja (The Magazine and the Cleaning products)

    • @rafaelfranca2212
      @rafaelfranca2212 Год назад +6

      @@TadRamos Yes!!! I was in europe a few weeks ago and i was walking around with the shoe and people were kind of staring at my shoe thinking i own a pair of fake sneakers.

    • @kaarlows
      @kaarlows Год назад +1

      Levi is pronouncing the name incorrectly. The brand name, as spoken by their own founders, is basically the pronounciation we have in Portuguese: Veja [veʒɐ].
      And the brand is sold in Brazil as "Vert" (green in French), because of the issues pointed out by @DeuTa010 here.

    • @guillaumeriou5716
      @guillaumeriou5716 Год назад +2

      In France we pronounce the j also, same as the brand itself : *he's just mispronouning it*. Kinda weird considering the "research" that has to be made to release a video like that

  • @diddlybop
    @diddlybop Месяц назад +2

    Something really worth mentioning is that Veja stores have shoe repair shops in them (at least the ones in London and New York do) which helps combat the “use and throw away” mentality around sneakers as you can repair your shoes and refresh them to be like new at a much cheaper price than buying new, and keep them instead of throwing them away.

  • @LesEssentielsdAna
    @LesEssentielsdAna Год назад +25

    Thank you for this video.
    I know this brand for a while but don't possess any shoes. I kinda disagree with the fact that those are "luxury shoes". Buying shoes between $150 and $250 is not cheap I agree (especially if you compare to second-hand), but it's a regular price for ethical shoes. And even is I buy most of my stuff second-hand, some people need to buy new and support those brands for them to survive (we see so many good and ethical brands die just because they don't sell enough... that's the law of business).
    I feel like in your video, it's a bad thing that celebrities wear those shoes, and that the brand has success. I think it's the total opposite: promoting an ethical brand that has done a lot of efforts (even before ethical fashion was a trend), is a good thing. And even if "rich people" buy those shoes for the style and the image, it's better than to buy Nike.
    It's good that you make more videos about good and ethical brands, but those video don't always need to have so much "yes, but" if ethic is at the core of the brand 😉

  • @Tense
    @Tense Год назад +4

    I never even considered that buying used shoes as being the best sustainable option. I will def do that moving forward.

    • @Tense
      @Tense Год назад +1

      @Ava-qe4qe naw I’m good thanks

    • @paulsz6194
      @paulsz6194 Год назад

      @@Tense LoL 🤣

  • @xxhawkdancerxx
    @xxhawkdancerxx Год назад +27

    I got my pair of Vejas in 2020 because they were one of the few environmentally friendlier sneakers available, and honestly I LOVE them. They’re the shoes I wear when I don’t know what else to wear because they go with everything & are very comfortable. The leather makes them very water resistant, almost waterproof, so they’re my pseudo rain shoes as well. They were so worth the price I paid, even if they were initially slightly pricier!

    • @angeljohnson7744
      @angeljohnson7744 Год назад +1

      Thank you for your post! Question is the shoes true to size ?

    • @iamJOHNVER
      @iamJOHNVER 9 месяцев назад

      How is it now? Is it look good?

    • @xxhawkdancerxx
      @xxhawkdancerxx 8 месяцев назад

      @@angeljohnson7744 I’m a size 8.5 normal width in women’s US, and size 39 is my size

    • @xxhawkdancerxx
      @xxhawkdancerxx 8 месяцев назад

      @@iamJOHNVER they’re definitely still beat up (they already were 9 months ago) and have some life in them still- for example, I’m wearing them on a trip I’m on right now. But I don’t want to be without a pair, so I just got their replacements because it is coming up on their time :) but bear in mind these truly are my beater shoes- I’ve soaked them in seawater a year ago, they’re my rain shoes as mentioned, I don’t undo the laces and just shove them on carelessly; I’m not careful with them at all, so they have been through a lot! And to their credit have held up!

