Dare to Be Basic - REWORK

This week, Jason Fried and David Heinemeier Hansson, co-founders of 37signals, examine why it's advantageous to keep things simple - in both products and business. They challenge the idea that complex or bespoke tools are the best way to go and lean into not overcomplicating things.
Key Takeaways
00:34 - The power of keeping things simple
10:55 - Why small businesses don't need to act like big businesses
12:04 - The beauty of embracing what you don’t know when starting something new
18:01 - Building products with depth versus surface area
23:09 - Knowing when to listen to customers for product input and ideas
Links and Resources
Merchants of Complexity Post by David Heinemeier Hansson - world.hey.com/...
Shape Up - basecamp.com/b...
Books by 37signals - 37signals.com/...
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Once. com - once.com/
Campfire - once.com/campfire
HEY - www.hey.com/
The REWORK podcast - 37signals.com/...
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Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on RUclips and X.
If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode.