The Basics of Circular Economy | Ellen MacArthur Foundation

Throughout the DIF, we share disruptive ideas, stories and innovations that all relate in some way to the circular economy. But what exactly is the circular economy, and what does it mean to you?
In this interactive session, the team from the Ellen MacArthur Foundation will explore some of the basics of the circular economy and some of the value questions that sit beneath it. Join them in exploring the idea by sharing your thoughts (before, during and after the session) on this interactive red pen graphic.
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Thank you for watching this video. The Ellen MacArthur Foundation is a UK charity working on business, learning, insights & analysis, and communications to accelerate the transition towards the circular economy.
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#circulareconomy

[@jenanabderrahman4691]

Stella was amazing, so glad she continued to share her opinions even though the guys tried belittling her and were disparaging around the 27min mark.

[@Clairew14]

27:32 I wasn't happy here with how they interrupt her several times as she's making an original, clever point (objecting to the green definition of planned obsolescence, instead stating that planned obsolescence may feature defined use periods, but that it doesn't have a monopoly over them/that you can have defined use periods without planned obsolescence) and then once she finishes they don't even engage with her point. Something to perhaps pay closer attention to for next time, I think, @ host.

[@Clairew14]

29:25 awfully patronizing...

[@Clairew14]

Otherwise, I enjoyed the segment up until this point.

[@jordinja]

100% agree. Stella made a lot of excellent points, but unfortunately that wasn't the only time that she was rudely pushed out of the way in the conversation. It's really not the sort of behaviour I'd expect to see from representatives of such a future-oriented organisation.

[@camilagonzalez9494]

Completely agree!

[@leeroyal1989]

The objective of the circular economy is for the whole ecosystem to become sustainable. No one piece is really sustainable by itself.

[@chael_domi0721]

Trt

[@chael_domi0721]

Trtr

[@boluonabolu4287]

Effective is about achieving intended results, efficiency has to do with achieving your TARGETs with less waste.

[@luismiguelvillarrealrodrig2190]

Good video. Thanks!!