  • @shaunmorrison6448
    @shaunmorrison6448 Год назад +38

    I used to have a pair. They were fine; the sole seemed like it was pretty tough rubber, but the suede uppers kinda fell apart faster than I expected. Also my massive wide flipper feet were maybe not what they had in mind.

    • @mericanignoranc3551
      @mericanignoranc3551 Год назад +4

      It's kinda of important to get shoes that fit your feet and arch. Ummmmmm....ok?

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +11

      Yeah another comment mentioned they were extraordinarily narrow so maybe important to keep in mind! Thanks for sharing 😁

  • @juniper1286
    @juniper1286 Год назад +7

    As a student, the price tag really threw me off when I first heard about them. I managed to score a pair last year for around 90 euros, and I’m so glad. I have a more chunky model, they're comfortable and so far they last really well, throughout a full year of daily use. Would I buy them for full price? maybe, I’m not sure.

  • @ryanchatterjee
    @ryanchatterjee Год назад +4

    There are a few sneaker brands designed to be repaired. They typically use blake stitch or stitchdown construction to allow the sole to be removed and replaced. Goral and Crown Northampton do this with all their shoes, Allen Edmonds does it with one of their sneakers

  • @Chamei-ds3xu
    @Chamei-ds3xu Год назад +4

    My 2 pairs of Vejas were worth the spend, they are sustainable and I wear them everyday as part of my minimalist wardrobe😊

  • @jurenchiparaan8877
    @jurenchiparaan8877 Год назад +3

    Finally. About time for that Veja review. Thanks Levi and team 😊

  • @brettito
    @brettito Год назад +4

    The fact that they have so completely hijacked Levi's consciousness 13:10 is a testament to their value as a company and the bamboozling fact that they are indeed a consumable good.

  • @lecgo22
    @lecgo22 Год назад +5

    This was the first time i heard about this brand, but when levi mentioned the if you know you know mentality i cant stop myself from laughing because here in Hungary if u wear a shoe with a V on the side. Everybody assumes its a Victory shoe (Victory is the cheapest of cheap chinese shoe you can buy, basically an offbrand nike,vans,adidas copy)

  • @minorplusest
    @minorplusest Год назад +1

    Hahahaha! Your best video so far! Not for the research or editing that usually are really good, but for your attitude (or acting) in the review. I enjoyed It and learned at the same time, thanks!

  • @KoenBosman
    @KoenBosman Год назад +1

    After my first pair of Veja’s, I’m never going back to shoes that are glued together.

  • @carbonelll
    @carbonelll Год назад +2

    i love veja ( i am european ) i wear them dailly for every type of activities they are super comfortable and made out of water proof material, wear them to university and the gym

  • @mikeg4960
    @mikeg4960 Год назад +1

    Never heard of this brand but like the shoe in the thumbnail. Will prob end up getting a pair. Good 🔌

  • @joanofarc3319
    @joanofarc3319 Год назад +1

    Every video on this channel is like "why is X so popular", me never having heard of X but then spotting X everywhere.

  • @RampagingChipmunk
    @RampagingChipmunk Год назад +2

    From what I can tell, they’re basically very similar designs to old school models from the big companies like the Nike Blazer, Nike Air Force One, and the Jordan 1, but at the same price point as a Made in America New Balance 990. I’ll admit to being intrigued; it honestly depends on how the leather is colored. If it’s coated in a thicc layer of plastic like most big shoe brands that use colorful leather, I’m less inclined to get them since that will not last very long, but if they’re simply coated in pigment instead… I am more interested.

  • @franical
    @franical Год назад

    I was just searching for Air Jordan shoe videos. Then this got to my recommendation. I never new Vejas since now. Seems they are working the honest labor to their favor, and that's a good thing. You get a sub from me for being entertaining. lol

  • @ChrisLenart-h4u
    @ChrisLenart-h4u 7 месяцев назад

    I really like your vids and I hope you keep turning them out. Just one thing: I watch your videos from my home in North America, and I do NOT live in the U.S. or Canada.

  • @victorhaddock6823
    @victorhaddock6823 Год назад +2

    No need to market when Future Proof is doing it for them 😮
    Literally had no idea what these were before this video

  • @Biscuit1rl
    @Biscuit1rl Год назад +2

    i have 4 pairs, got 2 pairs in sales, They are very comfortable. They tend to last longer than some other brands that i have, I use them for day to day wear. They are defo not for running, They do sell running shoes but ill stick to either asics or new balance for my marathon training.

  • @BastienAdrien
    @BastienAdrien Год назад

    "buy used everytime you can" - one of the most important messages (might even be the most important one) about consumerism where us individuals can have an impact

  • @ijchua
    @ijchua Год назад +1

    Thanks Levi. I've seen these shoes around but didn't know what the deal with them was.

  • @mkim4091
    @mkim4091 Год назад +2

    I love your content. It's informative and you're hilarious!

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +2

      Thank you so much!! Glad you're enjoying what we're putting out there 😄

  • @Balkanhomeless
    @Balkanhomeless Год назад

    As always - straight to the point, great video

  • @idraote
    @idraote Год назад +26

    Levi, let's make one thing very clear, shall we?
    There is absolutely nothing wrong with spoiling ourselves from time to time with a new pair of shoes even when you could theoretically buy a second hand pair from a thrift store.
    Even more so when the brand is environmentally and ethically decent.
    There is no need to be calvinist about it. I you planned on buying twenty, that would be another matter. Let's find a virtuous middle ground, shall we?

  • @TwistyThreeFifty
    @TwistyThreeFifty Год назад +5

    Love your sweater! where did you get it from?

    • @lisaphares2286
      @lisaphares2286 Год назад +1

      Hand me down from his FIL or his dad. It featured on his other channel Levi & Leah.

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +2

      It's a cowichan sweater handed down from the father in law!

  • @rocheangeli2052
    @rocheangeli2052 Год назад

    I had my first pair of Veja (Esplar) in 2018 for 80€ and until now they are good. They are not really very comfortable, imho. But they are my go-to-shoes for short errands for almost 6 years.
    I got my second pair (V-12) two years ago as a gift, and I love them so much (super comfortable) I almost wear them everyday until a little stitching went loose on the shoe folds. I got them repaired for free in a Veja Store last November and now they’re good as new!😃 Veja offers Clean and Repair Service for a fee and sometimes for free during Black Friday.
    I wear them because I feel comfortable in them. I don’t have so many sneakers (only 3 pairs) so I buy what I think will hopefully last.

  • @maisapinheiro4358
    @maisapinheiro4358 Год назад +2

    I love the existential debate 😂 It makes me feel less guilty of wanting one

  • @kongol8418
    @kongol8418 Год назад +3

    I feel like Levi is heavily hinting at someone buying him a pair of these shoes. 😂He seems really torn about wanting a pair of these shoes as well.😆

  • @HettesKvek
    @HettesKvek Год назад +1

    "Why are Vejas SO Popular?"
    I've literally never heard of this brand.

  • @ryanmrtn5
    @ryanmrtn5 Год назад

    Maybe you should ask Daniel Tosh for the royals joke, discount Daniel Tosh. 🤣😂🤣😂
    On a serious note. I just found your channel and I love it. I have some catching up to do now.

  • @hikikomori5
    @hikikomori5 Год назад +2

    4:55 Wal-Mart doesn’t carry Nike or Adidas. WTH

  • @gentensworld
    @gentensworld Год назад +5

    Honestly I liked the idea of Veja, buuuuuuuut I'm poor. Instead of snagging a pair for myself, I found myself really digging into Cariuma before I committed to buying my Razer edition OCA lows. They seem to be a genuinely ethical brand (per Good On You giving them an overall "Good" score) with a lot of cool partnerships that appeal to gamers, art fans, etc. Also mostly based out of Brazil (as far as I'm aware) and more/less deserve their own video as an alternative to Veja that's about 1/2 the cost 👀. I don't wanna pat Cariuma on the back too hard for now, but I think they're playing the "sustainable style game" fairly well.

  • @CandleAshes
    @CandleAshes Год назад +2

    I've downloaded those certificates and read them. Not going to claim that I red all of them, but I definitely read some of them lol The shoes are disappointingly uncomfortable at this price point. I don't know that I'd call them luxury though. This is how much mainstream brands are, they just don't diffuse to Walmart. Not cheap, but luxury sneakers are easily $400+

  • @triciab7906
    @triciab7906 Год назад +1

    As always, beautifully put Levi and Future Proof Team. The personal attack I felt when you said that sustainability justifies the luxury purchases... hits too close to home 😂😂😂 (literally me buying 💸 Manduka mats because they will be my forever yoga mats)

    • @danielafana7760
      @danielafana7760 Год назад

      I bought a Manduka mat for the same reason, guess what, the first layer peeled off after 1 year of practice(like 5 days a week practice) and they did not want to change the mat as they advertise or at least receive it to recycle it. So no more Manduka mats for me

    • @triciab7906
      @triciab7906 Год назад

      @danielafana7760 that's unfortunate!!! I bought the Manduka mat for the exact same reason too, the 10 year warranty. 😔

  • @ringotheflamingo6900
    @ringotheflamingo6900 Год назад +1

    ive been waiting for this one
    I've had the veja x mansur gavriel campos for a while and they're one of my favorite shoes

  • @sm__akash
    @sm__akash Год назад +1

    someone gifted me this shoe a few years ago but i was so unaware of this brand that i only wore them once or twice. actually, everyone was saying it's a ladies shoe; so, i stopped wearing them instantly and threw them in garbage.

  • @ineedtutorialsssss6490
    @ineedtutorialsssss6490 9 месяцев назад +1

    You can have them repaired by their cobblers. Idk if it's available in New York store. You can have it restore.

  • @ralfjr.
    @ralfjr. Год назад +1

    I'm going to wait for Roser Anvil to cut a pair of Vejas in two and then decide if I will buy or not a pair.

  • @melinam7216
    @melinam7216 Год назад

    They’re so comfy .. I’ve had a pair for a few years now and I probably wear them 4-5 times a week 😂

  • @RichardRjmccoy
    @RichardRjmccoy Год назад

    Saw them in 2022 when I moved to NYC, in SOHO and East Village. They look cool

  • @MeliponiculturaenCostaRica
    @MeliponiculturaenCostaRica Год назад

    Loved this episode! So funny!!!

  • @spookypineapple
    @spookypineapple Год назад +28

    I've never heard of this company. I feel like you were gaslighting me the entire time by talking about how popular they are.

    • @mericanignoranc3551
      @mericanignoranc3551 Год назад +9

      Anecdotal evidence fallacy = Lack of critical thinking

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +14

      Maybe you just aren't cool enough to know about them then? 🤷🏻‍♂

    • @spookypineapple
      @spookypineapple Год назад +1

      @@mericanignoranc3551 There was no appeal to anecdotal evidence buddy; I said I felt like I was being gaslighted, not any kind of assertion that "I've never heard of them, therefore this video is bullshit and should not have been made."

  • @justinmac7231
    @justinmac7231 Год назад

    LTT just got into hotwater with placing corrections with a on screen corrections. I think it would be nice to see if you just recorded the word "good" and cut it in there are times where I just listen to the video and this is something I would see every time.

  • @otkli3368
    @otkli3368 Год назад +2

    I'm on my second pair of Veja. They are fine, if I can wear pair of shoes day to day for different occasions for over three years, I'm happy. It's not a luxury sneaker, you can find them for $140 (CAD). Would I buy third pair? Probably. Vans are falling apart after couple of months, I'm done with them.

  • @davifelix6502
    @davifelix6502 Год назад

    Fun fact, here in Brazil they are called Vert not Veja, because in here we have a big Cleaning products company named Veja, so the shoe Veja couldn't be registered.

  • @J____12345
    @J____12345 Год назад +2

    Please where did you get that jacket from

  • @Amphicruiserusa
    @Amphicruiserusa 7 месяцев назад +1

    By the way if you go to the VEJA store in Brooklyn NY they have a cobbler in store for repairing and restoring your sneakers . Sustainable? I think so

    • @lisajanebrooklyn
      @lisajanebrooklyn 7 месяцев назад

      I’ve had several pairs of Veja sneakers and love them.
      And I discovered the brand at MooShoes, a vegan store, not through influencers.

    • @Amphicruiserusa
      @Amphicruiserusa 7 месяцев назад

      @@lisajanebrooklyn I just discovered them just by walking by the store in Williamsburg. But they could have a little more cushion . Your thoughts on the cushioning?

  • @SheylaM
    @SheylaM Год назад +1

    Thousand Fell is a brand that works circularity into their model. I got a pair and when I’m done with them I can send back for a 20 dls cashback and they’ll be made into new shoes.
    I really wanted Vejas until I found this company and chose them over Vejas.

  • @tigritsa74
    @tigritsa74 Год назад +2

    They do make good quality shoes 👍

  • @iseemelanie
    @iseemelanie Год назад

    I got a pair of Veja Campos last year and it took 4 months and a lot of manipulation to break in. But I do love the quality.

  • @pocari04
    @pocari04 Год назад +1

    Great video! It is a repost, am I right?

    • @LeviHildebrandYT
      @LeviHildebrandYT  Год назад +1

      Nope 🤣😂 but thank you!! We're real proud of this one

    • @pocari04
      @pocari04 Год назад

      @@LeviHildebrandYT omg I came from the .. future! no really, thank you for your work!

  • @letsgowalk
    @letsgowalk Год назад +1

    Every time I see someone wearing some of these, I mistake them for Vuori, the athleisure clothing brand, since the logos look so similar.

  • @paxdriver
    @paxdriver Год назад

    This video will contribute positively to vejas sales... I've never heard of them before.

  • @itsa11good23
    @itsa11good23 6 месяцев назад

    I had never heard of these shoes, but after watching this video, I kind of wanna pair but also probably still gonna rock shoes I have until they don’t work anymore and I can’t fix them.

  • @lucas.dillmann
    @lucas.dillmann Год назад

    The moment when you watch the latest Future Proof's video and realizes the video is about a company from my country (Brazil) that I never heard of before but, apparently and based on the comments here, is kinda popular.

  • @gqfiend
    @gqfiend Год назад +1

    This video is the nail in the coffin for them. Once they are big enough and are on enough feet, the trend will die.

  • @aaronburrell3729
    @aaronburrell3729 Год назад +2

    You didn’t accomplish anything by buying the $10 Vans. All you did was take them from a homeless or truly poor person. You went and cherry picked out of the pile meant for charity. If you can afford a pair of shoes then you should buy them. If anything wearing the Vejas would draw more attention to the brand and eventually Nike and Adidas seeing them as a threat and changes their practices. Which would be a lot more helpful than taking good shoes from poor people.

  • @angelika5787
    @angelika5787 Год назад +4

    I'm in Germany and I had no idea Vejas were considered popular. I've been wearing Vejas for years because I always shop at my city's vegan shoe store, and out of all the sneakers in that store, Vejas happened to have a design that I liked the most. Similar to New Balance but, well, vegan. I noticed a lot of people wear them on the street, but I just thought it's Berlin being Berlin, not that it's a new global trend.

  • @mekhlou3
    @mekhlou3 Год назад

    Always you make a video about a popular thing, I've never heard of it and I am proud of that ! Keep up the good work ;)

  • @mattma96
    @mattma96 Год назад

    I bought my first pair of Veja in May, 2022 and it only lasted for 5 months! The sole started to decompose ever since! The final day I wore them... it was on a rainy day and the pair was like a sunken ship - flooded with rain water! What's even worse is that they became super stinky after that rainy day !

  • @anabernal6696
    @anabernal6696 Год назад

    I just bought my second pair , I have the running shoes and the normal ones. I actually wanted to buy them second hand in a very popular second hand app in Germany, Vinted, but I was scammed there. Everyone wants to buy them so scammers use the app to post fake pictures and “sell” the shoes and never send them. Really sad. 😢 but the shoes are very good quality indeed. Thanks for the video very informative, like always. 😊 when I saw the title I was praying that the result of your research wasn’t that the brand was not as sustainable as it says.

  • @davidindub
    @davidindub Год назад +13

    I’ve owned three leather pairs of Vejas and the quality is awful for the price, they all started falling apart quickly which has never happened me with any other brand! I wanted to support this brand but I’ve gone back to Adidas ☹️

    • @andreeagratiela1163
      @andreeagratiela1163 Год назад

      @davidindub So, so true!! I am also very disappointed with them. I only got one pair and will not repurchase another one.

    • @llGotemll
      @llGotemll Год назад

      @Ava-qe4qe false! theres only 1 true living God. his name is jesus christ.

  • @quintilianobrgyn
    @quintilianobrgyn Год назад +2

    Funny enough [sarcasm alert] Here in Brazil they EVEN MORE expensive!!! One pair of those is around R$ 700,00 (if they claim that all that sh*t is produced here, wtf this price T.T)

  • @marinasmith4772
    @marinasmith4772 Год назад +1

    Ridiculous to spend $200 on a pair of sneakers. It is all about status and has little to do with sustainability. I'll buy a paid of $40 Tretorns and get the same look. Btw - Tretorn should sue Veja for stealing their V branding.

  • @MalinaCC
    @MalinaCC Год назад +7

    I have heard of this brand through some minimalist/sustainable fashion RUclipsrs. I bought a pair of Vejas but ended up returning them because they were really narrow and too stiff for my liking (and I have narrow feet). Interesting to discover they are not as sustainable as they appear to be!

  • @Bhethar
    @Bhethar Год назад +1

    lol I was expecting them to be more expensive. I’m so used to luxury shoes nowadays being 600$ 😂

  • @Chunks_36
    @Chunks_36 Год назад +1

    Would like to see your take on Allbirds

  • @oliviaschoulorentzen
    @oliviaschoulorentzen Год назад +5

    My experience (going on my 4th pair) is unfortunately that despite the materials the quality isn’t as high as it should be. My experience is that the sole is worn down within a year despite wearing multiple pairs 🥲

  • @honeybdream
    @honeybdream Год назад

    Great info! Can you do Golden Goose sneakers next? They are expensive but Italian & popular.

  • @mikeg3273
    @mikeg3273 Год назад

    You guys should totally make a video about Kuhl clothes!

  • @pattonPwr
    @pattonPwr Год назад +1

    People who don’t know about sneakers and want to go fashion usually buy these

  • @thegamerwarfare
    @thegamerwarfare Год назад

    @FutureProofTV you should make a video on the shoe brand Hoka they are my favorite show brand and I curious on your take on them just and idea. Love the videos have a good day.

  • @sandwich.explorer
    @sandwich.explorer Год назад

    Thank you for this video. After this I will definitely buy one pair.👌

  • @ajiaprilsongs6022
    @ajiaprilsongs6022 Год назад

    I was expecting AllBirds to be featured since I feel they’ve been hyped more than Vejas when techbros embraced them back in 2014.

  • @joaopcoutinho
    @joaopcoutinho Год назад +1

    I feel like you made this video exclusively so that Leah can get you exactly the gift you want for your next birthday 🥸

  • @joshvelez2679
    @joshvelez2679 Год назад +8

    Future proof complains about cheaply made products and then a company makes something of high quality and they complain about it. I don’t understand

    • @yeahchi3373
      @yeahchi3373 4 месяца назад

      The issue is that they are not high-quality and are sold at a main-line high-performance sneaker price. If you have a pair, you know.

  • @thatguynar
    @thatguynar Год назад

    Saw these for the first time on Sydney a while back. Haven't really heard of the brand back then and ended up getting some Jordans instead.

  • @JeremySmithSP
    @JeremySmithSP Год назад +1

    I have to be that guy, but: The brand is pronounced "VEY-zha" (like a French 'j'), which makes sense when you consider it was founded by French guys and made in Brazil.

    • @ancoraimparo4996
      @ancoraimparo4996 Год назад +1

      Thank you for this comment. As both a Spanish and Portuguese speaker, it hurt to hear Veja with the ‘h’ sound knowing it’s a Brazilian word.

  • @rommelangus
    @rommelangus Год назад

    Have you checked out the artsy patterned shoes called UIN shoes and Raad shop?

  • @Ashliv99
    @Ashliv99 Год назад

    The youngest child joke really crake me up 😂

  • @ojuarezv
    @ojuarezv Год назад +1

    I never write comments, but am an avid subscriber. I'm 2 mins into this and it's killing me that Levi keeps pronouncing Veja wrong. It's a common misconception that it's Ve-Ha because its a couple of french guys and it's a french brand. However, it's a Portuguese name, there for pronounced Ve-Jah.
    Writers and editors, please look up pronunciation and relay that to Levi, Veja's RUclips has a video where they explain the name, or origin (iirc). IMO it really takes me out of a video with a glaring mistake like this. I say this constructively and as a fan of the channel.

  • @naomicampana
    @naomicampana Год назад

    Would love your insight and consultancy on how to build a shoe brand. How do we proceed?!

  • @perka.mp4
    @perka.mp4 Год назад

    They’re very popular in Australia too!!

  • @tres5533
    @tres5533 Год назад +1

    They are actually good shoes. I did not know about the company when I first purchased them a few years back. I was attracted to the "clean" design and color of the "V", in this case the ox blood red. However, these are not luxury sneakers only the price. They lasted just under a year and I have not purchased another pair as paying $175 USD is not really worth it.

    • @mattma96
      @mattma96 Год назад

      Yeah~ I bought my first Veja in May, 2022 and the pair only lasted for 5 months! The sole started to decompose! The final day I wore them... it was a rainy day and the pair was like a sunken ship - flooded with rain water! What's even worse is that they became super stinky after that rainy day !

  • @joermnyc
    @joermnyc Год назад

    Outside of vegan dressy shoes for work ($99 from the brand Vance on zappos), I try not to spend a lot on shoes ($50-$60) since I do tend to wear them until they break. It would be interesting if a shoe company did some kind of end of life return program what Apple is doing with old iPhones where they are dismantled and shredded/melted down to be reused somehow.

  • @Jorge-sf9xy
    @Jorge-sf9xy Год назад

    My Vejas lasted about two years, now they have a hole in the sole and can’t be repaired. They aren’t extremely confortable but not too bad. Don’t know if they are worth it I’ve had stan smith last the same.

  • @nadiaporter191
    @nadiaporter191 Год назад

    I'm normally all about being sustainable and buying used, but I've learned from experience that shoes are one area you don't want to cheap out. Especially if you spend all day, every day on your feet like I do. Plus, buying used shoes is just gross. You never know who wore them or if they had a foot fungus or something... So if you want a pair of Vejas, why not? It's certainly a better choice than lots of other shoes you could buy.

  • @monistefmontesdeleon5238
    @monistefmontesdeleon5238 9 месяцев назад

    Sneakers don’t have to be a non reparable product meant to throw away. The swiss brand Künzli makes sneakers (beside of orthopedic shoes for people with injuries, etc.) that actually can be repaired and are repaired by the makers. My husband got a pair of sneakers from them more than 15 years ago. They have been repaired a few times now and still look good. They are not on the cheap side, although they are not produced in Switzerland anymore. Still they are made in Europe with sustainable materials and can last for many many years if cared for and repaired.